Criteo PMC: Most-used fields

The table below gives information about most-used fields that you can import from Criteo PMC. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Use in Adverity
AdUnit	AdUnit	dimension
AverageBid	AverageBid	metric
CPM	CPM	metric
CTR	CTR	metric
Clicks	Clicks	metric
CriteoDisplays	CriteoDisplays	metric
Date	Date	dimension
Datetime	Datetime	dimension
DeviceEnvironment	DeviceEnvironment	dimension
DeviceOS	DeviceOS	dimension
DeviceType	DeviceType	dimension
Format	Format	dimension
Month	Month	dimension
Revenue	Revenue	metric
Views	Views	metric
WinningRate	WinningRate	metric
ZoneId	ZoneId	metric
ZoneName	ZoneName	dimension