MakeMeReach (Legacy)
The table below gives information about all the data fields that you can import from MakeMeReach (Legacy).
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.
To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.
|
Field UI name |
Field API name |
Description |
Use in Adverity |
Docs |
|---|---|---|---|---|
|
|
account_id |
Account id |
dimension |
|
|
|
actions |
The number of actions |
metric |
|
|
|
adgroup.adgroup_status |
Adgroup adgroup status |
dimension |
|
|
|
adgroup.adset_id |
Adgroup adset id |
dimension |
|
|
|
adgroup.bid_amount |
Adgroup bid amount |
metric |
|
|
|
adgroup.bid_type |
Adgroup bid type |
dimension |
|
|
|
adgroup.effective_status |
Adgroup effective status |
dimension |
|
|
|
adgroup.id |
ID of adgroup. Adgroup contains ads information |
dimension |
|
|
|
adgroup.name |
Name of adgroup. Adgroup contains ads information |
dimension |
|
|
|
campaign.adcampaign_group_id |
Facebook's ID of the campaign |
dimension |
|
|
|
campaign.campaign_group_id |
ID of the campaign group owning the campaign |
dimension |
|
|
|
campaign.end_time |
End date of a campaign (timestamp) |
dimension |
|
|
|
campaign.internal_id |
Internal ID of campaign. |
dimension |
|
|
|
campaign.name |
Name of campaign. |
dimension |
|
|
|
campaign.objective.label |
Campaign objective label |
dimension |
|
|
|
campaign.version |
Campaign version |
dimension |
|
|
|
clicks |
The number of clicks |
metric |
|
|
|
comment |
The number of comments |
metric |
|
|
|
comment_value |
Comment value |
metric |
|
|
|
cpa |
Cpa |
metric |
|
|
|
creative.id |
ID of creative |
dimension |
|
|
|
creative.name |
Name of creative |
dimension |
|
|
|
date |
Date |
dimension |
|
|
|
estimated_ad_recall_rate |
Estimated ad recall rate |
metric |
|
|
|
estimated_ad_recallers |
Estimated ad recallers |
metric |
|
|
|
fb_pixel_add_to_wishlist |
Fb pixel add to wishlist |
metric |
|
|
|
fb_pixel_add_to_wishlist_value |
Fb pixel add to wishlist value |
metric |
|
|
|
fb_pixel_complete_registration |
Fb pixel complete registration |
metric |
|
|
|
fb_pixel_complete_registration_value |
Fb pixel complete registration value |
metric |
|
|
|
fb_pixel_initiate_checkout |
Fb pixel initiate checkout |
metric |
|
|
|
fb_pixel_initiate_checkout_value |
Fb pixel initiate checkout value |
metric |
|
|
|
fb_pixel_purchase |
Fb pixel purchase |
metric |
|
|
|
fb_pixel_purchase_value |
Fb pixel purchase value |
metric |
|
|
|
fb_pixel_view_content |
Fb pixel view content |
metric |
|
|
|
fb_pixel_view_content_value |
Fb pixel view content value |
metric |
|
|
|
impressions |
The number of impressions |
metric |
|
|
|
inline_link_clicks |
The number of inline link clicks |
metric |
|
|
|
inline_post_engagement |
The number of inline post engagement |
metric |
|
|
|
landing_page_view |
Landing page view |
metric |
|
|
|
landing_page_view_value |
Landing page view value |
metric |
|
|
|
leadgen_other |
Leadgen other |
metric |
|
|
|
leadgen_other_value |
Leadgen other value |
metric |
|
|
|
like |
The number of likes |
metric |
|
|
|
like_value |
Like value |
metric |
|
|
|
link_click |
The number of link clicks |
metric |
|
|
|
link_click_value |
Link click value |
metric |
|
|
|
outbound_clicks_outbound_click |
Outbound clicks outbound click |
metric |
|
|
|
outbound_clicks_outbound_click_value |
Outbound clicks outbound click value |
metric |
|
|
|
page_engagement |
The number of page engagements |
metric |
|
|
|
page_engagement_value |
Page engagement value |
metric |
|
|
|
photo_view |
The numbe rof photo views |
metric |
|
|
|
photo_view_value |
Photo view value |
metric |
|
|
|
post |
Post |
metric |
|
|
|
post_engagement |
The number of post engagements |
metric |
|
|
|
post_engagement_value |
Post engagement value |
metric |
|
|
|
post_like |
The number of post likes |
metric |
|
|
|
post_like_value |
Post like value |
metric |
|
|
|
post_reaction |
The number of post reactions |
metric |
|
|
|
post_reaction_value |
Post reaction value |
metric |
|
|
|
post_value |
Post value |
metric |
|
|
|
reach |
Reach |
metric |
|
|
|
spent |
Spent |
metric |
|
|
|
spent_with_margin |
Spent with margin |
metric |
|
|
|
unique_clicks |
The number of unique clicks |
metric |
|
|
|
video_10_sec_watched_actions_video_view |
Video 10 sec watched actions video view |
metric |
|
|
|
video_10_sec_watched_actions_video_view_value |
Video 10 sec watched actions video view value |
metric |
|
|
|
video_30_sec_watched_actions_video_view |
Video 30 sec watched actions video view |
metric |
|
|
|
video_30_sec_watched_actions_video_view_value |
Video 30 sec watched actions video view value |
metric |
|
|
|
video_p100_watched_actions_video_view |
Video p100 watched actions video view |
metric |
|
|
|
video_p100_watched_actions_video_view_value |
Video p100 watched actions video view value |
metric |
|
|
|
video_p25_watched_actions_video_view |
Video p25 watched actions video view |
metric |
|
|
|
video_p25_watched_actions_video_view_value |
Video p25 watched actions video view value |
metric |
|
|
|
video_p50_watched_actions_video_view |
Video p50 watched actions video view |
metric |
|
|
|
video_p50_watched_actions_video_view_value |
Video p50 watched actions video view value |
metric |
|
|
|
video_p75_watched_actions_video_view |
Video p75 watched actions video view |
metric |
|
|
|
video_p75_watched_actions_video_view_value |
Video p75 watched actions video view value |
metric |
|
|
|
video_p95_watched_actions_video_view |
Video p95 watched actions video view |
metric |
|
|
|
video_p95_watched_actions_video_view_value |
Video p95 watched actions video view value |
metric |
|
|
|
video_view |
The number of video views |
metric |
|
|
|
video_view_value |
Video view value |
metric |
|