RTB House
The table below gives information about all the data fields that you can import from RTB House.
To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.
|
Field UI name |
Field API name |
Data Type |
Description |
Use in Adverity |
Docs |
|---|---|---|---|---|---|
|
|
campaignCost |
float |
Campaign Cost |
metric |
|
|
|
clicksCount |
long |
|
metric |
|
|
|
conversionsCount |
float |
Number of conversions |
metric |
|
|
|
conversionsRate |
float |
Conversion Rate |
metric |
|
|
|
conversionsValue |
float |
Conversion Value |
metric |
|
|
|
cpc |
float |
Cost Per Click |
metric |
|
|
|
ctr |
float |
Click through rate |
dimension |
|
|
|
date |
date |
Date |
date |
|
|
|
ecc |
float |
|
metric |
|
|
|
ecps |
string |
Estimated Cost Per Sale |
dimension |
|
|
|
impsCount |
float |
Impression Count |
metric |
|
|
|
report_end |
string |
Report End Date |
date |
|
|
|
report_start |
string |
Report Start Date |
date |
|
|
|
roas |
float |
Return On Advertisement Spending |
metric |
|
|
|
subcampaign |
string |
Subcampaign |
dimension |
|
|
|
subcampaignHash |
string |
Hash identfying the Subcampaign |
dimension |
|