Sklik
The table below gives information about all the data fields that you can import from Sklik.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.
To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.
Field UI name |
Field API name |
Description |
Use in Adverity |
Docs |
---|---|---|---|---|
|
C2CClicks |
C2C Clicks |
metric |
|
|
C2CImpressions |
C2C Impressions |
metric |
|
|
actualClicks |
Actual clicks |
metric |
|
|
adSelection |
Ad selection method |
dimension |
|
|
adStatus |
ad's status(set by system) |
dimension |
|
|
adType |
ad's type |
dimension |
|
|
automaticLocation |
Is automatic location enabled. |
dimension |
|
|
avgCpc |
Cost per click - average cost for one click |
metric |
|
|
avgCpc |
average cost per click |
metric |
|
|
avgPos |
Average position in display format |
metric |
|
|
avgPos |
average position (float) |
metric |
|
|
avgPosition |
average position (int number * 100) |
metric |
|
|
bannerName |
Banner's name |
dimension |
|
|
budget.colorCodeId |
Budget's color. |
dimension |
|
|
budget.dayBudget |
Day budget value. |
metric |
|
|
budget.deleteDate |
When was day budget deleted. |
dimension |
|
|
budget.deleted |
Is budget deleted? |
dimension |
|
|
budget.id |
Budget's id. |
dimension |
|
|
budget.name |
Budget's name. |
dimension |
|
|
campaign.actualClicks |
Actual clicks for campaign |
metric |
|
|
campaign.actualClicks |
Actual clicks |
metric |
|
|
campaign.adSelection |
Ad selection method |
dimension |
|
|
campaign.adSelectionId |
Ad selection method id |
dimension |
|
|
campaign.automaticLocation |
Is automatic location enabled. |
dimension |
|
|
campaign.budgetId |
Actual budget id |
dimension |
|
|
campaign.context |
is it context campaign? |
dimension |
|
|
campaign.contextNetworkId |
Campaign Context Network ID |
dimension |
|
|
campaign.createDate |
Campaign's create date |
dimension |
|
|
campaign.createDate |
create date |
dimension |
|
|
campaign.defaultBudgetId |
Default budget id. |
dimension |
|
|
campaign.deleteDate |
Campaign's Deletion date |
dimension |
|
|
campaign.deleteDate |
Deletion date |
dimension |
|
|
campaign.deleted |
Is campaign deleted? |
dimension |
|
|
campaign.deviceDesktop |
Is targeting on desktop enabled? |
dimension |
|
|
campaign.deviceMobil |
Is targeting on mobile enabled? |
dimension |
|
|
campaign.deviceOther |
Is targeting on other devices enabled? |
dimension |
|
|
campaign.deviceTablet |
Is targeting on tablet enabled? |
dimension |
|
|
campaign.endDate |
Campaign's end date |
dimension |
|
|
campaign.fulltext |
is it fulltext campaign? |
dimension |
|
|
campaign.id |
Campaign's id |
dimension |
|
|
campaign.name |
Campaign's name |
dimension |
|
|
campaign.paymentMethod |
Payment method |
dimension |
|
|
campaign.paymentMethodId |
Campaign Payment Method ID |
dimension |
|
|
campaign.plaTypeId |
Campaign Pla Type ID |
dimension |
|
|
campaign.startDate |
Campaign's start date |
dimension |
|
|
campaign.status |
campaign status |
dimension |
|
|
campaign.statusId |
campaign status id |
dimension |
|
|
campaign.totalBudgetFrom |
Date from which total money budget is counting. |
dimension |
|
|
campaign.totalClicks |
Total clicks for campaign |
metric |
|
|
campaign.totalClicks |
Total allowed clicks for campaign |
metric |
|
|
campaign.totalClicksFrom |
Date from which total click budget is counting. |
dimension |
|
|
campaign.totalClicksFrom |
Date from which the total click budget is counted |
dimension |
|
|
categoryId |
interest category id |
dimension |
|
|
categoryId |
intend category id |
dimension |
|
|
categoryId |
theme category id |
dimension |
|
|
clickMoney |
money paid for clicks |
metric |
|
|
clicks |
Number of clicks |
metric |
|
|
clickthruText |
Url showed in ad |
dimension |
|
|
clickthruUrl |
Ad's url |
dimension |
|
|
companyName |
Company or brand name |
dimension |
|
|
context |
is it context campaign? |
dimension |
|
|
contextNetwork |
targeted context networks |
dimension |
|
|
contextNetworkId |
|
dimension |
|
|
convCost |
cost of conversions |
metric |
|
|
convRate |
conversions rate |
metric |
|
|
conversionPrice |
cost of conversions |
metric |
|
|
conversionRatio |
conversions rate |
metric |
|
|
conversionValue |
Value of conversions |
metric |
|
|
conversions |
Number of conversions |
metric |
|
|
cpc |
Cost per click |
metric |
|
|
cpc |
cpc set for theme |
metric |
|
|
cpt |
cpm set for pattern |
metric |
|
|
cpt |
cpm set for theme |
metric |
|
|
createDate |
create date |
dimension |
|
|
createDate |
Group's create date |
dimension |
|
|
createDate |
Pattern create date |
dimension |
|
|
creative1 |
creative1 |
dimension |
|
|
creative2 |
creative2 |
dimension |
|
|
creative3 |
creative3 |
dimension |
|
|
ctr |
Click Through Rate |
metric |
|
|
defaultBudgetId |
Default budget id. |
dimension |
|
|
deleteDate |
ad's delete date |
dimension |
|
|
deleteDate |
Deletion date |
dimension |
|
|
deleteDate |
Group's delete date |
dimension |
|
|
deleted |
is ad deleted? |
dimension |
|
|
deleted |
is campaign deleted ? |
dimension |
|
|
deleted |
Is group deleted? |
dimension |
|
|
deleted |
is keyword deleted ? |
dimension |
|
|
deleted |
is pattern deleted ? |
dimension |
|
|
deleted |
is product set deleted? |
dimension |
|
|
deleted |
is sitelink deleted ? |
dimension |
|
|
deleted |
is insterest deleted? |
dimension |
|
|
deletedSitelinkInGroup |
is sitelink in group deleted ? |
dimension |
|
|
description |
Description |
dimension |
|
|
deviceDesktop |
Is targeting on desktop enabled? |
dimension |
|
|
deviceMobil |
Is targeting on mobile enabled? |
dimension |
|
|
deviceOther |
Is targeting on other devices enabled? |
dimension |
|
|
deviceTablet |
Is targeting on tablet enabled? |
dimension |
|
|
disabled |
is keyword disabled ? |
dimension |
|
|
endDate |
Campaign end date |
dimension |
|
|
exhaustedBudget |
missed impressions because of exhausted budget |
metric |
|
|
exhaustedBudgetShare |
missed impressions because of exhausted shared budget |
metric |
|
|
exhaustedTotalBudget |
If campaign total budget is set, how much of it is exhausted (in halers) |
metric |
|
|
finalUrl |
Final URL |
dimension |
|
|
fulltext |
is it fulltext campaign? |
dimension |
|
|
group.createDate |
Group's create date |
dimension |
|
|
group.deleteDate |
Group's delete date |
dimension |
|
|
group.deleted |
Is group deleted? |
dimension |
|
|
group.id |
Group's id |
dimension |
|
|
group.maxCpc |
maximum cpc for group's targeting |
metric |
|
|
group.maxCpcContext |
maximum cpc on Context network for group's targeting |
metric |
|
|
group.maxCpt |
maximum cpt(Cost per Thousand) for group's targeting |
metric |
|
|
group.name |
Group's name |
dimension |
|
|
group.status |
group status |
dimension |
|
|
group.statusId |
group status id |
dimension |
|
|
headline1 |
Headline 1 |
dimension |
|
|
headline2 |
Headline 2 |
dimension |
|
|
height |
Banner's height |
metric |
|
|
id |
banner id |
dimension |
|
|
id |
campaign id |
dimension |
|
|
id |
ad's id |
dimension |
|
|
id |
Group's id |
dimension |
|
|
id |
keyword id |
dimension |
|
|
id |
Pattern id |
dimension |
|
|
id |
product set id |
dimension |
|
|
id |
sitelink id |
dimension |
|
|
id |
interest id |
dimension |
|
|
id |
intend id |
dimension |
|
|
id |
theme id |
dimension |
|
|
image.height |
Image height |
metric |
|
|
image.id |
Image id |
dimension |
|
|
image.size |
Image size |
metric |
|
|
image.url |
Image URL |
dimension |
|
|
image.width |
Image width |
metric |
|
|
imageLandscapeLogo.height |
Landscape image height |
metric |
|
|
imageLandscapeLogo.id |
Landscape image id |
dimension |
|
|
imageLandscapeLogo.size |
Landscape image size |
metric |
|
|
imageLandscapeLogo.url |
Landscape image URL |
dimension |
|
|
imageLandscapeLogo.width |
Landscape image width |
metric |
|
|
imageLogo.height |
Logo image height |
metric |
|
|
imageLogo.id |
Logo image id |
dimension |
|
|
imageLogo.size |
Logo image size |
metric |
|
|
imageLogo.url |
Logo image URL |
dimension |
|
|
imageLogo.width |
Logo image width |
metric |
|
|
imageSquare.height |
Square image height |
metric |
|
|
imageSquare.id |
Square image id |
dimension |
|
|
imageSquare.size |
Square image size |
metric |
|
|
imageSquare.url |
Square image URL |
dimension |
|
|
imageSquare.width |
Square image width |
metric |
|
|
imageType |
Image type |
dimension |
|
|
imageUrl |
Temporary url for file data |
dimension |
|
|
impressionMoney |
money paid for impressions |
metric |
|
|
impressionTrackingTemplate |
Impression tracking template |
dimension |
|
|
impressions |
Number of impressions |
metric |
|
|
impressionsFtx |
impressions in fulltext network |
metric |
|
|
indexDate |
Pattern index date |
dimension |
|
|
indexDate |
index date |
dimension |
|
|
ish |
not missed impressions percentage in fulltext network |
metric |
|
|
ish |
not missed impressions percentage |
metric |
|
|
ish |
not missed impressions percentage in fulltext network |
metric |
|
|
ishContext |
not missed impressions percentage on context network |
metric |
|
|
ishSum |
not missed impressions percentage in both networks |
metric |
|
|
keyword.cpc |
maximum cpc set exactly for keyword |
metric |
|
|
keyword.createDate |
create date |
dimension |
|
|
keyword.deleteDate |
delete date |
dimension |
|
|
keyword.deleted |
is keyword deleted ? |
dimension |
|
|
keyword.disabled |
is keyword disabled? |
dimension |
|
|
keyword.id |
keyword id |
dimension |
|
|
keyword.matchType |
keyword's match type |
dimension |
|
|
keyword.matchTypeId |
keyword's match type id |
dimension |
|
|
keyword.maxCpc |
maximum cpc used by keyword |
metric |
|
|
keyword.name |
keyword itself |
dimension |
|
|
keyword.status |
parent keyword status |
dimension |
|
|
keyword.statusId |
parent keyword status id |
dimension |
|
|
keyword.url |
keyword url |
dimension |
|
|
keyword.urlId |
keyword url id |
dimension |
|
|
longLine |
Long line |
dimension |
|
|
lowQuality |
entity has low quality(lot missed impressions because of low cpc or relevancy |
dimension |
|
|
matchType |
keyword's match type id |
dimension |
|
|
matchTypeId |
keyword's match type |
dimension |
|
|
maxCpc |
maximum cpc for group's targeting |
metric |
|
|
maxCpc |
cpc set for theme(group settings taken into account) |
metric |
|
|
maxCpcContext |
maximum cpc on Context network for group's targeting |
metric |
|
|
maxCpt |
maximum cpt(Cost per Thousand) for group's targeting |
metric |
|
|
maxCpt |
cpm set for theme(group settings taken into account) |
metric |
|
|
maxUserDailyImpressions |
max impressions per day for ads within this group |
metric |
|
|
missImpressions |
missed impressions |
metric |
|
|
missedPrice |
not paid money because of lost impressions due to exhausted budget or stopped schedule |
metric |
|
|
mobileFinalUrl |
Final URL |
dimension |
|
|
mobileFinalUrl |
Mobile Final URL |
dimension |
|
|
name |
Campaign name |
dimension |
|
|
name |
Group's name |
dimension |
|
|
name |
keyword itself |
dimension |
|
|
name |
sitelink itself |
dimension |
|
|
path1 |
Part path 1 |
dimension |
|
|
path2 |
Part path 2 |
dimension |
|
|
pattern |
Pattern name |
dimension |
|
|
paymentMethod |
Payment method |
dimension |
|
|
plaType |
|
dimension |
|
|
pno |
Cost Of Sale(COS) |
metric |
|
|
premiseId |
firmy premise ID for ad |
dimension |
|
|
premiseMode |
mode for firmy premise for ad |
dimension |
|
|
premiseModeId |
mode ID for firmy premise for ad |
dimension |
|
|
quality |
quality |
dimension |
|
|
qualityHistogram |
quality histogram |
dimension |
|
|
query |
query string |
dimension |
|
|
sensitivity |
ad's sensitivity |
dimension |
|
|
sensitivity |
group's sensitivity |
dimension |
|
|
shortLine |
Short line |
dimension |
|
|
startDate |
Campaign start date |
dimension |
|
|
status |
status of the ad(set by user) |
dimension |
|
|
status |
campaign status |
dimension |
|
|
status |
status |
dimension |
|
|
status |
status of the interest(set by user) |
dimension |
|
|
status |
status of the intend(set by user) |
dimension |
|
|
statusId |
status id |
dimension |
|
|
stoppedBySchedule |
missed impressions because of campaign schedule |
metric |
|
|
totalBudget |
Campaign total budget (if set; in halers) |
metric |
|
|
totalClicks |
Total allowed clicks for campaign |
metric |
|
|
totalClicksFrom |
Date from the total budget for clicks is counted |
dimension |
|
|
totalMoney |
total money paid(for clicks and impressions) |
metric |
|
|
totalMoney |
total money paid |
metric |
|
|
trackingTemplate |
Tracking template |
dimension |
|
|
transactions |
Number of transactions |
metric |
|
|
underForestThreshold |
missed impressions because of low relevancy |
metric |
|
|
underForestThreshold |
missed impressions because of low rank |
metric |
|
|
underLowerThreshold |
missed impressions because of low cpc |
metric |
|
|
underLowerThreshold |
missed impressions because of low cpc (obsolete) |
metric |
|
|
url |
keyword url |
dimension |
|
|
url |
sitelink url |
dimension |
|
|
urlId |
sitelink url id |
dimension |
|
|
user.id |
Owner's user's id. |
dimension |
|
|
value |
conversions value |
metric |
|
|
width |
Banner's width |
metric |
|