YouGov
The table below gives information about all the data fields that you can import from YouGov.
To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.
|
Field UI name |
Field API name |
Data Type |
Description |
Use in Adverity |
Docs |
|---|---|---|---|---|---|
|
|
Ad Awareness |
long |
number of Ad Awareness |
metric |
|
|
|
Awareness |
long |
number of Awareness |
metric |
|
|
|
Brand ID |
string |
Brand ID |
dimension |
|
|
|
Brand name |
string |
Brand name |
dimension |
|
|
|
Buzz |
long |
number of Buzz |
metric |
|
|
|
Consideration |
long |
number of Consideration |
metric |
|
|
|
Date |
string |
Date |
dimension |
|
|
|
Impression |
long |
number of Impression |
metric |
|
|
|
Purchase Intent |
long |
number of Purchase Intent |
metric |
|
|
|
Quality |
float |
number of Quality |
metric |
|
|
|
Recommend |
long |
number of Recommend |
metric |
|
|
|
Region |
string |
Region |
dimension |
|
|
|
Reputation |
long |
number of Reputation |
metric |
|
|
|
Satisfaction |
long |
number of Satisfaction |
metric |
|
|
|
Sector name |
string |
Sector name |
dimension |
|
|
|
Sector type |
string |
Sector type |
dimension |
|
|
|
Value |
long |
Value |
metric |
|
|
|
WOM Exposure |
long |
number of WOM Exposure |
metric |
|