360.cn: Most-used fields#
The table below gives information about most-used fields that you can import from 360.cn. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
API name |
Adverity UI name |
Description |
Use in Adverity |
|---|---|---|---|
account_agency |
account_agency |
Name of the agency. |
dimension |
account_balance |
account_balance |
Search promotion account balance. |
metric |
account_budget |
account_budget |
Budget for Search Campaigns. |
metric |
account_category |
account_category |
Account Type description. |
dimension |
account_companyName |
account_companyName |
Listed Company name. |
dimension |
account_email |
account_email |
Mailbox. |
dimension |
account_industry1 |
account_industry1 |
The first level classification of the account. |
dimension |
account_industry2 |
account_industry2 |
The secondary classification of the account. |
dimension |
account_status |
account_status |
Account status corresponds to such values: 2 - insufficient balance 1 - reviewed 0 - unreviewed -1 - unfilled information -2 - not recharged -3 - rejected -4 - account closed -5 - pending distribution review -6 - account deleted -7 - pending sales confirmation |
metric |
account_uid |
account_uid |
The id of the account,here the real not transcoded uid is displayed. |
metric |
account_userName |
account_userName |
Account name. |
dimension |
adgroup_addTime |
adgroup_addTime |
Promotion group creation time. |
dimension |
adgroup_exactNegativeWords |
adgroup_exactNegativeWords |
Exactly matched negative keywords. |
dimension |
adgroup_id |
adgroup_id |
Id of the promotion group. |
dimension |
adgroup_name |
adgroup_name |
Promotion group name. |
dimension |
adgroup_negativeWords |
adgroup_negativeWords |
Negative keywords phrase matching. |
dimension |
adgroup_price |
adgroup_price |
Promotion group default bid. |
metric |
adgroup_status |
adgroup_status |
Promotion group status value, enable means enable, pause means pause. |
dimension |
adgroup_updateTime |
adgroup_updateTime |
Promotion group last update time. |
dimension |
avgPosition |
avgPosition |
Keywords ranking for desktop devices. |
dimension |
campaign_device |
campaign_device |
Planned devices to launch on. 0 means to launch on desktop and mobile terminals. 1 means to launch on mobile terminals only. |
dimension |
campaign_id |
campaign_id |
Promotion plan id. |
dimension |
campaign_name |
campaign_name |
Promotion plan name. |
dimension |
campaign_status |
campaign_status |
Promotion plan status, enable/pause. |
dimension |
clicks |
clicks |
Total hits for the day. |
metric |
date |
date |
Displays the date. |
dimension |
keyword_id |
keyword_id |
Keyword ID. |
dimension |
keyword_matchType |
keyword_matchType |
Keyword matching mode. |
dimension |
keyword_price |
keyword_price |
Desktop keyword bidding. |
dimension |
keyword_status |
keyword_status |
Keyword status for desktop devices, possible values: pause/enable/pending/reject/delete/ineffective. |
dimension |
keyword_tag |
keyword_tag |
Keyword tags. |
dimension |
keyword_word |
keyword_word |
Keyword text value. |
dimension |
mobileUrl |
mobileUrl |
Campaign url for mobile devices. |
dimension |
totalCost |
totalCost |
Total expenditure of the day. |
metric |
type |
type |
This parameter corresponds to the delivery terminal chosen. Empty value by the default is all devices types. Can contain specific device requests, such as: mobile, computer. |
dimension |
url |
url |
Campaign url for desktop devices. |
dimension |
views |
views |
Total impressions of the day. |
metric |