Collecting data from (Beta) Google Search Ads 360

This guide explains how to collect data from (Beta) Google Search Ads 360. To learn how to collect data from a different data source, go back to the Available data sources in Adverity overview.

Introduction

For a list of the fields that you can collect from (Beta) Google Search Ads 360, see Google Search Ads 360 Reports.

This connector uses the new Google Search Ads 360 Reporting API. It will replace the previous Google Search Ads 360 (Legacy) connector. For more information, see the Google announcement.

Limitations

Collecting data from (Beta) Google Search Ads 360 comes with the following limitations:

  • Entity IDs (agencyId, advertiserId, engineAccountId) used in the legacy API are currently not available.

  • Some combinations of custom floodlight variables and other fields result in errors when fetching data. It is currently not possible to use the API to determine valid combinations.

    To avoid errors, use the (Beta) Google Search Ads 360 UI to find a valid combination of fields, then use this combination of fields in Adverity.

Creating a datastream to collect data from (Beta) Google Search Ads 360

The basics of creating a datastream to collect data from any data source are explained in our guide to Creating a datastream. This guide contains information about the specific steps to create a datastream to fetch data from (Beta) Google Search Ads 360.

Authorization: Allow Adverity to access (Beta) Google Search Ads 360

  1. If you choose Access using your credentials or Access using someone else's credentials, in Set up or edit Client accounts, you or the person granting access must choose one of the following options:

    • Choose Grant access to all items, including those created in the future to give Adverity Client accounts to access all existing items and all items created in the future.

    • Choose Select specific items to which you want to grant access to only give Adverity Client accounts to access the selected items. Adverity will not automatically have access to items created in the future. You will need to grant Adverity access to any items created in the future.

    If you use your credentials to grant Adverity access to (Beta) Google Search Ads 360, all the items available to you using your credentials will be visible in the Authorizations page to all Adverity users with permission to edit this authorization.

    If someone else uses their credentials to grant Adverity access to (Beta) Google Search Ads 360, the same applies to the items available using their credentials.

    This is important to consider if you do not want all Adverity users with permission to edit the authorization to be able to see the details of the authorization items. For more information about user permissions, see Managing user permissions.

Configuration: Choose the data you want to collect from (Beta) Google Search Ads 360

To choose what data to collect and customize the (Beta) Google Search Ads 360 datastream configuration, follow these steps:

  1. (Optional) Rename your datastream.

  1. In Report type, select the type of data to collect from (Beta) Google Search Ads 360.

  1. In Managers, Sub managers and Client accounts, select the managers, sub managers, and client accounts for which to collect data.

  1. In Resource, select the resource on which to collect data.

  1. In Segments, Metrics, Attributes, Custom columns, and Custom floodlight variables, change the list of fields that you want to see in your data extract.

What's next?