Samsung Ads
The table below gives information about all the data fields that you can import from Samsung Ads.
To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.
|
Field UI name |
Field API name |
Data Type |
Description |
Use in Adverity |
Docs |
|---|---|---|---|---|---|
|
3rd-Party Delivery Vendor |
3rd-Party Delivery Vendor |
String |
|
dimension |
|
|
Account Exec ID |
Account Exec ID |
String |
|
dimension |
|
|
Account Executive |
Account Executive |
String |
|
dimension |
|
|
AdServing Fees |
AdServing Fees |
Float |
|
metric |
|
|
Advertiser |
Advertiser |
String |
|
dimension |
|
|
Advertiser CPA |
Advertiser CPA |
Float |
|
metric |
|
|
Advertiser CPC |
Advertiser CPC |
Float |
|
metric |
|
|
Advertiser CPCA |
Advertiser CPCA |
Float |
|
metric |
|
|
Advertiser CPM |
Advertiser CPM |
Float |
|
metric |
|
|
Advertiser ID |
Advertiser ID |
Long |
|
metric |
|
|
Advertiser Spend |
Advertiser Spend |
Float |
|
metric |
|
|
App Bundle |
App Bundle |
String |
|
dimension |
|
|
App Bundle ID |
App Bundle ID |
String |
|
dimension |
|
|
Average Progress |
Average Progress |
Float |
|
metric |
|
|
Bid Model |
Bid Model |
String |
|
dimension |
|
|
Bid Rate |
Bid Rate |
Float |
|
metric |
|
|
Bid Requests |
Bid Requests |
Long |
|
metric |
|
|
Bid Strategy |
Bid Strategy |
String |
|
dimension |
|
|
Bid Unique Users |
Bid Unique Users |
Long |
|
metric |
|
|
Bidder |
Bidder |
String |
|
dimension |
|
|
Bidder ID |
Bidder ID |
Long |
|
metric |
|
|
Bids |
Bids |
Long |
|
metric |
|
|
Browser |
Browser |
String |
|
dimension |
|
|
Browser ID |
Browser ID |
Long |
|
metric |
|
|
Browser Language |
Browser Language |
String |
|
dimension |
|
|
Browser Variant ID |
Browser Variant ID |
Long |
|
metric |
|
|
Browser Version |
Browser Version |
String |
|
dimension |
|
|
Budget |
Budget |
String |
|
dimension |
|
|
Budget Delivered |
Budget Delivered |
Float |
|
metric |
|
|
Buyer |
Buyer |
String |
|
dimension |
|
|
Buyer CPA |
Buyer CPA |
Float |
|
metric |
|
|
Buyer CPC |
Buyer CPC |
Float |
|
metric |
|
|
Buyer CPCA |
Buyer CPCA |
Float |
|
metric |
|
|
Buyer CPCV |
Buyer CPCV |
Float |
|
metric |
|
|
Buyer CPM |
Buyer CPM |
Float |
|
metric |
|
|
Buyer Currency |
Buyer Currency |
String |
|
dimension |
|
|
Buyer ID |
Buyer ID |
Long |
|
metric |
|
|
Buyer Margin % |
Buyer Margin % |
Float |
|
metric |
|
|
Buyer Media CPM |
Buyer Media CPM |
Float |
|
metric |
|
|
Buyer Media Spend |
Buyer Media Spend |
Float |
|
metric |
|
|
Buyer Media Spend U |
Buyer Media Spend U |
Long |
|
metric |
|
|
Buyer Spend |
Buyer Spend |
Float |
|
metric |
|
|
Buyer Spend U |
Buyer Spend U |
Long |
|
metric |
|
|
CTR |
CTR |
Float |
|
metric |
|
|
Campaign |
Campaign |
String |
|
dimension |
|
|
Campaign End Date |
Campaign End Date |
Date |
|
dimension |
|
|
Campaign Ext. Label |
Campaign Ext. Label |
String |
|
dimension |
|
|
Campaign Group |
Campaign Group |
String |
|
dimension |
|
|
Campaign Group Ext. Label |
Campaign Group Ext. Label |
String |
|
dimension |
|
|
Campaign Group ID |
Campaign Group ID |
Long |
|
metric |
|
|
Campaign ID |
Campaign ID |
Long |
|
metric |
|
|
Campaign Start Date |
Campaign Start Date |
Date |
|
dimension |
|
|
Campaign State |
Campaign State |
String |
|
dimension |
|
|
Clicks |
Clicks |
Long |
|
metric |
|
|
Clicks Dropped |
Clicks Dropped |
Long |
|
metric |
|
|
Client Solution Manager |
Client Solution Manager |
String |
|
dimension |
|
|
Completed |
Completed |
Long |
|
metric |
|
|
Completion Rate |
Completion Rate |
Float |
|
metric |
|
|
Conv Conversion Group ID |
Conv Conversion Group ID |
Long |
|
metric |
|
|
Conv Mmp Dropped |
Conv Mmp Dropped |
Long |
|
metric |
|
|
Conv Mmp Postclick |
Conv Mmp Postclick |
Long |
|
metric |
|
|
Conv Mmp Postview |
Conv Mmp Postview |
Long |
|
metric |
|
|
Conv Segment ID |
Conv Segment ID |
Long |
|
metric |
|
|
Conv. Click Through |
Conv. Click Through |
Long |
|
metric |
|
|
Conv. View Through |
Conv. View Through |
Long |
|
metric |
|
|
Conversion Group |
Conversion Group |
String |
|
dimension |
|
|
Conversion Segment |
Conversion Segment |
String |
|
dimension |
|
|
Conversions |
Conversions |
Long |
|
metric |
|
|
Conversions CTR |
Conversions CTR |
Float |
|
metric |
|
|
Conversions VTR |
Conversions VTR |
Float |
|
metric |
|
|
Country |
Country |
String |
|
dimension |
|
|
Country Code |
Country Code |
String |
|
dimension |
|
|
Creative |
Creative |
String |
|
dimension |
|
|
Creative Ext. Label |
Creative Ext. Label |
String |
|
dimension |
|
|
Creative Group |
Creative Group |
String |
|
dimension |
|
|
Creative Group Advertiser ID |
Creative Group Advertiser ID |
String |
|
dimension |
|
|
Creative Group Buyer ID |
Creative Group Buyer ID |
String |
|
dimension |
|
|
Creative Group Creation Date |
Creative Group Creation Date |
String |
|
dimension |
|
|
Creative Group Creative Type ID |
Creative Group Creative Type ID |
String |
|
dimension |
|
|
Creative Group End Date |
Creative Group End Date |
String |
|
dimension |
|
|
Creative Group External Label |
Creative Group External Label |
String |
|
dimension |
|
|
Creative Group Format ID |
Creative Group Format ID |
String |
|
dimension |
|
|
Creative Group ID |
Creative Group ID |
String |
|
dimension |
|
|
Creative Group Language |
Creative Group Language |
String |
|
dimension |
|
|
Creative Group Start Date |
Creative Group Start Date |
String |
|
dimension |
|
|
Creative Group State |
Creative Group State |
String |
|
dimension |
|
|
Creative Group Update Date |
Creative Group Update Date |
String |
|
dimension |
|
|
Creative ID |
Creative ID |
Long |
|
metric |
|
|
Creative Size |
Creative Size |
String |
|
dimension |
|
|
Creative Type |
Creative Type |
String |
|
dimension |
|
|
Creative Type ID |
Creative Type ID |
Long |
|
metric |
|
|
Csm ID |
Csm ID |
String |
|
dimension |
|
|
DMA |
DMA |
String |
|
dimension |
|
|
DMA Code |
DMA Code |
Long |
|
metric |
|
|
Data Fees |
Data Fees |
Float |
|
metric |
|
|
Day |
Day |
Date |
|
dimension |
|
|
Day Of Week |
Day Of Week |
Long |
|
metric |
|
|
Deal |
Deal |
String |
|
dimension |
|
|
Deal ID |
Deal ID |
String |
|
dimension |
|
|
Device |
Device |
String |
|
dimension |
|
|
Device Chipset |
Device Chipset |
String |
|
dimension |
|
|
Device ID |
Device ID |
Long |
|
metric |
|
|
Device Type |
Device Type |
String |
|
dimension |
|
|
Device Type ID |
Device Type ID |
Long |
|
metric |
|
|
Device Year |
Device Year |
String |
|
dimension |
|
|
Eligible Unique Users |
Eligible Unique Users |
Long |
|
metric |
|
|
Errors |
Errors |
Long |
|
metric |
|
|
Exchange |
Exchange |
String |
|
dimension |
|
|
Exchange ID |
Exchange ID |
Long |
|
metric |
|
|
Exchange Seller |
Exchange Seller |
String |
|
dimension |
|
|
Exchange Seller External ID |
Exchange Seller External ID |
Long |
|
metric |
|
|
Exchange Seller ID |
Exchange Seller ID |
Long |
|
metric |
|
|
Exchange Seller Site |
Exchange Seller Site |
String |
|
dimension |
|
|
Exchange Seller Site ID |
Exchange Seller Site ID |
String |
|
dimension |
|
|
Flight |
Flight |
String |
|
dimension |
|
|
Flight Ext. Label |
Flight Ext. Label |
String |
|
dimension |
|
|
Flight ID |
Flight ID |
Long |
|
metric |
|
|
Flight State |
Flight State |
String |
|
dimension |
|
|
Format |
Format |
String |
|
dimension |
|
|
Fullscreen Views |
Fullscreen Views |
Long |
|
metric |
|
|
Hour |
Hour |
String |
|
dimension |
|
|
Hour Of Day |
Hour Of Day |
Long |
|
metric |
|
|
Iab Category |
Iab Category |
String |
|
dimension |
|
|
Impressions |
Impressions |
Long |
|
metric |
|
|
Impressions Dropped |
Impressions Dropped |
Long |
|
metric |
|
|
Impressions Unique Users |
Impressions Unique Users |
Long |
|
metric |
|
|
Insertion Order |
Insertion Order |
String |
|
dimension |
|
|
Insertion Order ID |
Insertion Order ID |
String |
|
dimension |
|
|
Inventory Country |
Inventory Country |
String |
|
dimension |
|
|
Inventory ID |
Inventory ID |
String |
|
dimension |
|
|
Inventory Name |
Inventory Name |
String |
|
dimension |
|
|
Language ID |
Language ID |
Long |
|
metric |
|
|
Line Item |
Line Item |
String |
|
dimension |
|
|
Line Item Delivery Start |
Line Item Delivery Start |
String |
|
dimension |
|
|
Line Item End |
Line Item End |
String |
|
dimension |
|
|
Line Item ID |
Line Item ID |
String |
|
dimension |
|
|
Line Item Impressions % |
Line Item Impressions % |
Float |
|
metric |
|
|
Line Item Impressions Booked |
Line Item Impressions Booked |
String |
|
dimension |
|
|
Line Item Pacing % |
Line Item Pacing % |
Float |
|
metric |
|
|
Line Item Start |
Line Item Start |
String |
|
dimension |
|
|
Line Item Time Elapsed % |
Line Item Time Elapsed % |
Float |
|
metric |
|
|
Media CPA |
Media CPA |
Float |
|
metric |
|
|
Media CPC |
Media CPC |
Float |
|
metric |
|
|
Media CPCA |
Media CPCA |
Float |
|
metric |
|
|
Media CPCV |
Media CPCV |
Float |
|
metric |
|
|
Media CPM |
Media CPM |
Float |
|
metric |
|
|
Media CPM (Unadjusted) |
Media CPM (Unadjusted) |
Float |
|
metric |
|
|
Media Spend |
Media Spend |
Float |
|
metric |
|
|
Media Spend (Unadjusted) |
Media Spend (Unadjusted) |
Float |
|
metric |
|
|
Media Spend U |
Media Spend U |
Long |
|
metric |
|
|
Month |
Month |
String |
|
dimension |
|
|
Muted |
Muted |
Long |
|
metric |
|
|
Nielsen Genre Code |
Nielsen Genre Code |
String |
|
dimension |
|
|
OS |
OS |
String |
|
dimension |
|
|
OS Version |
OS Version |
String |
|
dimension |
|
|
Operating System ID |
Operating System ID |
Long |
|
metric |
|
|
Operating System Variant ID |
Operating System Variant ID |
Long |
|
metric |
|
|
Paused |
Paused |
Long |
|
metric |
|
|
Position |
Position |
String |
|
dimension |
|
|
Position ID |
Position ID |
Long |
|
metric |
|
|
Postal Code |
Postal Code |
Long |
|
metric |
|
|
Product |
Product |
String |
|
dimension |
|
|
Progress (25%) |
Progress (25%) |
Long |
|
metric |
|
|
Progress (50%) |
Progress (50%) |
Long |
|
metric |
|
|
Progress (75%) |
Progress (75%) |
Long |
|
metric |
|
|
Rate |
Rate |
String |
|
dimension |
|
|
Rate Type |
Rate Type |
String |
|
dimension |
|
|
Region |
Region |
String |
|
dimension |
|
|
Region code |
Region code |
String |
|
dimension |
|
|
Requests Paced |
Requests Paced |
Long |
|
metric |
|
|
Requests Submitted |
Requests Submitted |
Long |
|
metric |
|
|
Resumed |
Resumed |
Long |
|
metric |
|
|
Revenue |
Revenue |
Float |
|
metric |
|
|
Revenue CTR |
Revenue CTR |
Float |
|
metric |
|
|
Revenue VTR |
Revenue VTR |
Float |
|
metric |
|
|
Skipped |
Skipped |
Long |
|
metric |
|
|
Spend to Revenue Ratio |
Spend to Revenue Ratio |
Float |
|
metric |
|
|
Started |
Started |
Long |
|
metric |
|
|
Streaming Channel |
Streaming Channel |
String |
|
dimension |
|
|
Tile |
Tile |
String |
|
dimension |
|
|
Tile ID |
Tile ID |
Long |
|
metric |
|
|
Tile Impressions |
Tile Impressions |
Long |
|
metric |
|
|
Tile Video 25% |
Tile Video 25% |
Long |
|
metric |
|
|
Tile Video 50% |
Tile Video 50% |
Long |
|
metric |
|
|
Tile Video 75% |
Tile Video 75% |
Long |
|
metric |
|
|
Tile Video Completed |
Tile Video Completed |
Long |
|
metric |
|
|
Tile Video Fullscreen |
Tile Video Fullscreen |
Long |
|
metric |
|
|
Tile Video Start |
Tile Video Start |
Long |
|
metric |
|
|
Trackable % |
Trackable % |
Float |
|
metric |
|
|
Trackable Impressions |
Trackable Impressions |
Long |
|
metric |
|
|
Trader Fees |
Trader Fees |
Float |
|
metric |
|
|
Unadjusted Media Spend U |
Unadjusted Media Spend U |
Long |
|
metric |
|
|
Unique Users Approx. |
Unique Users Approx. |
Long |
|
metric |
|
|
Unmuted |
Unmuted |
Long |
|
metric |
|
|
Url Domain |
Url Domain |
String |
|
dimension |
|
|
Video Clicks |
Video Clicks |
Long |
|
metric |
|
|
Video Replay |
Video Replay |
Long |
|
metric |
|
|
View-through Rate |
View-through Rate |
Float |
|
metric |
|
|
Viewable % |
Viewable % |
Float |
|
metric |
|
|
Viewable Impressions |
Viewable Impressions |
Long |
|
metric |
|
|
Win Rate |
Win Rate |
Float |
|
metric |
|
|
Win Rate Bid Requests |
Win Rate Bid Requests |
Float |
|
metric |
|
|
Win Rate Paced |
Win Rate Paced |
Float |
|
metric |
|
|
Win Rate Submitted |
Win Rate Submitted |
Float |
|
metric |
|
|
Wins |
Wins |
Long |
|
metric |
|
|
Year |
Year |
Long |
|
metric |
|