Facebook Ads

The table below gives information about all the data fields that you can import from Facebook Ads.

To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.

Field UI name

Field API name

Data Type

Description

Use in Adverity

Docs

1d_click

long

Metric value of attribution window "1 day after clicking the ad"

metric

1d_view

long

Metric value of attribution window "1 day after viewing the ad"

metric

28d_click

long

Metric value of attribution window "28 days after clicking the ad"

metric

28d_view

long

Metric value of attribution window "28 days after viewing the ad"

metric

7d_click

long

Metric value of attribution window "7 days after clicking the ad"

metric

7d_view

long

Metric value of attribution window "7 days after viewing the ad"

metric

account_account_status

string

Status of the account

dimension

account_amount_spent

currency

Current total amount spent by the account.

metric

account_balance

currency

Bill amount due

metric

account_business_city

string

City for business address

dimension

account_business_country_code

string

Country code for the business address

dimension

account_business_id

metric

account_business_name

string

The business name for the account

dimension

account_currency

string

Currency that is used by your ad account.

dimension

account_id

string

The ID number of your ad account- which groups your advertising activity. Your ad account includes your campaigns- ads and billing.

dimension

account_name

string

The name of your ad account- which groups your advertising activity. Your ad account includes your campaigns- ads and billing.

dimension

account_name_lowercase

account_name_lowercase

String

dimension

account_reach

account_reach

Long

metric

account_spend_cap

currency

The maximum that can be spent by this account after which campaigns will be paused.

metric

account_timezone_id

string

The timezone ID of this ad account

dimension

account_timezone_name

string

Name for the time zone

dimension

account_timezone_offset_hours_utc

string

Time Zone difference from UTC

dimension

action_attribution_window

action_attribution_window

String

dimension

action_canvas_component_nane

string

Name of a component within a Canvas ad

dimension

action_carousel_card_id

string

The ID of the specific carousel card that people engaged with when they saw your ad.

dimension

action_carousel_card_name

string

The specific carousel card that people engaged with when they saw your ad. The cards are identified by their headlines.

dimension

action_custom_name

action_custom_name

String

dimension

action_destination

string

The destination where people go after clicking on your ad. This could be your Facebook Page- an external URL for your conversion pixel or an app configured with the software development kit (SDK).

dimension

action_device

string

The device on which the conversion event you're tracking occurred.

dimension

action_name

action_name

String

dimension

action_reaction

string

The number of reactions on your ads or boosted posts. The reactions button on an ad allows people to share different reactions on its content: Like- Love- Haha- Wow- Sad or Angry.

dimension

action_target_id

string

The id of destination where people go after clicking on your ad. This could be your Facebook Page- an external URL for your conversion pixel or an app configured with the software development kit (SDK).

dimension

action_type

string

The kind of actions taken on your ad- Page- app or event after your ad was served to someone- even if they didn't click on it. Action types include Page likes- app installs- conversions- event responses and more.

dimension

action_values

currency

The total value of all conversions attributed to your ads.

metric

action_values.add_payment_info

action_values.add_payment_info

Long

metric

action_values.add_payment_info.1d_click

action_values.add_payment_info.1d_click

Long

metric

action_values.add_payment_info.1d_view

action_values.add_payment_info.1d_view

Long

metric

action_values.add_payment_info.28d_click

action_values.add_payment_info.28d_click

String

dimension

action_values.add_payment_info.28d_view

action_values.add_payment_info.28d_view

String

dimension

action_values.add_payment_info.7d_click

action_values.add_payment_info.7d_click

String

metric

action_values.add_payment_info.7d_view

action_values.add_payment_info.7d_view

String

dimension

action_values.add_payment_info.action_device

action_values.add_payment_info.action_device

String

dimension

action_values.add_to_cart

action_values.add_to_cart

Float

metric

action_values.add_to_cart.1d_click

action_values.add_to_cart.1d_click

Float

metric

action_values.add_to_cart.1d_view

action_values.add_to_cart.1d_view

Float

metric

action_values.add_to_cart.28d_click

action_values.add_to_cart.28d_click

Float

metric

action_values.add_to_cart.28d_view

action_values.add_to_cart.28d_view

String

metric

action_values.add_to_cart.7d_click

action_values.add_to_cart.7d_click

Float

metric

action_values.add_to_cart.7d_view

action_values.add_to_cart.7d_view

Float

metric

action_values.add_to_cart.action_device

action_values.add_to_cart.action_device

String

dimension

action_values.add_to_wishlist

action_values.add_to_wishlist

Float

metric

action_values.add_to_wishlist.1d_click

action_values.add_to_wishlist.1d_click

String

dimension

action_values.add_to_wishlist.1d_view

action_values.add_to_wishlist.1d_view

Float

metric

action_values.add_to_wishlist.28d_click

action_values.add_to_wishlist.28d_click

String

dimension

action_values.add_to_wishlist.28d_view

action_values.add_to_wishlist.28d_view

String

dimension

action_values.add_to_wishlist.7d_click

action_values.add_to_wishlist.7d_click

String

metric

action_values.add_to_wishlist.7d_view

action_values.add_to_wishlist.7d_view

String

dimension

action_values.add_to_wishlist.action_device

action_values.add_to_wishlist.action_device

String

dimension

action_values.app_custom_event

action_values.app_custom_event

String

dimension

action_values.app_custom_event.1d_click

action_values.app_custom_event.1d_click

String

dimension

action_values.app_custom_event.1d_view

action_values.app_custom_event.1d_view

String

dimension

action_values.app_custom_event.28d_click

action_values.app_custom_event.28d_click

String

dimension

action_values.app_custom_event.28d_view

action_values.app_custom_event.28d_view

String

dimension

action_values.app_custom_event.7d_click

action_values.app_custom_event.7d_click

String

dimension

action_values.app_custom_event.7d_view

action_values.app_custom_event.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_achievement_unlocked

action_values.app_custom_event.fb_mobile_achievement_unlocked

String

dimension

action_values.app_custom_event.fb_mobile_achievement_unlocked.1d_click

action_values.app_custom_event.fb_mobile_achievement_unlocked.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_achievement_unlocked.1d_view

action_values.app_custom_event.fb_mobile_achievement_unlocked.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_achievement_unlocked.28d_click

action_values.app_custom_event.fb_mobile_achievement_unlocked.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_achievement_unlocked.28d_view

action_values.app_custom_event.fb_mobile_achievement_unlocked.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_achievement_unlocked.7d_click

action_values.app_custom_event.fb_mobile_achievement_unlocked.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_achievement_unlocked.7d_view

action_values.app_custom_event.fb_mobile_achievement_unlocked.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_activate_app

action_values.app_custom_event.fb_mobile_activate_app

String

dimension

action_values.app_custom_event.fb_mobile_activate_app.1d_click

action_values.app_custom_event.fb_mobile_activate_app.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_activate_app.1d_view

action_values.app_custom_event.fb_mobile_activate_app.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_activate_app.28d_click

action_values.app_custom_event.fb_mobile_activate_app.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_activate_app.28d_view

action_values.app_custom_event.fb_mobile_activate_app.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_activate_app.7d_click

action_values.app_custom_event.fb_mobile_activate_app.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_activate_app.7d_view

action_values.app_custom_event.fb_mobile_activate_app.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_add_payment_info

action_values.app_custom_event.fb_mobile_add_payment_info

String

dimension

action_values.app_custom_event.fb_mobile_add_payment_info.1d_click

action_values.app_custom_event.fb_mobile_add_payment_info.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_add_payment_info.1d_view

action_values.app_custom_event.fb_mobile_add_payment_info.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_add_payment_info.28d_click

action_values.app_custom_event.fb_mobile_add_payment_info.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_add_payment_info.28d_view

action_values.app_custom_event.fb_mobile_add_payment_info.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_add_payment_info.7d_click

action_values.app_custom_event.fb_mobile_add_payment_info.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_add_payment_info.7d_view

action_values.app_custom_event.fb_mobile_add_payment_info.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_add_to_cart

action_values.app_custom_event.fb_mobile_add_to_cart

String

metric

action_values.app_custom_event.fb_mobile_add_to_cart.1d_click

action_values.app_custom_event.fb_mobile_add_to_cart.1d_click

Float

metric

action_values.app_custom_event.fb_mobile_add_to_cart.1d_view

action_values.app_custom_event.fb_mobile_add_to_cart.1d_view

Float

metric

action_values.app_custom_event.fb_mobile_add_to_cart.28d_click

action_values.app_custom_event.fb_mobile_add_to_cart.28d_click

Float

metric

action_values.app_custom_event.fb_mobile_add_to_cart.28d_view

action_values.app_custom_event.fb_mobile_add_to_cart.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_add_to_cart.7d_click

action_values.app_custom_event.fb_mobile_add_to_cart.7d_click

Float

metric

action_values.app_custom_event.fb_mobile_add_to_cart.7d_view

action_values.app_custom_event.fb_mobile_add_to_cart.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_add_to_wishlist

action_values.app_custom_event.fb_mobile_add_to_wishlist

String

dimension

action_values.app_custom_event.fb_mobile_add_to_wishlist.1d_click

action_values.app_custom_event.fb_mobile_add_to_wishlist.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_add_to_wishlist.1d_view

action_values.app_custom_event.fb_mobile_add_to_wishlist.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_add_to_wishlist.28d_click

action_values.app_custom_event.fb_mobile_add_to_wishlist.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_add_to_wishlist.28d_view

action_values.app_custom_event.fb_mobile_add_to_wishlist.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_add_to_wishlist.7d_click

action_values.app_custom_event.fb_mobile_add_to_wishlist.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_add_to_wishlist.7d_view

action_values.app_custom_event.fb_mobile_add_to_wishlist.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_complete_registration

action_values.app_custom_event.fb_mobile_complete_registration

String

dimension

action_values.app_custom_event.fb_mobile_complete_registration.1d_click

action_values.app_custom_event.fb_mobile_complete_registration.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_complete_registration.1d_view

action_values.app_custom_event.fb_mobile_complete_registration.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_complete_registration.28d_click

action_values.app_custom_event.fb_mobile_complete_registration.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_complete_registration.28d_view

action_values.app_custom_event.fb_mobile_complete_registration.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_complete_registration.7d_click

action_values.app_custom_event.fb_mobile_complete_registration.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_complete_registration.7d_view

action_values.app_custom_event.fb_mobile_complete_registration.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_content_view

action_values.app_custom_event.fb_mobile_content_view

String

metric

action_values.app_custom_event.fb_mobile_content_view.1d_click

action_values.app_custom_event.fb_mobile_content_view.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_content_view.1d_view

action_values.app_custom_event.fb_mobile_content_view.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_content_view.28d_click

action_values.app_custom_event.fb_mobile_content_view.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_content_view.28d_view

action_values.app_custom_event.fb_mobile_content_view.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_content_view.7d_click

action_values.app_custom_event.fb_mobile_content_view.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_content_view.7d_view

action_values.app_custom_event.fb_mobile_content_view.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_initiated_checkout

action_values.app_custom_event.fb_mobile_initiated_checkout

Long

metric

action_values.app_custom_event.fb_mobile_initiated_checkout.1d_click

action_values.app_custom_event.fb_mobile_initiated_checkout.1d_click

Long

metric

action_values.app_custom_event.fb_mobile_initiated_checkout.1d_view

action_values.app_custom_event.fb_mobile_initiated_checkout.1d_view

String

metric

action_values.app_custom_event.fb_mobile_initiated_checkout.28d_click

action_values.app_custom_event.fb_mobile_initiated_checkout.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_initiated_checkout.28d_view

action_values.app_custom_event.fb_mobile_initiated_checkout.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_initiated_checkout.7d_click

action_values.app_custom_event.fb_mobile_initiated_checkout.7d_click

String

metric

action_values.app_custom_event.fb_mobile_initiated_checkout.7d_view

action_values.app_custom_event.fb_mobile_initiated_checkout.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_level_achieved

action_values.app_custom_event.fb_mobile_level_achieved

String

dimension

action_values.app_custom_event.fb_mobile_level_achieved.1d_click

action_values.app_custom_event.fb_mobile_level_achieved.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_level_achieved.1d_view

action_values.app_custom_event.fb_mobile_level_achieved.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_level_achieved.28d_click

action_values.app_custom_event.fb_mobile_level_achieved.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_level_achieved.28d_view

action_values.app_custom_event.fb_mobile_level_achieved.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_level_achieved.7d_click

action_values.app_custom_event.fb_mobile_level_achieved.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_level_achieved.7d_view

action_values.app_custom_event.fb_mobile_level_achieved.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_purchase

action_values.app_custom_event.fb_mobile_purchase

Float

metric

action_values.app_custom_event.fb_mobile_purchase.1d_click

action_values.app_custom_event.fb_mobile_purchase.1d_click

Float

metric

action_values.app_custom_event.fb_mobile_purchase.1d_view

action_values.app_custom_event.fb_mobile_purchase.1d_view

Float

metric

action_values.app_custom_event.fb_mobile_purchase.28d_click

action_values.app_custom_event.fb_mobile_purchase.28d_click

Float

metric

action_values.app_custom_event.fb_mobile_purchase.28d_view

action_values.app_custom_event.fb_mobile_purchase.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_purchase.7d_click

action_values.app_custom_event.fb_mobile_purchase.7d_click

Float

metric

action_values.app_custom_event.fb_mobile_purchase.7d_view

action_values.app_custom_event.fb_mobile_purchase.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_rate

action_values.app_custom_event.fb_mobile_rate

Float

metric

action_values.app_custom_event.fb_mobile_rate.1d_click

action_values.app_custom_event.fb_mobile_rate.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_rate.1d_view

action_values.app_custom_event.fb_mobile_rate.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_rate.28d_click

action_values.app_custom_event.fb_mobile_rate.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_rate.28d_view

action_values.app_custom_event.fb_mobile_rate.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_rate.7d_click

action_values.app_custom_event.fb_mobile_rate.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_rate.7d_view

action_values.app_custom_event.fb_mobile_rate.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_search

action_values.app_custom_event.fb_mobile_search

String

dimension

action_values.app_custom_event.fb_mobile_search.1d_click

action_values.app_custom_event.fb_mobile_search.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_search.1d_view

action_values.app_custom_event.fb_mobile_search.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_search.28d_click

action_values.app_custom_event.fb_mobile_search.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_search.28d_view

action_values.app_custom_event.fb_mobile_search.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_search.7d_click

action_values.app_custom_event.fb_mobile_search.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_search.7d_view

action_values.app_custom_event.fb_mobile_search.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_spent_credits

action_values.app_custom_event.fb_mobile_spent_credits

String

dimension

action_values.app_custom_event.fb_mobile_spent_credits.1d_click

action_values.app_custom_event.fb_mobile_spent_credits.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_spent_credits.1d_view

action_values.app_custom_event.fb_mobile_spent_credits.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_spent_credits.28d_click

action_values.app_custom_event.fb_mobile_spent_credits.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_spent_credits.28d_view

action_values.app_custom_event.fb_mobile_spent_credits.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_spent_credits.7d_click

action_values.app_custom_event.fb_mobile_spent_credits.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_spent_credits.7d_view

action_values.app_custom_event.fb_mobile_spent_credits.7d_view

String

dimension

action_values.app_custom_event.fb_mobile_tutorial_completion

action_values.app_custom_event.fb_mobile_tutorial_completion

String

metric

action_values.app_custom_event.fb_mobile_tutorial_completion.1d_click

action_values.app_custom_event.fb_mobile_tutorial_completion.1d_click

String

dimension

action_values.app_custom_event.fb_mobile_tutorial_completion.1d_view

action_values.app_custom_event.fb_mobile_tutorial_completion.1d_view

String

dimension

action_values.app_custom_event.fb_mobile_tutorial_completion.28d_click

action_values.app_custom_event.fb_mobile_tutorial_completion.28d_click

String

dimension

action_values.app_custom_event.fb_mobile_tutorial_completion.28d_view

action_values.app_custom_event.fb_mobile_tutorial_completion.28d_view

String

dimension

action_values.app_custom_event.fb_mobile_tutorial_completion.7d_click

action_values.app_custom_event.fb_mobile_tutorial_completion.7d_click

String

dimension

action_values.app_custom_event.fb_mobile_tutorial_completion.7d_view

action_values.app_custom_event.fb_mobile_tutorial_completion.7d_view

String

dimension

action_values.app_custom_event.other

action_values.app_custom_event.other

Float

metric

action_values.app_custom_event.other.1d_click

action_values.app_custom_event.other.1d_click

String

dimension

action_values.app_custom_event.other.1d_view

action_values.app_custom_event.other.1d_view

String

dimension

action_values.app_custom_event.other.28d_click

action_values.app_custom_event.other.28d_click

String

dimension

action_values.app_custom_event.other.28d_view

action_values.app_custom_event.other.28d_view

String

dimension

action_values.app_custom_event.other.7d_click

action_values.app_custom_event.other.7d_click

String

dimension

action_values.app_custom_event.other.7d_view

action_values.app_custom_event.other.7d_view

String

dimension

action_values.app_engagement

action_values.app_engagement

String

dimension

action_values.app_engagement.1d_click

action_values.app_engagement.1d_click

String

dimension

action_values.app_engagement.1d_view

action_values.app_engagement.1d_view

String

dimension

action_values.app_engagement.28d_click

action_values.app_engagement.28d_click

String

dimension

action_values.app_engagement.28d_view

action_values.app_engagement.28d_view

String

dimension

action_values.app_engagement.7d_click

action_values.app_engagement.7d_click

String

dimension

action_values.app_engagement.7d_view

action_values.app_engagement.7d_view

String

dimension

action_values.app_install

action_values.app_install

String

dimension

action_values.app_install.1d_click

action_values.app_install.1d_click

String

dimension

action_values.app_install.1d_view

action_values.app_install.1d_view

String

dimension

action_values.app_install.28d_click

action_values.app_install.28d_click

String

dimension

action_values.app_install.28d_view

action_values.app_install.28d_view

String

dimension

action_values.app_install.7d_click

action_values.app_install.7d_click

String

dimension

action_values.app_install.7d_view

action_values.app_install.7d_view

String

dimension

action_values.app_story

action_values.app_story

String

dimension

action_values.app_story.1d_click

action_values.app_story.1d_click

String

dimension

action_values.app_story.1d_view

action_values.app_story.1d_view

String

dimension

action_values.app_story.28d_click

action_values.app_story.28d_click

String

dimension

action_values.app_story.28d_view

action_values.app_story.28d_view

String

dimension

action_values.app_story.7d_click

action_values.app_story.7d_click

String

dimension

action_values.app_story.7d_view

action_values.app_story.7d_view

String

dimension

action_values.app_use

action_values.app_use

String

dimension

action_values.app_use.1d_click

action_values.app_use.1d_click

String

dimension

action_values.app_use.1d_view

action_values.app_use.1d_view

String

dimension

action_values.app_use.28d_click

action_values.app_use.28d_click

String

dimension

action_values.app_use.28d_view

action_values.app_use.28d_view

String

dimension

action_values.app_use.7d_click

action_values.app_use.7d_click

String

dimension

action_values.app_use.7d_view

action_values.app_use.7d_view

String

dimension

action_values.checkin

action_values.checkin

String

dimension

action_values.checkin.1d_click

action_values.checkin.1d_click

String

dimension

action_values.checkin.1d_view

action_values.checkin.1d_view

String

dimension

action_values.checkin.28d_click

action_values.checkin.28d_click

String

dimension

action_values.checkin.28d_view

action_values.checkin.28d_view

String

dimension

action_values.checkin.7d_click

action_values.checkin.7d_click

String

dimension

action_values.checkin.7d_view

action_values.checkin.7d_view

String

dimension

action_values.comment

action_values.comment

String

dimension

action_values.comment.1d_click

action_values.comment.1d_click

String

dimension

action_values.comment.1d_view

action_values.comment.1d_view

String

dimension

action_values.comment.28d_click

action_values.comment.28d_click

String

dimension

action_values.comment.28d_view

action_values.comment.28d_view

String

dimension

action_values.comment.7d_click

action_values.comment.7d_click

String

dimension

action_values.comment.7d_view

action_values.comment.7d_view

String

dimension

action_values.commerce_event

action_values.commerce_event

String

metric

action_values.commerce_event.1d_click

action_values.commerce_event.1d_click

String

dimension

action_values.commerce_event.1d_view

action_values.commerce_event.1d_view

String

dimension

action_values.commerce_event.action_device

action_values.commerce_event.action_device

String

dimension

action_values.commerce_event.add_to_cart

action_values.commerce_event.add_to_cart

String

dimension

action_values.commerce_event.add_to_cart.1d_click

action_values.commerce_event.add_to_cart.1d_click

String

dimension

action_values.commerce_event.add_to_cart.1d_view

action_values.commerce_event.add_to_cart.1d_view

String

dimension

action_values.commerce_event.message_to_buy

action_values.commerce_event.message_to_buy

String

dimension

action_values.commerce_event.message_to_buy.1d_click

action_values.commerce_event.message_to_buy.1d_click

String

dimension

action_values.commerce_event.message_to_buy.1d_view

action_values.commerce_event.message_to_buy.1d_view

String

dimension

action_values.commerce_event.purchase

action_values.commerce_event.purchase

String

dimension

action_values.commerce_event.purchase.1d_click

action_values.commerce_event.purchase.1d_click

String

dimension

action_values.commerce_event.purchase.1d_view

action_values.commerce_event.purchase.1d_view

String

dimension

action_values.commerce_event.view_content

action_values.commerce_event.view_content

String

dimension

action_values.commerce_event.view_content.1d_click

action_values.commerce_event.view_content.1d_click

String

dimension

action_values.commerce_event.view_content.1d_view

action_values.commerce_event.view_content.1d_view

String

dimension

action_values.complete_registration

action_values.complete_registration

Float

metric

action_values.complete_registration.1d_click

action_values.complete_registration.1d_click

String

dimension

action_values.complete_registration.1d_view

action_values.complete_registration.1d_view

String

metric

action_values.complete_registration.28d_click

action_values.complete_registration.28d_click

String

dimension

action_values.complete_registration.28d_view

action_values.complete_registration.28d_view

String

dimension

action_values.complete_registration.7d_click

action_values.complete_registration.7d_click

String

metric

action_values.complete_registration.7d_view

action_values.complete_registration.7d_view

String

dimension

action_values.credit_spent

action_values.credit_spent

String

dimension

action_values.credit_spent.1d_click

action_values.credit_spent.1d_click

String

dimension

action_values.credit_spent.1d_view

action_values.credit_spent.1d_view

String

dimension

action_values.credit_spent.28d_click

action_values.credit_spent.28d_click

String

dimension

action_values.credit_spent.28d_view

action_values.credit_spent.28d_view

String

dimension

action_values.credit_spent.7d_click

action_values.credit_spent.7d_click

String

dimension

action_values.credit_spent.7d_view

action_values.credit_spent.7d_view

String

dimension

action_values.full_view

action_values.full_view

String

dimension

action_values.full_view.1d_click

action_values.full_view.1d_click

String

dimension

action_values.full_view.1d_view

action_values.full_view.1d_view

String

dimension

action_values.full_view.28d_click

action_values.full_view.28d_click

String

dimension

action_values.full_view.28d_view

action_values.full_view.28d_view

String

dimension

action_values.full_view.7d_click

action_values.full_view.7d_click

String

dimension

action_values.full_view.7d_view

action_values.full_view.7d_view

String

dimension

action_values.games.plays

action_values.games.plays

String

dimension

action_values.games.plays.1d_click

action_values.games.plays.1d_click

String

dimension

action_values.games.plays.1d_view

action_values.games.plays.1d_view

String

dimension

action_values.games.plays.28d_click

action_values.games.plays.28d_click

String

dimension

action_values.games.plays.28d_view

action_values.games.plays.28d_view

String

dimension

action_values.games.plays.7d_click

action_values.games.plays.7d_click

String

dimension

action_values.games.plays.7d_view

action_values.games.plays.7d_view

String

dimension

action_values.initiate_checkout

action_values.initiate_checkout

Float

metric

action_values.initiate_checkout.1d_click

action_values.initiate_checkout.1d_click

Float

metric

action_values.initiate_checkout.1d_view

action_values.initiate_checkout.1d_view

String

metric

action_values.initiate_checkout.28d_click

action_values.initiate_checkout.28d_click

String

metric

action_values.initiate_checkout.28d_view

action_values.initiate_checkout.28d_view

String

dimension

action_values.initiate_checkout.7d_click

action_values.initiate_checkout.7d_click

String

metric

action_values.initiate_checkout.7d_view

action_values.initiate_checkout.7d_view

String

dimension

action_values.initiate_checkout.action_device

action_values.initiate_checkout.action_device

String

dimension

action_values.instagram_profile_engagement

action_values.instagram_profile_engagement

String

dimension

action_values.instagram_profile_engagement.1d_click

action_values.instagram_profile_engagement.1d_click

String

dimension

action_values.instagram_profile_engagement.1d_view

action_values.instagram_profile_engagement.1d_view

String

dimension

action_values.instagram_profile_engagement.28d_click

action_values.instagram_profile_engagement.28d_click

String

dimension

action_values.instagram_profile_engagement.28d_view

action_values.instagram_profile_engagement.28d_view

String

dimension

action_values.instagram_profile_engagement.7d_click

action_values.instagram_profile_engagement.7d_click

String

dimension

action_values.instagram_profile_engagement.7d_view

action_values.instagram_profile_engagement.7d_view

String

dimension

action_values.interactive_component_tap

action_values.interactive_component_tap

String

dimension

action_values.interactive_component_tap.1d_click

action_values.interactive_component_tap.1d_click

String

dimension

action_values.interactive_component_tap.1d_view

action_values.interactive_component_tap.1d_view

String

dimension

action_values.interactive_component_tap.28d_click

action_values.interactive_component_tap.28d_click

String

dimension

action_values.interactive_component_tap.28d_view

action_values.interactive_component_tap.28d_view

String

dimension

action_values.interactive_component_tap.7d_click

action_values.interactive_component_tap.7d_click

String

dimension

action_values.interactive_component_tap.7d_view

action_values.interactive_component_tap.7d_view

String

dimension

action_values.landing_page_view

action_values.landing_page_view

String

dimension

action_values.landing_page_view.1d_click

action_values.landing_page_view.1d_click

String

dimension

action_values.landing_page_view.1d_view

action_values.landing_page_view.1d_view

String

dimension

action_values.landing_page_view.28d_click

action_values.landing_page_view.28d_click

String

dimension

action_values.landing_page_view.28d_view

action_values.landing_page_view.28d_view

String

dimension

action_values.landing_page_view.7d_click

action_values.landing_page_view.7d_click

String

dimension

action_values.landing_page_view.7d_view

action_values.landing_page_view.7d_view

String

dimension

action_values.lead

action_values.lead

Float

metric

action_values.lead.1d_click

action_values.lead.1d_click

String

metric

action_values.lead.1d_view

action_values.lead.1d_view

Long

metric

action_values.lead.28d_click

action_values.lead.28d_click

String

dimension

action_values.lead.28d_view

action_values.lead.28d_view

String

dimension

action_values.lead.7d_click

action_values.lead.7d_click

String

metric

action_values.lead.7d_view

action_values.lead.7d_view

String

dimension

action_values.lead.action_device

action_values.lead.action_device

String

dimension

action_values.leadgen.other

action_values.leadgen.other

String

dimension

action_values.leadgen.other.1d_click

action_values.leadgen.other.1d_click

String

dimension

action_values.leadgen.other.1d_view

action_values.leadgen.other.1d_view

String

dimension

action_values.leadgen.other.28d_click

action_values.leadgen.other.28d_click

String

dimension

action_values.leadgen.other.28d_view

action_values.leadgen.other.28d_view

String

dimension

action_values.leadgen.other.7d_click

action_values.leadgen.other.7d_click

String

dimension

action_values.leadgen.other.7d_view

action_values.leadgen.other.7d_view

String

dimension

action_values.leadgen_grouped

action_values.leadgen_grouped

String

dimension

action_values.leadgen_grouped.1d_click

action_values.leadgen_grouped.1d_click

String

dimension

action_values.leadgen_grouped.1d_view

action_values.leadgen_grouped.1d_view

String

dimension

action_values.leadgen_grouped.28d_click

action_values.leadgen_grouped.28d_click

String

dimension

action_values.leadgen_grouped.28d_view

action_values.leadgen_grouped.28d_view

String

dimension

action_values.leadgen_grouped.7d_click

action_values.leadgen_grouped.7d_click

String

dimension

action_values.like

action_values.like

String

dimension

action_values.like.1d_click

action_values.like.1d_click

String

dimension

action_values.like.1d_view

action_values.like.1d_view

String

dimension

action_values.like.28d_click

action_values.like.28d_click

String

dimension

action_values.like.28d_view

action_values.like.28d_view

String

dimension

action_values.like.7d_click

action_values.like.7d_click

String

dimension

action_values.like.7d_view

action_values.like.7d_view

String

dimension

action_values.link_click

action_values.link_click

String

dimension

action_values.link_click.1d_click

action_values.link_click.1d_click

String

dimension

action_values.link_click.1d_view

action_values.link_click.1d_view

String

dimension

action_values.link_click.28d_click

action_values.link_click.28d_click

String

dimension

action_values.link_click.28d_view

action_values.link_click.28d_view

String

dimension

action_values.link_click.7d_click

action_values.link_click.7d_click

String

dimension

action_values.link_click.7d_view

action_values.link_click.7d_view

String

dimension

action_values.mention

action_values.mention

String

dimension

action_values.mention.1d_click

action_values.mention.1d_click

String

dimension

action_values.mention.1d_view

action_values.mention.1d_view

String

dimension

action_values.mention.28d_click

action_values.mention.28d_click

String

dimension

action_values.mention.28d_view

action_values.mention.28d_view

String

dimension

action_values.mention.7d_click

action_values.mention.7d_click

String

dimension

action_values.mention.7d_view

action_values.mention.7d_view

String

dimension

action_values.messenger.block

action_values.messenger.block

String

dimension

action_values.messenger.block.1d_click

action_values.messenger.block.1d_click

String

dimension

action_values.messenger.block.1d_view

action_values.messenger.block.1d_view

String

dimension

action_values.messenger.block.28d_click

action_values.messenger.block.28d_click

String

dimension

action_values.messenger.block.28d_view

action_values.messenger.block.28d_view

String

dimension

action_values.messenger.block.7d_click

action_values.messenger.block.7d_click

String

dimension

action_values.messenger.block.7d_view

action_values.messenger.block.7d_view

String

dimension

action_values.messenger.reply

action_values.messenger.reply

String

dimension

action_values.messenger.reply.1d_click

action_values.messenger.reply.1d_click

String

dimension

action_values.messenger.reply.1d_view

action_values.messenger.reply.1d_view

String

dimension

action_values.messenger.reply.28d_click

action_values.messenger.reply.28d_click

String

dimension

action_values.messenger.reply.28d_view

action_values.messenger.reply.28d_view

String

dimension

action_values.messenger.reply.7d_click

action_values.messenger.reply.7d_click

String

dimension

action_values.messenger.reply.7d_view

action_values.messenger.reply.7d_view

String

dimension

action_values.mobile_app_install

action_values.mobile_app_install

String

dimension

action_values.mobile_app_install.1d_click

action_values.mobile_app_install.1d_click

String

dimension

action_values.mobile_app_install.1d_view

action_values.mobile_app_install.1d_view

String

dimension

action_values.mobile_app_install.28d_click

action_values.mobile_app_install.28d_click

String

dimension

action_values.mobile_app_install.28d_view

action_values.mobile_app_install.28d_view

String

dimension

action_values.mobile_app_install.7d_click

action_values.mobile_app_install.7d_click

String

dimension

action_values.mobile_app_install.7d_view

action_values.mobile_app_install.7d_view

String

dimension

action_values.mobile_app_retention

action_values.mobile_app_retention

String

dimension

action_values.mobile_app_retention.1d_click

action_values.mobile_app_retention.1d_click

String

dimension

action_values.mobile_app_retention.1d_view

action_values.mobile_app_retention.1d_view

String

dimension

action_values.mobile_app_retention.28d_click

action_values.mobile_app_retention.28d_click

String

dimension

action_values.mobile_app_retention.28d_view

action_values.mobile_app_retention.28d_view

String

dimension

action_values.mobile_app_retention.7d_click

action_values.mobile_app_retention.7d_click

String

dimension

action_values.mobile_app_retention.7d_view

action_values.mobile_app_retention.7d_view

String

dimension

action_values.mobile_app_roas

action_values.mobile_app_roas

String

dimension

action_values.mobile_app_roas.1d_click

action_values.mobile_app_roas.1d_click

String

dimension

action_values.mobile_app_roas.1d_view

action_values.mobile_app_roas.1d_view

String

dimension

action_values.mobile_app_roas.28d_click

action_values.mobile_app_roas.28d_click

String

dimension

action_values.mobile_app_roas.28d_view

action_values.mobile_app_roas.28d_view

String

dimension

action_values.mobile_app_roas.7d_click

action_values.mobile_app_roas.7d_click

String

dimension

action_values.mobile_app_roas.7d_view

action_values.mobile_app_roas.7d_view

String

dimension

action_values.new_mobile

action_values.new_mobile

String

dimension

action_values.new_mobile.1d_click

action_values.new_mobile.1d_click

String

dimension

action_values.new_mobile.1d_view

action_values.new_mobile.1d_view

String

dimension

action_values.new_mobile.28d_click

action_values.new_mobile.28d_click

String

dimension

action_values.new_mobile.28d_view

action_values.new_mobile.28d_view

String

dimension

action_values.new_mobile.7d_click

action_values.new_mobile.7d_click

String

dimension

action_values.new_mobile.7d_view

action_values.new_mobile.7d_view

String

dimension

action_values.offline_conversion

action_values.offline_conversion

String

metric

action_values.offline_conversion.1d_click

action_values.offline_conversion.1d_click

String

dimension

action_values.offline_conversion.1d_view

action_values.offline_conversion.1d_view

String

dimension

action_values.offline_conversion.add_to_cart

action_values.offline_conversion.add_to_cart

String

dimension

action_values.offline_conversion.other

action_values.offline_conversion.other

Float

metric

action_values.offline_conversion.purchase

action_values.offline_conversion.purchase

Float

metric

action_values.offline_conversion.purchase.1d_view

action_values.offline_conversion.purchase.1d_view

Float

metric

action_values.offline_conversion.purchase.7d_click

action_values.offline_conversion.purchase.7d_click

Float

metric

action_values.offsite_conversion

action_values.offsite_conversion

String

metric

action_values.offsite_conversion.1d_click

action_values.offsite_conversion.1d_click

String

metric

action_values.offsite_conversion.1d_view

action_values.offsite_conversion.1d_view

String

metric

action_values.offsite_conversion.28d_click

action_values.offsite_conversion.28d_click

String

metric

action_values.offsite_conversion.28d_view

action_values.offsite_conversion.28d_view

String

metric

action_values.offsite_conversion.7d_click

action_values.offsite_conversion.7d_click

String

metric

action_values.offsite_conversion.7d_view

action_values.offsite_conversion.7d_view

Long

metric

action_values.offsite_conversion.add_to_cart

action_values.offsite_conversion.add_to_cart

String

dimension

action_values.offsite_conversion.add_to_cart.1d_click

action_values.offsite_conversion.add_to_cart.1d_click

String

dimension

action_values.offsite_conversion.add_to_cart.1d_view

action_values.offsite_conversion.add_to_cart.1d_view

String

dimension

action_values.offsite_conversion.add_to_cart.28d_click

action_values.offsite_conversion.add_to_cart.28d_click

String

dimension

action_values.offsite_conversion.add_to_cart.28d_view

action_values.offsite_conversion.add_to_cart.28d_view

String

dimension

action_values.offsite_conversion.add_to_cart.7d_click

action_values.offsite_conversion.add_to_cart.7d_click

String

dimension

action_values.offsite_conversion.add_to_cart.7d_view

action_values.offsite_conversion.add_to_cart.7d_view

String

dimension

action_values.offsite_conversion.checkout

action_values.offsite_conversion.checkout

String

dimension

action_values.offsite_conversion.checkout.1d_click

action_values.offsite_conversion.checkout.1d_click

String

dimension

action_values.offsite_conversion.checkout.1d_view

action_values.offsite_conversion.checkout.1d_view

String

dimension

action_values.offsite_conversion.checkout.28d_click

action_values.offsite_conversion.checkout.28d_click

String

dimension

action_values.offsite_conversion.checkout.28d_view

action_values.offsite_conversion.checkout.28d_view

String

dimension

action_values.offsite_conversion.checkout.7d_click

action_values.offsite_conversion.checkout.7d_click

String

dimension

action_values.offsite_conversion.checkout.7d_view

action_values.offsite_conversion.checkout.7d_view

String

dimension

action_values.offsite_conversion.custom

action_values.offsite_conversion.custom

String

dimension

action_values.offsite_conversion.fb_pixel_add_payment_info

action_values.offsite_conversion.fb_pixel_add_payment_info

Long

metric

action_values.offsite_conversion.fb_pixel_add_payment_info.1d_click

action_values.offsite_conversion.fb_pixel_add_payment_info.1d_click

String

dimension

action_values.offsite_conversion.fb_pixel_add_payment_info.1d_view

action_values.offsite_conversion.fb_pixel_add_payment_info.1d_view

String

metric

action_values.offsite_conversion.fb_pixel_add_payment_info.28d_click

action_values.offsite_conversion.fb_pixel_add_payment_info.28d_click

String

dimension

action_values.offsite_conversion.fb_pixel_add_payment_info.28d_view

action_values.offsite_conversion.fb_pixel_add_payment_info.28d_view

String

dimension

action_values.offsite_conversion.fb_pixel_add_payment_info.7d_click

action_values.offsite_conversion.fb_pixel_add_payment_info.7d_click

String

metric

action_values.offsite_conversion.fb_pixel_add_payment_info.7d_view

action_values.offsite_conversion.fb_pixel_add_payment_info.7d_view

String

dimension

action_values.offsite_conversion.fb_pixel_add_payment_info.action_device

action_values.offsite_conversion.fb_pixel_add_payment_info.action_device

String

dimension

action_values.offsite_conversion.fb_pixel_add_to_cart

action_values.offsite_conversion.fb_pixel_add_to_cart

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_cart.1d_click

action_values.offsite_conversion.fb_pixel_add_to_cart.1d_click

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_cart.1d_view

action_values.offsite_conversion.fb_pixel_add_to_cart.1d_view

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_cart.28d_click

action_values.offsite_conversion.fb_pixel_add_to_cart.28d_click

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_cart.28d_view

action_values.offsite_conversion.fb_pixel_add_to_cart.28d_view

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_cart.7d_click

action_values.offsite_conversion.fb_pixel_add_to_cart.7d_click

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_cart.7d_view

action_values.offsite_conversion.fb_pixel_add_to_cart.7d_view

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_cart.action_device

action_values.offsite_conversion.fb_pixel_add_to_cart.action_device

String

dimension

action_values.offsite_conversion.fb_pixel_add_to_wishlist

action_values.offsite_conversion.fb_pixel_add_to_wishlist

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_wishlist.1d_click

action_values.offsite_conversion.fb_pixel_add_to_wishlist.1d_click

String

dimension

action_values.offsite_conversion.fb_pixel_add_to_wishlist.1d_view

action_values.offsite_conversion.fb_pixel_add_to_wishlist.1d_view

Float

metric

action_values.offsite_conversion.fb_pixel_add_to_wishlist.28d_click

action_values.offsite_conversion.fb_pixel_add_to_wishlist.28d_click

String

dimension

action_values.offsite_conversion.fb_pixel_add_to_wishlist.28d_view

action_values.offsite_conversion.fb_pixel_add_to_wishlist.28d_view

String

dimension

action_values.offsite_conversion.fb_pixel_add_to_wishlist.7d_click

action_values.offsite_conversion.fb_pixel_add_to_wishlist.7d_click

String

metric

action_values.offsite_conversion.fb_pixel_add_to_wishlist.7d_view

action_values.offsite_conversion.fb_pixel_add_to_wishlist.7d_view

String

dimension

action_values.offsite_conversion.fb_pixel_complete_registration

action_values.offsite_conversion.fb_pixel_complete_registration

Float

metric

action_values.offsite_conversion.fb_pixel_complete_registration.1d_click

action_values.offsite_conversion.fb_pixel_complete_registration.1d_click

String

dimension

action_values.offsite_conversion.fb_pixel_complete_registration.1d_view

action_values.offsite_conversion.fb_pixel_complete_registration.1d_view

String

metric

action_values.offsite_conversion.fb_pixel_complete_registration.28d_click

action_values.offsite_conversion.fb_pixel_complete_registration.28d_click

String

dimension

action_values.offsite_conversion.fb_pixel_complete_registration.28d_view

action_values.offsite_conversion.fb_pixel_complete_registration.28d_view

String

dimension

action_values.offsite_conversion.fb_pixel_complete_registration.7d_click

action_values.offsite_conversion.fb_pixel_complete_registration.7d_click

String

metric

action_values.offsite_conversion.fb_pixel_complete_registration.7d_view

action_values.offsite_conversion.fb_pixel_complete_registration.7d_view

String

dimension

action_values.offsite_conversion.fb_pixel_custom

action_values.offsite_conversion.fb_pixel_custom

Float

metric

action_values.offsite_conversion.fb_pixel_custom.1d_click

action_values.offsite_conversion.fb_pixel_custom.1d_click

String

metric

action_values.offsite_conversion.fb_pixel_custom.1d_view

action_values.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

action_values.offsite_conversion.fb_pixel_custom.28d_click

action_values.offsite_conversion.fb_pixel_custom.28d_click

String

metric

action_values.offsite_conversion.fb_pixel_custom.28d_view

action_values.offsite_conversion.fb_pixel_custom.28d_view

Long

metric

action_values.offsite_conversion.fb_pixel_custom.7d_click

action_values.offsite_conversion.fb_pixel_custom.7d_click

Long

metric

action_values.offsite_conversion.fb_pixel_custom.7d_view

action_values.offsite_conversion.fb_pixel_custom.7d_view

String

dimension

action_values.offsite_conversion.fb_pixel_initiate_checkout

action_values.offsite_conversion.fb_pixel_initiate_checkout

Float

metric

action_values.offsite_conversion.fb_pixel_initiate_checkout.1d_click

action_values.offsite_conversion.fb_pixel_initiate_checkout.1d_click

Float

metric

action_values.offsite_conversion.fb_pixel_initiate_checkout.1d_view

action_values.offsite_conversion.fb_pixel_initiate_checkout.1d_view

Float

metric

action_values.offsite_conversion.fb_pixel_initiate_checkout.28d_click

action_values.offsite_conversion.fb_pixel_initiate_checkout.28d_click

String

metric

action_values.offsite_conversion.fb_pixel_initiate_checkout.28d_view

action_values.offsite_conversion.fb_pixel_initiate_checkout.28d_view

String

dimension

action_values.offsite_conversion.fb_pixel_initiate_checkout.7d_click

action_values.offsite_conversion.fb_pixel_initiate_checkout.7d_click

String

metric

action_values.offsite_conversion.fb_pixel_initiate_checkout.7d_view

action_values.offsite_conversion.fb_pixel_initiate_checkout.7d_view

String

dimension

action_values.offsite_conversion.fb_pixel_initiate_checkout.action_device

action_values.offsite_conversion.fb_pixel_initiate_checkout.action_device

String

dimension

action_values.offsite_conversion.fb_pixel_lead

action_values.offsite_conversion.fb_pixel_lead

Float

metric

action_values.offsite_conversion.fb_pixel_lead.1d_click

action_values.offsite_conversion.fb_pixel_lead.1d_click

String

dimension

action_values.offsite_conversion.fb_pixel_lead.1d_view

action_values.offsite_conversion.fb_pixel_lead.1d_view

String

metric

action_values.offsite_conversion.fb_pixel_lead.28d_click

action_values.offsite_conversion.fb_pixel_lead.28d_click

String

dimension

action_values.offsite_conversion.fb_pixel_lead.28d_view

action_values.offsite_conversion.fb_pixel_lead.28d_view

String

dimension

action_values.offsite_conversion.fb_pixel_lead.7d_click

action_values.offsite_conversion.fb_pixel_lead.7d_click

String

metric

action_values.offsite_conversion.fb_pixel_lead.7d_view

action_values.offsite_conversion.fb_pixel_lead.7d_view

String

dimension

action_values.offsite_conversion.fb_pixel_purchase

action_values.offsite_conversion.fb_pixel_purchase

Float

metric

action_values.offsite_conversion.fb_pixel_purchase.1d_click

action_values.offsite_conversion.fb_pixel_purchase.1d_click

Float

metric

action_values.offsite_conversion.fb_pixel_purchase.1d_view

action_values.offsite_conversion.fb_pixel_purchase.1d_view

Float

metric

action_values.offsite_conversion.fb_pixel_purchase.28d_click

action_values.offsite_conversion.fb_pixel_purchase.28d_click

Float

metric

action_values.offsite_conversion.fb_pixel_purchase.28d_view

action_values.offsite_conversion.fb_pixel_purchase.28d_view

Float

metric

action_values.offsite_conversion.fb_pixel_purchase.7d_click

action_values.offsite_conversion.fb_pixel_purchase.7d_click

Float

metric

action_values.offsite_conversion.fb_pixel_purchase.7d_view

action_values.offsite_conversion.fb_pixel_purchase.7d_view

Float

metric

action_values.offsite_conversion.fb_pixel_purchase.action_device

action_values.offsite_conversion.fb_pixel_purchase.action_device

String

dimension

action_values.offsite_conversion.fb_pixel_search

action_values.offsite_conversion.fb_pixel_search

String

metric

action_values.offsite_conversion.fb_pixel_search.1d_click

action_values.offsite_conversion.fb_pixel_search.1d_click

String

dimension

action_values.offsite_conversion.fb_pixel_search.1d_view

action_values.offsite_conversion.fb_pixel_search.1d_view

String

metric

action_values.offsite_conversion.fb_pixel_search.28d_click

action_values.offsite_conversion.fb_pixel_search.28d_click

String

dimension

action_values.offsite_conversion.fb_pixel_search.28d_view

action_values.offsite_conversion.fb_pixel_search.28d_view

String

dimension

action_values.offsite_conversion.fb_pixel_search.7d_click

action_values.offsite_conversion.fb_pixel_search.7d_click

String

dimension

action_values.offsite_conversion.fb_pixel_search.7d_view

action_values.offsite_conversion.fb_pixel_search.7d_view

String

dimension

action_values.offsite_conversion.fb_pixel_view_content

action_values.offsite_conversion.fb_pixel_view_content

Float

metric

action_values.offsite_conversion.fb_pixel_view_content.1d_click

action_values.offsite_conversion.fb_pixel_view_content.1d_click

Float

metric

action_values.offsite_conversion.fb_pixel_view_content.1d_view

action_values.offsite_conversion.fb_pixel_view_content.1d_view

String

metric

action_values.offsite_conversion.fb_pixel_view_content.28d_click

action_values.offsite_conversion.fb_pixel_view_content.28d_click

String

metric

action_values.offsite_conversion.fb_pixel_view_content.28d_view

action_values.offsite_conversion.fb_pixel_view_content.28d_view

Float

metric

action_values.offsite_conversion.fb_pixel_view_content.7d_click

action_values.offsite_conversion.fb_pixel_view_content.7d_click

Float

metric

action_values.offsite_conversion.fb_pixel_view_content.7d_view

action_values.offsite_conversion.fb_pixel_view_content.7d_view

Float

metric

action_values.offsite_conversion.fb_pixel_view_content.action_device

action_values.offsite_conversion.fb_pixel_view_content.action_device

String

dimension

action_values.offsite_conversion.key_page_view

action_values.offsite_conversion.key_page_view

String

dimension

action_values.offsite_conversion.key_page_view.1d_click

action_values.offsite_conversion.key_page_view.1d_click

String

dimension

action_values.offsite_conversion.key_page_view.1d_view

action_values.offsite_conversion.key_page_view.1d_view

String

dimension

action_values.offsite_conversion.key_page_view.28d_click

action_values.offsite_conversion.key_page_view.28d_click

String

dimension

action_values.offsite_conversion.key_page_view.28d_view

action_values.offsite_conversion.key_page_view.28d_view

String

dimension

action_values.offsite_conversion.key_page_view.7d_click

action_values.offsite_conversion.key_page_view.7d_click

String

dimension

action_values.offsite_conversion.key_page_view.7d_view

action_values.offsite_conversion.key_page_view.7d_view

String

dimension

action_values.offsite_conversion.lead

action_values.offsite_conversion.lead

String

dimension

action_values.offsite_conversion.lead.1d_click

action_values.offsite_conversion.lead.1d_click

String

dimension

action_values.offsite_conversion.lead.1d_view

action_values.offsite_conversion.lead.1d_view

String

dimension

action_values.offsite_conversion.lead.28d_click

action_values.offsite_conversion.lead.28d_click

String

dimension

action_values.offsite_conversion.lead.28d_view

action_values.offsite_conversion.lead.28d_view

String

dimension

action_values.offsite_conversion.lead.7d_click

action_values.offsite_conversion.lead.7d_click

String

dimension

action_values.offsite_conversion.lead.7d_view

action_values.offsite_conversion.lead.7d_view

String

dimension

action_values.offsite_conversion.other

action_values.offsite_conversion.other

String

dimension

action_values.offsite_conversion.other.1d_click

action_values.offsite_conversion.other.1d_click

String

dimension

action_values.offsite_conversion.other.1d_view

action_values.offsite_conversion.other.1d_view

String

dimension

action_values.offsite_conversion.other.28d_click

action_values.offsite_conversion.other.28d_click

String

dimension

action_values.offsite_conversion.other.28d_view

action_values.offsite_conversion.other.28d_view

String

dimension

action_values.offsite_conversion.other.7d_click

action_values.offsite_conversion.other.7d_click

String

dimension

action_values.offsite_conversion.other.7d_view

action_values.offsite_conversion.other.7d_view

String

dimension

action_values.offsite_conversion.registration

action_values.offsite_conversion.registration

String

dimension

action_values.offsite_conversion.registration.1d_click

action_values.offsite_conversion.registration.1d_click

String

dimension

action_values.offsite_conversion.registration.1d_view

action_values.offsite_conversion.registration.1d_view

String

dimension

action_values.offsite_conversion.registration.28d_click

action_values.offsite_conversion.registration.28d_click

String

dimension

action_values.offsite_conversion.registration.28d_view

action_values.offsite_conversion.registration.28d_view

String

dimension

action_values.offsite_conversion.registration.7d_click

action_values.offsite_conversion.registration.7d_click

String

dimension

action_values.offsite_conversion.registration.7d_view

action_values.offsite_conversion.registration.7d_view

String

dimension

action_values.offsite_engagement

action_values.offsite_engagement

String

dimension

action_values.offsite_engagement.1d_click

action_values.offsite_engagement.1d_click

String

dimension

action_values.offsite_engagement.1d_view

action_values.offsite_engagement.1d_view

String

dimension

action_values.offsite_engagement.28d_click

action_values.offsite_engagement.28d_click

String

dimension

action_values.offsite_engagement.28d_view

action_values.offsite_engagement.28d_view

String

dimension

action_values.offsite_engagement.7d_click

action_values.offsite_engagement.7d_click

String

dimension

action_values.offsite_engagement.7d_view

action_values.offsite_engagement.7d_view

String

dimension

action_values.omni_achievement_unlocked

action_values.omni_achievement_unlocked

String

metric

action_values.omni_achievement_unlocked.1d_click

action_values.omni_achievement_unlocked.1d_click

String

dimension

action_values.omni_achievement_unlocked.1d_view

action_values.omni_achievement_unlocked.1d_view

String

dimension

action_values.omni_achievement_unlocked.28d_click

action_values.omni_achievement_unlocked.28d_click

String

dimension

action_values.omni_achievement_unlocked.28d_view

action_values.omni_achievement_unlocked.28d_view

String

dimension

action_values.omni_achievement_unlocked.7d_click

action_values.omni_achievement_unlocked.7d_click

String

dimension

action_values.omni_achievement_unlocked.7d_view

action_values.omni_achievement_unlocked.7d_view

String

dimension

action_values.omni_activate_app

action_values.omni_activate_app

Long

metric

action_values.omni_activate_app.1d_click

action_values.omni_activate_app.1d_click

Long

metric

action_values.omni_activate_app.1d_view

action_values.omni_activate_app.1d_view

Long

metric

action_values.omni_activate_app.28d_click

action_values.omni_activate_app.28d_click

String

dimension

action_values.omni_activate_app.28d_view

action_values.omni_activate_app.28d_view

String

dimension

action_values.omni_activate_app.7d_click

action_values.omni_activate_app.7d_click

String

dimension

action_values.omni_activate_app.7d_view

action_values.omni_activate_app.7d_view

String

dimension

action_values.omni_activate_app.action_device

action_values.omni_activate_app.action_device

String

dimension

action_values.omni_add_to_cart

action_values.omni_add_to_cart

Float

metric

action_values.omni_add_to_cart.1d_click

action_values.omni_add_to_cart.1d_click

Float

metric

action_values.omni_add_to_cart.1d_view

action_values.omni_add_to_cart.1d_view

Float

metric

action_values.omni_add_to_cart.28d_click

action_values.omni_add_to_cart.28d_click

Float

metric

action_values.omni_add_to_cart.28d_view

action_values.omni_add_to_cart.28d_view

Float

metric

action_values.omni_add_to_cart.7d_click

action_values.omni_add_to_cart.7d_click

Float

metric

action_values.omni_add_to_cart.7d_view

action_values.omni_add_to_cart.7d_view

Float

metric

action_values.omni_add_to_cart.action_device

action_values.omni_add_to_cart.action_device

String

dimension

action_values.omni_app_install

action_values.omni_app_install

String

dimension

action_values.omni_app_install.1d_click

action_values.omni_app_install.1d_click

String

dimension

action_values.omni_app_install.1d_view

action_values.omni_app_install.1d_view

String

dimension

action_values.omni_app_install.28d_click

action_values.omni_app_install.28d_click

String

dimension

action_values.omni_app_install.28d_view

action_values.omni_app_install.28d_view

String

dimension

action_values.omni_app_install.7d_click

action_values.omni_app_install.7d_click

String

dimension

action_values.omni_app_install.7d_view

action_values.omni_app_install.7d_view

String

dimension

action_values.omni_complete_registration

action_values.omni_complete_registration

Float

metric

action_values.omni_complete_registration.1d_click

action_values.omni_complete_registration.1d_click

String

metric

action_values.omni_complete_registration.1d_view

action_values.omni_complete_registration.1d_view

String

metric

action_values.omni_complete_registration.28d_click

action_values.omni_complete_registration.28d_click

String

dimension

action_values.omni_complete_registration.28d_view

action_values.omni_complete_registration.28d_view

Long

metric

action_values.omni_complete_registration.7d_click

action_values.omni_complete_registration.7d_click

String

metric

action_values.omni_complete_registration.7d_view

action_values.omni_complete_registration.7d_view

String

dimension

action_values.omni_complete_registration.action_device

action_values.omni_complete_registration.action_device

String

dimension

action_values.omni_custom

action_values.omni_custom

String

metric

action_values.omni_custom.1d_click

action_values.omni_custom.1d_click

Long

metric

action_values.omni_custom.1d_view

action_values.omni_custom.1d_view

String

metric

action_values.omni_custom.28d_click

action_values.omni_custom.28d_click

String

dimension

action_values.omni_custom.28d_view

action_values.omni_custom.28d_view

String

dimension

action_values.omni_custom.7d_click

action_values.omni_custom.7d_click

String

dimension

action_values.omni_custom.7d_view

action_values.omni_custom.7d_view

String

dimension

action_values.omni_custom.action_device

action_values.omni_custom.action_device

String

dimension

action_values.omni_initiated_checkout

action_values.omni_initiated_checkout

Float

metric

action_values.omni_initiated_checkout.1d_click

action_values.omni_initiated_checkout.1d_click

Float

metric

action_values.omni_initiated_checkout.1d_view

action_values.omni_initiated_checkout.1d_view

Float

metric

action_values.omni_initiated_checkout.28d_click

action_values.omni_initiated_checkout.28d_click

String

metric

action_values.omni_initiated_checkout.28d_view

action_values.omni_initiated_checkout.28d_view

String

dimension

action_values.omni_initiated_checkout.7d_click

action_values.omni_initiated_checkout.7d_click

String

metric

action_values.omni_initiated_checkout.7d_view

action_values.omni_initiated_checkout.7d_view

String

dimension

action_values.omni_initiated_checkout.action_device

action_values.omni_initiated_checkout.action_device

String

dimension

action_values.omni_level_achieved

action_values.omni_level_achieved

String

metric

action_values.omni_level_achieved.1d_click

action_values.omni_level_achieved.1d_click

String

dimension

action_values.omni_level_achieved.1d_view

action_values.omni_level_achieved.1d_view

String

dimension

action_values.omni_level_achieved.28d_click

action_values.omni_level_achieved.28d_click

String

dimension

action_values.omni_level_achieved.28d_view

action_values.omni_level_achieved.28d_view

String

dimension

action_values.omni_level_achieved.7d_click

action_values.omni_level_achieved.7d_click

String

dimension

action_values.omni_level_achieved.7d_view

action_values.omni_level_achieved.7d_view

String

dimension

action_values.omni_purchase

action_values.omni_purchase

Float

metric

action_values.omni_purchase.1d_click

action_values.omni_purchase.1d_click

Float

metric

action_values.omni_purchase.1d_view

action_values.omni_purchase.1d_view

Float

metric

action_values.omni_purchase.28d_click

action_values.omni_purchase.28d_click

Float

metric

action_values.omni_purchase.28d_view

action_values.omni_purchase.28d_view

Float

metric

action_values.omni_purchase.7d_click

action_values.omni_purchase.7d_click

Long

metric

action_values.omni_purchase.7d_view

action_values.omni_purchase.7d_view

Float

metric

action_values.omni_purchase.action_device

action_values.omni_purchase.action_device

String

dimension

action_values.omni_rate

action_values.omni_rate

Float

metric

action_values.omni_rate.1d_click

action_values.omni_rate.1d_click

String

dimension

action_values.omni_rate.1d_view

action_values.omni_rate.1d_view

String

dimension

action_values.omni_rate.28d_click

action_values.omni_rate.28d_click

String

dimension

action_values.omni_rate.28d_view

action_values.omni_rate.28d_view

String

dimension

action_values.omni_rate.7d_click

action_values.omni_rate.7d_click

String

dimension

action_values.omni_rate.7d_view

action_values.omni_rate.7d_view

String

dimension

action_values.omni_search

action_values.omni_search

Long

metric

action_values.omni_search.1d_click

action_values.omni_search.1d_click

Long

metric

action_values.omni_search.1d_view

action_values.omni_search.1d_view

Long

metric

action_values.omni_search.28d_click

action_values.omni_search.28d_click

String

dimension

action_values.omni_search.28d_view

action_values.omni_search.28d_view

Long

metric

action_values.omni_search.7d_click

action_values.omni_search.7d_click

String

dimension

action_values.omni_search.7d_view

action_values.omni_search.7d_view

String

dimension

action_values.omni_search.action_device

action_values.omni_search.action_device

String

dimension

action_values.omni_spend_credits

action_values.omni_spend_credits

String

metric

action_values.omni_spend_credits.1d_click

action_values.omni_spend_credits.1d_click

String

dimension

action_values.omni_spend_credits.1d_view

action_values.omni_spend_credits.1d_view

String

dimension

action_values.omni_spend_credits.28d_click

action_values.omni_spend_credits.28d_click

String

dimension

action_values.omni_spend_credits.28d_view

action_values.omni_spend_credits.28d_view

String

dimension

action_values.omni_spend_credits.7d_click

action_values.omni_spend_credits.7d_click

String

dimension

action_values.omni_spend_credits.7d_view

action_values.omni_spend_credits.7d_view

String

dimension

action_values.omni_tutorial_completion

action_values.omni_tutorial_completion

String

metric

action_values.omni_tutorial_completion.1d_click

action_values.omni_tutorial_completion.1d_click

String

dimension

action_values.omni_tutorial_completion.1d_view

action_values.omni_tutorial_completion.1d_view

String

dimension

action_values.omni_tutorial_completion.28d_click

action_values.omni_tutorial_completion.28d_click

String

dimension

action_values.omni_tutorial_completion.28d_view

action_values.omni_tutorial_completion.28d_view

String

dimension

action_values.omni_tutorial_completion.7d_click

action_values.omni_tutorial_completion.7d_click

String

dimension

action_values.omni_tutorial_completion.7d_view

action_values.omni_tutorial_completion.7d_view

String

dimension

action_values.omni_view_content

action_values.omni_view_content

Float

metric

action_values.omni_view_content.1d_click

action_values.omni_view_content.1d_click

Float

metric

action_values.omni_view_content.1d_view

action_values.omni_view_content.1d_view

Float

metric

action_values.omni_view_content.28d_click

action_values.omni_view_content.28d_click

Float

metric

action_values.omni_view_content.28d_view

action_values.omni_view_content.28d_view

Float

metric

action_values.omni_view_content.7d_click

action_values.omni_view_content.7d_click

Float

metric

action_values.omni_view_content.7d_view

action_values.omni_view_content.7d_view

Float

metric

action_values.omni_view_content.action_device

action_values.omni_view_content.action_device

String

dimension

action_values.onsite_app_add_to_cart

action_values.onsite_app_add_to_cart

String

dimension

action_values.onsite_app_add_to_cart.1d_click

action_values.onsite_app_add_to_cart.1d_click

String

dimension

action_values.onsite_app_add_to_cart.1d_view

action_values.onsite_app_add_to_cart.1d_view

String

dimension

action_values.onsite_app_add_to_cart.28d_click

action_values.onsite_app_add_to_cart.28d_click

String

dimension

action_values.onsite_app_add_to_cart.28d_view

action_values.onsite_app_add_to_cart.28d_view

String

dimension

action_values.onsite_app_add_to_cart.7d_click

action_values.onsite_app_add_to_cart.7d_click

String

dimension

action_values.onsite_app_add_to_cart.7d_view

action_values.onsite_app_add_to_cart.7d_view

String

dimension

action_values.onsite_app_purchase

action_values.onsite_app_purchase

String

dimension

action_values.onsite_app_purchase.1d_click

action_values.onsite_app_purchase.1d_click

String

dimension

action_values.onsite_app_purchase.1d_view

action_values.onsite_app_purchase.1d_view

String

dimension

action_values.onsite_app_purchase.28d_click

action_values.onsite_app_purchase.28d_click

String

dimension

action_values.onsite_app_purchase.28d_view

action_values.onsite_app_purchase.28d_view

String

dimension

action_values.onsite_app_purchase.7d_click

action_values.onsite_app_purchase.7d_click

String

dimension

action_values.onsite_app_purchase.7d_view

action_values.onsite_app_purchase.7d_view

String

dimension

action_values.onsite_app_view_content

action_values.onsite_app_view_content

String

dimension

action_values.onsite_app_view_content.1d_click

action_values.onsite_app_view_content.1d_click

String

dimension

action_values.onsite_app_view_content.1d_view

action_values.onsite_app_view_content.1d_view

String

dimension

action_values.onsite_app_view_content.28d_click

action_values.onsite_app_view_content.28d_click

String

dimension

action_values.onsite_app_view_content.28d_view

action_values.onsite_app_view_content.28d_view

String

dimension

action_values.onsite_app_view_content.7d_click

action_values.onsite_app_view_content.7d_click

String

dimension

action_values.onsite_app_view_content.7d_view

action_values.onsite_app_view_content.7d_view

String

dimension

action_values.onsite_conversion

action_values.onsite_conversion

String

dimension

action_values.onsite_conversion.1d_click

action_values.onsite_conversion.1d_click

String

dimension

action_values.onsite_conversion.1d_view

action_values.onsite_conversion.1d_view

String

dimension

action_values.onsite_conversion.28d_click

action_values.onsite_conversion.28d_click

String

dimension

action_values.onsite_conversion.28d_view

action_values.onsite_conversion.28d_view

String

dimension

action_values.onsite_conversion.7d_click

action_values.onsite_conversion.7d_click

String

dimension

action_values.onsite_conversion.7d_view

action_values.onsite_conversion.7d_view

String

dimension

action_values.onsite_conversion.flow_complete

action_values.onsite_conversion.flow_complete

String

dimension

action_values.onsite_conversion.flow_complete.1d_click

action_values.onsite_conversion.flow_complete.1d_click

String

dimension

action_values.onsite_conversion.flow_complete.1d_view

action_values.onsite_conversion.flow_complete.1d_view

String

dimension

action_values.onsite_conversion.flow_complete.28d_click

action_values.onsite_conversion.flow_complete.28d_click

String

dimension

action_values.onsite_conversion.flow_complete.28d_view

action_values.onsite_conversion.flow_complete.28d_view

String

dimension

action_values.onsite_conversion.flow_complete.7d_click

action_values.onsite_conversion.flow_complete.7d_click

String

dimension

action_values.onsite_conversion.flow_complete.7d_view

action_values.onsite_conversion.flow_complete.7d_view

String

dimension

action_values.onsite_conversion.lead_grouped

action_values.onsite_conversion.lead_grouped

String

dimension

action_values.onsite_conversion.lead_grouped.1d_click

action_values.onsite_conversion.lead_grouped.1d_click

String

dimension

action_values.onsite_conversion.lead_grouped.1d_view

action_values.onsite_conversion.lead_grouped.1d_view

String

dimension

action_values.onsite_conversion.lead_grouped.28d_click

action_values.onsite_conversion.lead_grouped.28d_click

String

dimension

action_values.onsite_conversion.lead_grouped.28d_view

action_values.onsite_conversion.lead_grouped.28d_view

String

dimension

action_values.onsite_conversion.lead_grouped.7d_click

action_values.onsite_conversion.lead_grouped.7d_click

String

dimension

action_values.onsite_conversion.messaging_block

action_values.onsite_conversion.messaging_block

String

dimension

action_values.onsite_conversion.messaging_block.1d_click

action_values.onsite_conversion.messaging_block.1d_click

String

dimension

action_values.onsite_conversion.messaging_block.1d_view

action_values.onsite_conversion.messaging_block.1d_view

String

dimension

action_values.onsite_conversion.messaging_block.28d_click

action_values.onsite_conversion.messaging_block.28d_click

String

dimension

action_values.onsite_conversion.messaging_block.28d_view

action_values.onsite_conversion.messaging_block.28d_view

String

dimension

action_values.onsite_conversion.messaging_block.7d_click

action_values.onsite_conversion.messaging_block.7d_click

String

dimension

action_values.onsite_conversion.messaging_block.7d_view

action_values.onsite_conversion.messaging_block.7d_view

String

dimension

action_values.onsite_conversion.messaging_conversation_started_7d

action_values.onsite_conversion.messaging_conversation_started_7d

String

dimension

action_values.onsite_conversion.messaging_conversation_started_7d.1d_click

action_values.onsite_conversion.messaging_conversation_started_7d.1d_click

String

dimension

action_values.onsite_conversion.messaging_conversation_started_7d.1d_view

action_values.onsite_conversion.messaging_conversation_started_7d.1d_view

String

dimension

action_values.onsite_conversion.messaging_conversation_started_7d.28d_click

action_values.onsite_conversion.messaging_conversation_started_7d.28d_click

String

dimension

action_values.onsite_conversion.messaging_conversation_started_7d.28d_view

action_values.onsite_conversion.messaging_conversation_started_7d.28d_view

String

dimension

action_values.onsite_conversion.messaging_conversation_started_7d.7d_click

action_values.onsite_conversion.messaging_conversation_started_7d.7d_click

String

dimension

action_values.onsite_conversion.messaging_first_reply

action_values.onsite_conversion.messaging_first_reply

String

dimension

action_values.onsite_conversion.messaging_first_reply.1d_click

action_values.onsite_conversion.messaging_first_reply.1d_click

String

dimension

action_values.onsite_conversion.messaging_first_reply.1d_view

action_values.onsite_conversion.messaging_first_reply.1d_view

String

dimension

action_values.onsite_conversion.messaging_first_reply.28d_click

action_values.onsite_conversion.messaging_first_reply.28d_click

String

dimension

action_values.onsite_conversion.messaging_first_reply.28d_view

action_values.onsite_conversion.messaging_first_reply.28d_view

String

dimension

action_values.onsite_conversion.messaging_first_reply.7d_click

action_values.onsite_conversion.messaging_first_reply.7d_click

String

dimension

action_values.onsite_conversion.messaging_first_reply.7d_view

action_values.onsite_conversion.messaging_first_reply.7d_view

String

dimension

action_values.onsite_conversion.messaging_reply

action_values.onsite_conversion.messaging_reply

String

dimension

action_values.onsite_conversion.messaging_reply.1d_click

action_values.onsite_conversion.messaging_reply.1d_click

String

dimension

action_values.onsite_conversion.messaging_reply.1d_view

action_values.onsite_conversion.messaging_reply.1d_view

String

dimension

action_values.onsite_conversion.messaging_reply.28d_click

action_values.onsite_conversion.messaging_reply.28d_click

String

dimension

action_values.onsite_conversion.messaging_reply.28d_view

action_values.onsite_conversion.messaging_reply.28d_view

String

dimension

action_values.onsite_conversion.messaging_reply.7d_click

action_values.onsite_conversion.messaging_reply.7d_click

String

dimension

action_values.onsite_conversion.messaging_reply.7d_view

action_values.onsite_conversion.messaging_reply.7d_view

String

dimension

action_values.onsite_conversion.post_save

action_values.onsite_conversion.post_save

String

dimension

action_values.onsite_conversion.post_save.1d_click

action_values.onsite_conversion.post_save.1d_click

String

dimension

action_values.onsite_conversion.post_save.1d_view

action_values.onsite_conversion.post_save.1d_view

String

dimension

action_values.onsite_conversion.post_save.28d_click

action_values.onsite_conversion.post_save.28d_click

String

dimension

action_values.onsite_conversion.post_save.28d_view

action_values.onsite_conversion.post_save.28d_view

String

dimension

action_values.onsite_conversion.post_save.7d_click

action_values.onsite_conversion.post_save.7d_click

String

dimension

action_values.onsite_conversion.post_save.7d_view

action_values.onsite_conversion.post_save.7d_view

String

dimension

action_values.onsite_conversion.purchase

action_values.onsite_conversion.purchase

String

metric

action_values.onsite_conversion.purchase.1d_click

action_values.onsite_conversion.purchase.1d_click

Float

metric

action_values.onsite_conversion.purchase.1d_view

action_values.onsite_conversion.purchase.1d_view

Float

metric

action_values.onsite_conversion.purchase.28d_click

action_values.onsite_conversion.purchase.28d_click

String

dimension

action_values.onsite_conversion.purchase.28d_view

action_values.onsite_conversion.purchase.28d_view

String

dimension

action_values.onsite_conversion.purchase.7d_click

action_values.onsite_conversion.purchase.7d_click

Float

metric

action_values.onsite_conversion.purchase.7d_view

action_values.onsite_conversion.purchase.7d_view

String

dimension

action_values.onsite_web_add_to_cart

action_values.onsite_web_add_to_cart

String

dimension

action_values.onsite_web_add_to_cart.1d_click

action_values.onsite_web_add_to_cart.1d_click

String

dimension

action_values.onsite_web_add_to_cart.1d_view

action_values.onsite_web_add_to_cart.1d_view

String

dimension

action_values.onsite_web_add_to_cart.28d_click

action_values.onsite_web_add_to_cart.28d_click

String

dimension

action_values.onsite_web_add_to_cart.28d_view

action_values.onsite_web_add_to_cart.28d_view

String

dimension

action_values.onsite_web_add_to_cart.7d_click

action_values.onsite_web_add_to_cart.7d_click

String

dimension

action_values.onsite_web_add_to_cart.7d_view

action_values.onsite_web_add_to_cart.7d_view

String

dimension

action_values.onsite_web_app_add_to_cart

action_values.onsite_web_app_add_to_cart

String

dimension

action_values.onsite_web_app_add_to_cart.1d_click

action_values.onsite_web_app_add_to_cart.1d_click

String

dimension

action_values.onsite_web_app_add_to_cart.1d_view

action_values.onsite_web_app_add_to_cart.1d_view

String

dimension

action_values.onsite_web_app_add_to_cart.28d_click

action_values.onsite_web_app_add_to_cart.28d_click

String

dimension

action_values.onsite_web_app_add_to_cart.28d_view

action_values.onsite_web_app_add_to_cart.28d_view

String

dimension

action_values.onsite_web_app_add_to_cart.7d_click

action_values.onsite_web_app_add_to_cart.7d_click

String

dimension

action_values.onsite_web_app_add_to_cart.7d_view

action_values.onsite_web_app_add_to_cart.7d_view

String

dimension

action_values.onsite_web_app_event

action_values.onsite_web_app_event

String

dimension

action_values.onsite_web_app_event.1d_click

action_values.onsite_web_app_event.1d_click

String

dimension

action_values.onsite_web_app_event.1d_view

action_values.onsite_web_app_event.1d_view

String

dimension

action_values.onsite_web_app_event.28d_click

action_values.onsite_web_app_event.28d_click

String

dimension

action_values.onsite_web_app_event.28d_view

action_values.onsite_web_app_event.28d_view

String

dimension

action_values.onsite_web_app_event.7d_click

action_values.onsite_web_app_event.7d_click

String

dimension

action_values.onsite_web_app_event.7d_view

action_values.onsite_web_app_event.7d_view

String

dimension

action_values.onsite_web_app_purchase

action_values.onsite_web_app_purchase

String

dimension

action_values.onsite_web_app_purchase.1d_click

action_values.onsite_web_app_purchase.1d_click

String

dimension

action_values.onsite_web_app_purchase.1d_view

action_values.onsite_web_app_purchase.1d_view

String

dimension

action_values.onsite_web_app_purchase.28d_click

action_values.onsite_web_app_purchase.28d_click

String

dimension

action_values.onsite_web_app_purchase.28d_view

action_values.onsite_web_app_purchase.28d_view

String

dimension

action_values.onsite_web_app_purchase.7d_click

action_values.onsite_web_app_purchase.7d_click

String

dimension

action_values.onsite_web_app_purchase.7d_view

action_values.onsite_web_app_purchase.7d_view

String

dimension

action_values.onsite_web_app_view_content

action_values.onsite_web_app_view_content

String

dimension

action_values.onsite_web_app_view_content.1d_click

action_values.onsite_web_app_view_content.1d_click

String

dimension

action_values.onsite_web_app_view_content.1d_view

action_values.onsite_web_app_view_content.1d_view

String

dimension

action_values.onsite_web_app_view_content.28d_click

action_values.onsite_web_app_view_content.28d_click

String

dimension

action_values.onsite_web_app_view_content.28d_view

action_values.onsite_web_app_view_content.28d_view

String

dimension

action_values.onsite_web_app_view_content.7d_click

action_values.onsite_web_app_view_content.7d_click

String

dimension

action_values.onsite_web_app_view_content.7d_view

action_values.onsite_web_app_view_content.7d_view

String

dimension

action_values.onsite_web_purchase

action_values.onsite_web_purchase

String

dimension

action_values.onsite_web_purchase.1d_click

action_values.onsite_web_purchase.1d_click

String

dimension

action_values.onsite_web_purchase.1d_view

action_values.onsite_web_purchase.1d_view

String

dimension

action_values.onsite_web_purchase.28d_click

action_values.onsite_web_purchase.28d_click

String

dimension

action_values.onsite_web_purchase.28d_view

action_values.onsite_web_purchase.28d_view

String

dimension

action_values.onsite_web_purchase.7d_click

action_values.onsite_web_purchase.7d_click

String

dimension

action_values.onsite_web_purchase.7d_view

action_values.onsite_web_purchase.7d_view

String

dimension

action_values.onsite_web_view_content

action_values.onsite_web_view_content

String

dimension

action_values.onsite_web_view_content.1d_click

action_values.onsite_web_view_content.1d_click

String

dimension

action_values.onsite_web_view_content.1d_view

action_values.onsite_web_view_content.1d_view

String

dimension

action_values.onsite_web_view_content.28d_click

action_values.onsite_web_view_content.28d_click

String

dimension

action_values.onsite_web_view_content.28d_view

action_values.onsite_web_view_content.28d_view

String

dimension

action_values.onsite_web_view_content.7d_click

action_values.onsite_web_view_content.7d_click

String

dimension

action_values.onsite_web_view_content.7d_view

action_values.onsite_web_view_content.7d_view

String

dimension

action_values.other.add_payment_info

action_values.other.add_payment_info

Float

metric

action_values.other.add_payment_info.1d_view

action_values.other.add_payment_info.1d_view

Float

metric

action_values.other.add_to_cart

action_values.other.add_to_cart

Float

metric

action_values.other.add_to_cart.1d_click

action_values.other.add_to_cart.1d_click

Float

metric

action_values.other.add_to_cart.1d_view

action_values.other.add_to_cart.1d_view

Float

metric

action_values.other.add_to_cart.7d_click

action_values.other.add_to_cart.7d_click

Float

metric

action_values.other.complete_registration

action_values.other.complete_registration

Float

metric

action_values.other.complete_registration.1d_view

action_values.other.complete_registration.1d_view

Float

metric

action_values.other.complete_registration.7d_click

action_values.other.complete_registration.7d_click

Float

metric

action_values.other.initiate_checkout

action_values.other.initiate_checkout

Float

metric

action_values.other.initiate_checkout.1d_view

action_values.other.initiate_checkout.1d_view

Float

metric

action_values.other.lead

action_values.other.lead

Long

metric

action_values.other.lead.1d_view

action_values.other.lead.1d_view

Long

metric

action_values.other.offsite_conversion.fb_pixel_add_payment_info

action_values.other.offsite_conversion.fb_pixel_add_payment_info

Float

metric

action_values.other.offsite_conversion.fb_pixel_add_payment_info.1d_view

action_values.other.offsite_conversion.fb_pixel_add_payment_info.1d_view

Float

metric

action_values.other.offsite_conversion.fb_pixel_add_to_cart

action_values.other.offsite_conversion.fb_pixel_add_to_cart

Float

metric

action_values.other.offsite_conversion.fb_pixel_add_to_cart.1d_click

action_values.other.offsite_conversion.fb_pixel_add_to_cart.1d_click

Float

metric

action_values.other.offsite_conversion.fb_pixel_add_to_cart.1d_view

action_values.other.offsite_conversion.fb_pixel_add_to_cart.1d_view

Float

metric

action_values.other.offsite_conversion.fb_pixel_add_to_cart.7d_click

action_values.other.offsite_conversion.fb_pixel_add_to_cart.7d_click

Float

metric

action_values.other.offsite_conversion.fb_pixel_complete_registration

action_values.other.offsite_conversion.fb_pixel_complete_registration

Float

metric

action_values.other.offsite_conversion.fb_pixel_complete_registration.1d_view

action_values.other.offsite_conversion.fb_pixel_complete_registration.1d_view

Float

metric

action_values.other.offsite_conversion.fb_pixel_complete_registration.7d_click

action_values.other.offsite_conversion.fb_pixel_complete_registration.7d_click

Float

metric

action_values.other.offsite_conversion.fb_pixel_custom

action_values.other.offsite_conversion.fb_pixel_custom

Long

metric

action_values.other.offsite_conversion.fb_pixel_custom.1d_view

action_values.other.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

action_values.other.offsite_conversion.fb_pixel_initiate_checkout

action_values.other.offsite_conversion.fb_pixel_initiate_checkout

Float

metric

action_values.other.offsite_conversion.fb_pixel_initiate_checkout.1d_view

action_values.other.offsite_conversion.fb_pixel_initiate_checkout.1d_view

Float

metric

action_values.other.offsite_conversion.fb_pixel_lead

action_values.other.offsite_conversion.fb_pixel_lead

Long

metric

action_values.other.offsite_conversion.fb_pixel_lead.1d_view

action_values.other.offsite_conversion.fb_pixel_lead.1d_view

Long

metric

action_values.other.offsite_conversion.fb_pixel_purchase

action_values.other.offsite_conversion.fb_pixel_purchase

Float

metric

action_values.other.offsite_conversion.fb_pixel_purchase.1d_click

action_values.other.offsite_conversion.fb_pixel_purchase.1d_click

Long

metric

action_values.other.offsite_conversion.fb_pixel_purchase.1d_view

action_values.other.offsite_conversion.fb_pixel_purchase.1d_view

Float

metric

action_values.other.offsite_conversion.fb_pixel_purchase.7d_click

action_values.other.offsite_conversion.fb_pixel_purchase.7d_click

Long

metric

action_values.other.offsite_conversion.fb_pixel_search.1d_view

action_values.other.offsite_conversion.fb_pixel_search.1d_view

Float

metric

action_values.other.offsite_conversion.fb_pixel_view_content

action_values.other.offsite_conversion.fb_pixel_view_content

Float

metric

action_values.other.offsite_conversion.fb_pixel_view_content.1d_click

action_values.other.offsite_conversion.fb_pixel_view_content.1d_click

Float

metric

action_values.other.offsite_conversion.fb_pixel_view_content.1d_view

action_values.other.offsite_conversion.fb_pixel_view_content.1d_view

Float

metric

action_values.other.offsite_conversion.fb_pixel_view_content.7d_click

action_values.other.offsite_conversion.fb_pixel_view_content.7d_click

Float

metric

action_values.other.omni_add_to_cart

action_values.other.omni_add_to_cart

Float

metric

action_values.other.omni_add_to_cart.1d_click

action_values.other.omni_add_to_cart.1d_click

Float

metric

action_values.other.omni_add_to_cart.1d_view

action_values.other.omni_add_to_cart.1d_view

Float

metric

action_values.other.omni_add_to_cart.7d_click

action_values.other.omni_add_to_cart.7d_click

Float

metric

action_values.other.omni_complete_registration

action_values.other.omni_complete_registration

Float

metric

action_values.other.omni_complete_registration.1d_view

action_values.other.omni_complete_registration.1d_view

Float

metric

action_values.other.omni_complete_registration.7d_click

action_values.other.omni_complete_registration.7d_click

Float

metric

action_values.other.omni_initiated_checkout

action_values.other.omni_initiated_checkout

Float

metric

action_values.other.omni_initiated_checkout.1d_view

action_values.other.omni_initiated_checkout.1d_view

Float

metric

action_values.other.omni_search.1d_view

action_values.other.omni_search.1d_view

Float

metric

action_values.other.omni_view_content

action_values.other.omni_view_content

Float

metric

action_values.other.omni_view_content.1d_click

action_values.other.omni_view_content.1d_click

Float

metric

action_values.other.omni_view_content.1d_view

action_values.other.omni_view_content.1d_view

Float

metric

action_values.other.omni_view_content.7d_click

action_values.other.omni_view_content.7d_click

Float

metric

action_values.other.search.1d_view

action_values.other.search.1d_view

Float

metric

action_values.outbound_click

action_values.outbound_click

String

dimension

action_values.outbound_click.1d_click

action_values.outbound_click.1d_click

String

dimension

action_values.outbound_click.1d_view

action_values.outbound_click.1d_view

String

dimension

action_values.outbound_click.28d_click

action_values.outbound_click.28d_click

String

dimension

action_values.outbound_click.28d_view

action_values.outbound_click.28d_view

String

dimension

action_values.outbound_click.7d_click

action_values.outbound_click.7d_click

String

dimension

action_values.outbound_click.7d_view

action_values.outbound_click.7d_view

String

dimension

action_values.page_engagement

action_values.page_engagement

String

dimension

action_values.page_engagement.1d_click

action_values.page_engagement.1d_click

String

dimension

action_values.page_engagement.1d_view

action_values.page_engagement.1d_view

String

dimension

action_values.page_engagement.28d_click

action_values.page_engagement.28d_click

String

dimension

action_values.page_engagement.28d_view

action_values.page_engagement.28d_view

String

dimension

action_values.page_engagement.7d_click

action_values.page_engagement.7d_click

String

dimension

action_values.page_engagement.7d_view

action_values.page_engagement.7d_view

String

dimension

action_values.page_story

action_values.page_story

String

dimension

action_values.page_story.1d_click

action_values.page_story.1d_click

String

dimension

action_values.page_story.1d_view

action_values.page_story.1d_view

String

dimension

action_values.page_story.28d_click

action_values.page_story.28d_click

String

dimension

action_values.page_story.28d_view

action_values.page_story.28d_view

String

dimension

action_values.page_story.7d_click

action_values.page_story.7d_click

String

dimension

action_values.page_story.7d_view

action_values.page_story.7d_view

String

dimension

action_values.photo_view

action_values.photo_view

String

dimension

action_values.photo_view.1d_click

action_values.photo_view.1d_click

String

dimension

action_values.photo_view.1d_view

action_values.photo_view.1d_view

String

dimension

action_values.photo_view.28d_click

action_values.photo_view.28d_click

String

dimension

action_values.photo_view.28d_view

action_values.photo_view.28d_view

String

dimension

action_values.photo_view.7d_click

action_values.photo_view.7d_click

String

dimension

action_values.photo_view.7d_view

action_values.photo_view.7d_view

String

dimension

action_values.post

action_values.post

String

dimension

action_values.post.1d_click

action_values.post.1d_click

String

dimension

action_values.post.1d_view

action_values.post.1d_view

String

dimension

action_values.post.28d_click

action_values.post.28d_click

String

dimension

action_values.post.28d_view

action_values.post.28d_view

String

dimension

action_values.post.7d_click

action_values.post.7d_click

String

dimension

action_values.post.7d_view

action_values.post.7d_view

String

dimension

action_values.post_engagement

action_values.post_engagement

String

dimension

action_values.post_engagement.1d_click

action_values.post_engagement.1d_click

String

dimension

action_values.post_engagement.1d_view

action_values.post_engagement.1d_view

String

dimension

action_values.post_engagement.28d_click

action_values.post_engagement.28d_click

String

dimension

action_values.post_engagement.28d_view

action_values.post_engagement.28d_view

String

dimension

action_values.post_engagement.7d_click

action_values.post_engagement.7d_click

String

dimension

action_values.post_engagement.7d_view

action_values.post_engagement.7d_view

String

dimension

action_values.post_reaction

action_values.post_reaction

String

dimension

action_values.post_reaction.1d_click

action_values.post_reaction.1d_click

String

dimension

action_values.post_reaction.1d_view

action_values.post_reaction.1d_view

String

dimension

action_values.post_reaction.28d_click

action_values.post_reaction.28d_click

String

dimension

action_values.post_reaction.28d_view

action_values.post_reaction.28d_view

String

dimension

action_values.post_reaction.7d_click

action_values.post_reaction.7d_click

String

dimension

action_values.post_reaction.7d_view

action_values.post_reaction.7d_view

String

dimension

action_values.post_story

action_values.post_story

String

dimension

action_values.post_story.1d_click

action_values.post_story.1d_click

String

dimension

action_values.post_story.1d_view

action_values.post_story.1d_view

String

dimension

action_values.post_story.28d_click

action_values.post_story.28d_click

String

dimension

action_values.post_story.28d_view

action_values.post_story.28d_view

String

dimension

action_values.post_story.7d_click

action_values.post_story.7d_click

String

dimension

action_values.post_story.7d_view

action_values.post_story.7d_view

String

dimension

action_values.purchase

action_values.purchase

String

dimension

action_values.purchase.1d_click

action_values.purchase.1d_click

String

dimension

action_values.purchase.1d_view

action_values.purchase.1d_view

String

dimension

action_values.purchase.28d_click

action_values.purchase.28d_click

String

dimension

action_values.purchase.28d_view

action_values.purchase.28d_view

String

dimension

action_values.purchase.7d_click

action_values.purchase.7d_click

String

dimension

action_values.purchase.7d_view

action_values.purchase.7d_view

String

dimension

action_values.receive_offer

action_values.receive_offer

String

dimension

action_values.receive_offer.1d_click

action_values.receive_offer.1d_click

String

dimension

action_values.receive_offer.1d_view

action_values.receive_offer.1d_view

String

dimension

action_values.receive_offer.28d_click

action_values.receive_offer.28d_click

String

dimension

action_values.receive_offer.28d_view

action_values.receive_offer.28d_view

String

dimension

action_values.receive_offer.7d_click

action_values.receive_offer.7d_click

String

dimension

action_values.receive_offer.7d_view

action_values.receive_offer.7d_view

String

dimension

action_values.rsvp

action_values.rsvp

String

dimension

action_values.rsvp.1d_click

action_values.rsvp.1d_click

String

dimension

action_values.rsvp.1d_view

action_values.rsvp.1d_view

String

dimension

action_values.rsvp.28d_click

action_values.rsvp.28d_click

String

dimension

action_values.rsvp.28d_view

action_values.rsvp.28d_view

String

dimension

action_values.rsvp.7d_click

action_values.rsvp.7d_click

String

dimension

action_values.rsvp.7d_view

action_values.rsvp.7d_view

String

dimension

action_values.search

action_values.search

String

metric

action_values.search.1d_click

action_values.search.1d_click

String

dimension

action_values.search.1d_view

action_values.search.1d_view

String

metric

action_values.search.28d_click

action_values.search.28d_click

String

dimension

action_values.search.28d_view

action_values.search.28d_view

String

dimension

action_values.search.7d_click

action_values.search.7d_click

String

dimension

action_values.search.7d_view

action_values.search.7d_view

String

dimension

action_values.store_visit_with_dwell

action_values.store_visit_with_dwell

String

dimension

action_values.store_visit_with_dwell.1d_click

action_values.store_visit_with_dwell.1d_click

String

dimension

action_values.store_visit_with_dwell.1d_view

action_values.store_visit_with_dwell.1d_view

String

dimension

action_values.store_visit_with_dwell.28d_click

action_values.store_visit_with_dwell.28d_click

String

dimension

action_values.store_visit_with_dwell.28d_view

action_values.store_visit_with_dwell.28d_view

String

dimension

action_values.store_visit_with_dwell.7d_click

action_values.store_visit_with_dwell.7d_click

String

dimension

action_values.store_visit_with_dwell.7d_view

action_values.store_visit_with_dwell.7d_view

String

dimension

action_values.submit_application_total

action_values.submit_application_total

String

dimension

action_values.submit_application_total.1d_click

action_values.submit_application_total.1d_click

String

dimension

action_values.submit_application_total.1d_view

action_values.submit_application_total.1d_view

String

dimension

action_values.submit_application_total.28d_click

action_values.submit_application_total.28d_click

String

dimension

action_values.submit_application_total.28d_view

action_values.submit_application_total.28d_view

String

dimension

action_values.submit_application_total.7d_click

action_values.submit_application_total.7d_click

String

dimension

action_values.submit_application_website

action_values.submit_application_website

String

dimension

action_values.submit_application_website.1d_click

action_values.submit_application_website.1d_click

String

dimension

action_values.submit_application_website.1d_view

action_values.submit_application_website.1d_view

String

dimension

action_values.submit_application_website.28d_click

action_values.submit_application_website.28d_click

String

dimension

action_values.submit_application_website.28d_view

action_values.submit_application_website.28d_view

String

dimension

action_values.submit_application_website.7d_click

action_values.submit_application_website.7d_click

String

dimension

action_values.subscribe

action_values.subscribe

String

dimension

action_values.subscribe.1d_click

action_values.subscribe.1d_click

String

dimension

action_values.subscribe.1d_view

action_values.subscribe.1d_view

String

dimension

action_values.subscribe.28d_click

action_values.subscribe.28d_click

String

dimension

action_values.subscribe.28d_view

action_values.subscribe.28d_view

String

dimension

action_values.subscribe.7d_click

action_values.subscribe.7d_click

String

dimension

action_values.subscribe.7d_view

action_values.subscribe.7d_view

String

dimension

action_values.tab_view

action_values.tab_view

String

dimension

action_values.tab_view.1d_click

action_values.tab_view.1d_click

String

dimension

action_values.tab_view.1d_view

action_values.tab_view.1d_view

String

dimension

action_values.tab_view.28d_click

action_values.tab_view.28d_click

String

dimension

action_values.tab_view.28d_view

action_values.tab_view.28d_view

String

dimension

action_values.tab_view.7d_click

action_values.tab_view.7d_click

String

dimension

action_values.tab_view.7d_view

action_values.tab_view.7d_view

String

dimension

action_values.video_view

action_values.video_view

String

dimension

action_values.video_view.1d_click

action_values.video_view.1d_click

String

dimension

action_values.video_view.1d_view

action_values.video_view.1d_view

String

dimension

action_values.video_view.28d_click

action_values.video_view.28d_click

String

dimension

action_values.video_view.28d_view

action_values.video_view.28d_view

String

dimension

action_values.video_view.7d_click

action_values.video_view.7d_click

String

dimension

action_values.video_view.7d_view

action_values.video_view.7d_view

String

dimension

action_values.view_content

action_values.view_content

String

dimension

action_values.view_content.1d_click

action_values.view_content.1d_click

String

dimension

action_values.view_content.1d_view

action_values.view_content.1d_view

String

dimension

action_values.view_content.28d_click

action_values.view_content.28d_click

String

dimension

action_values.view_content.28d_view

action_values.view_content.28d_view

String

dimension

action_values.view_content.7d_click

action_values.view_content.7d_click

String

dimension

action_values.view_content.7d_view

action_values.view_content.7d_view

String

dimension

action_video_sound

string

The sound status (on/off) when someone plays your video ad.

dimension

action_video_type

string

Video metrics breakdown.

dimension

actions

long

The total number of actions people took that are attributed to your ads. Actions may include engagement- clicks or conversions.

metric

actions.action_carousel_card_id

actions.action_carousel_card_id

Long

dimension

actions.action_carousel_card_name

actions.action_carousel_card_name

String

dimension

actions.add_payment_info

actions.add_payment_info

Long

metric

actions.add_payment_info.1d_click

actions.add_payment_info.1d_click

Long

metric

actions.add_payment_info.1d_view

actions.add_payment_info.1d_view

Long

metric

actions.add_payment_info.28d_click

actions.add_payment_info.28d_click

String

metric

actions.add_payment_info.28d_view

actions.add_payment_info.28d_view

String

dimension

actions.add_payment_info.7d_click

actions.add_payment_info.7d_click

String

metric

actions.add_payment_info.7d_view

actions.add_payment_info.7d_view

String

dimension

actions.add_payment_info.action_device

actions.add_payment_info.action_device

String

dimension

actions.add_to_cart

actions.add_to_cart

Long

metric

actions.add_to_cart.1d_click

actions.add_to_cart.1d_click

Long

metric

actions.add_to_cart.1d_view

actions.add_to_cart.1d_view

Long

metric

actions.add_to_cart.28d_click

actions.add_to_cart.28d_click

Long

metric

actions.add_to_cart.28d_view

actions.add_to_cart.28d_view

Long

metric

actions.add_to_cart.7d_click

actions.add_to_cart.7d_click

Long

metric

actions.add_to_cart.7d_view

actions.add_to_cart.7d_view

Long

metric

actions.add_to_cart.action_device

actions.add_to_cart.action_device

String

dimension

actions.add_to_wishlist

actions.add_to_wishlist

Long

metric

actions.add_to_wishlist.1d_click

actions.add_to_wishlist.1d_click

String

metric

actions.add_to_wishlist.1d_view

actions.add_to_wishlist.1d_view

String

metric

actions.add_to_wishlist.28d_click

actions.add_to_wishlist.28d_click

Long

metric

actions.add_to_wishlist.28d_view

actions.add_to_wishlist.28d_view

String

dimension

actions.add_to_wishlist.7d_click

actions.add_to_wishlist.7d_click

String

metric

actions.add_to_wishlist.7d_view

actions.add_to_wishlist.7d_view

String

dimension

actions.add_to_wishlist.action_device

actions.add_to_wishlist.action_device

String

dimension

actions.android_smartphone

actions.android_smartphone

Long

metric

actions.android_smartphone.comment

actions.android_smartphone.comment

Long

metric

actions.android_smartphone.comment.1d_click

actions.android_smartphone.comment.1d_click

Long

metric

actions.android_smartphone.comment.7d_click

actions.android_smartphone.comment.7d_click

Long

metric

actions.android_smartphone.interactive_component_tap

actions.android_smartphone.interactive_component_tap

Long

metric

actions.android_smartphone.interactive_component_tap.1d_click

actions.android_smartphone.interactive_component_tap.1d_click

Long

metric

actions.android_smartphone.interactive_component_tap.7d_click

actions.android_smartphone.interactive_component_tap.7d_click

Long

metric

actions.android_smartphone.leadgen_grouped

actions.android_smartphone.leadgen_grouped

Long

metric

actions.android_smartphone.leadgen_grouped.1d_click

actions.android_smartphone.leadgen_grouped.1d_click

Long

metric

actions.android_smartphone.leadgen_grouped.7d_click

actions.android_smartphone.leadgen_grouped.7d_click

Long

metric

actions.android_smartphone.link_click

actions.android_smartphone.link_click

Long

metric

actions.android_smartphone.link_click.1d_click

actions.android_smartphone.link_click.1d_click

Long

metric

actions.android_smartphone.link_click.7d_click

actions.android_smartphone.link_click.7d_click

Long

metric

actions.android_smartphone.offsite_conversion.fb_pixel_custom

actions.android_smartphone.offsite_conversion.fb_pixel_custom

Long

metric

actions.android_smartphone.offsite_conversion.fb_pixel_custom.1d_click

actions.android_smartphone.offsite_conversion.fb_pixel_custom.1d_click

Long

metric

actions.android_smartphone.offsite_conversion.fb_pixel_custom.1d_view

actions.android_smartphone.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

actions.android_smartphone.offsite_conversion.fb_pixel_custom.7d_click

actions.android_smartphone.offsite_conversion.fb_pixel_custom.7d_click

Long

metric

actions.android_smartphone.onsite_conversion.lead_grouped

actions.android_smartphone.onsite_conversion.lead_grouped

Long

metric

actions.android_smartphone.onsite_conversion.lead_grouped.1d_click

actions.android_smartphone.onsite_conversion.lead_grouped.1d_click

Long

metric

actions.android_smartphone.onsite_conversion.lead_grouped.7d_click

actions.android_smartphone.onsite_conversion.lead_grouped.7d_click

Long

metric

actions.android_smartphone.onsite_conversion.post_save

actions.android_smartphone.onsite_conversion.post_save

Long

metric

actions.android_smartphone.onsite_conversion.post_save.1d_click

actions.android_smartphone.onsite_conversion.post_save.1d_click

Long

metric

actions.android_smartphone.onsite_conversion.post_save.7d_click

actions.android_smartphone.onsite_conversion.post_save.7d_click

Long

metric

actions.android_smartphone.page_engagement

actions.android_smartphone.page_engagement

Long

metric

actions.android_smartphone.page_engagement.1d_click

actions.android_smartphone.page_engagement.1d_click

Long

metric

actions.android_smartphone.page_engagement.1d_view

actions.android_smartphone.page_engagement.1d_view

Long

metric

actions.android_smartphone.page_engagement.7d_click

actions.android_smartphone.page_engagement.7d_click

Long

metric

actions.android_smartphone.page_engagement.7d_view

actions.android_smartphone.page_engagement.7d_view

Long

metric

actions.android_smartphone.photo_view

actions.android_smartphone.photo_view

Long

metric

actions.android_smartphone.photo_view.1d_click

actions.android_smartphone.photo_view.1d_click

Long

metric

actions.android_smartphone.photo_view.7d_click

actions.android_smartphone.photo_view.7d_click

Long

metric

actions.android_smartphone.post

actions.android_smartphone.post

Long

metric

actions.android_smartphone.post.1d_click

actions.android_smartphone.post.1d_click

Long

metric

actions.android_smartphone.post.7d_click

actions.android_smartphone.post.7d_click

Long

metric

actions.android_smartphone.post_engagement

actions.android_smartphone.post_engagement

Long

metric

actions.android_smartphone.post_engagement.1d_click

actions.android_smartphone.post_engagement.1d_click

Long

metric

actions.android_smartphone.post_engagement.1d_view

actions.android_smartphone.post_engagement.1d_view

Long

metric

actions.android_smartphone.post_engagement.7d_click

actions.android_smartphone.post_engagement.7d_click

Long

metric

actions.android_smartphone.post_engagement.7d_view

actions.android_smartphone.post_engagement.7d_view

Long

metric

actions.android_smartphone.post_reaction

actions.android_smartphone.post_reaction

Long

metric

actions.android_smartphone.post_reaction.1d_click

actions.android_smartphone.post_reaction.1d_click

Long

metric

actions.android_smartphone.post_reaction.7d_click

actions.android_smartphone.post_reaction.7d_click

Long

metric

actions.android_smartphone.video_view

actions.android_smartphone.video_view

Long

metric

actions.android_smartphone.video_view.1d_click

actions.android_smartphone.video_view.1d_click

Long

metric

actions.android_smartphone.video_view.1d_view

actions.android_smartphone.video_view.1d_view

Long

metric

actions.android_smartphone.video_view.7d_click

actions.android_smartphone.video_view.7d_click

Long

metric

actions.android_smartphone.video_view.7d_view

actions.android_smartphone.video_view.7d_view

Long

metric

actions.android_tablet

actions.android_tablet

Long

metric

actions.android_tablet.comment

actions.android_tablet.comment

Long

metric

actions.android_tablet.comment.1d_click

actions.android_tablet.comment.1d_click

Long

metric

actions.android_tablet.comment.7d_click

actions.android_tablet.comment.7d_click

Long

metric

actions.android_tablet.interactive_component_tap

actions.android_tablet.interactive_component_tap

Long

metric

actions.android_tablet.interactive_component_tap.1d_click

actions.android_tablet.interactive_component_tap.1d_click

Long

metric

actions.android_tablet.interactive_component_tap.7d_click

actions.android_tablet.interactive_component_tap.7d_click

Long

metric

actions.android_tablet.leadgen_grouped

actions.android_tablet.leadgen_grouped

Long

metric

actions.android_tablet.leadgen_grouped.1d_click

actions.android_tablet.leadgen_grouped.1d_click

Long

metric

actions.android_tablet.leadgen_grouped.7d_click

actions.android_tablet.leadgen_grouped.7d_click

Long

metric

actions.android_tablet.link_click

actions.android_tablet.link_click

Long

metric

actions.android_tablet.link_click.1d_click

actions.android_tablet.link_click.1d_click

Long

metric

actions.android_tablet.link_click.7d_click

actions.android_tablet.link_click.7d_click

Long

metric

actions.android_tablet.offsite_conversion.fb_pixel_custom

actions.android_tablet.offsite_conversion.fb_pixel_custom

Long

metric

actions.android_tablet.offsite_conversion.fb_pixel_custom.1d_click

actions.android_tablet.offsite_conversion.fb_pixel_custom.1d_click

Long

metric

actions.android_tablet.offsite_conversion.fb_pixel_custom.1d_view

actions.android_tablet.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

actions.android_tablet.offsite_conversion.fb_pixel_custom.7d_click

actions.android_tablet.offsite_conversion.fb_pixel_custom.7d_click

Long

metric

actions.android_tablet.onsite_conversion.lead_grouped

actions.android_tablet.onsite_conversion.lead_grouped

Long

metric

actions.android_tablet.onsite_conversion.lead_grouped.1d_click

actions.android_tablet.onsite_conversion.lead_grouped.1d_click

Long

metric

actions.android_tablet.onsite_conversion.lead_grouped.7d_click

actions.android_tablet.onsite_conversion.lead_grouped.7d_click

Long

metric

actions.android_tablet.onsite_conversion.post_save

actions.android_tablet.onsite_conversion.post_save

Long

metric

actions.android_tablet.onsite_conversion.post_save.1d_click

actions.android_tablet.onsite_conversion.post_save.1d_click

Long

metric

actions.android_tablet.onsite_conversion.post_save.7d_click

actions.android_tablet.onsite_conversion.post_save.7d_click

Long

metric

actions.android_tablet.page_engagement

actions.android_tablet.page_engagement

Long

metric

actions.android_tablet.page_engagement.1d_click

actions.android_tablet.page_engagement.1d_click

Long

metric

actions.android_tablet.page_engagement.1d_view

actions.android_tablet.page_engagement.1d_view

Long

metric

actions.android_tablet.page_engagement.7d_click

actions.android_tablet.page_engagement.7d_click

Long

metric

actions.android_tablet.page_engagement.7d_view

actions.android_tablet.page_engagement.7d_view

Long

metric

actions.android_tablet.photo_view

actions.android_tablet.photo_view

Long

metric

actions.android_tablet.photo_view.1d_click

actions.android_tablet.photo_view.1d_click

Long

metric

actions.android_tablet.photo_view.7d_click

actions.android_tablet.photo_view.7d_click

Long

metric

actions.android_tablet.post

actions.android_tablet.post

Long

metric

actions.android_tablet.post.1d_click

actions.android_tablet.post.1d_click

Long

metric

actions.android_tablet.post.7d_click

actions.android_tablet.post.7d_click

Long

metric

actions.android_tablet.post_engagement

actions.android_tablet.post_engagement

Long

metric

actions.android_tablet.post_engagement.1d_click

actions.android_tablet.post_engagement.1d_click

Long

metric

actions.android_tablet.post_engagement.1d_view

actions.android_tablet.post_engagement.1d_view

Long

metric

actions.android_tablet.post_engagement.7d_click

actions.android_tablet.post_engagement.7d_click

Long

metric

actions.android_tablet.post_engagement.7d_view

actions.android_tablet.post_engagement.7d_view

Long

metric

actions.android_tablet.post_reaction

actions.android_tablet.post_reaction

Long

metric

actions.android_tablet.post_reaction.1d_click

actions.android_tablet.post_reaction.1d_click

Long

metric

actions.android_tablet.post_reaction.7d_click

actions.android_tablet.post_reaction.7d_click

Long

metric

actions.android_tablet.video_view

actions.android_tablet.video_view

Long

metric

actions.android_tablet.video_view.1d_click

actions.android_tablet.video_view.1d_click

Long

metric

actions.android_tablet.video_view.1d_view

actions.android_tablet.video_view.1d_view

Long

metric

actions.android_tablet.video_view.7d_click

actions.android_tablet.video_view.7d_click

Long

metric

actions.android_tablet.video_view.7d_view

actions.android_tablet.video_view.7d_view

Long

metric

actions.app_custom_event

actions.app_custom_event

String

dimension

actions.app_custom_event.1d_click

actions.app_custom_event.1d_click

String

dimension

actions.app_custom_event.1d_view

actions.app_custom_event.1d_view

String

dimension

actions.app_custom_event.28d_click

actions.app_custom_event.28d_click

String

dimension

actions.app_custom_event.28d_view

actions.app_custom_event.28d_view

String

dimension

actions.app_custom_event.7d_click

actions.app_custom_event.7d_click

String

dimension

actions.app_custom_event.7d_view

actions.app_custom_event.7d_view

String

dimension

actions.app_custom_event.fb_mobile_achievement_unlocked

actions.app_custom_event.fb_mobile_achievement_unlocked

Long

metric

actions.app_custom_event.fb_mobile_achievement_unlocked.1d_click

actions.app_custom_event.fb_mobile_achievement_unlocked.1d_click

String

dimension

actions.app_custom_event.fb_mobile_achievement_unlocked.1d_view

actions.app_custom_event.fb_mobile_achievement_unlocked.1d_view

String

metric

actions.app_custom_event.fb_mobile_achievement_unlocked.28d_click

actions.app_custom_event.fb_mobile_achievement_unlocked.28d_click

String

metric

actions.app_custom_event.fb_mobile_achievement_unlocked.28d_view

actions.app_custom_event.fb_mobile_achievement_unlocked.28d_view

String

dimension

actions.app_custom_event.fb_mobile_achievement_unlocked.7d_click

actions.app_custom_event.fb_mobile_achievement_unlocked.7d_click

String

dimension

actions.app_custom_event.fb_mobile_achievement_unlocked.7d_view

actions.app_custom_event.fb_mobile_achievement_unlocked.7d_view

String

dimension

actions.app_custom_event.fb_mobile_activate_app

actions.app_custom_event.fb_mobile_activate_app

Long

metric

actions.app_custom_event.fb_mobile_activate_app.1d_click

actions.app_custom_event.fb_mobile_activate_app.1d_click

Long

metric

actions.app_custom_event.fb_mobile_activate_app.1d_view

actions.app_custom_event.fb_mobile_activate_app.1d_view

Long

metric

actions.app_custom_event.fb_mobile_activate_app.28d_click

actions.app_custom_event.fb_mobile_activate_app.28d_click

Long

metric

actions.app_custom_event.fb_mobile_activate_app.28d_view

actions.app_custom_event.fb_mobile_activate_app.28d_view

String

dimension

actions.app_custom_event.fb_mobile_activate_app.7d_click

actions.app_custom_event.fb_mobile_activate_app.7d_click

Long

metric

actions.app_custom_event.fb_mobile_activate_app.7d_view

actions.app_custom_event.fb_mobile_activate_app.7d_view

String

dimension

actions.app_custom_event.fb_mobile_activate_app.action_device

actions.app_custom_event.fb_mobile_activate_app.action_device

String

dimension

actions.app_custom_event.fb_mobile_add_payment_info

actions.app_custom_event.fb_mobile_add_payment_info

Long

metric

actions.app_custom_event.fb_mobile_add_payment_info.1d_click

actions.app_custom_event.fb_mobile_add_payment_info.1d_click

String

dimension

actions.app_custom_event.fb_mobile_add_payment_info.1d_view

actions.app_custom_event.fb_mobile_add_payment_info.1d_view

Long

metric

actions.app_custom_event.fb_mobile_add_payment_info.28d_click

actions.app_custom_event.fb_mobile_add_payment_info.28d_click

String

metric

actions.app_custom_event.fb_mobile_add_payment_info.28d_view

actions.app_custom_event.fb_mobile_add_payment_info.28d_view

String

dimension

actions.app_custom_event.fb_mobile_add_payment_info.7d_click

actions.app_custom_event.fb_mobile_add_payment_info.7d_click

String

dimension

actions.app_custom_event.fb_mobile_add_payment_info.7d_view

actions.app_custom_event.fb_mobile_add_payment_info.7d_view

String

dimension

actions.app_custom_event.fb_mobile_add_to_cart

actions.app_custom_event.fb_mobile_add_to_cart

Long

metric

actions.app_custom_event.fb_mobile_add_to_cart.1d_click

actions.app_custom_event.fb_mobile_add_to_cart.1d_click

Long

metric

actions.app_custom_event.fb_mobile_add_to_cart.1d_view

actions.app_custom_event.fb_mobile_add_to_cart.1d_view

Long

metric

actions.app_custom_event.fb_mobile_add_to_cart.28d_click

actions.app_custom_event.fb_mobile_add_to_cart.28d_click

Long

metric

actions.app_custom_event.fb_mobile_add_to_cart.28d_view

actions.app_custom_event.fb_mobile_add_to_cart.28d_view

String

metric

actions.app_custom_event.fb_mobile_add_to_cart.7d_click

actions.app_custom_event.fb_mobile_add_to_cart.7d_click

Long

metric

actions.app_custom_event.fb_mobile_add_to_cart.7d_view

actions.app_custom_event.fb_mobile_add_to_cart.7d_view

String

metric

actions.app_custom_event.fb_mobile_add_to_cart.action_device

actions.app_custom_event.fb_mobile_add_to_cart.action_device

String

dimension

actions.app_custom_event.fb_mobile_add_to_wishlist

actions.app_custom_event.fb_mobile_add_to_wishlist

Long

metric

actions.app_custom_event.fb_mobile_add_to_wishlist.1d_click

actions.app_custom_event.fb_mobile_add_to_wishlist.1d_click

Long

metric

actions.app_custom_event.fb_mobile_add_to_wishlist.1d_view

actions.app_custom_event.fb_mobile_add_to_wishlist.1d_view

Long

metric

actions.app_custom_event.fb_mobile_add_to_wishlist.28d_click

actions.app_custom_event.fb_mobile_add_to_wishlist.28d_click

Long

metric

actions.app_custom_event.fb_mobile_add_to_wishlist.28d_view

actions.app_custom_event.fb_mobile_add_to_wishlist.28d_view

String

dimension

actions.app_custom_event.fb_mobile_add_to_wishlist.7d_click

actions.app_custom_event.fb_mobile_add_to_wishlist.7d_click

String

dimension

actions.app_custom_event.fb_mobile_add_to_wishlist.7d_view

actions.app_custom_event.fb_mobile_add_to_wishlist.7d_view

String

dimension

actions.app_custom_event.fb_mobile_complete_registration

actions.app_custom_event.fb_mobile_complete_registration

Long

metric

actions.app_custom_event.fb_mobile_complete_registration.1d_click

actions.app_custom_event.fb_mobile_complete_registration.1d_click

Long

metric

actions.app_custom_event.fb_mobile_complete_registration.1d_view

actions.app_custom_event.fb_mobile_complete_registration.1d_view

Long

metric

actions.app_custom_event.fb_mobile_complete_registration.28d_click

actions.app_custom_event.fb_mobile_complete_registration.28d_click

Long

metric

actions.app_custom_event.fb_mobile_complete_registration.28d_view

actions.app_custom_event.fb_mobile_complete_registration.28d_view

String

dimension

actions.app_custom_event.fb_mobile_complete_registration.7d_click

actions.app_custom_event.fb_mobile_complete_registration.7d_click

Long

metric

actions.app_custom_event.fb_mobile_complete_registration.7d_view

actions.app_custom_event.fb_mobile_complete_registration.7d_view

String

dimension

actions.app_custom_event.fb_mobile_content_view

actions.app_custom_event.fb_mobile_content_view

Long

metric

actions.app_custom_event.fb_mobile_content_view.1d_click

actions.app_custom_event.fb_mobile_content_view.1d_click

Long

metric

actions.app_custom_event.fb_mobile_content_view.1d_view

actions.app_custom_event.fb_mobile_content_view.1d_view

Long

metric

actions.app_custom_event.fb_mobile_content_view.28d_click

actions.app_custom_event.fb_mobile_content_view.28d_click

Long

metric

actions.app_custom_event.fb_mobile_content_view.28d_view

actions.app_custom_event.fb_mobile_content_view.28d_view

String

metric

actions.app_custom_event.fb_mobile_content_view.7d_click

actions.app_custom_event.fb_mobile_content_view.7d_click

Long

metric

actions.app_custom_event.fb_mobile_content_view.7d_view

actions.app_custom_event.fb_mobile_content_view.7d_view

String

metric

actions.app_custom_event.fb_mobile_content_view.action_device

actions.app_custom_event.fb_mobile_content_view.action_device

String

dimension

actions.app_custom_event.fb_mobile_d2_retention

actions.app_custom_event.fb_mobile_d2_retention

String

dimension

actions.app_custom_event.fb_mobile_d7_retention

actions.app_custom_event.fb_mobile_d7_retention

String

dimension

actions.app_custom_event.fb_mobile_initiated_checkout

actions.app_custom_event.fb_mobile_initiated_checkout

Long

metric

actions.app_custom_event.fb_mobile_initiated_checkout.1d_click

actions.app_custom_event.fb_mobile_initiated_checkout.1d_click

Long

metric

actions.app_custom_event.fb_mobile_initiated_checkout.1d_view

actions.app_custom_event.fb_mobile_initiated_checkout.1d_view

Long

metric

actions.app_custom_event.fb_mobile_initiated_checkout.28d_click

actions.app_custom_event.fb_mobile_initiated_checkout.28d_click

Long

metric

actions.app_custom_event.fb_mobile_initiated_checkout.28d_view

actions.app_custom_event.fb_mobile_initiated_checkout.28d_view

String

dimension

actions.app_custom_event.fb_mobile_initiated_checkout.7d_click

actions.app_custom_event.fb_mobile_initiated_checkout.7d_click

Long

metric

actions.app_custom_event.fb_mobile_initiated_checkout.7d_view

actions.app_custom_event.fb_mobile_initiated_checkout.7d_view

String

dimension

actions.app_custom_event.fb_mobile_level_achieved

actions.app_custom_event.fb_mobile_level_achieved

String

metric

actions.app_custom_event.fb_mobile_level_achieved.1d_click

actions.app_custom_event.fb_mobile_level_achieved.1d_click

Long

metric

actions.app_custom_event.fb_mobile_level_achieved.1d_view

actions.app_custom_event.fb_mobile_level_achieved.1d_view

Long

metric

actions.app_custom_event.fb_mobile_level_achieved.28d_click

actions.app_custom_event.fb_mobile_level_achieved.28d_click

String

metric

actions.app_custom_event.fb_mobile_level_achieved.28d_view

actions.app_custom_event.fb_mobile_level_achieved.28d_view

String

dimension

actions.app_custom_event.fb_mobile_level_achieved.7d_click

actions.app_custom_event.fb_mobile_level_achieved.7d_click

Long

metric

actions.app_custom_event.fb_mobile_level_achieved.7d_view

actions.app_custom_event.fb_mobile_level_achieved.7d_view

String

dimension

actions.app_custom_event.fb_mobile_purchase

actions.app_custom_event.fb_mobile_purchase

Long

metric

actions.app_custom_event.fb_mobile_purchase.1d_click

actions.app_custom_event.fb_mobile_purchase.1d_click

Long

metric

actions.app_custom_event.fb_mobile_purchase.1d_view

actions.app_custom_event.fb_mobile_purchase.1d_view

Long

metric

actions.app_custom_event.fb_mobile_purchase.28d_click

actions.app_custom_event.fb_mobile_purchase.28d_click

Long

metric

actions.app_custom_event.fb_mobile_purchase.28d_view

actions.app_custom_event.fb_mobile_purchase.28d_view

String

metric

actions.app_custom_event.fb_mobile_purchase.7d_click

actions.app_custom_event.fb_mobile_purchase.7d_click

Long

metric

actions.app_custom_event.fb_mobile_purchase.7d_view

actions.app_custom_event.fb_mobile_purchase.7d_view

Long

metric

actions.app_custom_event.fb_mobile_purchase.action_device

actions.app_custom_event.fb_mobile_purchase.action_device

String

dimension

actions.app_custom_event.fb_mobile_rate

actions.app_custom_event.fb_mobile_rate

Long

metric

actions.app_custom_event.fb_mobile_rate.1d_click

actions.app_custom_event.fb_mobile_rate.1d_click

String

dimension

actions.app_custom_event.fb_mobile_rate.1d_view

actions.app_custom_event.fb_mobile_rate.1d_view

String

dimension

actions.app_custom_event.fb_mobile_rate.28d_click

actions.app_custom_event.fb_mobile_rate.28d_click

String

dimension

actions.app_custom_event.fb_mobile_rate.28d_view

actions.app_custom_event.fb_mobile_rate.28d_view

String

dimension

actions.app_custom_event.fb_mobile_rate.7d_click

actions.app_custom_event.fb_mobile_rate.7d_click

String

dimension

actions.app_custom_event.fb_mobile_rate.7d_view

actions.app_custom_event.fb_mobile_rate.7d_view

String

dimension

actions.app_custom_event.fb_mobile_search

actions.app_custom_event.fb_mobile_search

Long

metric

actions.app_custom_event.fb_mobile_search.1d_click

actions.app_custom_event.fb_mobile_search.1d_click

String

metric

actions.app_custom_event.fb_mobile_search.1d_view

actions.app_custom_event.fb_mobile_search.1d_view

Long

metric

actions.app_custom_event.fb_mobile_search.28d_click

actions.app_custom_event.fb_mobile_search.28d_click

String

metric

actions.app_custom_event.fb_mobile_search.28d_view

actions.app_custom_event.fb_mobile_search.28d_view

String

dimension

actions.app_custom_event.fb_mobile_search.7d_click

actions.app_custom_event.fb_mobile_search.7d_click

String

dimension

actions.app_custom_event.fb_mobile_search.7d_view

actions.app_custom_event.fb_mobile_search.7d_view

String

dimension

actions.app_custom_event.fb_mobile_spent_credits

actions.app_custom_event.fb_mobile_spent_credits

Long

metric

actions.app_custom_event.fb_mobile_spent_credits.1d_click

actions.app_custom_event.fb_mobile_spent_credits.1d_click

String

dimension

actions.app_custom_event.fb_mobile_spent_credits.1d_view

actions.app_custom_event.fb_mobile_spent_credits.1d_view

String

metric

actions.app_custom_event.fb_mobile_spent_credits.28d_click

actions.app_custom_event.fb_mobile_spent_credits.28d_click

String

metric

actions.app_custom_event.fb_mobile_spent_credits.28d_view

actions.app_custom_event.fb_mobile_spent_credits.28d_view

String

dimension

actions.app_custom_event.fb_mobile_spent_credits.7d_click

actions.app_custom_event.fb_mobile_spent_credits.7d_click

String

dimension

actions.app_custom_event.fb_mobile_spent_credits.7d_view

actions.app_custom_event.fb_mobile_spent_credits.7d_view

String

dimension

actions.app_custom_event.fb_mobile_tutorial_completion

actions.app_custom_event.fb_mobile_tutorial_completion

String

metric

actions.app_custom_event.fb_mobile_tutorial_completion.1d_click

actions.app_custom_event.fb_mobile_tutorial_completion.1d_click

String

metric

actions.app_custom_event.fb_mobile_tutorial_completion.1d_view

actions.app_custom_event.fb_mobile_tutorial_completion.1d_view

Long

metric

actions.app_custom_event.fb_mobile_tutorial_completion.28d_click

actions.app_custom_event.fb_mobile_tutorial_completion.28d_click

String

metric

actions.app_custom_event.fb_mobile_tutorial_completion.28d_view

actions.app_custom_event.fb_mobile_tutorial_completion.28d_view

String

dimension

actions.app_custom_event.fb_mobile_tutorial_completion.7d_click

actions.app_custom_event.fb_mobile_tutorial_completion.7d_click

String

dimension

actions.app_custom_event.fb_mobile_tutorial_completion.7d_view

actions.app_custom_event.fb_mobile_tutorial_completion.7d_view

String

dimension

actions.app_custom_event.other

actions.app_custom_event.other

Long

metric

actions.app_custom_event.other.1d_click

actions.app_custom_event.other.1d_click

Long

metric

actions.app_custom_event.other.1d_view

actions.app_custom_event.other.1d_view

Long

metric

actions.app_custom_event.other.28d_click

actions.app_custom_event.other.28d_click

Long

metric

actions.app_custom_event.other.28d_view

actions.app_custom_event.other.28d_view

String

dimension

actions.app_custom_event.other.7d_click

actions.app_custom_event.other.7d_click

Long

metric

actions.app_custom_event.other.7d_view

actions.app_custom_event.other.7d_view

String

dimension

actions.app_custom_event.other.action_device

actions.app_custom_event.other.action_device

String

dimension

actions.app_engagement

actions.app_engagement

String

dimension

actions.app_engagement.1d_click

actions.app_engagement.1d_click

String

dimension

actions.app_engagement.1d_view

actions.app_engagement.1d_view

String

dimension

actions.app_engagement.28d_click

actions.app_engagement.28d_click

String

dimension

actions.app_engagement.28d_view

actions.app_engagement.28d_view

String

dimension

actions.app_engagement.7d_click

actions.app_engagement.7d_click

String

dimension

actions.app_engagement.7d_view

actions.app_engagement.7d_view

String

dimension

actions.app_install

actions.app_install

String

dimension

actions.app_install.1d_click

actions.app_install.1d_click

String

dimension

actions.app_install.1d_view

actions.app_install.1d_view

String

dimension

actions.app_install.28d_click

actions.app_install.28d_click

String

dimension

actions.app_install.28d_view

actions.app_install.28d_view

String

dimension

actions.app_install.7d_click

actions.app_install.7d_click

String

dimension

actions.app_install.7d_view

actions.app_install.7d_view

String

dimension

actions.app_story

actions.app_story

String

dimension

actions.app_story.1d_click

actions.app_story.1d_click

String

dimension

actions.app_story.1d_view

actions.app_story.1d_view

String

dimension

actions.app_story.28d_click

actions.app_story.28d_click

String

dimension

actions.app_story.28d_view

actions.app_story.28d_view

String

dimension

actions.app_story.7d_click

actions.app_story.7d_click

String

dimension

actions.app_story.7d_view

actions.app_story.7d_view

String

dimension

actions.app_use

actions.app_use

String

dimension

actions.app_use.1d_click

actions.app_use.1d_click

String

dimension

actions.app_use.1d_view

actions.app_use.1d_view

String

dimension

actions.app_use.28d_click

actions.app_use.28d_click

String

dimension

actions.app_use.28d_view

actions.app_use.28d_view

String

dimension

actions.app_use.7d_click

actions.app_use.7d_click

String

dimension

actions.app_use.7d_view

actions.app_use.7d_view

String

dimension

actions.attention_event

actions.attention_event

String

metric

actions.attention_event.1d_view

actions.attention_event.1d_view

String

dimension

actions.call_confirm_grouped

actions.call_confirm_grouped

Long

metric

actions.checkin

actions.checkin

String

metric

actions.checkin.1d_click

actions.checkin.1d_click

String

dimension

actions.checkin.1d_view

actions.checkin.1d_view

String

dimension

actions.checkin.28d_click

actions.checkin.28d_click

String

dimension

actions.checkin.28d_view

actions.checkin.28d_view

String

dimension

actions.checkin.7d_click

actions.checkin.7d_click

String

dimension

actions.checkin.7d_view

actions.checkin.7d_view

String

dimension

actions.click_to_call_call_confirm

actions.click_to_call_call_confirm

Long

metric

actions.click_to_call_call_confirm.28d_click

actions.click_to_call_call_confirm.28d_click

Long

metric

actions.click_to_call_call_confirm.7d_click

actions.click_to_call_call_confirm.7d_click

Long

metric

actions.comment

actions.comment

Long

metric

actions.comment.1d_click

actions.comment.1d_click

Long

metric

actions.comment.1d_view

actions.comment.1d_view

Long

metric

actions.comment.28d_click

actions.comment.28d_click

Long

metric

actions.comment.28d_view

actions.comment.28d_view

String

dimension

actions.comment.7d_click

actions.comment.7d_click

Long

metric

actions.comment.7d_view

actions.comment.7d_view

String

dimension

actions.comment.action_device

actions.comment.action_device

String

dimension

actions.comment.inline

actions.comment.inline

Long

metric

actions.commerce_event

actions.commerce_event

String

metric

actions.commerce_event.1d_click

actions.commerce_event.1d_click

String

dimension

actions.commerce_event.1d_view

actions.commerce_event.1d_view

String

dimension

actions.commerce_event.action_device

actions.commerce_event.action_device

String

dimension

actions.commerce_event.add_to_cart

actions.commerce_event.add_to_cart

String

dimension

actions.commerce_event.add_to_cart.1d_click

actions.commerce_event.add_to_cart.1d_click

String

dimension

actions.commerce_event.add_to_cart.1d_view

actions.commerce_event.add_to_cart.1d_view

String

dimension

actions.commerce_event.message_to_buy

actions.commerce_event.message_to_buy

String

dimension

actions.commerce_event.message_to_buy.1d_click

actions.commerce_event.message_to_buy.1d_click

String

dimension

actions.commerce_event.message_to_buy.1d_view

actions.commerce_event.message_to_buy.1d_view

String

dimension

actions.commerce_event.purchase

actions.commerce_event.purchase

String

dimension

actions.commerce_event.purchase.1d_click

actions.commerce_event.purchase.1d_click

String

dimension

actions.commerce_event.purchase.1d_view

actions.commerce_event.purchase.1d_view

String

dimension

actions.commerce_event.view_content

actions.commerce_event.view_content

String

metric

actions.commerce_event.view_content.1d_click

actions.commerce_event.view_content.1d_click

String

dimension

actions.commerce_event.view_content.1d_view

actions.commerce_event.view_content.1d_view

String

dimension

actions.commerce_event.view_content.action_device

actions.commerce_event.view_content.action_device

String

dimension

actions.complete_registration

actions.complete_registration

Long

metric

actions.complete_registration.1d_click

actions.complete_registration.1d_click

Long

metric

actions.complete_registration.1d_view

actions.complete_registration.1d_view

Long

metric

actions.complete_registration.28d_click

actions.complete_registration.28d_click

Long

metric

actions.complete_registration.28d_view

actions.complete_registration.28d_view

String

dimension

actions.complete_registration.7d_click

actions.complete_registration.7d_click

Long

metric

actions.complete_registration.7d_view

actions.complete_registration.7d_view

Long

metric

actions.complete_registration.action_device

actions.complete_registration.action_device

String

dimension

actions.credit_spent

actions.credit_spent

String

dimension

actions.credit_spent.1d_click

actions.credit_spent.1d_click

String

dimension

actions.credit_spent.1d_view

actions.credit_spent.1d_view

String

dimension

actions.credit_spent.28d_click

actions.credit_spent.28d_click

String

dimension

actions.credit_spent.28d_view

actions.credit_spent.28d_view

String

dimension

actions.credit_spent.7d_click

actions.credit_spent.7d_click

String

dimension

actions.credit_spent.7d_view

actions.credit_spent.7d_view

String

dimension

actions.desktop

actions.desktop

Long

metric

actions.desktop.comment

actions.desktop.comment

Long

metric

actions.desktop.comment.1d_click

actions.desktop.comment.1d_click

Long

metric

actions.desktop.comment.7d_click

actions.desktop.comment.7d_click

Long

metric

actions.desktop.leadgen_grouped

actions.desktop.leadgen_grouped

Long

metric

actions.desktop.leadgen_grouped.1d_click

actions.desktop.leadgen_grouped.1d_click

Long

metric

actions.desktop.leadgen_grouped.7d_click

actions.desktop.leadgen_grouped.7d_click

Long

metric

actions.desktop.like

actions.desktop.like

Long

metric

actions.desktop.like.1d_click

actions.desktop.like.1d_click

Long

metric

actions.desktop.like.7d_click

actions.desktop.like.7d_click

Long

metric

actions.desktop.link_click

actions.desktop.link_click

Long

metric

actions.desktop.link_click.1d_click

actions.desktop.link_click.1d_click

Long

metric

actions.desktop.link_click.7d_click

actions.desktop.link_click.7d_click

Long

metric

actions.desktop.offsite_conversion.fb_pixel_custom.1d_view

actions.desktop.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

actions.desktop.onsite_conversion.lead_grouped

actions.desktop.onsite_conversion.lead_grouped

Long

metric

actions.desktop.onsite_conversion.lead_grouped.1d_click

actions.desktop.onsite_conversion.lead_grouped.1d_click

Long

metric

actions.desktop.onsite_conversion.lead_grouped.7d_click

actions.desktop.onsite_conversion.lead_grouped.7d_click

Long

metric

actions.desktop.onsite_conversion.post_save

actions.desktop.onsite_conversion.post_save

Long

metric

actions.desktop.onsite_conversion.post_save.1d_click

actions.desktop.onsite_conversion.post_save.1d_click

Long

metric

actions.desktop.onsite_conversion.post_save.7d_click

actions.desktop.onsite_conversion.post_save.7d_click

Long

metric

actions.desktop.page_engagement

actions.desktop.page_engagement

Long

metric

actions.desktop.page_engagement.1d_click

actions.desktop.page_engagement.1d_click

Long

metric

actions.desktop.page_engagement.1d_view

actions.desktop.page_engagement.1d_view

Long

metric

actions.desktop.page_engagement.7d_click

actions.desktop.page_engagement.7d_click

Long

metric

actions.desktop.page_engagement.7d_view

actions.desktop.page_engagement.7d_view

Long

metric

actions.desktop.photo_view

actions.desktop.photo_view

Long

metric

actions.desktop.photo_view.1d_click

actions.desktop.photo_view.1d_click

Long

metric

actions.desktop.photo_view.7d_click

actions.desktop.photo_view.7d_click

Long

metric

actions.desktop.post

actions.desktop.post

Long

metric

actions.desktop.post.1d_click

actions.desktop.post.1d_click

Long

metric

actions.desktop.post.7d_click

actions.desktop.post.7d_click

Long

metric

actions.desktop.post_engagement

actions.desktop.post_engagement

Long

metric

actions.desktop.post_engagement.1d_click

actions.desktop.post_engagement.1d_click

Long

metric

actions.desktop.post_engagement.1d_view

actions.desktop.post_engagement.1d_view

Long

metric

actions.desktop.post_engagement.7d_click

actions.desktop.post_engagement.7d_click

Long

metric

actions.desktop.post_engagement.7d_view

actions.desktop.post_engagement.7d_view

Long

metric

actions.desktop.post_reaction

actions.desktop.post_reaction

Long

metric

actions.desktop.post_reaction.1d_click

actions.desktop.post_reaction.1d_click

Long

metric

actions.desktop.post_reaction.7d_click

actions.desktop.post_reaction.7d_click

Long

metric

actions.desktop.video_view

actions.desktop.video_view

Long

metric

actions.desktop.video_view.1d_click

actions.desktop.video_view.1d_click

Long

metric

actions.desktop.video_view.1d_view

actions.desktop.video_view.1d_view

Long

metric

actions.desktop.video_view.7d_click

actions.desktop.video_view.7d_click

Long

metric

actions.desktop.video_view.7d_view

actions.desktop.video_view.7d_view

Long

metric

actions.follow

actions.follow

String

dimension

actions.full_view

actions.full_view

String

dimension

actions.full_view.1d_click

actions.full_view.1d_click

String

dimension

actions.full_view.1d_view

actions.full_view.1d_view

String

dimension

actions.full_view.28d_click

actions.full_view.28d_click

String

dimension

actions.full_view.28d_view

actions.full_view.28d_view

String

dimension

actions.full_view.7d_click

actions.full_view.7d_click

String

dimension

actions.full_view.7d_view

actions.full_view.7d_view

String

dimension

actions.games.plays

actions.games.plays

String

dimension

actions.games.plays.1d_click

actions.games.plays.1d_click

String

dimension

actions.games.plays.1d_view

actions.games.plays.1d_view

String

dimension

actions.games.plays.28d_click

actions.games.plays.28d_click

String

dimension

actions.games.plays.28d_view

actions.games.plays.28d_view

String

dimension

actions.games.plays.7d_click

actions.games.plays.7d_click

String

dimension

actions.games.plays.7d_view

actions.games.plays.7d_view

String

dimension

actions.initiate_checkout

actions.initiate_checkout

Long

metric

actions.initiate_checkout.1d_click

actions.initiate_checkout.1d_click

Long

metric

actions.initiate_checkout.1d_view

actions.initiate_checkout.1d_view

Long

metric

actions.initiate_checkout.28d_click

actions.initiate_checkout.28d_click

Long

metric

actions.initiate_checkout.28d_view

actions.initiate_checkout.28d_view

String

dimension

actions.initiate_checkout.7d_click

actions.initiate_checkout.7d_click

Long

metric

actions.initiate_checkout.7d_view

actions.initiate_checkout.7d_view

String

dimension

actions.initiate_checkout.action_device

actions.initiate_checkout.action_device

String

dimension

actions.instagram_profile_engagement

actions.instagram_profile_engagement

String

dimension

actions.instagram_profile_engagement.1d_click

actions.instagram_profile_engagement.1d_click

String

dimension

actions.instagram_profile_engagement.1d_view

actions.instagram_profile_engagement.1d_view

String

dimension

actions.instagram_profile_engagement.28d_click

actions.instagram_profile_engagement.28d_click

String

dimension

actions.instagram_profile_engagement.28d_view

actions.instagram_profile_engagement.28d_view

String

dimension

actions.instagram_profile_engagement.7d_click

actions.instagram_profile_engagement.7d_click

String

dimension

actions.instagram_profile_engagement.7d_view

actions.instagram_profile_engagement.7d_view

String

dimension

actions.interactive_component_tap

actions.interactive_component_tap

Long

metric

actions.interactive_component_tap.1d_click

actions.interactive_component_tap.1d_click

String

metric

actions.interactive_component_tap.1d_view

actions.interactive_component_tap.1d_view

String

dimension

actions.interactive_component_tap.28d_click

actions.interactive_component_tap.28d_click

Long

metric

actions.interactive_component_tap.28d_view

actions.interactive_component_tap.28d_view

String

dimension

actions.interactive_component_tap.7d_click

actions.interactive_component_tap.7d_click

Long

metric

actions.interactive_component_tap.7d_view

actions.interactive_component_tap.7d_view

String

dimension

actions.interactive_component_tap.action_device

actions.interactive_component_tap.action_device

String

dimension

actions.interactive_component_tap.inline

actions.interactive_component_tap.inline

String

metric

actions.ipad

actions.ipad

Long

metric

actions.ipad.comment

actions.ipad.comment

Long

metric

actions.ipad.comment.1d_click

actions.ipad.comment.1d_click

Long

metric

actions.ipad.comment.7d_click

actions.ipad.comment.7d_click

Long

metric

actions.ipad.interactive_component_tap

actions.ipad.interactive_component_tap

Long

metric

actions.ipad.interactive_component_tap.1d_click

actions.ipad.interactive_component_tap.1d_click

Long

metric

actions.ipad.interactive_component_tap.7d_click

actions.ipad.interactive_component_tap.7d_click

Long

metric

actions.ipad.leadgen_grouped

actions.ipad.leadgen_grouped

Long

metric

actions.ipad.leadgen_grouped.1d_click

actions.ipad.leadgen_grouped.1d_click

Long

metric

actions.ipad.leadgen_grouped.7d_click

actions.ipad.leadgen_grouped.7d_click

Long

metric

actions.ipad.link_click

actions.ipad.link_click

Long

metric

actions.ipad.link_click.1d_click

actions.ipad.link_click.1d_click

Long

metric

actions.ipad.link_click.7d_click

actions.ipad.link_click.7d_click

Long

metric

actions.ipad.offsite_conversion.fb_pixel_custom

actions.ipad.offsite_conversion.fb_pixel_custom

Long

metric

actions.ipad.offsite_conversion.fb_pixel_custom.1d_click

actions.ipad.offsite_conversion.fb_pixel_custom.1d_click

Long

metric

actions.ipad.offsite_conversion.fb_pixel_custom.1d_view

actions.ipad.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

actions.ipad.offsite_conversion.fb_pixel_custom.7d_click

actions.ipad.offsite_conversion.fb_pixel_custom.7d_click

Long

metric

actions.ipad.onsite_conversion.lead_grouped

actions.ipad.onsite_conversion.lead_grouped

Long

metric

actions.ipad.onsite_conversion.lead_grouped.1d_click

actions.ipad.onsite_conversion.lead_grouped.1d_click

Long

metric

actions.ipad.onsite_conversion.lead_grouped.7d_click

actions.ipad.onsite_conversion.lead_grouped.7d_click

Long

metric

actions.ipad.onsite_conversion.post_save

actions.ipad.onsite_conversion.post_save

Long

metric

actions.ipad.onsite_conversion.post_save.1d_click

actions.ipad.onsite_conversion.post_save.1d_click

Long

metric

actions.ipad.onsite_conversion.post_save.7d_click

actions.ipad.onsite_conversion.post_save.7d_click

Long

metric

actions.ipad.page_engagement

actions.ipad.page_engagement

Long

metric

actions.ipad.page_engagement.1d_click

actions.ipad.page_engagement.1d_click

Long

metric

actions.ipad.page_engagement.1d_view

actions.ipad.page_engagement.1d_view

Long

metric

actions.ipad.page_engagement.7d_click

actions.ipad.page_engagement.7d_click

Long

metric

actions.ipad.page_engagement.7d_view

actions.ipad.page_engagement.7d_view

Long

metric

actions.ipad.photo_view

actions.ipad.photo_view

Long

metric

actions.ipad.photo_view.1d_click

actions.ipad.photo_view.1d_click

Long

metric

actions.ipad.photo_view.7d_click

actions.ipad.photo_view.7d_click

Long

metric

actions.ipad.post

actions.ipad.post

Long

metric

actions.ipad.post.1d_click

actions.ipad.post.1d_click

Long

metric

actions.ipad.post.7d_click

actions.ipad.post.7d_click

Long

metric

actions.ipad.post_engagement

actions.ipad.post_engagement

Long

metric

actions.ipad.post_engagement.1d_click

actions.ipad.post_engagement.1d_click

Long

metric

actions.ipad.post_engagement.1d_view

actions.ipad.post_engagement.1d_view

Long

metric

actions.ipad.post_engagement.7d_click

actions.ipad.post_engagement.7d_click

Long

metric

actions.ipad.post_engagement.7d_view

actions.ipad.post_engagement.7d_view

Long

metric

actions.ipad.post_reaction

actions.ipad.post_reaction

Long

metric

actions.ipad.post_reaction.1d_click

actions.ipad.post_reaction.1d_click

Long

metric

actions.ipad.post_reaction.7d_click

actions.ipad.post_reaction.7d_click

Long

metric

actions.ipad.video_view

actions.ipad.video_view

Long

metric

actions.ipad.video_view.1d_click

actions.ipad.video_view.1d_click

Long

metric

actions.ipad.video_view.1d_view

actions.ipad.video_view.1d_view

Long

metric

actions.ipad.video_view.7d_click

actions.ipad.video_view.7d_click

Long

metric

actions.ipad.video_view.7d_view

actions.ipad.video_view.7d_view

Long

metric

actions.iphone

actions.iphone

Long

metric

actions.iphone.comment

actions.iphone.comment

Long

metric

actions.iphone.comment.1d_click

actions.iphone.comment.1d_click

Long

metric

actions.iphone.comment.7d_click

actions.iphone.comment.7d_click

Long

metric

actions.iphone.interactive_component_tap

actions.iphone.interactive_component_tap

Long

metric

actions.iphone.interactive_component_tap.1d_click

actions.iphone.interactive_component_tap.1d_click

Long

metric

actions.iphone.interactive_component_tap.7d_click

actions.iphone.interactive_component_tap.7d_click

Long

metric

actions.iphone.leadgen_grouped

actions.iphone.leadgen_grouped

Long

metric

actions.iphone.leadgen_grouped.1d_click

actions.iphone.leadgen_grouped.1d_click

Long

metric

actions.iphone.leadgen_grouped.7d_click

actions.iphone.leadgen_grouped.7d_click

Long

metric

actions.iphone.link_click

actions.iphone.link_click

Long

metric

actions.iphone.link_click.1d_click

actions.iphone.link_click.1d_click

Long

metric

actions.iphone.link_click.7d_click

actions.iphone.link_click.7d_click

Long

metric

actions.iphone.offsite_conversion.fb_pixel_custom

actions.iphone.offsite_conversion.fb_pixel_custom

Long

metric

actions.iphone.offsite_conversion.fb_pixel_custom.1d_click

actions.iphone.offsite_conversion.fb_pixel_custom.1d_click

Long

metric

actions.iphone.offsite_conversion.fb_pixel_custom.1d_view

actions.iphone.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

actions.iphone.offsite_conversion.fb_pixel_custom.7d_click

actions.iphone.offsite_conversion.fb_pixel_custom.7d_click

Long

metric

actions.iphone.onsite_conversion.lead_grouped

actions.iphone.onsite_conversion.lead_grouped

Long

metric

actions.iphone.onsite_conversion.lead_grouped.1d_click

actions.iphone.onsite_conversion.lead_grouped.1d_click

Long

metric

actions.iphone.onsite_conversion.lead_grouped.7d_click

actions.iphone.onsite_conversion.lead_grouped.7d_click

Long

metric

actions.iphone.onsite_conversion.post_save

actions.iphone.onsite_conversion.post_save

Long

metric

actions.iphone.onsite_conversion.post_save.1d_click

actions.iphone.onsite_conversion.post_save.1d_click

Long

metric

actions.iphone.onsite_conversion.post_save.7d_click

actions.iphone.onsite_conversion.post_save.7d_click

Long

metric

actions.iphone.page_engagement

actions.iphone.page_engagement

Long

metric

actions.iphone.page_engagement.1d_click

actions.iphone.page_engagement.1d_click

Long

metric

actions.iphone.page_engagement.1d_view

actions.iphone.page_engagement.1d_view

Long

metric

actions.iphone.page_engagement.7d_click

actions.iphone.page_engagement.7d_click

Long

metric

actions.iphone.page_engagement.7d_view

actions.iphone.page_engagement.7d_view

Long

metric

actions.iphone.photo_view

actions.iphone.photo_view

Long

metric

actions.iphone.photo_view.1d_click

actions.iphone.photo_view.1d_click

Long

metric

actions.iphone.photo_view.7d_click

actions.iphone.photo_view.7d_click

Long

metric

actions.iphone.post

actions.iphone.post

Long

metric

actions.iphone.post.1d_click

actions.iphone.post.1d_click

Long

metric

actions.iphone.post.7d_click

actions.iphone.post.7d_click

Long

metric

actions.iphone.post_engagement

actions.iphone.post_engagement

Long

metric

actions.iphone.post_engagement.1d_click

actions.iphone.post_engagement.1d_click

Long

metric

actions.iphone.post_engagement.1d_view

actions.iphone.post_engagement.1d_view

Long

metric

actions.iphone.post_engagement.7d_click

actions.iphone.post_engagement.7d_click

Long

metric

actions.iphone.post_engagement.7d_view

actions.iphone.post_engagement.7d_view

Long

metric

actions.iphone.post_reaction

actions.iphone.post_reaction

Long

metric

actions.iphone.post_reaction.1d_click

actions.iphone.post_reaction.1d_click

Long

metric

actions.iphone.post_reaction.7d_click

actions.iphone.post_reaction.7d_click

Long

metric

actions.iphone.video_view

actions.iphone.video_view

Long

metric

actions.iphone.video_view.1d_click

actions.iphone.video_view.1d_click

Long

metric

actions.iphone.video_view.1d_view

actions.iphone.video_view.1d_view

Long

metric

actions.iphone.video_view.7d_click

actions.iphone.video_view.7d_click

Long

metric

actions.iphone.video_view.7d_view

actions.iphone.video_view.7d_view

Long

metric

actions.ipod

actions.ipod

Long

metric

actions.ipod.interactive_component_tap

actions.ipod.interactive_component_tap

Long

metric

actions.ipod.interactive_component_tap.1d_click

actions.ipod.interactive_component_tap.1d_click

Long

metric

actions.ipod.interactive_component_tap.7d_click

actions.ipod.interactive_component_tap.7d_click

Long

metric

actions.ipod.leadgen_grouped

actions.ipod.leadgen_grouped

Long

metric

actions.ipod.leadgen_grouped.1d_click

actions.ipod.leadgen_grouped.1d_click

Long

metric

actions.ipod.leadgen_grouped.7d_click

actions.ipod.leadgen_grouped.7d_click

Long

metric

actions.ipod.link_click

actions.ipod.link_click

Long

metric

actions.ipod.link_click.1d_click

actions.ipod.link_click.1d_click

Long

metric

actions.ipod.link_click.7d_click

actions.ipod.link_click.7d_click

Long

metric

actions.ipod.onsite_conversion.lead_grouped

actions.ipod.onsite_conversion.lead_grouped

Long

metric

actions.ipod.onsite_conversion.lead_grouped.1d_click

actions.ipod.onsite_conversion.lead_grouped.1d_click

Long

metric

actions.ipod.onsite_conversion.lead_grouped.7d_click

actions.ipod.onsite_conversion.lead_grouped.7d_click

Long

metric

actions.ipod.page_engagement

actions.ipod.page_engagement

Long

metric

actions.ipod.page_engagement.1d_click

actions.ipod.page_engagement.1d_click

Long

metric

actions.ipod.page_engagement.1d_view

actions.ipod.page_engagement.1d_view

Long

metric

actions.ipod.page_engagement.7d_click

actions.ipod.page_engagement.7d_click

Long

metric

actions.ipod.page_engagement.7d_view

actions.ipod.page_engagement.7d_view

Long

metric

actions.ipod.post_engagement

actions.ipod.post_engagement

Long

metric

actions.ipod.post_engagement.1d_click

actions.ipod.post_engagement.1d_click

Long

metric

actions.ipod.post_engagement.1d_view

actions.ipod.post_engagement.1d_view

Long

metric

actions.ipod.post_engagement.7d_click

actions.ipod.post_engagement.7d_click

Long

metric

actions.ipod.post_engagement.7d_view

actions.ipod.post_engagement.7d_view

Long

metric

actions.ipod.post_reaction

actions.ipod.post_reaction

Long

metric

actions.ipod.post_reaction.1d_click

actions.ipod.post_reaction.1d_click

Long

metric

actions.ipod.post_reaction.7d_click

actions.ipod.post_reaction.7d_click

Long

metric

actions.ipod.video_view

actions.ipod.video_view

Long

metric

actions.ipod.video_view.1d_click

actions.ipod.video_view.1d_click

Long

metric

actions.ipod.video_view.1d_view

actions.ipod.video_view.1d_view

Long

metric

actions.ipod.video_view.7d_click

actions.ipod.video_view.7d_click

Long

metric

actions.ipod.video_view.7d_view

actions.ipod.video_view.7d_view

Long

metric

actions.landing_page_view

actions.landing_page_view

Long

metric

actions.landing_page_view.1d_click

actions.landing_page_view.1d_click

Long

metric

actions.landing_page_view.1d_view

actions.landing_page_view.1d_view

String

dimension

actions.landing_page_view.28d_click

actions.landing_page_view.28d_click

Long

metric

actions.landing_page_view.28d_view

actions.landing_page_view.28d_view

String

dimension

actions.landing_page_view.7d_click

actions.landing_page_view.7d_click

Long

metric

actions.landing_page_view.7d_view

actions.landing_page_view.7d_view

String

dimension

actions.landing_page_view.action_device

actions.landing_page_view.action_device

String

dimension

actions.landing_page_view.inline

actions.landing_page_view.inline

Long

metric

actions.lead

actions.lead

Long

metric

actions.lead.1d_click

actions.lead.1d_click

Long

metric

actions.lead.1d_view

actions.lead.1d_view

String

metric

actions.lead.28d_click

actions.lead.28d_click

String

metric

actions.lead.28d_view

actions.lead.28d_view

String

dimension

actions.lead.7d_click

actions.lead.7d_click

Long

metric

actions.lead.7d_view

actions.lead.7d_view

String

metric

actions.lead.action_device

actions.lead.action_device

String

dimension

actions.lead.inline

actions.lead.inline

Long

metric

actions.leadgen.other

actions.leadgen.other

Long

metric

actions.leadgen.other.1d_click

actions.leadgen.other.1d_click

Long

metric

actions.leadgen.other.1d_view

actions.leadgen.other.1d_view

Long

metric

actions.leadgen.other.28d_click

actions.leadgen.other.28d_click

String

metric

actions.leadgen.other.28d_view

actions.leadgen.other.28d_view

String

dimension

actions.leadgen.other.7d_click

actions.leadgen.other.7d_click

String

dimension

actions.leadgen.other.7d_view

actions.leadgen.other.7d_view

String

dimension

actions.leadgen.other.action_device

actions.leadgen.other.action_device

String

dimension

actions.leadgen_grouped

actions.leadgen_grouped

Long

metric

actions.leadgen_grouped.1d_click

actions.leadgen_grouped.1d_click

Long

metric

actions.leadgen_grouped.1d_view

actions.leadgen_grouped.1d_view

String

dimension

actions.leadgen_grouped.28d_click

actions.leadgen_grouped.28d_click

String

metric

actions.leadgen_grouped.28d_view

actions.leadgen_grouped.28d_view

String

dimension

actions.leadgen_grouped.7d_click

actions.leadgen_grouped.7d_click

Long

metric

actions.leadgen_grouped.action_device

actions.leadgen_grouped.action_device

String

dimension

actions.leadgen_grouped.inline

actions.leadgen_grouped.inline

Long

metric

actions.like

actions.like

Long

metric

actions.like.1d_click

actions.like.1d_click

String

metric

actions.like.1d_view

actions.like.1d_view

Long

metric

actions.like.28d_click

actions.like.28d_click

Long

metric

actions.like.28d_view

actions.like.28d_view

String

dimension

actions.like.7d_click

actions.like.7d_click

Long

metric

actions.like.7d_view

actions.like.7d_view

String

dimension

actions.like.action_device

actions.like.action_device

String

dimension

actions.like.inline

actions.like.inline

String

metric

actions.link_click

actions.link_click

Long

metric

actions.link_click.1d_click

actions.link_click.1d_click

Long

metric

actions.link_click.1d_view

actions.link_click.1d_view

String

dimension

actions.link_click.28d_click

actions.link_click.28d_click

Long

metric

actions.link_click.28d_view

actions.link_click.28d_view

String

dimension

actions.link_click.7d_click

actions.link_click.7d_click

Long

metric

actions.link_click.7d_view

actions.link_click.7d_view

String

dimension

actions.link_click.action_carousel_card_id

actions.link_click.action_carousel_card_id

Long

dimension

actions.link_click.action_carousel_card_name

actions.link_click.action_carousel_card_name

String

dimension

actions.link_click.action_device

actions.link_click.action_device

String

dimension

actions.link_click.inline

actions.link_click.inline

String

metric

actions.mention

actions.mention

String

dimension

actions.mention.1d_click

actions.mention.1d_click

String

dimension

actions.mention.1d_view

actions.mention.1d_view

String

dimension

actions.mention.28d_click

actions.mention.28d_click

String

dimension

actions.mention.28d_view

actions.mention.28d_view

String

dimension

actions.mention.7d_click

actions.mention.7d_click

String

dimension

actions.mention.7d_view

actions.mention.7d_view

String

dimension

actions.messenger.block

actions.messenger.block

String

dimension

actions.messenger.block.1d_click

actions.messenger.block.1d_click

String

dimension

actions.messenger.block.1d_view

actions.messenger.block.1d_view

String

dimension

actions.messenger.block.28d_click

actions.messenger.block.28d_click

String

dimension

actions.messenger.block.28d_view

actions.messenger.block.28d_view

String

dimension

actions.messenger.block.7d_click

actions.messenger.block.7d_click

String

dimension

actions.messenger.block.7d_view

actions.messenger.block.7d_view

String

dimension

actions.messenger.reply

actions.messenger.reply

String

dimension

actions.messenger.reply.1d_click

actions.messenger.reply.1d_click

String

dimension

actions.messenger.reply.1d_view

actions.messenger.reply.1d_view

String

dimension

actions.messenger.reply.28d_click

actions.messenger.reply.28d_click

String

dimension

actions.messenger.reply.28d_view

actions.messenger.reply.28d_view

String

dimension

actions.messenger.reply.7d_click

actions.messenger.reply.7d_click

String

dimension

actions.messenger.reply.7d_view

actions.messenger.reply.7d_view

String

dimension

actions.mobile_app_install

actions.mobile_app_install

Long

metric

actions.mobile_app_install.1d_click

actions.mobile_app_install.1d_click

Long

metric

actions.mobile_app_install.1d_view

actions.mobile_app_install.1d_view

Long

metric

actions.mobile_app_install.28d_click

actions.mobile_app_install.28d_click

Long

metric

actions.mobile_app_install.28d_view

actions.mobile_app_install.28d_view

String

dimension

actions.mobile_app_install.7d_click

actions.mobile_app_install.7d_click

Long

metric

actions.mobile_app_install.7d_view

actions.mobile_app_install.7d_view

String

dimension

actions.mobile_app_install.action_device

actions.mobile_app_install.action_device

String

dimension

actions.mobile_app_retention

actions.mobile_app_retention

String

dimension

actions.mobile_app_retention.1d_click

actions.mobile_app_retention.1d_click

String

dimension

actions.mobile_app_retention.1d_view

actions.mobile_app_retention.1d_view

String

dimension

actions.mobile_app_retention.28d_click

actions.mobile_app_retention.28d_click

String

dimension

actions.mobile_app_retention.28d_view

actions.mobile_app_retention.28d_view

String

dimension

actions.mobile_app_retention.7d_click

actions.mobile_app_retention.7d_click

String

dimension

actions.mobile_app_retention.7d_view

actions.mobile_app_retention.7d_view

String

dimension

actions.mobile_app_roas

actions.mobile_app_roas

String

dimension

actions.mobile_app_roas.1d_click

actions.mobile_app_roas.1d_click

String

dimension

actions.mobile_app_roas.1d_view

actions.mobile_app_roas.1d_view

String

dimension

actions.mobile_app_roas.28d_click

actions.mobile_app_roas.28d_click

String

dimension

actions.mobile_app_roas.28d_view

actions.mobile_app_roas.28d_view

String

dimension

actions.mobile_app_roas.7d_click

actions.mobile_app_roas.7d_click

String

dimension

actions.mobile_app_roas.7d_view

actions.mobile_app_roas.7d_view

String

dimension

actions.new_mobile

actions.new_mobile

String

dimension

actions.new_mobile.1d_click

actions.new_mobile.1d_click

String

dimension

actions.new_mobile.1d_view

actions.new_mobile.1d_view

String

dimension

actions.new_mobile.28d_click

actions.new_mobile.28d_click

String

dimension

actions.new_mobile.28d_view

actions.new_mobile.28d_view

String

dimension

actions.new_mobile.7d_click

actions.new_mobile.7d_click

String

dimension

actions.new_mobile.7d_view

actions.new_mobile.7d_view

String

dimension

actions.offline_conversion

actions.offline_conversion

String

metric

actions.offline_conversion.1d_click

actions.offline_conversion.1d_click

String

dimension

actions.offline_conversion.1d_view

actions.offline_conversion.1d_view

String

dimension

actions.offline_conversion.add_to_cart

actions.offline_conversion.add_to_cart

Long

metric

actions.offline_conversion.complete_registration

actions.offline_conversion.complete_registration

Long

metric

actions.offline_conversion.lead

actions.offline_conversion.lead

Long

metric

actions.offline_conversion.other

actions.offline_conversion.other

Long

metric

actions.offline_conversion.other.1d_view

actions.offline_conversion.other.1d_view

Long

metric

actions.offline_conversion.other.28d_click

actions.offline_conversion.other.28d_click

Long

metric

actions.offline_conversion.other.7d_click

actions.offline_conversion.other.7d_click

Long

metric

actions.offline_conversion.purchase

actions.offline_conversion.purchase

Long

metric

actions.offline_conversion.purchase.1d_view

actions.offline_conversion.purchase.1d_view

Long

metric

actions.offline_conversion.purchase.28d_click

actions.offline_conversion.purchase.28d_click

Long

metric

actions.offline_conversion.purchase.7d_click

actions.offline_conversion.purchase.7d_click

Long

metric

actions.offsite_conversion

actions.offsite_conversion

Long

metric

actions.offsite_conversion.1d_click

actions.offsite_conversion.1d_click

String

metric

actions.offsite_conversion.1d_view

actions.offsite_conversion.1d_view

String

metric

actions.offsite_conversion.28d_click

actions.offsite_conversion.28d_click

String

metric

actions.offsite_conversion.28d_view

actions.offsite_conversion.28d_view

String

metric

actions.offsite_conversion.7d_click

actions.offsite_conversion.7d_click

Long

metric

actions.offsite_conversion.7d_view

actions.offsite_conversion.7d_view

Long

metric

actions.offsite_conversion.add_to_cart

actions.offsite_conversion.add_to_cart

String

dimension

actions.offsite_conversion.add_to_cart.1d_click

actions.offsite_conversion.add_to_cart.1d_click

String

dimension

actions.offsite_conversion.add_to_cart.1d_view

actions.offsite_conversion.add_to_cart.1d_view

String

dimension

actions.offsite_conversion.add_to_cart.28d_click

actions.offsite_conversion.add_to_cart.28d_click

String

dimension

actions.offsite_conversion.add_to_cart.28d_view

actions.offsite_conversion.add_to_cart.28d_view

String

dimension

actions.offsite_conversion.add_to_cart.7d_click

actions.offsite_conversion.add_to_cart.7d_click

String

dimension

actions.offsite_conversion.add_to_cart.7d_view

actions.offsite_conversion.add_to_cart.7d_view

String

dimension

actions.offsite_conversion.checkout

actions.offsite_conversion.checkout

String

dimension

actions.offsite_conversion.checkout.1d_click

actions.offsite_conversion.checkout.1d_click

String

dimension

actions.offsite_conversion.checkout.1d_view

actions.offsite_conversion.checkout.1d_view

String

dimension

actions.offsite_conversion.checkout.28d_click

actions.offsite_conversion.checkout.28d_click

String

dimension

actions.offsite_conversion.checkout.28d_view

actions.offsite_conversion.checkout.28d_view

String

dimension

actions.offsite_conversion.checkout.7d_click

actions.offsite_conversion.checkout.7d_click

String

dimension

actions.offsite_conversion.checkout.7d_view

actions.offsite_conversion.checkout.7d_view

String

dimension

actions.other.offsite_conversion.fb_pixel_add_payment_info

actions.other.offsite_conversion.fb_pixel_add_payment_info

Long

metric

actions.other.offsite_conversion.fb_pixel_add_payment_info.1d_view

actions.other.offsite_conversion.fb_pixel_add_payment_info.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_add_to_cart

actions.other.offsite_conversion.fb_pixel_add_to_cart

Long

metric

actions.other.offsite_conversion.fb_pixel_add_to_cart.1d_click

actions.other.offsite_conversion.fb_pixel_add_to_cart.1d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_add_to_cart.1d_view

actions.other.offsite_conversion.fb_pixel_add_to_cart.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_add_to_cart.7d_click

actions.other.offsite_conversion.fb_pixel_add_to_cart.7d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_complete_registration

actions.other.offsite_conversion.fb_pixel_complete_registration

Long

metric

actions.other.offsite_conversion.fb_pixel_complete_registration.1d_click

actions.other.offsite_conversion.fb_pixel_complete_registration.1d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_complete_registration.1d_view

actions.other.offsite_conversion.fb_pixel_complete_registration.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_complete_registration.7d_click

actions.other.offsite_conversion.fb_pixel_complete_registration.7d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_custom

actions.other.offsite_conversion.fb_pixel_custom

Long

metric

actions.other.offsite_conversion.fb_pixel_custom.1d_click

actions.other.offsite_conversion.fb_pixel_custom.1d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_custom.1d_view

actions.other.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_custom.7d_click

actions.other.offsite_conversion.fb_pixel_custom.7d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_initiate_checkout

actions.other.offsite_conversion.fb_pixel_initiate_checkout

Long

metric

actions.other.offsite_conversion.fb_pixel_initiate_checkout.1d_click

actions.other.offsite_conversion.fb_pixel_initiate_checkout.1d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_initiate_checkout.1d_view

actions.other.offsite_conversion.fb_pixel_initiate_checkout.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_initiate_checkout.7d_click

actions.other.offsite_conversion.fb_pixel_initiate_checkout.7d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_lead

actions.other.offsite_conversion.fb_pixel_lead

Long

metric

actions.other.offsite_conversion.fb_pixel_lead.1d_click

actions.other.offsite_conversion.fb_pixel_lead.1d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_lead.1d_view

actions.other.offsite_conversion.fb_pixel_lead.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_lead.7d_click

actions.other.offsite_conversion.fb_pixel_lead.7d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_purchase

actions.other.offsite_conversion.fb_pixel_purchase

Long

metric

actions.other.offsite_conversion.fb_pixel_purchase.1d_click

actions.other.offsite_conversion.fb_pixel_purchase.1d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_purchase.1d_view

actions.other.offsite_conversion.fb_pixel_purchase.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_purchase.7d_click

actions.other.offsite_conversion.fb_pixel_purchase.7d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_search

actions.other.offsite_conversion.fb_pixel_search

Long

metric

actions.other.offsite_conversion.fb_pixel_search.1d_click

actions.other.offsite_conversion.fb_pixel_search.1d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_search.1d_view

actions.other.offsite_conversion.fb_pixel_search.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_search.7d_click

actions.other.offsite_conversion.fb_pixel_search.7d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_view_content

actions.other.offsite_conversion.fb_pixel_view_content

Long

metric

actions.other.offsite_conversion.fb_pixel_view_content.1d_click

actions.other.offsite_conversion.fb_pixel_view_content.1d_click

Long

metric

actions.other.offsite_conversion.fb_pixel_view_content.1d_view

actions.other.offsite_conversion.fb_pixel_view_content.1d_view

Long

metric

actions.other.offsite_conversion.fb_pixel_view_content.7d_click

actions.other.offsite_conversion.fb_pixel_view_content.7d_click

Long

metric

actions.other.onsite_conversion.lead_grouped

actions.other.onsite_conversion.lead_grouped

Long

metric

actions.other.onsite_conversion.lead_grouped.1d_click

actions.other.onsite_conversion.lead_grouped.1d_click

Long

metric

actions.other.onsite_conversion.lead_grouped.7d_click

actions.other.onsite_conversion.lead_grouped.7d_click

Long

metric

actions.other.onsite_conversion.post_save

actions.other.onsite_conversion.post_save

Long

metric

actions.other.onsite_conversion.post_save.1d_click

actions.other.onsite_conversion.post_save.1d_click

Long

metric

actions.other.onsite_conversion.post_save.7d_click

actions.other.onsite_conversion.post_save.7d_click

Long

metric

actions.other.page_engagement

actions.other.page_engagement

Long

metric

actions.other.page_engagement.1d_click

actions.other.page_engagement.1d_click

Long

metric

actions.other.page_engagement.1d_view

actions.other.page_engagement.1d_view

Long

metric

actions.other.page_engagement.7d_click

actions.other.page_engagement.7d_click

Long

metric

actions.other.page_engagement.7d_view

actions.other.page_engagement.7d_view

Long

metric

actions.other.post

actions.other.post

Long

metric

actions.other.post.1d_click

actions.other.post.1d_click

Long

metric

actions.other.post.7d_click

actions.other.post.7d_click

Long

metric

actions.other.post_engagement

actions.other.post_engagement

Long

metric

actions.other.post_engagement.1d_click

actions.other.post_engagement.1d_click

Long

metric

actions.other.post_engagement.1d_view

actions.other.post_engagement.1d_view

Long

metric

actions.other.post_engagement.7d_click

actions.other.post_engagement.7d_click

Long

metric

actions.other.post_engagement.7d_view

actions.other.post_engagement.7d_view

Long

metric

actions.other.post_reaction

actions.other.post_reaction

Long

metric

actions.other.post_reaction.1d_click

actions.other.post_reaction.1d_click

Long

metric

actions.other.post_reaction.7d_click

actions.other.post_reaction.7d_click

Long

metric

actions.other.purchase

actions.other.purchase

Long

metric

actions.other.purchase.1d_click

actions.other.purchase.1d_click

Long

metric

actions.other.purchase.1d_view

actions.other.purchase.1d_view

Long

metric

actions.other.purchase.7d_click

actions.other.purchase.7d_click

Long

metric

actions.other.search

actions.other.search

Long

metric

actions.other.search.1d_click

actions.other.search.1d_click

Long

metric

actions.other.search.1d_view

actions.other.search.1d_view

Long

metric

actions.other.search.7d_click

actions.other.search.7d_click

Long

metric

actions.other.video_view

actions.other.video_view

Long

metric

actions.other.video_view.1d_click

actions.other.video_view.1d_click

Long

metric

actions.other.video_view.1d_view

actions.other.video_view.1d_view

Long

metric

actions.other.video_view.7d_click

actions.other.video_view.7d_click

Long

metric

actions.other.video_view.7d_view

actions.other.video_view.7d_view

Long

metric

actions.other.view_content

actions.other.view_content

Long

metric

actions.other.view_content.1d_click

actions.other.view_content.1d_click

Long

metric

actions.other.view_content.1d_view

actions.other.view_content.1d_view

Long

metric

actions.other.view_content.7d_click

actions.other.view_content.7d_click

Long

metric

actions.outbound_click

actions.outbound_click

String

dimension

actions.outbound_click.1d_click

actions.outbound_click.1d_click

String

dimension

actions.outbound_click.1d_view

actions.outbound_click.1d_view

String

dimension

actions.outbound_click.28d_click

actions.outbound_click.28d_click

String

dimension

actions.outbound_click.28d_view

actions.outbound_click.28d_view

String

dimension

actions.outbound_click.7d_click

actions.outbound_click.7d_click

String

dimension

actions.outbound_click.7d_view

actions.outbound_click.7d_view

String

dimension

actions.page_engagement

actions.page_engagement

Long

metric

actions.page_engagement.1d_click

actions.page_engagement.1d_click

Long

metric

actions.page_engagement.1d_view

actions.page_engagement.1d_view

Long

metric

actions.page_engagement.28d_click

actions.page_engagement.28d_click

Long

metric

actions.page_engagement.28d_view

actions.page_engagement.28d_view

Long

metric

actions.page_engagement.7d_click

actions.page_engagement.7d_click

Long

metric

actions.page_engagement.7d_view

actions.page_engagement.7d_view

String

metric

actions.page_engagement.action_device

actions.page_engagement.action_device

String

dimension

actions.page_engagement.inline

actions.page_engagement.inline

String

metric

actions.page_story

actions.page_story

String

dimension

actions.page_story.1d_click

actions.page_story.1d_click

String

dimension

actions.page_story.1d_view

actions.page_story.1d_view

String

dimension

actions.page_story.28d_click

actions.page_story.28d_click

String

dimension

actions.page_story.28d_view

actions.page_story.28d_view

String

dimension

actions.page_story.7d_click

actions.page_story.7d_click

String

dimension

actions.page_story.7d_view

actions.page_story.7d_view

String

dimension

actions.photo_view

actions.photo_view

Long

metric

actions.photo_view.1d_click

actions.photo_view.1d_click

Long

metric

actions.photo_view.1d_view

actions.photo_view.1d_view

Long

metric

actions.photo_view.28d_click

actions.photo_view.28d_click

Long

metric

actions.photo_view.28d_view

actions.photo_view.28d_view

String

dimension

actions.photo_view.7d_click

actions.photo_view.7d_click

String

metric

actions.photo_view.7d_view

actions.photo_view.7d_view

String

dimension

actions.photo_view.action_device

actions.photo_view.action_device

String

dimension

actions.photo_view.inline

actions.photo_view.inline

String

dimension

actions.post

actions.post

Long

metric

actions.post.1d_click

actions.post.1d_click

Long

metric

actions.post.1d_view

actions.post.1d_view

Long

metric

actions.post.28d_click

actions.post.28d_click

Long

metric

actions.post.28d_view

actions.post.28d_view

String

dimension

actions.post.7d_click

actions.post.7d_click

Long

metric

actions.post.7d_view

actions.post.7d_view

String

dimension

actions.post.action_device

actions.post.action_device

String

dimension

actions.post.inline

actions.post.inline

Long

metric

actions.post_engagement

actions.post_engagement

Long

metric

actions.post_engagement.1d_click

actions.post_engagement.1d_click

Long

metric

actions.post_engagement.1d_view

actions.post_engagement.1d_view

Long

metric

actions.post_engagement.28d_click

actions.post_engagement.28d_click

Long

metric

actions.post_engagement.28d_view

actions.post_engagement.28d_view

String

metric

actions.post_engagement.7d_click

actions.post_engagement.7d_click

Long

metric

actions.post_engagement.7d_view

actions.post_engagement.7d_view

String

metric

actions.post_engagement.action_device

actions.post_engagement.action_device

String

dimension

actions.post_engagement.inline

actions.post_engagement.inline

Long

metric

actions.post_like

actions.post_like

Long

metric

actions.post_like.1d_view

actions.post_like.1d_view

Long

metric

actions.post_like.28d_click

actions.post_like.28d_click

Long

metric

actions.post_reaction

actions.post_reaction

Long

metric

actions.post_reaction.1d_click

actions.post_reaction.1d_click

Long

metric

actions.post_reaction.1d_view

actions.post_reaction.1d_view

Long

metric

actions.post_reaction.28d_click

actions.post_reaction.28d_click

Long

metric

actions.post_reaction.28d_view

actions.post_reaction.28d_view

String

dimension

actions.post_reaction.7d_click

actions.post_reaction.7d_click

Long

metric

actions.post_reaction.7d_view

actions.post_reaction.7d_view

String

dimension

actions.post_reaction.action_device

actions.post_reaction.action_device

String

dimension

actions.post_reaction.action_reaction

actions.post_reaction.action_reaction

String

dimension

actions.post_reaction.angry

actions.post_reaction.angry

String

dimension

actions.post_reaction.haha

actions.post_reaction.haha

Long

metric

actions.post_reaction.inline

actions.post_reaction.inline

Long

metric

actions.post_reaction.love

actions.post_reaction.love

Long

metric

actions.post_reaction.sad

actions.post_reaction.sad

String

dimension

actions.post_reaction.wow

actions.post_reaction.wow

String

dimension

actions.post_save

actions.post_save

String

metric

actions.post_story

actions.post_story

String

dimension

actions.post_story.1d_click

actions.post_story.1d_click

String

dimension

actions.post_story.1d_view

actions.post_story.1d_view

String

dimension

actions.post_story.28d_click

actions.post_story.28d_click

String

dimension

actions.post_story.28d_view

actions.post_story.28d_view

String

dimension

actions.post_story.7d_click

actions.post_story.7d_click

String

dimension

actions.post_story.7d_view

actions.post_story.7d_view

String

dimension

actions.purchase

actions.purchase

Long

metric

actions.purchase.1d_click

actions.purchase.1d_click

Long

metric

actions.purchase.1d_view

actions.purchase.1d_view

Long

metric

actions.purchase.28d_click

actions.purchase.28d_click

Long

metric

actions.purchase.28d_view

actions.purchase.28d_view

String

metric

actions.purchase.7d_click

actions.purchase.7d_click

Long

metric

actions.purchase.7d_view

actions.purchase.7d_view

Long

metric

actions.purchase.action_device

actions.purchase.action_device

String

dimension

actions.receive_offer

actions.receive_offer

String

dimension

actions.receive_offer.1d_click

actions.receive_offer.1d_click

String

dimension

actions.receive_offer.1d_view

actions.receive_offer.1d_view

String

dimension

actions.receive_offer.28d_click

actions.receive_offer.28d_click

String

dimension

actions.receive_offer.28d_view

actions.receive_offer.28d_view

String

dimension

actions.receive_offer.7d_click

actions.receive_offer.7d_click

String

dimension

actions.receive_offer.7d_view

actions.receive_offer.7d_view

String

dimension

actions.rsvp

actions.rsvp

Long

metric

actions.rsvp.1d_click

actions.rsvp.1d_click

String

dimension

actions.rsvp.1d_view

actions.rsvp.1d_view

String

metric

actions.rsvp.28d_click

actions.rsvp.28d_click

String

dimension

actions.rsvp.28d_view

actions.rsvp.28d_view

String

dimension

actions.rsvp.7d_click

actions.rsvp.7d_click

String

metric

actions.rsvp.7d_view

actions.rsvp.7d_view

String

dimension

actions.rsvp.action_device

actions.rsvp.action_device

String

dimension

actions.search

actions.search

Long

metric

actions.search.1d_click

actions.search.1d_click

Long

metric

actions.search.1d_view

actions.search.1d_view

Long

metric

actions.search.28d_click

actions.search.28d_click

Long

metric

actions.search.28d_view

actions.search.28d_view

String

dimension

actions.search.7d_click

actions.search.7d_click

Long

metric

actions.search.7d_view

actions.search.7d_view

Long

metric

actions.search.action_device

actions.search.action_device

String

dimension

actions.store_visit_with_dwell

actions.store_visit_with_dwell

String

dimension

actions.store_visit_with_dwell.1d_click

actions.store_visit_with_dwell.1d_click

String

dimension

actions.store_visit_with_dwell.1d_view

actions.store_visit_with_dwell.1d_view

String

dimension

actions.store_visit_with_dwell.28d_click

actions.store_visit_with_dwell.28d_click

String

dimension

actions.store_visit_with_dwell.28d_view

actions.store_visit_with_dwell.28d_view

String

dimension

actions.store_visit_with_dwell.7d_click

actions.store_visit_with_dwell.7d_click

String

dimension

actions.store_visit_with_dwell.7d_view

actions.store_visit_with_dwell.7d_view

String

dimension

actions.submit_application_total

actions.submit_application_total

String

dimension

actions.submit_application_total.1d_click

actions.submit_application_total.1d_click

String

dimension

actions.submit_application_total.1d_view

actions.submit_application_total.1d_view

String

dimension

actions.submit_application_total.28d_click

actions.submit_application_total.28d_click

String

dimension

actions.submit_application_total.28d_view

actions.submit_application_total.28d_view

String

dimension

actions.submit_application_total.7d_click

actions.submit_application_total.7d_click

String

dimension

actions.submit_application_website

actions.submit_application_website

String

dimension

actions.submit_application_website.1d_click

actions.submit_application_website.1d_click

String

dimension

actions.submit_application_website.1d_view

actions.submit_application_website.1d_view

String

dimension

actions.submit_application_website.28d_click

actions.submit_application_website.28d_click

String

dimension

actions.submit_application_website.28d_view

actions.submit_application_website.28d_view

String

dimension

actions.submit_application_website.7d_click

actions.submit_application_website.7d_click

String

dimension

actions.subscribe

actions.subscribe

String

dimension

actions.subscribe.1d_click

actions.subscribe.1d_click

String

dimension

actions.subscribe.1d_view

actions.subscribe.1d_view

String

dimension

actions.subscribe.28d_click

actions.subscribe.28d_click

String

dimension

actions.subscribe.28d_view

actions.subscribe.28d_view

String

dimension

actions.subscribe.7d_click

actions.subscribe.7d_click

String

dimension

actions.subscribe.7d_view

actions.subscribe.7d_view

String

dimension

actions.tab_view

actions.tab_view

String

dimension

actions.tab_view.1d_click

actions.tab_view.1d_click

String

dimension

actions.tab_view.1d_view

actions.tab_view.1d_view

String

dimension

actions.tab_view.28d_click

actions.tab_view.28d_click

String

dimension

actions.tab_view.28d_view

actions.tab_view.28d_view

String

dimension

actions.tab_view.7d_click

actions.tab_view.7d_click

String

dimension

actions.tab_view.7d_view

actions.tab_view.7d_view

String

dimension

actions.unlike

actions.unlike

Long

metric

actions.unlike.28d_click

actions.unlike.28d_click

Long

metric

actions.video_play

actions.video_play

Long

metric

actions.video_play.1d_view

actions.video_play.1d_view

Long

metric

actions.video_play.28d_click

actions.video_play.28d_click

Long

metric

actions.video_view

actions.video_view

Long

metric

actions.video_view.1d_click

actions.video_view.1d_click

Long

metric

actions.video_view.1d_view

actions.video_view.1d_view

Long

metric

actions.video_view.28d_click

actions.video_view.28d_click

Long

metric

actions.video_view.28d_view

actions.video_view.28d_view

String

metric

actions.video_view.7d_click

actions.video_view.7d_click

String

metric

actions.video_view.7d_view

actions.video_view.7d_view

String

metric

actions.video_view.action_device

actions.video_view.action_device

String

dimension

actions.video_view.action_video_sound

actions.video_view.action_video_sound

String

dimension

actions.video_view.action_video_type

actions.video_view.action_video_type

String

dimension

actions.video_view.auto_play

actions.video_view.auto_play

Long

metric

actions.video_view.auto_play.1d_view

actions.video_view.auto_play.1d_view

Long

metric

actions.video_view.auto_play.action_device

actions.video_view.auto_play.action_device

String

dimension

actions.video_view.click_to_play

actions.video_view.click_to_play

Long

metric

actions.video_view.click_to_play.1d_click

actions.video_view.click_to_play.1d_click

Long

metric

actions.video_view.click_to_play.28d_click

actions.video_view.click_to_play.28d_click

String

dimension

actions.video_view.click_to_play.7d_click

actions.video_view.click_to_play.7d_click

Long

metric

actions.video_view.click_to_play.action_device

actions.video_view.click_to_play.action_device

String

dimension

actions.video_view.inline

actions.video_view.inline

String

metric

actions.video_view.sound_off

actions.video_view.sound_off

Long

metric

actions.video_view.sound_on

actions.video_view.sound_on

Long

metric

actions.video_view.total

actions.video_view.total

Long

metric

actions.video_view.total.1d_click

actions.video_view.total.1d_click

Long

metric

actions.video_view.total.1d_view

actions.video_view.total.1d_view

Long

metric

actions.video_view.total.28d_click

actions.video_view.total.28d_click

String

dimension

actions.video_view.total.7d_click

actions.video_view.total.7d_click

Long

metric

actions.video_view.total.action_device

actions.video_view.total.action_device

String

dimension

actions.view_content

actions.view_content

Long

metric

actions.view_content.1d_click

actions.view_content.1d_click

Long

metric

actions.view_content.1d_view

actions.view_content.1d_view

Long

metric

actions.view_content.28d_click

actions.view_content.28d_click

Long

metric

actions.view_content.28d_view

actions.view_content.28d_view

String

metric

actions.view_content.7d_click

actions.view_content.7d_click

Long

metric

actions.view_content.7d_view

actions.view_content.7d_view

Long

metric

actions.view_content.action_device

actions.view_content.action_device

String

dimension

actions.vote

actions.vote

String

dimension

ad_click_actions

metric

ad_click_actions.ad_click

ad_click_actions.ad_click

String

dimension

ad_created_date

date

The date the ad was created.

dimension

ad_created_time

dimension

ad_creative_body

string

The body of the ad. Not supported for video post creatives

dimension

ad_creative_call_to_action_type

string

The call to action button text and header text of legacy ads

dimension

ad_creative_effective_instagram_media_id

dimension

ad_creative_effective_instagram_story_id

string

The ID of an Instagram post to use in an ad

dimension

ad_creative_effective_object_story_id

string

The ID of a page post to use in an ad- regardless of whether it's an organic or unpublished page post

dimension

ad_creative_id

dimension

ad_creative_image_url

string

A URL for the image for this creative. We save the image at this URL to the ad account's image library. If provided do not include image_hash

dimension

ad_creative_instagram_actor_id

metric

ad_creative_instagram_permalink_url

metric

ad_creative_instagram_story_id

dimension

ad_creative_instagram_user_id

dimension

ad_creative_instragram_actor_id

string

Instagram actor ID

dimension

ad_creative_instragram_permalink_url

string

Instagram permalink

dimension

ad_creative_link_url

string

Used to identify a specific landing tab on the Page (e.g. a Page tab app) by the Page tab's URL.

dimension

ad_creative_name

string

The name of the creative in the creative library

dimension

ad_creative_object_id

string

The ID of the promoted_object or object that is relevant to the ad and ad type

dimension

ad_creative_object_story_spec

dimension

ad_creative_object_type

string

The type of object that is being advertised.

dimension

ad_creative_object_url

string

Destination URL for a link ads not connected to a page

dimension

ad_creative_source_instagram_media_id

dimension

ad_creative_status

string

The status of this creative

dimension

ad_creative_template_url

string

The Tracking URL for dynamic product ads.

dimension

ad_creative_template_url_spec

string

Use this field to create url templates for dynamic product ads

dimension

ad_creative_thumbnail_url

string

The URL to a thumbnail for this creative.

dimension

ad_creative_title

string

Title for a link ad (not connected to a Page)

dimension

ad_creative_url_tags

string

A set of query string parameters which will replace or be appended to urls clicked from page post ads- message of the post- and canvas app install creatives only

dimension

ad_effective_status

String

metric

ad_format_asset

ad_format_asset

Long

metric

ad_id

string

The unique ID of the ad you're viewing in reporting.

dimension

ad_impression_actions

metric

ad_impression_actions.ad_impression

ad_impression_actions.ad_impression

Long

metric

ad_name

string

The name of the ad you're viewing in reporting.

dimension

ad_preview_default

ad_preview_default

String

dimension

ad_preview_default_url

ad_preview_default_url

String

dimension

ad_preview_desktop_feed

string

Preview of the ad on a desktop.

dimension

ad_preview_instagram_standard

string

Preview of an Instagram ad.

dimension

ad_preview_instagram_story

ad_preview_instagram_story

String

dimension

ad_preview_mobile_feed

string

Preview of the ad on a mobile feed.

dimension

ad_status

string

The configured status of the ad.

dimension

ad_tracking_specs

string

Tracking specs

dimension

ad_updated_time

dimension

adset_adlabels

string

Ad Labels associated with this ad set

dimension

adset_bid_amount

currency

Bid cap or target cost for this ad set. The bid cap used in a lowest cost bid strategy is defined as the maximum bid you want to pay for a result based on your optimization_goal.

metric

adset_bid_strategy

string

Map of bid objective to bid value.

dimension

adset_billing_event

string

The billing event for this ad set:

dimension

adset_budget_remaining

currency

Remaining ad set budget

metric

adset_created_time

dimension

adset_daily_budget

currency

The daily budget of the set defined in your account currency.

metric

adset_daily_min_spend_target

metric

adset_daily_spend_cap

metric

adset_effective_status

string

The effective status of the ad set- which can be either its own status or caused by its parent campaign.

dimension

adset_end_time

string

End time- in UTC UNIX timestamp

dimension

adset_frequency_cap

adset_frequency_cap

String

dimension

adset_id

string

The unique ID of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget- schedule- delivery optimization and targeting.

dimension

adset_lifetime_budget

currency

The lifetime budget of the set defined in your account currency.

metric

adset_lifetime_frequency_cap

adset_lifetime_frequency_cap

String

dimension

adset_lifetime_imps

long

Lifetime impressions. Available only for campaigns with buying_type=FIXED_CPM

metric

adset_lifetime_min_spend_target

metric

adset_lifetime_spend_cap

metric

adset_name

string

The name of the ad set you're viewing in reporting. An ad set is a group of ads that share the same budget- schedule- delivery optimization and targeting.

dimension

adset_optimization_goal

string

Which optimization goal this ad set is using:

dimension

adset_pacing_type

metric

adset_promoted_object

string

The object this ad set is promoting across all its ads.

dimension

adset_recommendations

metric

adset_recommendations_blame_field

metric

adset_recommendations_confidence

metric

adset_recommendations_message

metric

adset_recommendations_title

metric

adset_start_time

date

Start time- in UTC UNIX timestamp

dimension

adset_targeting

string

Targeting of the ad set

dimension

adset_targeting_dict

adset_targeting_dict

String

dimension

adset_targeting_geo_locations

string

geographical targeting field from country- region- city or zip

dimension

adset_targeting_locales

string

Target people with language other than common language for a location.

dimension

adset_targeting_publisher_platforms

string

Use publisher_platforms for publishing channel such as Instagram.

dimension

adset_updated_time

dimension

advertiser

advertiser

String

dimension

age

string

Break down by age.

dimension

app_store_clicks

app_store_clicks

Long

metric

attribution_setting

metric

auction_competitiveness

metric

auction_max_competitor_bid

metric

body_asset.id

body_asset.id

Long

metric

body_asset.text

body_asset.text

String

dimension

brand_name

brand_name

String

dimension

buying_type

string

The method by which you pay for and target ads in your campaigns: through dynamic auction bidding- fixed-price bidding- or reach and frequency buying. This field is currently only visible at the campaign level.

dimension

call_to_action_clicks

call_to_action_clicks

String

dimension

campaign_adlabels

string

Ad Labels associated with this campaign

dimension

campaign_bid_strategy

metric

campaign_budget_remaining

metric

campaign_buying_type

string

Buying type- possible values are: AUCTION: default or RESERVED: for reach and frequency ads

dimension

campaign_configured_status

string

If this status is PAUSED- all its active ad sets and ads will be paused and have an effective status CAMPAIGN_PAUSED.

dimension

campaign_created_time

dimension

campaign_daily_budget

currency

The daily budget of the campaign

metric

campaign_effective_status

string

The effective status of this campaign.

dimension

campaign_id

string

The unique ID number of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.

dimension

campaign_lifetime_budget

currency

The lifetime budget of the campaign

metric

campaign_name

string

The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.

dimension

campaign_name

string

The name of the ad campaign you're viewing in reporting. Your campaign contains ad sets and ads.

dimension

campaign_name_lowercase

campaign_name_lowercase

String

dimension

campaign_pacing_type

metric

campaign_spend_cap

currency

A spend cap for the campaign- such that it will not spend more than this cap. Expressed as integer value of the subunit in your currency.

metric

campaign_start_date

campaign_start_date

String

dimension

campaign_start_time

date

Campaign Start Time

dimension

campaign_stop_time

date

Campaign Stop Time

dimension

campaign_updated_time

dimension

canvas_avg_view_percent

percentage

The average percentage of the Instant Experience that people saw. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components- including video- images product catalog and more.

metric

canvas_avg_view_time

float

The average total time- in seconds- that people spent viewing an Instant Experience. An Instant Experience is a screen that opens after someone interacts with your ad on a mobile device. It may include a series of interactive or multimedia components- including video- images product catalog and more.

metric

catalog_segment_actions

metric

catalog_segment_actions.add_to_cart

catalog_segment_actions.add_to_cart

Long

metric

catalog_segment_actions.add_to_cart.1d_click

catalog_segment_actions.add_to_cart.1d_click

Long

metric

catalog_segment_actions.add_to_cart.1d_view

catalog_segment_actions.add_to_cart.1d_view

Long

metric

catalog_segment_actions.add_to_cart.7d_click

catalog_segment_actions.add_to_cart.7d_click

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart.1d_click

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart.1d_click

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart.1d_view

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart.1d_view

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart.7d_click

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart.7d_click

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart.7d_view

catalog_segment_actions.app_custom_event.fb_mobile_add_to_cart.7d_view

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_content_view

catalog_segment_actions.app_custom_event.fb_mobile_content_view

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_content_view.1d_click

catalog_segment_actions.app_custom_event.fb_mobile_content_view.1d_click

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_content_view.1d_view

catalog_segment_actions.app_custom_event.fb_mobile_content_view.1d_view

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_content_view.7d_click

catalog_segment_actions.app_custom_event.fb_mobile_content_view.7d_click

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_content_view.7d_view

catalog_segment_actions.app_custom_event.fb_mobile_content_view.7d_view

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_purchase

catalog_segment_actions.app_custom_event.fb_mobile_purchase

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_purchase.1d_click

catalog_segment_actions.app_custom_event.fb_mobile_purchase.1d_click

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_purchase.1d_view

catalog_segment_actions.app_custom_event.fb_mobile_purchase.1d_view

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_purchase.7d_click

catalog_segment_actions.app_custom_event.fb_mobile_purchase.7d_click

Long

metric

catalog_segment_actions.app_custom_event.fb_mobile_purchase.7d_view

catalog_segment_actions.app_custom_event.fb_mobile_purchase.7d_view

Long

metric

catalog_segment_actions.offline_conversion.purchase

catalog_segment_actions.offline_conversion.purchase

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_add_to_cart

catalog_segment_actions.offsite_conversion.fb_pixel_add_to_cart

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_add_to_cart.1d_click

catalog_segment_actions.offsite_conversion.fb_pixel_add_to_cart.1d_click

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_add_to_cart.1d_view

catalog_segment_actions.offsite_conversion.fb_pixel_add_to_cart.1d_view

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_add_to_cart.7d_click

catalog_segment_actions.offsite_conversion.fb_pixel_add_to_cart.7d_click

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_purchase

catalog_segment_actions.offsite_conversion.fb_pixel_purchase

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_purchase.1d_click

catalog_segment_actions.offsite_conversion.fb_pixel_purchase.1d_click

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_purchase.1d_view

catalog_segment_actions.offsite_conversion.fb_pixel_purchase.1d_view

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_purchase.7d_click

catalog_segment_actions.offsite_conversion.fb_pixel_purchase.7d_click

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_view_content

catalog_segment_actions.offsite_conversion.fb_pixel_view_content

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_view_content.1d_click

catalog_segment_actions.offsite_conversion.fb_pixel_view_content.1d_click

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_view_content.1d_view

catalog_segment_actions.offsite_conversion.fb_pixel_view_content.1d_view

Long

metric

catalog_segment_actions.offsite_conversion.fb_pixel_view_content.7d_click

catalog_segment_actions.offsite_conversion.fb_pixel_view_content.7d_click

Long

metric

catalog_segment_actions.omni_add_to_cart

catalog_segment_actions.omni_add_to_cart

Long

metric

catalog_segment_actions.omni_add_to_cart.1d_click

catalog_segment_actions.omni_add_to_cart.1d_click

Long

metric

catalog_segment_actions.omni_add_to_cart.1d_view

catalog_segment_actions.omni_add_to_cart.1d_view

Long

metric

catalog_segment_actions.omni_add_to_cart.7d_click

catalog_segment_actions.omni_add_to_cart.7d_click

Long

metric

catalog_segment_actions.omni_purchase

catalog_segment_actions.omni_purchase

Long

metric

catalog_segment_actions.omni_purchase.1d_click

catalog_segment_actions.omni_purchase.1d_click

Long

metric

catalog_segment_actions.omni_purchase.1d_view

catalog_segment_actions.omni_purchase.1d_view

Long

metric

catalog_segment_actions.omni_purchase.7d_click

catalog_segment_actions.omni_purchase.7d_click

Long

metric

catalog_segment_actions.omni_view_content

catalog_segment_actions.omni_view_content

Long

metric

catalog_segment_actions.omni_view_content.1d_click

catalog_segment_actions.omni_view_content.1d_click

Long

metric

catalog_segment_actions.omni_view_content.1d_view

catalog_segment_actions.omni_view_content.1d_view

Long

metric

catalog_segment_actions.omni_view_content.7d_click

catalog_segment_actions.omni_view_content.7d_click

Long

metric

catalog_segment_actions.purchase

catalog_segment_actions.purchase

Long

metric

catalog_segment_actions.purchase.1d_click

catalog_segment_actions.purchase.1d_click

Long

metric

catalog_segment_actions.purchase.1d_view

catalog_segment_actions.purchase.1d_view

Long

metric

catalog_segment_actions.purchase.7d_click

catalog_segment_actions.purchase.7d_click

Long

metric

catalog_segment_actions.view_content

catalog_segment_actions.view_content

Long

metric

catalog_segment_actions.view_content.1d_click

catalog_segment_actions.view_content.1d_click

Long

metric

catalog_segment_actions.view_content.1d_view

catalog_segment_actions.view_content.1d_view

Long

metric

catalog_segment_actions.view_content.7d_click

catalog_segment_actions.view_content.7d_click

Long

metric

catalog_segment_value

metric

catalog_segment_value.add_payment_info

catalog_segment_value.add_payment_info

Long

metric

catalog_segment_value.add_payment_info.1d_click

catalog_segment_value.add_payment_info.1d_click

Long

metric

catalog_segment_value.add_payment_info.1d_view

catalog_segment_value.add_payment_info.1d_view

Long

metric

catalog_segment_value.add_payment_info.7d_click

catalog_segment_value.add_payment_info.7d_click

Long

metric

catalog_segment_value.add_to_cart

catalog_segment_value.add_to_cart

Float

metric

catalog_segment_value.add_to_cart.1d_click

catalog_segment_value.add_to_cart.1d_click

Long

metric

catalog_segment_value.add_to_cart.1d_view

catalog_segment_value.add_to_cart.1d_view

Long

metric

catalog_segment_value.add_to_cart.7d_click

catalog_segment_value.add_to_cart.7d_click

Long

metric

catalog_segment_value.add_to_wishlist

catalog_segment_value.add_to_wishlist

Float

metric

catalog_segment_value.add_to_wishlist.1d_view

catalog_segment_value.add_to_wishlist.1d_view

Float

metric

catalog_segment_value.add_to_wishlist.7d_click

catalog_segment_value.add_to_wishlist.7d_click

Long

metric

catalog_segment_value.app_custom_event

catalog_segment_value.app_custom_event

Long

metric

catalog_segment_value.app_custom_event.1d_click

catalog_segment_value.app_custom_event.1d_click

Long

metric

catalog_segment_value.app_custom_event.1d_view

catalog_segment_value.app_custom_event.1d_view

Long

metric

catalog_segment_value.app_custom_event.28d_click

catalog_segment_value.app_custom_event.28d_click

Long

metric

catalog_segment_value.app_custom_event.28d_view

catalog_segment_value.app_custom_event.28d_view

Long

metric

catalog_segment_value.app_custom_event.7d_click

catalog_segment_value.app_custom_event.7d_click

Long

metric

catalog_segment_value.app_custom_event.7d_view

catalog_segment_value.app_custom_event.7d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_achievement_unlocked

catalog_segment_value.app_custom_event.fb_mobile_achievement_unlocked

Float

metric

catalog_segment_value.app_custom_event.fb_mobile_add_payment_info

catalog_segment_value.app_custom_event.fb_mobile_add_payment_info

Float

metric

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.1d_click

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.1d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.1d_view

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.1d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.28d_click

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.28d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.28d_view

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.28d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.7d_click

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.7d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.7d_view

catalog_segment_value.app_custom_event.fb_mobile_add_to_cart.7d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_add_to_wishlist

catalog_segment_value.app_custom_event.fb_mobile_add_to_wishlist

Float

metric

catalog_segment_value.app_custom_event.fb_mobile_content_view

catalog_segment_value.app_custom_event.fb_mobile_content_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_content_view.1d_click

catalog_segment_value.app_custom_event.fb_mobile_content_view.1d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_content_view.1d_view

catalog_segment_value.app_custom_event.fb_mobile_content_view.1d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_content_view.28d_click

catalog_segment_value.app_custom_event.fb_mobile_content_view.28d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_content_view.28d_view

catalog_segment_value.app_custom_event.fb_mobile_content_view.28d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_content_view.7d_click

catalog_segment_value.app_custom_event.fb_mobile_content_view.7d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_content_view.7d_view

catalog_segment_value.app_custom_event.fb_mobile_content_view.7d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_initiated_checkout

catalog_segment_value.app_custom_event.fb_mobile_initiated_checkout

Float

metric

catalog_segment_value.app_custom_event.fb_mobile_purchase

catalog_segment_value.app_custom_event.fb_mobile_purchase

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_purchase.1d_click

catalog_segment_value.app_custom_event.fb_mobile_purchase.1d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_purchase.1d_view

catalog_segment_value.app_custom_event.fb_mobile_purchase.1d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_purchase.28d_click

catalog_segment_value.app_custom_event.fb_mobile_purchase.28d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_purchase.28d_view

catalog_segment_value.app_custom_event.fb_mobile_purchase.28d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_purchase.7d_click

catalog_segment_value.app_custom_event.fb_mobile_purchase.7d_click

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_purchase.7d_view

catalog_segment_value.app_custom_event.fb_mobile_purchase.7d_view

Long

metric

catalog_segment_value.app_custom_event.fb_mobile_search

catalog_segment_value.app_custom_event.fb_mobile_search

Float

metric

catalog_segment_value.app_custom_event.other

catalog_segment_value.app_custom_event.other

Float

metric

catalog_segment_value.initiate_checkout

catalog_segment_value.initiate_checkout

Float

metric

catalog_segment_value.initiate_checkout.1d_click

catalog_segment_value.initiate_checkout.1d_click

Long

metric

catalog_segment_value.initiate_checkout.1d_view

catalog_segment_value.initiate_checkout.1d_view

Long

metric

catalog_segment_value.initiate_checkout.7d_click

catalog_segment_value.initiate_checkout.7d_click

Long

metric

catalog_segment_value.offline_conversion

catalog_segment_value.offline_conversion

Float

metric

catalog_segment_value.offline_conversion.purchase

catalog_segment_value.offline_conversion.purchase

Float

metric

catalog_segment_value.offsite_conversion

catalog_segment_value.offsite_conversion

Float

metric

catalog_segment_value.offsite_conversion.1d_click

catalog_segment_value.offsite_conversion.1d_click

Long

metric

catalog_segment_value.offsite_conversion.1d_view

catalog_segment_value.offsite_conversion.1d_view

Float

metric

catalog_segment_value.offsite_conversion.7d_click

catalog_segment_value.offsite_conversion.7d_click

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_payment_info

catalog_segment_value.offsite_conversion.fb_pixel_add_payment_info

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_payment_info.1d_click

catalog_segment_value.offsite_conversion.fb_pixel_add_payment_info.1d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_payment_info.1d_view

catalog_segment_value.offsite_conversion.fb_pixel_add_payment_info.1d_view

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_payment_info.7d_click

catalog_segment_value.offsite_conversion.fb_pixel_add_payment_info.7d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_to_cart

catalog_segment_value.offsite_conversion.fb_pixel_add_to_cart

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_to_cart.1d_click

catalog_segment_value.offsite_conversion.fb_pixel_add_to_cart.1d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_to_cart.1d_view

catalog_segment_value.offsite_conversion.fb_pixel_add_to_cart.1d_view

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_to_cart.7d_click

catalog_segment_value.offsite_conversion.fb_pixel_add_to_cart.7d_click

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_to_wishlist

catalog_segment_value.offsite_conversion.fb_pixel_add_to_wishlist

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_to_wishlist.1d_view

catalog_segment_value.offsite_conversion.fb_pixel_add_to_wishlist.1d_view

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_add_to_wishlist.7d_click

catalog_segment_value.offsite_conversion.fb_pixel_add_to_wishlist.7d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_custom

catalog_segment_value.offsite_conversion.fb_pixel_custom

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_custom.7d_click

catalog_segment_value.offsite_conversion.fb_pixel_custom.7d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_initiate_checkout

catalog_segment_value.offsite_conversion.fb_pixel_initiate_checkout

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_initiate_checkout.1d_click

catalog_segment_value.offsite_conversion.fb_pixel_initiate_checkout.1d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_initiate_checkout.1d_view

catalog_segment_value.offsite_conversion.fb_pixel_initiate_checkout.1d_view

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_initiate_checkout.7d_click

catalog_segment_value.offsite_conversion.fb_pixel_initiate_checkout.7d_click

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_purchase

catalog_segment_value.offsite_conversion.fb_pixel_purchase

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_purchase.1d_click

catalog_segment_value.offsite_conversion.fb_pixel_purchase.1d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_purchase.1d_view

catalog_segment_value.offsite_conversion.fb_pixel_purchase.1d_view

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_purchase.7d_click

catalog_segment_value.offsite_conversion.fb_pixel_purchase.7d_click

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_search

catalog_segment_value.offsite_conversion.fb_pixel_search

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_search.1d_click

catalog_segment_value.offsite_conversion.fb_pixel_search.1d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_search.1d_view

catalog_segment_value.offsite_conversion.fb_pixel_search.1d_view

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_search.7d_click

catalog_segment_value.offsite_conversion.fb_pixel_search.7d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_view_content

catalog_segment_value.offsite_conversion.fb_pixel_view_content

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_view_content.1d_click

catalog_segment_value.offsite_conversion.fb_pixel_view_content.1d_click

Long

metric

catalog_segment_value.offsite_conversion.fb_pixel_view_content.1d_view

catalog_segment_value.offsite_conversion.fb_pixel_view_content.1d_view

Float

metric

catalog_segment_value.offsite_conversion.fb_pixel_view_content.7d_click

catalog_segment_value.offsite_conversion.fb_pixel_view_content.7d_click

Float

metric

catalog_segment_value.omni_achievement_unlocked

catalog_segment_value.omni_achievement_unlocked

Float

metric

catalog_segment_value.omni_add_to_cart

catalog_segment_value.omni_add_to_cart

Float

metric

catalog_segment_value.omni_add_to_cart.1d_click

catalog_segment_value.omni_add_to_cart.1d_click

Long

metric

catalog_segment_value.omni_add_to_cart.1d_view

catalog_segment_value.omni_add_to_cart.1d_view

Float

metric

catalog_segment_value.omni_add_to_cart.7d_click

catalog_segment_value.omni_add_to_cart.7d_click

Float

metric

catalog_segment_value.omni_custom

catalog_segment_value.omni_custom

Float

metric

catalog_segment_value.omni_initiated_checkout

catalog_segment_value.omni_initiated_checkout

Float

metric

catalog_segment_value.omni_initiated_checkout.1d_click

catalog_segment_value.omni_initiated_checkout.1d_click

Long

metric

catalog_segment_value.omni_initiated_checkout.1d_view

catalog_segment_value.omni_initiated_checkout.1d_view

Float

metric

catalog_segment_value.omni_initiated_checkout.7d_click

catalog_segment_value.omni_initiated_checkout.7d_click

Float

metric

catalog_segment_value.omni_purchase

catalog_segment_value.omni_purchase

Float

metric

catalog_segment_value.omni_purchase.1d_click

catalog_segment_value.omni_purchase.1d_click

Long

metric

catalog_segment_value.omni_purchase.1d_view

catalog_segment_value.omni_purchase.1d_view

Float

metric

catalog_segment_value.omni_purchase.7d_click

catalog_segment_value.omni_purchase.7d_click

Float

metric

catalog_segment_value.omni_search

catalog_segment_value.omni_search

Long

metric

catalog_segment_value.omni_search.1d_click

catalog_segment_value.omni_search.1d_click

Long

metric

catalog_segment_value.omni_search.1d_view

catalog_segment_value.omni_search.1d_view

Long

metric

catalog_segment_value.omni_search.7d_click

catalog_segment_value.omni_search.7d_click

Long

metric

catalog_segment_value.omni_view_content

catalog_segment_value.omni_view_content

Float

metric

catalog_segment_value.omni_view_content.1d_click

catalog_segment_value.omni_view_content.1d_click

Long

metric

catalog_segment_value.omni_view_content.1d_view

catalog_segment_value.omni_view_content.1d_view

Float

metric

catalog_segment_value.omni_view_content.7d_click

catalog_segment_value.omni_view_content.7d_click

Float

metric

catalog_segment_value.onsite_app_add_to_cart

catalog_segment_value.onsite_app_add_to_cart

Long

metric

catalog_segment_value.onsite_app_add_to_cart.1d_click

catalog_segment_value.onsite_app_add_to_cart.1d_click

Long

metric

catalog_segment_value.onsite_app_add_to_cart.1d_view

catalog_segment_value.onsite_app_add_to_cart.1d_view

Long

metric

catalog_segment_value.onsite_app_add_to_cart.28d_click

catalog_segment_value.onsite_app_add_to_cart.28d_click

Long

metric

catalog_segment_value.onsite_app_add_to_cart.28d_view

catalog_segment_value.onsite_app_add_to_cart.28d_view

Long

metric

catalog_segment_value.onsite_app_add_to_cart.7d_click

catalog_segment_value.onsite_app_add_to_cart.7d_click

Long

metric

catalog_segment_value.onsite_app_add_to_cart.7d_view

catalog_segment_value.onsite_app_add_to_cart.7d_view

Long

metric

catalog_segment_value.onsite_app_purchase

catalog_segment_value.onsite_app_purchase

Long

metric

catalog_segment_value.onsite_app_purchase.1d_click

catalog_segment_value.onsite_app_purchase.1d_click

Long

metric

catalog_segment_value.onsite_app_purchase.1d_view

catalog_segment_value.onsite_app_purchase.1d_view

Long

metric

catalog_segment_value.onsite_app_purchase.28d_click

catalog_segment_value.onsite_app_purchase.28d_click

Long

metric

catalog_segment_value.onsite_app_purchase.28d_view

catalog_segment_value.onsite_app_purchase.28d_view

Long

metric

catalog_segment_value.onsite_app_purchase.7d_click

catalog_segment_value.onsite_app_purchase.7d_click

Long

metric

catalog_segment_value.onsite_app_purchase.7d_view

catalog_segment_value.onsite_app_purchase.7d_view

Long

metric

catalog_segment_value.onsite_app_view_content

catalog_segment_value.onsite_app_view_content

Long

metric

catalog_segment_value.onsite_app_view_content.1d_click

catalog_segment_value.onsite_app_view_content.1d_click

Long

metric

catalog_segment_value.onsite_app_view_content.1d_view

catalog_segment_value.onsite_app_view_content.1d_view

Long

metric

catalog_segment_value.onsite_app_view_content.28d_click

catalog_segment_value.onsite_app_view_content.28d_click

Long

metric

catalog_segment_value.onsite_app_view_content.28d_view

catalog_segment_value.onsite_app_view_content.28d_view

Long

metric

catalog_segment_value.onsite_app_view_content.7d_click

catalog_segment_value.onsite_app_view_content.7d_click

Long

metric

catalog_segment_value.onsite_app_view_content.7d_view

catalog_segment_value.onsite_app_view_content.7d_view

Long

metric

catalog_segment_value.onsite_web_add_to_cart

catalog_segment_value.onsite_web_add_to_cart

Float

metric

catalog_segment_value.onsite_web_add_to_cart.1d_click

catalog_segment_value.onsite_web_add_to_cart.1d_click

Long

metric

catalog_segment_value.onsite_web_add_to_cart.1d_view

catalog_segment_value.onsite_web_add_to_cart.1d_view

Long

metric

catalog_segment_value.onsite_web_add_to_cart.7d_click

catalog_segment_value.onsite_web_add_to_cart.7d_click

Long

metric

catalog_segment_value.onsite_web_app_add_to_cart

catalog_segment_value.onsite_web_app_add_to_cart

Float

metric

catalog_segment_value.onsite_web_app_add_to_cart.1d_click

catalog_segment_value.onsite_web_app_add_to_cart.1d_click

Long

metric

catalog_segment_value.onsite_web_app_add_to_cart.1d_view

catalog_segment_value.onsite_web_app_add_to_cart.1d_view

Long

metric

catalog_segment_value.onsite_web_app_add_to_cart.7d_click

catalog_segment_value.onsite_web_app_add_to_cart.7d_click

Long

metric

catalog_segment_value.onsite_web_app_purchase

catalog_segment_value.onsite_web_app_purchase

Float

metric

catalog_segment_value.onsite_web_app_purchase.1d_click

catalog_segment_value.onsite_web_app_purchase.1d_click

Long

metric

catalog_segment_value.onsite_web_app_purchase.1d_view

catalog_segment_value.onsite_web_app_purchase.1d_view

Long

metric

catalog_segment_value.onsite_web_app_purchase.7d_click

catalog_segment_value.onsite_web_app_purchase.7d_click

Long

metric

catalog_segment_value.onsite_web_app_view_content

catalog_segment_value.onsite_web_app_view_content

Float

metric

catalog_segment_value.onsite_web_app_view_content.1d_click

catalog_segment_value.onsite_web_app_view_content.1d_click

Long

metric

catalog_segment_value.onsite_web_app_view_content.1d_view

catalog_segment_value.onsite_web_app_view_content.1d_view

Long

metric

catalog_segment_value.onsite_web_app_view_content.7d_click

catalog_segment_value.onsite_web_app_view_content.7d_click

Long

metric

catalog_segment_value.onsite_web_purchase

catalog_segment_value.onsite_web_purchase

Float

metric

catalog_segment_value.onsite_web_purchase.1d_click

catalog_segment_value.onsite_web_purchase.1d_click

Long

metric

catalog_segment_value.onsite_web_purchase.1d_view

catalog_segment_value.onsite_web_purchase.1d_view

Long

metric

catalog_segment_value.onsite_web_purchase.7d_click

catalog_segment_value.onsite_web_purchase.7d_click

Long

metric

catalog_segment_value.onsite_web_view_content

catalog_segment_value.onsite_web_view_content

Float

metric

catalog_segment_value.onsite_web_view_content.1d_click

catalog_segment_value.onsite_web_view_content.1d_click

Long

metric

catalog_segment_value.onsite_web_view_content.1d_view

catalog_segment_value.onsite_web_view_content.1d_view

Long

metric

catalog_segment_value.onsite_web_view_content.7d_click

catalog_segment_value.onsite_web_view_content.7d_click

Long

metric

catalog_segment_value.purchase

catalog_segment_value.purchase

Float

metric

catalog_segment_value.purchase.1d_click

catalog_segment_value.purchase.1d_click

Long

metric

catalog_segment_value.purchase.1d_view

catalog_segment_value.purchase.1d_view

Long

metric

catalog_segment_value.purchase.7d_click

catalog_segment_value.purchase.7d_click

Long

metric

catalog_segment_value.search

catalog_segment_value.search

Float

metric

catalog_segment_value.search.1d_click

catalog_segment_value.search.1d_click

Long

metric

catalog_segment_value.search.1d_view

catalog_segment_value.search.1d_view

Long

metric

catalog_segment_value.search.7d_click

catalog_segment_value.search.7d_click

Long

metric

catalog_segment_value.view_content

catalog_segment_value.view_content

Float

metric

catalog_segment_value.view_content.1d_click

catalog_segment_value.view_content.1d_click

Long

metric

catalog_segment_value.view_content.1d_view

catalog_segment_value.view_content.1d_view

Long

metric

catalog_segment_value.view_content.7d_click

catalog_segment_value.view_content.7d_click

Long

metric

catalog_segment_value_mobile_purchase_roas

metric

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase

Float

metric

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase.1d_click

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase.1d_click

Float

metric

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase.1d_view

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase.1d_view

Float

metric

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase.7d_click

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase.7d_click

Float

metric

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase.7d_view

catalog_segment_value_mobile_purchase_roas.app_custom_event.fb_mobile_purchase.7d_view

Float

metric

catalog_segment_value_omni_purchase_roas

metric

catalog_segment_value_omni_purchase_roas.omni_purchase

catalog_segment_value_omni_purchase_roas.omni_purchase

Float

metric

catalog_segment_value_omni_purchase_roas.omni_purchase.1d_click

catalog_segment_value_omni_purchase_roas.omni_purchase.1d_click

Float

metric

catalog_segment_value_omni_purchase_roas.omni_purchase.1d_view

catalog_segment_value_omni_purchase_roas.omni_purchase.1d_view

Float

metric

catalog_segment_value_omni_purchase_roas.omni_purchase.7d_click

catalog_segment_value_omni_purchase_roas.omni_purchase.7d_click

Float

metric

catalog_segment_value_website_purchase_roas

metric

catalog_segment_value_website_purchase_roas.offsite_conversion.fb_pixel_purchase

catalog_segment_value_website_purchase_roas.offsite_conversion.fb_pixel_purchase

Float

metric

catalog_segment_value_website_purchase_roas.offsite_conversion.fb_pixel_purchase.1d_click

catalog_segment_value_website_purchase_roas.offsite_conversion.fb_pixel_purchase.1d_click

Float

metric

catalog_segment_value_website_purchase_roas.offsite_conversion.fb_pixel_purchase.1d_view

catalog_segment_value_website_purchase_roas.offsite_conversion.fb_pixel_purchase.1d_view

Float

metric

catalog_segment_value_website_purchase_roas.offsite_conversion.fb_pixel_purchase.7d_click

catalog_segment_value_website_purchase_roas.offsite_conversion.fb_pixel_purchase.7d_click

Float

metric

category_name

category_name

String

dimension

clicks

long

The number of clicks on your ads.

metric

conversion_rate_ranking

metric

conversion_values

metric

conversion_values.subscribe_total

conversion_values.subscribe_total

Float

metric

conversion_values.subscribe_website

conversion_values.subscribe_website

Float

metric

conversions

metric

conversions.ad_click_total

conversions.ad_click_total

String

metric

conversions.ad_click_total.1d_click

conversions.ad_click_total.1d_click

Long

metric

conversions.ad_click_total.1d_view

conversions.ad_click_total.1d_view

Long

metric

conversions.ad_click_total.7d_click

conversions.ad_click_total.7d_click

Long

metric

conversions.ad_click_website

conversions.ad_click_website

Long

metric

conversions.ad_click_website.1d_click

conversions.ad_click_website.1d_click

Long

metric

conversions.ad_click_website.1d_view

conversions.ad_click_website.1d_view

Long

metric

conversions.ad_click_website.7d_click

conversions.ad_click_website.7d_click

Long

metric

conversions.ad_click_website.action_device

conversions.ad_click_website.action_device

String

dimension

conversions.ad_impression_total

conversions.ad_impression_total

Long

metric

conversions.ad_impression_total.1d_click

conversions.ad_impression_total.1d_click

Long

metric

conversions.ad_impression_total.1d_view

conversions.ad_impression_total.1d_view

Long

metric

conversions.ad_impression_total.7d_click

conversions.ad_impression_total.7d_click

Long

metric

conversions.ad_impression_website

conversions.ad_impression_website

Long

metric

conversions.ad_impression_website.1d_click

conversions.ad_impression_website.1d_click

Long

metric

conversions.ad_impression_website.1d_view

conversions.ad_impression_website.1d_view

Long

metric

conversions.ad_impression_website.7d_click

conversions.ad_impression_website.7d_click

Long

metric

conversions.ad_impression_website.action_device

conversions.ad_impression_website.action_device

String

dimension

conversions.add_to_cart

conversions.add_to_cart

Long

metric

conversions.app_custom_event.fb_mobile_add_to_cart

conversions.app_custom_event.fb_mobile_add_to_cart

Long

metric

conversions.app_custom_event.fb_mobile_content_view

conversions.app_custom_event.fb_mobile_content_view

String

metric

conversions.app_custom_event.fb_mobile_purchase

conversions.app_custom_event.fb_mobile_purchase

Long

metric

conversions.contact_mobile_app

conversions.contact_mobile_app

String

dimension

conversions.contact_total

conversions.contact_total

String

metric

conversions.contact_total.1d_click

conversions.contact_total.1d_click

Long

metric

conversions.contact_total.1d_view

conversions.contact_total.1d_view

Long

metric

conversions.contact_total.7d_click

conversions.contact_total.7d_click

Long

metric

conversions.contact_website

conversions.contact_website

Long

metric

conversions.contact_website.1d_click

conversions.contact_website.1d_click

Long

metric

conversions.contact_website.1d_view

conversions.contact_website.1d_view

Long

metric

conversions.contact_website.7d_click

conversions.contact_website.7d_click

Long

metric

conversions.contact_website.action_device

conversions.contact_website.action_device

String

dimension

conversions.customize_product_mobile_app

conversions.customize_product_mobile_app

Long

metric

conversions.customize_product_total

conversions.customize_product_total

String

metric

conversions.customize_product_total.1d_click

conversions.customize_product_total.1d_click

Long

metric

conversions.customize_product_total.1d_view

conversions.customize_product_total.1d_view

Long

metric

conversions.customize_product_total.7d_click

conversions.customize_product_total.7d_click

Long

metric

conversions.customize_product_website

conversions.customize_product_website

Long

metric

conversions.customize_product_website.1d_click

conversions.customize_product_website.1d_click

Long

metric

conversions.customize_product_website.1d_view

conversions.customize_product_website.1d_view

Long

metric

conversions.customize_product_website.7d_click

conversions.customize_product_website.7d_click

Long

metric

conversions.customize_product_website.action_device

conversions.customize_product_website.action_device

String

dimension

conversions.donate_mobile_app

conversions.donate_mobile_app

String

dimension

conversions.donate_total

conversions.donate_total

Long

metric

conversions.donate_total.1d_click

conversions.donate_total.1d_click

Long

metric

conversions.donate_total.1d_view

conversions.donate_total.1d_view

Long

metric

conversions.donate_total.7d_click

conversions.donate_total.7d_click

Long

metric

conversions.donate_website

conversions.donate_website

Long

metric

conversions.donate_website.1d_click

conversions.donate_website.1d_click

Long

metric

conversions.donate_website.1d_view

conversions.donate_website.1d_view

Long

metric

conversions.donate_website.7d_click

conversions.donate_website.7d_click

Long

metric

conversions.donate_website.action_device

conversions.donate_website.action_device

String

dimension

conversions.find_location_total

conversions.find_location_total

Long

metric

conversions.find_location_total.1d_click

conversions.find_location_total.1d_click

Long

metric

conversions.find_location_total.1d_view

conversions.find_location_total.1d_view

String

metric

conversions.find_location_total.7d_click

conversions.find_location_total.7d_click

Long

metric

conversions.find_location_website

conversions.find_location_website

Long

metric

conversions.find_location_website.1d_click

conversions.find_location_website.1d_click

Long

metric

conversions.find_location_website.1d_view

conversions.find_location_website.1d_view

Long

metric

conversions.find_location_website.7d_click

conversions.find_location_website.7d_click

Long

metric

conversions.find_location_website.action_device

conversions.find_location_website.action_device

String

dimension

conversions.offsite_conversion.fb_pixel_add_to_cart

conversions.offsite_conversion.fb_pixel_add_to_cart

Long

metric

conversions.offsite_conversion.fb_pixel_purchase

conversions.offsite_conversion.fb_pixel_purchase

Long

metric

conversions.offsite_conversion.fb_pixel_view_content

conversions.offsite_conversion.fb_pixel_view_content

Long

metric

conversions.omni_add_to_cart

conversions.omni_add_to_cart

Long

metric

conversions.omni_purchase

conversions.omni_purchase

Long

metric

conversions.omni_view_content

conversions.omni_view_content

Long

metric

conversions.purchase

conversions.purchase

Long

metric

conversions.schedule_mobile_app

conversions.schedule_mobile_app

String

dimension

conversions.schedule_total

conversions.schedule_total

Long

metric

conversions.schedule_total.1d_click

conversions.schedule_total.1d_click

Long

metric

conversions.schedule_total.1d_view

conversions.schedule_total.1d_view

Long

metric

conversions.schedule_total.7d_click

conversions.schedule_total.7d_click

String

metric

conversions.schedule_website

conversions.schedule_website

Long

metric

conversions.schedule_website.1d_click

conversions.schedule_website.1d_click

Long

metric

conversions.schedule_website.1d_view

conversions.schedule_website.1d_view

Long

metric

conversions.schedule_website.7d_click

conversions.schedule_website.7d_click

Long

metric

conversions.schedule_website.action_device

conversions.schedule_website.action_device

String

dimension

conversions.start_trial_mobile_app

conversions.start_trial_mobile_app

String

dimension

conversions.start_trial_total

conversions.start_trial_total

Long

metric

conversions.start_trial_total.1d_click

conversions.start_trial_total.1d_click

Long

metric

conversions.start_trial_total.1d_view

conversions.start_trial_total.1d_view

Long

metric

conversions.start_trial_total.7d_click

conversions.start_trial_total.7d_click

Long

metric

conversions.start_trial_website

conversions.start_trial_website

Long

metric

conversions.start_trial_website.1d_click

conversions.start_trial_website.1d_click

Long

metric

conversions.start_trial_website.1d_view

conversions.start_trial_website.1d_view

Long

metric

conversions.start_trial_website.7d_click

conversions.start_trial_website.7d_click

Long

metric

conversions.start_trial_website.action_device

conversions.start_trial_website.action_device

String

dimension

conversions.submit_application_mobile_app

conversions.submit_application_mobile_app

String

dimension

conversions.submit_application_total

conversions.submit_application_total

Long

metric

conversions.submit_application_total.1d_click

conversions.submit_application_total.1d_click

Long

metric

conversions.submit_application_total.1d_view

conversions.submit_application_total.1d_view

String

metric

conversions.submit_application_total.7d_click

conversions.submit_application_total.7d_click

String

metric

conversions.submit_application_website

conversions.submit_application_website

Long

metric

conversions.submit_application_website.1d_click

conversions.submit_application_website.1d_click

Long

metric

conversions.submit_application_website.1d_view

conversions.submit_application_website.1d_view

Long

metric

conversions.submit_application_website.7d_click

conversions.submit_application_website.7d_click

Long

metric

conversions.submit_application_website.action_device

conversions.submit_application_website.action_device

String

dimension

conversions.subscribe_mobile_app

conversions.subscribe_mobile_app

Long

metric

conversions.subscribe_total

conversions.subscribe_total

String

metric

conversions.subscribe_total.1d_click

conversions.subscribe_total.1d_click

Long

metric

conversions.subscribe_total.1d_view

conversions.subscribe_total.1d_view

String

metric

conversions.subscribe_total.7d_click

conversions.subscribe_total.7d_click

String

metric

conversions.subscribe_website

conversions.subscribe_website

Long

metric

conversions.subscribe_website.1d_click

conversions.subscribe_website.1d_click

Long

metric

conversions.subscribe_website.1d_view

conversions.subscribe_website.1d_view

Long

metric

conversions.subscribe_website.7d_click

conversions.subscribe_website.7d_click

Long

metric

conversions.subscribe_website.action_device

conversions.subscribe_website.action_device

String

dimension

conversions.view_content

conversions.view_content

Long

metric

converted_product_quantity

metric

converted_product_quantity.app_custom_event

converted_product_quantity.app_custom_event

Long

metric

converted_product_quantity.app_custom_event.1d_click

converted_product_quantity.app_custom_event.1d_click

Long

metric

converted_product_quantity.app_custom_event.1d_view

converted_product_quantity.app_custom_event.1d_view

Long

metric

converted_product_quantity.app_custom_event.28d_click

converted_product_quantity.app_custom_event.28d_click

Long

metric

converted_product_quantity.app_custom_event.28d_view

converted_product_quantity.app_custom_event.28d_view

Long

metric

converted_product_quantity.app_custom_event.7d_click

converted_product_quantity.app_custom_event.7d_click

Long

metric

converted_product_quantity.app_custom_event.7d_view

converted_product_quantity.app_custom_event.7d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.1d_click

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.1d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.1d_view

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.1d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.28d_click

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.28d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.28d_view

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.28d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.7d_click

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.7d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.7d_view

converted_product_quantity.app_custom_event.fb_mobile_add_to_cart.7d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_content_view

converted_product_quantity.app_custom_event.fb_mobile_content_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_content_view.1d_click

converted_product_quantity.app_custom_event.fb_mobile_content_view.1d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_content_view.1d_view

converted_product_quantity.app_custom_event.fb_mobile_content_view.1d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_content_view.28d_click

converted_product_quantity.app_custom_event.fb_mobile_content_view.28d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_content_view.28d_view

converted_product_quantity.app_custom_event.fb_mobile_content_view.28d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_content_view.7d_click

converted_product_quantity.app_custom_event.fb_mobile_content_view.7d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_content_view.7d_view

converted_product_quantity.app_custom_event.fb_mobile_content_view.7d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_purchase

converted_product_quantity.app_custom_event.fb_mobile_purchase

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_purchase.1d_click

converted_product_quantity.app_custom_event.fb_mobile_purchase.1d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_purchase.1d_view

converted_product_quantity.app_custom_event.fb_mobile_purchase.1d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_purchase.28d_click

converted_product_quantity.app_custom_event.fb_mobile_purchase.28d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_purchase.28d_view

converted_product_quantity.app_custom_event.fb_mobile_purchase.28d_view

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_purchase.7d_click

converted_product_quantity.app_custom_event.fb_mobile_purchase.7d_click

Long

metric

converted_product_quantity.app_custom_event.fb_mobile_purchase.7d_view

converted_product_quantity.app_custom_event.fb_mobile_purchase.7d_view

Long

metric

converted_product_quantity.offsite_conversion

converted_product_quantity.offsite_conversion

Long

metric

converted_product_quantity.offsite_conversion.fb_pixel_add_to_cart

converted_product_quantity.offsite_conversion.fb_pixel_add_to_cart

Long

metric

converted_product_quantity.offsite_conversion.fb_pixel_purchase

converted_product_quantity.offsite_conversion.fb_pixel_purchase

Long

metric

converted_product_quantity.offsite_conversion.fb_pixel_view_content

converted_product_quantity.offsite_conversion.fb_pixel_view_content

Long

metric

converted_product_quantity.omni_add_to_cart

converted_product_quantity.omni_add_to_cart

Long

metric

converted_product_quantity.omni_add_to_cart.1d_click

converted_product_quantity.omni_add_to_cart.1d_click

Long

metric

converted_product_quantity.omni_add_to_cart.1d_view

converted_product_quantity.omni_add_to_cart.1d_view

Long

metric

converted_product_quantity.omni_add_to_cart.7d_click

converted_product_quantity.omni_add_to_cart.7d_click

Long

metric

converted_product_quantity.omni_purchase

converted_product_quantity.omni_purchase

Long

metric

converted_product_quantity.omni_purchase.1d_click

converted_product_quantity.omni_purchase.1d_click

Long

metric

converted_product_quantity.omni_purchase.1d_view

converted_product_quantity.omni_purchase.1d_view

Long

metric

converted_product_quantity.omni_purchase.7d_click

converted_product_quantity.omni_purchase.7d_click

Long

metric

converted_product_quantity.omni_view_content

converted_product_quantity.omni_view_content

Long

metric

converted_product_quantity.omni_view_content.1d_click

converted_product_quantity.omni_view_content.1d_click

Long

metric

converted_product_quantity.omni_view_content.1d_view

converted_product_quantity.omni_view_content.1d_view

Long

metric

converted_product_quantity.omni_view_content.7d_click

converted_product_quantity.omni_view_content.7d_click

Long

metric

converted_product_value

metric

converted_product_value.app_custom_event

converted_product_value.app_custom_event

Long

metric

converted_product_value.app_custom_event.fb_mobile_add_to_cart

converted_product_value.app_custom_event.fb_mobile_add_to_cart

Long

metric

converted_product_value.app_custom_event.fb_mobile_content_view

converted_product_value.app_custom_event.fb_mobile_content_view

Long

metric

converted_product_value.app_custom_event.fb_mobile_purchase

converted_product_value.app_custom_event.fb_mobile_purchase

Long

metric

converted_product_value.offsite_conversion

converted_product_value.offsite_conversion

Long

metric

converted_product_value.offsite_conversion.fb_pixel_add_to_cart

converted_product_value.offsite_conversion.fb_pixel_add_to_cart

Long

metric

converted_product_value.offsite_conversion.fb_pixel_purchase

converted_product_value.offsite_conversion.fb_pixel_purchase

Long

metric

converted_product_value.offsite_conversion.fb_pixel_view_content

converted_product_value.offsite_conversion.fb_pixel_view_content

Long

metric

converted_product_value.omni_add_to_cart

converted_product_value.omni_add_to_cart

Long

metric

converted_product_value.omni_purchase

converted_product_value.omni_purchase

Long

metric

converted_product_value.omni_view_content

converted_product_value.omni_view_content

Long

metric

cost/instal

cost/instal

Long

metric

cost/ped

cost/ped

Long

metric

cost/reg

cost/reg

Long

metric

cost_per_10_sec_video_view

cost_per_10_sec_video_view

String

dimension

cost_per_10_sec_video_view.video_view

cost_per_10_sec_video_view.video_view

Float

metric

cost_per_10_sec_video_view.video_view.1d_click

cost_per_10_sec_video_view.video_view.1d_click

String

dimension

cost_per_10_sec_video_view.video_view.1d_view

cost_per_10_sec_video_view.video_view.1d_view

Float

metric

cost_per_10_sec_video_view.video_view.28d_click

cost_per_10_sec_video_view.video_view.28d_click

Float

metric

cost_per_10_sec_video_view.video_view.28d_view

cost_per_10_sec_video_view.video_view.28d_view

String

dimension

cost_per_10_sec_video_view.video_view.7d_click

cost_per_10_sec_video_view.video_view.7d_click

String

dimension

cost_per_10_sec_video_view.video_view.7d_view

cost_per_10_sec_video_view.video_view.7d_view

String

dimension

cost_per_15_sec_video_view

metric

cost_per_15_sec_video_view.video_view

cost_per_15_sec_video_view.video_view

Float

metric

cost_per_2_sec_continuous_video_view

metric

cost_per_2_sec_continuous_video_view.video_view

cost_per_2_sec_continuous_video_view.video_view

Float

metric

cost_per_action_type

currency

The average cost of a relevant action.

metric

cost_per_action_type.add_payment_info

cost_per_action_type.add_payment_info

Float

metric

cost_per_action_type.add_payment_info.1d_click

cost_per_action_type.add_payment_info.1d_click

String

dimension

cost_per_action_type.add_payment_info.1d_view

cost_per_action_type.add_payment_info.1d_view

Float

metric

cost_per_action_type.add_to_cart

cost_per_action_type.add_to_cart

String

metric

cost_per_action_type.add_to_cart.1d_click

cost_per_action_type.add_to_cart.1d_click

String

dimension

cost_per_action_type.add_to_cart.1d_view

cost_per_action_type.add_to_cart.1d_view

String

dimension

cost_per_action_type.add_to_wishlist

cost_per_action_type.add_to_wishlist

Float

metric

cost_per_action_type.add_to_wishlist.1d_view

cost_per_action_type.add_to_wishlist.1d_view

Float

metric

cost_per_action_type.app_custom_event

cost_per_action_type.app_custom_event

String

dimension

cost_per_action_type.app_custom_event.1d_click

cost_per_action_type.app_custom_event.1d_click

String

dimension

cost_per_action_type.app_custom_event.1d_view

cost_per_action_type.app_custom_event.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_achievement_unlocked

cost_per_action_type.app_custom_event.fb_mobile_achievement_unlocked

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_achievement_unlocked.1d_click

cost_per_action_type.app_custom_event.fb_mobile_achievement_unlocked.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_achievement_unlocked.1d_view

cost_per_action_type.app_custom_event.fb_mobile_achievement_unlocked.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_activate_app

cost_per_action_type.app_custom_event.fb_mobile_activate_app

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_activate_app.1d_click

cost_per_action_type.app_custom_event.fb_mobile_activate_app.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_activate_app.1d_view

cost_per_action_type.app_custom_event.fb_mobile_activate_app.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_payment_info

cost_per_action_type.app_custom_event.fb_mobile_add_payment_info

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_payment_info.1d_click

cost_per_action_type.app_custom_event.fb_mobile_add_payment_info.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_payment_info.1d_view

cost_per_action_type.app_custom_event.fb_mobile_add_payment_info.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_to_cart

cost_per_action_type.app_custom_event.fb_mobile_add_to_cart

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_to_cart.1d_click

cost_per_action_type.app_custom_event.fb_mobile_add_to_cart.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_to_cart.1d_view

cost_per_action_type.app_custom_event.fb_mobile_add_to_cart.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_to_wishlist

cost_per_action_type.app_custom_event.fb_mobile_add_to_wishlist

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_to_wishlist.1d_click

cost_per_action_type.app_custom_event.fb_mobile_add_to_wishlist.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_add_to_wishlist.1d_view

cost_per_action_type.app_custom_event.fb_mobile_add_to_wishlist.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_complete_registration

cost_per_action_type.app_custom_event.fb_mobile_complete_registration

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_complete_registration.1d_click

cost_per_action_type.app_custom_event.fb_mobile_complete_registration.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_complete_registration.1d_view

cost_per_action_type.app_custom_event.fb_mobile_complete_registration.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_content_view

cost_per_action_type.app_custom_event.fb_mobile_content_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_content_view.1d_click

cost_per_action_type.app_custom_event.fb_mobile_content_view.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_content_view.1d_view

cost_per_action_type.app_custom_event.fb_mobile_content_view.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_initiated_checkout

cost_per_action_type.app_custom_event.fb_mobile_initiated_checkout

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_initiated_checkout.1d_click

cost_per_action_type.app_custom_event.fb_mobile_initiated_checkout.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_initiated_checkout.1d_view

cost_per_action_type.app_custom_event.fb_mobile_initiated_checkout.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_level_achieved

cost_per_action_type.app_custom_event.fb_mobile_level_achieved

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_level_achieved.1d_click

cost_per_action_type.app_custom_event.fb_mobile_level_achieved.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_level_achieved.1d_view

cost_per_action_type.app_custom_event.fb_mobile_level_achieved.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_purchase

cost_per_action_type.app_custom_event.fb_mobile_purchase

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_purchase.1d_click

cost_per_action_type.app_custom_event.fb_mobile_purchase.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_purchase.1d_view

cost_per_action_type.app_custom_event.fb_mobile_purchase.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_rate

cost_per_action_type.app_custom_event.fb_mobile_rate

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_rate.1d_click

cost_per_action_type.app_custom_event.fb_mobile_rate.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_rate.1d_view

cost_per_action_type.app_custom_event.fb_mobile_rate.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_search

cost_per_action_type.app_custom_event.fb_mobile_search

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_search.1d_click

cost_per_action_type.app_custom_event.fb_mobile_search.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_search.1d_view

cost_per_action_type.app_custom_event.fb_mobile_search.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_spent_credits

cost_per_action_type.app_custom_event.fb_mobile_spent_credits

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_spent_credits.1d_click

cost_per_action_type.app_custom_event.fb_mobile_spent_credits.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_spent_credits.1d_view

cost_per_action_type.app_custom_event.fb_mobile_spent_credits.1d_view

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_tutorial_completion

cost_per_action_type.app_custom_event.fb_mobile_tutorial_completion

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_tutorial_completion.1d_click

cost_per_action_type.app_custom_event.fb_mobile_tutorial_completion.1d_click

String

dimension

cost_per_action_type.app_custom_event.fb_mobile_tutorial_completion.1d_view

cost_per_action_type.app_custom_event.fb_mobile_tutorial_completion.1d_view

String

dimension

cost_per_action_type.app_custom_event.other

cost_per_action_type.app_custom_event.other

String

dimension

cost_per_action_type.app_custom_event.other.1d_click

cost_per_action_type.app_custom_event.other.1d_click

String

dimension

cost_per_action_type.app_custom_event.other.1d_view

cost_per_action_type.app_custom_event.other.1d_view

String

dimension

cost_per_action_type.app_engagement

cost_per_action_type.app_engagement

String

dimension

cost_per_action_type.app_engagement.1d_click

cost_per_action_type.app_engagement.1d_click

String

dimension

cost_per_action_type.app_engagement.1d_view

cost_per_action_type.app_engagement.1d_view

String

dimension

cost_per_action_type.app_install

cost_per_action_type.app_install

String

dimension

cost_per_action_type.app_install.1d_click

cost_per_action_type.app_install.1d_click

String

dimension

cost_per_action_type.app_install.1d_view

cost_per_action_type.app_install.1d_view

String

dimension

cost_per_action_type.app_story

cost_per_action_type.app_story

String

dimension

cost_per_action_type.app_story.1d_click

cost_per_action_type.app_story.1d_click

String

dimension

cost_per_action_type.app_story.1d_view

cost_per_action_type.app_story.1d_view

String

dimension

cost_per_action_type.app_use

cost_per_action_type.app_use

String

dimension

cost_per_action_type.app_use.1d_click

cost_per_action_type.app_use.1d_click

String

dimension

cost_per_action_type.app_use.1d_view

cost_per_action_type.app_use.1d_view

String

dimension

cost_per_action_type.attention_event

cost_per_action_type.attention_event

String

dimension

cost_per_action_type.attention_event.1d_view

cost_per_action_type.attention_event.1d_view

String

dimension

cost_per_action_type.checkin

cost_per_action_type.checkin

String

dimension

cost_per_action_type.checkin.1d_click

cost_per_action_type.checkin.1d_click

String

dimension

cost_per_action_type.checkin.1d_view

cost_per_action_type.checkin.1d_view

String

dimension

cost_per_action_type.comment

cost_per_action_type.comment

Float

metric

cost_per_action_type.comment.1d_click

cost_per_action_type.comment.1d_click

String

metric

cost_per_action_type.comment.1d_view

cost_per_action_type.comment.1d_view

Float

metric

cost_per_action_type.comment.28d_click

cost_per_action_type.comment.28d_click

Float

metric

cost_per_action_type.comment.7d_click

cost_per_action_type.comment.7d_click

String

metric

cost_per_action_type.commerce_event

cost_per_action_type.commerce_event

String

dimension

cost_per_action_type.commerce_event.1d_click

cost_per_action_type.commerce_event.1d_click

String

dimension

cost_per_action_type.commerce_event.1d_view

cost_per_action_type.commerce_event.1d_view

String

dimension

cost_per_action_type.commerce_event.add_to_cart

cost_per_action_type.commerce_event.add_to_cart

String

dimension

cost_per_action_type.commerce_event.add_to_cart.1d_click

cost_per_action_type.commerce_event.add_to_cart.1d_click

String

dimension

cost_per_action_type.commerce_event.add_to_cart.1d_view

cost_per_action_type.commerce_event.add_to_cart.1d_view

String

dimension

cost_per_action_type.commerce_event.message_to_buy

cost_per_action_type.commerce_event.message_to_buy

String

dimension

cost_per_action_type.commerce_event.message_to_buy.1d_click

cost_per_action_type.commerce_event.message_to_buy.1d_click

String

dimension

cost_per_action_type.commerce_event.message_to_buy.1d_view

cost_per_action_type.commerce_event.message_to_buy.1d_view

String

dimension

cost_per_action_type.commerce_event.purchase

cost_per_action_type.commerce_event.purchase

String

dimension

cost_per_action_type.commerce_event.purchase.1d_click

cost_per_action_type.commerce_event.purchase.1d_click

String

dimension

cost_per_action_type.commerce_event.purchase.1d_view

cost_per_action_type.commerce_event.purchase.1d_view

String

dimension

cost_per_action_type.commerce_event.view_content

cost_per_action_type.commerce_event.view_content

String

dimension

cost_per_action_type.commerce_event.view_content.1d_click

cost_per_action_type.commerce_event.view_content.1d_click

String

dimension

cost_per_action_type.commerce_event.view_content.1d_view

cost_per_action_type.commerce_event.view_content.1d_view

String

dimension

cost_per_action_type.complete_registration

cost_per_action_type.complete_registration

String

metric

cost_per_action_type.complete_registration.1d_click

cost_per_action_type.complete_registration.1d_click

String

dimension

cost_per_action_type.complete_registration.1d_view

cost_per_action_type.complete_registration.1d_view

String

dimension

cost_per_action_type.credit_spent

cost_per_action_type.credit_spent

String

dimension

cost_per_action_type.credit_spent.1d_click

cost_per_action_type.credit_spent.1d_click

String

dimension

cost_per_action_type.credit_spent.1d_view

cost_per_action_type.credit_spent.1d_view

String

dimension

cost_per_action_type.full_view

cost_per_action_type.full_view

String

dimension

cost_per_action_type.full_view.1d_click

cost_per_action_type.full_view.1d_click

String

dimension

cost_per_action_type.full_view.1d_view

cost_per_action_type.full_view.1d_view

String

dimension

cost_per_action_type.games.plays

cost_per_action_type.games.plays

String

dimension

cost_per_action_type.games.plays.1d_click

cost_per_action_type.games.plays.1d_click

String

dimension

cost_per_action_type.games.plays.1d_view

cost_per_action_type.games.plays.1d_view

String

dimension

cost_per_action_type.initiate_checkout

cost_per_action_type.initiate_checkout

String

metric

cost_per_action_type.initiate_checkout.1d_click

cost_per_action_type.initiate_checkout.1d_click

String

dimension

cost_per_action_type.initiate_checkout.1d_view

cost_per_action_type.initiate_checkout.1d_view

String

dimension

cost_per_action_type.instagram_profile_engagement

cost_per_action_type.instagram_profile_engagement

String

dimension

cost_per_action_type.instagram_profile_engagement.1d_click

cost_per_action_type.instagram_profile_engagement.1d_click

String

dimension

cost_per_action_type.instagram_profile_engagement.1d_view

cost_per_action_type.instagram_profile_engagement.1d_view

String

dimension

cost_per_action_type.interactive_component_tap

cost_per_action_type.interactive_component_tap

String

metric

cost_per_action_type.interactive_component_tap.1d_click

cost_per_action_type.interactive_component_tap.1d_click

String

dimension

cost_per_action_type.interactive_component_tap.1d_view

cost_per_action_type.interactive_component_tap.1d_view

String

dimension

cost_per_action_type.landing_page_view

cost_per_action_type.landing_page_view

Float

metric

cost_per_action_type.landing_page_view.1d_click

cost_per_action_type.landing_page_view.1d_click

Float

metric

cost_per_action_type.landing_page_view.1d_view

cost_per_action_type.landing_page_view.1d_view

String

dimension

cost_per_action_type.landing_page_view.28d_click

cost_per_action_type.landing_page_view.28d_click

Float

metric

cost_per_action_type.landing_page_view.7d_click

cost_per_action_type.landing_page_view.7d_click

Float

metric

cost_per_action_type.lead

cost_per_action_type.lead

String

metric

cost_per_action_type.lead.1d_view

cost_per_action_type.lead.1d_view

String

dimension

cost_per_action_type.leadgen.other

cost_per_action_type.leadgen.other

String

metric

cost_per_action_type.leadgen.other.1d_click

cost_per_action_type.leadgen.other.1d_click

String

dimension

cost_per_action_type.leadgen.other.1d_view

cost_per_action_type.leadgen.other.1d_view

String

dimension

cost_per_action_type.leadgen_grouped

cost_per_action_type.leadgen_grouped

String

metric

cost_per_action_type.like

cost_per_action_type.like

Float

metric

cost_per_action_type.like.1d_click

cost_per_action_type.like.1d_click

String

metric

cost_per_action_type.like.1d_view

cost_per_action_type.like.1d_view

String

dimension

cost_per_action_type.like.28d_click

cost_per_action_type.like.28d_click

Float

metric

cost_per_action_type.like.7d_click

cost_per_action_type.like.7d_click

Float

metric

cost_per_action_type.link_click

cost_per_action_type.link_click

Float

metric

cost_per_action_type.link_click.1d_click

cost_per_action_type.link_click.1d_click

Float

metric

cost_per_action_type.link_click.1d_view

cost_per_action_type.link_click.1d_view

String

dimension

cost_per_action_type.link_click.28d_click

cost_per_action_type.link_click.28d_click

Float

metric

cost_per_action_type.link_click.7d_click

cost_per_action_type.link_click.7d_click

Float

metric

cost_per_action_type.mention

cost_per_action_type.mention

String

dimension

cost_per_action_type.mention.1d_click

cost_per_action_type.mention.1d_click

String

dimension

cost_per_action_type.mention.1d_view

cost_per_action_type.mention.1d_view

String

dimension

cost_per_action_type.messenger.block

cost_per_action_type.messenger.block

String

dimension

cost_per_action_type.messenger.block.1d_click

cost_per_action_type.messenger.block.1d_click

String

dimension

cost_per_action_type.messenger.block.1d_view

cost_per_action_type.messenger.block.1d_view

String

dimension

cost_per_action_type.messenger.reply

cost_per_action_type.messenger.reply

String

dimension

cost_per_action_type.messenger.reply.1d_click

cost_per_action_type.messenger.reply.1d_click

String

dimension

cost_per_action_type.messenger.reply.1d_view

cost_per_action_type.messenger.reply.1d_view

String

dimension

cost_per_action_type.mobile_app_install

cost_per_action_type.mobile_app_install

String

dimension

cost_per_action_type.mobile_app_install.1d_click

cost_per_action_type.mobile_app_install.1d_click

String

dimension

cost_per_action_type.mobile_app_install.1d_view

cost_per_action_type.mobile_app_install.1d_view

String

dimension

cost_per_action_type.mobile_app_retention

cost_per_action_type.mobile_app_retention

String

dimension

cost_per_action_type.mobile_app_retention.1d_click

cost_per_action_type.mobile_app_retention.1d_click

String

dimension

cost_per_action_type.mobile_app_retention.1d_view

cost_per_action_type.mobile_app_retention.1d_view

String

dimension

cost_per_action_type.mobile_app_roas

cost_per_action_type.mobile_app_roas

String

dimension

cost_per_action_type.mobile_app_roas.1d_click

cost_per_action_type.mobile_app_roas.1d_click

String

dimension

cost_per_action_type.mobile_app_roas.1d_view

cost_per_action_type.mobile_app_roas.1d_view

String

dimension

cost_per_action_type.new_mobile

cost_per_action_type.new_mobile

String

dimension

cost_per_action_type.new_mobile.1d_click

cost_per_action_type.new_mobile.1d_click

String

dimension

cost_per_action_type.new_mobile.1d_view

cost_per_action_type.new_mobile.1d_view

String

dimension

cost_per_action_type.offline_conversion

cost_per_action_type.offline_conversion

String

dimension

cost_per_action_type.offline_conversion.1d_click

cost_per_action_type.offline_conversion.1d_click

String

dimension

cost_per_action_type.offline_conversion.1d_view

cost_per_action_type.offline_conversion.1d_view

String

dimension

cost_per_action_type.offsite_conversion

cost_per_action_type.offsite_conversion

String

metric

cost_per_action_type.offsite_conversion.1d_click

cost_per_action_type.offsite_conversion.1d_click

String

metric

cost_per_action_type.offsite_conversion.1d_view

cost_per_action_type.offsite_conversion.1d_view

String

metric

cost_per_action_type.offsite_conversion.28d_click

cost_per_action_type.offsite_conversion.28d_click

Float

metric

cost_per_action_type.offsite_conversion.28d_view

cost_per_action_type.offsite_conversion.28d_view

Float

metric

cost_per_action_type.offsite_conversion.7d_click

cost_per_action_type.offsite_conversion.7d_click

Float

metric

cost_per_action_type.offsite_conversion.7d_view

cost_per_action_type.offsite_conversion.7d_view

Float

metric

cost_per_action_type.offsite_conversion.add_to_cart

cost_per_action_type.offsite_conversion.add_to_cart

String

dimension

cost_per_action_type.offsite_conversion.add_to_cart.1d_click

cost_per_action_type.offsite_conversion.add_to_cart.1d_click

String

dimension

cost_per_action_type.offsite_conversion.add_to_cart.1d_view

cost_per_action_type.offsite_conversion.add_to_cart.1d_view

String

dimension

cost_per_action_type.offsite_conversion.checkout

cost_per_action_type.offsite_conversion.checkout

String

dimension

cost_per_action_type.offsite_conversion.checkout.1d_click

cost_per_action_type.offsite_conversion.checkout.1d_click

String

dimension

cost_per_action_type.offsite_conversion.checkout.1d_view

cost_per_action_type.offsite_conversion.checkout.1d_view

String

dimension

cost_per_action_type.offsite_conversion.custom

cost_per_action_type.offsite_conversion.custom

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_add_payment_info

cost_per_action_type.offsite_conversion.fb_pixel_add_payment_info

String

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_payment_info.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_add_payment_info.1d_click

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_add_payment_info.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_add_payment_info.1d_view

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.1d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.1d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.28d_click

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.28d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.28d_view

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.28d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.7d_click

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.7d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.7d_view

cost_per_action_type.offsite_conversion.fb_pixel_add_to_cart.7d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_to_wishlist

cost_per_action_type.offsite_conversion.fb_pixel_add_to_wishlist

String

metric

cost_per_action_type.offsite_conversion.fb_pixel_add_to_wishlist.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_add_to_wishlist.1d_click

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_add_to_wishlist.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_add_to_wishlist.1d_view

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_complete_registration

cost_per_action_type.offsite_conversion.fb_pixel_complete_registration

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_complete_registration.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_complete_registration.1d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_complete_registration.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_complete_registration.1d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_custom

cost_per_action_type.offsite_conversion.fb_pixel_custom

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_custom.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_custom.1d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_custom.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_custom.1d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_custom.28d_click

cost_per_action_type.offsite_conversion.fb_pixel_custom.28d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_custom.28d_view

cost_per_action_type.offsite_conversion.fb_pixel_custom.28d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_custom.7d_click

cost_per_action_type.offsite_conversion.fb_pixel_custom.7d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_custom.7d_view

cost_per_action_type.offsite_conversion.fb_pixel_custom.7d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout

String

metric

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.1d_click

String

metric

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.1d_view

String

metric

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.28d_click

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.28d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.28d_view

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.28d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.7d_click

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.7d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.7d_view

cost_per_action_type.offsite_conversion.fb_pixel_initiate_checkout.7d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_lead

cost_per_action_type.offsite_conversion.fb_pixel_lead

String

metric

cost_per_action_type.offsite_conversion.fb_pixel_lead.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_lead.1d_click

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_lead.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_lead.1d_view

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_purchase

cost_per_action_type.offsite_conversion.fb_pixel_purchase

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_purchase.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_purchase.1d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_purchase.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_purchase.1d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_purchase.28d_click

cost_per_action_type.offsite_conversion.fb_pixel_purchase.28d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_purchase.28d_view

cost_per_action_type.offsite_conversion.fb_pixel_purchase.28d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_purchase.7d_click

cost_per_action_type.offsite_conversion.fb_pixel_purchase.7d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_purchase.7d_view

cost_per_action_type.offsite_conversion.fb_pixel_purchase.7d_view

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_search

cost_per_action_type.offsite_conversion.fb_pixel_search

String

metric

cost_per_action_type.offsite_conversion.fb_pixel_search.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_search.1d_click

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_search.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_search.1d_view

String

dimension

cost_per_action_type.offsite_conversion.fb_pixel_view_content

cost_per_action_type.offsite_conversion.fb_pixel_view_content

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_view_content.1d_click

cost_per_action_type.offsite_conversion.fb_pixel_view_content.1d_click

Float

metric

cost_per_action_type.offsite_conversion.fb_pixel_view_content.1d_view

cost_per_action_type.offsite_conversion.fb_pixel_view_content.1d_view

Float

metric

cost_per_action_type.offsite_conversion.key_page_view

cost_per_action_type.offsite_conversion.key_page_view

String

dimension

cost_per_action_type.offsite_conversion.key_page_view.1d_click

cost_per_action_type.offsite_conversion.key_page_view.1d_click

String

dimension

cost_per_action_type.offsite_conversion.key_page_view.1d_view

cost_per_action_type.offsite_conversion.key_page_view.1d_view

String

dimension

cost_per_action_type.offsite_conversion.lead

cost_per_action_type.offsite_conversion.lead

String

dimension

cost_per_action_type.offsite_conversion.lead.1d_click

cost_per_action_type.offsite_conversion.lead.1d_click

String

dimension

cost_per_action_type.offsite_conversion.lead.1d_view

cost_per_action_type.offsite_conversion.lead.1d_view

String

dimension

cost_per_action_type.offsite_conversion.other

cost_per_action_type.offsite_conversion.other

String

dimension

cost_per_action_type.offsite_conversion.other.1d_click

cost_per_action_type.offsite_conversion.other.1d_click

String

dimension

cost_per_action_type.offsite_conversion.other.1d_view

cost_per_action_type.offsite_conversion.other.1d_view

String

dimension

cost_per_action_type.offsite_conversion.registration

cost_per_action_type.offsite_conversion.registration

String

dimension

cost_per_action_type.offsite_conversion.registration.1d_click

cost_per_action_type.offsite_conversion.registration.1d_click

String

dimension

cost_per_action_type.offsite_conversion.registration.1d_view

cost_per_action_type.offsite_conversion.registration.1d_view

String

dimension

cost_per_action_type.offsite_engagement

cost_per_action_type.offsite_engagement

String

dimension

cost_per_action_type.offsite_engagement.1d_click

cost_per_action_type.offsite_engagement.1d_click

String

dimension

cost_per_action_type.offsite_engagement.1d_view

cost_per_action_type.offsite_engagement.1d_view

String

dimension

cost_per_action_type.omni_achievement_unlocked

cost_per_action_type.omni_achievement_unlocked

String

dimension

cost_per_action_type.omni_achievement_unlocked.1d_click

cost_per_action_type.omni_achievement_unlocked.1d_click

String

dimension

cost_per_action_type.omni_achievement_unlocked.1d_view

cost_per_action_type.omni_achievement_unlocked.1d_view

String

dimension

cost_per_action_type.omni_activate_app

cost_per_action_type.omni_activate_app

String

metric

cost_per_action_type.omni_activate_app.1d_click

cost_per_action_type.omni_activate_app.1d_click

String

dimension

cost_per_action_type.omni_activate_app.1d_view

cost_per_action_type.omni_activate_app.1d_view

String

dimension

cost_per_action_type.omni_add_to_cart

cost_per_action_type.omni_add_to_cart

Float

metric

cost_per_action_type.omni_add_to_cart.1d_click

cost_per_action_type.omni_add_to_cart.1d_click

Float

metric

cost_per_action_type.omni_add_to_cart.1d_view

cost_per_action_type.omni_add_to_cart.1d_view

Float

metric

cost_per_action_type.omni_app_install

cost_per_action_type.omni_app_install

String

metric

cost_per_action_type.omni_app_install.1d_click

cost_per_action_type.omni_app_install.1d_click

String

dimension

cost_per_action_type.omni_app_install.1d_view

cost_per_action_type.omni_app_install.1d_view

String

dimension

cost_per_action_type.omni_complete_registration

cost_per_action_type.omni_complete_registration

Float

metric

cost_per_action_type.omni_complete_registration.1d_click

cost_per_action_type.omni_complete_registration.1d_click

Float

metric

cost_per_action_type.omni_complete_registration.1d_view

cost_per_action_type.omni_complete_registration.1d_view

Float

metric

cost_per_action_type.omni_custom

cost_per_action_type.omni_custom

String

metric

cost_per_action_type.omni_custom.1d_click

cost_per_action_type.omni_custom.1d_click

String

dimension

cost_per_action_type.omni_custom.1d_view

cost_per_action_type.omni_custom.1d_view

String

dimension

cost_per_action_type.omni_initiated_checkout

cost_per_action_type.omni_initiated_checkout

String

metric

cost_per_action_type.omni_initiated_checkout.1d_click

cost_per_action_type.omni_initiated_checkout.1d_click

String

dimension

cost_per_action_type.omni_initiated_checkout.1d_view

cost_per_action_type.omni_initiated_checkout.1d_view

String

dimension

cost_per_action_type.omni_level_achieved

cost_per_action_type.omni_level_achieved

String

dimension

cost_per_action_type.omni_level_achieved.1d_click

cost_per_action_type.omni_level_achieved.1d_click

String

dimension

cost_per_action_type.omni_level_achieved.1d_view

cost_per_action_type.omni_level_achieved.1d_view

String

dimension

cost_per_action_type.omni_purchase

cost_per_action_type.omni_purchase

Float

metric

cost_per_action_type.omni_purchase.1d_click

cost_per_action_type.omni_purchase.1d_click

Float

metric

cost_per_action_type.omni_purchase.1d_view

cost_per_action_type.omni_purchase.1d_view

Float

metric

cost_per_action_type.omni_rate

cost_per_action_type.omni_rate

String

dimension

cost_per_action_type.omni_rate.1d_click

cost_per_action_type.omni_rate.1d_click

String

dimension

cost_per_action_type.omni_rate.1d_view

cost_per_action_type.omni_rate.1d_view

String

dimension

cost_per_action_type.omni_search

cost_per_action_type.omni_search

String

metric

cost_per_action_type.omni_search.1d_click

cost_per_action_type.omni_search.1d_click

String

dimension

cost_per_action_type.omni_search.1d_view

cost_per_action_type.omni_search.1d_view

String

dimension

cost_per_action_type.omni_spend_credits

cost_per_action_type.omni_spend_credits

String

dimension

cost_per_action_type.omni_spend_credits.1d_click

cost_per_action_type.omni_spend_credits.1d_click

String

dimension

cost_per_action_type.omni_spend_credits.1d_view

cost_per_action_type.omni_spend_credits.1d_view

String

dimension

cost_per_action_type.omni_tutorial_completion

cost_per_action_type.omni_tutorial_completion

String

dimension

cost_per_action_type.omni_tutorial_completion.1d_click

cost_per_action_type.omni_tutorial_completion.1d_click

String

dimension

cost_per_action_type.omni_tutorial_completion.1d_view

cost_per_action_type.omni_tutorial_completion.1d_view

String

dimension

cost_per_action_type.omni_view_content

cost_per_action_type.omni_view_content

Float

metric

cost_per_action_type.omni_view_content.1d_click

cost_per_action_type.omni_view_content.1d_click

Float

metric

cost_per_action_type.omni_view_content.1d_view

cost_per_action_type.omni_view_content.1d_view

Float

metric

cost_per_action_type.onsite_app_add_to_cart

cost_per_action_type.onsite_app_add_to_cart

String

dimension

cost_per_action_type.onsite_app_add_to_cart.1d_click

cost_per_action_type.onsite_app_add_to_cart.1d_click

String

dimension

cost_per_action_type.onsite_app_add_to_cart.1d_view

cost_per_action_type.onsite_app_add_to_cart.1d_view

String

dimension

cost_per_action_type.onsite_app_purchase

cost_per_action_type.onsite_app_purchase

String

dimension

cost_per_action_type.onsite_app_purchase.1d_click

cost_per_action_type.onsite_app_purchase.1d_click

String

dimension

cost_per_action_type.onsite_app_purchase.1d_view

cost_per_action_type.onsite_app_purchase.1d_view

String

dimension

cost_per_action_type.onsite_app_view_content

cost_per_action_type.onsite_app_view_content

String

dimension

cost_per_action_type.onsite_app_view_content.1d_click

cost_per_action_type.onsite_app_view_content.1d_click

String

dimension

cost_per_action_type.onsite_app_view_content.1d_view

cost_per_action_type.onsite_app_view_content.1d_view

String

dimension

cost_per_action_type.onsite_conversion

cost_per_action_type.onsite_conversion

String

dimension

cost_per_action_type.onsite_conversion.1d_click

cost_per_action_type.onsite_conversion.1d_click

String

dimension

cost_per_action_type.onsite_conversion.1d_view

cost_per_action_type.onsite_conversion.1d_view

String

dimension

cost_per_action_type.onsite_conversion.add_to_wishlist

cost_per_action_type.onsite_conversion.add_to_wishlist

Float

metric

cost_per_action_type.onsite_conversion.flow_complete

cost_per_action_type.onsite_conversion.flow_complete

String

dimension

cost_per_action_type.onsite_conversion.flow_complete.1d_click

cost_per_action_type.onsite_conversion.flow_complete.1d_click

String

dimension

cost_per_action_type.onsite_conversion.flow_complete.1d_view

cost_per_action_type.onsite_conversion.flow_complete.1d_view

String

dimension

cost_per_action_type.onsite_conversion.lead_grouped

cost_per_action_type.onsite_conversion.lead_grouped

String

metric

cost_per_action_type.onsite_conversion.messaging_block

cost_per_action_type.onsite_conversion.messaging_block

String

metric

cost_per_action_type.onsite_conversion.messaging_block.1d_click

cost_per_action_type.onsite_conversion.messaging_block.1d_click

String

dimension

cost_per_action_type.onsite_conversion.messaging_block.1d_view

cost_per_action_type.onsite_conversion.messaging_block.1d_view

String

dimension

cost_per_action_type.onsite_conversion.messaging_conversation_started_7d

cost_per_action_type.onsite_conversion.messaging_conversation_started_7d

String

metric

cost_per_action_type.onsite_conversion.messaging_first_reply

cost_per_action_type.onsite_conversion.messaging_first_reply

String

metric

cost_per_action_type.onsite_conversion.messaging_first_reply.1d_click

cost_per_action_type.onsite_conversion.messaging_first_reply.1d_click

String

dimension

cost_per_action_type.onsite_conversion.messaging_first_reply.1d_view

cost_per_action_type.onsite_conversion.messaging_first_reply.1d_view

String

dimension

cost_per_action_type.onsite_conversion.messaging_reply

cost_per_action_type.onsite_conversion.messaging_reply

String

dimension

cost_per_action_type.onsite_conversion.messaging_reply.1d_click

cost_per_action_type.onsite_conversion.messaging_reply.1d_click

String

dimension

cost_per_action_type.onsite_conversion.messaging_reply.1d_view

cost_per_action_type.onsite_conversion.messaging_reply.1d_view

String

dimension

cost_per_action_type.onsite_conversion.post_save

cost_per_action_type.onsite_conversion.post_save

String

metric

cost_per_action_type.onsite_conversion.post_save.1d_click

cost_per_action_type.onsite_conversion.post_save.1d_click

String

dimension

cost_per_action_type.onsite_conversion.post_save.1d_view

cost_per_action_type.onsite_conversion.post_save.1d_view

String

dimension

cost_per_action_type.onsite_conversion.purchase

cost_per_action_type.onsite_conversion.purchase

String

dimension

cost_per_action_type.onsite_conversion.purchase.1d_click

cost_per_action_type.onsite_conversion.purchase.1d_click

String

dimension

cost_per_action_type.onsite_conversion.purchase.1d_view

cost_per_action_type.onsite_conversion.purchase.1d_view

String

dimension

cost_per_action_type.onsite_web_add_to_cart

cost_per_action_type.onsite_web_add_to_cart

String

dimension

cost_per_action_type.onsite_web_add_to_cart.1d_click

cost_per_action_type.onsite_web_add_to_cart.1d_click

String

dimension

cost_per_action_type.onsite_web_add_to_cart.1d_view

cost_per_action_type.onsite_web_add_to_cart.1d_view

String

dimension

cost_per_action_type.onsite_web_app_add_to_cart

cost_per_action_type.onsite_web_app_add_to_cart

String

dimension

cost_per_action_type.onsite_web_app_add_to_cart.1d_click

cost_per_action_type.onsite_web_app_add_to_cart.1d_click

String

dimension

cost_per_action_type.onsite_web_app_add_to_cart.1d_view

cost_per_action_type.onsite_web_app_add_to_cart.1d_view

String

dimension

cost_per_action_type.onsite_web_app_event

cost_per_action_type.onsite_web_app_event

String

dimension

cost_per_action_type.onsite_web_app_event.1d_click

cost_per_action_type.onsite_web_app_event.1d_click

String

dimension

cost_per_action_type.onsite_web_app_event.1d_view

cost_per_action_type.onsite_web_app_event.1d_view

String

dimension

cost_per_action_type.onsite_web_app_purchase

cost_per_action_type.onsite_web_app_purchase

String

dimension

cost_per_action_type.onsite_web_app_purchase.1d_click

cost_per_action_type.onsite_web_app_purchase.1d_click

String

dimension

cost_per_action_type.onsite_web_app_purchase.1d_view

cost_per_action_type.onsite_web_app_purchase.1d_view

String

dimension

cost_per_action_type.onsite_web_app_view_content

cost_per_action_type.onsite_web_app_view_content

String

dimension

cost_per_action_type.onsite_web_app_view_content.1d_click

cost_per_action_type.onsite_web_app_view_content.1d_click

String

dimension

cost_per_action_type.onsite_web_app_view_content.1d_view

cost_per_action_type.onsite_web_app_view_content.1d_view

String

dimension

cost_per_action_type.onsite_web_purchase

cost_per_action_type.onsite_web_purchase

String

dimension

cost_per_action_type.onsite_web_purchase.1d_click

cost_per_action_type.onsite_web_purchase.1d_click

String

dimension

cost_per_action_type.onsite_web_purchase.1d_view

cost_per_action_type.onsite_web_purchase.1d_view

String

dimension

cost_per_action_type.onsite_web_view_content

cost_per_action_type.onsite_web_view_content

String

dimension

cost_per_action_type.onsite_web_view_content.1d_click

cost_per_action_type.onsite_web_view_content.1d_click

String

dimension

cost_per_action_type.onsite_web_view_content.1d_view

cost_per_action_type.onsite_web_view_content.1d_view

String

dimension

cost_per_action_type.outbound_click

cost_per_action_type.outbound_click

String

dimension

cost_per_action_type.outbound_click.1d_click

cost_per_action_type.outbound_click.1d_click

String

dimension

cost_per_action_type.outbound_click.1d_view

cost_per_action_type.outbound_click.1d_view

String

dimension

cost_per_action_type.page_engagement

cost_per_action_type.page_engagement

Float

metric

cost_per_action_type.page_engagement.1d_click

cost_per_action_type.page_engagement.1d_click

Float

metric

cost_per_action_type.page_engagement.1d_view

cost_per_action_type.page_engagement.1d_view

Float

metric

cost_per_action_type.page_engagement.28d_click

cost_per_action_type.page_engagement.28d_click

Float

metric

cost_per_action_type.page_engagement.28d_view

cost_per_action_type.page_engagement.28d_view

String

metric

cost_per_action_type.page_engagement.7d_click

cost_per_action_type.page_engagement.7d_click

Float

metric

cost_per_action_type.page_engagement.7d_view

cost_per_action_type.page_engagement.7d_view

String

metric

cost_per_action_type.page_story

cost_per_action_type.page_story

String

dimension

cost_per_action_type.page_story.1d_click

cost_per_action_type.page_story.1d_click

String

dimension

cost_per_action_type.page_story.1d_view

cost_per_action_type.page_story.1d_view

String

dimension

cost_per_action_type.photo_view

cost_per_action_type.photo_view

Float

metric

cost_per_action_type.photo_view.1d_click

cost_per_action_type.photo_view.1d_click

String

metric

cost_per_action_type.photo_view.1d_view

cost_per_action_type.photo_view.1d_view

Float

metric

cost_per_action_type.photo_view.28d_click

cost_per_action_type.photo_view.28d_click

Float

metric

cost_per_action_type.photo_view.7d_click

cost_per_action_type.photo_view.7d_click

Float

metric

cost_per_action_type.post

cost_per_action_type.post

Float

metric

cost_per_action_type.post.1d_click

cost_per_action_type.post.1d_click

Float

metric

cost_per_action_type.post.1d_view

cost_per_action_type.post.1d_view

Float

metric

cost_per_action_type.post.28d_click

cost_per_action_type.post.28d_click

Float

metric

cost_per_action_type.post.7d_click

cost_per_action_type.post.7d_click

Float

metric

cost_per_action_type.post_engagement

cost_per_action_type.post_engagement

Float

metric

cost_per_action_type.post_engagement.1d_click

cost_per_action_type.post_engagement.1d_click

Float

metric

cost_per_action_type.post_engagement.1d_view

cost_per_action_type.post_engagement.1d_view

Float

metric

cost_per_action_type.post_engagement.28d_click

cost_per_action_type.post_engagement.28d_click

Float

metric

cost_per_action_type.post_engagement.28d_view

cost_per_action_type.post_engagement.28d_view

String

metric

cost_per_action_type.post_engagement.7d_click

cost_per_action_type.post_engagement.7d_click

Float

metric

cost_per_action_type.post_engagement.7d_view

cost_per_action_type.post_engagement.7d_view

String

metric

cost_per_action_type.post_like

cost_per_action_type.post_like

Float

metric

cost_per_action_type.post_like.1d_view

cost_per_action_type.post_like.1d_view

Float

metric

cost_per_action_type.post_like.28d_click

cost_per_action_type.post_like.28d_click

Float

metric

cost_per_action_type.post_reaction

cost_per_action_type.post_reaction

Float

metric

cost_per_action_type.post_reaction.1d_click

cost_per_action_type.post_reaction.1d_click

String

metric

cost_per_action_type.post_reaction.1d_view

cost_per_action_type.post_reaction.1d_view

Float

metric

cost_per_action_type.post_reaction.28d_click

cost_per_action_type.post_reaction.28d_click

Float

metric

cost_per_action_type.post_reaction.7d_click

cost_per_action_type.post_reaction.7d_click

Float

metric

cost_per_action_type.post_save

cost_per_action_type.post_save

Float

metric

cost_per_action_type.post_story

cost_per_action_type.post_story

String

dimension

cost_per_action_type.post_story.1d_click

cost_per_action_type.post_story.1d_click

String

dimension

cost_per_action_type.post_story.1d_view

cost_per_action_type.post_story.1d_view

String

dimension

cost_per_action_type.purchase

cost_per_action_type.purchase

String

metric

cost_per_action_type.purchase.1d_click

cost_per_action_type.purchase.1d_click

String

dimension

cost_per_action_type.purchase.1d_view

cost_per_action_type.purchase.1d_view

String

dimension

cost_per_action_type.receive_offer

cost_per_action_type.receive_offer

String

dimension

cost_per_action_type.receive_offer.1d_click

cost_per_action_type.receive_offer.1d_click

String

dimension

cost_per_action_type.receive_offer.1d_view

cost_per_action_type.receive_offer.1d_view

String

dimension

cost_per_action_type.rsvp

cost_per_action_type.rsvp

String

metric

cost_per_action_type.rsvp.1d_click

cost_per_action_type.rsvp.1d_click

String

dimension

cost_per_action_type.rsvp.1d_view

cost_per_action_type.rsvp.1d_view

String

dimension

cost_per_action_type.search

cost_per_action_type.search

String

metric

cost_per_action_type.search.1d_click

cost_per_action_type.search.1d_click

String

dimension

cost_per_action_type.search.1d_view

cost_per_action_type.search.1d_view

String

dimension

cost_per_action_type.store_visit_with_dwell

cost_per_action_type.store_visit_with_dwell

String

dimension

cost_per_action_type.store_visit_with_dwell.1d_click

cost_per_action_type.store_visit_with_dwell.1d_click

String

dimension

cost_per_action_type.store_visit_with_dwell.1d_view

cost_per_action_type.store_visit_with_dwell.1d_view

String

dimension

cost_per_action_type.submit_application_total

cost_per_action_type.submit_application_total

String

dimension

cost_per_action_type.submit_application_website

cost_per_action_type.submit_application_website

String

dimension

cost_per_action_type.subscribe

cost_per_action_type.subscribe

String

dimension

cost_per_action_type.subscribe.1d_click

cost_per_action_type.subscribe.1d_click

String

dimension

cost_per_action_type.subscribe.1d_view

cost_per_action_type.subscribe.1d_view

String

dimension

cost_per_action_type.tab_view

cost_per_action_type.tab_view

String

dimension

cost_per_action_type.tab_view.1d_click

cost_per_action_type.tab_view.1d_click

String

dimension

cost_per_action_type.tab_view.1d_view

cost_per_action_type.tab_view.1d_view

String

dimension

cost_per_action_type.unlike

cost_per_action_type.unlike

Float

metric

cost_per_action_type.unlike.28d_click

cost_per_action_type.unlike.28d_click

Float

metric

cost_per_action_type.video_play

cost_per_action_type.video_play

Float

metric

cost_per_action_type.video_play.1d_view

cost_per_action_type.video_play.1d_view

Float

metric

cost_per_action_type.video_play.28d_click

cost_per_action_type.video_play.28d_click

Float

metric

cost_per_action_type.video_view

cost_per_action_type.video_view

Float

metric

cost_per_action_type.video_view.1d_click

cost_per_action_type.video_view.1d_click

String

metric

cost_per_action_type.video_view.1d_view

cost_per_action_type.video_view.1d_view

Float

metric

cost_per_action_type.video_view.28d_click

cost_per_action_type.video_view.28d_click

Float

metric

cost_per_action_type.video_view.28d_view

cost_per_action_type.video_view.28d_view

String

metric

cost_per_action_type.video_view.7d_click

cost_per_action_type.video_view.7d_click

String

metric

cost_per_action_type.video_view.7d_view

cost_per_action_type.video_view.7d_view

String

metric

cost_per_action_type.view_content

cost_per_action_type.view_content

String

metric

cost_per_action_type.view_content.1d_click

cost_per_action_type.view_content.1d_click

String

dimension

cost_per_action_type.view_content.1d_view

cost_per_action_type.view_content.1d_view

String

dimension

cost_per_ad_click

metric

cost_per_conversion

metric

cost_per_conversion.contact_total

cost_per_conversion.contact_total

Float

metric

cost_per_conversion.contact_website

cost_per_conversion.contact_website

Float

metric

cost_per_conversion.customize_product_total

cost_per_conversion.customize_product_total

Float

metric

cost_per_conversion.customize_product_website

cost_per_conversion.customize_product_website

Float

metric

cost_per_conversion.find_location_total

cost_per_conversion.find_location_total

Float

metric

cost_per_conversion.find_location_website

cost_per_conversion.find_location_website

Float

metric

cost_per_conversion.start_trial_total

cost_per_conversion.start_trial_total

String

dimension

cost_per_conversion.start_trial_website

cost_per_conversion.start_trial_website

String

dimension

cost_per_conversion.submit_application_total

cost_per_conversion.submit_application_total

String

dimension

cost_per_conversion.submit_application_website

cost_per_conversion.submit_application_website

Long

metric

cost_per_conversion.subscribe_total

cost_per_conversion.subscribe_total

Float

metric

cost_per_conversion.subscribe_website

cost_per_conversion.subscribe_website

Float

metric

cost_per_dda_countby_convs

metric

cost_per_estimated_ad_recallers

currency

The average cost for each estimated ad recall lift. This metric is only available for assets in the Brand awareness- Post engagement and Video views Objectives. This metric is estimated and in development.

metric

cost_per_inline_link_click

currency

The average cost of each inline link click.

metric

cost_per_inline_post_engagement

currency

The average cost of each inline post engagement.

metric

cost_per_one_thousand_ad_impression

metric

cost_per_outbound_click

currency

The average cost for each outbound click.

metric

cost_per_outbound_click.outbound_click

cost_per_outbound_click.outbound_click

Float

metric

cost_per_outbound_click.outbound_click.1d_click

cost_per_outbound_click.outbound_click.1d_click

Float

metric

cost_per_outbound_click.outbound_click.28d_click

cost_per_outbound_click.outbound_click.28d_click

Float

metric

cost_per_outbound_click.outbound_click.7d_click

cost_per_outbound_click.outbound_click.7d_click

Float

metric

cost_per_store_visit_action

metric

cost_per_thruplay

metric

cost_per_thruplay.video_view

cost_per_thruplay.video_view

Float

metric

cost_per_total_action

cost_per_total_action

Float

metric

cost_per_unique_action_type

currency

The average cost of each unique action. This metric is estimated.

metric

cost_per_unique_action_type.add_payment_info

cost_per_unique_action_type.add_payment_info

Float

metric

cost_per_unique_action_type.comment

cost_per_unique_action_type.comment

Float

metric

cost_per_unique_action_type.comment.1d_click

cost_per_unique_action_type.comment.1d_click

String

dimension

cost_per_unique_action_type.comment.1d_view

cost_per_unique_action_type.comment.1d_view

Float

metric

cost_per_unique_action_type.comment.28d_click

cost_per_unique_action_type.comment.28d_click

Float

metric

cost_per_unique_action_type.comment.7d_click

cost_per_unique_action_type.comment.7d_click

String

dimension

cost_per_unique_action_type.interactive_component_tap

cost_per_unique_action_type.interactive_component_tap

Float

metric

cost_per_unique_action_type.landing_page_view

cost_per_unique_action_type.landing_page_view

Float

metric

cost_per_unique_action_type.landing_page_view.1d_click

cost_per_unique_action_type.landing_page_view.1d_click

Float

metric

cost_per_unique_action_type.landing_page_view.28d_click

cost_per_unique_action_type.landing_page_view.28d_click

Float

metric

cost_per_unique_action_type.landing_page_view.7d_click

cost_per_unique_action_type.landing_page_view.7d_click

Float

metric

cost_per_unique_action_type.lead

cost_per_unique_action_type.lead

Float

metric

cost_per_unique_action_type.leadgen.other

cost_per_unique_action_type.leadgen.other

String

metric

cost_per_unique_action_type.like

cost_per_unique_action_type.like

Float

metric

cost_per_unique_action_type.like.1d_click

cost_per_unique_action_type.like.1d_click

Float

metric

cost_per_unique_action_type.like.28d_click

cost_per_unique_action_type.like.28d_click

Float

metric

cost_per_unique_action_type.like.7d_click

cost_per_unique_action_type.like.7d_click

Float

metric

cost_per_unique_action_type.link_click

cost_per_unique_action_type.link_click

Float

metric

cost_per_unique_action_type.link_click.1d_click

cost_per_unique_action_type.link_click.1d_click

Float

metric

cost_per_unique_action_type.link_click.28d_click

cost_per_unique_action_type.link_click.28d_click

Float

metric

cost_per_unique_action_type.link_click.7d_click

cost_per_unique_action_type.link_click.7d_click

Float

metric

cost_per_unique_action_type.offsite_conversion

cost_per_unique_action_type.offsite_conversion

Long

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_add_to_cart

cost_per_unique_action_type.offsite_conversion.fb_pixel_add_to_cart

String

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_add_to_wishlist

cost_per_unique_action_type.offsite_conversion.fb_pixel_add_to_wishlist

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_complete_registration

cost_per_unique_action_type.offsite_conversion.fb_pixel_complete_registration

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom

String

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.1d_click

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.1d_click

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.1d_view

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.1d_view

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.28d_click

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.28d_click

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.28d_view

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.28d_view

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.7d_click

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.7d_click

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.7d_view

cost_per_unique_action_type.offsite_conversion.fb_pixel_custom.7d_view

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_initiate_checkout

cost_per_unique_action_type.offsite_conversion.fb_pixel_initiate_checkout

String

dimension

cost_per_unique_action_type.offsite_conversion.fb_pixel_lead

cost_per_unique_action_type.offsite_conversion.fb_pixel_lead

String

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_purchase

cost_per_unique_action_type.offsite_conversion.fb_pixel_purchase

Float

metric

cost_per_unique_action_type.offsite_conversion.fb_pixel_view_content

cost_per_unique_action_type.offsite_conversion.fb_pixel_view_content

Long

metric

cost_per_unique_action_type.omni_activate_app

cost_per_unique_action_type.omni_activate_app

Float

metric

cost_per_unique_action_type.omni_add_to_cart

cost_per_unique_action_type.omni_add_to_cart

Float

metric

cost_per_unique_action_type.omni_app_install

cost_per_unique_action_type.omni_app_install

Float

metric

cost_per_unique_action_type.omni_complete_registration

cost_per_unique_action_type.omni_complete_registration

Float

metric

cost_per_unique_action_type.omni_custom

cost_per_unique_action_type.omni_custom

Float

metric

cost_per_unique_action_type.omni_initiated_checkout

cost_per_unique_action_type.omni_initiated_checkout

Float

metric

cost_per_unique_action_type.omni_purchase

cost_per_unique_action_type.omni_purchase

Float

metric

cost_per_unique_action_type.omni_view_content

cost_per_unique_action_type.omni_view_content

Float

metric

cost_per_unique_action_type.onsite_conversion.add_to_wishlist

cost_per_unique_action_type.onsite_conversion.add_to_wishlist

Float

metric

cost_per_unique_action_type.onsite_conversion.messaging_block

cost_per_unique_action_type.onsite_conversion.messaging_block

Float

metric

cost_per_unique_action_type.onsite_conversion.messaging_conversation_started_7d

cost_per_unique_action_type.onsite_conversion.messaging_conversation_started_7d

Float

metric

cost_per_unique_action_type.onsite_conversion.messaging_first_reply

cost_per_unique_action_type.onsite_conversion.messaging_first_reply

Float

metric

cost_per_unique_action_type.onsite_conversion.post_save

cost_per_unique_action_type.onsite_conversion.post_save

Float

metric

cost_per_unique_action_type.page_engagement

cost_per_unique_action_type.page_engagement

Float

metric

cost_per_unique_action_type.page_engagement.1d_click

cost_per_unique_action_type.page_engagement.1d_click

Float

metric

cost_per_unique_action_type.page_engagement.1d_view

cost_per_unique_action_type.page_engagement.1d_view

Float

metric

cost_per_unique_action_type.page_engagement.28d_click

cost_per_unique_action_type.page_engagement.28d_click

Float

metric

cost_per_unique_action_type.page_engagement.28d_view

cost_per_unique_action_type.page_engagement.28d_view

String

dimension

cost_per_unique_action_type.page_engagement.7d_click

cost_per_unique_action_type.page_engagement.7d_click

Float

metric

cost_per_unique_action_type.page_engagement.7d_view

cost_per_unique_action_type.page_engagement.7d_view

String

dimension

cost_per_unique_action_type.page_story

cost_per_unique_action_type.page_story

Float

metric

cost_per_unique_action_type.page_story.1d_view

cost_per_unique_action_type.page_story.1d_view

Float

metric

cost_per_unique_action_type.page_story.28d_click

cost_per_unique_action_type.page_story.28d_click

Float

metric

cost_per_unique_action_type.photo_view

cost_per_unique_action_type.photo_view

Float

metric

cost_per_unique_action_type.photo_view.1d_view

cost_per_unique_action_type.photo_view.1d_view

Float

metric

cost_per_unique_action_type.photo_view.28d_click

cost_per_unique_action_type.photo_view.28d_click

Float

metric

cost_per_unique_action_type.post

cost_per_unique_action_type.post

Float

metric

cost_per_unique_action_type.post.1d_click

cost_per_unique_action_type.post.1d_click

Float

metric

cost_per_unique_action_type.post.1d_view

cost_per_unique_action_type.post.1d_view

Float

metric

cost_per_unique_action_type.post.28d_click

cost_per_unique_action_type.post.28d_click

Float

metric

cost_per_unique_action_type.post.7d_click

cost_per_unique_action_type.post.7d_click

Float

metric

cost_per_unique_action_type.post_engagement

cost_per_unique_action_type.post_engagement

Float

metric

cost_per_unique_action_type.post_engagement.1d_click

cost_per_unique_action_type.post_engagement.1d_click

Float

metric

cost_per_unique_action_type.post_engagement.1d_view

cost_per_unique_action_type.post_engagement.1d_view

Float

metric

cost_per_unique_action_type.post_engagement.28d_click

cost_per_unique_action_type.post_engagement.28d_click

Float

metric

cost_per_unique_action_type.post_engagement.28d_view

cost_per_unique_action_type.post_engagement.28d_view

String

dimension

cost_per_unique_action_type.post_engagement.7d_click

cost_per_unique_action_type.post_engagement.7d_click

Float

metric

cost_per_unique_action_type.post_engagement.7d_view

cost_per_unique_action_type.post_engagement.7d_view

String

dimension

cost_per_unique_action_type.post_like

cost_per_unique_action_type.post_like

Float

metric

cost_per_unique_action_type.post_like.1d_view

cost_per_unique_action_type.post_like.1d_view

Float

metric

cost_per_unique_action_type.post_like.28d_click

cost_per_unique_action_type.post_like.28d_click

Float

metric

cost_per_unique_action_type.post_reaction

cost_per_unique_action_type.post_reaction

Float

metric

cost_per_unique_action_type.post_reaction.1d_click

cost_per_unique_action_type.post_reaction.1d_click

Float

metric

cost_per_unique_action_type.post_reaction.1d_view

cost_per_unique_action_type.post_reaction.1d_view

Float

metric

cost_per_unique_action_type.post_reaction.28d_click

cost_per_unique_action_type.post_reaction.28d_click

Float

metric

cost_per_unique_action_type.post_reaction.7d_click

cost_per_unique_action_type.post_reaction.7d_click

Float

metric

cost_per_unique_action_type.post_save

cost_per_unique_action_type.post_save

Float

metric

cost_per_unique_action_type.post_story

cost_per_unique_action_type.post_story

Float

metric

cost_per_unique_action_type.post_story.1d_view

cost_per_unique_action_type.post_story.1d_view

Float

metric

cost_per_unique_action_type.post_story.28d_click

cost_per_unique_action_type.post_story.28d_click

Float

metric

cost_per_unique_action_type.rsvp

cost_per_unique_action_type.rsvp

String

dimension

cost_per_unique_action_type.unlike

cost_per_unique_action_type.unlike

Float

metric

cost_per_unique_action_type.unlike.28d_click

cost_per_unique_action_type.unlike.28d_click

Float

metric

cost_per_unique_action_type.video_play

cost_per_unique_action_type.video_play

Float

metric

cost_per_unique_action_type.video_play.1d_view

cost_per_unique_action_type.video_play.1d_view

Float

metric

cost_per_unique_action_type.video_play.28d_click

cost_per_unique_action_type.video_play.28d_click

Float

metric

cost_per_unique_action_type.video_view

cost_per_unique_action_type.video_view

Float

metric

cost_per_unique_action_type.video_view.1d_click

cost_per_unique_action_type.video_view.1d_click

String

dimension

cost_per_unique_action_type.video_view.1d_view

cost_per_unique_action_type.video_view.1d_view

Float

metric

cost_per_unique_action_type.video_view.28d_click

cost_per_unique_action_type.video_view.28d_click

Float

metric

cost_per_unique_action_type.video_view.28d_view

cost_per_unique_action_type.video_view.28d_view

String

dimension

cost_per_unique_action_type.video_view.7d_click

cost_per_unique_action_type.video_view.7d_click

String

dimension

cost_per_unique_action_type.video_view.7d_view

cost_per_unique_action_type.video_view.7d_view

String

dimension

cost_per_unique_click

currency

The average cost for each unique click (all). This metric is estimated.

metric

cost_per_unique_inline_link_click

currency

The average cost of each unique inline link click. This metric is estimated.

metric

cost_per_unique_outbound_click

currency

The average cost for each unique outbound click. This metric is estimated.

metric

cost_per_unique_outbound_click.outbound_click

cost_per_unique_outbound_click.outbound_click

Float

metric

cost_per_unique_outbound_click.outbound_click.1d_click

cost_per_unique_outbound_click.outbound_click.1d_click

Float

metric

cost_per_unique_outbound_click.outbound_click.28d_click

cost_per_unique_outbound_click.outbound_click.28d_click

Float

metric

cost_per_unique_outbound_click.outbound_click.7d_click

cost_per_unique_outbound_click.outbound_click.7d_click

Float

metric

countries

countries

String

dimension

country

string

Break down by country.

dimension

country_code

country_code

String

dimension

country_code_mapping

country_code_mapping

String

dimension

cpc

currency

The average cost for each click (all).

metric

cpm

currency

The average cost for 1-000 impressions.

metric

cpp

currency

The average cost to reach 1-000 people. This metric is estimated.

metric

ctr

percentage

The percentage of times people saw your ad and performed a click (all).

metric

custom_locations

custom_locations

String

dimension

date_start

date

The start date for your data. This is controlled by the date range you've selected for your reporting view.

dimension

date_stop

date

The end date for your data. This is controlled by the date range you've selected for your reporting view.

dimension

dda_countby_convs

metric

deeplink_clicks

deeplink_clicks

Long

metric

description_asset.id

description_asset.id

Long

metric

description_asset.text

description_asset.text

String

dimension

device_platform

string

Break down by device platform.

dimension

dict_1

dict_1

String

dimension

dict_2

dict_2

String

dimension

dma

string

Break down by designated marketing area (DMA):

dimension

engagement_rate_ranking

metric

estimated_ad_recall_rate

percentage

The rate at which an estimated number of additional people- when asked- would remember seeing your ads within 2 days. This metric is only available for assets in the Brand awareness- Post engagement and Video views Objectives. This metric is estimated and in development.

metric

estimated_ad_recall_rate_lower_bound

metric

estimated_ad_recall_rate_upper_bound

metric

estimated_ad_recallers

long

An estimate of the number of additional people who may remember seeing your ads- if asked- within 2 days. This metric is only available for assets in the Brand awareness- Post engagement and Video views Objectives. This metric is estimated and in development.

metric

estimated_ad_recallers_lower_bound

metric

estimated_ad_recallers_upper_bound

metric

frequency

float

The average number of times each person saw your ad. This metric is estimated.

metric

frequency_value

string

Break down by frequency value.

dimension

full_view_impressions

metric

full_view_reach

metric

gender

string

Break down by gender.

dimension

geo_locations

geo_locations

String

dimension

geo_locations_country

geo_locations_country

String

dimension

hourly_stats_aggregated_by_advertiser_time_zone

string

Break down by hourly stats.

dimension

hourly_stats_aggregated_by_audience_time_zone

string

Break down by hourly stats.

dimension

image_asset.hash

image_asset.hash

String

dimension

image_asset.id

image_asset.id

Long

metric

image_asset.image_crops

image_asset.image_crops

String

dimension

image_asset.name

image_asset.name

String

dimension

image_asset.url

image_asset.url

String

dimension

impression_device

string

Break down by impression device.

dimension

impressions

long

The number of times your ads were on screen.

metric

inline_link_click_ctr

percentage

The percentage of time people saw your ads and performed an inline link click.

metric

inline_link_clicks

long

The number of clicks on links to select destinations or experiences- on or off Facebook-owned properties. Inline link clicks use a fixed 1-day-click attribution window.

metric

inline_post_engagement

long

The total number of actions that people take involving your ads. Inline post engagements use a fixed 1-day-click attribution window.

metric

instant_experience_clicks_to_open

metric

instant_experience_clicks_to_start

metric

instant_experience_outbound_clicks

metric

instant_experience_outbound_clicks.outbound_click

instant_experience_outbound_clicks.outbound_click

Long

metric

interactive_component_tap

metric

internal_facebook_link

internal_facebook_link

String

dimension

internal_instagram_link

internal_instagram_link

String

dimension

link

string

Link to the ad.

dimension

link_url_asset.id

link_url_asset.id

Long

metric

link_url_asset.website_url

link_url_asset.website_url

String

dimension

mobile_app_purchase_roas

long

The total return on ad spend (ROAS) from mobile app purchases. This is based on the value that you assigned when you set up the app event.

metric

mobile_app_purchase_roas.app_custom_event.fb_mobile_purchase

mobile_app_purchase_roas.app_custom_event.fb_mobile_purchase

Float

metric

mobile_app_purchase_roas.mobile_app_roas

mobile_app_purchase_roas.mobile_app_roas

String

dimension

mobile_app_purchase_roas.mobile_app_roas.1d_click

mobile_app_purchase_roas.mobile_app_roas.1d_click

String

dimension

mobile_app_purchase_roas.mobile_app_roas.1d_view

mobile_app_purchase_roas.mobile_app_roas.1d_view

String

dimension

mobile_app_purchase_roas.mobile_app_roas.28d_click

mobile_app_purchase_roas.mobile_app_roas.28d_click

String

dimension

mobile_app_purchase_roas.mobile_app_roas.28d_view

mobile_app_purchase_roas.mobile_app_roas.28d_view

String

dimension

mobile_app_purchase_roas.mobile_app_roas.7d_click

mobile_app_purchase_roas.mobile_app_roas.7d_click

String

dimension

mobile_app_purchase_roas.mobile_app_roas.7d_view

mobile_app_purchase_roas.mobile_app_roas.7d_view

String

dimension

objective

string

The objective you selected for your campaign. Your objective reflects the goal you want to achieve with your advertising.

dimension

offsite_conversion_count

offsite_conversion_count

Long

metric

offsite_conversion_type

offsite_conversion_type

String

dimension

offsite_conversion_value

offsite_conversion_value

String

dimension

outbound_clicks

long

The number of clicks on links that take people off Facebook-owned properties.

metric

outbound_clicks.outbound_click

outbound_clicks.outbound_click

Long

metric

outbound_clicks.outbound_click.1d_click

outbound_clicks.outbound_click.1d_click

Long

metric

outbound_clicks.outbound_click.28d_click

outbound_clicks.outbound_click.28d_click

Long

metric

outbound_clicks.outbound_click.7d_click

outbound_clicks.outbound_click.7d_click

Long

metric

outbound_clicks.outbound_click.action_device

outbound_clicks.outbound_click.action_device

String

dimension

outbound_clicks.outbound_clicks

outbound_clicks.outbound_clicks

String

dimension

outbound_clicks.outbound_clicks.1d_click

outbound_clicks.outbound_clicks.1d_click

String

dimension

outbound_clicks.outbound_clicks.1d_view

outbound_clicks.outbound_clicks.1d_view

String

dimension

outbound_clicks.outbound_clicks.28d_click

outbound_clicks.outbound_clicks.28d_click

String

dimension

outbound_clicks.outbound_clicks.28d_view

outbound_clicks.outbound_clicks.28d_view

String

dimension

outbound_clicks.outbound_clicks.7d_click

outbound_clicks.outbound_clicks.7d_click

String

dimension

outbound_clicks.outbound_clicks.7d_view

outbound_clicks.outbound_clicks.7d_view

String

dimension

outbound_clicks_ctr

percentage

The percentage of times people saw your ad and performed an outbound click.

metric

outbound_clicks_ctr.outbound_click

outbound_clicks_ctr.outbound_click

Float

metric

outbound_clicks_ctr.outbound_click.1d_click

outbound_clicks_ctr.outbound_click.1d_click

Float

metric

outbound_clicks_ctr.outbound_click.28d_click

outbound_clicks_ctr.outbound_click.28d_click

Float

metric

outbound_clicks_ctr.outbound_click.7d_click

outbound_clicks_ctr.outbound_click.7d_click

Float

metric

outbound_clicks_ctr.outbound_clicks

outbound_clicks_ctr.outbound_clicks

String

dimension

outbound_clicks_ctr.outbound_clicks.1d_click

outbound_clicks_ctr.outbound_clicks.1d_click

String

dimension

outbound_clicks_ctr.outbound_clicks.1d_view

outbound_clicks_ctr.outbound_clicks.1d_view

String

dimension

outbound_clicks_ctr.outbound_clicks.28d_click

outbound_clicks_ctr.outbound_clicks.28d_click

String

dimension

outbound_clicks_ctr.outbound_clicks.28d_view

outbound_clicks_ctr.outbound_clicks.28d_view

String

dimension

outbound_clicks_ctr.outbound_clicks.7d_click

outbound_clicks_ctr.outbound_clicks.7d_click

String

dimension

outbound_clicks_ctr.outbound_clicks.7d_view

outbound_clicks_ctr.outbound_clicks.7d_view

String

dimension

place_page_id

string

Break down by place page ID.

dimension

place_page_name

string

Name of The Place PageSet

dimension

platform

platform

String

dimension

platform_position

string

Break down by platform position.

dimension

post_reaction_angry

metric

post_reaction_haha

metric

post_reaction_like

metric

post_reaction_love

metric

post_reaction_sad

metric

post_reaction_wow

metric

product_id

string

Break down by product ID.

dimension

promoted_object

promoted_object

JSON

dimension

publisher_platform

string

Break down by publisher platform.

dimension

publisher_platforms

publisher_platforms

String

dimension

purchase_roas

metric

purchase_roas.omni_purchase

purchase_roas.omni_purchase

Float

metric

purchase_roas.omni_purchase.1d_view

purchase_roas.omni_purchase.1d_view

Float

metric

purchase_roas.omni_purchase.28d_click

purchase_roas.omni_purchase.28d_click

String

dimension

purchase_roas.omni_purchase.28d_view

purchase_roas.omni_purchase.28d_view

String

dimension

purchase_roas.omni_purchase.7d_click

purchase_roas.omni_purchase.7d_click

Float

metric

qualifying_question_qualify_answer_rate

metric

quality_ranking

metric

quality_score_ectr

metric

quality_score_ecvr

metric

quality_score_organic

metric

reach

long

The number of people who saw your ads at least once. Reach is different from impressions- which may include multiple views of your ads by the same people. This metric is estimated.

metric

region

string

Break down by region.

dimension

relevance_score

long

A rating from 1 to 10 that estimates how well your target audience is responding to your ad. This score is shown after your ad receives more than 500 impressions. It's only visible when looking at reporting for ads and does not appear for ad sets and campaigns. This field is currently only visible at the ad level.

metric

relevance_score.negative_feedback

relevance_score.negative_feedback

String

dimension

relevance_score.positive_feedback

relevance_score.positive_feedback

String

dimension

relevance_score.score

relevance_score.score

Long

metric

relevance_score.status

relevance_score.status

String

dimension

results_by_adverity

metric

sector

sector

String

dimension

segmentation_type

segmentation_type

String

dimension

segmentation_value

segmentation_value

String

dimension

social_clicks

social_clicks

Long

metric

social_impressions

social_impressions

Long

metric

social_reach

social_reach

Long

metric

social_spend

currency

The total amount you've spent so far for your ads showed with social information. (ex: Jane Doe likes this).

metric

spend

currency

The estimated total amount of money you've spent on your campaign- ad set or ad during its schedule. This metric is estimated.

metric

store_visit_actions

metric

store_visit_actions.store_visit

store_visit_actions.store_visit

Long

metric

sub_category_name

sub_category_name

String

dimension

Android Targeting

targeting_Android

string

Android devices running version x.x and above.

dimension

Android Version Targeting

targeting_Android_ver_x.x_and_above

string

Android devices running version x.x and above.

dimension

Android Version To Targeting

targeting_Android_ver_x.x_to y.y

string

Android devices running versions x.x to y.y.

dimension

Maximum Age Targeting

targeting_age_max

long

Maximum age. If used, must be 65 or lower.

dimension

Minimum Age Targeting

targeting_age_min

long

Minimum Age. If used, must be 13 or higher. Default to 18.

dimension

App Install State Targeting

targeting_app_install_state

string

Install state of Facebook app.

dimension

Behavioral Targeting

targeting_behaviors

string

Target based on digital activities, devices people use, past or intended purchases, and travel.

dimension

City Targeting

targeting_cities

json

Specify **key**, **radius** and **distance_unit**. **key** is the city code. **radius** is a distance around cities, from 10 to 50 miles or 17 to 80 kilometers. **distance_unit** is mile or kilometer. Limit: 250.

dimension

College Years Targeting

targeting_college_years

string

List of integers. College graduation.

dimension

Facebook IDs Targeting

targeting_connections

string

List of Facebook IDs. Target fans of your Page, people who RSVP’d to your Event, people who logged into your app with Facebook Login, or authorized your Canvas app.

dimension

Country Targeting

targeting_countries

string

Country targeting. Requires string of country codes.

dimension

Country Groups Targeting

targeting_country_groups

string

Global geographical regions and free trade areas. Provide string of country group codes.

dimension

Custom Audiences Targeting

targeting_custom_audiences

string

List of audience IDs or audience objects.

dimension

Custom Location Targeting

targeting_custom_locations

json

Available for all objectives. Provide exact location in latitude and longitude or address as the center of an area. Also specify radius for your location from .63 to 50 miles, or 1 to 80 kilometers. **distance_unit** is miles or kilometers; default is mile. Limit: 200. PO Box alone is not supported in **address_string**. You must provide at minimum, a street address.

dimension

Detailed Address Targeting

targeting_custom_locations.address_string

string

Address at latitude/longitude, such as 1601 Willow Rd, Menlo Park, CA. Suggested format: street number street name, city, state/province, country. Exclude postal codes.

dimension

targeting_custom_locations.country

targeting_custom_locations.country

String

dimension

Distance Unit Targeting

targeting_custom_locations.distance_unit

string

Optional. **kilometer** or **mile**; default **mile**.

dimension

Location Latitude Targeting

targeting_custom_locations.latitude

float

Latitude of location.

dimension

Location Longitude Targeting

targeting_custom_locations.longitude

float

Longitude of location.

dimension

Address Name Targeting

targeting_custom_locations.name

string

Name for address. You can use with **latitude** and **longitude** values for geo location targeting without providing **address_string**.

dimension

Radius Around Address Targeting

targeting_custom_locations.radius

float

Radius around latitude/longitude, in miles unless otherwise in **distance_unit**. From 0.63 to 50 miles, or 1 to 80 kilometers.

dimension

Education Majors Targeting

targeting_education_majors

string

List of majors.

dimension

Education Schools Targeting

targeting_education_schools

string

Schools, colleges, and institutions.

dimension

Education Statuses Targeting

targeting_education_statuses

string

String of integers to target based on education level.

dimension

Electoral District Targeting

targeting_electoral_district

string

Name of electoeal district (**California's 14th District**).

dimension

Excluded City Targeting

targeting_excluded_cities

json

Specify **key**, **radius** and **distance_unit**. **key** is the city code. **radius** is a distance around cities, from 10 to 50 miles or 17 to 80 kilometers. **distance_unit** is mile or kilometer. Limit: 250.

dimension

Excluded Facebook IDs Targeting

targeting_excluded_connections

string

List of Facebook IDs. Target people who are not fans of your page, have not authorized your Canvas App or have not logged into your mobile app with Facebook Login.

dimension

Excluded Country Targeting

targeting_excluded_countries

string

Excluded country targeting. Requires string of country codes.

dimension

Excluded Country Groups Targeting

targeting_excluded_country_groups

string

Global geographical regions and free trade areas. Provide string of country group codes.

dimension

Excluded Custom Audiences Targeting

targeting_excluded_custom_audiences

string

List of audience IDs or audience objects.

dimension

Excluded Custom Location Targeting

targeting_excluded_custom_locations

json

Provide exact location in latitude and longitude or address as the center of an area.

dimension

Excluded Detailed Address Targeting

targeting_excluded_custom_locations.address_string

string

Excluded address at latitude/longitude, such as 1601 Willow Rd, Menlo Park, CA. Suggested format: street number street name, city, state/province, country. Exclude postal codes.

dimension

Excluded Distance Unit Targeting

targeting_excluded_custom_locations.distance_unit

string

Optional. **kilometer** or **mile**; default **mile**.

dimension

Excluded Location Latitude Targeting

targeting_excluded_custom_locations.latitude

float

Excluded latitude of location.

dimension

Excluded Location Longitude Targeting

targeting_excluded_custom_locations.longitude

float

Excluded longitude of location.

dimension

Excluded Address Name Targeting

targeting_excluded_custom_locations.name

string

Name for excluded address. You can use with **latitude** and **longitude** values for geo location targeting without providing **address_string**

dimension

Excluded Radius Around Address Targeting

targeting_excluded_custom_locations.radius

float

Radius around latitude/longitude, in miles unless otherwise in **distance_unit**. From 0.63 to 50 miles, or 1 to 80 kilometers.

dimension

Excluded Electoral District Targeting

targeting_excluded_electoral_district

string

Name of excluded electoral district (**California's 14th District**).

dimension

Excluded Geo Markets Targeting

targeting_excluded_geo_markets

string

Designated market areas (DMA). Provide as a city name.

dimension

Excluded Location Types Targeting

targeting_excluded_location_types

string

String of location types. Can be **recent**, **home** and **travel_in**.

dimension

Excluded Place Targeting

targeting_excluded_places

string

Provide a specific place name. Limit: 200.

dimension

Excluded Region Targeting

targeting_excluded_regions

string

State, province, or region. Limit 200.

dimension

Excluded User Device Targeting

targeting_excluded_user_device

string

User devices to exclude.

dimension

Excluded Zip Code Targeting

targeting_excluded_zips

string

Excluded target Zip Code. Limit: 50,000. Formerly 2,500. If you provide more than 2,500 we create an array known as **location_cluster** which represents a set of zip codes.

dimension

Family Statuses Targeting

targeting_family_statuses

string

List of family statuses

dimension

Flexible Targeting

targeting_flexible_spec

json

Array of arrays. Each contains a targeting segment in appropriate format, such as interests, behaviors, and demographics. The top level array has a limit of 25 and secondary level array has a limit of 1,000.

dimension

Facebook Object IDs Targeting

targeting_friends_of_connections

string

List of Facebook Object IDs. Target friends of people connected to your object. Connections are fans of your Page and people who interacted with your app.

dimension

Gender-based Targeting

targeting_genders

long

Gender-based targeting. 1 = male, 2 = female. Defaults to all.

dimension

Geo Markets Targeting

targeting_geo_markets

string

Designated market areas (DMA). Provide as a city name.

dimension

iOS Targeting

targeting_iOS

string

iOS devices, including iPhone, iPad, and iPod.

dimension

iOS Version Targeting

targeting_iOS_ver_x.x_and_above

string

iOS devices running OS version x.x and above.

dimension

iOS Version To Targeting

targeting_iOS_ver_x.x_to y.y

string

iOS devices running OS versions x.x to y.y.

dimension

Income Targeting

targeting_income

string

List of incomes

dimension

Industries Targeting

targeting_industries

string

List of industries.

dimension

Interest Targeting

targeting_interest

string

Target based on interests from someone's timeline, from Pages liked or from keywords associated with Pages or apps someone uses.

dimension

Life Events Targeting

targeting_life_events

string

List of life events.

dimension

Locales Targeting

targeting_locales

string

Target people with language other than common language for a location.

dimension

Location Types Targeting

targeting_location_types

string

String of location types. Can be **recent**, **home** and **travel_in**.

dimension

Place Targeting

targeting_places

string

Provide a specific place name. Limit: 200.

dimension

Region Targeting

targeting_regions

string

State, province, or region. Limit 200.

dimension

Relationship Statuses Targeting

targeting_relationship_statuses

string

List of integers representing relationship status. Default: **ALL**, if you specify Null or do not provide a value.

dimension

Users Adclusters ID Targeting

targeting_user_adclusters_id

string

List of IDs of broad category are used for ad targeting spec.

dimension

User Adclusters Name Targeting

targeting_user_adclusters_name

string

List of names of broad category

dimension

User Adclusters Parent Category Targeting

targeting_user_adclusters_parent_category

string

List of parent categories of broad category.

dimension

User Adclusters Size Targeting

targeting_user_adclusters_size

string

List of audience sizes of broad category.

dimension

User Adclusters Type Targeting

targeting_user_adclusters_type

string

List of integers responded to broad type. 6: BCT.

dimension

User Adcluster Type Name Targeting

targeting_user_adclusters_type_name

string

List of broad type name.

dimension

User Device Targeting

targeting_user_device

string

User device.

dimension

User OS Targeting

targeting_user_os

string

User OS (**iOS**, **Android**, **Android_ver_4.2_and_above** etc)

dimension

Wireless Carrier Targeting

targeting_wireless_carrier

string

Allowed value is **Wifi**. Target mobile users currently on wifi networks.

dimension

Work Employers Targeting

targeting_work_employers

string

Company, organization, or workplace.

dimension

Work Positions Targeting

targeting_work_positions

string

Self-declared work.

dimension

Zip Code Targeting

targeting_zips

string

Target Zip Code. Limit: 50,000. Formerly 2,500. If you provide more than 2,500 we create an array known as **location_cluster** which represents a set of zip codes.

dimension

title_asset.id

title_asset.id

Long

metric

title_asset.text

title_asset.text

String

dimension

total_action_value

total_action_value

Long

metric

total_actions

total_actions

Long

metric

total_unique_actions

total_unique_actions

Long

metric

unique_actions

long

The number of people who took an action that was attributed to your ads. This metric is estimated.

metric

unique_actions.add_payment_info

unique_actions.add_payment_info

Long

metric

unique_actions.add_payment_info.1d_click

unique_actions.add_payment_info.1d_click

String

dimension

unique_actions.add_payment_info.1d_view

unique_actions.add_payment_info.1d_view

Long

metric

unique_actions.add_to_cart

unique_actions.add_to_cart

String

dimension

unique_actions.add_to_cart.1d_click

unique_actions.add_to_cart.1d_click

String

dimension

unique_actions.add_to_cart.1d_view

unique_actions.add_to_cart.1d_view

String

dimension

unique_actions.add_to_wishlist

unique_actions.add_to_wishlist

Long

metric

unique_actions.add_to_wishlist.1d_view

unique_actions.add_to_wishlist.1d_view

Long

metric

unique_actions.app_custom_event

unique_actions.app_custom_event

String

metric

unique_actions.app_custom_event.1d_click

unique_actions.app_custom_event.1d_click

String

dimension

unique_actions.app_custom_event.1d_view

unique_actions.app_custom_event.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_achievement_unlocked

unique_actions.app_custom_event.fb_mobile_achievement_unlocked

String

dimension

unique_actions.app_custom_event.fb_mobile_achievement_unlocked.1d_click

unique_actions.app_custom_event.fb_mobile_achievement_unlocked.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_achievement_unlocked.1d_view

unique_actions.app_custom_event.fb_mobile_achievement_unlocked.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_activate_app

unique_actions.app_custom_event.fb_mobile_activate_app

String

metric

unique_actions.app_custom_event.fb_mobile_activate_app.1d_click

unique_actions.app_custom_event.fb_mobile_activate_app.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_activate_app.1d_view

unique_actions.app_custom_event.fb_mobile_activate_app.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_add_payment_info

unique_actions.app_custom_event.fb_mobile_add_payment_info

String

metric

unique_actions.app_custom_event.fb_mobile_add_payment_info.1d_click

unique_actions.app_custom_event.fb_mobile_add_payment_info.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_add_payment_info.1d_view

unique_actions.app_custom_event.fb_mobile_add_payment_info.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_add_to_cart

unique_actions.app_custom_event.fb_mobile_add_to_cart

String

metric

unique_actions.app_custom_event.fb_mobile_add_to_cart.1d_click

unique_actions.app_custom_event.fb_mobile_add_to_cart.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_add_to_cart.1d_view

unique_actions.app_custom_event.fb_mobile_add_to_cart.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_add_to_wishlist

unique_actions.app_custom_event.fb_mobile_add_to_wishlist

String

dimension

unique_actions.app_custom_event.fb_mobile_add_to_wishlist.1d_click

unique_actions.app_custom_event.fb_mobile_add_to_wishlist.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_add_to_wishlist.1d_view

unique_actions.app_custom_event.fb_mobile_add_to_wishlist.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_complete_registration

unique_actions.app_custom_event.fb_mobile_complete_registration

String

metric

unique_actions.app_custom_event.fb_mobile_complete_registration.1d_click

unique_actions.app_custom_event.fb_mobile_complete_registration.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_complete_registration.1d_view

unique_actions.app_custom_event.fb_mobile_complete_registration.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_content_view

unique_actions.app_custom_event.fb_mobile_content_view

String

metric

unique_actions.app_custom_event.fb_mobile_content_view.1d_click

unique_actions.app_custom_event.fb_mobile_content_view.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_content_view.1d_view

unique_actions.app_custom_event.fb_mobile_content_view.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_d2_retention

unique_actions.app_custom_event.fb_mobile_d2_retention

String

dimension

unique_actions.app_custom_event.fb_mobile_d7_retention

unique_actions.app_custom_event.fb_mobile_d7_retention

String

dimension

unique_actions.app_custom_event.fb_mobile_initiated_checkout

unique_actions.app_custom_event.fb_mobile_initiated_checkout

String

metric

unique_actions.app_custom_event.fb_mobile_initiated_checkout.1d_click

unique_actions.app_custom_event.fb_mobile_initiated_checkout.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_initiated_checkout.1d_view

unique_actions.app_custom_event.fb_mobile_initiated_checkout.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_level_achieved

unique_actions.app_custom_event.fb_mobile_level_achieved

String

dimension

unique_actions.app_custom_event.fb_mobile_level_achieved.1d_click

unique_actions.app_custom_event.fb_mobile_level_achieved.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_level_achieved.1d_view

unique_actions.app_custom_event.fb_mobile_level_achieved.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_purchase

unique_actions.app_custom_event.fb_mobile_purchase

String

metric

unique_actions.app_custom_event.fb_mobile_purchase.1d_click

unique_actions.app_custom_event.fb_mobile_purchase.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_purchase.1d_view

unique_actions.app_custom_event.fb_mobile_purchase.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_rate

unique_actions.app_custom_event.fb_mobile_rate

String

dimension

unique_actions.app_custom_event.fb_mobile_rate.1d_click

unique_actions.app_custom_event.fb_mobile_rate.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_rate.1d_view

unique_actions.app_custom_event.fb_mobile_rate.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_search

unique_actions.app_custom_event.fb_mobile_search

String

metric

unique_actions.app_custom_event.fb_mobile_search.1d_click

unique_actions.app_custom_event.fb_mobile_search.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_search.1d_view

unique_actions.app_custom_event.fb_mobile_search.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_spent_credits

unique_actions.app_custom_event.fb_mobile_spent_credits

String

dimension

unique_actions.app_custom_event.fb_mobile_spent_credits.1d_click

unique_actions.app_custom_event.fb_mobile_spent_credits.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_spent_credits.1d_view

unique_actions.app_custom_event.fb_mobile_spent_credits.1d_view

String

dimension

unique_actions.app_custom_event.fb_mobile_tutorial_completion

unique_actions.app_custom_event.fb_mobile_tutorial_completion

String

dimension

unique_actions.app_custom_event.fb_mobile_tutorial_completion.1d_click

unique_actions.app_custom_event.fb_mobile_tutorial_completion.1d_click

String

dimension

unique_actions.app_custom_event.fb_mobile_tutorial_completion.1d_view

unique_actions.app_custom_event.fb_mobile_tutorial_completion.1d_view

String

dimension

unique_actions.app_custom_event.other

unique_actions.app_custom_event.other

String

metric

unique_actions.app_custom_event.other.1d_click

unique_actions.app_custom_event.other.1d_click

String

dimension

unique_actions.app_custom_event.other.1d_view

unique_actions.app_custom_event.other.1d_view

String

dimension

unique_actions.app_engagement

unique_actions.app_engagement

String

dimension

unique_actions.app_engagement.1d_click

unique_actions.app_engagement.1d_click

String

dimension

unique_actions.app_engagement.1d_view

unique_actions.app_engagement.1d_view

String

dimension

unique_actions.app_install

unique_actions.app_install

String

dimension

unique_actions.app_install.1d_click

unique_actions.app_install.1d_click

String

dimension

unique_actions.app_install.1d_view

unique_actions.app_install.1d_view

String

dimension

unique_actions.app_story

unique_actions.app_story

String

dimension

unique_actions.app_story.1d_click

unique_actions.app_story.1d_click

String

dimension

unique_actions.app_story.1d_view

unique_actions.app_story.1d_view

String

dimension

unique_actions.app_use

unique_actions.app_use

String

dimension

unique_actions.app_use.1d_click

unique_actions.app_use.1d_click

String

dimension

unique_actions.app_use.1d_view

unique_actions.app_use.1d_view

String

dimension

unique_actions.attention_event

unique_actions.attention_event

String

dimension

unique_actions.attention_event.1d_view

unique_actions.attention_event.1d_view

String

dimension

unique_actions.checkin

unique_actions.checkin

String

dimension

unique_actions.checkin.1d_click

unique_actions.checkin.1d_click

String

dimension

unique_actions.checkin.1d_view

unique_actions.checkin.1d_view

String

dimension

unique_actions.comment

unique_actions.comment

Long

metric

unique_actions.comment.1d_click

unique_actions.comment.1d_click

String

dimension

unique_actions.comment.1d_view

unique_actions.comment.1d_view

Long

metric

unique_actions.comment.28d_click

unique_actions.comment.28d_click

Long

metric

unique_actions.comment.7d_click

unique_actions.comment.7d_click

Long

metric

unique_actions.commerce_event

unique_actions.commerce_event

String

dimension

unique_actions.commerce_event.1d_click

unique_actions.commerce_event.1d_click

String

dimension

unique_actions.commerce_event.1d_view

unique_actions.commerce_event.1d_view

String

dimension

unique_actions.commerce_event.add_to_cart

unique_actions.commerce_event.add_to_cart

String

dimension

unique_actions.commerce_event.add_to_cart.1d_click

unique_actions.commerce_event.add_to_cart.1d_click

String

dimension

unique_actions.commerce_event.add_to_cart.1d_view

unique_actions.commerce_event.add_to_cart.1d_view

String

dimension

unique_actions.commerce_event.message_to_buy

unique_actions.commerce_event.message_to_buy

String

dimension

unique_actions.commerce_event.message_to_buy.1d_click

unique_actions.commerce_event.message_to_buy.1d_click

String

dimension

unique_actions.commerce_event.message_to_buy.1d_view

unique_actions.commerce_event.message_to_buy.1d_view

String

dimension

unique_actions.commerce_event.purchase

unique_actions.commerce_event.purchase

String

dimension

unique_actions.commerce_event.purchase.1d_click

unique_actions.commerce_event.purchase.1d_click

String

dimension

unique_actions.commerce_event.purchase.1d_view

unique_actions.commerce_event.purchase.1d_view

String

dimension

unique_actions.commerce_event.view_content

unique_actions.commerce_event.view_content

String

dimension

unique_actions.commerce_event.view_content.1d_click

unique_actions.commerce_event.view_content.1d_click

String

dimension

unique_actions.commerce_event.view_content.1d_view

unique_actions.commerce_event.view_content.1d_view

String

dimension

unique_actions.complete_registration

unique_actions.complete_registration

String

dimension

unique_actions.complete_registration.1d_click

unique_actions.complete_registration.1d_click

String

dimension

unique_actions.complete_registration.1d_view

unique_actions.complete_registration.1d_view

String

dimension

unique_actions.credit_spent

unique_actions.credit_spent

String

dimension

unique_actions.credit_spent.1d_click

unique_actions.credit_spent.1d_click

String

dimension

unique_actions.credit_spent.1d_view

unique_actions.credit_spent.1d_view

String

dimension

unique_actions.full_view

unique_actions.full_view

String

dimension

unique_actions.full_view.1d_click

unique_actions.full_view.1d_click

String

dimension

unique_actions.full_view.1d_view

unique_actions.full_view.1d_view

String

dimension

unique_actions.games.plays

unique_actions.games.plays

String

dimension

unique_actions.games.plays.1d_click

unique_actions.games.plays.1d_click

String

dimension

unique_actions.games.plays.1d_view

unique_actions.games.plays.1d_view

String

dimension

unique_actions.initiate_checkout

unique_actions.initiate_checkout

String

dimension

unique_actions.initiate_checkout.1d_click

unique_actions.initiate_checkout.1d_click

String

dimension

unique_actions.initiate_checkout.1d_view

unique_actions.initiate_checkout.1d_view

String

dimension

unique_actions.instagram_profile_engagement

unique_actions.instagram_profile_engagement

String

dimension

unique_actions.instagram_profile_engagement.1d_click

unique_actions.instagram_profile_engagement.1d_click

String

dimension

unique_actions.instagram_profile_engagement.1d_view

unique_actions.instagram_profile_engagement.1d_view

String

dimension

unique_actions.interactive_component_tap

unique_actions.interactive_component_tap

String

metric

unique_actions.interactive_component_tap.1d_click

unique_actions.interactive_component_tap.1d_click

String

dimension

unique_actions.interactive_component_tap.1d_view

unique_actions.interactive_component_tap.1d_view

String

dimension

unique_actions.landing_page_view

unique_actions.landing_page_view

Long

metric

unique_actions.landing_page_view.1d_click

unique_actions.landing_page_view.1d_click

Long

metric

unique_actions.landing_page_view.1d_view

unique_actions.landing_page_view.1d_view

String

dimension

unique_actions.landing_page_view.28d_click

unique_actions.landing_page_view.28d_click

Long

metric

unique_actions.landing_page_view.7d_click

unique_actions.landing_page_view.7d_click

Long

metric

unique_actions.lead

unique_actions.lead

String

metric

unique_actions.lead.1d_view

unique_actions.lead.1d_view

String

dimension

unique_actions.leadgen.other

unique_actions.leadgen.other

String

metric

unique_actions.leadgen.other.1d_click

unique_actions.leadgen.other.1d_click

String

dimension

unique_actions.leadgen.other.1d_view

unique_actions.leadgen.other.1d_view

String

dimension

unique_actions.leadgen_grouped

unique_actions.leadgen_grouped

Long

metric

unique_actions.like

unique_actions.like

Long

metric

unique_actions.like.1d_click

unique_actions.like.1d_click

String

metric

unique_actions.like.1d_view

unique_actions.like.1d_view

String

dimension

unique_actions.like.28d_click

unique_actions.like.28d_click

Long

metric

unique_actions.like.7d_click

unique_actions.like.7d_click

String

metric

unique_actions.link_click

unique_actions.link_click

Long

metric

unique_actions.link_click.1d_click

unique_actions.link_click.1d_click

Long

metric

unique_actions.link_click.1d_view

unique_actions.link_click.1d_view

String

dimension

unique_actions.link_click.28d_click

unique_actions.link_click.28d_click

Long

metric

unique_actions.link_click.7d_click

unique_actions.link_click.7d_click

Long

metric

unique_actions.mention

unique_actions.mention

String

dimension

unique_actions.mention.1d_click

unique_actions.mention.1d_click

String

dimension

unique_actions.mention.1d_view

unique_actions.mention.1d_view

String

dimension

unique_actions.messenger.block

unique_actions.messenger.block

String

dimension

unique_actions.messenger.block.1d_click

unique_actions.messenger.block.1d_click

String

dimension

unique_actions.messenger.block.1d_view

unique_actions.messenger.block.1d_view

String

dimension

unique_actions.messenger.reply

unique_actions.messenger.reply

String

dimension

unique_actions.messenger.reply.1d_click

unique_actions.messenger.reply.1d_click

String

dimension

unique_actions.messenger.reply.1d_view

unique_actions.messenger.reply.1d_view

String

dimension

unique_actions.mobile_app_install

unique_actions.mobile_app_install

String

metric

unique_actions.mobile_app_install.1d_click

unique_actions.mobile_app_install.1d_click

String

dimension

unique_actions.mobile_app_install.1d_view

unique_actions.mobile_app_install.1d_view

String

dimension

unique_actions.mobile_app_retention

unique_actions.mobile_app_retention

String

dimension

unique_actions.mobile_app_retention.1d_click

unique_actions.mobile_app_retention.1d_click

String

dimension

unique_actions.mobile_app_retention.1d_view

unique_actions.mobile_app_retention.1d_view

String

dimension

unique_actions.mobile_app_roas

unique_actions.mobile_app_roas

String

dimension

unique_actions.mobile_app_roas.1d_click

unique_actions.mobile_app_roas.1d_click

String

dimension

unique_actions.mobile_app_roas.1d_view

unique_actions.mobile_app_roas.1d_view

String

dimension

unique_actions.new_mobile

unique_actions.new_mobile

String

dimension

unique_actions.new_mobile.1d_click

unique_actions.new_mobile.1d_click

String

dimension

unique_actions.new_mobile.1d_view

unique_actions.new_mobile.1d_view

String

dimension

unique_actions.offline_conversion

unique_actions.offline_conversion

String

dimension

unique_actions.offline_conversion.1d_click

unique_actions.offline_conversion.1d_click

String

dimension

unique_actions.offline_conversion.1d_view

unique_actions.offline_conversion.1d_view

String

dimension

unique_actions.offline_conversion.purchase

unique_actions.offline_conversion.purchase

String

metric

unique_actions.offsite_conversion

unique_actions.offsite_conversion

Long

metric

unique_actions.offsite_conversion.1d_click

unique_actions.offsite_conversion.1d_click

Long

metric

unique_actions.offsite_conversion.1d_view

unique_actions.offsite_conversion.1d_view

Long

metric

unique_actions.offsite_conversion.7d_click

unique_actions.offsite_conversion.7d_click

Long

metric

unique_actions.offsite_conversion.add_to_cart

unique_actions.offsite_conversion.add_to_cart

String

dimension

unique_actions.offsite_conversion.add_to_cart.1d_click

unique_actions.offsite_conversion.add_to_cart.1d_click

String

dimension

unique_actions.offsite_conversion.add_to_cart.1d_view

unique_actions.offsite_conversion.add_to_cart.1d_view

String

dimension

unique_actions.offsite_conversion.checkout

unique_actions.offsite_conversion.checkout

String

dimension

unique_actions.offsite_conversion.checkout.1d_click

unique_actions.offsite_conversion.checkout.1d_click

String

dimension

unique_actions.offsite_conversion.checkout.1d_view

unique_actions.offsite_conversion.checkout.1d_view

String

dimension

unique_actions.offsite_conversion.custom

unique_actions.offsite_conversion.custom

String

dimension

unique_actions.offsite_conversion.fb_pixel_add_payment_info

unique_actions.offsite_conversion.fb_pixel_add_payment_info

String

dimension

unique_actions.offsite_conversion.fb_pixel_add_payment_info.1d_click

unique_actions.offsite_conversion.fb_pixel_add_payment_info.1d_click

String

dimension

unique_actions.offsite_conversion.fb_pixel_add_payment_info.1d_view

unique_actions.offsite_conversion.fb_pixel_add_payment_info.1d_view

String

dimension

unique_actions.offsite_conversion.fb_pixel_add_to_cart

unique_actions.offsite_conversion.fb_pixel_add_to_cart

String

metric

unique_actions.offsite_conversion.fb_pixel_add_to_cart.1d_click

unique_actions.offsite_conversion.fb_pixel_add_to_cart.1d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_add_to_cart.1d_view

unique_actions.offsite_conversion.fb_pixel_add_to_cart.1d_view

Long

metric

unique_actions.offsite_conversion.fb_pixel_add_to_cart.7d_click

unique_actions.offsite_conversion.fb_pixel_add_to_cart.7d_click

String

dimension

unique_actions.offsite_conversion.fb_pixel_add_to_wishlist

unique_actions.offsite_conversion.fb_pixel_add_to_wishlist

String

metric

unique_actions.offsite_conversion.fb_pixel_add_to_wishlist.1d_click

unique_actions.offsite_conversion.fb_pixel_add_to_wishlist.1d_click

String

dimension

unique_actions.offsite_conversion.fb_pixel_add_to_wishlist.1d_view

unique_actions.offsite_conversion.fb_pixel_add_to_wishlist.1d_view

String

dimension

unique_actions.offsite_conversion.fb_pixel_complete_registration

unique_actions.offsite_conversion.fb_pixel_complete_registration

String

metric

unique_actions.offsite_conversion.fb_pixel_complete_registration.1d_click

unique_actions.offsite_conversion.fb_pixel_complete_registration.1d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_complete_registration.1d_view

unique_actions.offsite_conversion.fb_pixel_complete_registration.1d_view

Long

metric

unique_actions.offsite_conversion.fb_pixel_custom

unique_actions.offsite_conversion.fb_pixel_custom

Long

metric

unique_actions.offsite_conversion.fb_pixel_custom.1d_click

unique_actions.offsite_conversion.fb_pixel_custom.1d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_custom.1d_view

unique_actions.offsite_conversion.fb_pixel_custom.1d_view

Long

metric

unique_actions.offsite_conversion.fb_pixel_custom.28d_click

unique_actions.offsite_conversion.fb_pixel_custom.28d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_custom.28d_view

unique_actions.offsite_conversion.fb_pixel_custom.28d_view

Long

metric

unique_actions.offsite_conversion.fb_pixel_custom.7d_click

unique_actions.offsite_conversion.fb_pixel_custom.7d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_custom.7d_view

unique_actions.offsite_conversion.fb_pixel_custom.7d_view

Long

metric

unique_actions.offsite_conversion.fb_pixel_initiate_checkout

unique_actions.offsite_conversion.fb_pixel_initiate_checkout

String

metric

unique_actions.offsite_conversion.fb_pixel_initiate_checkout.1d_click

unique_actions.offsite_conversion.fb_pixel_initiate_checkout.1d_click

String

dimension

unique_actions.offsite_conversion.fb_pixel_initiate_checkout.1d_view

unique_actions.offsite_conversion.fb_pixel_initiate_checkout.1d_view

String

dimension

unique_actions.offsite_conversion.fb_pixel_lead

unique_actions.offsite_conversion.fb_pixel_lead

String

metric

unique_actions.offsite_conversion.fb_pixel_lead.1d_click

unique_actions.offsite_conversion.fb_pixel_lead.1d_click

String

dimension

unique_actions.offsite_conversion.fb_pixel_lead.1d_view

unique_actions.offsite_conversion.fb_pixel_lead.1d_view

String

dimension

unique_actions.offsite_conversion.fb_pixel_purchase

unique_actions.offsite_conversion.fb_pixel_purchase

Long

metric

unique_actions.offsite_conversion.fb_pixel_purchase.1d_click

unique_actions.offsite_conversion.fb_pixel_purchase.1d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_purchase.1d_view

unique_actions.offsite_conversion.fb_pixel_purchase.1d_view

Long

metric

unique_actions.offsite_conversion.fb_pixel_purchase.7d_click

unique_actions.offsite_conversion.fb_pixel_purchase.7d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_search

unique_actions.offsite_conversion.fb_pixel_search

Long

metric

unique_actions.offsite_conversion.fb_pixel_search.1d_click

unique_actions.offsite_conversion.fb_pixel_search.1d_click

String

dimension

unique_actions.offsite_conversion.fb_pixel_search.1d_view

unique_actions.offsite_conversion.fb_pixel_search.1d_view

String

dimension

unique_actions.offsite_conversion.fb_pixel_search.7d_click

unique_actions.offsite_conversion.fb_pixel_search.7d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_view_content

unique_actions.offsite_conversion.fb_pixel_view_content

Long

metric

unique_actions.offsite_conversion.fb_pixel_view_content.1d_click

unique_actions.offsite_conversion.fb_pixel_view_content.1d_click

Long

metric

unique_actions.offsite_conversion.fb_pixel_view_content.1d_view

unique_actions.offsite_conversion.fb_pixel_view_content.1d_view

Long

metric

unique_actions.offsite_conversion.fb_pixel_view_content.7d_click

unique_actions.offsite_conversion.fb_pixel_view_content.7d_click

Long

metric

unique_actions.offsite_conversion.key_page_view

unique_actions.offsite_conversion.key_page_view

String

dimension

unique_actions.offsite_conversion.key_page_view.1d_click

unique_actions.offsite_conversion.key_page_view.1d_click

String

dimension

unique_actions.offsite_conversion.key_page_view.1d_view

unique_actions.offsite_conversion.key_page_view.1d_view

String

dimension

unique_actions.offsite_conversion.lead

unique_actions.offsite_conversion.lead

String

dimension

unique_actions.offsite_conversion.lead.1d_click

unique_actions.offsite_conversion.lead.1d_click

String

dimension

unique_actions.offsite_conversion.lead.1d_view

unique_actions.offsite_conversion.lead.1d_view

String

dimension

unique_actions.offsite_conversion.other

unique_actions.offsite_conversion.other

String

dimension

unique_actions.offsite_conversion.other.1d_click

unique_actions.offsite_conversion.other.1d_click

String

dimension

unique_actions.offsite_conversion.other.1d_view

unique_actions.offsite_conversion.other.1d_view

String

dimension

unique_actions.offsite_conversion.registration

unique_actions.offsite_conversion.registration

String

dimension

unique_actions.offsite_conversion.registration.1d_click

unique_actions.offsite_conversion.registration.1d_click

String

dimension

unique_actions.offsite_conversion.registration.1d_view

unique_actions.offsite_conversion.registration.1d_view

String

dimension

unique_actions.offsite_engagement

unique_actions.offsite_engagement

String

dimension

unique_actions.offsite_engagement.1d_click

unique_actions.offsite_engagement.1d_click

String

dimension

unique_actions.offsite_engagement.1d_view

unique_actions.offsite_engagement.1d_view

String

dimension

unique_actions.omni_achievement_unlocked

unique_actions.omni_achievement_unlocked

String

dimension

unique_actions.omni_achievement_unlocked.1d_click

unique_actions.omni_achievement_unlocked.1d_click

String

dimension

unique_actions.omni_achievement_unlocked.1d_view

unique_actions.omni_achievement_unlocked.1d_view

String

dimension

unique_actions.omni_activate_app

unique_actions.omni_activate_app

String

metric

unique_actions.omni_activate_app.1d_click

unique_actions.omni_activate_app.1d_click

String

dimension

unique_actions.omni_activate_app.1d_view

unique_actions.omni_activate_app.1d_view

String

dimension

unique_actions.omni_add_to_cart

unique_actions.omni_add_to_cart

Long

metric

unique_actions.omni_add_to_cart.1d_click

unique_actions.omni_add_to_cart.1d_click

Long

metric

unique_actions.omni_add_to_cart.1d_view

unique_actions.omni_add_to_cart.1d_view

Long

metric

unique_actions.omni_app_install

unique_actions.omni_app_install

String

metric

unique_actions.omni_app_install.1d_click

unique_actions.omni_app_install.1d_click

String

dimension

unique_actions.omni_app_install.1d_view

unique_actions.omni_app_install.1d_view

String

dimension

unique_actions.omni_complete_registration

unique_actions.omni_complete_registration

Long

metric

unique_actions.omni_complete_registration.1d_click

unique_actions.omni_complete_registration.1d_click

Long

metric

unique_actions.omni_complete_registration.1d_view

unique_actions.omni_complete_registration.1d_view

Long

metric

unique_actions.omni_custom

unique_actions.omni_custom

String

metric

unique_actions.omni_custom.1d_click

unique_actions.omni_custom.1d_click

String

dimension

unique_actions.omni_custom.1d_view

unique_actions.omni_custom.1d_view

String

dimension

unique_actions.omni_initiated_checkout

unique_actions.omni_initiated_checkout

String

metric

unique_actions.omni_initiated_checkout.1d_click

unique_actions.omni_initiated_checkout.1d_click

String

dimension

unique_actions.omni_initiated_checkout.1d_view

unique_actions.omni_initiated_checkout.1d_view

String

dimension

unique_actions.omni_level_achieved

unique_actions.omni_level_achieved

String

dimension

unique_actions.omni_level_achieved.1d_click

unique_actions.omni_level_achieved.1d_click

String

dimension

unique_actions.omni_level_achieved.1d_view

unique_actions.omni_level_achieved.1d_view

String

dimension

unique_actions.omni_purchase

unique_actions.omni_purchase

Long

metric

unique_actions.omni_purchase.1d_click

unique_actions.omni_purchase.1d_click

Long

metric

unique_actions.omni_purchase.1d_view

unique_actions.omni_purchase.1d_view

Long

metric

unique_actions.omni_rate

unique_actions.omni_rate

String

dimension

unique_actions.omni_rate.1d_click

unique_actions.omni_rate.1d_click

String

dimension

unique_actions.omni_rate.1d_view

unique_actions.omni_rate.1d_view

String

dimension

unique_actions.omni_search

unique_actions.omni_search

String

metric

unique_actions.omni_search.1d_click

unique_actions.omni_search.1d_click

String

dimension

unique_actions.omni_search.1d_view

unique_actions.omni_search.1d_view

String

dimension

unique_actions.omni_spend_credits

unique_actions.omni_spend_credits

String

dimension

unique_actions.omni_spend_credits.1d_click

unique_actions.omni_spend_credits.1d_click

String

dimension

unique_actions.omni_spend_credits.1d_view

unique_actions.omni_spend_credits.1d_view

String

dimension

unique_actions.omni_tutorial_completion

unique_actions.omni_tutorial_completion

String

dimension

unique_actions.omni_tutorial_completion.1d_click

unique_actions.omni_tutorial_completion.1d_click

String

dimension

unique_actions.omni_tutorial_completion.1d_view

unique_actions.omni_tutorial_completion.1d_view

String

dimension

unique_actions.omni_view_content

unique_actions.omni_view_content

Long

metric

unique_actions.omni_view_content.1d_click

unique_actions.omni_view_content.1d_click

Long

metric

unique_actions.omni_view_content.1d_view

unique_actions.omni_view_content.1d_view

Long

metric

unique_actions.onsite_app_add_to_cart

unique_actions.onsite_app_add_to_cart

String

dimension

unique_actions.onsite_app_add_to_cart.1d_click

unique_actions.onsite_app_add_to_cart.1d_click

String

dimension

unique_actions.onsite_app_add_to_cart.1d_view

unique_actions.onsite_app_add_to_cart.1d_view

String

dimension

unique_actions.onsite_app_purchase

unique_actions.onsite_app_purchase

String

dimension

unique_actions.onsite_app_purchase.1d_click

unique_actions.onsite_app_purchase.1d_click

String

dimension

unique_actions.onsite_app_purchase.1d_view

unique_actions.onsite_app_purchase.1d_view

String

dimension

unique_actions.onsite_app_view_content

unique_actions.onsite_app_view_content

String

dimension

unique_actions.onsite_app_view_content.1d_click

unique_actions.onsite_app_view_content.1d_click

String

dimension

unique_actions.onsite_app_view_content.1d_view

unique_actions.onsite_app_view_content.1d_view

String

dimension

unique_actions.onsite_conversion

unique_actions.onsite_conversion

String

dimension

unique_actions.onsite_conversion.1d_click

unique_actions.onsite_conversion.1d_click

String

dimension

unique_actions.onsite_conversion.1d_view

unique_actions.onsite_conversion.1d_view

String

dimension

unique_actions.onsite_conversion.add_to_cart

unique_actions.onsite_conversion.add_to_cart

Long

metric

unique_actions.onsite_conversion.add_to_wishlist

unique_actions.onsite_conversion.add_to_wishlist

Long

metric

unique_actions.onsite_conversion.flow_complete

unique_actions.onsite_conversion.flow_complete

String

dimension

unique_actions.onsite_conversion.flow_complete.1d_click

unique_actions.onsite_conversion.flow_complete.1d_click

String

dimension

unique_actions.onsite_conversion.flow_complete.1d_view

unique_actions.onsite_conversion.flow_complete.1d_view

String

dimension

unique_actions.onsite_conversion.initiate_checkout

unique_actions.onsite_conversion.initiate_checkout

Long

metric

unique_actions.onsite_conversion.lead_grouped

unique_actions.onsite_conversion.lead_grouped

Long

metric

unique_actions.onsite_conversion.messaging_block

unique_actions.onsite_conversion.messaging_block

String

metric

unique_actions.onsite_conversion.messaging_block.1d_click

unique_actions.onsite_conversion.messaging_block.1d_click

String

dimension

unique_actions.onsite_conversion.messaging_block.1d_view

unique_actions.onsite_conversion.messaging_block.1d_view

String

dimension

unique_actions.onsite_conversion.messaging_conversation_started_7d

unique_actions.onsite_conversion.messaging_conversation_started_7d

String

metric

unique_actions.onsite_conversion.messaging_first_reply

unique_actions.onsite_conversion.messaging_first_reply

String

metric

unique_actions.onsite_conversion.messaging_first_reply.1d_click

unique_actions.onsite_conversion.messaging_first_reply.1d_click

String

dimension

unique_actions.onsite_conversion.messaging_first_reply.1d_view

unique_actions.onsite_conversion.messaging_first_reply.1d_view

String

dimension

unique_actions.onsite_conversion.messaging_reply

unique_actions.onsite_conversion.messaging_reply

String

dimension

unique_actions.onsite_conversion.messaging_reply.1d_click

unique_actions.onsite_conversion.messaging_reply.1d_click

String

dimension

unique_actions.onsite_conversion.messaging_reply.1d_view

unique_actions.onsite_conversion.messaging_reply.1d_view

String

dimension

unique_actions.onsite_conversion.post_save

unique_actions.onsite_conversion.post_save

Long

metric

unique_actions.onsite_conversion.post_save.1d_click

unique_actions.onsite_conversion.post_save.1d_click

String

dimension

unique_actions.onsite_conversion.post_save.1d_view

unique_actions.onsite_conversion.post_save.1d_view

String

dimension

unique_actions.onsite_conversion.purchase

unique_actions.onsite_conversion.purchase

String

metric

unique_actions.onsite_conversion.purchase.1d_click

unique_actions.onsite_conversion.purchase.1d_click

String

dimension

unique_actions.onsite_conversion.purchase.1d_view

unique_actions.onsite_conversion.purchase.1d_view

String

dimension

unique_actions.onsite_conversion.view_content

unique_actions.onsite_conversion.view_content

Long

metric

unique_actions.onsite_web_add_to_cart

unique_actions.onsite_web_add_to_cart

String

dimension

unique_actions.onsite_web_add_to_cart.1d_click

unique_actions.onsite_web_add_to_cart.1d_click

String

dimension

unique_actions.onsite_web_add_to_cart.1d_view

unique_actions.onsite_web_add_to_cart.1d_view

String

dimension

unique_actions.onsite_web_app_add_to_cart

unique_actions.onsite_web_app_add_to_cart

String

dimension

unique_actions.onsite_web_app_add_to_cart.1d_click

unique_actions.onsite_web_app_add_to_cart.1d_click

String

dimension

unique_actions.onsite_web_app_add_to_cart.1d_view

unique_actions.onsite_web_app_add_to_cart.1d_view

String

dimension

unique_actions.onsite_web_app_event

unique_actions.onsite_web_app_event

String

dimension

unique_actions.onsite_web_app_event.1d_click

unique_actions.onsite_web_app_event.1d_click

String

dimension

unique_actions.onsite_web_app_event.1d_view

unique_actions.onsite_web_app_event.1d_view

String

dimension

unique_actions.onsite_web_app_purchase

unique_actions.onsite_web_app_purchase

String

dimension

unique_actions.onsite_web_app_purchase.1d_click

unique_actions.onsite_web_app_purchase.1d_click

String

dimension

unique_actions.onsite_web_app_purchase.1d_view

unique_actions.onsite_web_app_purchase.1d_view

String

dimension

unique_actions.onsite_web_app_view_content

unique_actions.onsite_web_app_view_content

String

dimension

unique_actions.onsite_web_app_view_content.1d_click

unique_actions.onsite_web_app_view_content.1d_click

String

dimension

unique_actions.onsite_web_app_view_content.1d_view

unique_actions.onsite_web_app_view_content.1d_view

String

dimension

unique_actions.onsite_web_purchase

unique_actions.onsite_web_purchase

String

dimension

unique_actions.onsite_web_purchase.1d_click

unique_actions.onsite_web_purchase.1d_click

String

dimension

unique_actions.onsite_web_purchase.1d_view

unique_actions.onsite_web_purchase.1d_view

String

dimension

unique_actions.onsite_web_view_content

unique_actions.onsite_web_view_content

String

dimension

unique_actions.onsite_web_view_content.1d_click

unique_actions.onsite_web_view_content.1d_click

String

dimension

unique_actions.onsite_web_view_content.1d_view

unique_actions.onsite_web_view_content.1d_view

String

dimension

unique_actions.outbound_click

unique_actions.outbound_click

String

dimension

unique_actions.outbound_click.1d_click

unique_actions.outbound_click.1d_click

String

dimension

unique_actions.outbound_click.1d_view

unique_actions.outbound_click.1d_view

String

dimension

unique_actions.page_engagement

unique_actions.page_engagement

Long

metric

unique_actions.page_engagement.1d_click

unique_actions.page_engagement.1d_click

Long

metric

unique_actions.page_engagement.1d_view

unique_actions.page_engagement.1d_view

Long

metric

unique_actions.page_engagement.28d_click

unique_actions.page_engagement.28d_click

Long

metric

unique_actions.page_engagement.28d_view

unique_actions.page_engagement.28d_view

String

dimension

unique_actions.page_engagement.7d_click

unique_actions.page_engagement.7d_click

Long

metric

unique_actions.page_engagement.7d_view

unique_actions.page_engagement.7d_view

String

dimension

unique_actions.page_story

unique_actions.page_story

Long

metric

unique_actions.page_story.1d_click

unique_actions.page_story.1d_click

String

dimension

unique_actions.page_story.1d_view

unique_actions.page_story.1d_view

Long

metric

unique_actions.page_story.28d_click

unique_actions.page_story.28d_click

Long

metric

unique_actions.photo_view

unique_actions.photo_view

Long

metric

unique_actions.photo_view.1d_click

unique_actions.photo_view.1d_click

String

dimension

unique_actions.photo_view.1d_view

unique_actions.photo_view.1d_view

Long

metric

unique_actions.photo_view.28d_click

unique_actions.photo_view.28d_click

Long

metric

unique_actions.photo_view.7d_click

unique_actions.photo_view.7d_click

Long

metric

unique_actions.post

unique_actions.post

Long

metric

unique_actions.post.1d_click

unique_actions.post.1d_click

Long

metric

unique_actions.post.1d_view

unique_actions.post.1d_view

Long

metric

unique_actions.post.28d_click

unique_actions.post.28d_click

Long

metric

unique_actions.post.7d_click

unique_actions.post.7d_click

Long

metric

unique_actions.post_engagement

unique_actions.post_engagement

Long

metric

unique_actions.post_engagement.1d_click

unique_actions.post_engagement.1d_click

Long

metric

unique_actions.post_engagement.1d_view

unique_actions.post_engagement.1d_view

Long

metric

unique_actions.post_engagement.28d_click

unique_actions.post_engagement.28d_click

Long

metric

unique_actions.post_engagement.28d_view

unique_actions.post_engagement.28d_view

String

dimension

unique_actions.post_engagement.7d_click

unique_actions.post_engagement.7d_click

Long

metric

unique_actions.post_engagement.7d_view

unique_actions.post_engagement.7d_view

String

dimension

unique_actions.post_like

unique_actions.post_like

Long

metric

unique_actions.post_like.1d_view

unique_actions.post_like.1d_view

Long

metric

unique_actions.post_like.28d_click

unique_actions.post_like.28d_click

Long

metric

unique_actions.post_reaction

unique_actions.post_reaction

Long

metric

unique_actions.post_reaction.1d_click

unique_actions.post_reaction.1d_click

String

metric

unique_actions.post_reaction.1d_view

unique_actions.post_reaction.1d_view

Long

metric

unique_actions.post_reaction.28d_click

unique_actions.post_reaction.28d_click

Long

metric

unique_actions.post_reaction.7d_click

unique_actions.post_reaction.7d_click

Long

metric

unique_actions.post_save

unique_actions.post_save

String

metric

unique_actions.post_story

unique_actions.post_story

Long

metric

unique_actions.post_story.1d_click

unique_actions.post_story.1d_click

String

dimension

unique_actions.post_story.1d_view

unique_actions.post_story.1d_view

Long

metric

unique_actions.post_story.28d_click

unique_actions.post_story.28d_click

Long

metric

unique_actions.purchase

unique_actions.purchase

String

dimension

unique_actions.purchase.1d_click

unique_actions.purchase.1d_click

String

dimension

unique_actions.purchase.1d_view

unique_actions.purchase.1d_view

String

dimension

unique_actions.receive_offer

unique_actions.receive_offer

String

dimension

unique_actions.receive_offer.1d_click

unique_actions.receive_offer.1d_click

String

dimension

unique_actions.receive_offer.1d_view

unique_actions.receive_offer.1d_view

String

dimension

unique_actions.rsvp

unique_actions.rsvp

String

metric

unique_actions.rsvp.1d_click

unique_actions.rsvp.1d_click

String

dimension

unique_actions.rsvp.1d_view

unique_actions.rsvp.1d_view

String

dimension

unique_actions.search

unique_actions.search

String

dimension

unique_actions.search.1d_click

unique_actions.search.1d_click

String

dimension

unique_actions.search.1d_view

unique_actions.search.1d_view

String

dimension

unique_actions.store_visit_with_dwell

unique_actions.store_visit_with_dwell

String

dimension

unique_actions.store_visit_with_dwell.1d_click

unique_actions.store_visit_with_dwell.1d_click

String

dimension

unique_actions.store_visit_with_dwell.1d_view

unique_actions.store_visit_with_dwell.1d_view

String

dimension

unique_actions.submit_application_total

unique_actions.submit_application_total

String

dimension

unique_actions.submit_application_website

unique_actions.submit_application_website

String

dimension

unique_actions.subscribe

unique_actions.subscribe

String

dimension

unique_actions.subscribe.1d_click

unique_actions.subscribe.1d_click

String

dimension

unique_actions.subscribe.1d_view

unique_actions.subscribe.1d_view

String

dimension

unique_actions.tab_view

unique_actions.tab_view

String

dimension

unique_actions.tab_view.1d_click

unique_actions.tab_view.1d_click

String

dimension

unique_actions.tab_view.1d_view

unique_actions.tab_view.1d_view

String

dimension

unique_actions.unlike

unique_actions.unlike

Long

metric

unique_actions.unlike.28d_click

unique_actions.unlike.28d_click

Long

metric

unique_actions.video_play

unique_actions.video_play

Long

metric

unique_actions.video_play.1d_view

unique_actions.video_play.1d_view

Long

metric

unique_actions.video_play.28d_click

unique_actions.video_play.28d_click

Long

metric

unique_actions.video_view

unique_actions.video_view

Long

metric

unique_actions.video_view.1d_click

unique_actions.video_view.1d_click

String

dimension

unique_actions.video_view.1d_view

unique_actions.video_view.1d_view

Long

metric

unique_actions.video_view.28d_click

unique_actions.video_view.28d_click

Long

metric

unique_actions.video_view.28d_view

unique_actions.video_view.28d_view

String

dimension

unique_actions.video_view.7d_click

unique_actions.video_view.7d_click

Long

metric

unique_actions.video_view.7d_view

unique_actions.video_view.7d_view

String

dimension

unique_actions.view_content

unique_actions.view_content

String

dimension

unique_actions.view_content.1d_click

unique_actions.view_content.1d_click

String

dimension

unique_actions.view_content.1d_view

unique_actions.view_content.1d_view

String

dimension

unique_clicks

long

The number of people who performed a click (all). This metric is estimated.

metric

unique_ctr

percentage

The percentage of people who saw your ad and performed a unique click (all). This metric is estimated.

metric

unique_impressions

unique_impressions

Long

metric

unique_inline_link_click_ctr

percentage

The percentage of times people saw your ad and performed a link click. Inline click-through rate uses a fixed 1-day-click attribution window. This metric is estimated.

metric

unique_inline_link_clicks

long

The number of people who performed an inline link click. This metric is estimated.

metric

unique_link_clicks_ctr

percentage

The percentage of people who saw your ad and performed a link click. This metric is estimated.

metric

unique_outbound_clicks

long

The number of people who performed an outbound click. This metric is estimated.

metric

unique_outbound_clicks.outbound_click

unique_outbound_clicks.outbound_click

Long

metric

unique_outbound_clicks.outbound_click.1d_click

unique_outbound_clicks.outbound_click.1d_click

Long

metric

unique_outbound_clicks.outbound_click.28d_click

unique_outbound_clicks.outbound_click.28d_click

Long

metric

unique_outbound_clicks.outbound_click.7d_click

unique_outbound_clicks.outbound_click.7d_click

Long

metric

unique_outbound_clicks.outbound_clicks

unique_outbound_clicks.outbound_clicks

String

dimension

unique_outbound_clicks_ctr

percentage

The percentage of people who saw your ad and performed an outbound click. This metric is estimated.

metric

unique_outbound_clicks_ctr.outbound_click

unique_outbound_clicks_ctr.outbound_click

Float

metric

unique_outbound_clicks_ctr.outbound_click.1d_click

unique_outbound_clicks_ctr.outbound_click.1d_click

Float

metric

unique_outbound_clicks_ctr.outbound_click.28d_click

unique_outbound_clicks_ctr.outbound_click.28d_click

Float

metric

unique_outbound_clicks_ctr.outbound_click.7d_click

unique_outbound_clicks_ctr.outbound_click.7d_click

Float

metric

unique_social_clicks

unique_social_clicks

Long

metric

unique_social_impressions

unique_social_impressions

Long

metric

unique_video_continuous_2_sec_watched_actions

metric

value_revenue

value_revenue

Float

metric

video_10_sec_watched_actions

long

The number of times your video played for at least 10 seconds- or for nearly its total length if it's shorter than 10 seconds. For each impression of a video- we'll count video views separately and exclude any time spent replaying the video.

metric

video_10_sec_watched_actions.video_view

video_10_sec_watched_actions.video_view

Long

metric

video_10_sec_watched_actions.video_view.1d_click

video_10_sec_watched_actions.video_view.1d_click

Long

metric

video_10_sec_watched_actions.video_view.1d_view

video_10_sec_watched_actions.video_view.1d_view

Long

metric

video_10_sec_watched_actions.video_view.28d_click

video_10_sec_watched_actions.video_view.28d_click

Long

metric

video_10_sec_watched_actions.video_view.28d_view

video_10_sec_watched_actions.video_view.28d_view

Long

metric

video_10_sec_watched_actions.video_view.7d_click

video_10_sec_watched_actions.video_view.7d_click

Long

metric

video_10_sec_watched_actions.video_view.7d_view

video_10_sec_watched_actions.video_view.7d_view

String

metric

video_10_sec_watched_actions.video_view.action_video_type

video_10_sec_watched_actions.video_view.action_video_type

String

dimension

video_10_sec_watched_actions.video_view.auto_play

video_10_sec_watched_actions.video_view.auto_play

Long

metric

video_10_sec_watched_actions.video_view.click_to_play

video_10_sec_watched_actions.video_view.click_to_play

Long

metric

video_10_sec_watched_actions.video_view.total

video_10_sec_watched_actions.video_view.total

Long

metric

video_15_sec_watched_actions

metric

video_15_sec_watched_actions.video_view

video_15_sec_watched_actions.video_view

Long

metric

video_15_sec_watched_actions.video_view.1d_click

video_15_sec_watched_actions.video_view.1d_click

Long

metric

video_15_sec_watched_actions.video_view.1d_view

video_15_sec_watched_actions.video_view.1d_view

Long

metric

video_15_sec_watched_actions.video_view.28d_click

video_15_sec_watched_actions.video_view.28d_click

Long

metric

video_15_sec_watched_actions.video_view.28d_view

video_15_sec_watched_actions.video_view.28d_view

Long

metric

video_15_sec_watched_actions.video_view.7d_click

video_15_sec_watched_actions.video_view.7d_click

Long

metric

video_15_sec_watched_actions.video_view.action_video_type

video_15_sec_watched_actions.video_view.action_video_type

String

dimension

video_15_sec_watched_actions.video_view.auto_play

video_15_sec_watched_actions.video_view.auto_play

Long

metric

video_15_sec_watched_actions.video_view.auto_play.1d_view

video_15_sec_watched_actions.video_view.auto_play.1d_view

Long

metric

video_15_sec_watched_actions.video_view.click_to_play

video_15_sec_watched_actions.video_view.click_to_play

Long

metric

video_15_sec_watched_actions.video_view.click_to_play.1d_click

video_15_sec_watched_actions.video_view.click_to_play.1d_click

Long

metric

video_15_sec_watched_actions.video_view.click_to_play.28d_click

video_15_sec_watched_actions.video_view.click_to_play.28d_click

String

dimension

video_15_sec_watched_actions.video_view.click_to_play.7d_click

video_15_sec_watched_actions.video_view.click_to_play.7d_click

Long

metric

video_15_sec_watched_actions.video_view.inline

video_15_sec_watched_actions.video_view.inline

Long

metric

video_15_sec_watched_actions.video_view.total

video_15_sec_watched_actions.video_view.total

Long

metric

video_15_sec_watched_actions.video_view.total.1d_click

video_15_sec_watched_actions.video_view.total.1d_click

Long

metric

video_15_sec_watched_actions.video_view.total.1d_view

video_15_sec_watched_actions.video_view.total.1d_view

Long

metric

video_15_sec_watched_actions.video_view.total.28d_click

video_15_sec_watched_actions.video_view.total.28d_click

String

dimension

video_15_sec_watched_actions.video_view.total.7d_click

video_15_sec_watched_actions.video_view.total.7d_click

Long

metric

video_30_sec_watched_actions

long

The number of times your video played for at least 30 seconds- or for nearly its total length if it's shorter than 30 seconds. For each impression of a video- we'll count video views separately and exclude any time spent replaying the video.

metric

video_30_sec_watched_actions.video_view

video_30_sec_watched_actions.video_view

Long

metric

video_30_sec_watched_actions.video_view.1d_click

video_30_sec_watched_actions.video_view.1d_click

String

metric

video_30_sec_watched_actions.video_view.1d_view

video_30_sec_watched_actions.video_view.1d_view

Long

metric

video_30_sec_watched_actions.video_view.28d_click

video_30_sec_watched_actions.video_view.28d_click

Long

metric

video_30_sec_watched_actions.video_view.28d_view

video_30_sec_watched_actions.video_view.28d_view

Long

metric

video_30_sec_watched_actions.video_view.7d_click

video_30_sec_watched_actions.video_view.7d_click

String

metric

video_30_sec_watched_actions.video_view.7d_view

video_30_sec_watched_actions.video_view.7d_view

String

metric

video_30_sec_watched_actions.video_view.action_video_type

video_30_sec_watched_actions.video_view.action_video_type

String

dimension

video_30_sec_watched_actions.video_view.auto_play

video_30_sec_watched_actions.video_view.auto_play

Long

metric

video_30_sec_watched_actions.video_view.auto_play.1d_view

video_30_sec_watched_actions.video_view.auto_play.1d_view

Long

metric

video_30_sec_watched_actions.video_view.click_to_play

video_30_sec_watched_actions.video_view.click_to_play

Long

metric

video_30_sec_watched_actions.video_view.click_to_play.1d_click

video_30_sec_watched_actions.video_view.click_to_play.1d_click

Long

metric

video_30_sec_watched_actions.video_view.click_to_play.28d_click

video_30_sec_watched_actions.video_view.click_to_play.28d_click

String

dimension

video_30_sec_watched_actions.video_view.click_to_play.7d_click

video_30_sec_watched_actions.video_view.click_to_play.7d_click

Long

metric

video_30_sec_watched_actions.video_view.inline

video_30_sec_watched_actions.video_view.inline

Long

metric

video_30_sec_watched_actions.video_view.total

video_30_sec_watched_actions.video_view.total

Long

metric

video_30_sec_watched_actions.video_view.total.1d_click

video_30_sec_watched_actions.video_view.total.1d_click

Long

metric

video_30_sec_watched_actions.video_view.total.1d_view

video_30_sec_watched_actions.video_view.total.1d_view

Long

metric

video_30_sec_watched_actions.video_view.total.28d_click

video_30_sec_watched_actions.video_view.total.28d_click

String

dimension

video_30_sec_watched_actions.video_view.total.7d_click

video_30_sec_watched_actions.video_view.total.7d_click

Long

metric

video_asset.id

video_asset.id

Long

metric

video_asset.source_image_url

video_asset.source_image_url

String

dimension

video_asset.thumbnail_hash

video_asset.thumbnail_hash

String

dimension

video_asset.thumbnail_url

video_asset.thumbnail_url

String

dimension

video_asset.url

video_asset.url

String

dimension

video_asset.video_id

video_asset.video_id

Long

dimension

video_asset.video_name

video_asset.video_name

String

dimension

video_avg_pct_watched_actions

video_avg_pct_watched_actions

String

dimension

video_avg_pct_watched_actions.video_view

video_avg_pct_watched_actions.video_view

Float

metric

video_avg_pct_watched_actions.video_view.1d_view

video_avg_pct_watched_actions.video_view.1d_view

Float

metric

video_avg_pct_watched_actions.video_view.28d_click

video_avg_pct_watched_actions.video_view.28d_click

Float

metric

video_avg_percent_watched_actions

percentage

The average percentage of your video that people played.

metric

video_avg_percent_watched_actions.video_view

video_avg_percent_watched_actions.video_view

Long

metric

video_avg_percent_watched_actions.video_view.1d_click

video_avg_percent_watched_actions.video_view.1d_click

Float

metric

video_avg_percent_watched_actions.video_view.1d_view

video_avg_percent_watched_actions.video_view.1d_view

Float

metric

video_avg_percent_watched_actions.video_view.28d_click

video_avg_percent_watched_actions.video_view.28d_click

Float

metric

video_avg_percent_watched_actions.video_view.28d_view

video_avg_percent_watched_actions.video_view.28d_view

Float

metric

video_avg_percent_watched_actions.video_view.7d_click

video_avg_percent_watched_actions.video_view.7d_click

Float

metric

video_avg_percent_watched_actions.video_view.7d_view

video_avg_percent_watched_actions.video_view.7d_view

String

metric

video_avg_sec_watched_actions

video_avg_sec_watched_actions

String

dimension

video_avg_sec_watched_actions.video_view

video_avg_sec_watched_actions.video_view

Long

metric

video_avg_sec_watched_actions.video_view.1d_view

video_avg_sec_watched_actions.video_view.1d_view

Long

metric

video_avg_sec_watched_actions.video_view.28d_click

video_avg_sec_watched_actions.video_view.28d_click

Long

metric

video_avg_time_watched_actions

float

The average time a video was played- including any time spent replaying the video for a single impression.

metric

video_avg_time_watched_actions.video_view

video_avg_time_watched_actions.video_view

Long

metric

video_avg_time_watched_actions.video_view.1d_click

video_avg_time_watched_actions.video_view.1d_click

String

metric

video_avg_time_watched_actions.video_view.1d_view

video_avg_time_watched_actions.video_view.1d_view

String

metric

video_avg_time_watched_actions.video_view.28d_click

video_avg_time_watched_actions.video_view.28d_click

String

metric

video_avg_time_watched_actions.video_view.28d_view

video_avg_time_watched_actions.video_view.28d_view

Long

metric

video_avg_time_watched_actions.video_view.7d_click

video_avg_time_watched_actions.video_view.7d_click

String

metric

video_avg_time_watched_actions.video_view.7d_view

video_avg_time_watched_actions.video_view.7d_view

String

metric

video_avg_time_watched_actions.video_view.auto_play

video_avg_time_watched_actions.video_view.auto_play

Long

metric

video_avg_time_watched_actions.video_view.click_to_play

video_avg_time_watched_actions.video_view.click_to_play

Long

metric

video_avg_time_watched_actions.video_view.inline

video_avg_time_watched_actions.video_view.inline

Long

metric

video_avg_time_watched_actions.video_view.total

video_avg_time_watched_actions.video_view.total

Long

metric

video_complete_watched_actions

video_complete_watched_actions

String

dimension

video_complete_watched_actions.video_view

video_complete_watched_actions.video_view

Long

metric

video_complete_watched_actions.video_view.1d_view

video_complete_watched_actions.video_view.1d_view

Long

metric

video_complete_watched_actions.video_view.28d_click

video_complete_watched_actions.video_view.28d_click

Long

metric

video_continuous_2_sec_watched_actions

metric

video_continuous_2_sec_watched_actions.video_view

video_continuous_2_sec_watched_actions.video_view

Long

metric

video_continuous_2_sec_watched_actions.video_view.1d_click

video_continuous_2_sec_watched_actions.video_view.1d_click

Long

metric

video_continuous_2_sec_watched_actions.video_view.1d_view

video_continuous_2_sec_watched_actions.video_view.1d_view

String

metric

video_continuous_2_sec_watched_actions.video_view.28d_click

video_continuous_2_sec_watched_actions.video_view.28d_click

Long

metric

video_continuous_2_sec_watched_actions.video_view.28d_view

video_continuous_2_sec_watched_actions.video_view.28d_view

Long

metric

video_continuous_2_sec_watched_actions.video_view.7d_click

video_continuous_2_sec_watched_actions.video_view.7d_click

Long

metric

video_continuous_2_sec_watched_actions.video_view.7d_view

video_continuous_2_sec_watched_actions.video_view.7d_view

Long

metric

video_continuous_2_sec_watched_actions.video_view.action_video_type

video_continuous_2_sec_watched_actions.video_view.action_video_type

String

dimension

video_continuous_2_sec_watched_actions.video_view.auto_play

video_continuous_2_sec_watched_actions.video_view.auto_play

Long

metric

video_continuous_2_sec_watched_actions.video_view.auto_play.1d_view

video_continuous_2_sec_watched_actions.video_view.auto_play.1d_view

Long

metric

video_continuous_2_sec_watched_actions.video_view.click_to_play

video_continuous_2_sec_watched_actions.video_view.click_to_play

Long

metric

video_continuous_2_sec_watched_actions.video_view.click_to_play.1d_click

video_continuous_2_sec_watched_actions.video_view.click_to_play.1d_click

Long

metric

video_continuous_2_sec_watched_actions.video_view.click_to_play.28d_click

video_continuous_2_sec_watched_actions.video_view.click_to_play.28d_click

String

dimension

video_continuous_2_sec_watched_actions.video_view.click_to_play.7d_click

video_continuous_2_sec_watched_actions.video_view.click_to_play.7d_click

Long

metric

video_continuous_2_sec_watched_actions.video_view.inline

video_continuous_2_sec_watched_actions.video_view.inline

String

metric

video_continuous_2_sec_watched_actions.video_view.total

video_continuous_2_sec_watched_actions.video_view.total

Long

metric

video_continuous_2_sec_watched_actions.video_view.total.1d_click

video_continuous_2_sec_watched_actions.video_view.total.1d_click

Long

metric

video_continuous_2_sec_watched_actions.video_view.total.1d_view

video_continuous_2_sec_watched_actions.video_view.total.1d_view

Long

metric

video_continuous_2_sec_watched_actions.video_view.total.28d_click

video_continuous_2_sec_watched_actions.video_view.total.28d_click

String

dimension

video_continuous_2_sec_watched_actions.video_view.total.7d_click

video_continuous_2_sec_watched_actions.video_view.total.7d_click

Long

metric

video_p100_watched_actions

long

The number of times your video was played at 100% of its length- including plays that skipped to this point.

metric

video_p100_watched_actions.video_view

video_p100_watched_actions.video_view

Long

metric

video_p100_watched_actions.video_view.1d_click

video_p100_watched_actions.video_view.1d_click

Long

metric

video_p100_watched_actions.video_view.1d_view

video_p100_watched_actions.video_view.1d_view

Long

metric

video_p100_watched_actions.video_view.28d_click

video_p100_watched_actions.video_view.28d_click

Long

metric

video_p100_watched_actions.video_view.28d_view

video_p100_watched_actions.video_view.28d_view

String

metric

video_p100_watched_actions.video_view.7d_click

video_p100_watched_actions.video_view.7d_click

String

metric

video_p100_watched_actions.video_view.7d_view

video_p100_watched_actions.video_view.7d_view

String

metric

video_p100_watched_actions.video_view.action_video_sound

video_p100_watched_actions.video_view.action_video_sound

String

dimension

video_p100_watched_actions.video_view.action_video_type

video_p100_watched_actions.video_view.action_video_type

String

dimension

video_p100_watched_actions.video_view.auto_play

video_p100_watched_actions.video_view.auto_play

Long

metric

video_p100_watched_actions.video_view.auto_play.1d_view

video_p100_watched_actions.video_view.auto_play.1d_view

Long

metric

video_p100_watched_actions.video_view.click_to_play

video_p100_watched_actions.video_view.click_to_play

Long

metric

video_p100_watched_actions.video_view.click_to_play.1d_click

video_p100_watched_actions.video_view.click_to_play.1d_click

Long

metric

video_p100_watched_actions.video_view.click_to_play.28d_click

video_p100_watched_actions.video_view.click_to_play.28d_click

String

dimension

video_p100_watched_actions.video_view.click_to_play.7d_click

video_p100_watched_actions.video_view.click_to_play.7d_click

Long

metric

video_p100_watched_actions.video_view.inline

video_p100_watched_actions.video_view.inline

String

metric

video_p100_watched_actions.video_view.sound_off

video_p100_watched_actions.video_view.sound_off

Long

metric

video_p100_watched_actions.video_view.sound_on

video_p100_watched_actions.video_view.sound_on

Long

metric

video_p100_watched_actions.video_view.total

video_p100_watched_actions.video_view.total

Long

metric

video_p100_watched_actions.video_view.total.1d_click

video_p100_watched_actions.video_view.total.1d_click

Long

metric

video_p100_watched_actions.video_view.total.1d_view

video_p100_watched_actions.video_view.total.1d_view

Long

metric

video_p100_watched_actions.video_view.total.28d_click

video_p100_watched_actions.video_view.total.28d_click

String

dimension

video_p100_watched_actions.video_view.total.7d_click

video_p100_watched_actions.video_view.total.7d_click

Long

metric

video_p25_watched_actions

long

The number of times your video was played at 25% of its length- including plays that skipped to this point.

metric

video_p25_watched_actions.video_view

video_p25_watched_actions.video_view

Long

metric

video_p25_watched_actions.video_view.1d_click

video_p25_watched_actions.video_view.1d_click

Long

metric

video_p25_watched_actions.video_view.1d_view

video_p25_watched_actions.video_view.1d_view

Long

metric

video_p25_watched_actions.video_view.28d_click

video_p25_watched_actions.video_view.28d_click

Long

metric

video_p25_watched_actions.video_view.28d_view

video_p25_watched_actions.video_view.28d_view

Long

metric

video_p25_watched_actions.video_view.7d_click

video_p25_watched_actions.video_view.7d_click

Long

metric

video_p25_watched_actions.video_view.7d_view

video_p25_watched_actions.video_view.7d_view

Long

metric

video_p25_watched_actions.video_view.action_video_sound

video_p25_watched_actions.video_view.action_video_sound

String

dimension

video_p25_watched_actions.video_view.action_video_type

video_p25_watched_actions.video_view.action_video_type

String

dimension

video_p25_watched_actions.video_view.auto_play

video_p25_watched_actions.video_view.auto_play

Long

metric

video_p25_watched_actions.video_view.auto_play.1d_view

video_p25_watched_actions.video_view.auto_play.1d_view

Long

metric

video_p25_watched_actions.video_view.click_to_play

video_p25_watched_actions.video_view.click_to_play

Long

metric

video_p25_watched_actions.video_view.click_to_play.1d_click

video_p25_watched_actions.video_view.click_to_play.1d_click

Long

metric

video_p25_watched_actions.video_view.click_to_play.28d_click

video_p25_watched_actions.video_view.click_to_play.28d_click

String

dimension

video_p25_watched_actions.video_view.click_to_play.7d_click

video_p25_watched_actions.video_view.click_to_play.7d_click

Long

metric

video_p25_watched_actions.video_view.inline

video_p25_watched_actions.video_view.inline

String

metric

video_p25_watched_actions.video_view.sound_off

video_p25_watched_actions.video_view.sound_off

Long

metric

video_p25_watched_actions.video_view.sound_on

video_p25_watched_actions.video_view.sound_on

Long

metric

video_p25_watched_actions.video_view.total

video_p25_watched_actions.video_view.total

Long

metric

video_p25_watched_actions.video_view.total.1d_click

video_p25_watched_actions.video_view.total.1d_click

Long

metric

video_p25_watched_actions.video_view.total.1d_view

video_p25_watched_actions.video_view.total.1d_view

Long

metric

video_p25_watched_actions.video_view.total.28d_click

video_p25_watched_actions.video_view.total.28d_click

String

dimension

video_p25_watched_actions.video_view.total.7d_click

video_p25_watched_actions.video_view.total.7d_click

Long

metric

video_p50_watched_actions

long

The number of times your video was played at 50% of its length- including plays that skipped to this point.

metric

video_p50_watched_actions.video_view

video_p50_watched_actions.video_view

Long

metric

video_p50_watched_actions.video_view.1d_click

video_p50_watched_actions.video_view.1d_click

Long

metric

video_p50_watched_actions.video_view.1d_view

video_p50_watched_actions.video_view.1d_view

Long

metric

video_p50_watched_actions.video_view.28d_click

video_p50_watched_actions.video_view.28d_click

Long

metric

video_p50_watched_actions.video_view.28d_view

video_p50_watched_actions.video_view.28d_view

Long

metric

video_p50_watched_actions.video_view.7d_click

video_p50_watched_actions.video_view.7d_click

String

metric

video_p50_watched_actions.video_view.7d_view

video_p50_watched_actions.video_view.7d_view

Long

metric

video_p50_watched_actions.video_view.action_video_sound

video_p50_watched_actions.video_view.action_video_sound

String

dimension

video_p50_watched_actions.video_view.action_video_type

video_p50_watched_actions.video_view.action_video_type

String

dimension

video_p50_watched_actions.video_view.auto_play

video_p50_watched_actions.video_view.auto_play

Long

metric

video_p50_watched_actions.video_view.auto_play.1d_view

video_p50_watched_actions.video_view.auto_play.1d_view

Long

metric

video_p50_watched_actions.video_view.click_to_play

video_p50_watched_actions.video_view.click_to_play

Long

metric

video_p50_watched_actions.video_view.click_to_play.1d_click

video_p50_watched_actions.video_view.click_to_play.1d_click

Long

metric

video_p50_watched_actions.video_view.click_to_play.28d_click

video_p50_watched_actions.video_view.click_to_play.28d_click

String

dimension

video_p50_watched_actions.video_view.click_to_play.7d_click

video_p50_watched_actions.video_view.click_to_play.7d_click

Long

metric

video_p50_watched_actions.video_view.inline

video_p50_watched_actions.video_view.inline

String

metric

video_p50_watched_actions.video_view.sound_off

video_p50_watched_actions.video_view.sound_off

Long

metric

video_p50_watched_actions.video_view.sound_on

video_p50_watched_actions.video_view.sound_on

Long

metric

video_p50_watched_actions.video_view.total

video_p50_watched_actions.video_view.total

Long

metric

video_p50_watched_actions.video_view.total.1d_click

video_p50_watched_actions.video_view.total.1d_click

Long

metric

video_p50_watched_actions.video_view.total.1d_view

video_p50_watched_actions.video_view.total.1d_view

Long

metric

video_p50_watched_actions.video_view.total.28d_click

video_p50_watched_actions.video_view.total.28d_click

String

dimension

video_p50_watched_actions.video_view.total.7d_click

video_p50_watched_actions.video_view.total.7d_click

Long

metric

video_p75_watched_actions

long

The number of times your video was played at 75% of its length- including plays that skipped to this point.

metric

video_p75_watched_actions.video_view

video_p75_watched_actions.video_view

Long

metric

video_p75_watched_actions.video_view.1d_click

video_p75_watched_actions.video_view.1d_click

Long

metric

video_p75_watched_actions.video_view.1d_view

video_p75_watched_actions.video_view.1d_view

Long

metric

video_p75_watched_actions.video_view.28d_click

video_p75_watched_actions.video_view.28d_click

Long

metric

video_p75_watched_actions.video_view.28d_view

video_p75_watched_actions.video_view.28d_view

Long

metric

video_p75_watched_actions.video_view.7d_click

video_p75_watched_actions.video_view.7d_click

Long

metric

video_p75_watched_actions.video_view.7d_view

video_p75_watched_actions.video_view.7d_view

Long

metric

video_p75_watched_actions.video_view.action_video_sound

video_p75_watched_actions.video_view.action_video_sound

String

dimension

video_p75_watched_actions.video_view.action_video_type

video_p75_watched_actions.video_view.action_video_type

String

dimension

video_p75_watched_actions.video_view.auto_play

video_p75_watched_actions.video_view.auto_play

Long

metric

video_p75_watched_actions.video_view.auto_play.1d_view

video_p75_watched_actions.video_view.auto_play.1d_view

Long

metric

video_p75_watched_actions.video_view.click_to_play

video_p75_watched_actions.video_view.click_to_play

Long

metric

video_p75_watched_actions.video_view.click_to_play.1d_click

video_p75_watched_actions.video_view.click_to_play.1d_click

Long

metric

video_p75_watched_actions.video_view.click_to_play.28d_click

video_p75_watched_actions.video_view.click_to_play.28d_click

String

dimension

video_p75_watched_actions.video_view.click_to_play.7d_click

video_p75_watched_actions.video_view.click_to_play.7d_click

Long

metric

video_p75_watched_actions.video_view.inline

video_p75_watched_actions.video_view.inline

String

metric

video_p75_watched_actions.video_view.sound_off

video_p75_watched_actions.video_view.sound_off

Long

metric

video_p75_watched_actions.video_view.sound_on

video_p75_watched_actions.video_view.sound_on

Long

metric

video_p75_watched_actions.video_view.total

video_p75_watched_actions.video_view.total

Long

metric

video_p75_watched_actions.video_view.total.1d_click

video_p75_watched_actions.video_view.total.1d_click

Long

metric

video_p75_watched_actions.video_view.total.1d_view

video_p75_watched_actions.video_view.total.1d_view

Long

metric

video_p75_watched_actions.video_view.total.28d_click

video_p75_watched_actions.video_view.total.28d_click

String

dimension

video_p75_watched_actions.video_view.total.7d_click

video_p75_watched_actions.video_view.total.7d_click

Long

metric

video_p95_watched_actions

long

The number of times your video was played at 95% of its length- including plays that skipped to this point.

metric

video_p95_watched_actions.video_view

video_p95_watched_actions.video_view

Long

metric

video_p95_watched_actions.video_view.1d_click

video_p95_watched_actions.video_view.1d_click

Long

metric

video_p95_watched_actions.video_view.1d_view

video_p95_watched_actions.video_view.1d_view

Long

metric

video_p95_watched_actions.video_view.28d_click

video_p95_watched_actions.video_view.28d_click

Long

metric

video_p95_watched_actions.video_view.28d_view

video_p95_watched_actions.video_view.28d_view

Long

metric

video_p95_watched_actions.video_view.7d_click

video_p95_watched_actions.video_view.7d_click

Long

metric

video_p95_watched_actions.video_view.7d_view

video_p95_watched_actions.video_view.7d_view

String

metric

video_p95_watched_actions.video_view.action_video_sound

video_p95_watched_actions.video_view.action_video_sound

String

dimension

video_p95_watched_actions.video_view.auto_play

video_p95_watched_actions.video_view.auto_play

Long

metric

video_p95_watched_actions.video_view.click_to_play

video_p95_watched_actions.video_view.click_to_play

Long

metric

video_p95_watched_actions.video_view.inline

video_p95_watched_actions.video_view.inline

String

metric

video_p95_watched_actions.video_view.sound_off

video_p95_watched_actions.video_view.sound_off

Long

metric

video_p95_watched_actions.video_view.sound_on

video_p95_watched_actions.video_view.sound_on

Long

metric

video_p95_watched_actions.video_view.total

video_p95_watched_actions.video_view.total

Long

metric

video_play_actions

long

The number of times your video starts to play. This is counted for each impression of a video- and excludes replays. This metric is in development.

metric

video_play_actions.video_view

video_play_actions.video_view

Long

metric

video_play_actions.video_view.1d_click

video_play_actions.video_view.1d_click

Long

metric

video_play_actions.video_view.1d_view

video_play_actions.video_view.1d_view

Long

metric

video_play_actions.video_view.28d_click

video_play_actions.video_view.28d_click

Long

metric

video_play_actions.video_view.28d_view

video_play_actions.video_view.28d_view

Long

metric

video_play_actions.video_view.7d_click

video_play_actions.video_view.7d_click

Long

metric

video_play_actions.video_view.7d_view

video_play_actions.video_view.7d_view

String

metric

video_play_actions.video_view.action_video_sound

video_play_actions.video_view.action_video_sound

String

dimension

video_play_actions.video_view.auto_play

video_play_actions.video_view.auto_play

Long

metric

video_play_actions.video_view.click_to_play

video_play_actions.video_view.click_to_play

Long

metric

video_play_actions.video_view.inline

video_play_actions.video_view.inline

String

metric

video_play_actions.video_view.sound_off

video_play_actions.video_view.sound_off

Long

metric

video_play_actions.video_view.total

video_play_actions.video_view.total

Long

metric

video_play_curve_actions

metric

video_play_curve_actions.video_view

video_play_curve_actions.video_view

JSON

dimension

video_play_retention_0_to_15s_actions

metric

video_play_retention_20_to_60s_actions

metric

video_play_retention_graph_actions

metric

video_thruplay_watched_actions

long

The number of times your video was played to completion- or for at least 15 seconds. Learn more. This metric is in development.

metric

video_thruplay_watched_actions.video_view

video_thruplay_watched_actions.video_view

Long

metric

video_thruplay_watched_actions.video_view.1d_click

video_thruplay_watched_actions.video_view.1d_click

Long

metric

video_thruplay_watched_actions.video_view.1d_view

video_thruplay_watched_actions.video_view.1d_view

Long

metric

video_thruplay_watched_actions.video_view.28d_click

video_thruplay_watched_actions.video_view.28d_click

String

metric

video_thruplay_watched_actions.video_view.28d_view

video_thruplay_watched_actions.video_view.28d_view

Long

metric

video_thruplay_watched_actions.video_view.7d_click

video_thruplay_watched_actions.video_view.7d_click

Long

metric

video_thruplay_watched_actions.video_view.7d_view

video_thruplay_watched_actions.video_view.7d_view

Long

metric

video_thruplay_watched_actions.video_view.auto_play

video_thruplay_watched_actions.video_view.auto_play

Long

metric

video_thruplay_watched_actions.video_view.click_to_play

video_thruplay_watched_actions.video_view.click_to_play

Long

metric

video_thruplay_watched_actions.video_view.inline

video_thruplay_watched_actions.video_view.inline

Long

metric

video_thruplay_watched_actions.video_view.total

video_thruplay_watched_actions.video_view.total

Long

metric

video_time_watched_actions

metric

website_clicks

website_clicks

Long

metric

website_ctr

percentage

The percentage of times people saw your ad and performed a link click.

metric

website_ctr.link_click

website_ctr.link_click

Float

metric

website_ctr.link_click.1d_click

website_ctr.link_click.1d_click

String

dimension

website_ctr.link_click.1d_view

website_ctr.link_click.1d_view

String

dimension

website_ctr.link_click.28d_click

website_ctr.link_click.28d_click

String

dimension

website_ctr.link_click.28d_view

website_ctr.link_click.28d_view

String

dimension

website_ctr.link_click.7d_click

website_ctr.link_click.7d_click

String

dimension

website_ctr.link_click.7d_view

website_ctr.link_click.7d_view

String

dimension

website_purchase_roas

float

The total return on ad spend (ROAS) from website purchases. This is based on the value of all conversions recorded by the Facebook pixel on your website and attributed to your ads.

metric

website_purchase_roas.offsite_conversion.fb_pixel_purchase

website_purchase_roas.offsite_conversion.fb_pixel_purchase

Float

metric

website_purchase_roas.offsite_conversion.fb_pixel_purchase.1d_view

website_purchase_roas.offsite_conversion.fb_pixel_purchase.1d_view

Float

metric

website_purchase_roas.offsite_conversion.fb_pixel_purchase.28d_click

website_purchase_roas.offsite_conversion.fb_pixel_purchase.28d_click

Float

metric

website_purchase_roas.offsite_conversion.fb_pixel_purchase.7d_click

website_purchase_roas.offsite_conversion.fb_pixel_purchase.7d_click

Float

metric