Facebook Public Page

The table below gives information about all the data fields that you can import from Facebook Public Page.

To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.

Field UI name

Field API name

Data Type

Description

Use in Adverity

Docs

page.checkins

long

Number of checkins at a place represented by a Page

metric

page.country_page_likes

long

If this is a Page in a Global Pages hierarchy- the number of people who are being directed to this Page

metric

page.fan_count

long

The number of users who like the Page. For Global Pages this is the count for all Pages across the brand

metric

page.global_brand_page_name

string

The name of the Page with country codes appended for Global Pages. Only visible to the Page admin

dimension

page.global_brand_root_id

string

This brand's global Root ID

dimension

page.id

string

The ID of the page.

dimension

page.name

string

The name of the page.

dimension

page.new_like_count

long

The number of people who have liked the Page- since the last login. Only visible to a page admin

metric

page.overall_star_rating

string

Overall page rating based on rating survey from users on a scale of 1-5. This value is normalized and is not guaranteed to be a strict average of user ratings. If there are 0 or a small number of ratings- this field will not be returned.

dimension

page.rating_count

long

Number of ratings for the page (limited to ratings that are publicly accessible)

metric

page.talking_about_count

long

The number of people talking about this Page

metric

page.username

string

The alias of the Page. For example- for www.facebook.com/platform the username is 'platform'

dimension

page.were_here_count

long

The number of visits to this Page's location. If the Page setting Show map- check-ins and star ratings on the Page (under Page Settings > Page Info > Address) is disabled- then this value will also be disabled

metric

post.application

string

Information about the app this post was published by.

dimension

post.caption

string

Link caption in post that appears below name. The caption must be an actual URLs and should accurately reflect the URL and associated advertiser or business someone visits when they click on it.

dimension

post.comments

long

The number of post comments.

metric

post.created_date

date

The time the post was initially published. For a post about a life event- this will be the date and time of the life event.

dimension

post.created_time

datetime

The time the post was initially published. For a post about a life event- this will be the date and time of the life event.

dimension

post.description

string

A description of a link in the post (appears beneath the caption).

dimension

post.from

string

Information (name and id) about the Profile that created the Post. If you read this field with a user access token- it returns only the current user.

dimension

post.icon

string

A link to an icon representing the type of this post.

dimension

post.id

string

The post ID

dimension

post.likes

long

The number of likes the post received.

metric

post.link

string

The link attached to this post.

dimension

post.message

string

The status message in the post.

dimension

post.object_id

string

The ID of any uploaded photo or video attached to the post.

dimension

post.parent_id

string

The ID of a parent post for this post- if it exists. For example- if this story is a 'Your Page was mentioned in a post' story- the parent_id will be the original post where the mention happened.

dimension

post.permalink_url

string

URL to the permalink page of the post.

dimension

post.picture

string

URL to a resized version of the Photo published in the Post or scraped from a link in the Post. If the photo's largest dimension exceeds 130 pixels- it will be resized- with the largest dimension set to 130.

dimension

post.place

string

Any location information attached to the post.

dimension

post.post_name

string

The name of the post.

dimension

post.promotable_id

string

ID of post to use for promotion for stories that cannot be promoted directly.

dimension

post.reactions_angry

long

The number of angry reactions.

metric

post.reactions_haha

long

The number of haha reactions.

metric

post.reactions_love

long

The number of love reactions.

metric

post.reactions_none

long

The number of none reactions.

metric

post.reactions_sad

long

The number of sad reactions.

metric

post.reactions_thankful

long

The number of thankful reactions.

metric

post.reactions_wow

long

The number of wow reactions.

metric

post.shares

long

The number of post shares.

metric

post.source

string

The post source.

dimension

post.status_type

string

The status message in the post.

dimension

post.story

string

The post story.

dimension

post.story_tags

string

The post story tags.

dimension

post.to

string

The name the post was made to.

dimension

post.type

string

The tagged profile's type.

dimension

post.with_tags

string

Profiles tagged as being 'with' the publisher of the post. If you read this field with a user access token- it returns only the current user.

dimension

timestamp_report_created

date

The time the report was created.

dimension