Collecting data from LinkedIn Ads

This guide explains how to collect data from LinkedIn Ads. To learn how to collect data from a different data source, go back to the Available data sources in Adverity overview.

Introduction

For a list of the fields that you can collect from LinkedIn Ads, see LinkedIn Ads.

Creating a datastream to collect data from LinkedIn Ads

The basics of creating a datastream to collect data from any data source are explained in our guide to Creating a datastream. This guide contains information about the specific steps to create a datastream to fetch data from LinkedIn Ads.

Authorization: Allow Adverity to access LinkedIn Ads

1. If you choose Access using your credentials or Access using someone else's credentials, in Set up or edit Ad Accounts, you or the person granting access must choose one of the following options:

   • Choose Grant access to all Ad Accounts, including those created in the future to allow Adverity to access all existing Ad Accounts and all Ad Accounts created in the future.

   • Choose Select specific Ad Accounts to which you want to grant access to determine the specific Ad Accounts that you want Adverity to access. Adverity will not automatically have access to Ad Accounts created in the future. You will need to grant Adverity access to any Ad Accounts created in the future.

   If you use your credentials to grant Adverity access to LinkedIn Ads, all the Ad Accounts available to you using your credentials will be visible in the Authorizations page to all Adverity users with permission to edit this authorization.

   If someone else uses their credentials to grant Adverity access to LinkedIn Ads, the same applies to the Ad Accounts available using their credentials.

   This is important to consider if you do not want all Adverity users with permission to edit the authorization to be able to see the details of the Ad Accounts. For more information about user permissions, see Managing user permissions.

Configuration: Choose the data you want to collect from LinkedIn Ads

To choose what data to collect and customize the LinkedIn Ads datastream configuration, follow these steps:

1. (Optional) Rename your datastream.

2. In Ad accounts and Campaigns, select the ad accounts and campaigns for which to collect data.

3. In Pivots, select up to three pivots for your data extract. You cannot select MEMBER_ type pivots with other pivots.

4. In Breakdown, select how you want the collected data to be broken down.

5. In Fields, change the list of fields that you want to see in your data extract.

6. Select the Include completed campaigns checkbox to collect data for completed campaigns.

What's next?

• Apply Data Mapping to your collected data to harmonize data collected from different sources in Adverity.

• Load your data into Adverity Data Storage for further analysis in Adverity.

• Transform your data to meet your needs by creating and applying enrichments to your datastream.

Video guide: How to create a LinkedIn Ads datastream with Adverity’s report templates

This video guide explains how to create and configure a LinkedIn Ads datastream using Adverity's report templates, which perfectly mirror your LinkedIn Ads data and make it easy to analyze your findings.