Criteo PMC

The table below gives information about all the data fields that you can import from Criteo PMC.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.

To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.

Field UI name

Field API name

Description

Use in Adverity

Docs

AdUnit

AdUnit

dimension

Adblock

Adblock

metric

AdvertiserCountry

AdvertiserCountry

dimension

AffiliateId

AffiliateId

metric

AffiliateName

AffiliateName

dimension

AverageBid

AverageBid

metric

CPM

CPM

metric

CTR

CTR

metric

CdbTakeRate

CdbTakeRate

metric

Clicks

Clicks

metric

CriteoDisplays

CriteoDisplays

metric

Date

Date

dimension

Datetime

Datetime

dimension

DeviceEnvironment

DeviceEnvironment

dimension

DeviceOS

DeviceOS

dimension

DeviceType

DeviceType

dimension

DisplayType

DisplayType

dimension

Domain

Domain

dimension

Dsp

Dsp

dimension

Format

Format

dimension

Month

Month

dimension

NetworkId

NetworkId

metric

Participation

Participation

metric

ParticipationRate

ParticipationRate

metric

Pricebands

Pricebands

metric

Requests

Requests

metric

Revenue

Revenue

metric

Subid

Subid

dimension

TakeRate

TakeRate

metric

Views

Views

metric

WinningRate

WinningRate

metric

ZoneFormat

ZoneFormat

dimension

ZoneId

ZoneId

metric

ZoneName

ZoneName

dimension

usergeo

usergeo

dimension