Collecting data from Amazon Marketing Cloud

This guide explains how to collect data from Amazon Marketing Cloud. To learn how to collect data from a different data source, go back to the Available data sources in Adverity overview.

  • Amazon Marketing Cloud can collect a maximum of 1 million rows per single report. To fetch more data than this, split your fetch into smaller date ranges in the Initial Fetch step of creating a datastream.

Creating a datastream to collect data from Amazon Marketing Cloud

The basics of creating a datastream to collect data from any data source are explained in our guide to Creating a datastream. This guide contains information about the specific steps to create a datastream to fetch data from Amazon Marketing Cloud.

Authorization: Allow Adverity to access Amazon Marketing Cloud

  1. If you choose Access using your credentials or Access using someone else's credentials, in Set up or edit Instances, you or the person granting access must choose one of the following options:

    • Choose Grant access to all Instances, including those created in the future to allow Adverity to access all existing Instances and all Instances created in the future.

    • Choose Select specific Instances to which you want to grant access to determine the specific Instances that you want Adverity to access. Adverity will not automatically have access to Instances created in the future. You will need to grant Adverity access to any Instances created in the future.

    If you use your credentials to grant Adverity access to Amazon Marketing Cloud, all the Instances available to you using your credentials will be visible in the Authorizations page to all Adverity users with permission to edit this authorization.

    If someone else uses their credentials to grant Adverity access to Amazon Marketing Cloud, the same applies to the Instances available using their credentials.

    This is important to consider if you do not want all Adverity users with permission to edit the authorization to be able to see the details of the Instances. For more information about user permissions, see Managing user permissions.

Configuration: Choose the data you want to collect from Amazon Marketing Cloud

To choose what data to collect and customize the Amazon Marketing Cloud datastream configuration, follow these steps:

  1. (Optional) Rename your datastream.

  1. In Report type, select the type of data to collect from Amazon Marketing Cloud. In Amazon Marketing Cloud, report types are defined by queries called workflows. Select Custom workflow to define the report yourself. Alternatively, select Existing workflow to use a workflow defined on your instance.

  1. In Instances, select the instances from which you want to collect data. If the field is left empty, data for all instances will be fetched.

  2. For the Custom workflow report type, in Custom workflow, enter a query to build the report. For more information on building a query, see the Amazon Marketing Cloud documentation.

  3. For the Existing workflow report type, in Workflow, select one of the workflows defined on your instance to build the report.

What's next?