Adform (Buyer): Supported Fields#
The table below gives information about all the data fields that you can import from Adform (Buyer).
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.
Field UI name below refers to how the name displayed in Adverity.
Field UI name |
Field API name |
Use in Adverity |
|---|---|---|
Tracking Segment |
Tracking Segment |
metric |
adCreativeType |
adCreativeType |
dimension |
adInteractionType |
adInteractionType |
dimension |
adServing.level |
adServing.level |
dimension |
adServing.method |
adServing.method |
dimension |
adTruthEnabled |
adTruthEnabled |
dimension |
advertiserId |
advertiserId |
metric |
agencyIDOVK |
agencyIDOVK |
dimension |
agencyId |
agencyId |
metric |
appID |
appID |
dimension |
appName |
appName |
dimension |
appStore |
appStore |
dimension |
banner |
banner |
dimension |
bannerAdMessage |
bannerAdMessage |
dimension |
bannerAttribute1 |
bannerAttribute1 |
dimension |
bannerAttribute1ID |
bannerAttribute1ID |
metric |
bannerAttribute2 |
bannerAttribute2 |
dimension |
bannerBackup |
bannerBackup |
dimension |
bannerFormat |
bannerFormat |
dimension |
bannerFormatID |
bannerFormatID |
metric |
bannerID |
bannerID |
metric |
bannerSize |
bannerSize |
dimension |
bannerType |
bannerType |
dimension |
bannerTypeID |
bannerTypeID |
metric |
billingCode |
billingCode |
dimension |
billingId |
billingId |
metric |
browser |
browser |
dimension |
budget |
budget |
metric |
campaign |
campaign |
dimension |
campaignCurrency |
campaignCurrency |
dimension |
campaignID |
campaignID |
metric |
campaignLabel1 |
campaignLabel1 |
dimension |
campaignLabel2 |
campaignLabel2 |
dimension |
campaignLabel3 |
campaignLabel3 |
dimension |
campaignLabel4 |
campaignLabel4 |
dimension |
campaignType |
campaignType |
dimension |
city |
city |
dimension |
clickDetail |
clickDetail |
dimension |
clicks |
clicks |
metric |
client |
client |
dimension |
clientID |
clientID |
metric |
clientId |
clientId |
metric |
coManagerId |
coManagerId |
metric |
comment |
comment |
dimension |
commentForReporting |
commentForReporting |
dimension |
continent |
continent |
dimension |
continentID |
continentID |
metric |
conversions |
conversions |
metric |
conversionsAll |
conversionsAll |
metric |
cookieLifeTime.clickHours |
cookieLifeTime.clickHours |
metric |
cookieLifeTime.recentClickSeconds |
cookieLifeTime.recentClickSeconds |
metric |
cookieLifeTime.recentViewSeconds |
cookieLifeTime.recentViewSeconds |
metric |
cookieLifeTime.viewHours |
cookieLifeTime.viewHours |
metric |
cookieMatchingOnImpressionsEnabled |
cookieMatchingOnImpressionsEnabled |
dimension |
cookieMatchingOnTrackingPointsEnabled |
cookieMatchingOnTrackingPointsEnabled |
dimension |
cookiesEnabled |
cookiesEnabled |
dimension |
cost |
cost |
metric |
country |
country |
dimension |
countryID |
countryID |
metric |
createdAt |
createdAt |
dimension |
crossDeviceDataProvider |
crossDeviceDataProvider |
dimension |
crossDeviceTargetingEnabled |
crossDeviceTargetingEnabled |
dimension |
currency |
currency |
dimension |
date |
date |
dimension |
dateID |
dateID |
dimension |
deal |
deal |
dimension |
deviceModel |
deviceModel |
dimension |
deviceType |
deviceType |
dimension |
deviceVendor |
deviceVendor |
dimension |
dma |
dma |
dimension |
endDate |
endDate |
dimension |
hourlyBillingRate |
hourlyBillingRate |
metric |
id |
id |
dimension |
impressions |
impressions |
metric |
industryVertical |
industryVertical |
dimension |
isShared |
isShared |
dimension |
lineItem |
lineItem |
dimension |
lineItemAdGapID |
lineItemAdGapID |
dimension |
lineItemID |
lineItemID |
metric |
lineItemLabel1 |
lineItemLabel1 |
dimension |
lineItemLabel2 |
lineItemLabel2 |
dimension |
lineItemLabel3 |
lineItemLabel3 |
dimension |
lineItemLabel4 |
lineItemLabel4 |
dimension |
lineItemLabel5 |
lineItemLabel5 |
dimension |
lineItemLabel6 |
lineItemLabel6 |
dimension |
lineItemLabel7 |
lineItemLabel7 |
dimension |
lineItemNote |
lineItemNote |
dimension |
lineItemView |
lineItemView |
dimension |
managerId |
managerId |
metric |
marathon |
marathon |
dimension |
measurableImpressions |
measurableImpressions |
metric |
name |
name |
dimension |
netAmountCalcMethod |
netAmountCalcMethod |
dimension |
newVisitsPercent |
newVisitsPercent |
metric |
order |
order |
dimension |
orderID |
orderID |
metric |
page |
page |
dimension |
pageID |
pageID |
metric |
paidKeyword |
paidKeyword |
dimension |
placementViewType |
placementViewType |
dimension |
purchaseOrderNumber |
purchaseOrderNumber |
metric |
reactionTime |
reactionTime |
dimension |
referrerType |
referrerType |
dimension |
region |
region |
dimension |
regionID |
regionID |
metric |
rtbDomain |
rtbDomain |
dimension |
rtbInventorySource |
rtbInventorySource |
dimension |
startDate |
startDate |
dimension |
status |
status |
dimension |
subType |
subType |
dimension |
supportPackage |
supportPackage |
dimension |
tag |
tag |
dimension |
tagID |
tagID |
metric |
tagUID |
tagUID |
dimension |
timeZone |
timeZone |
dimension |
tracking.conversionAttributionPriority |
tracking.conversionAttributionPriority |
dimension |
tracking.enabled |
tracking.enabled |
dimension |
tracking.viewThroughEnabled |
tracking.viewThroughEnabled |
dimension |
trackingDomain |
trackingDomain |
dimension |
trackingEnabled |
trackingEnabled |
dimension |
trackingSetupId |
trackingSetupId |
metric |
trafficking |
trafficking |
dimension |
type |
type |
dimension |
vatPercent |
vatPercent |
metric |
videoCompleteCount |
videoCompleteCount |
metric |
videoEventsPlayTimePercent (videoEventType=100Percent) |
videoEventsPlayTimePercent (videoEventType=100Percent) |
dimension |
videoEventsPlayTimePercent (videoEventType=25Percent) |
videoEventsPlayTimePercent (videoEventType=25Percent) |
dimension |
videoEventsPlayTimePercent (videoEventType=50Percent) |
videoEventsPlayTimePercent (videoEventType=50Percent) |
dimension |
videoEventsPlayTimePercent (videoEventType=75Percent) |
videoEventsPlayTimePercent (videoEventType=75Percent) |
dimension |
videoPlayStartCount |
videoPlayStartCount |
metric |
viewImpressionsIAB |
viewImpressionsIAB |
metric |
visibility.firstLevelArea |
visibility.firstLevelArea |
metric |
visibility.firstLevelTime |
visibility.firstLevelTime |
metric |
visibility.secondLevelArea |
visibility.secondLevelArea |
metric |
visibility.secondLevelEnabled |
visibility.secondLevelEnabled |
dimension |
visibility.secondLevelTime |
visibility.secondLevelTime |
metric |
visibility.thirdLevelArea |
visibility.thirdLevelArea |
metric |
visibility.thirdLevelEnabled |
visibility.thirdLevelEnabled |
dimension |
visibility.thirdLevelTime |
visibility.thirdLevelTime |
metric |
yearMonth |
yearMonth |
dimension |