Adform
The table below gives information about all the data fields that you can import from Adform.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.
To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.
|
Field UI name |
Field API name |
Description |
Use in Adverity |
Docs |
|---|---|---|---|---|
|
|
Ad Interaction |
Number of interaction on the ad |
metric |
|
|
|
Age Group |
Age segment of the target audience |
dimension |
|
|
|
Banner Size |
Size or dimension of the banner |
dimension |
|
|
|
Banner Type |
Type of the banner |
dimension |
|
|
|
Banner/Adgroup |
Name of the Banner/Adgroup level |
dimension |
|
|
|
Banner/AdgroupID |
Unique identifier for Banner/Adgroup |
dimension |
|
|
|
Basket Size |
Size of the basket |
dimension |
|
|
|
Campaign |
Name of the campaign |
dimension |
|
|
|
CampaignID |
Unique identifier for Campaign |
dimension |
|
|
|
CampaignType |
Type of the campaign |
dimension |
|
|
|
City |
Name of the city - location |
dimension |
|
|
|
Clicks |
|
metric |
|
|
|
ClientID |
Unique identifier for client |
dimension |
|
|
|
CookieID |
|
dimension |
|
|
|
Country |
Country where the ad was displayed |
dimension |
|
|
|
Currency |
Currency |
dimension |
|
|
|
DeviceAdvertisingID |
DeviceAdvertisingID |
dimension |
|
|
|
Gender |
Gender |
dimension |
|
|
|
IP |
IP |
dimension |
|
|
|
Lead Type |
Type of the generated lead |
dimension |
|
|
|
Media |
Media |
dimension |
|
|
|
Media Section |
Media Section |
dimension |
|
|
|
MediaID |
MediaID |
dimension |
|
|
|
MediaSectionID |
MediaSectionID |
dimension |
|
|
|
Natural Search Keywords |
Natural Search Keywords |
dimension |
|
|
|
No Repeats |
No Repeats |
dimension |
|
|
|
Order ID |
Order ID |
dimension |
|
|
|
Order Status |
Order Status |
dimension |
|
|
|
Page |
Page |
dimension |
|
|
|
Page Referrer |
Page Referrer |
dimension |
|
|
|
Page URL |
Page URL |
dimension |
|
|
|
PageID |
PageID |
dimension |
|
|
|
Paid Keywords |
Paid Keywords |
dimension |
|
|
|
PaidKeywordsID |
PaidKeywordsID |
dimension |
|
|
|
Placement |
Placement |
dimension |
|
|
|
PlacementID |
PlacementID |
dimension |
|
|
|
Product Category |
Product Category |
dimension |
|
|
|
Product Count |
Product Count |
metric |
|
|
|
Product ID |
Product ID |
dimension |
|
|
|
Product Name |
Product Name |
dimension |
|
|
|
Product Sales |
Product Sales |
dimension |
|
|
|
ReactionTime (sec) |
ReactionTime (sec) |
metric |
|
|
|
Referrer Type |
Referrer Type |
dimension |
|
|
|
Sales |
Sales |
metric |
|
|
|
SubOrder |
SubOrder |
metric |
|
|
|
Tag Name |
Tag Name |
dimension |
|
|
|
TagID |
TagID |
dimension |
|
|
|
Timestamp |
Timestamp |
dimension |
|
|
|
Website |
Website |
dimension |
|
|
|
Website Section |
Website Section |
dimension |
|
|
|
Website SubSection |
Website SubSection |
dimension |
|