Google Analytics

The table below gives information about all the data fields that you can import from Google Analytics.

To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.

Field UI name

Field API name

Data Type

Description

Use in Adverity

Docs

ga:14dayUsers

long

Total number of 14-day active users for each day in the requested time period. At least one of ga:nthDay; ga:date; or ga:day must be specified as a dimension to query this metric. For a given date; the returned value will be the total number of unique users for the 14-day period ending on the given date.

metric

ga:1dayUsers

long

Total number of 1-day active users for each day in the requested time period. At least one of ga:nthDay; ga:date; or ga:day must be specified as a dimension to query this metric. For a given date; the returned value will be the total number of unique users for the 1-day period ending on the given date.

metric

28 Day Active Users

ga:28dayUsers

long

metric

ga:30dayUsers

long

Total number of 30-day active users for each day in the requested time period. At least one of ga:nthDay; ga:date; or ga:day must be specified as a dimension to query this metric. For a given date; the returned value will be the total number of unique users for the 30-day period ending on the given date.

metric

ga:7dayUsers

ga:7dayUsers

Long

Total number of 7-day active users for each day in the requested time period. At least one of ga:nthDay; ga:date; or ga:day must be specified as a dimension to query this metric. For a given date; the returned value will be the total number of unique users for the 7-day period ending on the given date.

metric

ga:CPC

ga:CPC

Float

Cost to advertiser per click.

metric

ga:CPM

float

Cost per thousand impressions.

metric

ga:CTR

ga:CTR

Float

Click-through-rate for the ad. This is equal to the number of clicks divided by the number of impressions for the ad (e.g.; how many times users clicked on one of the ads where that ad appeared).

metric

ga:ROAS

float

Return On Ad Spend (ROAS) is the total transaction revenue and goal value divided by derived advertising cost.

metric

ga:RPC

float

RPC or revenue-per-click; the average revenue (from ecommerce sales and/or goal value) you received for each click on one of the search ads.

metric

ga:accountId

ga:accountId

Long

metric

ga:acquisitionCampaign

string

The campaign through which users were acquired; derived from users' first session.

dimension

ga:acquisitionMedium

string

The medium through which users were acquired; derived from users' first session.

dimension

ga:acquisitionSource

string

The source through which users were acquired; derived from users' first session.

dimension

ga:acquisitionSourceMedium

string

The combined value of ga:userAcquisitionSource and ga:acquisitionMedium.

dimension

ga:acquisitionTrafficChannel

string

Traffic channel through which users were acquired. It is extracted from users' first session. Traffic channel is computed based on the default channel grouping rules (at view level if available) at the time of user acquisition.

dimension

ga:adClicks

ga:adClicks

Long

Total number of times users have clicked on an ad to reach the property.

metric

ga:adContent

ga:adContent

String

For manual campaign tracking; it is the value of the utm_content campaign tracking parameter. For AdWords autotagging; it is the first line of the text for the online Ad campaign. If you use mad libs for the AdWords content; it contains the keywords you provided for the mad libs keyword match. If you use none of the above; its value is (not set).

metric

ga:adCost

ga:adCost

Float

Derived cost for the advertising campaign. Its currency is the one you set in the AdWords account.

metric

ga:adDestinationUrl

ga:adDestinationUrl

String

The URL to which the AdWords ads referred traffic.

metric

ga:adDisplayUrl

ga:adDisplayUrl

String

The URL the AdWords ads displayed.

metric

ga:adDistributionNetwork

string

The network (Content; Search; Search partners; etc.) used to deliver the ads.

dimension

ga:adFormat

string

The AdWords ad format (Text; Image; Flash; Video; etc.).

dimension

ga:adGroup

ga:adGroup

String

The name of the AdWords ad group.

metric

ga:adKeywordMatchType

ga:adKeywordMatchType

String

The match type (Phrase; Exact; or Broad) applied to the keywords. For details; see https://support.google.com/adwords/answer/2472708.

metric

ga:adMatchType

ga:adMatchType

String

The match type (Phrase; Exact; Broad; etc.) applied for users' search term. Ads on the content network are identified as

metric

ga:adMatchedQuery

ga:adMatchedQuery

String

The search query that triggered impressions.

metric

ga:adPlacementDomain

string

The domain where the ads on the content network were placed.

dimension

ga:adPlacementUrl

ga:adPlacementUrl

String

The URL where the ads were placed on the content network.

metric

ga:adQueryWordCount

ga:adQueryWordCount

String

The number of words in the search query.

metric

ga:adSlot

string

The location (Top; RHS; or not set) of the advertisement on the hosting page.

dimension

ga:adTargetingOption

string

It is Automatic placements or Managed placements; indicating how the ads were managed on the content network.

dimension

ga:adTargetingType

string

This (keyword; placement; or vertical targeting) indicates how the AdWords ads were targeted.

dimension

ga:adsenseAdUnitsViewed

float

The number of AdSense ad units viewed (requires integration with AdSense). An ad unit is a set of ads displayed as a result of one piece of the AdSense ad code. For details; see https://support.google.com/adsense/answer/32715?hl=en.

metric

ga:adsenseAdsClicks

long

The number of times AdSense ads on the site were clicked (requires integration with AdSense).

metric

ga:adsenseAdsViewed

float

The number of AdSense ads viewed (requires integration with AdSense). Multiple ads can be displayed within an ad Unit.

metric

ga:adsenseCTR

percentage

The percentage of page impressions resulted in a click on an AdSense ad (requires integration with AdSense).

metric

ga:adsenseCoverage

float

The percentage of ad requests that returned at least one ad (requires integration with AdSense).

metric

ga:adsenseECPM

float

The estimated cost per thousand page impressions (requires integration with AdSense). It is the AdSense Revenue per 1;000 page impressions.

metric

ga:adsenseExits

float

The number of sessions ended due to a user clicking on an AdSense ad (requires integration with AdSense).

metric

ga:adsensePageImpressions

float

The number of pageviews during which an AdSense ad was displayed (requires integration with AdSense). A page impression can have multiple ad Units.

metric

ga:adsenseRevenue

float

The total revenue from AdSense ads.

metric

ga:adsenseViewableImpressionPercent

percentage

The percentage of viewable impressions (requires integration with AdSense).

metric

ga:adwordsAdGroupID

ga:adwordsAdGroupID

String

AdWords API AdGroup.id.

metric

ga:adwordsCampaignID

ga:adwordsCampaignID

String

AdWords API Campaign.id.

metric

ga:adwordsCreativeID

ga:adwordsCreativeID

String

AdWords API Ad.id.

metric

ga:adwordsCriteriaID

string

AdWords API Criterion.id. The geographical targeting Criteria IDs are listed at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid.

dimension

ga:adwordsCustomerID

ga:adwordsCustomerID

String

Customer's AdWords ID; corresponding to AdWords API AccountInfo.customerId.

metric

ga:adxCTR

percentage

The percentage of pageviews that resulted in a click on an Ad Exchange ad.

metric

ga:adxClicks

long

The number of times AdX ads were clicked on the site.

metric

ga:adxCoverage

float

Coverage is the percentage of ad requests that returned at least one ad. Generally; coverage can help identify sites where the Ad Exchange account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100

metric

ga:adxECPM

float

The effective cost per thousand pageviews. It is the Ad Exchange revenue per 1;000 pageviews.

metric

ga:adxImpressions

ga:adxImpressions

Long

An Ad Exchange ad impression is reported whenever an individual ad is displayed on the website. For example; if a page with two ad units is viewed once; we'll display two impressions.

metric

ga:adxImpressionsPerSession

float

The ratio of Ad Exchange ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions).

metric

ga:adxMonetizedPageviews

float

This measures the total number of pageviews on the property that were shown with an ad from the linked Ad Exchange account. Note that a single page can have multiple ad units.

metric

ga:adxRevenue

ga:adxRevenue

Float

The total estimated revenue from Ad Exchange ads.

metric

ga:adxRevenuePer1000Sessions

float

The total estimated revenue from Ad Exchange ads per 1;000 Analytics sessions. Note that this metric is based on sessions to the site; not on ad impressions.

metric

ga:adxViewableImpressionsPercent

percentage

The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users' browsers and has the opportunity to be seen.

metric

ga:affiliation

string

A product affiliation to designate a supplying company or brick and mortar location.

dimension

ga:appId

string

The application ID.

dimension

ga:appInstallerId

string

The ID of the app installer (e.g.; Google Play Store) from which the app was downloaded. By default; the app installer ID is set by the PackageManager#getInstallerPackageName method.

dimension

ga:appName

string

The application name.

dimension

ga:appVersion

string

The application version.

dimension

ga:avgDomContentLoadedTime

float

The average time (in seconds) the browser takes to parse the document.

metric

ga:avgDomInteractiveTime

float

The average time (in seconds); including the network time from users' locations to the site's server; the browser takes to parse the document and execute deferred and parser-inserted scripts.

metric

ga:avgDomainLookupTime

float

The average time (in seconds) spent in DNS lookup for this page.

metric

ga:avgEventValue

float

The average value of an event.

metric

ga:avgPageDownloadTime

float

The average time (in seconds) to download this page.

metric

ga:avgPageLoadTime

ga:avgPageLoadTime

Float

The average time (in seconds) pages from the sample set take to load; from initiation of the pageview (e.g.; a click on a page link) to load completion in the browser.

metric

ga:avgRedirectionTime

float

The average time (in seconds) spent in redirects before fetching this page. If there are no redirects; this is 0.

metric

ga:avgScreenviewDuration

float

Average time (in seconds) users spent on a screen.

metric

ga:avgSearchDepth

float

The average number of pages people viewed after performing a search.

metric

ga:avgSearchDuration

float

The average time (in seconds) users; after searching; spent on the property.

metric

ga:avgSearchResultViews

float

The average number of times people viewed a page as a result of a search.

metric

ga:avgServerConnectionTime

float

The average time (in seconds) spent in establishing a TCP connection to this page.

metric

ga:avgServerResponseTime

float

The average time (in seconds) the site's server takes to respond to users' requests; this includes the network time from users' locations to the server.

metric

ga:avgSessionDuration

ga:avgSessionDuration

Float

The average duration (in seconds) of users' sessions.

metric

ga:avgTimeOnPage

ga:avgTimeOnPage

Float

The average time users spent viewing this page or a set of pages.

metric

ga:avgUserTimingValue

long

The average elapsed time.

metric

ga:backfillCTR

percentage

The percentage of backfill impressions that resulted in a click on an ad. If AdSense and Ad Exchange are both providing backfill ads; this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillClicks

long

The number of times backfill ads were clicked on the site. If AdSense and Ad Exchange are both providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillCoverage

percentage

Backfill Coverage is the percentage of backfill ad requests that returned at least one ad. Generally; coverage can help identify sites where the publisher account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100. If both AdSense and Ad Exchange are providing backfill ads; this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillECPM

float

The effective cost per thousand pageviews. It is the DFP Backfill Revenue per 1;000 pageviews. If both AdSense and Ad Exchange are providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillImpressions

long

Backfill Impressions is the sum of all AdSense or Ad Exchance ad impressions served as backfill through DFP. An ad impression is reported whenever an individual ad is displayed on the website. For example; if a page with two ad units is viewed once; we'll display two impressions (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillImpressionsPerSession

float

The ratio of backfill ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions). If both AdSense and Ad Exchange are providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillMonetizedPageviews

float

This measures the total number of pageviews on the property that were shown with at least one ad from the linked backfill account(s). Note that a single monetized pageview can include multiple ad impressions (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillRevenue

float

The total estimated revenue from backfill ads. If AdSense and Ad Exchange are both providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillRevenuePer1000Sessions

float

The total estimated revenue from backfill ads per 1;000 Analytics sessions. Note that this metric is based on sessions to the site and not ad impressions. If both AdSense and Ad Exchange are providing backfill ads; this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:backfillViewableImpressionsPercent

percentage

The percentage of backfill ad impressions that were viewable. An impression is considered a viewable impression when it has appeared within the users' browsers and had the opportunity to be seen. If AdSense and Ad Exchange are both providing backfill ads; this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:bounceRate

ga:bounceRate

Float

The percentage of single-page session (i.e.; session in which the person left the property from the first page).

metric

ga:bounces

ga:bounces

Long

The total number of single page (or single interaction hit) sessions for the property.

metric

ga:browser

string

The name of users' browsers; for example; Internet Explorer or Firefox.

dimension

ga:browserSize

string

The viewport size of users' browsers. A session-scoped dimension; browser size captures the initial dimensions of the viewport in pixels and is formatted as width x height; for example; 1920x960.

dimension

ga:browserVersion

string

The version of users' browsers; for example; 2.0.0.14.

dimension

ga:buyToDetailRate

float

Unique purchases divided by views of product detail pages (Enhanced Ecommerce).

metric

ga:campaign

ga:campaign

String

For manual campaign tracking; it is the value of the utm_campaign campaign tracking parameter. For AdWords autotagging; it is the name(s) of the online ad campaign(s) you use for the property. If you use neither; its value is (not set).

metric

ga:campaignCode

ga:campaignCode

String

For manual campaign tracking; it is the value of the utm_id campaign tracking parameter.

metric

ga:cartToDetailRate

float

Product adds divided by views of product details (Enhanced Ecommerce).

metric

ga:channelGrouping

ga:channelGrouping

String

The Channel Group associated with an end user's session for this View (defined by the View's Channel Groupings).

metric

ga:checkoutOptions

string

User options specified during the checkout process; e.g.; FedEx; DHL; UPS for delivery options; Visa; MasterCard; AmEx for payment options. This dimension should be used with ga:shoppingStage (Enhanced Ecommerce).

dimension

ga:city

ga:city

String

Users' city; derived from their IP addresses or Geographical IDs.

metric

ga:cityId

ga:cityId

String

Users' city ID; derived from their IP addresses or Geographical IDs. The city IDs are the same as the Criteria IDs found at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid.

metric

ga:clientId

ga:clientId

String

metric

ga:cohort

string

Name of the cohort to which a user belongs. Depending on how cohorts are defined; a user can belong to multiple cohorts; similar to how a user can belong to multiple segments.

dimension

ga:cohortActiveUsers

long

This metric is relevant in the context of ga:cohortNthDay/ga:cohortNthWeek/ga:cohortNthMonth. It indicates the number of users in the cohort who are active in the time window corresponding to the cohort nth day/week/month. For example; for ga:cohortNthWeek = 1; number of users (in the cohort) who are active in week 1. If a request doesn't have any of ga:cohortNthDay/ga:cohortNthWeek/ga:cohortNthMonth; this metric will have the same value as ga:cohortTotalUsers.

metric

ga:cohortAppviewsPerUser

long

App views per user for a cohort.

metric

ga:cohortAppviewsPerUserWithLifetimeCriteria

long

App views per user for the acquisition dimension for a cohort.

metric

ga:cohortGoalCompletionsPerUser

long

Goal completions per user for the acquisition dimension for a cohort.

metric

ga:cohortGoalCompletionsPerUserWithLifetimeCriteria

long

Goal completions per user for a cohort.

metric

ga:cohortNthDay

string

Day offset relative to the cohort definition date. For example; if a cohort is defined with the first visit date as 2015-09-01; then for the date 2015-09-04; ga:cohortNthDay will be 3.

dimension

ga:cohortNthMonth

string

Month offset relative to the cohort definition date. The semantics of this dimension differs based on whether lifetime value is requested or not. For a cohorts report not requesting lifetime value: This is the week offset from the cohort definition start date. For example; if cohort is defined as 2015-09-01 <= first session date <= 2015-09-30. Then; for 2015-09-01 <= date <= 2015-09-30; ga:cohortNthMonth = 0. 2015-10-01 <= date <= 2015-10-31; ga:cohortNthMonth = 2. and so on. For a cohorts request requesting lifetime value: ga:cohortNthMonth is calculated relative to the users acquisition date. It is not dependent on the cohort definition date. For example; if we define a cohort as 2015-10-01 <= first session date <= 2015-09-30. And a user was acquired on 2015-09-04. Then; for 2015-09-04 <= date <= 2015-10-04; ga:cohortNthMonth = 0 2015-10-04 <= date <= 2015-11-04; ga:cohortNthMonth = 1; and so on.

dimension

ga:cohortNthWeek

string

Week offset relative to the cohort definition date. The semantics of this dimension differs based on whether lifetime value is requested or not. For a cohorts report not requesting lifetime value: This is the week offset from the cohort definition start date. For example; if cohort is defined as 2015-09-01 <= first session date <= 2015-09-07. Then; for 2015-09-01 <= date <= 2015-09-07; ga:cohortNthWeek = 0. 2015-09-08 <= date <= 2015-09-14; ga:cohortNthWeek = 1. etc. For a cohorts request requesting lifetime value: ga:cohortNthWeek is calculated relative to the users acquisition date. It is not dependent on the cohort definition date. For example; if we define a cohort as 2015-09-01 <= first session date <= 2015-09-07. And a user was acquired on 2015-09-04. Then; for 2015-09-04 <= date<= 2015-09-10; ga:cohortNthWeek = 0 2015-09-11 <= date <= 2015-09-17; ga:cohortNthWeek = 1

dimension

ga:cohortPageviewsPerUser

long

Pageviews per user for a cohort.

metric

ga:cohortPageviewsPerUserWithLifetimeCriteria

long

Pageviews per user for the acquisition dimension for a cohort.

metric

ga:cohortRetentionRate

float

Cohort retention rate.

metric

ga:cohortRevenuePerUser

long

Revenue per user for a cohort.

metric

ga:cohortRevenuePerUserWithLifetimeCriteria

long

Revenue per user for the acquisition dimension for a cohort.

metric

ga:cohortSessionDurationPerUser

long

Session duration per user for a cohort.

metric

ga:cohortSessionDurationPerUserWithLifetimeCriteria

long

Session duration per user for the acquisition dimension for a cohort.

metric

ga:cohortSessionsPerUser

long

Sessions per user for a cohort.

metric

ga:cohortSessionsPerUserWithLifetimeCriteria

long

Sessions per user for the acquisition dimension for a cohort.

metric

ga:cohortTotalUsers

long

Number of users belonging to the cohort; also known as cohort size.

metric

ga:cohortTotalUsersWithLifetimeCriteria

long

This is relevant in the context of a request which has the dimensions ga:acquisitionTrafficChannel/ga:acquisitionSource/ga:acquisitionMedium/ga:acquisitionCampaign. It represents the number of users in the cohorts who are acquired through the current channel/source/medium/campaign. For example; for ga:acquisitionTrafficChannel=Direct; it represents the number users in the cohort; who were acquired directly. If none of these mentioned dimensions are present; then its value is equal to ga:cohortTotalUsers.

metric

ga:containsSampledData

boolean

dimension

ga:contentGroup1

string

The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules.

dimension

ga:contentGroup2

string

The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules.

dimension

ga:contentGroup3

string

The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules.

dimension

ga:contentGroup4

string

The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules.

dimension

ga:contentGroup5

string

The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match; or predefined rules.

dimension

ga:contentGroupUniqueViews1

float

The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness.

metric

ga:contentGroupUniqueViews2

float

The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness.

metric

ga:contentGroupUniqueViews3

float

The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness.

metric

ga:contentGroupUniqueViews4

float

The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness.

metric

ga:contentGroupUniqueViews5

float

The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness.

metric

ga:continent

string

Users' continent; derived from users' IP addresses or Geographical IDs.

dimension

ga:continentId

string

Users' continent ID; derived from users' IP addresses or Geographical IDs.

dimension

ga:costPerConversion

float

The cost per conversion (including ecommerce and goal conversions) for the property.

metric

ga:costPerGoalConversion

float

The cost per goal conversion for the property.

metric

ga:costPerTransaction

float

The cost per transaction for the property.

metric

ga:country

ga:country

String

Users' country; derived from their IP addresses or Geographical IDs.

metric

ga:countryIsoCode

ga:countryIsoCode

String

Users' country's ISO code (in ISO-3166-1 alpha-2 format); derived from their IP addresses or Geographical IDs. For example; BR for Brazil; CA for Canada.

metric

ga:currency

ga:currency

String

dimension

ga:currencyCode

ga:currencyCode

String

The local currency code (based on ISO 4217 standard) of the transaction.

metric

ga:customVarName1

string

The name for the requested custom variable.

dimension

ga:customVarName10

string

The name for the requested custom variable.

dimension

ga:customVarName11

string

The name for the requested custom variable.

dimension

ga:customVarName12

string

The name for the requested custom variable.

dimension

ga:customVarName13

string

The name for the requested custom variable.

dimension

ga:customVarName14

string

The name for the requested custom variable.

dimension

ga:customVarName15

string

The name for the requested custom variable.

dimension

ga:customVarName16

string

The name for the requested custom variable.

dimension

ga:customVarName17

string

The name for the requested custom variable.

dimension

ga:customVarName18

string

The name for the requested custom variable.

dimension

ga:customVarName19

string

The name for the requested custom variable.

dimension

ga:customVarName2

string

The name for the requested custom variable.

dimension

ga:customVarName20

string

The name for the requested custom variable.

dimension

ga:customVarName21

string

The name for the requested custom variable.

dimension

ga:customVarName22

string

The name for the requested custom variable.

dimension

ga:customVarName23

string

The name for the requested custom variable.

dimension

ga:customVarName24

string

The name for the requested custom variable.

dimension

ga:customVarName25

string

The name for the requested custom variable.

dimension

ga:customVarName26

string

The name for the requested custom variable.

dimension

ga:customVarName27

string

The name for the requested custom variable.

dimension

ga:customVarName28

string

The name for the requested custom variable.

dimension

ga:customVarName29

string

The name for the requested custom variable.

dimension

ga:customVarName3

string

The name for the requested custom variable.

dimension

ga:customVarName30

string

The name for the requested custom variable.

dimension

ga:customVarName31

string

The name for the requested custom variable.

dimension

ga:customVarName32

string

The name for the requested custom variable.

dimension

ga:customVarName33

string

The name for the requested custom variable.

dimension

ga:customVarName34

string

The name for the requested custom variable.

dimension

ga:customVarName35

string

The name for the requested custom variable.

dimension

ga:customVarName36

string

The name for the requested custom variable.

dimension

ga:customVarName37

string

The name for the requested custom variable.

dimension

ga:customVarName38

string

The name for the requested custom variable.

dimension

ga:customVarName39

string

The name for the requested custom variable.

dimension

ga:customVarName4

string

The name for the requested custom variable.

dimension

ga:customVarName40

string

The name for the requested custom variable.

dimension

ga:customVarName41

string

The name for the requested custom variable.

dimension

ga:customVarName42

string

The name for the requested custom variable.

dimension

ga:customVarName43

string

The name for the requested custom variable.

dimension

ga:customVarName44

string

The name for the requested custom variable.

dimension

ga:customVarName45

string

The name for the requested custom variable.

dimension

ga:customVarName46

string

The name for the requested custom variable.

dimension

ga:customVarName47

string

The name for the requested custom variable.

dimension

ga:customVarName48

string

The name for the requested custom variable.

dimension

ga:customVarName49

string

The name for the requested custom variable.

dimension

ga:customVarName5

string

The name for the requested custom variable.

dimension

ga:customVarName50

string

The name for the requested custom variable.

dimension

ga:customVarName6

string

The name for the requested custom variable.

dimension

ga:customVarName7

string

The name for the requested custom variable.

dimension

ga:customVarName8

string

The name for the requested custom variable.

dimension

ga:customVarName9

string

The name for the requested custom variable.

dimension

ga:customVarValue1

float

The value for the requested custom variable.

Metric

ga:customVarValue10

float

The value for the requested custom variable.

Metric

ga:customVarValue11

float

The value for the requested custom variable.

Metric

ga:customVarValue12

float

The value for the requested custom variable.

Metric

ga:customVarValue13

float

The value for the requested custom variable.

Metric

ga:customVarValue14

float

The value for the requested custom variable.

Metric

ga:customVarValue15

float

The value for the requested custom variable.

Metric

ga:customVarValue16

float

The value for the requested custom variable.

Metric

ga:customVarValue17

float

The value for the requested custom variable.

Metric

ga:customVarValue18

float

The value for the requested custom variable.

Metric

ga:customVarValue19

float

The value for the requested custom variable.

Metric

ga:customVarValue2

float

The value for the requested custom variable.

Metric

ga:customVarValue20

float

The value for the requested custom variable.

Metric

ga:customVarValue21

float

The value for the requested custom variable.

Metric

ga:customVarValue22

float

The value for the requested custom variable.

Metric

ga:customVarValue23

float

The value for the requested custom variable.

Metric

ga:customVarValue24

float

The value for the requested custom variable.

Metric

ga:customVarValue25

float

The value for the requested custom variable.

Metric

ga:customVarValue26

float

The value for the requested custom variable.

Metric

ga:customVarValue27

float

The value for the requested custom variable.

Metric

ga:customVarValue28

float

The value for the requested custom variable.

Metric

ga:customVarValue29

float

The value for the requested custom variable.

Metric

ga:customVarValue3

float

The value for the requested custom variable.

Metric

ga:customVarValue30

float

The value for the requested custom variable.

Metric

ga:customVarValue31

float

The value for the requested custom variable.

Metric

ga:customVarValue32

float

The value for the requested custom variable.

Metric

ga:customVarValue33

float

The value for the requested custom variable.

Metric

ga:customVarValue34

float

The value for the requested custom variable.

Metric

ga:customVarValue35

float

The value for the requested custom variable.

Metric

ga:customVarValue36

float

The value for the requested custom variable.

Metric

ga:customVarValue37

float

The value for the requested custom variable.

Metric

ga:customVarValue38

float

The value for the requested custom variable.

Metric

ga:customVarValue39

float

The value for the requested custom variable.

Metric

ga:customVarValue4

float

The value for the requested custom variable.

Metric

ga:customVarValue40

float

The value for the requested custom variable.

Metric

ga:customVarValue41

float

The value for the requested custom variable.

Metric

ga:customVarValue42

float

The value for the requested custom variable.

Metric

ga:customVarValue43

float

The value for the requested custom variable.

Metric

ga:customVarValue44

float

The value for the requested custom variable.

Metric

ga:customVarValue45

float

The value for the requested custom variable.

Metric

ga:customVarValue46

float

The value for the requested custom variable.

Metric

ga:customVarValue47

float

The value for the requested custom variable.

Metric

ga:customVarValue48

float

The value for the requested custom variable.

Metric

ga:customVarValue49

float

The value for the requested custom variable.

Metric

ga:customVarValue5

float

The value for the requested custom variable.

Metric

ga:customVarValue50

float

The value for the requested custom variable.

Metric

ga:customVarValue6

float

The value for the requested custom variable.

Metric

ga:customVarValue7

float

The value for the requested custom variable.

Metric

ga:customVarValue8

float

The value for the requested custom variable.

Metric

ga:customVarValue9

float

The value for the requested custom variable.

Metric

ga:dataSource

string

The data source of a hit. By default; hits sent from analytics.js are reported as

dimension

ga:date

ga:date

String

The date of the session formatted as YYYYMMDD.

metric

ga:dateHour

string

Combined values of ga:date and ga:hour formated as YYYYMMDDHH.

dimension

ga:dateHourMinute

ga:dateHourMinute

Long

Combined values of ga:date; ga:hour and ga:minute formated as YYYYMMDDHHMM.

metric

ga:day

ga:day

Long

The day of the month; a two-digit number from 01 to 31.

metric

ga:dayOfWeek

string

Day of the week; a one-digit number from 0 (Sunday) to 6 (Saturday).

dimension

ga:dayOfWeekName

string

Name (in English) of the day of the week.

dimension

ga:daysSinceLastSession

string

The number of days elapsed since users last visited the property; used to calculate user loyalty.

dimension

ga:daysToTransaction

string

The number of days between users' purchases and the most recent campaign source prior to the purchase.

dimension

ga:dbmCPA

float

DBM Revenue eCPA (Analytics 360 only; requires integration with DBM).

metric

ga:dbmCPC

float

DBM Revenue eCPC (Analytics 360 only; requires integration with DBM).

metric

ga:dbmCPM

float

DBM Revenue eCPM (Analytics 360 only; requires integration with DBM).

metric

ga:dbmCTR

percentage

DBM CTR (Analytics 360 only; requires integration with DBM).

metric

ga:dbmClickAdvertiser

ga:dbmClickAdvertiser

String

DBM advertiser name of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

metric

ga:dbmClickAdvertiserId

string

DBM advertiser ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmClickCreativeId

ga:dbmClickCreativeId

Long

DBM creative ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

metric

ga:dbmClickExchange

string

DBM exchange name of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmClickExchangeId

string

DBM exchange ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmClickInsertionOrder

ga:dbmClickInsertionOrder

String

DBM insertion order name of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

metric

ga:dbmClickInsertionOrderId

string

DBM insertion order ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmClickLineItem

ga:dbmClickLineItem

String

DBM line item name of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

metric

ga:dbmClickLineItemId

ga:dbmClickLineItemId

Long

DBM line item ID of the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

metric

ga:dbmClickSite

string

DBM site name where the DBM creative was shown and clicked on for the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmClickSiteId

string

DBM site ID where the DBM creative was shown and clicked on for the DBM click matching the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmClicks

long

DBM Total Clicks (Analytics 360 only; requires integration with DBM).

metric

ga:dbmConversions

float

DBM Total Conversions (Analytics 360 only; requires integration with DBM).

metric

ga:dbmCost

float

DBM Cost (Analytics 360 only; requires integration with DBM).

metric

ga:dbmImpressions

long

DBM Total Impressions (Analytics 360 only; requires integration with DBM).

metric

ga:dbmLastEventAdvertiser

string

DBM advertiser name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventAdvertiserId

ga:dbmLastEventAdvertiserId

Long

DBM advertiser ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

metric

ga:dbmLastEventCreativeId

string

DBM creative ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventExchange

string

DBM exchange name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventExchangeId

string

DBM exchange ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventInsertionOrder

string

DBM insertion order name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventInsertionOrderId

string

DBM insertion order ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventLineItem

string

DBM line item name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventLineItemId

string

DBM line item ID of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventSite

string

DBM site name where the DBM creative was shown and clicked on for the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmLastEventSiteId

string

DBM site ID where the DBM creative was shown and clicked on for the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only; requires integration with DBM).

dimension

ga:dbmROAS

float

DBM ROAS (Analytics 360 only; requires integration with DBM).

metric

ga:dcmCPC

float

DCM Cost Per Click (Analytics 360 only).

metric

ga:dcmCTR

percentage

DCM Click Through Rate (Analytics 360 only).

metric

ga:dcmClickAd

ga:dcmClickAd

String

DCM ad name of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickAdId

string

DCM ad ID of the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClickAdType

string

DCM ad type name of the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClickAdTypeId

string

DCM ad type ID of the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClickAdvertiser

ga:dcmClickAdvertiser

String

DCM advertiser name of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickAdvertiserId

ga:dcmClickAdvertiserId

String

DCM advertiser ID of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickCampaign

ga:dcmClickCampaign

String

DCM campaign name of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickCampaignId

ga:dcmClickCampaignId

String

DCM campaign ID of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickCreative

ga:dcmClickCreative

String

DCM creative name of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickCreativeId

ga:dcmClickCreativeId

Long

DCM creative ID of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickCreativeType

string

DCM creative type name of the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClickCreativeTypeId

string

DCM creative type ID of the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClickCreativeVersion

string

DCM creative version of the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClickRenderingId

string

DCM rendering ID of the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClickSite

ga:dcmClickSite

String

Site name where the DCM creative was shown and clicked on for the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickSiteId

string

DCM site ID where the DCM creative was shown and clicked on for the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClickSitePlacement

ga:dcmClickSitePlacement

String

DCM site placement name of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickSitePlacementId

ga:dcmClickSitePlacementId

String

DCM site placement ID of the DCM click matching the Google Analytics session (Analytics 360 only).

metric

ga:dcmClickSpotId

string

DCM Floodlight configuration ID of the DCM click matching the Google Analytics session (Analytics 360 only).

dimension

ga:dcmClicks

long

DCM Total Clicks (Analytics 360 only).

metric

ga:dcmCost

float

DCM Total Cost (Analytics 360 only).

metric

ga:dcmFloodlightActivity

string

DCM Floodlight activity name associated with the floodlight conversion (Analytics 360 only).

dimension

ga:dcmFloodlightActivityAndGroup

string

DCM Floodlight activity name and group name associated with the floodlight conversion (Analytics 360 only).

dimension

ga:dcmFloodlightActivityGroup

string

DCM Floodlight activity group name associated with the floodlight conversion (Analytics 360 only).

dimension

ga:dcmFloodlightActivityGroupId

string

DCM Floodlight activity group ID associated with the floodlight conversion (Analytics 360 only).

dimension

ga:dcmFloodlightActivityId

string

DCM Floodlight activity ID associated with the floodlight conversion (Analytics 360 only).

dimension

ga:dcmFloodlightAdvertiserId

string

DCM Floodlight advertiser ID associated with the floodlight conversion (Analytics 360 only).

dimension

ga:dcmFloodlightQuantity

float

The number of DCM Floodlight conversions (Analytics 360 only).

metric

ga:dcmFloodlightRevenue

float

DCM Floodlight revenue (Analytics 360 only).

metric

ga:dcmFloodlightSpotId

string

DCM Floodlight configuration ID associated with the floodlight conversion (Analytics 360 only).

dimension

ga:dcmImpressions

long

DCM Total Impressions (Analytics 360 only).

metric

ga:dcmLastEventAd

string

DCM ad name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventAdId

string

DCM ad ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventAdType

string

DCM ad type name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventAdTypeId

string

DCM ad type ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventAdvertiser

string

DCM advertiser name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventAdvertiserId

ga:dcmLastEventAdvertiserId

Long

DCM advertiser ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

metric

ga:dcmLastEventAttributionType

string

There are two possible values: ClickThrough and ViewThrough. If the last DCM event associated with the Google Analytics session was a click; then the value will be ClickThrough. If the last DCM event associated with the Google Analytics session was an ad impression; then the value will be ViewThrough (Analytics 360 only).

dimension

ga:dcmLastEventCampaign

string

DCM campaign name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventCampaignId

ga:dcmLastEventCampaignId

Long

DCM campaign ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

metric

ga:dcmLastEventCreative

string

DCM creative name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventCreativeId

string

DCM creative ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventCreativeType

string

DCM creative type name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventCreativeTypeId

string

DCM creative type ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventCreativeVersion

string

DCM creative version of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventRenderingId

string

DCM rendering ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventSite

string

Site name where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventSiteId

string

DCM site ID where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmLastEventSitePlacement

ga:dcmLastEventSitePlacement

String

DCM site placement name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

metric

ga:dcmLastEventSitePlacementId

ga:dcmLastEventSitePlacementId

Long

DCM site placement ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

metric

ga:dcmLastEventSpotId

string

DCM Floodlight configuration ID of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

dimension

ga:dcmROAS

float

DCM Return On Ad Spend (ROAS) (Analytics 360 only).

metric

ga:dcmRPC

float

DCM Revenue Per Click (Analytics 360 only).

metric

ga:deviceCategory

ga:deviceCategory

String

The type of device: desktop; tablet; or mobile.

metric

ga:dfpCTR

percentage

The percentage of pageviews that resulted in a click on an DFP ad (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpClicks

long

The number of times DFP ads were clicked on the site (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpCoverage

percentage

Coverage is the percentage of ad requests that returned at least one ad. Generally; coverage can help identify sites where the DFP account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100 (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpECPM

float

The effective cost per thousand pageviews. It is the DFP revenue per 1;000 pageviews (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpImpressions

long

A DFP ad impression is reported whenever an individual ad is displayed on the website. For example; if a page with two ad units is viewed once; we'll display two impressions (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpImpressionsPerSession

float

The ratio of DFP ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions) (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpMonetizedPageviews

float

This measures the total number of pageviews on the property that were shown with an ad from the linked DFP account. Note that a single page can have multiple ad units (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpRevenue

float

DFP revenue is an estimate of the total ad revenue based on served impressions (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpRevenuePer1000Sessions

float

The total estimated revenue from DFP ads per 1;000 Analytics sessions. Note that this metric is based on sessions to the site; not on ad impressions (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dfpViewableImpressionsPercent

percentage

The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users' browsers and has the opportunity to be seen (DFP linking enabled and Hide DFP Revenue not enabled).

metric

ga:dimension1

ga:dimension1

String

The value of the requested custom dimension; where 1 refers to the number or index of the custom dimension.

metric

ga:dimension10

string

The value of the requested custom dimension; where 10 refers to the number or index of the custom dimension.

dimension

ga:dimension100

string

The value of the requested custom dimension; where 100 refers to the number or index of the custom dimension.

dimension

ga:dimension101

string

The value of the requested custom dimension; where 101 refers to the number or index of the custom dimension.

dimension

ga:dimension102

string

The value of the requested custom dimension; where 102 refers to the number or index of the custom dimension.

dimension

ga:dimension103

string

The value of the requested custom dimension; where 103 refers to the number or index of the custom dimension.

dimension

ga:dimension104

string

The value of the requested custom dimension; where 104 refers to the number or index of the custom dimension.

dimension

ga:dimension105

string

The value of the requested custom dimension; where 105 refers to the number or index of the custom dimension.

dimension

ga:dimension106

string

The value of the requested custom dimension; where 106 refers to the number or index of the custom dimension.

dimension

ga:dimension107

string

The value of the requested custom dimension; where 107 refers to the number or index of the custom dimension.

dimension

ga:dimension108

string

The value of the requested custom dimension; where 108 refers to the number or index of the custom dimension.

dimension

ga:dimension109

string

The value of the requested custom dimension; where 109 refers to the number or index of the custom dimension.

dimension

ga:dimension11

string

The value of the requested custom dimension; where 11 refers to the number or index of the custom dimension.

dimension

ga:dimension110

string

The value of the requested custom dimension; where 110 refers to the number or index of the custom dimension.

dimension

ga:dimension111

string

The value of the requested custom dimension; where 111 refers to the number or index of the custom dimension.

dimension

ga:dimension112

string

The value of the requested custom dimension; where 112 refers to the number or index of the custom dimension.

dimension

ga:dimension113

string

The value of the requested custom dimension; where 113 refers to the number or index of the custom dimension.

dimension

ga:dimension114

string

The value of the requested custom dimension; where 114 refers to the number or index of the custom dimension.

dimension

ga:dimension115

string

The value of the requested custom dimension; where 115 refers to the number or index of the custom dimension.

dimension

ga:dimension116

string

The value of the requested custom dimension; where 116 refers to the number or index of the custom dimension.

dimension

ga:dimension117

string

The value of the requested custom dimension; where 117 refers to the number or index of the custom dimension.

dimension

ga:dimension118

string

The value of the requested custom dimension; where 118 refers to the number or index of the custom dimension.

dimension

ga:dimension119

string

The value of the requested custom dimension; where 119 refers to the number or index of the custom dimension.

dimension

ga:dimension12

string

The value of the requested custom dimension; where 12 refers to the number or index of the custom dimension.

dimension

ga:dimension120

string

The value of the requested custom dimension; where 120 refers to the number or index of the custom dimension.

dimension

ga:dimension121

string

The value of the requested custom dimension; where 121 refers to the number or index of the custom dimension.

dimension

ga:dimension122

string

The value of the requested custom dimension; where 122 refers to the number or index of the custom dimension.

dimension

ga:dimension123

string

The value of the requested custom dimension; where 123 refers to the number or index of the custom dimension.

dimension

ga:dimension124

string

The value of the requested custom dimension; where 124 refers to the number or index of the custom dimension.

dimension

ga:dimension125

string

The value of the requested custom dimension; where 125 refers to the number or index of the custom dimension.

dimension

ga:dimension126

string

The value of the requested custom dimension; where 126 refers to the number or index of the custom dimension.

dimension

ga:dimension127

string

The value of the requested custom dimension; where 127 refers to the number or index of the custom dimension.

dimension

ga:dimension128

string

The value of the requested custom dimension; where 128 refers to the number or index of the custom dimension.

dimension

ga:dimension129

string

The value of the requested custom dimension; where 129 refers to the number or index of the custom dimension.

dimension

ga:dimension13

string

The value of the requested custom dimension; where 13 refers to the number or index of the custom dimension.

dimension

ga:dimension130

string

The value of the requested custom dimension; where 130 refers to the number or index of the custom dimension.

dimension

ga:dimension131

string

The value of the requested custom dimension; where 131 refers to the number or index of the custom dimension.

dimension

ga:dimension132

string

The value of the requested custom dimension; where 132 refers to the number or index of the custom dimension.

dimension

ga:dimension133

string

The value of the requested custom dimension; where 133 refers to the number or index of the custom dimension.

dimension

ga:dimension134

string

The value of the requested custom dimension; where 134 refers to the number or index of the custom dimension.

dimension

ga:dimension135

string

The value of the requested custom dimension; where 135 refers to the number or index of the custom dimension.

dimension

ga:dimension136

string

The value of the requested custom dimension; where 136 refers to the number or index of the custom dimension.

dimension

ga:dimension137

string

The value of the requested custom dimension; where 137 refers to the number or index of the custom dimension.

dimension

ga:dimension138

string

The value of the requested custom dimension; where 138 refers to the number or index of the custom dimension.

dimension

ga:dimension139

string

The value of the requested custom dimension; where 139 refers to the number or index of the custom dimension.

dimension

ga:dimension14

string

The value of the requested custom dimension; where 14 refers to the number or index of the custom dimension.

dimension

ga:dimension140

string

The value of the requested custom dimension; where 140 refers to the number or index of the custom dimension.

dimension

ga:dimension141

string

The value of the requested custom dimension; where 141 refers to the number or index of the custom dimension.

dimension

ga:dimension142

string

The value of the requested custom dimension; where 142 refers to the number or index of the custom dimension.

dimension

ga:dimension143

string

The value of the requested custom dimension; where 143 refers to the number or index of the custom dimension.

dimension

ga:dimension144

string

The value of the requested custom dimension; where 144 refers to the number or index of the custom dimension.

dimension

ga:dimension145

string

The value of the requested custom dimension; where 145 refers to the number or index of the custom dimension.

dimension

ga:dimension146

string

The value of the requested custom dimension; where 146 refers to the number or index of the custom dimension.

dimension

ga:dimension147

string

The value of the requested custom dimension; where 147 refers to the number or index of the custom dimension.

dimension

ga:dimension148

string

The value of the requested custom dimension; where 148 refers to the number or index of the custom dimension.

dimension

ga:dimension149

string

The value of the requested custom dimension; where 149 refers to the number or index of the custom dimension.

dimension

ga:dimension15

string

The value of the requested custom dimension; where 15 refers to the number or index of the custom dimension.

dimension

ga:dimension150

string

The value of the requested custom dimension; where 150 refers to the number or index of the custom dimension.

dimension

ga:dimension151

string

The value of the requested custom dimension; where 151 refers to the number or index of the custom dimension.

dimension

ga:dimension152

string

The value of the requested custom dimension; where 152 refers to the number or index of the custom dimension.

dimension

ga:dimension153

string

The value of the requested custom dimension; where 153 refers to the number or index of the custom dimension.

dimension

ga:dimension154

string

The value of the requested custom dimension; where 154 refers to the number or index of the custom dimension.

dimension

ga:dimension155

string

The value of the requested custom dimension; where 155 refers to the number or index of the custom dimension.

dimension

ga:dimension156

string

The value of the requested custom dimension; where 156 refers to the number or index of the custom dimension.

dimension

ga:dimension157

string

The value of the requested custom dimension; where 157 refers to the number or index of the custom dimension.

dimension

ga:dimension158

string

The value of the requested custom dimension; where 158 refers to the number or index of the custom dimension.

dimension

ga:dimension159

string

The value of the requested custom dimension; where 159 refers to the number or index of the custom dimension.

dimension

ga:dimension16

ga:dimension16

String

The value of the requested custom dimension; where 16 refers to the number or index of the custom dimension.

metric

ga:dimension160

string

The value of the requested custom dimension; where 160 refers to the number or index of the custom dimension.

dimension

ga:dimension161

string

The value of the requested custom dimension; where 161 refers to the number or index of the custom dimension.

dimension

ga:dimension162

string

The value of the requested custom dimension; where 162 refers to the number or index of the custom dimension.

dimension

ga:dimension163

string

The value of the requested custom dimension; where 163 refers to the number or index of the custom dimension.

dimension

ga:dimension164

string

The value of the requested custom dimension; where 164 refers to the number or index of the custom dimension.

dimension

ga:dimension165

string

The value of the requested custom dimension; where 165 refers to the number or index of the custom dimension.

dimension

ga:dimension166

string

The value of the requested custom dimension; where 166 refers to the number or index of the custom dimension.

dimension

ga:dimension167

string

The value of the requested custom dimension; where 167 refers to the number or index of the custom dimension.

dimension

ga:dimension168

string

The value of the requested custom dimension; where 168 refers to the number or index of the custom dimension.

dimension

ga:dimension169

string

The value of the requested custom dimension; where 169 refers to the number or index of the custom dimension.

dimension

ga:dimension17

string

The value of the requested custom dimension; where 17 refers to the number or index of the custom dimension.

dimension

ga:dimension170

string

The value of the requested custom dimension; where 170 refers to the number or index of the custom dimension.

dimension

ga:dimension171

string

The value of the requested custom dimension; where 171 refers to the number or index of the custom dimension.

dimension

ga:dimension172

string

The value of the requested custom dimension; where 172 refers to the number or index of the custom dimension.

dimension

ga:dimension173

string

The value of the requested custom dimension; where 173 refers to the number or index of the custom dimension.

dimension

ga:dimension174

string

The value of the requested custom dimension; where 174 refers to the number or index of the custom dimension.

dimension

ga:dimension175

string

The value of the requested custom dimension; where 175 refers to the number or index of the custom dimension.

dimension

ga:dimension176

string

The value of the requested custom dimension; where 176 refers to the number or index of the custom dimension.

dimension

ga:dimension177

string

The value of the requested custom dimension; where 177 refers to the number or index of the custom dimension.

dimension

ga:dimension178

string

The value of the requested custom dimension; where 178 refers to the number or index of the custom dimension.

dimension

ga:dimension179

string

The value of the requested custom dimension; where 179 refers to the number or index of the custom dimension.

dimension

ga:dimension18

string

The value of the requested custom dimension; where 18 refers to the number or index of the custom dimension.

dimension

ga:dimension180

string

The value of the requested custom dimension; where 180 refers to the number or index of the custom dimension.

dimension

ga:dimension181

string

The value of the requested custom dimension; where 181 refers to the number or index of the custom dimension.

dimension

ga:dimension182

string

The value of the requested custom dimension; where 182 refers to the number or index of the custom dimension.

dimension

ga:dimension183

string

The value of the requested custom dimension; where 183 refers to the number or index of the custom dimension.

dimension

ga:dimension184

string

The value of the requested custom dimension; where 184 refers to the number or index of the custom dimension.

dimension

ga:dimension185

string

The value of the requested custom dimension; where 185 refers to the number or index of the custom dimension.

dimension

ga:dimension186

string

The value of the requested custom dimension; where 186 refers to the number or index of the custom dimension.

dimension

ga:dimension187

string

The value of the requested custom dimension; where 187 refers to the number or index of the custom dimension.

dimension

ga:dimension188

string

The value of the requested custom dimension; where 188 refers to the number or index of the custom dimension.

dimension

ga:dimension189

string

The value of the requested custom dimension; where 189 refers to the number or index of the custom dimension.

dimension

ga:dimension19

string

The value of the requested custom dimension; where 19 refers to the number or index of the custom dimension.

dimension

ga:dimension190

string

The value of the requested custom dimension; where 190 refers to the number or index of the custom dimension.

dimension

ga:dimension191

string

The value of the requested custom dimension; where 191 refers to the number or index of the custom dimension.

dimension

ga:dimension192

string

The value of the requested custom dimension; where 192 refers to the number or index of the custom dimension.

dimension

ga:dimension193

string

The value of the requested custom dimension; where 193 refers to the number or index of the custom dimension.

dimension

ga:dimension194

string

The value of the requested custom dimension; where 194 refers to the number or index of the custom dimension.

dimension

ga:dimension195

string

The value of the requested custom dimension; where 195 refers to the number or index of the custom dimension.

dimension

ga:dimension196

string

The value of the requested custom dimension; where 196 refers to the number or index of the custom dimension.

dimension

ga:dimension197

string

The value of the requested custom dimension; where 197 refers to the number or index of the custom dimension.

dimension

ga:dimension198

string

The value of the requested custom dimension; where 198 refers to the number or index of the custom dimension.

dimension

ga:dimension199

string

The value of the requested custom dimension; where 199 refers to the number or index of the custom dimension.

dimension

ga:dimension2

string

The value of the requested custom dimension; where 2 refers to the number or index of the custom dimension.

dimension

ga:dimension20

string

The value of the requested custom dimension; where 20 refers to the number or index of the custom dimension.

dimension

ga:dimension200

string

The value of the requested custom dimension; where 200 refers to the number or index of the custom dimension.

dimension

ga:dimension21

string

The value of the requested custom dimension; where 21 refers to the number or index of the custom dimension.

dimension

ga:dimension22

string

The value of the requested custom dimension; where 22 refers to the number or index of the custom dimension.

dimension

ga:dimension23

string

The value of the requested custom dimension; where 23 refers to the number or index of the custom dimension.

dimension

ga:dimension24

string

The value of the requested custom dimension; where 24 refers to the number or index of the custom dimension.

dimension

ga:dimension25

string

The value of the requested custom dimension; where 25 refers to the number or index of the custom dimension.

dimension

ga:dimension26

string

The value of the requested custom dimension; where 26 refers to the number or index of the custom dimension.

dimension

ga:dimension27

string

The value of the requested custom dimension; where 27 refers to the number or index of the custom dimension.

dimension

ga:dimension28

string

The value of the requested custom dimension; where 28 refers to the number or index of the custom dimension.

dimension

ga:dimension29

string

The value of the requested custom dimension; where 29 refers to the number or index of the custom dimension.

dimension

ga:dimension3

string

The value of the requested custom dimension; where 3 refers to the number or index of the custom dimension.

dimension

ga:dimension30

string

The value of the requested custom dimension; where 30 refers to the number or index of the custom dimension.

dimension

ga:dimension31

string

The value of the requested custom dimension; where 31 refers to the number or index of the custom dimension.

dimension

ga:dimension32

string

The value of the requested custom dimension; where 32 refers to the number or index of the custom dimension.

dimension

ga:dimension33

string

The value of the requested custom dimension; where 33 refers to the number or index of the custom dimension.

dimension

ga:dimension34

string

The value of the requested custom dimension; where 34 refers to the number or index of the custom dimension.

dimension

ga:dimension35

string

The value of the requested custom dimension; where 35 refers to the number or index of the custom dimension.

dimension

ga:dimension36

string

The value of the requested custom dimension; where 36 refers to the number or index of the custom dimension.

dimension

ga:dimension37

string

The value of the requested custom dimension; where 37 refers to the number or index of the custom dimension.

dimension

ga:dimension38

string

The value of the requested custom dimension; where 38 refers to the number or index of the custom dimension.

dimension

ga:dimension39

string

The value of the requested custom dimension; where 39 refers to the number or index of the custom dimension.

dimension

ga:dimension4

string

The value of the requested custom dimension; where 4 refers to the number or index of the custom dimension.

dimension

ga:dimension40

string

The value of the requested custom dimension; where 40 refers to the number or index of the custom dimension.

dimension

ga:dimension41

string

The value of the requested custom dimension; where 41 refers to the number or index of the custom dimension.

dimension

ga:dimension42

string

The value of the requested custom dimension; where 42 refers to the number or index of the custom dimension.

dimension

ga:dimension43

string

The value of the requested custom dimension; where 43 refers to the number or index of the custom dimension.

dimension

ga:dimension44

string

The value of the requested custom dimension; where 44 refers to the number or index of the custom dimension.

dimension

ga:dimension45

string

The value of the requested custom dimension; where 45 refers to the number or index of the custom dimension.

dimension

ga:dimension46

string

The value of the requested custom dimension; where 46 refers to the number or index of the custom dimension.

dimension

ga:dimension47

string

The value of the requested custom dimension; where 47 refers to the number or index of the custom dimension.

dimension

ga:dimension48

string

The value of the requested custom dimension; where 48 refers to the number or index of the custom dimension.

dimension

ga:dimension49

string

The value of the requested custom dimension; where 49 refers to the number or index of the custom dimension.

dimension

ga:dimension5

string

The value of the requested custom dimension; where 5 refers to the number or index of the custom dimension.

dimension

ga:dimension50

string

The value of the requested custom dimension; where 50 refers to the number or index of the custom dimension.

dimension

ga:dimension51

string

The value of the requested custom dimension; where 51 refers to the number or index of the custom dimension.

dimension

ga:dimension52

string

The value of the requested custom dimension; where 52 refers to the number or index of the custom dimension.

dimension

ga:dimension53

string

The value of the requested custom dimension; where 53 refers to the number or index of the custom dimension.

dimension

ga:dimension54

string

The value of the requested custom dimension; where 54 refers to the number or index of the custom dimension.

dimension

ga:dimension55

string

The value of the requested custom dimension; where 55 refers to the number or index of the custom dimension.

dimension

ga:dimension56

string

The value of the requested custom dimension; where 56 refers to the number or index of the custom dimension.

dimension

ga:dimension57

string

The value of the requested custom dimension; where 57 refers to the number or index of the custom dimension.

dimension

ga:dimension58

string

The value of the requested custom dimension; where 58 refers to the number or index of the custom dimension.

dimension

ga:dimension59

string

The value of the requested custom dimension; where 59 refers to the number or index of the custom dimension.

dimension

ga:dimension6

ga:dimension6

String

The value of the requested custom dimension; where 6 refers to the number or index of the custom dimension.

metric

ga:dimension60

string

The value of the requested custom dimension; where 60 refers to the number or index of the custom dimension.

dimension

ga:dimension61

string

The value of the requested custom dimension; where 61 refers to the number or index of the custom dimension.

dimension

ga:dimension62

string

The value of the requested custom dimension; where 62 refers to the number or index of the custom dimension.

dimension

ga:dimension63

string

The value of the requested custom dimension; where 63 refers to the number or index of the custom dimension.

dimension

ga:dimension64

string

The value of the requested custom dimension; where 64 refers to the number or index of the custom dimension.

dimension

ga:dimension65

string

The value of the requested custom dimension; where 65 refers to the number or index of the custom dimension.

dimension

ga:dimension66

string

The value of the requested custom dimension; where 66 refers to the number or index of the custom dimension.

dimension

ga:dimension67

string

The value of the requested custom dimension; where 67 refers to the number or index of the custom dimension.

dimension

ga:dimension68

string

The value of the requested custom dimension; where 68 refers to the number or index of the custom dimension.

dimension

ga:dimension69

string

The value of the requested custom dimension; where 69 refers to the number or index of the custom dimension.

dimension

ga:dimension7

string

The value of the requested custom dimension; where 7 refers to the number or index of the custom dimension.

dimension

ga:dimension70

string

The value of the requested custom dimension; where 70 refers to the number or index of the custom dimension.

dimension

ga:dimension71

ga:dimension71

String

The value of the requested custom dimension; where 71 refers to the number or index of the custom dimension.

metric

ga:dimension72

string

The value of the requested custom dimension; where 72 refers to the number or index of the custom dimension.

dimension

ga:dimension73

string

The value of the requested custom dimension; where 73 refers to the number or index of the custom dimension.

dimension

ga:dimension74

string

The value of the requested custom dimension; where 74 refers to the number or index of the custom dimension.

dimension

ga:dimension75

string

The value of the requested custom dimension; where 75 refers to the number or index of the custom dimension.

dimension

ga:dimension76

string

The value of the requested custom dimension; where 76 refers to the number or index of the custom dimension.

dimension

ga:dimension77

string

The value of the requested custom dimension; where 77 refers to the number or index of the custom dimension.

dimension

ga:dimension78

string

The value of the requested custom dimension; where 78 refers to the number or index of the custom dimension.

dimension

ga:dimension79

string

The value of the requested custom dimension; where 79 refers to the number or index of the custom dimension.

dimension

ga:dimension8

string

The value of the requested custom dimension; where 8 refers to the number or index of the custom dimension.

dimension

ga:dimension80

string

The value of the requested custom dimension; where 80 refers to the number or index of the custom dimension.

dimension

ga:dimension81

string

The value of the requested custom dimension; where 81 refers to the number or index of the custom dimension.

dimension

ga:dimension82

string

The value of the requested custom dimension; where 82 refers to the number or index of the custom dimension.

dimension

ga:dimension83

string

The value of the requested custom dimension; where 83 refers to the number or index of the custom dimension.

dimension

ga:dimension84

string

The value of the requested custom dimension; where 84 refers to the number or index of the custom dimension.

dimension

ga:dimension85

string

The value of the requested custom dimension; where 85 refers to the number or index of the custom dimension.

dimension

ga:dimension86

string

The value of the requested custom dimension; where 86 refers to the number or index of the custom dimension.

dimension

ga:dimension87

string

The value of the requested custom dimension; where 87 refers to the number or index of the custom dimension.

dimension

ga:dimension88

string

The value of the requested custom dimension; where 88 refers to the number or index of the custom dimension.

dimension

ga:dimension89

string

The value of the requested custom dimension; where 89 refers to the number or index of the custom dimension.

dimension

ga:dimension9

string

The value of the requested custom dimension; where 9 refers to the number or index of the custom dimension.

dimension

ga:dimension90

string

The value of the requested custom dimension; where 90 refers to the number or index of the custom dimension.

dimension

ga:dimension91

string

The value of the requested custom dimension; where 91 refers to the number or index of the custom dimension.

dimension

ga:dimension92

string

The value of the requested custom dimension; where 92 refers to the number or index of the custom dimension.

dimension

ga:dimension93

string

The value of the requested custom dimension; where 93 refers to the number or index of the custom dimension.

dimension

ga:dimension94

string

The value of the requested custom dimension; where 94 refers to the number or index of the custom dimension.

dimension

ga:dimension95

string

The value of the requested custom dimension; where 95 refers to the number or index of the custom dimension.

dimension

ga:dimension96

string

The value of the requested custom dimension; where 96 refers to the number or index of the custom dimension.

dimension

ga:dimension97

string

The value of the requested custom dimension; where 97 refers to the number or index of the custom dimension.

dimension

ga:dimension98

string

The value of the requested custom dimension; where 98 refers to the number or index of the custom dimension.

dimension

ga:dimension99

string

The value of the requested custom dimension; where 99 refers to the number or index of the custom dimension.

dimension

ga:domContentLoadedTime

float

The time (in milliseconds); including the network time from users' locations to the site's server; the browser takes to parse the document and execute deferred and parser-inserted scripts (DOMContentLoaded). When parsing of the document is finished; the Document Object Model (DOM) is ready; but the referenced style sheets; images; and subframes may not be finished loading. This is often the starting point of Javascript framework execution; e.g.; JQuery's onready() callback.

metric

ga:domInteractiveTime

float

The time (in milliseconds); including the network time from users' locations to the site's server; the browser takes to parse the document (DOMInteractive). At this time; users can interact with the Document Object Model even though it is not fully loaded.

metric

ga:domLatencyMetricsSample

float

Sample set (or count) of pageviews used to calculate the averages for site speed DOM metrics. This metric is used to calculate ga:avgDomContentLoadedTime and ga:avgDomInteractiveTime.

metric

ga:domainLookupTime

float

The total time (in milliseconds) all samples spent in DNS lookup for this page.

metric

ga:dsAdGroup

ga:dsAdGroup

String

DS Ad Group (Analytics 360 only; requires integration with DS).

metric

ga:dsAdGroupId

ga:dsAdGroupId

Long

DS Ad Group ID (Analytics 360 only; requires integration with DS).

metric

ga:dsAdvertiser

string

DS Advertiser (Analytics 360 only; requires integration with DS).

dimension

ga:dsAdvertiserId

string

DS Advertiser ID (Analytics 360 only; requires integration with DS).

dimension

ga:dsAgency

string

DS Agency (Analytics 360 only; requires integration with DS).

dimension

ga:dsAgencyId

string

DS Agency ID (Analytics 360 only; requires integration with DS).

dimension

ga:dsCPC

float

DS Cost to advertiser per click (Analytics 360 only; requires integration with DS).

metric

ga:dsCTR

percentage

DS Click Through Rate (Analytics 360 only; requires integration with DS).

metric

ga:dsCampaign

ga:dsCampaign

String

DS Campaign (Analytics 360 only; requires integration with DS).

metric

ga:dsCampaignId

string

DS Campaign ID (Analytics 360 only; requires integration with DS).

dimension

ga:dsClicks

long

DS Clicks (Analytics 360 only; requires integration with DS).

metric

ga:dsCost

float

DS Cost (Analytics 360 only; requires integration with DS).

metric

ga:dsEngineAccount

string

DS Engine Account (Analytics 360 only; requires integration with DS).

dimension

ga:dsEngineAccountId

string

DS Engine Account ID (Analytics 360 only; requires integration with DS).

dimension

ga:dsImpressions

long

DS Impressions (Analytics 360 only; requires integration with DS).

metric

ga:dsKeyword

string

DS Keyword (Analytics 360 only; requires integration with DS).

dimension

ga:dsKeywordId

string

DS Keyword ID (Analytics 360 only; requires integration with DS).

dimension

ga:dsProfit

float

DS Profie (Analytics 360 only; requires integration with DS).

metric

ga:dsReturnOnAdSpend

float

DS Return On Ad Spend (Analytics 360 only; requires integration with DS).

metric

ga:dsRevenuePerClick

long

DS Revenue Per Click (Analytics 360 only; requires integration with DS).

metric

ga:entranceRate

percentage

The percentage of pageviews in which this page was the entrance.

metric

ga:entrances

ga:entrances

Long

The number of entrances to the property measured as the first pageview in a session; typically used with landingPagePath.

metric

ga:eventAction

ga:eventAction

String

Event action.

metric

ga:eventCategory

ga:eventCategory

String

The event category.

metric

ga:eventLabel

ga:eventLabel

String

Event label.

metric

ga:eventValue

ga:eventValue

Long

Total value of events for the profile.

metric

ga:eventsPerSessionWithEvent

float

The average number of events per session with event.

metric

ga:exceptionDescription

string

dimension

ga:exceptiondescription

string

The description for the exception.

dimension

ga:exceptions

float

The number of exceptions sent to Google Analytics.

metric

ga:exceptionsPerScreenview

float

The number of exceptions thrown divided by the number of screenviews.

metric

ga:exitPagePath

ga:exitPagePath

String

The last page or exit page in users' sessions.

metric

ga:exitRate

percentage

The percentage of exits from the property that occurred out of the total pageviews.

metric

ga:exitScreenName

string

The name of the screen where users exited the application.

dimension

ga:exits

ga:exits

Long

The number of exits from the property.

metric

ga:experimentId

string

The user-scoped ID of the content experiment that users were exposed to when the metrics were reported.

dimension

ga:experimentVariant

string

The user-scoped ID of the particular variant that users were exposed to during a content experiment.

dimension

ga:fatalExceptions

float

The number of exceptions where isFatal is set to true.

metric

ga:fatalExceptionsPerScreenview

float

The number of fatal exceptions thrown divided by the number of screenviews.

metric

ga:firstDayOfMonth

string

dimension

ga:flashVersion

float

The version of Flash; including minor versions; supported by users' browsers.

metric

ga:fullReferrer

ga:fullReferrer

String

The full referring URL including the hostname and path.

metric

ga:goal10AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal10Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal10Completions

ga:goal10Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal10ConversionRate

ga:goal10ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal10Starts

float

The total number of starts for the requested goal number.

metric

ga:goal10Value

ga:goal10Value

Float

The total numeric value for the requested goal number.

metric

ga:goal11AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal11Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal11Completions

ga:goal11Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal11ConversionRate

ga:goal11ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal11Starts

float

The total number of starts for the requested goal number.

metric

ga:goal11Value

ga:goal11Value

Float

The total numeric value for the requested goal number.

metric

ga:goal12AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal12Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal12Completions

ga:goal12Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal12ConversionRate

ga:goal12ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal12Starts

float

The total number of starts for the requested goal number.

metric

ga:goal12Value

ga:goal12Value

Float

The total numeric value for the requested goal number.

metric

ga:goal13AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal13Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal13Completions

ga:goal13Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal13ConversionRate

ga:goal13ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal13Starts

float

The total number of starts for the requested goal number.

metric

ga:goal13Value

ga:goal13Value

Float

The total numeric value for the requested goal number.

metric

ga:goal14AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal14Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal14Completions

ga:goal14Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal14ConversionRate

ga:goal14ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal14Starts

float

The total number of starts for the requested goal number.

metric

ga:goal14Value

ga:goal14Value

Float

The total numeric value for the requested goal number.

metric

ga:goal15AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal15Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal15Completions

ga:goal15Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal15ConversionRate

ga:goal15ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal15Starts

float

The total number of starts for the requested goal number.

metric

ga:goal15Value

ga:goal15Value

Float

The total numeric value for the requested goal number.

metric

ga:goal16AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal16Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal16Completions

ga:goal16Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal16ConversionRate

ga:goal16ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal16Starts

float

The total number of starts for the requested goal number.

metric

ga:goal16Value

ga:goal16Value

Float

The total numeric value for the requested goal number.

metric

ga:goal17AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal17Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal17Completions

ga:goal17Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal17ConversionRate

ga:goal17ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal17Starts

float

The total number of starts for the requested goal number.

metric

ga:goal17Value

ga:goal17Value

Float

The total numeric value for the requested goal number.

metric

ga:goal18AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal18Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal18Completions

ga:goal18Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal18ConversionRate

ga:goal18ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal18Starts

float

The total number of starts for the requested goal number.

metric

ga:goal18Value

ga:goal18Value

Float

The total numeric value for the requested goal number.

metric

ga:goal19AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal19Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal19Completions

ga:goal19Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal19ConversionRate

ga:goal19ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal19Starts

float

The total number of starts for the requested goal number.

metric

ga:goal19Value

ga:goal19Value

Float

The total numeric value for the requested goal number.

metric

ga:goal1AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal1Abandons

ga:goal1Abandons

Long

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal1Completions

ga:goal1Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal1ConversionRate

ga:goal1ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal1Starts

float

The total number of starts for the requested goal number.

metric

ga:goal1Value

ga:goal1Value

Float

The total numeric value for the requested goal number.

metric

ga:goal20AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal20Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal20Completions

ga:goal20Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal20ConversionRate

ga:goal20ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal20Starts

float

The total number of starts for the requested goal number.

metric

ga:goal20Value

ga:goal20Value

Float

The total numeric value for the requested goal number.

metric

ga:goal2AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal2Abandons

ga:goal2Abandons

Long

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal2Completions

ga:goal2Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal2ConversionRate

ga:goal2ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal2Starts

float

The total number of starts for the requested goal number.

metric

ga:goal2Value

ga:goal2Value

Float

The total numeric value for the requested goal number.

metric

ga:goal3AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal3Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal3Completions

ga:goal3Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal3ConversionRate

ga:goal3ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal3Starts

float

The total number of starts for the requested goal number.

metric

ga:goal3Value

ga:goal3Value

Float

The total numeric value for the requested goal number.

metric

ga:goal4AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal4Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal4Completions

ga:goal4Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal4ConversionRate

ga:goal4ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal4Starts

float

The total number of starts for the requested goal number.

metric

ga:goal4Value

ga:goal4Value

Float

The total numeric value for the requested goal number.

metric

ga:goal5AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal5Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal5Completions

ga:goal5Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal5ConversionRate

ga:goal5ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal5Starts

float

The total number of starts for the requested goal number.

metric

ga:goal5Value

ga:goal5Value

Float

The total numeric value for the requested goal number.

metric

ga:goal6AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal6Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal6Completions

ga:goal6Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal6ConversionRate

ga:goal6ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal6Starts

float

The total number of starts for the requested goal number.

metric

ga:goal6Value

ga:goal6Value

Float

The total numeric value for the requested goal number.

metric

ga:goal7AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal7Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal7Completions

ga:goal7Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal7ConversionRate

ga:goal7ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal7Starts

ga:goal7Starts

Long

The total number of starts for the requested goal number.

metric

ga:goal7Value

ga:goal7Value

Float

The total numeric value for the requested goal number.

metric

ga:goal8AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal8Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal8Completions

ga:goal8Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal8ConversionRate

ga:goal8ConversionRate

Float

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal8Starts

ga:goal8Starts

Long

The total number of starts for the requested goal number.

metric

ga:goal8Value

ga:goal8Value

Float

The total numeric value for the requested goal number.

metric

ga:goal9AbandonRate

float

The rate at which the requested goal number was abandoned.

metric

ga:goal9Abandons

float

The number of times users started conversion activity on the requested goal number without actually completing it.

metric

ga:goal9Completions

ga:goal9Completions

Long

The total number of completions for the requested goal number.

metric

ga:goal9ConversionRate

ga:goal9ConversionRate

Long

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:goal9Starts

float

The total number of starts for the requested goal number.

metric

ga:goal9Value

ga:goal9Value

Float

The total numeric value for the requested goal number.

metric

ga:goalAbandonRateAll

float

Goal abandonment rate.

metric

ga:goalAbandonsAll

float

The overall number of times users started goals without actually completing them.

metric

ga:goalCompletionLocation

ga:goalCompletionLocation

String

The page path or screen name that matched any destination type goal completion.

metric

ga:goalCompletionsAll

ga:goalCompletionsAll

Long

Total number of completions for all goals defined in the profile.

metric

ga:goalConversionRateAll

percentage

The percentage of sessions which resulted in a conversion to at least one of the goals.

metric

ga:goalPreviousStep1

ga:goalPreviousStep1

String

The page path or screen name that matched any destination type goal; one step prior to the goal completion location.

metric

ga:goalPreviousStep2

ga:goalPreviousStep2

String

The page path or screen name that matched any destination type goal; two steps prior to the goal completion location.

metric

ga:goalPreviousStep3

ga:goalPreviousStep3

String

The page path or screen name that matched any destination type goal; three steps prior to the goal completion location.

metric

ga:goalStartsAll

ga:goalStartsAll

Long

Total number of starts for all goals defined in the profile.

metric

ga:goalValueAll

ga:goalValueAll

Float

Total numeric value for all goals defined in the profile.

metric

ga:goalValueAllPerSearch

float

The average goal value of a search.

metric

ga:goalValuePerSession

float

The average goal value of a session.

metric

ga:hasSocialSourceReferral

string

A boolean; either Yes or No; indicates whether sessions to the property are from a social source.

dimension

ga:hits

float

Total number of hits for the view (profile). This metric sums all hit types; including pageview; custom event; ecommerce; and other types. Because this metric is based on the view (profile); not on the property; it is not the same as the property's hit volume.

metric

ga:hostname

ga:hostname

String

The hostname from which the tracking request was made.

metric

ga:hour

ga:hour

Long

A two-digit hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time. If the timezone follows daylight savings time; there will be an apparent bump in the number of sessions during the changeover hour (e.g.; between 1:00 and 2:00) for the day per year when that hour repeats. A corresponding hour with zero sessions will occur at the opposite changeover. (Google Analytics does not track user time more precisely than hours.)

metric

ga:impressions

ga:impressions

Long

Total number of campaign impressions.

metric

ga:interestAffinityCategory

ga:interestAffinityCategory

String

Indicates that users are more likely to be interested in learning about the specified category.

metric

ga:interestInMarketCategory

ga:interestInMarketCategory

String

Indicates that users are more likely to be ready to purchase products or services in the specified category.

metric

ga:interestOtherCategory

string

Indicates that users are more likely to be interested in learning about the specified category; and more likely to be ready to purchase.

dimension

ga:internalPromotionCTR

percentage

The rate at which users clicked through to view the internal promotion (ga:internalPromotionClicks / ga:internalPromotionViews) - (Enhanced Ecommerce).

metric

ga:internalPromotionClicks

long

The number of clicks on an internal promotion (Enhanced Ecommerce).

metric

ga:internalPromotionCreative

string

The creative content designed for a promotion (Enhanced Ecommerce).

dimension

ga:internalPromotionId

string

The ID of the promotion (Enhanced Ecommerce).

dimension

ga:internalPromotionName

string

The name of the promotion (Enhanced Ecommerce).

dimension

ga:internalPromotionPosition

string

The position of the promotion on the web page or application screen (Enhanced Ecommerce).

dimension

ga:internalPromotionViews

float

The number of views of an internal promotion (Enhanced Ecommerce).

metric

ga:isTrueViewVideoAd

string

A boolean; Yes or No; indicating whether the ad is an AdWords TrueView video ad.

dimension

ga:isoWeek

ga:isoWeek

Long

ISO week number; where each week starts on Monday. For details; see http://en.wikipedia.org/wiki/ISO_week_date. ga:isoWeek should only be used with ga:isoYear because ga:year represents Gregorian calendar.

metric

ga:isoYear

ga:isoYear

Long

The ISO year of the session. For details; see http://en.wikipedia.org/wiki/ISO_week_date. ga:isoYear should only be used with ga:isoWeek because ga:week represents Gregorian calendar.

metric

ga:isoYearIsoWeek

string

Combined values of ga:isoYear and ga:isoWeek.

dimension

ga:itemQuantity

ga:itemQuantity

Long

Total number of items purchased. For example; if users purchase 2 frisbees and 5 tennis balls; this will be 7.

metric

ga:itemRevenue

ga:itemRevenue

Float

The total revenue from purchased product items.

metric

ga:itemsPerPurchase

ga:itemsPerPurchase

Long

The average quantity of this item (or group of items) sold per purchase.

metric

ga:javaEnabled

string

A boolean; either Yes or No; indicating whether Java is enabled in users' browsers.

dimension

ga:keyword

ga:keyword

String

For manual campaign tracking; it is the value of the utm_term campaign tracking parameter. For AdWords traffic; it contains the best matching targeting criteria. For the display network; where multiple targeting criteria could have caused the ad to show up; it returns the best matching targeting criteria as selected by Ads. This could be display_keyword; site placement; boomuserlist; user_interest; age; or gender. Otherwise its value is (not set).

metric

ga:landingContentGroup1

ga:landingContentGroup1

String

Content group of users' landing pages.

metric

ga:landingContentGroup2

string

Content group of users' landing pages.

dimension

ga:landingContentGroup3

string

Content group of users' landing pages.

dimension

ga:landingContentGroup4

string

Content group of users' landing pages.

dimension

ga:landingContentGroup5

string

Content group of users' landing pages.

dimension

ga:landingPagePath

ga:landingPagePath

String

The first page in users' sessions; or the landing page.

metric

ga:landingScreenName

string

The name of the first viewed screen.

dimension

ga:language

string

The language; in ISO-639 code format (e.g.; en-gb for British English); provided by the HTTP Request for the browser.

dimension

ga:latitude

string

The approximate latitude of users' city; derived from their IP addresses or Geographical IDs. Locations north of the equator have positive latitudes and locations south of the equator have negative latitudes.

dimension

ga:localItemRevenue

ga:localItemRevenue

Float

Product revenue in local currency.

metric

ga:localProductRefundAmount

percentage

Refund amount in local currency for a given product (Enhanced Ecommerce).

metric

ga:localRefundAmount

float

Total refund amount in local currency for the transaction (Enhanced Ecommerce).

metric

ga:localTransactionRevenue

ga:localTransactionRevenue

Float

Transaction revenue in local currency.

metric

ga:localTransactionShipping

float

Transaction shipping cost in local currency.

metric

ga:localTransactionTax

float

Transaction tax in local currency.

metric

ga:longitude

string

The approximate longitude of users' city; derived from their IP addresses or Geographical IDs. Locations east of the prime meridian have positive longitudes and locations west of the prime meridian have negative longitudes.

dimension

ga:medium

ga:medium

String

The type of referrals. For manual campaign tracking; it is the value of the utm_medium campaign tracking parameter. For AdWords autotagging; it is cpc. If users came from a search engine detected by Google Analytics; it is organic. If the referrer is not a search engine; it is referral. If users came directly to the property and document.referrer is empty; its value is (none).

metric

ga:metric1

float

The value of the requested custom metric; where 1 refers to the number or index of the custom metric. Note that the data type of ga:metric1 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric10

float

The value of the requested custom metric; where 10 refers to the number or index of the custom metric. Note that the data type of ga:metric10 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric100

float

The value of the requested custom metric; where 100 refers to the number or index of the custom metric. Note that the data type of ga:metric100 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric101

float

The value of the requested custom metric; where 101 refers to the number or index of the custom metric. Note that the data type of ga:metric101 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric102

float

The value of the requested custom metric; where 102 refers to the number or index of the custom metric. Note that the data type of ga:metric102 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric103

float

The value of the requested custom metric; where 103 refers to the number or index of the custom metric. Note that the data type of ga:metric103 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric104

float

The value of the requested custom metric; where 104 refers to the number or index of the custom metric. Note that the data type of ga:metric104 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric105

float

The value of the requested custom metric; where 105 refers to the number or index of the custom metric. Note that the data type of ga:metric105 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric106

float

The value of the requested custom metric; where 106 refers to the number or index of the custom metric. Note that the data type of ga:metric106 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric107

float

The value of the requested custom metric; where 107 refers to the number or index of the custom metric. Note that the data type of ga:metric107 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric108

float

The value of the requested custom metric; where 108 refers to the number or index of the custom metric. Note that the data type of ga:metric108 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric109

float

The value of the requested custom metric; where 109 refers to the number or index of the custom metric. Note that the data type of ga:metric109 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric11

float

The value of the requested custom metric; where 11 refers to the number or index of the custom metric. Note that the data type of ga:metric11 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric110

float

The value of the requested custom metric; where 110 refers to the number or index of the custom metric. Note that the data type of ga:metric110 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric111

float

The value of the requested custom metric; where 111 refers to the number or index of the custom metric. Note that the data type of ga:metric111 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric112

float

The value of the requested custom metric; where 112 refers to the number or index of the custom metric. Note that the data type of ga:metric112 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric113

float

The value of the requested custom metric; where 113 refers to the number or index of the custom metric. Note that the data type of ga:metric113 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric114

float

The value of the requested custom metric; where 114 refers to the number or index of the custom metric. Note that the data type of ga:metric114 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric115

float

The value of the requested custom metric; where 115 refers to the number or index of the custom metric. Note that the data type of ga:metric115 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric116

float

The value of the requested custom metric; where 116 refers to the number or index of the custom metric. Note that the data type of ga:metric116 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric117

float

The value of the requested custom metric; where 117 refers to the number or index of the custom metric. Note that the data type of ga:metric117 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric118

float

The value of the requested custom metric; where 118 refers to the number or index of the custom metric. Note that the data type of ga:metric118 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric119

float

The value of the requested custom metric; where 119 refers to the number or index of the custom metric. Note that the data type of ga:metric119 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric12

float

The value of the requested custom metric; where 12 refers to the number or index of the custom metric. Note that the data type of ga:metric12 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric120

float

The value of the requested custom metric; where 120 refers to the number or index of the custom metric. Note that the data type of ga:metric120 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric121

float

The value of the requested custom metric; where 121 refers to the number or index of the custom metric. Note that the data type of ga:metric121 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric122

float

The value of the requested custom metric; where 122 refers to the number or index of the custom metric. Note that the data type of ga:metric122 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric123

float

The value of the requested custom metric; where 123 refers to the number or index of the custom metric. Note that the data type of ga:metric123 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric124

float

The value of the requested custom metric; where 124 refers to the number or index of the custom metric. Note that the data type of ga:metric124 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric125

float

The value of the requested custom metric; where 125 refers to the number or index of the custom metric. Note that the data type of ga:metric125 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric126

float

The value of the requested custom metric; where 126 refers to the number or index of the custom metric. Note that the data type of ga:metric126 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric127

float

The value of the requested custom metric; where 127 refers to the number or index of the custom metric. Note that the data type of ga:metric127 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric128

float

The value of the requested custom metric; where 128 refers to the number or index of the custom metric. Note that the data type of ga:metric128 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric129

float

The value of the requested custom metric; where 129 refers to the number or index of the custom metric. Note that the data type of ga:metric129 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric13

float

The value of the requested custom metric; where 13 refers to the number or index of the custom metric. Note that the data type of ga:metric13 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric130

float

The value of the requested custom metric; where 130 refers to the number or index of the custom metric. Note that the data type of ga:metric130 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric131

float

The value of the requested custom metric; where 131 refers to the number or index of the custom metric. Note that the data type of ga:metric131 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric132

float

The value of the requested custom metric; where 132 refers to the number or index of the custom metric. Note that the data type of ga:metric132 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric133

float

The value of the requested custom metric; where 133 refers to the number or index of the custom metric. Note that the data type of ga:metric133 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric134

float

The value of the requested custom metric; where 134 refers to the number or index of the custom metric. Note that the data type of ga:metric134 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric135

float

The value of the requested custom metric; where 135 refers to the number or index of the custom metric. Note that the data type of ga:metric135 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric136

float

The value of the requested custom metric; where 136 refers to the number or index of the custom metric. Note that the data type of ga:metric136 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric137

float

The value of the requested custom metric; where 137 refers to the number or index of the custom metric. Note that the data type of ga:metric137 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric138

float

The value of the requested custom metric; where 138 refers to the number or index of the custom metric. Note that the data type of ga:metric138 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric139

float

The value of the requested custom metric; where 139 refers to the number or index of the custom metric. Note that the data type of ga:metric139 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric14

float

The value of the requested custom metric; where 14 refers to the number or index of the custom metric. Note that the data type of ga:metric14 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric140

float

The value of the requested custom metric; where 140 refers to the number or index of the custom metric. Note that the data type of ga:metric140 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric141

float

The value of the requested custom metric; where 141 refers to the number or index of the custom metric. Note that the data type of ga:metric141 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric142

float

The value of the requested custom metric; where 142 refers to the number or index of the custom metric. Note that the data type of ga:metric142 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric143

float

The value of the requested custom metric; where 143 refers to the number or index of the custom metric. Note that the data type of ga:metric143 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric144

float

The value of the requested custom metric; where 144 refers to the number or index of the custom metric. Note that the data type of ga:metric144 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric145

float

The value of the requested custom metric; where 145 refers to the number or index of the custom metric. Note that the data type of ga:metric145 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric146

float

The value of the requested custom metric; where 146 refers to the number or index of the custom metric. Note that the data type of ga:metric146 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric147

float

The value of the requested custom metric; where 147 refers to the number or index of the custom metric. Note that the data type of ga:metric147 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric148

float

The value of the requested custom metric; where 148 refers to the number or index of the custom metric. Note that the data type of ga:metric148 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric149

float

The value of the requested custom metric; where 149 refers to the number or index of the custom metric. Note that the data type of ga:metric149 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric15

float

The value of the requested custom metric; where 15 refers to the number or index of the custom metric. Note that the data type of ga:metric15 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric150

float

The value of the requested custom metric; where 150 refers to the number or index of the custom metric. Note that the data type of ga:metric150 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric151

float

The value of the requested custom metric; where 151 refers to the number or index of the custom metric. Note that the data type of ga:metric151 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric152

float

The value of the requested custom metric; where 152 refers to the number or index of the custom metric. Note that the data type of ga:metric152 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric153

float

The value of the requested custom metric; where 153 refers to the number or index of the custom metric. Note that the data type of ga:metric153 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric154

float

The value of the requested custom metric; where 154 refers to the number or index of the custom metric. Note that the data type of ga:metric154 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric155

float

The value of the requested custom metric; where 155 refers to the number or index of the custom metric. Note that the data type of ga:metric155 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric156

float

The value of the requested custom metric; where 156 refers to the number or index of the custom metric. Note that the data type of ga:metric156 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric157

float

The value of the requested custom metric; where 157 refers to the number or index of the custom metric. Note that the data type of ga:metric157 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric158

float

The value of the requested custom metric; where 158 refers to the number or index of the custom metric. Note that the data type of ga:metric158 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric159

float

The value of the requested custom metric; where 159 refers to the number or index of the custom metric. Note that the data type of ga:metric159 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric16

float

The value of the requested custom metric; where 16 refers to the number or index of the custom metric. Note that the data type of ga:metric16 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric160

float

The value of the requested custom metric; where 160 refers to the number or index of the custom metric. Note that the data type of ga:metric160 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric161

float

The value of the requested custom metric; where 161 refers to the number or index of the custom metric. Note that the data type of ga:metric161 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric162

float

The value of the requested custom metric; where 162 refers to the number or index of the custom metric. Note that the data type of ga:metric162 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric163

float

The value of the requested custom metric; where 163 refers to the number or index of the custom metric. Note that the data type of ga:metric163 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric164

float

The value of the requested custom metric; where 164 refers to the number or index of the custom metric. Note that the data type of ga:metric164 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric165

float

The value of the requested custom metric; where 165 refers to the number or index of the custom metric. Note that the data type of ga:metric165 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric166

float

The value of the requested custom metric; where 166 refers to the number or index of the custom metric. Note that the data type of ga:metric166 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric167

float

The value of the requested custom metric; where 167 refers to the number or index of the custom metric. Note that the data type of ga:metric167 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric168

float

The value of the requested custom metric; where 168 refers to the number or index of the custom metric. Note that the data type of ga:metric168 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric169

float

The value of the requested custom metric; where 169 refers to the number or index of the custom metric. Note that the data type of ga:metric169 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric17

float

The value of the requested custom metric; where 17 refers to the number or index of the custom metric. Note that the data type of ga:metric17 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric170

float

The value of the requested custom metric; where 170 refers to the number or index of the custom metric. Note that the data type of ga:metric170 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric171

float

The value of the requested custom metric; where 171 refers to the number or index of the custom metric. Note that the data type of ga:metric171 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric172

float

The value of the requested custom metric; where 172 refers to the number or index of the custom metric. Note that the data type of ga:metric172 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric173

float

The value of the requested custom metric; where 173 refers to the number or index of the custom metric. Note that the data type of ga:metric173 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric174

float

The value of the requested custom metric; where 174 refers to the number or index of the custom metric. Note that the data type of ga:metric174 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric175

float

The value of the requested custom metric; where 175 refers to the number or index of the custom metric. Note that the data type of ga:metric175 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric176

float

The value of the requested custom metric; where 176 refers to the number or index of the custom metric. Note that the data type of ga:metric176 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric177

float

The value of the requested custom metric; where 177 refers to the number or index of the custom metric. Note that the data type of ga:metric177 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric178

float

The value of the requested custom metric; where 178 refers to the number or index of the custom metric. Note that the data type of ga:metric178 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric179

float

The value of the requested custom metric; where 179 refers to the number or index of the custom metric. Note that the data type of ga:metric179 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric18

float

The value of the requested custom metric; where 18 refers to the number or index of the custom metric. Note that the data type of ga:metric18 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric180

float

The value of the requested custom metric; where 180 refers to the number or index of the custom metric. Note that the data type of ga:metric180 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric181

float

The value of the requested custom metric; where 181 refers to the number or index of the custom metric. Note that the data type of ga:metric181 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric182

float

The value of the requested custom metric; where 182 refers to the number or index of the custom metric. Note that the data type of ga:metric182 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric183

float

The value of the requested custom metric; where 183 refers to the number or index of the custom metric. Note that the data type of ga:metric183 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric184

float

The value of the requested custom metric; where 184 refers to the number or index of the custom metric. Note that the data type of ga:metric184 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric185

float

The value of the requested custom metric; where 185 refers to the number or index of the custom metric. Note that the data type of ga:metric185 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric186

float

The value of the requested custom metric; where 186 refers to the number or index of the custom metric. Note that the data type of ga:metric186 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric187

float

The value of the requested custom metric; where 187 refers to the number or index of the custom metric. Note that the data type of ga:metric187 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric188

float

The value of the requested custom metric; where 188 refers to the number or index of the custom metric. Note that the data type of ga:metric188 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric189

float

The value of the requested custom metric; where 189 refers to the number or index of the custom metric. Note that the data type of ga:metric189 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric19

float

The value of the requested custom metric; where 19 refers to the number or index of the custom metric. Note that the data type of ga:metric19 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric190

float

The value of the requested custom metric; where 190 refers to the number or index of the custom metric. Note that the data type of ga:metric190 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric191

float

The value of the requested custom metric; where 191 refers to the number or index of the custom metric. Note that the data type of ga:metric191 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric192

float

The value of the requested custom metric; where 192 refers to the number or index of the custom metric. Note that the data type of ga:metric192 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric193

float

The value of the requested custom metric; where 193 refers to the number or index of the custom metric. Note that the data type of ga:metric193 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric194

float

The value of the requested custom metric; where 194 refers to the number or index of the custom metric. Note that the data type of ga:metric194 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric195

float

The value of the requested custom metric; where 195 refers to the number or index of the custom metric. Note that the data type of ga:metric195 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric196

float

The value of the requested custom metric; where 196 refers to the number or index of the custom metric. Note that the data type of ga:metric196 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric197

float

The value of the requested custom metric; where 197 refers to the number or index of the custom metric. Note that the data type of ga:metric197 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric198

float

The value of the requested custom metric; where 198 refers to the number or index of the custom metric. Note that the data type of ga:metric198 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric199

float

The value of the requested custom metric; where 199 refers to the number or index of the custom metric. Note that the data type of ga:metric199 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric2

float

The value of the requested custom metric; where 2 refers to the number or index of the custom metric. Note that the data type of ga:metric2 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric20

float

The value of the requested custom metric; where 20 refers to the number or index of the custom metric. Note that the data type of ga:metric20 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric200

float

The value of the requested custom metric; where 200 refers to the number or index of the custom metric. Note that the data type of ga:metric200 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric21

float

The value of the requested custom metric; where 21 refers to the number or index of the custom metric. Note that the data type of ga:metric21 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric22

float

The value of the requested custom metric; where 22 refers to the number or index of the custom metric. Note that the data type of ga:metric22 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric23

float

The value of the requested custom metric; where 23 refers to the number or index of the custom metric. Note that the data type of ga:metric23 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric24

float

The value of the requested custom metric; where 24 refers to the number or index of the custom metric. Note that the data type of ga:metric24 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric25

float

The value of the requested custom metric; where 25 refers to the number or index of the custom metric. Note that the data type of ga:metric25 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric26

float

The value of the requested custom metric; where 26 refers to the number or index of the custom metric. Note that the data type of ga:metric26 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric27

float

The value of the requested custom metric; where 27 refers to the number or index of the custom metric. Note that the data type of ga:metric27 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric28

float

The value of the requested custom metric; where 28 refers to the number or index of the custom metric. Note that the data type of ga:metric28 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric29

float

The value of the requested custom metric; where 29 refers to the number or index of the custom metric. Note that the data type of ga:metric29 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric3

float

The value of the requested custom metric; where 3 refers to the number or index of the custom metric. Note that the data type of ga:metric3 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric30

float

The value of the requested custom metric; where 30 refers to the number or index of the custom metric. Note that the data type of ga:metric30 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric31

float

The value of the requested custom metric; where 31 refers to the number or index of the custom metric. Note that the data type of ga:metric31 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric32

float

The value of the requested custom metric; where 32 refers to the number or index of the custom metric. Note that the data type of ga:metric32 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric33

float

The value of the requested custom metric; where 33 refers to the number or index of the custom metric. Note that the data type of ga:metric33 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric34

float

The value of the requested custom metric; where 34 refers to the number or index of the custom metric. Note that the data type of ga:metric34 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric35

float

The value of the requested custom metric; where 35 refers to the number or index of the custom metric. Note that the data type of ga:metric35 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric36

float

The value of the requested custom metric; where 36 refers to the number or index of the custom metric. Note that the data type of ga:metric36 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric37

float

The value of the requested custom metric; where 37 refers to the number or index of the custom metric. Note that the data type of ga:metric37 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric38

float

The value of the requested custom metric; where 38 refers to the number or index of the custom metric. Note that the data type of ga:metric38 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric39

float

The value of the requested custom metric; where 39 refers to the number or index of the custom metric. Note that the data type of ga:metric39 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric4

float

The value of the requested custom metric; where 4 refers to the number or index of the custom metric. Note that the data type of ga:metric4 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric40

float

The value of the requested custom metric; where 40 refers to the number or index of the custom metric. Note that the data type of ga:metric40 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric41

float

The value of the requested custom metric; where 41 refers to the number or index of the custom metric. Note that the data type of ga:metric41 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric42

float

The value of the requested custom metric; where 42 refers to the number or index of the custom metric. Note that the data type of ga:metric42 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric43

float

The value of the requested custom metric; where 43 refers to the number or index of the custom metric. Note that the data type of ga:metric43 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric44

float

The value of the requested custom metric; where 44 refers to the number or index of the custom metric. Note that the data type of ga:metric44 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric45

float

The value of the requested custom metric; where 45 refers to the number or index of the custom metric. Note that the data type of ga:metric45 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric46

float

The value of the requested custom metric; where 46 refers to the number or index of the custom metric. Note that the data type of ga:metric46 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric47

float

The value of the requested custom metric; where 47 refers to the number or index of the custom metric. Note that the data type of ga:metric47 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric48

float

The value of the requested custom metric; where 48 refers to the number or index of the custom metric. Note that the data type of ga:metric48 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric49

float

The value of the requested custom metric; where 49 refers to the number or index of the custom metric. Note that the data type of ga:metric49 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric5

float

The value of the requested custom metric; where 5 refers to the number or index of the custom metric. Note that the data type of ga:metric5 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric50

float

The value of the requested custom metric; where 50 refers to the number or index of the custom metric. Note that the data type of ga:metric50 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric51

float

The value of the requested custom metric; where 51 refers to the number or index of the custom metric. Note that the data type of ga:metric51 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric52

float

The value of the requested custom metric; where 52 refers to the number or index of the custom metric. Note that the data type of ga:metric52 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric53

float

The value of the requested custom metric; where 53 refers to the number or index of the custom metric. Note that the data type of ga:metric53 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric54

float

The value of the requested custom metric; where 54 refers to the number or index of the custom metric. Note that the data type of ga:metric54 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric55

float

The value of the requested custom metric; where 55 refers to the number or index of the custom metric. Note that the data type of ga:metric55 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric56

float

The value of the requested custom metric; where 56 refers to the number or index of the custom metric. Note that the data type of ga:metric56 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric57

float

The value of the requested custom metric; where 57 refers to the number or index of the custom metric. Note that the data type of ga:metric57 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric58

float

The value of the requested custom metric; where 58 refers to the number or index of the custom metric. Note that the data type of ga:metric58 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric59

float

The value of the requested custom metric; where 59 refers to the number or index of the custom metric. Note that the data type of ga:metric59 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric6

float

The value of the requested custom metric; where 6 refers to the number or index of the custom metric. Note that the data type of ga:metric6 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric60

float

The value of the requested custom metric; where 60 refers to the number or index of the custom metric. Note that the data type of ga:metric60 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric61

float

The value of the requested custom metric; where 61 refers to the number or index of the custom metric. Note that the data type of ga:metric61 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric62

float

The value of the requested custom metric; where 62 refers to the number or index of the custom metric. Note that the data type of ga:metric62 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric63

float

The value of the requested custom metric; where 63 refers to the number or index of the custom metric. Note that the data type of ga:metric63 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric64

float

The value of the requested custom metric; where 64 refers to the number or index of the custom metric. Note that the data type of ga:metric64 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric65

float

The value of the requested custom metric; where 65 refers to the number or index of the custom metric. Note that the data type of ga:metric65 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric66

float

The value of the requested custom metric; where 66 refers to the number or index of the custom metric. Note that the data type of ga:metric66 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric67

float

The value of the requested custom metric; where 67 refers to the number or index of the custom metric. Note that the data type of ga:metric67 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric68

float

The value of the requested custom metric; where 68 refers to the number or index of the custom metric. Note that the data type of ga:metric68 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric69

float

The value of the requested custom metric; where 69 refers to the number or index of the custom metric. Note that the data type of ga:metric69 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric7

float

The value of the requested custom metric; where 7 refers to the number or index of the custom metric. Note that the data type of ga:metric7 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric70

float

The value of the requested custom metric; where 70 refers to the number or index of the custom metric. Note that the data type of ga:metric70 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric71

float

The value of the requested custom metric; where 71 refers to the number or index of the custom metric. Note that the data type of ga:metric71 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric72

float

The value of the requested custom metric; where 72 refers to the number or index of the custom metric. Note that the data type of ga:metric72 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric73

float

The value of the requested custom metric; where 73 refers to the number or index of the custom metric. Note that the data type of ga:metric73 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric74

float

The value of the requested custom metric; where 74 refers to the number or index of the custom metric. Note that the data type of ga:metric74 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric75

float

The value of the requested custom metric; where 75 refers to the number or index of the custom metric. Note that the data type of ga:metric75 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric76

float

The value of the requested custom metric; where 76 refers to the number or index of the custom metric. Note that the data type of ga:metric76 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric77

float

The value of the requested custom metric; where 77 refers to the number or index of the custom metric. Note that the data type of ga:metric77 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric78

float

The value of the requested custom metric; where 78 refers to the number or index of the custom metric. Note that the data type of ga:metric78 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric79

float

The value of the requested custom metric; where 79 refers to the number or index of the custom metric. Note that the data type of ga:metric79 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric8

float

The value of the requested custom metric; where 8 refers to the number or index of the custom metric. Note that the data type of ga:metric8 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric80

float

The value of the requested custom metric; where 80 refers to the number or index of the custom metric. Note that the data type of ga:metric80 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric81

float

The value of the requested custom metric; where 81 refers to the number or index of the custom metric. Note that the data type of ga:metric81 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric82

float

The value of the requested custom metric; where 82 refers to the number or index of the custom metric. Note that the data type of ga:metric82 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric83

float

The value of the requested custom metric; where 83 refers to the number or index of the custom metric. Note that the data type of ga:metric83 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric84

float

The value of the requested custom metric; where 84 refers to the number or index of the custom metric. Note that the data type of ga:metric84 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric85

float

The value of the requested custom metric; where 85 refers to the number or index of the custom metric. Note that the data type of ga:metric85 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric86

float

The value of the requested custom metric; where 86 refers to the number or index of the custom metric. Note that the data type of ga:metric86 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric87

float

The value of the requested custom metric; where 87 refers to the number or index of the custom metric. Note that the data type of ga:metric87 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric88

float

The value of the requested custom metric; where 88 refers to the number or index of the custom metric. Note that the data type of ga:metric88 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric89

float

The value of the requested custom metric; where 89 refers to the number or index of the custom metric. Note that the data type of ga:metric89 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric9

float

The value of the requested custom metric; where 9 refers to the number or index of the custom metric. Note that the data type of ga:metric9 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric90

float

The value of the requested custom metric; where 90 refers to the number or index of the custom metric. Note that the data type of ga:metric90 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric91

float

The value of the requested custom metric; where 91 refers to the number or index of the custom metric. Note that the data type of ga:metric91 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric92

float

The value of the requested custom metric; where 92 refers to the number or index of the custom metric. Note that the data type of ga:metric92 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric93

float

The value of the requested custom metric; where 93 refers to the number or index of the custom metric. Note that the data type of ga:metric93 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric94

float

The value of the requested custom metric; where 94 refers to the number or index of the custom metric. Note that the data type of ga:metric94 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric95

float

The value of the requested custom metric; where 95 refers to the number or index of the custom metric. Note that the data type of ga:metric95 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric96

float

The value of the requested custom metric; where 96 refers to the number or index of the custom metric. Note that the data type of ga:metric96 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric97

float

The value of the requested custom metric; where 97 refers to the number or index of the custom metric. Note that the data type of ga:metric97 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric98

float

The value of the requested custom metric; where 98 refers to the number or index of the custom metric. Note that the data type of ga:metric98 can be INTEGER; CURRENCY; or TIME.

metric

ga:metric99

float

The value of the requested custom metric; where 99 refers to the number or index of the custom metric. Note that the data type of ga:metric99 can be INTEGER; CURRENCY; or TIME.

metric

ga:metro

ga:metro

String

The Designated Market Area (DMA) from where traffic arrived.

metric

ga:metroId

ga:metroId

Long

The three digit Designated Market Area (DMA) code from where traffic arrived; derived from users' IP addresses or Geographical IDs.

metric

ga:minute

ga:minute

Long

Returns the minutes; between 00 and 59; in the hour.

metric

ga:mobileDeviceBranding

string

Mobile manufacturer or branded name.

dimension

ga:mobileDeviceInfo

string

The branding; model; and marketing name used to identify the mobile device.

dimension

ga:mobileDeviceMarketingName

string

The marketing name used for the mobile device.

dimension

ga:mobileDeviceModel

string

Mobile device model.

dimension

ga:mobileInputSelector

string

Selector (e.g.; touchscreen; joystick; clickwheel; stylus) used on the mobile device.

dimension

ga:month

ga:month

Long

Month of the session; a two digit integer from 01 to 12.

metric

ga:networkDomain

string

The domain name of users' ISP; derived from the domain name registered to the ISP's IP address.

dimension

ga:networkLocation

string

The names of the service providers used to reach the property. For example; if most users of the website come via the major cable internet service providers; its value will be these service providers' names.

dimension

ga:newUsers

ga:newUsers

Long

The number of sessions marked as a user's first sessions.

metric

ga:nthDay

string

The index for each day in the specified date range. The index for the first day (i.e.; start-date) in the date range is 0; for the second day 1; and so on.

dimension

ga:nthHour

string

The index for each hour in the specified date range. The index for the first hour of the first day (i.e.; start-date) in the date range is 0; for the next hour 1; and so on.

dimension

ga:nthMinute

string

The index for each minute in the specified date range. The index for the first minute of the first day (i.e.; start-date) in the date range is 0; for the next minute 1; and so on.

dimension

ga:nthMonth

string

The index for a month in the specified date range. In the date range; the index for the first month is 0; for the second month 1; and so on.

dimension

ga:nthWeek

string

The index for each week in the specified date range. The index for the first week in the date range is 0; for the second week 1; and so on. The index corresponds to week entries.

dimension

ga:operatingSystem

string

Users' operating system; for example; Windows; Linux; Macintosh; or iOS.

dimension

ga:operatingSystemVersion

string

The version of users' operating system; i.e.; XP for Windows; PPC for Macintosh.

dimension

ga:orderCouponCode

string

Code for the order-level coupon (Enhanced Ecommerce).

dimension

ga:organicSearches

ga:organicSearches

Long

The number of organic searches happened in a session. This metric is search engine agnostic.

metric

ga:pageDepth

string

The number of pages visited by users during a session. The value is a histogram that counts pageviews across a range of possible values. In this calculation; all sessions will have at least one pageview; and some percentage of sessions will have more.

dimension

ga:pageDownloadTime

float

The total time (in milliseconds) to download this page among all samples.

metric

ga:pageLoadSample

float

The sample set (or count) of pageviews used to calculate the average page load time.

metric

ga:pageLoadTime

float

Total time (in milliseconds); from pageview initiation (e.g.; a click on a page link) to page load completion in the browser; the pages in the sample set take to load.

metric

ga:pagePath

ga:pagePath

String

A page on the website specified by path and/or query parameters. Use this with hostname to get the page's full URL.

metric

ga:pagePathLevel1

string

This dimension rolls up all the page paths in the first hierarchical level in pagePath.

dimension

ga:pagePathLevel2

string

This dimension rolls up all the page paths in the second hierarchical level in pagePath.

dimension

ga:pagePathLevel3

string

This dimension rolls up all the page paths in the third hierarchical level in pagePath.

dimension

ga:pagePathLevel4

string

This dimension rolls up all the page paths into hierarchical levels. Up to 4 pagePath levels maybe specified. All additional levels in the pagePath hierarchy are also rolled up in this dimension.

dimension

ga:pageTitle

ga:pageTitle

String

The page's title. Multiple pages might have the same page title.

metric

ga:pageValue

float

The average value of this page or set of pages; which is equal to (ga:transactionRevenue + ga:goalValueAll) / ga:uniquePageviews.

metric

ga:pageviews

ga:pageviews

Long

The total number of pageviews for the property.

metric

ga:pageviewsPerSession

ga:pageviewsPerSession

Float

The average number of pages viewed during a session; including repeated views of a single page.

metric

ga:percentNewSessions

ga:percentNewSessions

Float

The percentage of sessions by users who had never visited the property before.

metric

ga:percentSearchRefinements

percentage

The percentage of the number of times a refinement (i.e.; transition) occurs between internal keywords search within a session.

metric

ga:percentSessionsWithSearch

percentage

The percentage of sessions with search.

metric

ga:previousContentGroup1

string

Refers to content group that was visited before another content group.

dimension

ga:previousContentGroup2

string

Refers to content group that was visited before another content group.

dimension

ga:previousContentGroup3

string

Refers to content group that was visited before another content group.

dimension

ga:previousContentGroup4

string

Refers to content group that was visited before another content group.

dimension

ga:previousContentGroup5

string

Refers to content group that was visited before another content group.

dimension

ga:previousPagePath

string

A page visited before another page on the same property; typically used with the pagePath dimension.

dimension

ga:productAddsToCart

ga:productAddsToCart

Long

Number of times the product was added to the shopping cart (Enhanced Ecommerce).

metric

ga:productBrand

ga:productBrand

String

The brand name under which the product is sold (Enhanced Ecommerce).

metric

ga:productCategory

string

Any product variation (size; color) supplied by the ecommerce application for purchased items; not compatible with Enhanced Ecommerce.

dimension

ga:productCategoryHierarchy

string

The hierarchical category in which the product is classified (Enhanced Ecommerce).

dimension

ga:productCategoryLevel1

string

Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce).

dimension

ga:productCategoryLevel2

string

Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce).

dimension

ga:productCategoryLevel3

string

Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce).

dimension

ga:productCategoryLevel4

string

Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce).

dimension

ga:productCategoryLevel5

string

Level (1-5) in the product category hierarchy; starting from the top (Enhanced Ecommerce).

dimension

ga:productCheckouts

ga:productCheckouts

Long

Number of times the product was included in the check-out process (Enhanced Ecommerce).

metric

ga:productCouponCode

string

Code for the product-level coupon (Enhanced Ecommerce).

dimension

ga:productDetailViews

ga:productDetailViews

Long

Number of times users viewed the product-detail page (Enhanced Ecommerce).

metric

ga:productListCTR

percentage

The rate at which users clicked through on the product in a product list (ga:productListClicks / ga:productListViews) - (Enhanced Ecommerce).

metric

ga:productListClicks

ga:productListClicks

Long

Number of times users clicked the product when it appeared in the product list (Enhanced Ecommerce).

metric

ga:productListName

ga:productListName

String

The name of the product list in which the product appears (Enhanced Ecommerce).

metric

ga:productListPosition

string

The position of the product in the product list (Enhanced Ecommerce).

dimension

ga:productListViews

ga:productListViews

Long

Number of times the product appeared in a product list (Enhanced Ecommerce).

metric

ga:productName

ga:productName

String

The product name; supplied by the ecommerce tracking application; for purchased items.

metric

ga:productRefundAmount

percentage

Total refund amount associated with the product (Enhanced Ecommerce).

metric

ga:productRefunds

percentage

Number of times a refund was issued for the product (Enhanced Ecommerce).

metric

ga:productRemovesFromCart

percentage

Number of times the product was removed from the shopping cart (Enhanced Ecommerce).

metric

ga:productRevenuePerPurchase

ga:productRevenuePerPurchase

Float

Average product revenue per purchase (commonly used with Product Coupon Code) (ga:itemRevenue / ga:uniquePurchases) - (Enhanced Ecommerce).

metric

ga:productSku

string

The product SKU; defined in the ecommerce tracking application; for purchased items.

dimension

ga:productVariant

ga:productVariant

String

The specific variation of a product; e.g.; XS; S; M; L for size; or Red; Blue; Green; Black for color (Enhanced Ecommerce).

metric

ga:profileID

ga:profileID

String

The Profile ID.

metric

ga:profileName

ga:profileName

String

The name of the profile.

dimension

ga:quantityAddedToCart

ga:quantityAddedToCart

Long

Number of product units added to the shopping cart (Enhanced Ecommerce).

metric

ga:quantityCheckedOut

ga:quantityCheckedOut

Long

Number of product units included in check out (Enhanced Ecommerce).

metric

ga:quantityRefunded

float

Number of product units refunded (Enhanced Ecommerce).

metric

ga:quantityRemovedFromCart

float

Number of product units removed from a shopping cart (Enhanced Ecommerce).

metric

ga:redirectionTime

float

The total time (in milliseconds) all samples spent in redirects before fetching this page. If there are no redirects; this is 0.

metric

ga:referralPath

ga:referralPath

String

The path of the referring URL (e.g.; document.referrer). If someone places on their webpage a link to the property; this is the path of the page containing the referring link.

metric

ga:refundAmount

float

Currency amount refunded for a transaction (Enhanced Ecommerce).

metric

ga:region

ga:region

String

Users' region; derived from their IP addresses or Geographical IDs. In U.S.; a region is a state; New York; for example.

metric

ga:regionId

string

Users' region ID; derived from their IP addresses or Geographical IDs. In U.S.; a region is a state; New York; for example. The region IDs are the same as the Criteria IDs listed at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid.

dimension

ga:regionIsoCode

string

Users' region ISO code in ISO-3166-2 format; derived from their IP addresses or Geographical IDs.

dimension

ga:revenuePerItem

float

The average revenue per item.

metric

ga:revenuePerTransaction

ga:revenuePerTransaction

Float

The average revenue of an ecommerce transaction.

metric

ga:revenuePerUser

long

The total sale revenue (excluding shipping and tax) of the transaction divided by the total number of users.

metric

ga:screenColors

string

The color depth of users' monitors; retrieved from the DOM of users' browsers. For example; 4-bit; 8-bit; 24-bit; or undefined-bit.

dimension

ga:screenDepth

string

The number of screenviews (reported as a string) per session; useful for historgrams.

dimension

ga:screenName

string

The name of the screen.

dimension

ga:screenResolution

string

Resolution of users' screens; for example; 1024x738.

dimension

ga:screenviews

float

The total number of screenviews.

metric

ga:screenviewsPerSession

float

The average number of screenviews per session.

metric

ga:searchAfterDestinationPage

string

The page that users visited after performing an internal search on the site.

dimension

ga:searchCategory

string

The category used for the internal search if site search categories are enabled in the view. For example; the product category may be electronics; furniture; or clothing.

dimension

ga:searchDepth

float

The total number of subsequent page views made after a use of the site's internal search feature.

metric

ga:searchDestinationPage

string

The page users immediately visited after performing an internal search on the site. This is usually the search results page.

dimension

ga:searchDuration

ga:searchDuration

Float

The session duration when the site's internal search feature is used.

metric

ga:searchExitRate

percentage

The percentage of searches that resulted in an immediate exit from the property.

metric

ga:searchExits

float

The number of exits on the site that occurred following a search result from the site's internal search feature.

metric

ga:searchGoal10ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal11ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal12ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal13ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal14ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal15ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal16ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal17ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal18ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal19ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal1ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal20ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal2ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal3ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal4ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal5ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal6ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal7ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal8ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoal9ConversionRate

percentage

Percentage of sessions resulting in a conversion to the requested goal number.

metric

ga:searchGoalConversionRateAll

percentage

The percentage of search sessions (i.e.; sessions that included at least one search) which resulted in a conversion to at least one of the goals.

metric

ga:searchKeyword

ga:searchKeyword

String

Search term used within the property.

metric

ga:searchKeywordRefinement

string

Subsequent keyword search term or string entered by users after a given initial string search.

dimension

ga:searchRefinements

float

The total number of times a refinement (transition) occurs between internal keywords search within a session. For example; if the sequence of keywords is

metric

ga:searchResultViews

float

The number of times a search result page was viewed.

metric

ga:searchSessions

float

The total number of sessions that included an internal search.

metric

ga:searchStartPage

string

The page where users initiated an internal search.

dimension

ga:searchUniques

float

Total number of unique keywords from internal searches within a session. For example; if

metric

ga:searchUsed

string

A boolean; either Visits With Site Search or Visits Without Site Search; to distinguish whether internal search was used in a session.

dimension

ga:secondPagePath

string

The second page in users' sessions.

dimension

ga:segment

ga:segment

String

metric

ga:serverConnectionTime

float

Total time (in milliseconds) all samples spent in establishing a TCP connection to this page.

metric

ga:serverResponseTime

float

The total time (in milliseconds) the site's server takes to respond to users' requests among all samples; this includes the network time from users' locations to the server.

metric

ga:sessionCount

string

The session index for a user. Each session from a unique user will get its own incremental index starting from 1 for the first session. Subsequent sessions do not change previous session indices. For example; if a user has 4 sessions to the website; sessionCount for that user will have 4 distinct values of '1' through '4'.

dimension

ga:sessionDuration

ga:sessionDuration

Float

Total duration (in seconds) of users' sessions.

metric

ga:sessionDurationBucket

string

The length (returned as a string) of a session measured in seconds and reported in second increments.

dimension

ga:sessions

ga:sessions

Long

The total number of sessions.

metric

ga:sessionsPerUser

ga:sessionsPerUser

Float

The total number of sessions divided by the total number of users.

metric

ga:sessionsToTransaction

string

The number of sessions between users' purchases and the related campaigns that lead to the purchases.

dimension

ga:sessionsWithEvent

ga:sessionsWithEvent

Long

The total number of sessions with events.

metric

ga:shoppingStage

string

Various stages of the shopping experience that users completed in a session; e.g.; PRODUCT_VIEW; ADD_TO_CART; CHECKOUT; etc. (Enhanced Ecommerce).

dimension

ga:socialEngagementType

string

Engagement type; either

dimension

ga:socialInteractionAction

string

For social interactions; this is the social action (e.g.; +1; bookmark) being tracked.

dimension

ga:socialInteractionNetwork

string

For social interactions; this represents the social network being tracked.

dimension

ga:socialInteractionNetworkAction

string

For social interactions; this is the concatenation of the socialInteractionNetwork and socialInteractionAction action (e.g.; Google: +1) being tracked at this hit level.

dimension

ga:socialInteractionTarget

string

For social interactions; this is the URL (or resource) which receives the social network action.

dimension

ga:socialInteractions

float

The total number of social interactions.

metric

ga:socialInteractionsPerSession

float

The number of social interactions per session.

metric

ga:socialNetwork

string

The social network name. This is related to the referring social network for traffic sources; e.g.; Google+; Blogger.

dimension

ga:source

ga:source

String

The source of referrals. For manual campaign tracking; it is the value of the utm_source campaign tracking parameter. For AdWords autotagging; it is google. If you use neither; it is the domain of the source (e.g.; document.referrer) referring the users. It may also contain a port address. If users arrived without a referrer; its value is (direct).

metric

ga:sourceMedium

ga:sourceMedium

String

Combined values of ga:source and ga:medium.

metric

ga:sourcePropertyDisplayName

ga:sourcePropertyDisplayName

String

Source property display name of roll-up properties. This is valid for only roll-up properties.

metric

ga:sourcePropertyTrackingId

ga:sourcePropertyTrackingId

String

Source property tracking ID of roll-up properties. This is valid for only roll-up properties.

metric

ga:speedMetricsSample

float

The sample set (or count) of pageviews used to calculate the averages of site speed metrics. This metric is used in all site speed average calculations; including avgDomainLookupTime; avgPageDownloadTime; avgRedirectionTime; avgServerConnectionTime; and avgServerResponseTime.

metric

ga:subContinent

string

Users' sub-continent; derived from their IP addresses or Geographical IDs. For example; Polynesia or Northern Europe.

dimension

ga:subContinentCode

string

Users' sub-continent code in UN M.49 format; derived from their IP addresses or Geographical IDs. For example; 061 for Polynesia; 154 for Northern Europe.

dimension

ga:timeOnPage

ga:timeOnPage

Float

Time (in seconds) users spent on a particular page; calculated by subtracting the initial view time for a particular page from the initial view time for a subsequent page. This metric does not apply to exit pages of the property.

metric

ga:timeOnScreen

float

The time spent viewing the current screen.

metric

ga:timezone

ga:timezone

String

dimension

ga:totalEvents

ga:totalEvents

Long

The total number of events for the profile; across all categories.

metric

ga:totalRefunds

float

Number of refunds that have been issued (Enhanced Ecommerce).

metric

ga:totalValue

float

Total value for the property (including total revenue and total goal value).

metric

ga:transactionId

ga:transactionId

Long

The transaction ID; supplied by the ecommerce tracking method; for the purchase in the shopping cart.

metric

ga:transactionRevenue

ga:transactionRevenue

Float

The total sale revenue (excluding shipping and tax) of the transaction.

metric

ga:transactionRevenuePerSession

ga:transactionRevenuePerSession

Float

Average transaction revenue for a session.

metric

ga:transactionShipping

ga:transactionShipping

Float

The total cost of shipping.

metric

ga:transactionTax

ga:transactionTax

Float

Total tax for the transaction.

metric

ga:transactions

ga:transactions

Long

The total number of transactions.

metric

ga:transactionsPerSession

ga:transactionsPerSession

Float

The average number of transactions in a session.

metric

ga:transactionsPerUser

long

Total number of transactions divided by total number of users.

metric

ga:uniqueDimensionCombinations

float

Unique Dimension Combinations counts the number of unique dimension-value combinations for each dimension in a report. This lets you build combined (concatenated) dimensions post-processing; which allows for more flexible reporting without having to update your tracking implementation or use additional custom-dimension slots. For more information; see https://support.google.com/analytics/answer/7084499.

metric

ga:uniqueEvents

ga:uniqueEvents

Long

The number of unique events. Events in different sessions are counted as separate events.

metric

ga:uniquePageviews

ga:uniquePageviews

Long

Unique Pageviews is the number of sessions during which the specified page was viewed at least once. A unique pageview is counted for each page URL + page title combination.

metric

ga:uniquePurchases

ga:uniquePurchases

Long

The number of product sets purchased. For example; if users purchase 2 frisbees and 5 tennis balls from the site; this will be 2.

metric

ga:uniqueScreenviews

float

The number of unique screen views. Screen views in different sessions are counted as separate screen views.

metric

ga:uniqueSocialInteractions

float

The number of sessions during which the specified social action(s) occurred at least once. This is based on the the unique combination of socialInteractionNetwork; socialInteractionAction; and socialInteractionTarget.

metric

ga:userAgeBracket

ga:userAgeBracket

String

Age bracket of users.

metric

ga:userBucket

string

Randomly assigned users tag to allow A/B testing and splitting of remarketing lists. Ranges from 1-100.

dimension

ga:userDefinedValue

string

The value provided when defining custom user segments for the property.

dimension

ga:userGender

ga:userGender

String

Gender of users.

metric

ga:userTimingCategory

string

For easier reporting purposes; this is used to categorize all user timing variables into logical groups.

dimension

ga:userTimingLabel

string

The name of the resource's action being tracked.

dimension

ga:userTimingSample

long

The number of hits sent for a particular userTimingCategory; userTimingLabel; or userTimingVariable.

metric

ga:userTimingValue

long

Total number of milliseconds for user timing.

metric

ga:userTimingVariable

string

Used to add flexibility to visualize user timings in the reports.

dimension

ga:userType

ga:userType

String

A boolean; either New Visitor or Returning Visitor; indicating if the users are new or returning.

metric

ga:users

ga:users

Long

The total number of users for the requested time period.

metric

ga:webPropertyId

ga:webPropertyId

String

dimension

ga:webPropertyName

ga:webPropertyName

String

dimension

ga:week

string

The week of the session; a two-digit number from 01 to 53. Each week starts on Sunday.

dimension

ga:year

ga:year

Long

The year of the session; a four-digit year from 2005 to the current year.

metric

ga:yearMonth

string

Combined values of ga:year and ga:month.

dimension

ga:yearWeek

string

Combined values of ga:year and ga:week.

dimension

mcf:adwordsAdContent

string

The content of your ad.

dimension

mcf:adwordsAdContentPath

string

Sequence of ad contents along conversion paths.

dimension

mcf:adwordsAdGroup

string

The name of your ad group.

dimension

mcf:adwordsAdGroupID

string

Corresponds to Google Ads API AdGroup.id.

dimension

mcf:adwordsAdGroupIDPath

string

Sequence of ad group ID along conversion paths.

dimension

mcf:adwordsAdGroupPath

string

Sequence of ad groups along conversion paths.

dimension

mcf:adwordsAdNetworkType

string

The type of network used to deliver your ad. Note that the types are always returned in US English.

dimension

mcf:adwordsCampaign

string

The name of your Google Ads campaign.

dimension

mcf:adwordsCampaignID

string

Corresponds to Google Ads API Campaign.id.

dimension

mcf:adwordsCampaignIDPath

string

Sequence of campaign ID along conversion paths.

dimension

mcf:adwordsCampaignPath

string

Sequence of campaigns along conversion paths.

dimension

mcf:adwordsCreativeID

string

Corresponds to Google Ads API Ad.id.

dimension

mcf:adwordsCreativeIDPath

string

Sequence of creative ID along conversion paths.

dimension

mcf:adwordsCriteriaID

string

Corresponds to Google Ads API Criterion.id.

dimension

mcf:adwordsCriteriaIDPath

string

Sequence of criteria ID along conversion paths.

dimension

mcf:adwordsCustomerID

string

Corresponds to Google Ads API Customer.id.

dimension

mcf:adwordsCustomerIDPath

string

Sequence of customer ID along conversion paths.

dimension

mcf:adwordsDestinationUrl

string

The URLs to which your ads referred traffic.

dimension

mcf:adwordsDestinationUrlPath

string

Sequence of destination URLs along conversion paths.

dimension

mcf:adwordsDisplayUrl

string

The URLs your ads displayed.

dimension

mcf:adwordsDisplayUrlPath

string

Sequence of display URLs along conversion paths.

dimension

mcf:adwordsKeyword

string

The keyword of your ad.

dimension

mcf:adwordsKeywordPath

string

Sequence of keywords along conversion paths.

dimension

mcf:adwordsMatchType

string

The match types applied to your keywords (Phrase; Exact; Broad; etc.). Ads on the content network are identified as

dimension

mcf:adwordsMatchedSearchQuery

string

The search queries that triggered impressions of your ads.

dimension

mcf:adwordsMatchedSearchQueryPath

string

Sequence of matched search queries along conversion paths.

dimension

mcf:adwordsPlacementDomain

string

The domains where your ads on the content network were placed.

dimension

mcf:adwordsPlacementDomainPath

string

Sequence of placement domains along conversion paths.

dimension

mcf:adwordsPlacementType

string

Placement type of your ad. Note that the types are always returned in US English.

dimension

mcf:adwordsPlacementUrl

string

The URLs where your ads on the content network were placed.

dimension

mcf:adwordsPlacementUrlPath

string

Sequence of placement URLs along conversion paths.

dimension

mcf:adwordsTargetingType

string

How your ads were targeted (keyword; placement; and vertical targeting; etc.). Note that the types are always returned in US English.

dimension

mcf:assistedConversions

mcf:assistedConversions

Long

The number of conversions for which this channel appeared on the conversion path; but was not the final conversion interaction. This metric includes both goal completions and transactions.

metric

mcf:assistedValue

currency

The value of conversions for which this channel appeared on the conversion path; but was not the final conversion interaction. This metric includes both goal completions and transactions.

metric

mcf:basicChannelGrouping

mcf:basicChannelGrouping

String

Sources of traffic labeled by the Basic Channel Grouping definition as explained in About MCF Channels. Note that the channel groups are always returned in US English.

metric

mcf:basicChannelGroupingPath

mcf:basicChannelGroupingPath

String

Sequence of basic channel groupings along conversion paths. Note that the channel groups are always returned in US English.

metric

mcf:campaignName

string

When using manual campaign tracking; the value of the utm_campaign campaign tracking parameter. When using Google Ads autotagging; the name(s) of the online ad campaign that you use for your website. Otherwise the value (not set) is used.

dimension

mcf:campaignPath

string

Sequence of campaign names along conversion paths.

dimension

mcf:containsSampledData

boolean

dimension

mcf:conversionDate

mcf:conversionDate

Date

The time of the conversion with respect to the view's (profile’s) timezone. Date format is: YYYYMMDD.

metric

mcf:conversionGoalNumber

string

The goal number of a conversion; if available. Possible values are between 1 and 20. Format is a 3-digit zero-padded string representing an integer. For example; conversion goal number of 3 is represented as

dimension

mcf:conversionType

string

A string representing the conversion type. Possible values are

dimension

mcf:dcmAd

string

Campaign Manager ad name of the event (impression or click) matching the Google Analytics conversion.

dimension

mcf:dcmAdPath

string

The path to conversion where interactions on the path are represented by Campaign Manager ads.

dimension

mcf:dcmAdType

string

Campaign Manager ad type name of the event (impression or click) matching the Google Analytics conversion.

dimension

mcf:dcmAdvertiser

string

Campaign Manager advertiser name of the event (impression or click) matching the Google Analytics conversion.

dimension

mcf:dcmAdvertiserPath

string

The path to conversion where interactions on the path are represented by Campaign Manager advertisers.

dimension

mcf:dcmCampaign

string

Campaign Manager campaign name of the event (impression or click) matching the Google Analytics conversion.

dimension

mcf:dcmCampaignPath

string

The path to conversion where interactions on the path are represented by campaigns.

dimension

mcf:dcmCreative

string

Campaign Manager creative name of the event (impression or click) matching the Google Analytics conversion.

dimension

mcf:dcmCreativePath

string

The path to conversion where interactions on the path are represented by Campaign Manager creatives.

dimension

mcf:dcmCreativeVersion

string

Campaign Manager creative version of the event (impression or click) matching the Google Analytics conversion.

dimension

mcf:dcmCreativeVersionPath

string

The path to conversion where interactions on the path are represented by Campaign Manager creative versions.

dimension

mcf:dcmNetwork

string

The network used.

dimension

mcf:dcmPlacement

string

Campaign Manager site placement name of the event (impression or click) matching the Google Analytics conversion.

dimension

mcf:dcmPlacementPath

mcf:dcmPlacementPath

String

The path to conversion where interactions on the path are represented by Campaign Manager placements.

metric

mcf:dcmSite

mcf:dcmSite

String

Campaign Manager site name where the creative was shown for the event (impression or click) matching the Google Analytics conversion.

metric

mcf:dcmSitePath

mcf:dcmSitePath

String

The path to conversion where interactions on the path are represented by Campaign Manager sites.

metric

mcf:firstImpressionConversions

mcf:firstImpressionConversions

Long

The number of conversions for which a campaign impression was the first conversion interaction in a 30-day lookback window. This metric includes both goal completions and transactions.

metric

mcf:firstImpressionValue

currency

The value of conversions for which a campaign impression was the first conversion interaction in a 30-day lookback window. This metric includes both goal completions and transactions.

metric

mcf:firstInteractionConversions

mcf:firstInteractionConversions

Long

The number of conversions for which this channel was the first conversion interaction in a 30-day lookback window. This metric includes both goal completions and transactions.

metric

mcf:firstInteractionValue

currency

The value of conversions for which this channel was the first conversion interaction in a 30-day lookback window. This metric includes both goal completions and transactions.

metric

mcf:impressionAssistedConversions

mcf:impressionAssistedConversions

Long

The number of conversions for which a campaign impression appeared on the conversion path; but was not the final conversion interaction. This metric includes both goal completions and transactions.

metric

mcf:impressionAssistedValue

currency

The value of conversions for which a campaign impression appeared on the conversion path; but was not the final conversion interaction. This metric includes both goal completions and transactions.

metric

mcf:keyword

string

When using manual campaign tracking; the value of the utm_term campaign tracking parameter. When using Google Ads autotagging or if a user used organic search to reach your website; the keywords used by users to reach your website. Otherwise the value is (not set).

dimension

mcf:keywordPath

string

Sequence of keywords along conversion paths.

dimension

mcf:lastInteractionConversions

mcf:lastInteractionConversions

Long

The number of conversions for which this channel was the final conversion interaction. This metric includes both goal completions and transactions.

metric

mcf:lastInteractionValue

currency

The value of conversions for which this channel was the final conversion interaction. This metric includes both goal completions and transactions.

metric

mcf:medium

mcf:medium

String

The type of referrals. When using manual campaign tracking; the value of the utm_medium campaign tracking parameter. When using Google Ads autotagging; the value is cpc. If the user comes from a search engine detected by Google Analytics; the value is organic. If the referrer is not a search engine; the value is referral. If the user came directly to the site; and document.referrer is empty; the value is

metric

mcf:mediumPath

string

Sequence of mediums along conversion paths.

dimension

mcf:nthDay

string

dimension

mcf:pathLengthInInteractionsHistogram

string

The length of conversion paths in number of interactions. The value is a histogram across a range of possible values. Format is a 6-digit zero-padded string representing an integer. For example; path length of 4 is represented as

dimension

mcf:source

string

The source of referrals. When using manual campaign tracking; the value of the utm_source campaign tracking parameter. When using Google Ads autotagging; the value is google. Otherwise the domain of the source referring the user to your website. (e.g. document.referrer). The value may also contain a port address. If the user came to the site without a referrer; the value is

dimension

mcf:sourceMedium

mcf:sourceMedium

String

Concatenation of mcf:source/mcf:medium.

metric

mcf:sourceMediumPath

mcf:sourceMediumPath

String

Sequence of source/medium pairs along conversion paths.

metric

mcf:sourcePath

string

Sequence of sources along conversion paths.

dimension

mcf:timeLagInDaysHistogram

string

The length of conversion paths in number of days. The value is a histogram across a range of possible values. Format is a 3-digit zero-padded string representing an integer. For example; time lag of 3 days is represented as

dimension

mcf:totalConversionValue

mcf:totalConversionValue

Float

Total value of conversions. This metric includes both goal completions and transactions.

metric

mcf:totalConversions

mcf:totalConversions

Long

Total number of conversions. This metric includes both goal completions and transactions.

metric

mcf:transactionId

mcf:transactionId

String

The transaction ID; supplied by the ecommerce tracking method; for the purchase in the shopping cart.

metric