Google Analytics
The table below gives information about all the data fields that you can import from Google Analytics.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.
To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.
|
Field UI name |
Field API name |
Description |
Use in Adverity |
Docs |
|---|---|---|---|---|
|
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ga:14dayUsers |
Total number of 14-day active users for each day in the requested time period. At least one of ga:nthDay; ga:date; or ga:day must be specified as a dimension to query this metric. For a given date; the returned value will be the total number of unique users for the 14-day period ending on the given date. |
metric |
|
|
|
ga:1dayUsers |
Total number of 1-day active users for each day in the requested time period. At least one of ga:nthDay; ga:date; or ga:day must be specified as a dimension to query this metric. For a given date; the returned value will be the total number of unique users for the 1-day period ending on the given date. |
metric |
|
|
28 Day Active Users |
ga:28dayUsers |
|
metric |
|
|
|
ga:30dayUsers |
Total number of 30-day active users for each day in the requested time period. At least one of ga:nthDay; ga:date; or ga:day must be specified as a dimension to query this metric. For a given date; the returned value will be the total number of unique users for the 30-day period ending on the given date. |
metric |
|
|
ga:7dayUsers |
ga:7dayUsers |
Total number of 7-day active users for each day in the requested time period. At least one of ga:nthDay; ga:date; or ga:day must be specified as a dimension to query this metric. For a given date; the returned value will be the total number of unique users for the 7-day period ending on the given date. |
metric |
|
|
ga:CPC |
ga:CPC |
Cost to advertiser per click. |
metric |
|
|
|
ga:CPM |
Cost per thousand impressions. |
metric |
|
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ga:CTR |
ga:CTR |
Click-through-rate for the ad. This is equal to the number of clicks divided by the number of impressions for the ad (e.g.; how many times users clicked on one of the ads where that ad appeared). |
metric |
|
|
|
ga:ROAS |
Return On Ad Spend (ROAS) is the total transaction revenue and goal value divided by derived advertising cost. |
metric |
|
|
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ga:RPC |
RPC or revenue-per-click; the average revenue (from ecommerce sales and/or goal value) you received for each click on one of the search ads. |
metric |
|
|
ga:accountId |
ga:accountId |
|
metric |
|
|
|
ga:acquisitionCampaign |
The campaign through which users were acquired; derived from users' first session. |
dimension |
|
|
|
ga:acquisitionMedium |
The medium through which users were acquired; derived from users' first session. |
dimension |
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ga:acquisitionSource |
The source through which users were acquired; derived from users' first session. |
dimension |
|
|
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ga:acquisitionSourceMedium |
The combined value of ga:userAcquisitionSource and ga:acquisitionMedium. |
dimension |
|
|
|
ga:acquisitionTrafficChannel |
Traffic channel through which users were acquired. It is extracted from users' first session. Traffic channel is computed based on the default channel grouping rules (at view level if available) at the time of user acquisition. |
dimension |
|
|
ga:adClicks |
ga:adClicks |
Total number of times users have clicked on an ad to reach the property. |
metric |
|
|
ga:adContent |
ga:adContent |
For manual campaign tracking; it is the value of the utm_content campaign tracking parameter. For AdWords autotagging; it is the first line of the text for the online Ad campaign. If you use mad libs for the AdWords content; it contains the keywords you provided for the mad libs keyword match. If you use none of the above; its value is (not set). |
metric |
|
|
ga:adCost |
ga:adCost |
Derived cost for the advertising campaign. Its currency is the one you set in the AdWords account. |
metric |
|
|
ga:adDestinationUrl |
ga:adDestinationUrl |
The URL to which the AdWords ads referred traffic. |
metric |
|
|
ga:adDisplayUrl |
ga:adDisplayUrl |
The URL the AdWords ads displayed. |
metric |
|
|
|
ga:adDistributionNetwork |
The network (Content; Search; Search partners; etc.) used to deliver the ads. |
dimension |
|
|
|
ga:adFormat |
The AdWords ad format (Text; Image; Flash; Video; etc.). |
dimension |
|
|
ga:adGroup |
ga:adGroup |
The name of the AdWords ad group. |
metric |
|
|
ga:adKeywordMatchType |
ga:adKeywordMatchType |
The match type (Phrase; Exact; or Broad) applied to the keywords. For details; see https://support.google.com/adwords/answer/2472708. |
metric |
|
|
ga:adMatchType |
ga:adMatchType |
The match type (Phrase; Exact; Broad; etc.) applied for users' search term. Ads on the content network are identified as |
metric |
|
|
ga:adMatchedQuery |
ga:adMatchedQuery |
The search query that triggered impressions. |
metric |
|
|
|
ga:adPlacementDomain |
The domain where the ads on the content network were placed. |
dimension |
|
|
ga:adPlacementUrl |
ga:adPlacementUrl |
The URL where the ads were placed on the content network. |
metric |
|
|
ga:adQueryWordCount |
ga:adQueryWordCount |
The number of words in the search query. |
metric |
|
|
|
ga:adSlot |
The location (Top; RHS; or not set) of the advertisement on the hosting page. |
dimension |
|
|
|
ga:adTargetingOption |
It is Automatic placements or Managed placements; indicating how the ads were managed on the content network. |
dimension |
|
|
|
ga:adTargetingType |
This (keyword; placement; or vertical targeting) indicates how the AdWords ads were targeted. |
dimension |
|
|
|
ga:adsenseAdUnitsViewed |
The number of AdSense ad units viewed (requires integration with AdSense). An ad unit is a set of ads displayed as a result of one piece of the AdSense ad code. For details; see https://support.google.com/adsense/answer/32715?hl=en. |
metric |
|
|
|
ga:adsenseAdsClicks |
The number of times AdSense ads on the site were clicked (requires integration with AdSense). |
metric |
|
|
|
ga:adsenseAdsViewed |
The number of AdSense ads viewed (requires integration with AdSense). Multiple ads can be displayed within an ad Unit. |
metric |
|
|
|
ga:adsenseCTR |
The percentage of page impressions resulted in a click on an AdSense ad (requires integration with AdSense). |
metric |
|
|
|
ga:adsenseCoverage |
The percentage of ad requests that returned at least one ad (requires integration with AdSense). |
metric |
|
|
|
ga:adsenseECPM |
The estimated cost per thousand page impressions (requires integration with AdSense). It is the AdSense Revenue per 1;000 page impressions. |
metric |
|
|
|
ga:adsenseExits |
The number of sessions ended due to a user clicking on an AdSense ad (requires integration with AdSense). |
metric |
|
|
|
ga:adsensePageImpressions |
The number of pageviews during which an AdSense ad was displayed (requires integration with AdSense). A page impression can have multiple ad Units. |
metric |
|
|
|
ga:adsenseRevenue |
The total revenue from AdSense ads. |
metric |
|
|
|
ga:adsenseViewableImpressionPercent |
The percentage of viewable impressions (requires integration with AdSense). |
metric |
|
|
ga:adwordsAdGroupID |
ga:adwordsAdGroupID |
AdWords API AdGroup.id. |
metric |
|
|
ga:adwordsCampaignID |
ga:adwordsCampaignID |
AdWords API Campaign.id. |
metric |
|
|
ga:adwordsCreativeID |
ga:adwordsCreativeID |
AdWords API Ad.id. |
metric |
|
|
|
ga:adwordsCriteriaID |
AdWords API Criterion.id. The geographical targeting Criteria IDs are listed at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid. |
dimension |
|
|
ga:adwordsCustomerID |
ga:adwordsCustomerID |
Customer's AdWords ID; corresponding to AdWords API AccountInfo.customerId. |
metric |
|
|
|
ga:adxCTR |
The percentage of pageviews that resulted in a click on an Ad Exchange ad. |
metric |
|
|
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ga:adxClicks |
The number of times AdX ads were clicked on the site. |
metric |
|
|
|
ga:adxCoverage |
Coverage is the percentage of ad requests that returned at least one ad. Generally; coverage can help identify sites where the Ad Exchange account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100 |
metric |
|
|
|
ga:adxECPM |
The effective cost per thousand pageviews. It is the Ad Exchange revenue per 1;000 pageviews. |
metric |
|
|
ga:adxImpressions |
ga:adxImpressions |
An Ad Exchange ad impression is reported whenever an individual ad is displayed on the website. For example; if a page with two ad units is viewed once; we'll display two impressions. |
metric |
|
|
|
ga:adxImpressionsPerSession |
The ratio of Ad Exchange ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions). |
metric |
|
|
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ga:adxMonetizedPageviews |
This measures the total number of pageviews on the property that were shown with an ad from the linked Ad Exchange account. Note that a single page can have multiple ad units. |
metric |
|
|
ga:adxRevenue |
ga:adxRevenue |
The total estimated revenue from Ad Exchange ads. |
metric |
|
|
|
ga:adxRevenuePer1000Sessions |
The total estimated revenue from Ad Exchange ads per 1;000 Analytics sessions. Note that this metric is based on sessions to the site; not on ad impressions. |
metric |
|
|
|
ga:adxViewableImpressionsPercent |
The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users' browsers and has the opportunity to be seen. |
metric |
|
|
|
ga:affiliation |
A product affiliation to designate a supplying company or brick and mortar location. |
dimension |
|
|
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ga:appId |
The application ID. |
dimension |
|
|
|
ga:appInstallerId |
The ID of the app installer (e.g.; Google Play Store) from which the app was downloaded. By default; the app installer ID is set by the PackageManager#getInstallerPackageName method. |
dimension |
|
|
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ga:appName |
The application name. |
dimension |
|
|
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ga:appVersion |
The application version. |
dimension |
|
|
|
ga:avgDomContentLoadedTime |
The average time (in seconds) the browser takes to parse the document. |
metric |
|
|
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ga:avgDomInteractiveTime |
The average time (in seconds); including the network time from users' locations to the site's server; the browser takes to parse the document and execute deferred and parser-inserted scripts. |
metric |
|
|
|
ga:avgDomainLookupTime |
The average time (in seconds) spent in DNS lookup for this page. |
metric |
|
|
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ga:avgEventValue |
The average value of an event. |
metric |
|
|
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ga:avgPageDownloadTime |
The average time (in seconds) to download this page. |
metric |
|
|
ga:avgPageLoadTime |
ga:avgPageLoadTime |
The average time (in seconds) pages from the sample set take to load; from initiation of the pageview (e.g.; a click on a page link) to load completion in the browser. |
metric |
|
|
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ga:avgRedirectionTime |
The average time (in seconds) spent in redirects before fetching this page. If there are no redirects; this is 0. |
metric |
|
|
|
ga:avgScreenviewDuration |
Average time (in seconds) users spent on a screen. |
metric |
|
|
|
ga:avgSearchDepth |
The average number of pages people viewed after performing a search. |
metric |
|
|
|
ga:avgSearchDuration |
The average time (in seconds) users; after searching; spent on the property. |
metric |
|
|
|
ga:avgSearchResultViews |
The average number of times people viewed a page as a result of a search. |
metric |
|
|
|
ga:avgServerConnectionTime |
The average time (in seconds) spent in establishing a TCP connection to this page. |
metric |
|
|
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ga:avgServerResponseTime |
The average time (in seconds) the site's server takes to respond to users' requests; this includes the network time from users' locations to the server. |
metric |
|
|
ga:avgSessionDuration |
ga:avgSessionDuration |
The average duration (in seconds) of users' sessions. |
metric |
|
|
ga:avgTimeOnPage |
ga:avgTimeOnPage |
The average time users spent viewing this page or a set of pages. |
metric |
|
|
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ga:avgUserTimingValue |
The average elapsed time. |
metric |
|
|
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ga:backfillCTR |
The percentage of backfill impressions that resulted in a click on an ad. If AdSense and Ad Exchange are both providing backfill ads; this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:backfillClicks |
The number of times backfill ads were clicked on the site. If AdSense and Ad Exchange are both providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:backfillCoverage |
Backfill Coverage is the percentage of backfill ad requests that returned at least one ad. Generally; coverage can help identify sites where the publisher account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100. If both AdSense and Ad Exchange are providing backfill ads; this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:backfillECPM |
The effective cost per thousand pageviews. It is the DFP Backfill Revenue per 1;000 pageviews. If both AdSense and Ad Exchange are providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:backfillImpressions |
Backfill Impressions is the sum of all AdSense or Ad Exchance ad impressions served as backfill through DFP. An ad impression is reported whenever an individual ad is displayed on the website. For example; if a page with two ad units is viewed once; we'll display two impressions (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:backfillImpressionsPerSession |
The ratio of backfill ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions). If both AdSense and Ad Exchange are providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
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ga:backfillMonetizedPageviews |
This measures the total number of pageviews on the property that were shown with at least one ad from the linked backfill account(s). Note that a single monetized pageview can include multiple ad impressions (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
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ga:backfillRevenue |
The total estimated revenue from backfill ads. If AdSense and Ad Exchange are both providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
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ga:backfillRevenuePer1000Sessions |
The total estimated revenue from backfill ads per 1;000 Analytics sessions. Note that this metric is based on sessions to the site and not ad impressions. If both AdSense and Ad Exchange are providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
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ga:backfillViewableImpressionsPercent |
The percentage of backfill ad impressions that were viewable. An impression is considered a viewable impression when it has appeared within the users' browsers and had the opportunity to be seen. If AdSense and Ad Exchange are both providing backfill ads; this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
ga:bounceRate |
ga:bounceRate |
The percentage of single-page session (i.e.; session in which the person left the property from the first page). |
metric |
|
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ga:bounces |
ga:bounces |
The total number of single page (or single interaction hit) sessions for the property. |
metric |
|
|
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ga:browser |
The name of users' browsers; for example; Internet Explorer or Firefox. |
dimension |
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ga:browserSize |
The viewport size of users' browsers. A session-scoped dimension; browser size captures the initial dimensions of the viewport in pixels and is formatted as width x height; for example; 1920x960. |
dimension |
|
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ga:browserVersion |
The version of users' browsers; for example; 2.0.0.14. |
dimension |
|
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ga:buyToDetailRate |
Unique purchases divided by views of product detail pages (Enhanced Ecommerce). |
metric |
|
|
ga:campaign |
ga:campaign |
For manual campaign tracking; it is the value of the utm_campaign campaign tracking parameter. For AdWords autotagging; it is the name(s) of the online ad campaign(s) you use for the property. If you use neither; its value is (not set). |
metric |
|
|
ga:campaignCode |
ga:campaignCode |
For manual campaign tracking; it is the value of the utm_id campaign tracking parameter. |
metric |
|
|
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ga:cartToDetailRate |
Product adds divided by views of product details (Enhanced Ecommerce). |
metric |
|
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ga:channelGrouping |
ga:channelGrouping |
The Channel Group associated with an end user's session for this View (defined by the View's Channel Groupings). |
metric |
|
|
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ga:checkoutOptions |
User options specified during the checkout process; e.g.; FedEx; DHL; UPS for delivery options; Visa; MasterCard; AmEx for payment options. This dimension should be used with ga:shoppingStage (Enhanced Ecommerce). |
dimension |
|
|
ga:city |
ga:city |
Users' city; derived from their IP addresses or Geographical IDs. |
metric |
|
|
ga:cityId |
ga:cityId |
Users' city ID; derived from their IP addresses or Geographical IDs. The city IDs are the same as the Criteria IDs found at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid. |
metric |
|
|
ga:clientId |
ga:clientId |
|
metric |
|
|
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ga:cohort |
Name of the cohort to which a user belongs. Depending on how cohorts are defined; a user can belong to multiple cohorts; similar to how a user can belong to multiple segments. |
dimension |
|
|
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ga:cohortActiveUsers |
This metric is relevant in the context of ga:cohortNthDay/ga:cohortNthWeek/ga:cohortNthMonth. It indicates the number of users in the cohort who are active in the time window corresponding to the cohort nth day/week/month. For example; for ga:cohortNthWeek = 1; number of users (in the cohort) who are active in week 1. If a request doesn't have any of ga:cohortNthDay/ga:cohortNthWeek/ga:cohortNthMonth; this metric will have the same value as ga:cohortTotalUsers. |
metric |
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ga:cohortAppviewsPerUser |
App views per user for a cohort. |
metric |
|
|
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ga:cohortAppviewsPerUserWithLifetimeCriteria |
App views per user for the acquisition dimension for a cohort. |
metric |
|
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ga:cohortGoalCompletionsPerUser |
Goal completions per user for the acquisition dimension for a cohort. |
metric |
|
|
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ga:cohortGoalCompletionsPerUserWithLifetimeCriteria |
Goal completions per user for a cohort. |
metric |
|
|
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ga:cohortNthDay |
Day offset relative to the cohort definition date. For example; if a cohort is defined with the first visit date as 2015-09-01; then for the date 2015-09-04; ga:cohortNthDay will be 3. |
dimension |
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ga:cohortNthMonth |
Month offset relative to the cohort definition date. The semantics of this dimension differs based on whether lifetime value is requested or not. For a cohorts report not requesting lifetime value: This is the week offset from the cohort definition start date. For example; if cohort is defined as 2015-09-01 <= first session date <= 2015-09-30. Then; for 2015-09-01 <= date <= 2015-09-30; ga:cohortNthMonth = 0. 2015-10-01 <= date <= 2015-10-31; ga:cohortNthMonth = 2. and so on. For a cohorts request requesting lifetime value: ga:cohortNthMonth is calculated relative to the users acquisition date. It is not dependent on the cohort definition date. For example; if we define a cohort as 2015-10-01 <= first session date <= 2015-09-30. And a user was acquired on 2015-09-04. Then; for 2015-09-04 <= date <= 2015-10-04; ga:cohortNthMonth = 0 2015-10-04 <= date <= 2015-11-04; ga:cohortNthMonth = 1; and so on. |
dimension |
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ga:cohortNthWeek |
Week offset relative to the cohort definition date. The semantics of this dimension differs based on whether lifetime value is requested or not. For a cohorts report not requesting lifetime value: This is the week offset from the cohort definition start date. For example; if cohort is defined as 2015-09-01 <= first session date <= 2015-09-07. Then; for 2015-09-01 <= date <= 2015-09-07; ga:cohortNthWeek = 0. 2015-09-08 <= date <= 2015-09-14; ga:cohortNthWeek = 1. etc. For a cohorts request requesting lifetime value: ga:cohortNthWeek is calculated relative to the users acquisition date. It is not dependent on the cohort definition date. For example; if we define a cohort as 2015-09-01 <= first session date <= 2015-09-07. And a user was acquired on 2015-09-04. Then; for 2015-09-04 <= date<= 2015-09-10; ga:cohortNthWeek = 0 2015-09-11 <= date <= 2015-09-17; ga:cohortNthWeek = 1 |
dimension |
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ga:cohortPageviewsPerUser |
Pageviews per user for a cohort. |
metric |
|
|
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ga:cohortPageviewsPerUserWithLifetimeCriteria |
Pageviews per user for the acquisition dimension for a cohort. |
metric |
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ga:cohortRetentionRate |
Cohort retention rate. |
metric |
|
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ga:cohortRevenuePerUser |
Revenue per user for a cohort. |
metric |
|
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ga:cohortRevenuePerUserWithLifetimeCriteria |
Revenue per user for the acquisition dimension for a cohort. |
metric |
|
|
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ga:cohortSessionDurationPerUser |
Session duration per user for a cohort. |
metric |
|
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ga:cohortSessionDurationPerUserWithLifetimeCriteria |
Session duration per user for the acquisition dimension for a cohort. |
metric |
|
|
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ga:cohortSessionsPerUser |
Sessions per user for a cohort. |
metric |
|
|
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ga:cohortSessionsPerUserWithLifetimeCriteria |
Sessions per user for the acquisition dimension for a cohort. |
metric |
|
|
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ga:cohortTotalUsers |
Number of users belonging to the cohort; also known as cohort size. |
metric |
|
|
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ga:cohortTotalUsersWithLifetimeCriteria |
This is relevant in the context of a request which has the dimensions ga:acquisitionTrafficChannel/ga:acquisitionSource/ga:acquisitionMedium/ga:acquisitionCampaign. It represents the number of users in the cohorts who are acquired through the current channel/source/medium/campaign. For example; for ga:acquisitionTrafficChannel=Direct; it represents the number users in the cohort; who were acquired directly. If none of these mentioned dimensions are present; then its value is equal to ga:cohortTotalUsers. |
metric |
|
|
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ga:containsSampledData |
|
dimension |
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|
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ga:contentGroup1 |
The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules. |
dimension |
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ga:contentGroup2 |
The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules. |
dimension |
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ga:contentGroup3 |
The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules. |
dimension |
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ga:contentGroup4 |
The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules. |
dimension |
|
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|
ga:contentGroup5 |
The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules. |
dimension |
|
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|
ga:contentGroupUniqueViews1 |
The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. |
metric |
|
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ga:contentGroupUniqueViews2 |
The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. |
metric |
|
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ga:contentGroupUniqueViews3 |
The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. |
metric |
|
|
|
ga:contentGroupUniqueViews4 |
The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. |
metric |
|
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ga:contentGroupUniqueViews5 |
The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. |
metric |
|
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ga:continent |
Users' continent; derived from users' IP addresses or Geographical IDs. |
dimension |
|
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ga:continentId |
Users' continent ID; derived from users' IP addresses or Geographical IDs. |
dimension |
|
|
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ga:costPerConversion |
The cost per conversion (including ecommerce and goal conversions) for the property. |
metric |
|
|
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ga:costPerGoalConversion |
The cost per goal conversion for the property. |
metric |
|
|
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ga:costPerTransaction |
The cost per transaction for the property. |
metric |
|
|
ga:country |
ga:country |
Users' country; derived from their IP addresses or Geographical IDs. |
metric |
|
|
ga:countryIsoCode |
ga:countryIsoCode |
Users' country's ISO code (in ISO-3166-1 alpha-2 format); derived from their IP addresses or Geographical IDs. For example; BR for Brazil; CA for Canada. |
metric |
|
|
ga:currency |
ga:currency |
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dimension |
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ga:currencyCode |
ga:currencyCode |
The local currency code (based on ISO 4217 standard) of the transaction. |
metric |
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ga:customVarName1 |
The name for the requested custom variable. |
dimension |
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ga:customVarName10 |
The name for the requested custom variable. |
dimension |
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ga:customVarName11 |
The name for the requested custom variable. |
dimension |
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ga:customVarName12 |
The name for the requested custom variable. |
dimension |
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ga:customVarName13 |
The name for the requested custom variable. |
dimension |
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ga:customVarName14 |
The name for the requested custom variable. |
dimension |
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ga:customVarName15 |
The name for the requested custom variable. |
dimension |
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ga:customVarName16 |
The name for the requested custom variable. |
dimension |
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ga:customVarName17 |
The name for the requested custom variable. |
dimension |
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ga:customVarName18 |
The name for the requested custom variable. |
dimension |
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ga:customVarName19 |
The name for the requested custom variable. |
dimension |
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ga:customVarName2 |
The name for the requested custom variable. |
dimension |
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ga:customVarName20 |
The name for the requested custom variable. |
dimension |
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ga:customVarName21 |
The name for the requested custom variable. |
dimension |
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ga:customVarName22 |
The name for the requested custom variable. |
dimension |
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ga:customVarName23 |
The name for the requested custom variable. |
dimension |
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ga:customVarName24 |
The name for the requested custom variable. |
dimension |
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ga:customVarName25 |
The name for the requested custom variable. |
dimension |
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ga:customVarName26 |
The name for the requested custom variable. |
dimension |
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ga:customVarName27 |
The name for the requested custom variable. |
dimension |
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ga:customVarName28 |
The name for the requested custom variable. |
dimension |
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ga:customVarName29 |
The name for the requested custom variable. |
dimension |
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ga:customVarName3 |
The name for the requested custom variable. |
dimension |
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ga:customVarName30 |
The name for the requested custom variable. |
dimension |
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ga:customVarName31 |
The name for the requested custom variable. |
dimension |
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ga:customVarName32 |
The name for the requested custom variable. |
dimension |
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ga:customVarName33 |
The name for the requested custom variable. |
dimension |
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ga:customVarName34 |
The name for the requested custom variable. |
dimension |
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ga:customVarName35 |
The name for the requested custom variable. |
dimension |
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ga:customVarName36 |
The name for the requested custom variable. |
dimension |
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ga:customVarName37 |
The name for the requested custom variable. |
dimension |
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ga:customVarName38 |
The name for the requested custom variable. |
dimension |
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ga:customVarName39 |
The name for the requested custom variable. |
dimension |
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ga:customVarName4 |
The name for the requested custom variable. |
dimension |
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ga:customVarName40 |
The name for the requested custom variable. |
dimension |
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ga:customVarName41 |
The name for the requested custom variable. |
dimension |
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ga:customVarName42 |
The name for the requested custom variable. |
dimension |
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ga:customVarName43 |
The name for the requested custom variable. |
dimension |
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ga:customVarName44 |
The name for the requested custom variable. |
dimension |
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ga:customVarName45 |
The name for the requested custom variable. |
dimension |
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ga:customVarName46 |
The name for the requested custom variable. |
dimension |
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ga:customVarName47 |
The name for the requested custom variable. |
dimension |
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ga:customVarName48 |
The name for the requested custom variable. |
dimension |
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ga:customVarName49 |
The name for the requested custom variable. |
dimension |
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ga:customVarName5 |
The name for the requested custom variable. |
dimension |
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ga:customVarName50 |
The name for the requested custom variable. |
dimension |
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ga:customVarName6 |
The name for the requested custom variable. |
dimension |
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ga:customVarName7 |
The name for the requested custom variable. |
dimension |
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|
ga:customVarName8 |
The name for the requested custom variable. |
dimension |
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|
ga:customVarName9 |
The name for the requested custom variable. |
dimension |
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ga:customVarValue1 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue10 |
The value for the requested custom variable. |
Metric |
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|
ga:customVarValue11 |
The value for the requested custom variable. |
Metric |
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|
ga:customVarValue12 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue13 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue14 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue15 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue16 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue17 |
The value for the requested custom variable. |
Metric |
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|
ga:customVarValue18 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue19 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue2 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue20 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue21 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue22 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue23 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue24 |
The value for the requested custom variable. |
Metric |
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|
ga:customVarValue25 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue26 |
The value for the requested custom variable. |
Metric |
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|
ga:customVarValue27 |
The value for the requested custom variable. |
Metric |
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ga:customVarValue28 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue29 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue3 |
The value for the requested custom variable. |
Metric |
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|
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ga:customVarValue30 |
The value for the requested custom variable. |
Metric |
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|
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ga:customVarValue31 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue32 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue33 |
The value for the requested custom variable. |
Metric |
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|
ga:customVarValue34 |
The value for the requested custom variable. |
Metric |
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|
ga:customVarValue35 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue36 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue37 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue38 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue39 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue4 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue40 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue41 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue42 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue43 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue44 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue45 |
The value for the requested custom variable. |
Metric |
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|
|
ga:customVarValue46 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue47 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue48 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue49 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue5 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue50 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue6 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue7 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue8 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:customVarValue9 |
The value for the requested custom variable. |
Metric |
|
|
|
ga:dataSource |
The data source of a hit. By default; hits sent from analytics.js are reported as |
dimension |
|
|
ga:date |
ga:date |
The date of the session formatted as YYYYMMDD. |
metric |
|
|
|
ga:dateHour |
Combined values of ga:date and ga:hour formated as YYYYMMDDHH. |
dimension |
|
|
ga:dateHourMinute |
ga:dateHourMinute |
Combined values of ga:date; ga:hour and ga:minute formated as YYYYMMDDHHMM. |
metric |
|
|
ga:day |
ga:day |
The day of the month; a two-digit number from 01 to 31. |
metric |
|
|
|
ga:dayOfWeek |
Day of the week; a one-digit number from 0 (Sunday) to 6 (Saturday). |
dimension |
|
|
|
ga:dayOfWeekName |
Name (in English) of the day of the week. |
dimension |
|
|
|
ga:daysSinceLastSession |
The number of days elapsed since users last visited the property; used to calculate user loyalty. |
dimension |
|
|
|
ga:daysToTransaction |
The number of days between users' purchases and the most recent campaign source prior to the purchase. |
dimension |
|
|
|
ga:dbmCPA |
DBM Revenue eCPA (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmCPC |
DBM Revenue eCPC (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmCPM |
DBM Revenue eCPM (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmCTR |
DBM CTR (Analytics 360 only; requires integration with DBM). |
metric |
|
|
ga:dbmClickAdvertiser |
ga:dbmClickAdvertiser |
DBM advertiser name of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmClickAdvertiserId |
DBM advertiser ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
ga:dbmClickCreativeId |
ga:dbmClickCreativeId |
DBM creative ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmClickExchange |
DBM exchange name of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
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|
|
ga:dbmClickExchangeId |
DBM exchange ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
ga:dbmClickInsertionOrder |
ga:dbmClickInsertionOrder |
DBM insertion order name of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmClickInsertionOrderId |
DBM insertion order ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
ga:dbmClickLineItem |
ga:dbmClickLineItem |
DBM line item name of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
metric |
|
|
ga:dbmClickLineItemId |
ga:dbmClickLineItemId |
DBM line item ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmClickSite |
DBM site name where the DBM creative was shown and clicked on for the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmClickSiteId |
DBM site ID where the DBM creative was shown and clicked on for the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmClicks |
DBM Total Clicks (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmConversions |
DBM Total Conversions (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmCost |
DBM Cost (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmImpressions |
DBM Total Impressions (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmLastEventAdvertiser |
DBM advertiser name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
ga:dbmLastEventAdvertiserId |
ga:dbmLastEventAdvertiserId |
DBM advertiser ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dbmLastEventCreativeId |
DBM creative ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmLastEventExchange |
DBM exchange name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmLastEventExchangeId |
DBM exchange ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmLastEventInsertionOrder |
DBM insertion order name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmLastEventInsertionOrderId |
DBM insertion order ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmLastEventLineItem |
DBM line item name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmLastEventLineItemId |
DBM line item ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmLastEventSite |
DBM site name where the DBM creative was shown and clicked on for the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmLastEventSiteId |
DBM site ID where the DBM creative was shown and clicked on for the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM). |
dimension |
|
|
|
ga:dbmROAS |
DBM ROAS (Analytics 360 only; requires integration with DBM). |
metric |
|
|
|
ga:dcmCPC |
DCM Cost Per Click (Analytics 360 only). |
metric |
|
|
|
ga:dcmCTR |
DCM Click Through Rate (Analytics 360 only). |
metric |
|
|
ga:dcmClickAd |
ga:dcmClickAd |
DCM ad name of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
|
ga:dcmClickAdId |
DCM ad ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmClickAdType |
DCM ad type name of the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmClickAdTypeId |
DCM ad type ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
ga:dcmClickAdvertiser |
ga:dcmClickAdvertiser |
DCM advertiser name of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
ga:dcmClickAdvertiserId |
ga:dcmClickAdvertiserId |
DCM advertiser ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
ga:dcmClickCampaign |
ga:dcmClickCampaign |
DCM campaign name of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
ga:dcmClickCampaignId |
ga:dcmClickCampaignId |
DCM campaign ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
ga:dcmClickCreative |
ga:dcmClickCreative |
DCM creative name of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
ga:dcmClickCreativeId |
ga:dcmClickCreativeId |
DCM creative ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
|
ga:dcmClickCreativeType |
DCM creative type name of the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmClickCreativeTypeId |
DCM creative type ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmClickCreativeVersion |
DCM creative version of the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmClickRenderingId |
DCM rendering ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
ga:dcmClickSite |
ga:dcmClickSite |
Site name where the DCM creative was shown and clicked on for the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
|
ga:dcmClickSiteId |
DCM site ID where the DCM creative was shown and clicked on for the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
ga:dcmClickSitePlacement |
ga:dcmClickSitePlacement |
DCM site placement name of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
ga:dcmClickSitePlacementId |
ga:dcmClickSitePlacementId |
DCM site placement ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
metric |
|
|
|
ga:dcmClickSpotId |
DCM Floodlight configuration ID of the DCM click matching the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmClicks |
DCM Total Clicks (Analytics 360 only). |
metric |
|
|
|
ga:dcmCost |
DCM Total Cost (Analytics 360 only). |
metric |
|
|
|
ga:dcmFloodlightActivity |
DCM Floodlight activity name associated with the floodlight conversion (Analytics 360 only). |
dimension |
|
|
|
ga:dcmFloodlightActivityAndGroup |
DCM Floodlight activity name and group name associated with the floodlight conversion (Analytics 360 only). |
dimension |
|
|
|
ga:dcmFloodlightActivityGroup |
DCM Floodlight activity group name associated with the floodlight conversion (Analytics 360 only). |
dimension |
|
|
|
ga:dcmFloodlightActivityGroupId |
DCM Floodlight activity group ID associated with the floodlight conversion (Analytics 360 only). |
dimension |
|
|
|
ga:dcmFloodlightActivityId |
DCM Floodlight activity ID associated with the floodlight conversion (Analytics 360 only). |
dimension |
|
|
|
ga:dcmFloodlightAdvertiserId |
DCM Floodlight advertiser ID associated with the floodlight conversion (Analytics 360 only). |
dimension |
|
|
|
ga:dcmFloodlightQuantity |
The number of DCM Floodlight conversions (Analytics 360 only). |
metric |
|
|
|
ga:dcmFloodlightRevenue |
DCM Floodlight revenue (Analytics 360 only). |
metric |
|
|
|
ga:dcmFloodlightSpotId |
DCM Floodlight configuration ID associated with the floodlight conversion (Analytics 360 only). |
dimension |
|
|
|
ga:dcmImpressions |
DCM Total Impressions (Analytics 360 only). |
metric |
|
|
|
ga:dcmLastEventAd |
DCM ad name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventAdId |
DCM ad ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventAdType |
DCM ad type name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventAdTypeId |
DCM ad type ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventAdvertiser |
DCM advertiser name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
ga:dcmLastEventAdvertiserId |
ga:dcmLastEventAdvertiserId |
DCM advertiser ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
metric |
|
|
|
ga:dcmLastEventAttributionType |
There are two possible values: ClickThrough and ViewThrough. If the last DCM event associated with the Google Analytics session was a click; then the value will be ClickThrough. If the last DCM event associated with the Google Analytics session was an ad impression; then the value will be ViewThrough (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventCampaign |
DCM campaign name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
ga:dcmLastEventCampaignId |
ga:dcmLastEventCampaignId |
DCM campaign ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
metric |
|
|
|
ga:dcmLastEventCreative |
DCM creative name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventCreativeId |
DCM creative ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventCreativeType |
DCM creative type name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventCreativeTypeId |
DCM creative type ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventCreativeVersion |
DCM creative version of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventRenderingId |
DCM rendering ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventSite |
Site name where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmLastEventSiteId |
DCM site ID where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
ga:dcmLastEventSitePlacement |
ga:dcmLastEventSitePlacement |
DCM site placement name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
metric |
|
|
ga:dcmLastEventSitePlacementId |
ga:dcmLastEventSitePlacementId |
DCM site placement ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
metric |
|
|
|
ga:dcmLastEventSpotId |
DCM Floodlight configuration ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). |
dimension |
|
|
|
ga:dcmROAS |
DCM Return On Ad Spend (ROAS) (Analytics 360 only). |
metric |
|
|
|
ga:dcmRPC |
DCM Revenue Per Click (Analytics 360 only). |
metric |
|
|
ga:deviceCategory |
ga:deviceCategory |
The type of device: desktop; tablet; or mobile. |
metric |
|
|
|
ga:dfpCTR |
The percentage of pageviews that resulted in a click on an DFP ad (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpClicks |
The number of times DFP ads were clicked on the site (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpCoverage |
Coverage is the percentage of ad requests that returned at least one ad. Generally; coverage can help identify sites where the DFP account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100 (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpECPM |
The effective cost per thousand pageviews. It is the DFP revenue per 1;000 pageviews (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpImpressions |
A DFP ad impression is reported whenever an individual ad is displayed on the website. For example; if a page with two ad units is viewed once; we'll display two impressions (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpImpressionsPerSession |
The ratio of DFP ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions) (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpMonetizedPageviews |
This measures the total number of pageviews on the property that were shown with an ad from the linked DFP account. Note that a single page can have multiple ad units (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpRevenue |
DFP revenue is an estimate of the total ad revenue based on served impressions (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpRevenuePer1000Sessions |
The total estimated revenue from DFP ads per 1;000 Analytics sessions. Note that this metric is based on sessions to the site; not on ad impressions (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
|
ga:dfpViewableImpressionsPercent |
The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users' browsers and has the opportunity to be seen (DFP linking enabled and Hide DFP Revenue not enabled). |
metric |
|
|
ga:dimension1 |
ga:dimension1 |
The value of the requested custom dimension; where 1 refers to the number or index of the custom dimension. |
metric |
|
|
|
ga:dimension10 |
The value of the requested custom dimension; where 10 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension100 |
The value of the requested custom dimension; where 100 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension101 |
The value of the requested custom dimension; where 101 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension102 |
The value of the requested custom dimension; where 102 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension103 |
The value of the requested custom dimension; where 103 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension104 |
The value of the requested custom dimension; where 104 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension105 |
The value of the requested custom dimension; where 105 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension106 |
The value of the requested custom dimension; where 106 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension107 |
The value of the requested custom dimension; where 107 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension108 |
The value of the requested custom dimension; where 108 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension109 |
The value of the requested custom dimension; where 109 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension11 |
The value of the requested custom dimension; where 11 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension110 |
The value of the requested custom dimension; where 110 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension111 |
The value of the requested custom dimension; where 111 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension112 |
The value of the requested custom dimension; where 112 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension113 |
The value of the requested custom dimension; where 113 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension114 |
The value of the requested custom dimension; where 114 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension115 |
The value of the requested custom dimension; where 115 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension116 |
The value of the requested custom dimension; where 116 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension117 |
The value of the requested custom dimension; where 117 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension118 |
The value of the requested custom dimension; where 118 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension119 |
The value of the requested custom dimension; where 119 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension12 |
The value of the requested custom dimension; where 12 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension120 |
The value of the requested custom dimension; where 120 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension121 |
The value of the requested custom dimension; where 121 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension122 |
The value of the requested custom dimension; where 122 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension123 |
The value of the requested custom dimension; where 123 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension124 |
The value of the requested custom dimension; where 124 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension125 |
The value of the requested custom dimension; where 125 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension126 |
The value of the requested custom dimension; where 126 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension127 |
The value of the requested custom dimension; where 127 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension128 |
The value of the requested custom dimension; where 128 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension129 |
The value of the requested custom dimension; where 129 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension13 |
The value of the requested custom dimension; where 13 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension130 |
The value of the requested custom dimension; where 130 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension131 |
The value of the requested custom dimension; where 131 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension132 |
The value of the requested custom dimension; where 132 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension133 |
The value of the requested custom dimension; where 133 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension134 |
The value of the requested custom dimension; where 134 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension135 |
The value of the requested custom dimension; where 135 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension136 |
The value of the requested custom dimension; where 136 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension137 |
The value of the requested custom dimension; where 137 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension138 |
The value of the requested custom dimension; where 138 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension139 |
The value of the requested custom dimension; where 139 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension14 |
The value of the requested custom dimension; where 14 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension140 |
The value of the requested custom dimension; where 140 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension141 |
The value of the requested custom dimension; where 141 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension142 |
The value of the requested custom dimension; where 142 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension143 |
The value of the requested custom dimension; where 143 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension144 |
The value of the requested custom dimension; where 144 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension145 |
The value of the requested custom dimension; where 145 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension146 |
The value of the requested custom dimension; where 146 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension147 |
The value of the requested custom dimension; where 147 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension148 |
The value of the requested custom dimension; where 148 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension149 |
The value of the requested custom dimension; where 149 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension15 |
The value of the requested custom dimension; where 15 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension150 |
The value of the requested custom dimension; where 150 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension151 |
The value of the requested custom dimension; where 151 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension152 |
The value of the requested custom dimension; where 152 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension153 |
The value of the requested custom dimension; where 153 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension154 |
The value of the requested custom dimension; where 154 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension155 |
The value of the requested custom dimension; where 155 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension156 |
The value of the requested custom dimension; where 156 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension157 |
The value of the requested custom dimension; where 157 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension158 |
The value of the requested custom dimension; where 158 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension159 |
The value of the requested custom dimension; where 159 refers to the number or index of the custom dimension. |
dimension |
|
|
ga:dimension16 |
ga:dimension16 |
The value of the requested custom dimension; where 16 refers to the number or index of the custom dimension. |
metric |
|
|
|
ga:dimension160 |
The value of the requested custom dimension; where 160 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension161 |
The value of the requested custom dimension; where 161 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension162 |
The value of the requested custom dimension; where 162 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension163 |
The value of the requested custom dimension; where 163 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension164 |
The value of the requested custom dimension; where 164 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension165 |
The value of the requested custom dimension; where 165 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension166 |
The value of the requested custom dimension; where 166 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension167 |
The value of the requested custom dimension; where 167 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension168 |
The value of the requested custom dimension; where 168 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension169 |
The value of the requested custom dimension; where 169 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension17 |
The value of the requested custom dimension; where 17 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension170 |
The value of the requested custom dimension; where 170 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension171 |
The value of the requested custom dimension; where 171 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension172 |
The value of the requested custom dimension; where 172 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension173 |
The value of the requested custom dimension; where 173 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension174 |
The value of the requested custom dimension; where 174 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension175 |
The value of the requested custom dimension; where 175 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension176 |
The value of the requested custom dimension; where 176 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension177 |
The value of the requested custom dimension; where 177 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension178 |
The value of the requested custom dimension; where 178 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension179 |
The value of the requested custom dimension; where 179 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension18 |
The value of the requested custom dimension; where 18 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension180 |
The value of the requested custom dimension; where 180 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension181 |
The value of the requested custom dimension; where 181 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension182 |
The value of the requested custom dimension; where 182 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension183 |
The value of the requested custom dimension; where 183 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension184 |
The value of the requested custom dimension; where 184 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension185 |
The value of the requested custom dimension; where 185 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension186 |
The value of the requested custom dimension; where 186 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension187 |
The value of the requested custom dimension; where 187 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension188 |
The value of the requested custom dimension; where 188 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension189 |
The value of the requested custom dimension; where 189 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension19 |
The value of the requested custom dimension; where 19 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension190 |
The value of the requested custom dimension; where 190 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension191 |
The value of the requested custom dimension; where 191 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension192 |
The value of the requested custom dimension; where 192 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension193 |
The value of the requested custom dimension; where 193 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension194 |
The value of the requested custom dimension; where 194 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension195 |
The value of the requested custom dimension; where 195 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension196 |
The value of the requested custom dimension; where 196 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension197 |
The value of the requested custom dimension; where 197 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension198 |
The value of the requested custom dimension; where 198 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension199 |
The value of the requested custom dimension; where 199 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension2 |
The value of the requested custom dimension; where 2 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension20 |
The value of the requested custom dimension; where 20 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension200 |
The value of the requested custom dimension; where 200 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension21 |
The value of the requested custom dimension; where 21 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension22 |
The value of the requested custom dimension; where 22 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension23 |
The value of the requested custom dimension; where 23 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension24 |
The value of the requested custom dimension; where 24 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension25 |
The value of the requested custom dimension; where 25 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension26 |
The value of the requested custom dimension; where 26 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension27 |
The value of the requested custom dimension; where 27 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension28 |
The value of the requested custom dimension; where 28 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension29 |
The value of the requested custom dimension; where 29 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension3 |
The value of the requested custom dimension; where 3 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension30 |
The value of the requested custom dimension; where 30 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension31 |
The value of the requested custom dimension; where 31 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension32 |
The value of the requested custom dimension; where 32 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension33 |
The value of the requested custom dimension; where 33 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension34 |
The value of the requested custom dimension; where 34 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension35 |
The value of the requested custom dimension; where 35 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension36 |
The value of the requested custom dimension; where 36 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension37 |
The value of the requested custom dimension; where 37 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension38 |
The value of the requested custom dimension; where 38 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension39 |
The value of the requested custom dimension; where 39 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension4 |
The value of the requested custom dimension; where 4 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension40 |
The value of the requested custom dimension; where 40 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension41 |
The value of the requested custom dimension; where 41 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension42 |
The value of the requested custom dimension; where 42 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension43 |
The value of the requested custom dimension; where 43 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension44 |
The value of the requested custom dimension; where 44 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension45 |
The value of the requested custom dimension; where 45 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension46 |
The value of the requested custom dimension; where 46 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension47 |
The value of the requested custom dimension; where 47 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension48 |
The value of the requested custom dimension; where 48 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension49 |
The value of the requested custom dimension; where 49 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension5 |
The value of the requested custom dimension; where 5 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension50 |
The value of the requested custom dimension; where 50 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension51 |
The value of the requested custom dimension; where 51 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension52 |
The value of the requested custom dimension; where 52 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension53 |
The value of the requested custom dimension; where 53 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension54 |
The value of the requested custom dimension; where 54 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension55 |
The value of the requested custom dimension; where 55 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension56 |
The value of the requested custom dimension; where 56 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension57 |
The value of the requested custom dimension; where 57 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension58 |
The value of the requested custom dimension; where 58 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension59 |
The value of the requested custom dimension; where 59 refers to the number or index of the custom dimension. |
dimension |
|
|
ga:dimension6 |
ga:dimension6 |
The value of the requested custom dimension; where 6 refers to the number or index of the custom dimension. |
metric |
|
|
|
ga:dimension60 |
The value of the requested custom dimension; where 60 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension61 |
The value of the requested custom dimension; where 61 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension62 |
The value of the requested custom dimension; where 62 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension63 |
The value of the requested custom dimension; where 63 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension64 |
The value of the requested custom dimension; where 64 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension65 |
The value of the requested custom dimension; where 65 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension66 |
The value of the requested custom dimension; where 66 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension67 |
The value of the requested custom dimension; where 67 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension68 |
The value of the requested custom dimension; where 68 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension69 |
The value of the requested custom dimension; where 69 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension7 |
The value of the requested custom dimension; where 7 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension70 |
The value of the requested custom dimension; where 70 refers to the number or index of the custom dimension. |
dimension |
|
|
ga:dimension71 |
ga:dimension71 |
The value of the requested custom dimension; where 71 refers to the number or index of the custom dimension. |
metric |
|
|
|
ga:dimension72 |
The value of the requested custom dimension; where 72 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension73 |
The value of the requested custom dimension; where 73 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension74 |
The value of the requested custom dimension; where 74 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension75 |
The value of the requested custom dimension; where 75 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension76 |
The value of the requested custom dimension; where 76 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension77 |
The value of the requested custom dimension; where 77 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension78 |
The value of the requested custom dimension; where 78 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension79 |
The value of the requested custom dimension; where 79 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension8 |
The value of the requested custom dimension; where 8 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension80 |
The value of the requested custom dimension; where 80 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension81 |
The value of the requested custom dimension; where 81 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension82 |
The value of the requested custom dimension; where 82 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension83 |
The value of the requested custom dimension; where 83 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension84 |
The value of the requested custom dimension; where 84 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension85 |
The value of the requested custom dimension; where 85 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension86 |
The value of the requested custom dimension; where 86 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension87 |
The value of the requested custom dimension; where 87 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension88 |
The value of the requested custom dimension; where 88 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension89 |
The value of the requested custom dimension; where 89 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension9 |
The value of the requested custom dimension; where 9 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension90 |
The value of the requested custom dimension; where 90 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension91 |
The value of the requested custom dimension; where 91 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension92 |
The value of the requested custom dimension; where 92 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension93 |
The value of the requested custom dimension; where 93 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension94 |
The value of the requested custom dimension; where 94 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension95 |
The value of the requested custom dimension; where 95 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension96 |
The value of the requested custom dimension; where 96 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension97 |
The value of the requested custom dimension; where 97 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension98 |
The value of the requested custom dimension; where 98 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:dimension99 |
The value of the requested custom dimension; where 99 refers to the number or index of the custom dimension. |
dimension |
|
|
|
ga:domContentLoadedTime |
The time (in milliseconds); including the network time from users' locations to the site's server; the browser takes to parse the document and execute deferred and parser-inserted scripts (DOMContentLoaded). When parsing of the document is finished; the Document Object Model (DOM) is ready; but the referenced style sheets; images; and subframes may not be finished loading. This is often the starting point of Javascript framework execution; e.g.; JQuery's onready() callback. |
metric |
|
|
|
ga:domInteractiveTime |
The time (in milliseconds); including the network time from users' locations to the site's server; the browser takes to parse the document (DOMInteractive). At this time; users can interact with the Document Object Model even though it is not fully loaded. |
metric |
|
|
|
ga:domLatencyMetricsSample |
Sample set (or count) of pageviews used to calculate the averages for site speed DOM metrics. This metric is used to calculate ga:avgDomContentLoadedTime and ga:avgDomInteractiveTime. |
metric |
|
|
|
ga:domainLookupTime |
The total time (in milliseconds) all samples spent in DNS lookup for this page. |
metric |
|
|
ga:dsAdGroup |
ga:dsAdGroup |
DS Ad Group (Analytics 360 only; requires integration with DS). |
metric |
|
|
ga:dsAdGroupId |
ga:dsAdGroupId |
DS Ad Group ID (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:dsAdvertiser |
DS Advertiser (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsAdvertiserId |
DS Advertiser ID (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsAgency |
DS Agency (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsAgencyId |
DS Agency ID (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsCPC |
DS Cost to advertiser per click (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:dsCTR |
DS Click Through Rate (Analytics 360 only; requires integration with DS). |
metric |
|
|
ga:dsCampaign |
ga:dsCampaign |
DS Campaign (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:dsCampaignId |
DS Campaign ID (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsClicks |
DS Clicks (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:dsCost |
DS Cost (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:dsEngineAccount |
DS Engine Account (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsEngineAccountId |
DS Engine Account ID (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsImpressions |
DS Impressions (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:dsKeyword |
DS Keyword (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsKeywordId |
DS Keyword ID (Analytics 360 only; requires integration with DS). |
dimension |
|
|
|
ga:dsProfit |
DS Profie (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:dsReturnOnAdSpend |
DS Return On Ad Spend (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:dsRevenuePerClick |
DS Revenue Per Click (Analytics 360 only; requires integration with DS). |
metric |
|
|
|
ga:entranceRate |
The percentage of pageviews in which this page was the entrance. |
metric |
|
|
ga:entrances |
ga:entrances |
The number of entrances to the property measured as the first pageview in a session; typically used with landingPagePath. |
metric |
|
|
ga:eventAction |
ga:eventAction |
Event action. |
metric |
|
|
ga:eventCategory |
ga:eventCategory |
The event category. |
metric |
|
|
ga:eventLabel |
ga:eventLabel |
Event label. |
metric |
|
|
ga:eventValue |
ga:eventValue |
Total value of events for the profile. |
metric |
|
|
|
ga:eventsPerSessionWithEvent |
The average number of events per session with event. |
metric |
|
|
|
ga:exceptionDescription |
|
dimension |
|
|
|
ga:exceptiondescription |
The description for the exception. |
dimension |
|
|
|
ga:exceptions |
The number of exceptions sent to Google Analytics. |
metric |
|
|
|
ga:exceptionsPerScreenview |
The number of exceptions thrown divided by the number of screenviews. |
metric |
|
|
ga:exitPagePath |
ga:exitPagePath |
The last page or exit page in users' sessions. |
metric |
|
|
|
ga:exitRate |
The percentage of exits from the property that occurred out of the total pageviews. |
metric |
|
|
|
ga:exitScreenName |
The name of the screen where users exited the application. |
dimension |
|
|
ga:exits |
ga:exits |
The number of exits from the property. |
metric |
|
|
|
ga:experimentId |
The user-scoped ID of the content experiment that users were exposed to when the metrics were reported. |
dimension |
|
|
|
ga:experimentVariant |
The user-scoped ID of the particular variant that users were exposed to during a content experiment. |
dimension |
|
|
|
ga:fatalExceptions |
The number of exceptions where isFatal is set to true. |
metric |
|
|
|
ga:fatalExceptionsPerScreenview |
The number of fatal exceptions thrown divided by the number of screenviews. |
metric |
|
|
|
ga:firstDayOfMonth |
|
dimension |
|
|
|
ga:flashVersion |
The version of Flash; including minor versions; supported by users' browsers. |
metric |
|
|
ga:fullReferrer |
ga:fullReferrer |
The full referring URL including the hostname and path. |
metric |
|
|
|
ga:goal10AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal10Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal10Completions |
ga:goal10Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal10ConversionRate |
ga:goal10ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal10Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal10Value |
ga:goal10Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal11AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal11Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal11Completions |
ga:goal11Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal11ConversionRate |
ga:goal11ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal11Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal11Value |
ga:goal11Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal12AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal12Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal12Completions |
ga:goal12Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal12ConversionRate |
ga:goal12ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal12Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal12Value |
ga:goal12Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal13AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal13Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal13Completions |
ga:goal13Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal13ConversionRate |
ga:goal13ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal13Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal13Value |
ga:goal13Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal14AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal14Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal14Completions |
ga:goal14Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal14ConversionRate |
ga:goal14ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal14Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal14Value |
ga:goal14Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal15AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal15Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal15Completions |
ga:goal15Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal15ConversionRate |
ga:goal15ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal15Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal15Value |
ga:goal15Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal16AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal16Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal16Completions |
ga:goal16Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal16ConversionRate |
ga:goal16ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal16Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal16Value |
ga:goal16Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal17AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal17Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal17Completions |
ga:goal17Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal17ConversionRate |
ga:goal17ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal17Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal17Value |
ga:goal17Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal18AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal18Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal18Completions |
ga:goal18Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal18ConversionRate |
ga:goal18ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal18Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal18Value |
ga:goal18Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal19AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal19Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal19Completions |
ga:goal19Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal19ConversionRate |
ga:goal19ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal19Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal19Value |
ga:goal19Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal1AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
ga:goal1Abandons |
ga:goal1Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal1Completions |
ga:goal1Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal1ConversionRate |
ga:goal1ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal1Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal1Value |
ga:goal1Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal20AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal20Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal20Completions |
ga:goal20Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal20ConversionRate |
ga:goal20ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal20Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal20Value |
ga:goal20Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal2AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
ga:goal2Abandons |
ga:goal2Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal2Completions |
ga:goal2Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal2ConversionRate |
ga:goal2ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal2Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal2Value |
ga:goal2Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal3AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal3Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal3Completions |
ga:goal3Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal3ConversionRate |
ga:goal3ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal3Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal3Value |
ga:goal3Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal4AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal4Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal4Completions |
ga:goal4Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal4ConversionRate |
ga:goal4ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal4Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal4Value |
ga:goal4Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal5AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal5Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal5Completions |
ga:goal5Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal5ConversionRate |
ga:goal5ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal5Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal5Value |
ga:goal5Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal6AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal6Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal6Completions |
ga:goal6Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal6ConversionRate |
ga:goal6ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal6Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal6Value |
ga:goal6Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal7AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal7Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal7Completions |
ga:goal7Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal7ConversionRate |
ga:goal7ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
ga:goal7Starts |
ga:goal7Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal7Value |
ga:goal7Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal8AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal8Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal8Completions |
ga:goal8Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal8ConversionRate |
ga:goal8ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
ga:goal8Starts |
ga:goal8Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal8Value |
ga:goal8Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goal9AbandonRate |
The rate at which the requested goal number was abandoned. |
metric |
|
|
|
ga:goal9Abandons |
The number of times users started conversion activity on the requested goal number without actually completing it. |
metric |
|
|
ga:goal9Completions |
ga:goal9Completions |
The total number of completions for the requested goal number. |
metric |
|
|
ga:goal9ConversionRate |
ga:goal9ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:goal9Starts |
The total number of starts for the requested goal number. |
metric |
|
|
ga:goal9Value |
ga:goal9Value |
The total numeric value for the requested goal number. |
metric |
|
|
|
ga:goalAbandonRateAll |
Goal abandonment rate. |
metric |
|
|
|
ga:goalAbandonsAll |
The overall number of times users started goals without actually completing them. |
metric |
|
|
ga:goalCompletionLocation |
ga:goalCompletionLocation |
The page path or screen name that matched any destination type goal completion. |
metric |
|
|
ga:goalCompletionsAll |
ga:goalCompletionsAll |
Total number of completions for all goals defined in the profile. |
metric |
|
|
|
ga:goalConversionRateAll |
The percentage of sessions which resulted in a conversion to at least one of the goals. |
metric |
|
|
ga:goalPreviousStep1 |
ga:goalPreviousStep1 |
The page path or screen name that matched any destination type goal; one step prior to the goal completion location. |
metric |
|
|
ga:goalPreviousStep2 |
ga:goalPreviousStep2 |
The page path or screen name that matched any destination type goal; two steps prior to the goal completion location. |
metric |
|
|
ga:goalPreviousStep3 |
ga:goalPreviousStep3 |
The page path or screen name that matched any destination type goal; three steps prior to the goal completion location. |
metric |
|
|
ga:goalStartsAll |
ga:goalStartsAll |
Total number of starts for all goals defined in the profile. |
metric |
|
|
ga:goalValueAll |
ga:goalValueAll |
Total numeric value for all goals defined in the profile. |
metric |
|
|
|
ga:goalValueAllPerSearch |
The average goal value of a search. |
metric |
|
|
|
ga:goalValuePerSession |
The average goal value of a session. |
metric |
|
|
|
ga:hasSocialSourceReferral |
A boolean; either Yes or No; indicates whether sessions to the property are from a social source. |
dimension |
|
|
|
ga:hits |
Total number of hits for the view (profile). This metric sums all hit types; including pageview; custom event; ecommerce; and other types. Because this metric is based on the view (profile); not on the property; it is not the same as the property's hit volume. |
metric |
|
|
ga:hostname |
ga:hostname |
The hostname from which the tracking request was made. |
metric |
|
|
ga:hour |
ga:hour |
A two-digit hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time. If the timezone follows daylight savings time; there will be an apparent bump in the number of sessions during the changeover hour (e.g.; between 1:00 and 2:00) for the day per year when that hour repeats. A corresponding hour with zero sessions will occur at the opposite changeover. (Google Analytics does not track user time more precisely than hours.) |
metric |
|
|
ga:impressions |
ga:impressions |
Total number of campaign impressions. |
metric |
|
|
ga:interestAffinityCategory |
ga:interestAffinityCategory |
Indicates that users are more likely to be interested in learning about the specified category. |
metric |
|
|
ga:interestInMarketCategory |
ga:interestInMarketCategory |
Indicates that users are more likely to be ready to purchase products or services in the specified category. |
metric |
|
|
|
ga:interestOtherCategory |
Indicates that users are more likely to be interested in learning about the specified category; and more likely to be ready to purchase. |
dimension |
|
|
|
ga:internalPromotionCTR |
The rate at which users clicked through to view the internal promotion (ga:internalPromotionClicks / ga:internalPromotionViews) - (Enhanced Ecommerce). |
metric |
|
|
|
ga:internalPromotionClicks |
The number of clicks on an internal promotion (Enhanced Ecommerce). |
metric |
|
|
|
ga:internalPromotionCreative |
The creative content designed for a promotion (Enhanced Ecommerce). |
dimension |
|
|
|
ga:internalPromotionId |
The ID of the promotion (Enhanced Ecommerce). |
dimension |
|
|
|
ga:internalPromotionName |
The name of the promotion (Enhanced Ecommerce). |
dimension |
|
|
|
ga:internalPromotionPosition |
The position of the promotion on the web page or application screen (Enhanced Ecommerce). |
dimension |
|
|
|
ga:internalPromotionViews |
The number of views of an internal promotion (Enhanced Ecommerce). |
metric |
|
|
|
ga:isTrueViewVideoAd |
A boolean; Yes or No; indicating whether the ad is an AdWords TrueView video ad. |
dimension |
|
|
ga:isoWeek |
ga:isoWeek |
ISO week number; where each week starts on Monday. For details; see http://en.wikipedia.org/wiki/ISO_week_date. ga:isoWeek should only be used with ga:isoYear because ga:year represents Gregorian calendar. |
metric |
|
|
ga:isoYear |
ga:isoYear |
The ISO year of the session. For details; see http://en.wikipedia.org/wiki/ISO_week_date. ga:isoYear should only be used with ga:isoWeek because ga:week represents Gregorian calendar. |
metric |
|
|
|
ga:isoYearIsoWeek |
Combined values of ga:isoYear and ga:isoWeek. |
dimension |
|
|
ga:itemQuantity |
ga:itemQuantity |
Total number of items purchased. For example; if users purchase 2 frisbees and 5 tennis balls; this will be 7. |
metric |
|
|
ga:itemRevenue |
ga:itemRevenue |
The total revenue from purchased product items. |
metric |
|
|
ga:itemsPerPurchase |
ga:itemsPerPurchase |
The average quantity of this item (or group of items) sold per purchase. |
metric |
|
|
|
ga:javaEnabled |
A boolean; either Yes or No; indicating whether Java is enabled in users' browsers. |
dimension |
|
|
ga:keyword |
ga:keyword |
For manual campaign tracking; it is the value of the utm_term campaign tracking parameter. For AdWords traffic; it contains the best matching targeting criteria. For the display network; where multiple targeting criteria could have caused the ad to show up; it returns the best matching targeting criteria as selected by Ads. This could be display_keyword; site placement; boomuserlist; user_interest; age; or gender. Otherwise its value is (not set). |
metric |
|
|
ga:landingContentGroup1 |
ga:landingContentGroup1 |
Content group of users' landing pages. |
metric |
|
|
|
ga:landingContentGroup2 |
Content group of users' landing pages. |
dimension |
|
|
|
ga:landingContentGroup3 |
Content group of users' landing pages. |
dimension |
|
|
|
ga:landingContentGroup4 |
Content group of users' landing pages. |
dimension |
|
|
|
ga:landingContentGroup5 |
Content group of users' landing pages. |
dimension |
|
|
ga:landingPagePath |
ga:landingPagePath |
The first page in users' sessions; or the landing page. |
metric |
|
|
|
ga:landingScreenName |
The name of the first viewed screen. |
dimension |
|
|
|
ga:language |
The language; in ISO-639 code format (e.g.; en-gb for British English); provided by the HTTP Request for the browser. |
dimension |
|
|
|
ga:latitude |
The approximate latitude of users' city; derived from their IP addresses or Geographical IDs. Locations north of the equator have positive latitudes and locations south of the equator have negative latitudes. |
dimension |
|
|
ga:localItemRevenue |
ga:localItemRevenue |
Product revenue in local currency. |
metric |
|
|
|
ga:localProductRefundAmount |
Refund amount in local currency for a given product (Enhanced Ecommerce). |
metric |
|
|
|
ga:localRefundAmount |
Total refund amount in local currency for the transaction (Enhanced Ecommerce). |
metric |
|
|
ga:localTransactionRevenue |
ga:localTransactionRevenue |
Transaction revenue in local currency. |
metric |
|
|
|
ga:localTransactionShipping |
Transaction shipping cost in local currency. |
metric |
|
|
|
ga:localTransactionTax |
Transaction tax in local currency. |
metric |
|
|
|
ga:longitude |
The approximate longitude of users' city; derived from their IP addresses or Geographical IDs. Locations east of the prime meridian have positive longitudes and locations west of the prime meridian have negative longitudes. |
dimension |
|
|
ga:medium |
ga:medium |
The type of referrals. For manual campaign tracking; it is the value of the utm_medium campaign tracking parameter. For AdWords autotagging; it is cpc. If users came from a search engine detected by Google Analytics; it is organic. If the referrer is not a search engine; it is referral. If users came directly to the property and document.referrer is empty; its value is (none). |
metric |
|
|
|
ga:metric1 |
The value of the requested custom metric; where 1 refers to the number or index of the custom metric. Note that the data type of ga:metric1 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric10 |
The value of the requested custom metric; where 10 refers to the number or index of the custom metric. Note that the data type of ga:metric10 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric100 |
The value of the requested custom metric; where 100 refers to the number or index of the custom metric. Note that the data type of ga:metric100 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric101 |
The value of the requested custom metric; where 101 refers to the number or index of the custom metric. Note that the data type of ga:metric101 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric102 |
The value of the requested custom metric; where 102 refers to the number or index of the custom metric. Note that the data type of ga:metric102 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric103 |
The value of the requested custom metric; where 103 refers to the number or index of the custom metric. Note that the data type of ga:metric103 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric104 |
The value of the requested custom metric; where 104 refers to the number or index of the custom metric. Note that the data type of ga:metric104 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric105 |
The value of the requested custom metric; where 105 refers to the number or index of the custom metric. Note that the data type of ga:metric105 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric106 |
The value of the requested custom metric; where 106 refers to the number or index of the custom metric. Note that the data type of ga:metric106 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric107 |
The value of the requested custom metric; where 107 refers to the number or index of the custom metric. Note that the data type of ga:metric107 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric108 |
The value of the requested custom metric; where 108 refers to the number or index of the custom metric. Note that the data type of ga:metric108 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric109 |
The value of the requested custom metric; where 109 refers to the number or index of the custom metric. Note that the data type of ga:metric109 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric11 |
The value of the requested custom metric; where 11 refers to the number or index of the custom metric. Note that the data type of ga:metric11 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric110 |
The value of the requested custom metric; where 110 refers to the number or index of the custom metric. Note that the data type of ga:metric110 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric111 |
The value of the requested custom metric; where 111 refers to the number or index of the custom metric. Note that the data type of ga:metric111 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric112 |
The value of the requested custom metric; where 112 refers to the number or index of the custom metric. Note that the data type of ga:metric112 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric113 |
The value of the requested custom metric; where 113 refers to the number or index of the custom metric. Note that the data type of ga:metric113 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric114 |
The value of the requested custom metric; where 114 refers to the number or index of the custom metric. Note that the data type of ga:metric114 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric115 |
The value of the requested custom metric; where 115 refers to the number or index of the custom metric. Note that the data type of ga:metric115 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric116 |
The value of the requested custom metric; where 116 refers to the number or index of the custom metric. Note that the data type of ga:metric116 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric117 |
The value of the requested custom metric; where 117 refers to the number or index of the custom metric. Note that the data type of ga:metric117 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric118 |
The value of the requested custom metric; where 118 refers to the number or index of the custom metric. Note that the data type of ga:metric118 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric119 |
The value of the requested custom metric; where 119 refers to the number or index of the custom metric. Note that the data type of ga:metric119 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric12 |
The value of the requested custom metric; where 12 refers to the number or index of the custom metric. Note that the data type of ga:metric12 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric120 |
The value of the requested custom metric; where 120 refers to the number or index of the custom metric. Note that the data type of ga:metric120 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric121 |
The value of the requested custom metric; where 121 refers to the number or index of the custom metric. Note that the data type of ga:metric121 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric122 |
The value of the requested custom metric; where 122 refers to the number or index of the custom metric. Note that the data type of ga:metric122 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric123 |
The value of the requested custom metric; where 123 refers to the number or index of the custom metric. Note that the data type of ga:metric123 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric124 |
The value of the requested custom metric; where 124 refers to the number or index of the custom metric. Note that the data type of ga:metric124 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric125 |
The value of the requested custom metric; where 125 refers to the number or index of the custom metric. Note that the data type of ga:metric125 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric126 |
The value of the requested custom metric; where 126 refers to the number or index of the custom metric. Note that the data type of ga:metric126 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric127 |
The value of the requested custom metric; where 127 refers to the number or index of the custom metric. Note that the data type of ga:metric127 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric128 |
The value of the requested custom metric; where 128 refers to the number or index of the custom metric. Note that the data type of ga:metric128 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric129 |
The value of the requested custom metric; where 129 refers to the number or index of the custom metric. Note that the data type of ga:metric129 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric13 |
The value of the requested custom metric; where 13 refers to the number or index of the custom metric. Note that the data type of ga:metric13 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric130 |
The value of the requested custom metric; where 130 refers to the number or index of the custom metric. Note that the data type of ga:metric130 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric131 |
The value of the requested custom metric; where 131 refers to the number or index of the custom metric. Note that the data type of ga:metric131 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric132 |
The value of the requested custom metric; where 132 refers to the number or index of the custom metric. Note that the data type of ga:metric132 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric133 |
The value of the requested custom metric; where 133 refers to the number or index of the custom metric. Note that the data type of ga:metric133 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric134 |
The value of the requested custom metric; where 134 refers to the number or index of the custom metric. Note that the data type of ga:metric134 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric135 |
The value of the requested custom metric; where 135 refers to the number or index of the custom metric. Note that the data type of ga:metric135 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric136 |
The value of the requested custom metric; where 136 refers to the number or index of the custom metric. Note that the data type of ga:metric136 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric137 |
The value of the requested custom metric; where 137 refers to the number or index of the custom metric. Note that the data type of ga:metric137 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric138 |
The value of the requested custom metric; where 138 refers to the number or index of the custom metric. Note that the data type of ga:metric138 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric139 |
The value of the requested custom metric; where 139 refers to the number or index of the custom metric. Note that the data type of ga:metric139 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric14 |
The value of the requested custom metric; where 14 refers to the number or index of the custom metric. Note that the data type of ga:metric14 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric140 |
The value of the requested custom metric; where 140 refers to the number or index of the custom metric. Note that the data type of ga:metric140 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric141 |
The value of the requested custom metric; where 141 refers to the number or index of the custom metric. Note that the data type of ga:metric141 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric142 |
The value of the requested custom metric; where 142 refers to the number or index of the custom metric. Note that the data type of ga:metric142 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric143 |
The value of the requested custom metric; where 143 refers to the number or index of the custom metric. Note that the data type of ga:metric143 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric144 |
The value of the requested custom metric; where 144 refers to the number or index of the custom metric. Note that the data type of ga:metric144 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric145 |
The value of the requested custom metric; where 145 refers to the number or index of the custom metric. Note that the data type of ga:metric145 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric146 |
The value of the requested custom metric; where 146 refers to the number or index of the custom metric. Note that the data type of ga:metric146 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric147 |
The value of the requested custom metric; where 147 refers to the number or index of the custom metric. Note that the data type of ga:metric147 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric148 |
The value of the requested custom metric; where 148 refers to the number or index of the custom metric. Note that the data type of ga:metric148 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric149 |
The value of the requested custom metric; where 149 refers to the number or index of the custom metric. Note that the data type of ga:metric149 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric15 |
The value of the requested custom metric; where 15 refers to the number or index of the custom metric. Note that the data type of ga:metric15 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric150 |
The value of the requested custom metric; where 150 refers to the number or index of the custom metric. Note that the data type of ga:metric150 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric151 |
The value of the requested custom metric; where 151 refers to the number or index of the custom metric. Note that the data type of ga:metric151 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric152 |
The value of the requested custom metric; where 152 refers to the number or index of the custom metric. Note that the data type of ga:metric152 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric153 |
The value of the requested custom metric; where 153 refers to the number or index of the custom metric. Note that the data type of ga:metric153 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric154 |
The value of the requested custom metric; where 154 refers to the number or index of the custom metric. Note that the data type of ga:metric154 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric155 |
The value of the requested custom metric; where 155 refers to the number or index of the custom metric. Note that the data type of ga:metric155 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric156 |
The value of the requested custom metric; where 156 refers to the number or index of the custom metric. Note that the data type of ga:metric156 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric157 |
The value of the requested custom metric; where 157 refers to the number or index of the custom metric. Note that the data type of ga:metric157 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric158 |
The value of the requested custom metric; where 158 refers to the number or index of the custom metric. Note that the data type of ga:metric158 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric159 |
The value of the requested custom metric; where 159 refers to the number or index of the custom metric. Note that the data type of ga:metric159 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric16 |
The value of the requested custom metric; where 16 refers to the number or index of the custom metric. Note that the data type of ga:metric16 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric160 |
The value of the requested custom metric; where 160 refers to the number or index of the custom metric. Note that the data type of ga:metric160 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric161 |
The value of the requested custom metric; where 161 refers to the number or index of the custom metric. Note that the data type of ga:metric161 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric162 |
The value of the requested custom metric; where 162 refers to the number or index of the custom metric. Note that the data type of ga:metric162 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric163 |
The value of the requested custom metric; where 163 refers to the number or index of the custom metric. Note that the data type of ga:metric163 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric164 |
The value of the requested custom metric; where 164 refers to the number or index of the custom metric. Note that the data type of ga:metric164 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric165 |
The value of the requested custom metric; where 165 refers to the number or index of the custom metric. Note that the data type of ga:metric165 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric166 |
The value of the requested custom metric; where 166 refers to the number or index of the custom metric. Note that the data type of ga:metric166 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric167 |
The value of the requested custom metric; where 167 refers to the number or index of the custom metric. Note that the data type of ga:metric167 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric168 |
The value of the requested custom metric; where 168 refers to the number or index of the custom metric. Note that the data type of ga:metric168 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric169 |
The value of the requested custom metric; where 169 refers to the number or index of the custom metric. Note that the data type of ga:metric169 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric17 |
The value of the requested custom metric; where 17 refers to the number or index of the custom metric. Note that the data type of ga:metric17 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric170 |
The value of the requested custom metric; where 170 refers to the number or index of the custom metric. Note that the data type of ga:metric170 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric171 |
The value of the requested custom metric; where 171 refers to the number or index of the custom metric. Note that the data type of ga:metric171 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric172 |
The value of the requested custom metric; where 172 refers to the number or index of the custom metric. Note that the data type of ga:metric172 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric173 |
The value of the requested custom metric; where 173 refers to the number or index of the custom metric. Note that the data type of ga:metric173 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric174 |
The value of the requested custom metric; where 174 refers to the number or index of the custom metric. Note that the data type of ga:metric174 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric175 |
The value of the requested custom metric; where 175 refers to the number or index of the custom metric. Note that the data type of ga:metric175 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric176 |
The value of the requested custom metric; where 176 refers to the number or index of the custom metric. Note that the data type of ga:metric176 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric177 |
The value of the requested custom metric; where 177 refers to the number or index of the custom metric. Note that the data type of ga:metric177 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric178 |
The value of the requested custom metric; where 178 refers to the number or index of the custom metric. Note that the data type of ga:metric178 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric179 |
The value of the requested custom metric; where 179 refers to the number or index of the custom metric. Note that the data type of ga:metric179 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric18 |
The value of the requested custom metric; where 18 refers to the number or index of the custom metric. Note that the data type of ga:metric18 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric180 |
The value of the requested custom metric; where 180 refers to the number or index of the custom metric. Note that the data type of ga:metric180 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric181 |
The value of the requested custom metric; where 181 refers to the number or index of the custom metric. Note that the data type of ga:metric181 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric182 |
The value of the requested custom metric; where 182 refers to the number or index of the custom metric. Note that the data type of ga:metric182 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric183 |
The value of the requested custom metric; where 183 refers to the number or index of the custom metric. Note that the data type of ga:metric183 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric184 |
The value of the requested custom metric; where 184 refers to the number or index of the custom metric. Note that the data type of ga:metric184 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric185 |
The value of the requested custom metric; where 185 refers to the number or index of the custom metric. Note that the data type of ga:metric185 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric186 |
The value of the requested custom metric; where 186 refers to the number or index of the custom metric. Note that the data type of ga:metric186 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric187 |
The value of the requested custom metric; where 187 refers to the number or index of the custom metric. Note that the data type of ga:metric187 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric188 |
The value of the requested custom metric; where 188 refers to the number or index of the custom metric. Note that the data type of ga:metric188 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric189 |
The value of the requested custom metric; where 189 refers to the number or index of the custom metric. Note that the data type of ga:metric189 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric19 |
The value of the requested custom metric; where 19 refers to the number or index of the custom metric. Note that the data type of ga:metric19 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric190 |
The value of the requested custom metric; where 190 refers to the number or index of the custom metric. Note that the data type of ga:metric190 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric191 |
The value of the requested custom metric; where 191 refers to the number or index of the custom metric. Note that the data type of ga:metric191 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric192 |
The value of the requested custom metric; where 192 refers to the number or index of the custom metric. Note that the data type of ga:metric192 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric193 |
The value of the requested custom metric; where 193 refers to the number or index of the custom metric. Note that the data type of ga:metric193 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric194 |
The value of the requested custom metric; where 194 refers to the number or index of the custom metric. Note that the data type of ga:metric194 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric195 |
The value of the requested custom metric; where 195 refers to the number or index of the custom metric. Note that the data type of ga:metric195 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric196 |
The value of the requested custom metric; where 196 refers to the number or index of the custom metric. Note that the data type of ga:metric196 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric197 |
The value of the requested custom metric; where 197 refers to the number or index of the custom metric. Note that the data type of ga:metric197 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric198 |
The value of the requested custom metric; where 198 refers to the number or index of the custom metric. Note that the data type of ga:metric198 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric199 |
The value of the requested custom metric; where 199 refers to the number or index of the custom metric. Note that the data type of ga:metric199 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric2 |
The value of the requested custom metric; where 2 refers to the number or index of the custom metric. Note that the data type of ga:metric2 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric20 |
The value of the requested custom metric; where 20 refers to the number or index of the custom metric. Note that the data type of ga:metric20 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric200 |
The value of the requested custom metric; where 200 refers to the number or index of the custom metric. Note that the data type of ga:metric200 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric21 |
The value of the requested custom metric; where 21 refers to the number or index of the custom metric. Note that the data type of ga:metric21 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric22 |
The value of the requested custom metric; where 22 refers to the number or index of the custom metric. Note that the data type of ga:metric22 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric23 |
The value of the requested custom metric; where 23 refers to the number or index of the custom metric. Note that the data type of ga:metric23 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric24 |
The value of the requested custom metric; where 24 refers to the number or index of the custom metric. Note that the data type of ga:metric24 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric25 |
The value of the requested custom metric; where 25 refers to the number or index of the custom metric. Note that the data type of ga:metric25 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric26 |
The value of the requested custom metric; where 26 refers to the number or index of the custom metric. Note that the data type of ga:metric26 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric27 |
The value of the requested custom metric; where 27 refers to the number or index of the custom metric. Note that the data type of ga:metric27 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric28 |
The value of the requested custom metric; where 28 refers to the number or index of the custom metric. Note that the data type of ga:metric28 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric29 |
The value of the requested custom metric; where 29 refers to the number or index of the custom metric. Note that the data type of ga:metric29 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric3 |
The value of the requested custom metric; where 3 refers to the number or index of the custom metric. Note that the data type of ga:metric3 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric30 |
The value of the requested custom metric; where 30 refers to the number or index of the custom metric. Note that the data type of ga:metric30 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric31 |
The value of the requested custom metric; where 31 refers to the number or index of the custom metric. Note that the data type of ga:metric31 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric32 |
The value of the requested custom metric; where 32 refers to the number or index of the custom metric. Note that the data type of ga:metric32 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric33 |
The value of the requested custom metric; where 33 refers to the number or index of the custom metric. Note that the data type of ga:metric33 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric34 |
The value of the requested custom metric; where 34 refers to the number or index of the custom metric. Note that the data type of ga:metric34 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric35 |
The value of the requested custom metric; where 35 refers to the number or index of the custom metric. Note that the data type of ga:metric35 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric36 |
The value of the requested custom metric; where 36 refers to the number or index of the custom metric. Note that the data type of ga:metric36 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric37 |
The value of the requested custom metric; where 37 refers to the number or index of the custom metric. Note that the data type of ga:metric37 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric38 |
The value of the requested custom metric; where 38 refers to the number or index of the custom metric. Note that the data type of ga:metric38 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric39 |
The value of the requested custom metric; where 39 refers to the number or index of the custom metric. Note that the data type of ga:metric39 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric4 |
The value of the requested custom metric; where 4 refers to the number or index of the custom metric. Note that the data type of ga:metric4 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric40 |
The value of the requested custom metric; where 40 refers to the number or index of the custom metric. Note that the data type of ga:metric40 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric41 |
The value of the requested custom metric; where 41 refers to the number or index of the custom metric. Note that the data type of ga:metric41 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric42 |
The value of the requested custom metric; where 42 refers to the number or index of the custom metric. Note that the data type of ga:metric42 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric43 |
The value of the requested custom metric; where 43 refers to the number or index of the custom metric. Note that the data type of ga:metric43 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric44 |
The value of the requested custom metric; where 44 refers to the number or index of the custom metric. Note that the data type of ga:metric44 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric45 |
The value of the requested custom metric; where 45 refers to the number or index of the custom metric. Note that the data type of ga:metric45 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric46 |
The value of the requested custom metric; where 46 refers to the number or index of the custom metric. Note that the data type of ga:metric46 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric47 |
The value of the requested custom metric; where 47 refers to the number or index of the custom metric. Note that the data type of ga:metric47 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric48 |
The value of the requested custom metric; where 48 refers to the number or index of the custom metric. Note that the data type of ga:metric48 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric49 |
The value of the requested custom metric; where 49 refers to the number or index of the custom metric. Note that the data type of ga:metric49 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric5 |
The value of the requested custom metric; where 5 refers to the number or index of the custom metric. Note that the data type of ga:metric5 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric50 |
The value of the requested custom metric; where 50 refers to the number or index of the custom metric. Note that the data type of ga:metric50 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric51 |
The value of the requested custom metric; where 51 refers to the number or index of the custom metric. Note that the data type of ga:metric51 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric52 |
The value of the requested custom metric; where 52 refers to the number or index of the custom metric. Note that the data type of ga:metric52 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric53 |
The value of the requested custom metric; where 53 refers to the number or index of the custom metric. Note that the data type of ga:metric53 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric54 |
The value of the requested custom metric; where 54 refers to the number or index of the custom metric. Note that the data type of ga:metric54 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric55 |
The value of the requested custom metric; where 55 refers to the number or index of the custom metric. Note that the data type of ga:metric55 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric56 |
The value of the requested custom metric; where 56 refers to the number or index of the custom metric. Note that the data type of ga:metric56 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric57 |
The value of the requested custom metric; where 57 refers to the number or index of the custom metric. Note that the data type of ga:metric57 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric58 |
The value of the requested custom metric; where 58 refers to the number or index of the custom metric. Note that the data type of ga:metric58 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric59 |
The value of the requested custom metric; where 59 refers to the number or index of the custom metric. Note that the data type of ga:metric59 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric6 |
The value of the requested custom metric; where 6 refers to the number or index of the custom metric. Note that the data type of ga:metric6 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric60 |
The value of the requested custom metric; where 60 refers to the number or index of the custom metric. Note that the data type of ga:metric60 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric61 |
The value of the requested custom metric; where 61 refers to the number or index of the custom metric. Note that the data type of ga:metric61 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric62 |
The value of the requested custom metric; where 62 refers to the number or index of the custom metric. Note that the data type of ga:metric62 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric63 |
The value of the requested custom metric; where 63 refers to the number or index of the custom metric. Note that the data type of ga:metric63 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric64 |
The value of the requested custom metric; where 64 refers to the number or index of the custom metric. Note that the data type of ga:metric64 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric65 |
The value of the requested custom metric; where 65 refers to the number or index of the custom metric. Note that the data type of ga:metric65 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric66 |
The value of the requested custom metric; where 66 refers to the number or index of the custom metric. Note that the data type of ga:metric66 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric67 |
The value of the requested custom metric; where 67 refers to the number or index of the custom metric. Note that the data type of ga:metric67 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric68 |
The value of the requested custom metric; where 68 refers to the number or index of the custom metric. Note that the data type of ga:metric68 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric69 |
The value of the requested custom metric; where 69 refers to the number or index of the custom metric. Note that the data type of ga:metric69 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric7 |
The value of the requested custom metric; where 7 refers to the number or index of the custom metric. Note that the data type of ga:metric7 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric70 |
The value of the requested custom metric; where 70 refers to the number or index of the custom metric. Note that the data type of ga:metric70 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric71 |
The value of the requested custom metric; where 71 refers to the number or index of the custom metric. Note that the data type of ga:metric71 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric72 |
The value of the requested custom metric; where 72 refers to the number or index of the custom metric. Note that the data type of ga:metric72 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric73 |
The value of the requested custom metric; where 73 refers to the number or index of the custom metric. Note that the data type of ga:metric73 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric74 |
The value of the requested custom metric; where 74 refers to the number or index of the custom metric. Note that the data type of ga:metric74 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric75 |
The value of the requested custom metric; where 75 refers to the number or index of the custom metric. Note that the data type of ga:metric75 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric76 |
The value of the requested custom metric; where 76 refers to the number or index of the custom metric. Note that the data type of ga:metric76 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric77 |
The value of the requested custom metric; where 77 refers to the number or index of the custom metric. Note that the data type of ga:metric77 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric78 |
The value of the requested custom metric; where 78 refers to the number or index of the custom metric. Note that the data type of ga:metric78 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric79 |
The value of the requested custom metric; where 79 refers to the number or index of the custom metric. Note that the data type of ga:metric79 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric8 |
The value of the requested custom metric; where 8 refers to the number or index of the custom metric. Note that the data type of ga:metric8 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric80 |
The value of the requested custom metric; where 80 refers to the number or index of the custom metric. Note that the data type of ga:metric80 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric81 |
The value of the requested custom metric; where 81 refers to the number or index of the custom metric. Note that the data type of ga:metric81 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric82 |
The value of the requested custom metric; where 82 refers to the number or index of the custom metric. Note that the data type of ga:metric82 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric83 |
The value of the requested custom metric; where 83 refers to the number or index of the custom metric. Note that the data type of ga:metric83 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric84 |
The value of the requested custom metric; where 84 refers to the number or index of the custom metric. Note that the data type of ga:metric84 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric85 |
The value of the requested custom metric; where 85 refers to the number or index of the custom metric. Note that the data type of ga:metric85 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric86 |
The value of the requested custom metric; where 86 refers to the number or index of the custom metric. Note that the data type of ga:metric86 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric87 |
The value of the requested custom metric; where 87 refers to the number or index of the custom metric. Note that the data type of ga:metric87 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric88 |
The value of the requested custom metric; where 88 refers to the number or index of the custom metric. Note that the data type of ga:metric88 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric89 |
The value of the requested custom metric; where 89 refers to the number or index of the custom metric. Note that the data type of ga:metric89 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric9 |
The value of the requested custom metric; where 9 refers to the number or index of the custom metric. Note that the data type of ga:metric9 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric90 |
The value of the requested custom metric; where 90 refers to the number or index of the custom metric. Note that the data type of ga:metric90 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric91 |
The value of the requested custom metric; where 91 refers to the number or index of the custom metric. Note that the data type of ga:metric91 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric92 |
The value of the requested custom metric; where 92 refers to the number or index of the custom metric. Note that the data type of ga:metric92 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric93 |
The value of the requested custom metric; where 93 refers to the number or index of the custom metric. Note that the data type of ga:metric93 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric94 |
The value of the requested custom metric; where 94 refers to the number or index of the custom metric. Note that the data type of ga:metric94 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric95 |
The value of the requested custom metric; where 95 refers to the number or index of the custom metric. Note that the data type of ga:metric95 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric96 |
The value of the requested custom metric; where 96 refers to the number or index of the custom metric. Note that the data type of ga:metric96 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric97 |
The value of the requested custom metric; where 97 refers to the number or index of the custom metric. Note that the data type of ga:metric97 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric98 |
The value of the requested custom metric; where 98 refers to the number or index of the custom metric. Note that the data type of ga:metric98 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
|
ga:metric99 |
The value of the requested custom metric; where 99 refers to the number or index of the custom metric. Note that the data type of ga:metric99 can be INTEGER; CURRENCY; or TIME. |
metric |
|
|
ga:metro |
ga:metro |
The Designated Market Area (DMA) from where traffic arrived. |
metric |
|
|
ga:metroId |
ga:metroId |
The three digit Designated Market Area (DMA) code from where traffic arrived; derived from users' IP addresses or Geographical IDs. |
metric |
|
|
ga:minute |
ga:minute |
Returns the minutes; between 00 and 59; in the hour. |
metric |
|
|
|
ga:mobileDeviceBranding |
Mobile manufacturer or branded name. |
dimension |
|
|
|
ga:mobileDeviceInfo |
The branding; model; and marketing name used to identify the mobile device. |
dimension |
|
|
|
ga:mobileDeviceMarketingName |
The marketing name used for the mobile device. |
dimension |
|
|
|
ga:mobileDeviceModel |
Mobile device model. |
dimension |
|
|
|
ga:mobileInputSelector |
Selector (e.g.; touchscreen; joystick; clickwheel; stylus) used on the mobile device. |
dimension |
|
|
ga:month |
ga:month |
Month of the session; a two digit integer from 01 to 12. |
metric |
|
|
|
ga:networkDomain |
The domain name of users' ISP; derived from the domain name registered to the ISP's IP address. |
dimension |
|
|
|
ga:networkLocation |
The names of the service providers used to reach the property. For example; if most users of the website come via the major cable internet service providers; its value will be these service providers' names. |
dimension |
|
|
ga:newUsers |
ga:newUsers |
The number of sessions marked as a user's first sessions. |
metric |
|
|
|
ga:nthDay |
The index for each day in the specified date range. The index for the first day (i.e.; start-date) in the date range is 0; for the second day 1; and so on. |
dimension |
|
|
|
ga:nthHour |
The index for each hour in the specified date range. The index for the first hour of the first day (i.e.; start-date) in the date range is 0; for the next hour 1; and so on. |
dimension |
|
|
|
ga:nthMinute |
The index for each minute in the specified date range. The index for the first minute of the first day (i.e.; start-date) in the date range is 0; for the next minute 1; and so on. |
dimension |
|
|
|
ga:nthMonth |
The index for a month in the specified date range. In the date range; the index for the first month is 0; for the second month 1; and so on. |
dimension |
|
|
|
ga:nthWeek |
The index for each week in the specified date range. The index for the first week in the date range is 0; for the second week 1; and so on. The index corresponds to week entries. |
dimension |
|
|
|
ga:operatingSystem |
Users' operating system; for example; Windows; Linux; Macintosh; or iOS. |
dimension |
|
|
|
ga:operatingSystemVersion |
The version of users' operating system; i.e.; XP for Windows; PPC for Macintosh. |
dimension |
|
|
|
ga:orderCouponCode |
Code for the order-level coupon (Enhanced Ecommerce). |
dimension |
|
|
ga:organicSearches |
ga:organicSearches |
The number of organic searches happened in a session. This metric is search engine agnostic. |
metric |
|
|
|
ga:pageDepth |
The number of pages visited by users during a session. The value is a histogram that counts pageviews across a range of possible values. In this calculation; all sessions will have at least one pageview; and some percentage of sessions will have more. |
dimension |
|
|
|
ga:pageDownloadTime |
The total time (in milliseconds) to download this page among all samples. |
metric |
|
|
|
ga:pageLoadSample |
The sample set (or count) of pageviews used to calculate the average page load time. |
metric |
|
|
|
ga:pageLoadTime |
Total time (in milliseconds); from pageview initiation (e.g.; a click on a page link) to page load completion in the browser; the pages in the sample set take to load. |
metric |
|
|
ga:pagePath |
ga:pagePath |
A page on the website specified by path and/or query parameters. Use this with hostname to get the page's full URL. |
metric |
|
|
|
ga:pagePathLevel1 |
This dimension rolls up all the page paths in the first hierarchical level in pagePath. |
dimension |
|
|
|
ga:pagePathLevel2 |
This dimension rolls up all the page paths in the second hierarchical level in pagePath. |
dimension |
|
|
|
ga:pagePathLevel3 |
This dimension rolls up all the page paths in the third hierarchical level in pagePath. |
dimension |
|
|
|
ga:pagePathLevel4 |
This dimension rolls up all the page paths into hierarchical levels. Up to 4 pagePath levels maybe specified. All additional levels in the pagePath hierarchy are also rolled up in this dimension. |
dimension |
|
|
ga:pageTitle |
ga:pageTitle |
The page's title. Multiple pages might have the same page title. |
metric |
|
|
|
ga:pageValue |
The average value of this page or set of pages; which is equal to (ga:transactionRevenue + ga:goalValueAll) / ga:uniquePageviews. |
metric |
|
|
ga:pageviews |
ga:pageviews |
The total number of pageviews for the property. |
metric |
|
|
ga:pageviewsPerSession |
ga:pageviewsPerSession |
The average number of pages viewed during a session; including repeated views of a single page. |
metric |
|
|
ga:percentNewSessions |
ga:percentNewSessions |
The percentage of sessions by users who had never visited the property before. |
metric |
|
|
|
ga:percentSearchRefinements |
The percentage of the number of times a refinement (i.e.; transition) occurs between internal keywords search within a session. |
metric |
|
|
|
ga:percentSessionsWithSearch |
The percentage of sessions with search. |
metric |
|
|
|
ga:previousContentGroup1 |
Refers to content group that was visited before another content group. |
dimension |
|
|
|
ga:previousContentGroup2 |
Refers to content group that was visited before another content group. |
dimension |
|
|
|
ga:previousContentGroup3 |
Refers to content group that was visited before another content group. |
dimension |
|
|
|
ga:previousContentGroup4 |
Refers to content group that was visited before another content group. |
dimension |
|
|
|
ga:previousContentGroup5 |
Refers to content group that was visited before another content group. |
dimension |
|
|
|
ga:previousPagePath |
A page visited before another page on the same property; typically used with the pagePath dimension. |
dimension |
|
|
ga:productAddsToCart |
ga:productAddsToCart |
Number of times the product was added to the shopping cart (Enhanced Ecommerce). |
metric |
|
|
ga:productBrand |
ga:productBrand |
The brand name under which the product is sold (Enhanced Ecommerce). |
metric |
|
|
|
ga:productCategory |
Any product variation (size; color) supplied by the ecommerce application for purchased items; not compatible with Enhanced Ecommerce. |
dimension |
|
|
|
ga:productCategoryHierarchy |
The hierarchical category in which the product is classified (Enhanced Ecommerce). |
dimension |
|
|
|
ga:productCategoryLevel1 |
Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce). |
dimension |
|
|
|
ga:productCategoryLevel2 |
Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce). |
dimension |
|
|
|
ga:productCategoryLevel3 |
Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce). |
dimension |
|
|
|
ga:productCategoryLevel4 |
Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce). |
dimension |
|
|
|
ga:productCategoryLevel5 |
Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce). |
dimension |
|
|
ga:productCheckouts |
ga:productCheckouts |
Number of times the product was included in the check-out process (Enhanced Ecommerce). |
metric |
|
|
|
ga:productCouponCode |
Code for the product-level coupon (Enhanced Ecommerce). |
dimension |
|
|
ga:productDetailViews |
ga:productDetailViews |
Number of times users viewed the product-detail page (Enhanced Ecommerce). |
metric |
|
|
|
ga:productListCTR |
The rate at which users clicked through on the product in a product list (ga:productListClicks / ga:productListViews) - (Enhanced Ecommerce). |
metric |
|
|
ga:productListClicks |
ga:productListClicks |
Number of times users clicked the product when it appeared in the product list (Enhanced Ecommerce). |
metric |
|
|
ga:productListName |
ga:productListName |
The name of the product list in which the product appears (Enhanced Ecommerce). |
metric |
|
|
|
ga:productListPosition |
The position of the product in the product list (Enhanced Ecommerce). |
dimension |
|
|
ga:productListViews |
ga:productListViews |
Number of times the product appeared in a product list (Enhanced Ecommerce). |
metric |
|
|
ga:productName |
ga:productName |
The product name; supplied by the ecommerce tracking application; for purchased items. |
metric |
|
|
|
ga:productRefundAmount |
Total refund amount associated with the product (Enhanced Ecommerce). |
metric |
|
|
|
ga:productRefunds |
Number of times a refund was issued for the product (Enhanced Ecommerce). |
metric |
|
|
|
ga:productRemovesFromCart |
Number of times the product was removed from the shopping cart (Enhanced Ecommerce). |
metric |
|
|
ga:productRevenuePerPurchase |
ga:productRevenuePerPurchase |
Average product revenue per purchase (commonly used with Product Coupon Code) (ga:itemRevenue / ga:uniquePurchases) - (Enhanced Ecommerce). |
metric |
|
|
|
ga:productSku |
The product SKU; defined in the ecommerce tracking application; for purchased items. |
dimension |
|
|
ga:productVariant |
ga:productVariant |
The specific variation of a product; e.g.; XS; S; M; L for size; or Red; Blue; Green; Black for color (Enhanced Ecommerce). |
metric |
|
|
ga:profileID |
ga:profileID |
The Profile ID. |
metric |
|
|
ga:profileName |
ga:profileName |
The name of the profile. |
dimension |
|
|
ga:quantityAddedToCart |
ga:quantityAddedToCart |
Number of product units added to the shopping cart (Enhanced Ecommerce). |
metric |
|
|
ga:quantityCheckedOut |
ga:quantityCheckedOut |
Number of product units included in check out (Enhanced Ecommerce). |
metric |
|
|
|
ga:quantityRefunded |
Number of product units refunded (Enhanced Ecommerce). |
metric |
|
|
|
ga:quantityRemovedFromCart |
Number of product units removed from a shopping cart (Enhanced Ecommerce). |
metric |
|
|
|
ga:redirectionTime |
The total time (in milliseconds) all samples spent in redirects before fetching this page. If there are no redirects; this is 0. |
metric |
|
|
ga:referralPath |
ga:referralPath |
The path of the referring URL (e.g.; document.referrer). If someone places on their webpage a link to the property; this is the path of the page containing the referring link. |
metric |
|
|
|
ga:refundAmount |
Currency amount refunded for a transaction (Enhanced Ecommerce). |
metric |
|
|
ga:region |
ga:region |
Users' region; derived from their IP addresses or Geographical IDs. In U.S.; a region is a state; New York; for example. |
metric |
|
|
|
ga:regionId |
Users' region ID; derived from their IP addresses or Geographical IDs. In U.S.; a region is a state; New York; for example. The region IDs are the same as the Criteria IDs listed at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid. |
dimension |
|
|
|
ga:regionIsoCode |
Users' region ISO code in ISO-3166-2 format; derived from their IP addresses or Geographical IDs. |
dimension |
|
|
|
ga:revenuePerItem |
The average revenue per item. |
metric |
|
|
ga:revenuePerTransaction |
ga:revenuePerTransaction |
The average revenue of an ecommerce transaction. |
metric |
|
|
|
ga:revenuePerUser |
The total sale revenue (excluding shipping and tax) of the transaction divided by the total number of users. |
metric |
|
|
|
ga:screenColors |
The color depth of users' monitors; retrieved from the DOM of users' browsers. For example; 4-bit; 8-bit; 24-bit; or undefined-bit. |
dimension |
|
|
|
ga:screenDepth |
The number of screenviews (reported as a string) per session; useful for historgrams. |
dimension |
|
|
|
ga:screenName |
The name of the screen. |
dimension |
|
|
|
ga:screenResolution |
Resolution of users' screens; for example; 1024x738. |
dimension |
|
|
|
ga:screenviews |
The total number of screenviews. |
metric |
|
|
|
ga:screenviewsPerSession |
The average number of screenviews per session. |
metric |
|
|
|
ga:searchAfterDestinationPage |
The page that users visited after performing an internal search on the site. |
dimension |
|
|
|
ga:searchCategory |
The category used for the internal search if site search categories are enabled in the view. For example; the product category may be electronics; furniture; or clothing. |
dimension |
|
|
|
ga:searchDepth |
The total number of subsequent page views made after a use of the site's internal search feature. |
metric |
|
|
|
ga:searchDestinationPage |
The page users immediately visited after performing an internal search on the site. This is usually the search results page. |
dimension |
|
|
ga:searchDuration |
ga:searchDuration |
The session duration when the site's internal search feature is used. |
metric |
|
|
|
ga:searchExitRate |
The percentage of searches that resulted in an immediate exit from the property. |
metric |
|
|
|
ga:searchExits |
The number of exits on the site that occurred following a search result from the site's internal search feature. |
metric |
|
|
|
ga:searchGoal10ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal11ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal12ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal13ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal14ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal15ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal16ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal17ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal18ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal19ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal1ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal20ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal2ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal3ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal4ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal5ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal6ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal7ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal8ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoal9ConversionRate |
Percentage of sessions resulting in a conversion to the requested goal number. |
metric |
|
|
|
ga:searchGoalConversionRateAll |
The percentage of search sessions (i.e.; sessions that included at least one search) which resulted in a conversion to at least one of the goals. |
metric |
|
|
ga:searchKeyword |
ga:searchKeyword |
Search term used within the property. |
metric |
|
|
|
ga:searchKeywordRefinement |
Subsequent keyword search term or string entered by users after a given initial string search. |
dimension |
|
|
|
ga:searchRefinements |
The total number of times a refinement (transition) occurs between internal keywords search within a session. For example; if the sequence of keywords is |
metric |
|
|
|
ga:searchResultViews |
The number of times a search result page was viewed. |
metric |
|
|
|
ga:searchSessions |
The total number of sessions that included an internal search. |
metric |
|
|
|
ga:searchStartPage |
The page where users initiated an internal search. |
dimension |
|
|
|
ga:searchUniques |
Total number of unique keywords from internal searches within a session. For example; if |
metric |
|
|
|
ga:searchUsed |
A boolean; either Visits With Site Search or Visits Without Site Search; to distinguish whether internal search was used in a session. |
dimension |
|
|
|
ga:secondPagePath |
The second page in users' sessions. |
dimension |
|
|
ga:segment |
ga:segment |
|
metric |
|
|
|
ga:serverConnectionTime |
Total time (in milliseconds) all samples spent in establishing a TCP connection to this page. |
metric |
|
|
|
ga:serverResponseTime |
The total time (in milliseconds) the site's server takes to respond to users' requests among all samples; this includes the network time from users' locations to the server. |
metric |
|
|
|
ga:sessionCount |
The session index for a user. Each session from a unique user will get its own incremental index starting from 1 for the first session. Subsequent sessions do not change previous session indices. For example; if a user has 4 sessions to the website; sessionCount for that user will have 4 distinct values of '1' through '4'. |
dimension |
|
|
ga:sessionDuration |
ga:sessionDuration |
Total duration (in seconds) of users' sessions. |
metric |
|
|
|
ga:sessionDurationBucket |
The length (returned as a string) of a session measured in seconds and reported in second increments. |
dimension |
|
|
ga:sessions |
ga:sessions |
The total number of sessions. |
metric |
|
|
ga:sessionsPerUser |
ga:sessionsPerUser |
The total number of sessions divided by the total number of users. |
metric |
|
|
|
ga:sessionsToTransaction |
The number of sessions between users' purchases and the related campaigns that lead to the purchases. |
dimension |
|
|
ga:sessionsWithEvent |
ga:sessionsWithEvent |
The total number of sessions with events. |
metric |
|
|
|
ga:shoppingStage |
Various stages of the shopping experience that users completed in a session; e.g.; PRODUCT_VIEW; ADD_TO_CART; CHECKOUT; etc. (Enhanced Ecommerce). |
dimension |
|
|
|
ga:socialEngagementType |
Engagement type; either |
dimension |
|
|
|
ga:socialInteractionAction |
For social interactions; this is the social action (e.g.; +1; bookmark) being tracked. |
dimension |
|
|
|
ga:socialInteractionNetwork |
For social interactions; this represents the social network being tracked. |
dimension |
|
|
|
ga:socialInteractionNetworkAction |
For social interactions; this is the concatenation of the socialInteractionNetwork and socialInteractionAction action (e.g.; Google: +1) being tracked at this hit level. |
dimension |
|
|
|
ga:socialInteractionTarget |
For social interactions; this is the URL (or resource) which receives the social network action. |
dimension |
|
|
|
ga:socialInteractions |
The total number of social interactions. |
metric |
|
|
|
ga:socialInteractionsPerSession |
The number of social interactions per session. |
metric |
|
|
|
ga:socialNetwork |
The social network name. This is related to the referring social network for traffic sources; e.g.; Google+; Blogger. |
dimension |
|
|
ga:source |
ga:source |
The source of referrals. For manual campaign tracking; it is the value of the utm_source campaign tracking parameter. For AdWords autotagging; it is google. If you use neither; it is the domain of the source (e.g.; document.referrer) referring the users. It may also contain a port address. If users arrived without a referrer; its value is (direct). |
metric |
|
|
ga:sourceMedium |
ga:sourceMedium |
Combined values of ga:source and ga:medium. |
metric |
|
|
ga:sourcePropertyDisplayName |
ga:sourcePropertyDisplayName |
Source property display name of roll-up properties. This is valid for only roll-up properties. |
metric |
|
|
ga:sourcePropertyTrackingId |
ga:sourcePropertyTrackingId |
Source property tracking ID of roll-up properties. This is valid for only roll-up properties. |
metric |
|
|
|
ga:speedMetricsSample |
The sample set (or count) of pageviews used to calculate the averages of site speed metrics. This metric is used in all site speed average calculations; including avgDomainLookupTime; avgPageDownloadTime; avgRedirectionTime; avgServerConnectionTime; and avgServerResponseTime. |
metric |
|
|
|
ga:subContinent |
Users' sub-continent; derived from their IP addresses or Geographical IDs. For example; Polynesia or Northern Europe. |
dimension |
|
|
|
ga:subContinentCode |
Users' sub-continent code in UN M.49 format; derived from their IP addresses or Geographical IDs. For example; 061 for Polynesia; 154 for Northern Europe. |
dimension |
|
|
ga:timeOnPage |
ga:timeOnPage |
Time (in seconds) users spent on a particular page; calculated by subtracting the initial view time for a particular page from the initial view time for a subsequent page. This metric does not apply to exit pages of the property. |
metric |
|
|
|
ga:timeOnScreen |
The time spent viewing the current screen. |
metric |
|
|
ga:timezone |
ga:timezone |
|
dimension |
|
|
ga:totalEvents |
ga:totalEvents |
The total number of events for the profile; across all categories. |
metric |
|
|
|
ga:totalRefunds |
Number of refunds that have been issued (Enhanced Ecommerce). |
metric |
|
|
|
ga:totalValue |
Total value for the property (including total revenue and total goal value). |
metric |
|
|
ga:transactionId |
ga:transactionId |
The transaction ID; supplied by the ecommerce tracking method; for the purchase in the shopping cart. |
metric |
|
|
ga:transactionRevenue |
ga:transactionRevenue |
The total sale revenue (excluding shipping and tax) of the transaction. |
metric |
|
|
ga:transactionRevenuePerSession |
ga:transactionRevenuePerSession |
Average transaction revenue for a session. |
metric |
|
|
ga:transactionShipping |
ga:transactionShipping |
The total cost of shipping. |
metric |
|
|
ga:transactionTax |
ga:transactionTax |
Total tax for the transaction. |
metric |
|
|
ga:transactions |
ga:transactions |
The total number of transactions. |
metric |
|
|
ga:transactionsPerSession |
ga:transactionsPerSession |
The average number of transactions in a session. |
metric |
|
|
|
ga:transactionsPerUser |
Total number of transactions divided by total number of users. |
metric |
|
|
|
ga:uniqueDimensionCombinations |
Unique Dimension Combinations counts the number of unique dimension-value combinations for each dimension in a report. This lets you build combined (concatenated) dimensions post-processing; which allows for more flexible reporting without having to update your tracking implementation or use additional custom-dimension slots. For more information; see https://support.google.com/analytics/answer/7084499. |
metric |
|
|
ga:uniqueEvents |
ga:uniqueEvents |
The number of unique events. Events in different sessions are counted as separate events. |
metric |
|
|
ga:uniquePageviews |
ga:uniquePageviews |
Unique Pageviews is the number of sessions during which the specified page was viewed at least once. A unique pageview is counted for each page URL + page title combination. |
metric |
|
|
ga:uniquePurchases |
ga:uniquePurchases |
The number of product sets purchased. For example; if users purchase 2 frisbees and 5 tennis balls from the site; this will be 2. |
metric |
|
|
|
ga:uniqueScreenviews |
The number of unique screen views. Screen views in different sessions are counted as separate screen views. |
metric |
|
|
|
ga:uniqueSocialInteractions |
The number of sessions during which the specified social action(s) occurred at least once. This is based on the the unique combination of socialInteractionNetwork; socialInteractionAction; and socialInteractionTarget. |
metric |
|
|
ga:userAgeBracket |
ga:userAgeBracket |
Age bracket of users. |
metric |
|
|
|
ga:userBucket |
Randomly assigned users tag to allow A/B testing and splitting of remarketing lists. Ranges from 1-100. |
dimension |
|
|
|
ga:userDefinedValue |
The value provided when defining custom user segments for the property. |
dimension |
|
|
ga:userGender |
ga:userGender |
Gender of users. |
metric |
|
|
|
ga:userTimingCategory |
For easier reporting purposes; this is used to categorize all user timing variables into logical groups. |
dimension |
|
|
|
ga:userTimingLabel |
The name of the resource's action being tracked. |
dimension |
|
|
|
ga:userTimingSample |
The number of hits sent for a particular userTimingCategory; userTimingLabel; or userTimingVariable. |
metric |
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ga:userTimingValue |
Total number of milliseconds for user timing. |
metric |
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ga:userTimingVariable |
Used to add flexibility to visualize user timings in the reports. |
dimension |
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ga:userType |
ga:userType |
A boolean; either New Visitor or Returning Visitor; indicating if the users are new or returning. |
metric |
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ga:users |
ga:users |
The total number of users for the requested time period. |
metric |
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ga:webPropertyId |
ga:webPropertyId |
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dimension |
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ga:webPropertyName |
ga:webPropertyName |
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dimension |
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ga:week |
The week of the session; a two-digit number from 01 to 53. Each week starts on Sunday. |
dimension |
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ga:year |
ga:year |
The year of the session; a four-digit year from 2005 to the current year. |
metric |
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ga:yearMonth |
Combined values of ga:year and ga:month. |
dimension |
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ga:yearWeek |
Combined values of ga:year and ga:week. |
dimension |
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mcf:adwordsAdContent |
The content of your ad. |
dimension |
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mcf:adwordsAdContentPath |
Sequence of ad contents along conversion paths. |
dimension |
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mcf:adwordsAdGroup |
The name of your ad group. |
dimension |
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mcf:adwordsAdGroupID |
Corresponds to Google Ads API AdGroup.id. |
dimension |
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mcf:adwordsAdGroupIDPath |
Sequence of ad group ID along conversion paths. |
dimension |
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mcf:adwordsAdGroupPath |
Sequence of ad groups along conversion paths. |
dimension |
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mcf:adwordsAdNetworkType |
The type of network used to deliver your ad. Note that the types are always returned in US English. |
dimension |
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mcf:adwordsCampaign |
The name of your Google Ads campaign. |
dimension |
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mcf:adwordsCampaignID |
Corresponds to Google Ads API Campaign.id. |
dimension |
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mcf:adwordsCampaignIDPath |
Sequence of campaign ID along conversion paths. |
dimension |
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mcf:adwordsCampaignPath |
Sequence of campaigns along conversion paths. |
dimension |
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mcf:adwordsCreativeID |
Corresponds to Google Ads API Ad.id. |
dimension |
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mcf:adwordsCreativeIDPath |
Sequence of creative ID along conversion paths. |
dimension |
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mcf:adwordsCriteriaID |
Corresponds to Google Ads API Criterion.id. |
dimension |
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mcf:adwordsCriteriaIDPath |
Sequence of criteria ID along conversion paths. |
dimension |
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mcf:adwordsCustomerID |
Corresponds to Google Ads API Customer.id. |
dimension |
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mcf:adwordsCustomerIDPath |
Sequence of customer ID along conversion paths. |
dimension |
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mcf:adwordsDestinationUrl |
The URLs to which your ads referred traffic. |
dimension |
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mcf:adwordsDestinationUrlPath |
Sequence of destination URLs along conversion paths. |
dimension |
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mcf:adwordsDisplayUrl |
The URLs your ads displayed. |
dimension |
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mcf:adwordsDisplayUrlPath |
Sequence of display URLs along conversion paths. |
dimension |
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mcf:adwordsKeyword |
The keyword of your ad. |
dimension |
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mcf:adwordsKeywordPath |
Sequence of keywords along conversion paths. |
dimension |
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mcf:adwordsMatchType |
The match types applied to your keywords (Phrase; Exact; Broad; etc.). Ads on the content network are identified as |
dimension |
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mcf:adwordsMatchedSearchQuery |
The search queries that triggered impressions of your ads. |
dimension |
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mcf:adwordsMatchedSearchQueryPath |
Sequence of matched search queries along conversion paths. |
dimension |
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mcf:adwordsPlacementDomain |
The domains where your ads on the content network were placed. |
dimension |
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mcf:adwordsPlacementDomainPath |
Sequence of placement domains along conversion paths. |
dimension |
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mcf:adwordsPlacementType |
Placement type of your ad. Note that the types are always returned in US English. |
dimension |
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mcf:adwordsPlacementUrl |
The URLs where your ads on the content network were placed. |
dimension |
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mcf:adwordsPlacementUrlPath |
Sequence of placement URLs along conversion paths. |
dimension |
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mcf:adwordsTargetingType |
How your ads were targeted (keyword; placement; and vertical targeting; etc.). Note that the types are always returned in US English. |
dimension |
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mcf:assistedConversions |
mcf:assistedConversions |
The number of conversions for which this channel appeared on the conversion path; but was not the final conversion interaction. This metric includes both goal completions and transactions. |
metric |
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mcf:assistedValue |
The value of conversions for which this channel appeared on the conversion path; but was not the final conversion interaction. This metric includes both goal completions and transactions. |
metric |
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mcf:basicChannelGrouping |
mcf:basicChannelGrouping |
Sources of traffic labeled by the Basic Channel Grouping definition as explained in About MCF Channels. Note that the channel groups are always returned in US English. |
metric |
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mcf:basicChannelGroupingPath |
mcf:basicChannelGroupingPath |
Sequence of basic channel groupings along conversion paths. Note that the channel groups are always returned in US English. |
metric |
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mcf:campaignName |
When using manual campaign tracking; the value of the utm_campaign campaign tracking parameter. When using Google Ads autotagging; the name(s) of the online ad campaign that you use for your website. Otherwise the value (not set) is used. |
dimension |
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mcf:campaignPath |
Sequence of campaign names along conversion paths. |
dimension |
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mcf:containsSampledData |
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dimension |
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mcf:conversionDate |
mcf:conversionDate |
The time of the conversion with respect to the view's (profile’s) timezone. Date format is: YYYYMMDD. |
metric |
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mcf:conversionGoalNumber |
The goal number of a conversion; if available. Possible values are between 1 and 20. Format is a 3-digit zero-padded string representing an integer. For example; conversion goal number of 3 is represented as |
dimension |
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mcf:conversionType |
A string representing the conversion type. Possible values are |
dimension |
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mcf:dcmAd |
Campaign Manager ad name of the event (impression or click) matching the Google Analytics conversion. |
dimension |
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mcf:dcmAdPath |
The path to conversion where interactions on the path are represented by Campaign Manager ads. |
dimension |
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mcf:dcmAdType |
Campaign Manager ad type name of the event (impression or click) matching the Google Analytics conversion. |
dimension |
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mcf:dcmAdvertiser |
Campaign Manager advertiser name of the event (impression or click) matching the Google Analytics conversion. |
dimension |
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mcf:dcmAdvertiserPath |
The path to conversion where interactions on the path are represented by Campaign Manager advertisers. |
dimension |
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mcf:dcmCampaign |
Campaign Manager campaign name of the event (impression or click) matching the Google Analytics conversion. |
dimension |
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mcf:dcmCampaignPath |
The path to conversion where interactions on the path are represented by campaigns. |
dimension |
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mcf:dcmCreative |
Campaign Manager creative name of the event (impression or click) matching the Google Analytics conversion. |
dimension |
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mcf:dcmCreativePath |
The path to conversion where interactions on the path are represented by Campaign Manager creatives. |
dimension |
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mcf:dcmCreativeVersion |
Campaign Manager creative version of the event (impression or click) matching the Google Analytics conversion. |
dimension |
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mcf:dcmCreativeVersionPath |
The path to conversion where interactions on the path are represented by Campaign Manager creative versions. |
dimension |
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mcf:dcmNetwork |
The network used. |
dimension |
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mcf:dcmPlacement |
Campaign Manager site placement name of the event (impression or click) matching the Google Analytics conversion. |
dimension |
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mcf:dcmPlacementPath |
mcf:dcmPlacementPath |
The path to conversion where interactions on the path are represented by Campaign Manager placements. |
metric |
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mcf:dcmSite |
mcf:dcmSite |
Campaign Manager site name where the creative was shown for the event (impression or click) matching the Google Analytics conversion. |
metric |
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mcf:dcmSitePath |
mcf:dcmSitePath |
The path to conversion where interactions on the path are represented by Campaign Manager sites. |
metric |
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mcf:firstImpressionConversions |
mcf:firstImpressionConversions |
The number of conversions for which a campaign impression was the first conversion interaction in a 30-day lookback window. This metric includes both goal completions and transactions. |
metric |
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mcf:firstImpressionValue |
The value of conversions for which a campaign impression was the first conversion interaction in a 30-day lookback window. This metric includes both goal completions and transactions. |
metric |
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mcf:firstInteractionConversions |
mcf:firstInteractionConversions |
The number of conversions for which this channel was the first conversion interaction in a 30-day lookback window. This metric includes both goal completions and transactions. |
metric |
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mcf:firstInteractionValue |
The value of conversions for which this channel was the first conversion interaction in a 30-day lookback window. This metric includes both goal completions and transactions. |
metric |
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mcf:impressionAssistedConversions |
mcf:impressionAssistedConversions |
The number of conversions for which a campaign impression appeared on the conversion path; but was not the final conversion interaction. This metric includes both goal completions and transactions. |
metric |
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mcf:impressionAssistedValue |
The value of conversions for which a campaign impression appeared on the conversion path; but was not the final conversion interaction. This metric includes both goal completions and transactions. |
metric |
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mcf:keyword |
When using manual campaign tracking; the value of the utm_term campaign tracking parameter. When using Google Ads autotagging or if a user used organic search to reach your website; the keywords used by users to reach your website. Otherwise the value is (not set). |
dimension |
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mcf:keywordPath |
Sequence of keywords along conversion paths. |
dimension |
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mcf:lastInteractionConversions |
mcf:lastInteractionConversions |
The number of conversions for which this channel was the final conversion interaction. This metric includes both goal completions and transactions. |
metric |
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mcf:lastInteractionValue |
The value of conversions for which this channel was the final conversion interaction. This metric includes both goal completions and transactions. |
metric |
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mcf:medium |
mcf:medium |
The type of referrals. When using manual campaign tracking; the value of the utm_medium campaign tracking parameter. When using Google Ads autotagging; the value is cpc. If the user comes from a search engine detected by Google Analytics; the value is organic. If the referrer is not a search engine; the value is referral. If the user came directly to the site; and document.referrer is empty; the value is |
metric |
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mcf:mediumPath |
Sequence of mediums along conversion paths. |
dimension |
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mcf:nthDay |
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dimension |
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mcf:pathLengthInInteractionsHistogram |
The length of conversion paths in number of interactions. The value is a histogram across a range of possible values. Format is a 6-digit zero-padded string representing an integer. For example; path length of 4 is represented as |
dimension |
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mcf:source |
The source of referrals. When using manual campaign tracking; the value of the utm_source campaign tracking parameter. When using Google Ads autotagging; the value is google. Otherwise the domain of the source referring the user to your website. (e.g. document.referrer). The value may also contain a port address. If the user came to the site without a referrer; the value is |
dimension |
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mcf:sourceMedium |
mcf:sourceMedium |
Concatenation of mcf:source/mcf:medium. |
metric |
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mcf:sourceMediumPath |
mcf:sourceMediumPath |
Sequence of source/medium pairs along conversion paths. |
metric |
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mcf:sourcePath |
Sequence of sources along conversion paths. |
dimension |
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mcf:timeLagInDaysHistogram |
The length of conversion paths in number of days. The value is a histogram across a range of possible values. Format is a 3-digit zero-padded string representing an integer. For example; time lag of 3 days is represented as |
dimension |
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mcf:totalConversionValue |
mcf:totalConversionValue |
Total value of conversions. This metric includes both goal completions and transactions. |
metric |
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mcf:totalConversions |
mcf:totalConversions |
Total number of conversions. This metric includes both goal completions and transactions. |
metric |
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mcf:transactionId |
mcf:transactionId |
The transaction ID; supplied by the ecommerce tracking method; for the purchase in the shopping cart. |
metric |
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