Instagram Business
The table below gives information about all the data fields that you can import from Instagram Business.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.
To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.
|
Field UI name |
Field API name |
Description |
Use in Adverity |
Docs |
|---|---|---|---|---|
|
Timezone |
Timezone |
|
dimension |
|
|
audience_city |
audience_city |
|
dimension |
|
|
audience_country |
audience_country |
|
dimension |
|
|
audience_gender_age |
audience_gender_age |
|
dimension |
|
|
audience_locale |
audience_locale |
|
dimension |
|
|
caption |
caption |
A caption for the photo/video |
dimension |
|
|
|
children |
|
metric |
|
|
comments |
comments |
|
metric |
|
|
comments_count |
comments_count |
Number of comments for each of the media objects published |
metric |
|
|
date |
date |
|
dimension |
|
|
datetime |
datetime |
|
dimension |
|
|
email_contacts |
email_contacts |
Total number of taps on the email link in the Business User's profile. |
metric |
|
|
engagement |
engagement |
|
metric |
|
|
|
engagements |
Total number of likes and comments on the media object. |
metric |
|
|
exits |
exits |
Number of times someone exited the story. |
metric |
|
|
fetch_date |
fetch_date |
|
dimension |
|
|
fetch_datetime |
fetch_datetime |
|
dimension |
|
|
follower_count |
follower_count |
Total number of new followers each day within the specified range. |
metric |
|
|
get_directions_clicks |
get_directions_clicks |
Total number of taps on the directions link in the Business User's profile. |
metric |
|
|
|
hashtag |
|
metric |
|
|
|
hashtag_id |
|
metric |
|
|
hidden |
hidden |
Whether or not a comment is hidden. True or False values. |
dimension |
|
|
id |
id |
ID |
dimension |
|
|
impressions |
impressions |
Total number of times the media object has been seen. |
metric |
|
|
instagram_business_account_id |
instagram_business_account_id |
Instagram business account ID |
dimension |
|
|
instagram_id |
instagram_id |
Instagram ID |
dimension |
|
|
instagram_media_caption |
instagram_media_caption |
|
dimension |
|
|
instagram_media_comments_count |
instagram_media_comments_count |
|
metric |
|
|
instagram_media_id |
instagram_media_id |
|
dimension |
|
|
instagram_media_like_count |
instagram_media_like_count |
|
metric |
|
|
instagram_media_permalink |
instagram_media_permalink |
|
dimension |
|
|
instagram_media_product_type |
instagram_media_product_type |
|
dimension |
|
|
instagram_media_shortcode |
instagram_media_shortcode |
|
dimension |
|
|
instagram_media_thumbnail_url |
instagram_media_thumbnail_url |
|
dimension |
|
|
instagram_media_timestamp |
instagram_media_timestamp |
|
dimension |
|
|
instagram_media_type |
instagram_media_type |
|
dimension |
|
|
instagram_media_url |
instagram_media_url |
|
dimension |
|
|
instagram_media_username |
instagram_media_username |
|
dimension |
|
|
instagram_media_video_title |
instagram_media_video_title |
|
dimension |
|
|
instagram_name |
instagram_name |
Instagram name |
dimension |
|
|
instagram_story_caption |
instagram_story_caption |
|
metric |
|
|
instagram_story_id |
instagram_story_id |
|
dimension |
|
|
instagram_story_permalink |
instagram_story_permalink |
|
dimension |
|
|
instagram_story_thumbnail_url |
instagram_story_thumbnail_url |
|
dimension |
|
|
instagram_story_type |
instagram_story_type |
|
dimension |
|
|
instagram_story_url |
instagram_story_url |
|
dimension |
|
|
instagram_username |
instagram_username |
Instagram username |
dimension |
|
|
lifetime_follower_count |
lifetime_follower_count |
|
metric |
|
|
like_count |
like_count |
Number of likes for each of the media objects published |
metric |
|
|
likes |
likes |
|
metric |
|
|
|
media |
|
dimension |
|
|
|
media_id |
|
metric |
|
|
media_type |
media_type |
Media type. e.g. video, image |
dimension |
|
|
|
media_url |
|
metric |
|
|
online_followers |
online_followers |
|
dimension |
|
|
period |
period |
|
metric |
|
|
permalink |
permalink |
Permalink |
dimension |
|
|
phone_call_clicks |
phone_call_clicks |
Total number of taps on the call link in the Business User's profile. |
metric |
|
|
plays |
plays |
|
metric |
|
|
profile_views |
profile_views |
Total number of users who have viewed the Business User's profile within the specified period. |
metric |
|
|
reach |
reach |
Total number of unique accounts that have seen the media object. |
metric |
|
|
replies |
replies |
Total number of replies to the story. |
metric |
|
|
saved |
saved |
Total number of unique accounts that have saved the media object. |
metric |
|
|
shares |
shares |
|
metric |
|
|
taps_back |
taps_back |
Total number of taps to see this story's previous photo or video. |
metric |
|
|
taps_forward |
taps_forward |
Total number of taps to see this story's next photo or video. |
metric |
|
|
text |
text |
|
dimension |
|
|
text_message_clicks |
text_message_clicks |
Total number of taps on the text message link in the Business User's profile. |
metric |
|
|
timestamp |
timestamp |
Timestamp in the following format 2017-08-31T18:10:00+0000 |
dimension |
|
|
total_interactions |
total_interactions |
|
metric |
|
|
username |
username |
Username |
dimension |
|
|
video_views |
video_views |
(Videos only) Total number of times the video has been seen. Returns 0 for videos in carousel albums. |
metric |
|
|
website_clicks |
website_clicks |
Total number of taps on the website link in the Business User's profile. |
metric |
|