Announcements#
This page shows the announcements of the planned changes. For some of the changes, taking an action is required to avoid interruptions.
If you have any questions or require additional help, reach out to our support team at support@adverity.com.
April 2025#
API updates#
Google Ads - Version update Action required#
The Google Ads API is being updated to v19. As a result of this update, a number of fields, segments and report types will be removed. Find the full list of affected settings below.
Affected Fields (Attributes - Non-Metric data)
Campaign and Ad Group Targeting
Feed item target ad groupFeed item target ad groupExtension feed item targeted ad groupFeed item target campaignExtension feed item targeted campaignFeed item target deviceExtension feed item deviceFeed item geo target constant resource nameExtension feed item targeted geo target constantFeed item target location restrictionFeed item target keyword match typeFeed item target keyword textExtension feed item targeted keyword match typeExtension feed item targeted keyword textFeed item target statusExtension feed item statusFeed item target resource nameFeed item target IDExtension feed item targeted resource name
Feed Item Details
Feed item IDItem IDFeed item resource nameFeed item target IDFeed placeholder view resource nameFeed item start date timeFeed item end date timeFeed item start datetimeFeed item end datetimeItem stateFeed item policy infos
Location-Based Attributes
Location feed item address line 1Location feed item address line 2Location feed item business nameLocation feed item cityLocation feed item country codeLocation feed item phone numberLocation feed item postal codeLocation feed item provinceAffiliated location feed item address line 1Affiliated location feed item address line 2Affiliated location feed item business nameAffiliated location feed item chain IDAffiliated location feed item chain nameAffiliated location feed item cityAffiliated location feed item country codeAffiliated location feed item phone numberAffiliated location feed item postal codeAffiliated location feed item province
App Feed Item Details
App feed item app IDApp feed item app storeApp feed item mobile URLsApp feed item URL suffixApp feed item URLsApp feed item link textApp feed item URL template
Extension Feed Item Details
Extension feed item IDExtension feed item deviceExtension feed item end datetimeExtension feed item extension typeExtension feed item start datetimeExtension feed item statusExtension feed item targeted ad groupExtension feed item targeted campaignExtension feed item targeted geo target constantExtension feed item targeted keyword match typeExtension feed item targeted keyword textExtension feed item targeted resource nameExtension feed item target ad scheduleFeed item target ad scheduleFeed placeholder typeFeed item URL custom parameters
Promotion Feed Item Details
Promotion feed item discount modifierPromotion feed item final mobile URLsPromotion feed item final URL suffixPromotion feed item final URLsPromotion feed item language codePromotion feed item money discount (micros)Promotion feed item discount currency codePromotion feed item occasionPromotion feed item orders over amount (micros)Promotion feed item orders over currency codePromotion feed item discount (%)Promotion feed item promotion codePromotion feed item promotion end datePromotion feed item promotion start datePromotion feed item promotion targetPromotion feed item tracking URL templatePromotion feed item resource name
Price Feed Item Details
Price feed item final URL suffixPrice feed item language codePrice feed item price offeringsPrice feed item price qualifierPrice feed item URL templatePrice feed item type
Sitelink Feed Item Details
Sitelink feed item final mobile URLsSitelink feed item final URLsSitelink feed item line 1Sitelink feed item line 2Sitelink feed item link textSitelink feed item tracking URL template
Call Feed Item Details
Call feed item conversion actionCall feed item conversion reporting stateCall feed item conversion tracking disabledCall feed item country codeCall feed item phone numberCall feed item callout text
Text Message Feed Item Details
Text message feed item business nameText message feed item country codeText message feed item extension textText message feed item phone numberText message feed item text
Hotel Callout Feed Item Details
Hotel callout feed item language codeHotel callout feed item text
General Feed Item Attributes
Attribute valuesFeed IDFeed item URL custom parameters
Affected Segments
Feed placeholder type
Affected Report Types
Extensions (All types)
Call Details
Message Details
Impact on Transformations
No Action Required: If these fields are not part of your transformation setup, the updates will automatically reflect in your datastream settings after the update.
Action Required: If these fields are included in your transformation setup, please remove the deprecated fields to ensure uninterrupted functionality.
Hubspot - Endpoints update#
Following the upcoming sunset of the V1 Contact Lists API, V1 Contact List API is being replaced with V3 Lists API. Additionally, Properties endpoints (Deal, Contacts, and Companies) are being updated to V3.
Pinterest - Refresh token update#
Following the Pinterest API requirements, the connector is being updated with the new version of refresh tokens. No major changes on existing authorizations are anticipated.
Amazon DSP - Version update Action required#
The Amazon DSP API is being updated to the Reporting v3. As a result of this update, many changes will be introduced. Full list of affected fields, report types and settings is available below.
Deprecated fields
Campaign report
accept14dacceptCPA14dacceptCVR14dacceptClicks14dacceptViews14dbannerInteraction14dbannerInteractionCPA14dbannerInteractionCVR14dbannerInteractionClicks14dbannerInteractionViews14dbrandStoreEngagement1brandStoreEngagement1CPAbrandStoreEngagement1CVRbrandStoreEngagement1ClicksbrandStoreEngagement1ViewsbrandStoreEngagement2brandStoreEngagement2CPAbrandStoreEngagement2CVRbrandStoreEngagement2ClicksbrandStoreEngagement2ViewsbrandStoreEngagement3brandStoreEngagement3CPAbrandStoreEngagement3CVRbrandStoreEngagement3ClicksbrandStoreEngagement3ViewsbrandStoreEngagement4brandStoreEngagement4CPAbrandStoreEngagement4CVRbrandStoreEngagement4ClicksbrandStoreEngagement4ViewsbrandStoreEngagement5brandStoreEngagement5CPAbrandStoreEngagement5CVRbrandStoreEngagement5ClicksbrandStoreEngagement5ViewsbrandStoreEngagement6brandStoreEngagement6CPAbrandStoreEngagement6CVRbrandStoreEngagement6ClicksbrandStoreEngagement6ViewsbrandStoreEngagement7brandStoreEngagement7CPAbrandStoreEngagement7CVRbrandStoreEngagement7ClicksbrandStoreEngagement7ViewsclickOnRedirect14dclickOnRedirectCPA14dclickOnRedirectCVR14dclickOnRedirectClicks14dclickOnRedirectViews14dclickThroughsdecline14ddeclineCPA14ddeclineCVR14ddeclineClicks14ddeclineViews14ddropDownSelection14ddropDownSelectionCPA14ddropDownSelectionCVR14ddropDownSelectionClicks14ddropDownSelectionViews14deCPnewSubscribeAndSave14demailInteraction14demailInteractionCPA14demailInteractionCVR14demailInteractionClicks14demailInteractionViews14demailLoad14demailLoadCPA14demailLoadCVR14demailLoadClicks14demailLoadViews14dgameInteraction14dgameInteractionCPA14dgameInteractionCVR14dgameInteractionClicks14dgameInteractionViews14dgameLoad14dgameLoadCPA14dgameLoadCVR14dgameLoadClicks14dgameLoadViews14dhomepageVisit14dhomepageVisitCPA14dhomepageVisitCVR14dhomepageVisitClicks14dhomepageVisitViews14dmarketingLandingPage14dmarketingLandingPageCPA14dmarketingLandingPageCVR14dmarketingLandingPageClicks14dmarketingLandingPageViews14dmashupAddToCart14dmashupAddToCartCPA14dmashupAddToCartClickCVR14dmashupAddToCartClicks14dmashupAddToCartViews14dmashupAddToWishlist14dmashupAddToWishlistCPA14dmashupAddToWishlistCVR14dmashupAddToWishlistClicks14dmashupAddToWishlistViews14dmashupBackupImagemashupBackupImageCPAmashupBackupImageCVRmashupBackupImageClicksmashupBackupImageViewsmashupClickToPagemashupClickToPageCPAmashupClickToPageCVRmashupClickToPageClicksmashupClickToPageViewsmashupClipCouponClick14dmashupClipCouponClickCPA14dmashupClipCouponClickCVR14dmashupClipCouponClickClicks14dmashupClipCouponClickViews14dmashupShopNowClick14dmashupShopNowClickCPA14dmashupShopNowClickCVR14dmashupShopNowClickClicks14dmashupShopNowClickViews14dmashupSubscribeAndSave14dmashupSubscribeAndSaveCPA14dmashupSubscribeAndSaveCVR14dmashupSubscribeAndSaveClick14dmashupSubscribeAndSaveClickViews14dmessageSent14dmessageSentCPA14dmessageSentCVR14dmessageSentClicks14dmessageSentViews14dpurchaseButton14dpurchaseButtonCPA14dpurchaseButtonCVR14dpurchaseButtonClicks14dpurchaseButtonViews14dreferral14dreferralCPA14dreferralCVR14dreferralClicks14dreferralViews14dregistrationConfirmPage14dregistrationConfirmPageCPA14dregistrationConfirmPageCVR14dregistrationConfirmPageClicks14dregistrationConfirmPageViews14dregistrationForm14dregistrationFormCPA14dregistrationFormCVR14dregistrationFormClicks14dregistrationFormViews14dsignUpPage14dsignUpPageCPA14dsignUpPageCVR14dsignUpPageClicks14dsignUpPageViews14dstoreLocatorPage14dstoreLocatorPageCPA14dstoreLocatorPageCVR14dstoreLocatorPageClicks14dstoreLocatorPageViews14dsubmitButton14dsubmitButtonCPA14dsubmitButtonCVR14dsubmitButtonClicks14dsubmitButtonViews14dsubscriptionButton14dsubscriptionButtonCPA14dsubscriptionButtonCVR14dsubscriptionButtonClicks14dsubscriptionButtonViews14dsuccessPage14dsuccessPageCPA14dsuccessPageCVR14dsuccessPageClicks14dsuccessPageViews14dsurveyFinish14dsurveyFinishCPA14dsurveyFinishCVR14dsurveyFinishClicks14dsurveyFinishViews14dsurveyStart14dsurveyStartCPA14dsurveyStartCVR14dsurveyStartClicks14dsurveyStartViews14dthankYouPage14dthankYouPageCPA14dthankYouPageCVR14dthankYouPageClicks14dthankYouPageViews14dvideoCompletedvideoCompletedCPAvideoCompletedCVRvideoCompletedViewsvideoEndClicksvideoStartedvideoStartedCPAvideoStartedCVRvideoStartedClicksvideoStartedViewswidgetInteraction14dwidgetInteractionCPA14dwidgetInteractionCVR14dwidgetInteractionClicks14dwidgetInteractionViews14dwidgetLoad14dwidgetLoadCPA14dwidgetLoadCVR14dwidgetLoadClicks14dwidgetLoadViews14d
Inventory report
accept14dacceptCPA14dacceptCVR14dacceptClicks14dacceptViews14damazonOmnichannelMetricsFeebannerInteraction14dbannerInteractionCPA14dbannerInteractionCVR14dbannerInteractionClicks14dbannerInteractionViews14dbrandStoreEngagement1brandStoreEngagement1CPAbrandStoreEngagement1CVRbrandStoreEngagement1ClicksbrandStoreEngagement1ViewsbrandStoreEngagement2brandStoreEngagement2CPAbrandStoreEngagement2CVRbrandStoreEngagement2ClicksbrandStoreEngagement2ViewsbrandStoreEngagement3brandStoreEngagement3CPAbrandStoreEngagement3CVRbrandStoreEngagement3ClicksbrandStoreEngagement3ViewsbrandStoreEngagement4brandStoreEngagement4CPAbrandStoreEngagement4CVRbrandStoreEngagement4ClicksbrandStoreEngagement4ViewsbrandStoreEngagement5brandStoreEngagement5CPAbrandStoreEngagement5CVRbrandStoreEngagement5ClicksbrandStoreEngagement5ViewsbrandStoreEngagement6brandStoreEngagement6CPAbrandStoreEngagement6CVRbrandStoreEngagement6ClicksbrandStoreEngagement6ViewsbrandStoreEngagement7brandStoreEngagement7CPAbrandStoreEngagement7CVRbrandStoreEngagement7ClicksbrandStoreEngagement7ViewsclickOnRedirect14dclickOnRedirectCPA14dclickOnRedirectCVR14dclickOnRedirectClicks14dclickOnRedirectViews14dclickThroughsdecline14ddeclineCPA14ddeclineCVR14ddeclineClicks14ddeclineViews14ddropDownSelection14ddropDownSelectionCPA14ddropDownSelectionCVR14ddropDownSelectionClicks14ddropDownSelectionViews14deCPnewSubscribeAndSave14demailInteraction14demailInteractionCPA14demailInteractionCVR14demailInteractionClicks14demailInteractionViews14demailLoad14demailLoadCPA14demailLoadCVR14demailLoadClicks14demailLoadViews14dgameInteraction14dgameInteractionCPA14dgameInteractionCVR14dgameInteractionClicks14dgameInteractionViews14dgameLoad14dgameLoadCPA14dgameLoadCVR14dgameLoadClicks14dgameLoadViews14dhomepageVisit14dhomepageVisitCPA14dhomepageVisitCVR14dhomepageVisitClicks14dhomepageVisitViews14dmarketingLandingPage14dmarketingLandingPageCPA14dmarketingLandingPageCVR14dmarketingLandingPageClicks14dmarketingLandingPageViews14dmashupAddToCart14dmashupAddToCartCPA14dmashupAddToCartClickCVR14dmashupAddToCartClicks14dmashupAddToCartViews14dmashupAddToWishlist14dmashupAddToWishlistCPA14dmashupAddToWishlistCVR14dmashupAddToWishlistClicks14dmashupAddToWishlistViews14dmashupBackupImagemashupBackupImageCPAmashupBackupImageCVRmashupBackupImageClicksmashupBackupImageViewsmashupClickToPagemashupClickToPageCPAmashupClickToPageCVRmashupClickToPageClicksmashupClickToPageViewsmashupClipCouponClick14dmashupClipCouponClickCPA14dmashupClipCouponClickCVR14dmashupClipCouponClickClicks14dmashupClipCouponClickViews14dmashupShopNowClick14dmashupShopNowClickCPA14dmashupShopNowClickCVR14dmashupShopNowClickClicks14dmashupShopNowClickViews14dmashupSubscribeAndSave14dmashupSubscribeAndSaveCPA14dmashupSubscribeAndSaveCVR14dmashupSubscribeAndSaveClick14dmashupSubscribeAndSaveClickViews14dmessageSent14dmessageSentCPA14dmessageSentCVR14dmessageSentClicks14dmessageSentViews14dpercentOfPurchasesNewToBrand14dpurchaseButton14dpurchaseButtonCPA14dpurchaseButtonCVR14dpurchaseButtonClicks14dpurchaseButtonViews14dreferral14dreferralCPA14dreferralCVR14dreferralClicks14dreferralViews14dregistrationConfirmPage14dregistrationConfirmPageCPA14dregistrationConfirmPageCVR14dregistrationConfirmPageClicks14dregistrationConfirmPageViews14dregistrationForm14dregistrationFormCPA14dregistrationFormCVR14dregistrationFormClicks14dregistrationFormViews14dsignUp14dsignUpClicks14dsignUpPage14dsignUpPageCPA14dsignUpPageCVR14dsignUpPageClicks14dsignUpPageViews14dstoreLocatorPage14dstoreLocatorPageCPA14dstoreLocatorPageCVR14dstoreLocatorPageClicks14dstoreLocatorPageViews14dsubmitButton14dsubmitButtonCPA14dsubmitButtonCVR14dsubmitButtonClicks14dsubmitButtonViews14dsubscriptionButton14dsubscriptionButtonCPA14dsubscriptionButtonCVR14dsubscriptionButtonClicks14dsubscriptionButtonViews14dsuccessPage14dsuccessPageCPA14dsuccessPageCVR14dsuccessPageClicks14dsuccessPageViews14dsurveyFinish14dsurveyFinishCPA14dsurveyFinishCVR14dsurveyFinishClicks14dsurveyFinishViews14dsurveyStart14dsurveyStartCPA14dsurveyStartCVR14dsurveyStartClicks14dsurveyStartViews14dthankYouPage14dthankYouPageCPA14dthankYouPageCVR14dthankYouPageClicks14dthankYouPageViews14dtotalPercentOfPurchasesNewToBrand14dvideoCompletedvideoCompletedCPAvideoCompletedCVRvideoCompletedViewsvideoEndClicksvideoStartedvideoStartedCPAvideoStartedCVRvideoStartedClicksvideoStartedViewswidgetInteraction14dwidgetInteractionCPA14dwidgetInteractionCVR14dwidgetInteractionClicks14dwidgetInteractionViews14dwidgetLoad14dwidgetLoadCPA14dwidgetLoadCVR14dwidgetLoadClicks14dwidgetLoadViews14d
Audience report
amazonOmnichannelMetricsFeeeCPnewSubscribeAndSave14dinvalidClickThroughsRateoffAmazonCPA14doffAmazonCVR14doffAmazonConversions14doffAmazonPurchaseRate14doffAmazonPurchases14dsignUp14dsignUpClicks14d
Products report
brandHaloTotalNewToBrandSales14dbrandHaloTotalNewToBrandUnitsSold14dbrandHaloTotalSales14dbrandHaloTotalUnitsSold14dnewToBrandProductSales14dsales14dtotalSales14d
Technology report
accept14dacceptClicks14dacceptViews14dagencyFeebannerInteraction14dbannerInteractionClicks14dbannerInteractionViews14dbrandStoreEngagement1brandStoreEngagement1ClicksbrandStoreEngagement1ViewsbrandStoreEngagement2brandStoreEngagement2ClicksbrandStoreEngagement2ViewsbrandStoreEngagement3brandStoreEngagement3ClicksbrandStoreEngagement3ViewsbrandStoreEngagement4brandStoreEngagement4ClicksbrandStoreEngagement4ViewsbrandStoreEngagement5brandStoreEngagement5ClicksbrandStoreEngagement5ViewsbrandStoreEngagement6brandStoreEngagement6ClicksbrandStoreEngagement6ViewsbrandStoreEngagement7brandStoreEngagement7ClicksbrandStoreEngagement7ViewscheckoutCPA14dcheckoutCVR14dclickOnRedirect14dclickOnRedirectClicks14dclickOnRedirectViews14dclickThroughscombinedProductSalescombinedPurchasescombinedPurchasesClickscombinedPurchasesViewscombinedUnitsSoldcontactCPA14dcontactCVR14ddecline14ddeclineClicks14ddeclineViews14ddropDownSelection14ddropDownSelectionClicks14ddropDownSelectionViews14demailInteraction14demailInteractionClicks14demailInteractionViews14demailLoad14demailLoadClicks14demailLoadViews14dgameInteraction14dgameInteractionClicks14dgameInteractionViews14dgameLoad14dgameLoadClicks14dgameLoadViews14dgrossClickThroughsgrossImpressionshomepageVisit14dhomepageVisitClicks14dhomepageVisitViews14dinvalidClickThroughsinvalidClickThroughsRateinvalidImpressionRateinvalidImpressionsleadCPA14dleadCVR14dmarketingLandingPage14dmarketingLandingPageClicks14dmarketingLandingPageViews14dmashupAddToCart14dmashupAddToCartClicks14dmashupAddToCartViews14dmashupAddToWishlist14dmashupAddToWishlistClicks14dmashupAddToWishlistViews14dmashupBackupImagemashupBackupImageClicksmashupBackupImageViewsmashupClickToPagemashupClickToPageClicksmashupClickToPageViewsmashupClipCouponClick14dmashupClipCouponClickClicks14dmashupClipCouponClickViews14dmashupShopNowClick14dmashupShopNowClickClicks14dmashupShopNowClickViews14dmashupSubscribeAndSave14dmashupSubscribeAndSaveClick14dmashupSubscribeAndSaveClickViews14dmessageSent14dmessageSentClicks14dmessageSentViews14dnewToBrandProductSales14dnewToBrandUnitsSold14doffAmazonConversions14doffAmazonPurchases14dotherCPA14dotherCVR14dpageViewCPA14dpageViewCVR14dpurchaseButton14dpurchaseButtonClicks14dpurchaseButtonViews14dreferral14dreferralClicks14dreferralViews14dregistrationConfirmPage14dregistrationConfirmPageClicks14dregistrationConfirmPageViews14dregistrationForm14dregistrationFormClicks14dregistrationFormViews14dsales14dsearchCPA14dsearchCVR14dsignUp14dsignUpClicks14dsignUpPage14dsignUpPageClicks14dsignUpPageViews14dstoreLocatorPage14dstoreLocatorPageClicks14dstoreLocatorPageViews14dsubmitButton14dsubmitButtonClicks14dsubmitButtonViews14dsubscriptionButton14dsubscriptionButtonClicks14dsubscriptionButtonViews14dsuccessPage14dsuccessPageClicks14dsuccessPageViews14dsurveyFinish14dsurveyFinishClicks14dsurveyFinishViews14dsurveyStart14dsurveyStartClicks14dsurveyStartViews14dthankYouPage14dthankYouPageClicks14dthankYouPageViews14dunitsSold14dvideoCompletedvideoCompletedViewsvideoEndClicksvideoStartedvideoStartedClicksvideoStartedViewsviewableImpressionswidgetInteraction14dwidgetInteractionClicks14dwidgetInteractionViews14dwidgetLoad14dwidgetLoadClicks14dwidgetLoadViews14d
Geography report
accept14dacceptClicks14dacceptViews14dbannerInteraction14dbannerInteractionClicks14dbannerInteractionViews14dbrandStoreEngagement1brandStoreEngagement1ClicksbrandStoreEngagement1ViewsbrandStoreEngagement2brandStoreEngagement2ClicksbrandStoreEngagement2ViewsbrandStoreEngagement3brandStoreEngagement3ClicksbrandStoreEngagement3ViewsbrandStoreEngagement4brandStoreEngagement4ClicksbrandStoreEngagement4ViewsbrandStoreEngagement5brandStoreEngagement5ClicksbrandStoreEngagement5ViewsbrandStoreEngagement6brandStoreEngagement6ClicksbrandStoreEngagement6ViewsbrandStoreEngagement7brandStoreEngagement7ClicksbrandStoreEngagement7ViewscheckoutCPA14dcheckoutCVR14dclickOnRedirect14dclickOnRedirectClicks14dclickOnRedirectViews14dclickThroughscontactCPA14dcontactCVR14ddecline14ddeclineClicks14ddeclineViews14ddropDownSelection14ddropDownSelectionClicks14ddropDownSelectionViews14demailInteraction14demailInteractionClicks14demailInteractionViews14demailLoad14demailLoadClicks14demailLoadViews14dgameInteraction14dgameInteractionClicks14dgameInteractionViews14dgameLoad14dgameLoadClicks14dgameLoadViews14dhomepageVisit14dhomepageVisitClicks14dhomepageVisitViews14dleadCPA14dleadCVR14dmarketingLandingPage14dmarketingLandingPageClicks14dmarketingLandingPageViews14dmashupAddToCart14dmashupAddToCartClicks14dmashupAddToCartViews14dmashupAddToWishlist14dmashupAddToWishlistClicks14dmashupAddToWishlistViews14dmashupBackupImagemashupBackupImageClicksmashupBackupImageViewsmashupClickToPagemashupClickToPageClicksmashupClickToPageViewsmashupClipCouponClick14dmashupClipCouponClickClicks14dmashupClipCouponClickViews14dmashupShopNowClick14dmashupShopNowClickClicks14dmashupShopNowClickViews14dmashupSubscribeAndSave14dmashupSubscribeAndSaveClick14dmashupSubscribeAndSaveClickViews14dmessageSent14dmessageSentClicks14dmessageSentViews14dnewToBrandProductSales14doffAmazonConversions14doffAmazonPurchases14dotherCPA14dotherCVR14dpageViewCPA14dpageViewCVR14dpurchaseButton14dpurchaseButtonClicks14dpurchaseButtonViews14dreferral14dreferralClicks14dreferralViews14dregistrationConfirmPage14dregistrationConfirmPageClicks14dregistrationConfirmPageViews14dregistrationForm14dregistrationFormClicks14dregistrationFormViews14dsales14dsearchCPA14dsearchCVR14dsignUp14dsignUpClicks14dsignUpPage14dsignUpPageClicks14dsignUpPageViews14dstoreLocatorPage14dstoreLocatorPageClicks14dstoreLocatorPageViews14dsubmitButton14dsubmitButtonClicks14dsubmitButtonViews14dsubscriptionButton14dsubscriptionButtonClicks14dsubscriptionButtonViews14dsuccessPage14dsuccessPageClicks14dsuccessPageViews14dsurveyFinish14dsurveyFinishClicks14dsurveyFinishViews14dsurveyStart14dsurveyStartClicks14dsurveyStartViews14dthankYouPage14dthankYouPageClicks14dthankYouPageViews14dvideoCompletedvideoCompletedViewsvideoEndClicksvideoStartedvideoStartedClicksvideoStartedViewswidgetInteraction14dwidgetInteractionClicks14dwidgetInteractionViews14dwidgetLoad14dwidgetLoadClicks14dwidgetLoadViews14d
Renamed fields
Campaign report
CTRtoclickThroughRateROAS14dtoROASaddToWatchlist14dtoaddToWatchlistaddToWatchlistCPA14dtoeCPAddToWatchlistaddToWatchlistCVR14dtoaddToWatchlistRateaddToWatchlistClicks14dtoaddToWatchlistClicksaddToWatchlistViews14dtoaddToWatchlistViewsaddedToShoppingCart14dtoaddToShoppingCartaddedToShoppingCartCPA14dtoaddToShoppingCartCPAaddedToShoppingCartCVR14dtoaddToShoppingCartCVRaddedToShoppingCartClicks14dtoaddToShoppingCartClicksaddedToShoppingCartViews14dtoaddToShoppingCartViewsamazonAudienceFeetoamazonDSPAudienceFeeamazonOmnichannelMetricsFeetoomnichannelMetricsFeeamazonPlatformFeetoamazonDSPConsoleFeeapplication14dtoapplicationapplicationCPA14dtoapplicationCPAapplicationCVR14dtoapplicationCVRapplicationClicks14dtoapplicationClicksapplicationViews14dtoapplicationViewsatc14dtoaddToCartatcClicks14dtoaddToCartClicksatcViews14dtoaddToCartViewsatcr14dtoaddToCartRateatl14dtoaddToListatlClicks14dtoaddToListClicksatlViews14dtoaddToListViewsatlr14dtoaddToListRatebrandSearch14dtobrandSearchesbrandSearchCPA14dtoeCPBrandSearchbrandSearchClicks14dtobrandSearchesClicksbrandSearchRate14dtobrandSearchRatebrandSearchViews14dtobrandSearchesViewscheckout14dtocheckoutcheckoutCPA14dtocheckoutCPAcheckoutCVR14dtocheckoutCVRcheckoutClicks14dtocheckoutClickscheckoutViews14dtocheckoutViewscontact14dtocontactcontactCPA14dtocontactCPAcontactCVR14dtocontactCVRcontactClicks14dtocontactClickscontactViews14dtocontactViewsdownloadedVideoPlayRate14dtodownloadedVideoPlayRatedownloadedVideoPlays14dtodownloadedVideoPlaysdownloadedVideoPlaysClicks14dtodownloadedVideoPlaysClicksdownloadedVideoPlaysViews14dtodownloadedVideoPlaysViewsdpv14dtodetailPageViewsdpvClicks14dtodetailPageViewClicksdpvViews14dtodetailPageViewViewsdpvr14dtodetailPageViewRateeCPAtc14dtoeCPAddToCarteCPAtl14dtoeCPAddtoListeCPDPV14dtoeCPDetailPageVieweCPDVP14dtoeCPDownloadedVideoPlayseCPP14dtoeCPPeCPPRPV14dtoeCPProductReviewPageVisiteCPPT14dtoeCPPlayTrailereCPVS14dtoeCPVideoStreameCPnewSubscribeAndSave14dtoeCPSubscribeAndSaveeRPM14dtoeRPMecpr14dtoeCPRentalecpvctoeCPVideoAdCompletionecpvd14dtoeCPVideoDownloadinvalidClickThroughsRatetoinvalidClickThroughRatelead14dtoleadleadCPA14dtoleadCPAleadCVR14dtoleadCVRleadClicks14dtoleadClicksleadViews14dtoleadViewsmobileAppFirstStartCVR14dtomobileAppFirstStartCVRmobileAppFirstStartClicks14dtomobileAppFirstStartClicksmobileAppFirstStartViews14dtomobileAppFirstStartViewsmobileAppFirstStarts14dtomobileAppFirstStartsmobileAppFirstStartsCPA14dtomobileAppFirstStartCPAnewSubscribeAndSave14dtonewSubscribeAndSavenewSubscribeAndSaveClicks14dtonewSubscribeAndSaveClicksnewSubscribeAndSaveRate14dtonewSubscribeAndSaveRatenewSubscribeAndSaveViews14dtonewSubscribeAndSaveViewsnewToBrandECPP14dtoNewToBrandECPPnewToBrandERPM14dtonewToBrandERPMnewToBrandProductSales14dtonewToBrandProductSalesnewToBrandPurchaseRate14dtonewToBrandPurchaseRatenewToBrandPurchases14dtonewToBrandPurchasesnewToBrandPurchasesClicks14dtonewToBrandPurchasesClicksnewToBrandPurchasesViews14dtonewToBrandPurchasesViewsnewToBrandROAS14dtonewToBrandROASnewToBrandUnitsSold14dtonewToBrandUnitsSoldoffAmazonCPA14dtooffAmazonCPAoffAmazonCVR14dtooffAmazonCVRoffAmazonClicks14dtooffAmazonClicksoffAmazonConversions14dtooffAmazonConversionsoffAmazonECPP14dtooffAmazonECPPoffAmazonERPM14dtooffAmazonERPMoffAmazonProductSales14dtooffAmazonProductSalesoffAmazonPurchaseRate14dtooffAmazonPurchaseRateoffAmazonPurchases14dtooffAmazonPurchasesoffAmazonPurchasesClicks14dtooffAmazonPurchasesClicksoffAmazonPurchasesViews14dtooffAmazonPurchasesViewsoffAmazonROAS14dtooffAmazonROASoffAmazonUnitsSold14dtooffAmazonUnitsSoldoffAmazonViews14dtooffAmazonViewsother14dtootherotherCPA14dtootherCPAotherCVR14dtootherCVRotherClicks14dtootherClicksotherViews14dtootherViewspRPV14dtoproductReviewPageVisitspRPVClicks14dtoproductReviewPageVisitsClickspRPVViews14dtoproductReviewPageVisitsViewspRPVr14dtoproductReviewPageVisitRatepageView14dtopageViewspageViewCPA14dtopageViewCPApageViewCVR14dtopageViewCVRpageViewClicks14dtopageViewClickspageViewViews14dtopageViewViewspercentOfPurchasesNewToBrand14dtonewToBrandPurchasesPercentageplayTrailerRate14dtoplayTrailerRateplayTrailers14dtoplayTrailersplayTrailersViews14dtoplayTrailersViewsplayerTrailersClicks14dtoplayTrailersClickspurchaseRate14dtopurchaseRatepurchases14dtopurchasespurchasesClicks14dtopurchasesClickspurchasesViews14dtopurchasesViewsrentalRate14dtorentalRaterentals14dtorentalsrentalsClicks14dtorentalsClicksrentalsViews14dtorentalsViewssales14dtosalessearch14dtosearchsearchCPA14dtosearchCPAsearchCVR14dtosearchCVRsearchClicks14dtosearchClickssearchViews14dtosearchViewssignUp14dtosignUpsignUpCPA14dtosignUpCPAsignUpCVR14dtosignUpCVRsignUpClicks14dtosignUpClickssignUpViews14dtosignUpViewssubscribe14dtosubscribesubscribeCPA14dtosubscribeCPAsubscribeCVR14dtosubscribeCVRsubscribeClicks14dtosubscribeClickssubscribeViews14dtosubscribeViewstotalAddToCart14dtototalAddToCarttotalAddToCartCPA14dtototalECPAddtoCarttotalAddToCartCVR14dtototalAddToCartRatetotalAddToCartClicks14dtototalAddToCartClickstotalAddToCartViews14dtototalAddToCartViewstotalAddToList14dtototalAddToListtotalAddToListCPA14dtototalECPAddToListtotalAddToListCVR14dtototalAddToListRatetotalAddToListClicks14dtototalAddToListClickstotalAddToListViews14dtototalAddToListViewstotalDetaiPageViewCPA14dtototalECPDetailPageViewtotalDetailPageClicks14dtototalDetailPageViewClickstotalDetailPageViewViews14dtototalDetailPageViewViewstotalDetailPageViews14dtototalDetailPageViewtotalDetailPageViewsCVR14dtototalDetailPageViewRatetotalECPP14dtototalECPPtotalECPPRPV14dtototalECPProductReviewPageVisittotalERPM14dtototalERPMtotalNewToBrandECPP14dtototalNewtoBrandECPPtotalNewToBrandERPM14dtototalNewtoBrandERPMtotalNewToBrandProductSales14dtototalNewtoBrandSalestotalNewToBrandPurchaseRate14dtototalNewtoBrandPurchaseRatetotalNewToBrandPurchases14dtototalNewtoBrandPurchasestotalNewToBrandPurchasesClicks14dtototalNewtoBrandPurchasesClickstotalNewToBrandPurchasesViews14dtototalNewtoBrandPurchasesViewstotalNewToBrandROAS14dtototalNewtoBrandROAStotalNewToBrandUnitsSold14dtototalNewToBrandUnitsSoldtotalPRPV14dtototalProductReviewPageVisitstotalPRPVClicks14dtototalProductReviewPageVisitsClickstotalPRPVViews14dtototalProductReviewPageVisitsViewstotalPRPVr14dtototalProductReviewPageVisitRatetotalPercentOfPurchasesNewToBrand14dtototalNewToBrandPurchasesPercentagetotalPurchaseRate14dtototalPurchaseRatetotalPurchases14dtototalPurchasestotalPurchasesClicks14dtototalPurchasesClickstotalPurchasesViews14dtototalPurchasesViewstotalROAS14dtototalROAStotalSales14dtototalSalestotalSubscribeAndSaveSubscriptionCPA14dtototalECPSubscribeAndSavetotalSubscribeAndSaveSubscriptionCVR14dtototalSubscribeAndSaveRatetotalSubscribeAndSaveSubscriptionClicks14dtototalSubscribeAndSaveClickstotalSubscribeAndSaveSubscriptionViews14dtototalSubscribeAndSaveViewstotalSubscribeAndSaveSubscriptions14dtototalSubscribeAndSavetotalUnitsSold14dtototalUnitsSoldunitsSold14dtounitsSoldvideoCompletetovideoAdCompletevideoCompletionRatetovideoAdCompletionRatevideoDownloadRate14dtovideoDownloadRatevideoDownloads14dtovideoDownloadsvideoDownloadsClicks14dtovideoDownloadsClicksvideoDownloadsViews14dtovideoDownloadsViewsvideoFirstQuartiletovideoAdFirstQuartilevideoMidpointtovideoAdMidpointvideoMutetovideoAdMutevideoPausetovideoAdPausevideoResumetovideoAdResumevideoStarttovideoAdStartvideoStreams14dtovideoStreamsvideoStreamsClicks14dtovideoStreamsClicksvideoStreamsRate14dtovideoStreamsRatevideoStreamsViews14dtovideoStreamsViewsvideoThirdQuartiletovideoAdThirdQuartilevideoUnmutetovideoAdUnmute
Inventory report
CTRtoclickThroughRateROAS14dtoROASaddToWatchlist14dtoaddToWatchlistaddToWatchlistCPA14dtoeCPAddToWatchlistaddToWatchlistCVR14dtoaddToWatchlistRateaddToWatchlistClicks14dtoaddToWatchlistClicksaddToWatchlistViews14dtoaddToWatchlistViewsaddedToShoppingCart14dtoaddToShoppingCartaddedToShoppingCartCPA14dtoaddToShoppingCartCPAaddedToShoppingCartCVR14dtoaddToShoppingCartCVRaddedToShoppingCartClicks14dtoaddToShoppingCartClicksaddedToShoppingCartViews14dtoaddToShoppingCartViewsamazonAudienceFeetoamazonDSPAudienceFeeamazonOmnichannelMetricsFeetoomnichannelMetricsFeeamazonPlatformFeetoamazonDSPConsoleFeeapplication14dtoapplicationapplicationCPA14dtoapplicationCPAapplicationCVR14dtoapplicationCVRapplicationClicks14dtoapplicationClicksapplicationViews14dtoapplicationViewsatc14dtoaddToCartatcClicks14dtoaddToCartClicksatcViews14dtoaddToCartViewsatcr14dtoaddToCartRateatl14dtoaddToListatlClicks14dtoaddToListClicksatlViews14dtoaddToListViewsatlr14dtoaddToListRatebrandSearch14dtobrandSearchesbrandSearchCPA14dtoeCPBrandSearchbrandSearchClicks14dtobrandSearchesClicksbrandSearchRate14dtobrandSearchRatebrandSearchViews14dtobrandSearchesViewscheckout14dtocheckoutcheckoutCPA14dtocheckoutCPAcheckoutCVR14dtocheckoutCVRcheckoutClicks14dtocheckoutClickscheckoutViews14dtocheckoutViewscontact14dtocontactcontactCPA14dtocontactCPAcontactCVR14dtocontactCVRcontactClicks14dtocontactClickscontactViews14dtocontactViewsdownloadedVideoPlayRate14dtodownloadedVideoPlayRatedownloadedVideoPlays14dtodownloadedVideoPlaysdownloadedVideoPlaysClicks14dtodownloadedVideoPlaysClicksdownloadedVideoPlaysViews14dtodownloadedVideoPlaysViewsdpv14dtodetailPageViewsdpvClicks14dtodetailPageViewClicksdpvViews14dtodetailPageViewViewsdpvr14dtodetailPageViewRateeCPAtc14dtoeCPAddToCarteCPAtl14dtoeCPAddtoListeCPDPV14dtoeCPDetailPageVieweCPDVP14dtoeCPDownloadedVideoPlayseCPP14dtoeCPPeCPPRPV14dtoeCPProductReviewPageVisiteCPPT14dtoeCPPlayTrailereCPVS14dtoeCPVideoStreameCPnewSubscribeAndSave14dtoeCPSubscribeAndSaveeRPM14dtoeRPMecpr14dtoeCPRentalecpvctoeCPVideoAdCompletionecpvd14dtoeCPVideoDownloadinvalidClickThroughsRatetoinvalidClickThroughRatelead14dtoleadleadCPA14dtoleadCPAleadCVR14dtoleadCVRleadClicks14dtoleadClicksleadViews14dtoleadViewsmobileAppFirstStartCVR14dtomobileAppFirstStartCVRmobileAppFirstStartClicks14dtomobileAppFirstStartClicksmobileAppFirstStartViews14dtomobileAppFirstStartViewsmobileAppFirstStarts14dtomobileAppFirstStartsmobileAppFirstStartsCPA14dtomobileAppFirstStartCPAnewSubscribeAndSave14dtonewSubscribeAndSavenewSubscribeAndSaveClicks14dtonewSubscribeAndSaveClicksnewSubscribeAndSaveRate14dtonewSubscribeAndSaveRatenewSubscribeAndSaveViews14dtonewSubscribeAndSaveViewsnewToBrandECPP14dtoNewToBrandECPPnewToBrandERPM14dtonewToBrandERPMnewToBrandProductSales14dtonewToBrandProductSalesnewToBrandPurchaseRate14dtonewToBrandPurchaseRatenewToBrandPurchases14dtonewToBrandPurchasesnewToBrandPurchasesClicks14dtonewToBrandPurchasesClicksnewToBrandPurchasesViews14dtonewToBrandPurchasesViewsnewToBrandROAS14dtonewToBrandROASnewToBrandUnitsSold14dtonewToBrandUnitsSoldoffAmazonCPA14dtooffAmazonCPAoffAmazonCVR14dtooffAmazonCVRoffAmazonClicks14dtooffAmazonClicksoffAmazonConversions14dtooffAmazonConversionsoffAmazonECPP14dtooffAmazonECPPoffAmazonERPM14dtooffAmazonERPMoffAmazonProductSales14dtooffAmazonProductSalesoffAmazonPurchaseRate14dtooffAmazonPurchaseRateoffAmazonPurchases14dtooffAmazonPurchasesoffAmazonPurchasesClicks14dtooffAmazonPurchasesClicksoffAmazonPurchasesViews14dtooffAmazonPurchasesViewsoffAmazonROAS14dtooffAmazonROASoffAmazonUnitsSold14dtooffAmazonUnitsSoldoffAmazonViews14dtooffAmazonViewsother14dtootherotherCPA14dtootherCPAotherCVR14dtootherCVRotherClicks14dtootherClicksotherViews14dtootherViewspRPV14dtoproductReviewPageVisitspRPVClicks14dtoproductReviewPageVisitsClickspRPVViews14dtoproductReviewPageVisitsViewspRPVr14dtoproductReviewPageVisitRatepageView14dtopageViewspageViewCPA14dtopageViewCPApageViewCVR14dtopageViewCVRpageViewClicks14dtopageViewClickspageViewViews14dtopageViewViewspercentOfPurchasesNewToBrand14dtonewToBrandPurchasesPercentageplacementNametoplacementplayTrailerRate14dtoplayTrailerRateplayTrailers14dtoplayTrailersplayTrailersViews14dtoplayTrailersViewsplayerTrailersClicks14dtoplayTrailersClickspurchaseRate14dtopurchaseRatepurchases14dtopurchasespurchasesClicks14dtopurchasesClickspurchasesViews14dtopurchasesViewsrentalRate14dtorentalRaterentals14dtorentalsrentalsClicks14dtorentalsClicksrentalsViews14dtorentalsViewssales14dtosalessearch14dtosearchsearchCPA14dtosearchCPAsearchCVR14dtosearchCVRsearchClicks14dtosearchClickssearchViews14dtosearchViewssignUp14dtosignUpsignUpCPA14dtosignUpCPAsignUpCVR14dtosignUpCVRsignUpClicks14dtosignUpClickssignUpViews14dtosignUpViewssubscribe14dtosubscribesubscribeCPA14dtosubscribeCPAsubscribeCVR14dtosubscribeCVRsubscribeClicks14dtosubscribeClickssubscribeViews14dtosubscribeViewstotalAddToCart14dtototalAddToCarttotalAddToCartCPA14dtototalECPAddtoCarttotalAddToCartCVR14dtototalAddToCartRatetotalAddToCartClicks14dtototalAddToCartClickstotalAddToCartViews14dtototalAddToCartViewstotalAddToList14dtototalAddToListtotalAddToListCPA14dtototalECPAddToListtotalAddToListCVR14dtototalAddToListRatetotalAddToListClicks14dtototalAddToListClickstotalAddToListViews14dtototalAddToListViewstotalDetaiPageViewCPA14dtototalECPDetailPageViewtotalDetailPageClicks14dtototalDetailPageViewClickstotalDetailPageViewViews14dtototalDetailPageViewViewstotalDetailPageViews14dtototalDetailPageViewtotalDetailPageViewsCVR14dtototalDetailPageViewRatetotalECPP14dtototalECPPtotalECPPRPV14dtototalECPProductReviewPageVisittotalERPM14dtototalERPMtotalNewToBrandECPP14dtototalNewtoBrandECPPtotalNewToBrandERPM14dtototalNewtoBrandERPMtotalNewToBrandProductSales14dtototalNewtoBrandSalestotalNewToBrandPurchaseRate14dtototalNewtoBrandPurchaseRatetotalNewToBrandPurchases14dtototalNewtoBrandPurchasestotalNewToBrandPurchasesClicks14dtototalNewtoBrandPurchasesClickstotalNewToBrandPurchasesViews14dtototalNewtoBrandPurchasesViewstotalNewToBrandROAS14dtototalNewtoBrandROAStotalNewToBrandUnitsSold14dtototalNewtoBrandUnitsSoldunitsSold14dtounitsSoldvideoCompletetovideoAdCompletevideoCompletionRatetovideoAdCompletionRatevideoDownloadRate14dtovideoDownloadRatevideoDownloads14dtovideoDownloadsvideoDownloadsClicks14dtovideoDownloadsClicksvideoDownloadsViews14dtovideoDownloadsViewsvideoFirstQuartiletovideoAdFirstQuartilevideoMidpointtovideoAdMidpointvideoMutetovideoAdMutevideoPausetovideoAdPausevideoResumetovideoAdResumevideoStarttovideoAdStartvideoStreams14dtovideoStreamsvideoStreamsClicks14dtovideoStreamsClicksvideoStreamsRate14dtovideoStreamsRatevideoStreamsViews14dtovideoStreamsViewsvideoThirdQuartiletovideoAdThirdQuartilevideoUnmutetovideoAdUnmute
Audience report
addToWatchlist14dtoaddToWatchlistaddToWatchlistCPA14dtoeCPAddToWatchlistaddToWatchlistCVR14dtoaddToWatchlistRateaddToWatchlistClicks14dtoaddToWatchlistClicksaddToWatchlistViews14dtoaddToWatchlistViewsaddedToShoppingCart14dtoaddToShoppingCartaddedToShoppingCartCPA14dtoaddToShoppingCartCPAaddedToShoppingCartCVR14dtoaddToShoppingCartCVRaddedToShoppingCartClicks14dtoaddToShoppingCartClicksaddedToShoppingCartViews14dtoaddToShoppingCartViewsamazonAudienceFeetoamazonDSPAudienceFeeamazonOmnichannelMetricsFeetoomnichannelMetricsFeeamazonPlatformFeetoamazonDSPConsoleFeeapplication14dtoapplicationapplicationCPA14dtoapplicationCPAapplicationCVR14dtoapplicationCVRapplicationClicks14dtoapplicationClicksapplicationViews14dtoapplicationViewsatc14dtoaddToCartatcClicks14dtoaddToCartClicksatcViews14dtoaddToCartViewsatcr14dtoaddToCartRateatl14dtoaddToListatlClicks14dtoaddToListClicksatlViews14dtoaddToListViewsatlr14dtoaddToListRatebrandSearch14dtobrandSearchesbrandSearchCPA14dtoeCPBrandSearchbrandSearchClicks14dtobrandSearchesClicksbrandSearchRate14dtobrandSearchRatebrandSearchViews14dtobrandSearchesViewscheckout14dtocheckoutcheckoutCPA14dtocheckoutCPAcheckoutCVR14dtocheckoutCVRcheckoutClicks14dtocheckoutClickscheckoutViews14dtocheckoutViewscontact14dtocontactcontactCPA14dtocontactCPAcontactCVR14dtocontactCVRcontactClicks14dtocontactClickscontactViews14dtocontactViewsCTRtoclickThroughRatedownloadedVideoPlayRate14dtodownloadedVideoPlayRatedownloadedVideoPlays14dtodownloadedVideoPlaysdownloadedVideoPlaysClicks14dtodownloadedVideoPlaysClicksdownloadedVideoPlaysViews14dtodownloadedVideoPlaysViewsdpv14dtodetailPageViewsdpvClicks14dtodetailPageViewClicksdpvViews14dtodetailPageViewViewsdpvr14dtodetailPageViewRateeCPAtc14dtoeCPAddToCarteCPAtl14dtoeCPAddtoListeCPDPV14dtoeCPDetailPageVieweCPDVP14dtoeCPDownloadedVideoPlayseCPP14dtoeCPPeCPPRPV14dtoeCPProductReviewPageVisiteCPPT14dtoeCPPlayTrailereCPVS14dtoeCPVideoStreameCPnewSubscribeAndSave14dtoeCPSubscribeAndSaveecpr14dtoeCPRentalecpvctoeCPVideoAdCompletionecpvd14dtoeCPVideoDownloadinvalidClickThroughsRatetoinvalidClickThroughRatelead14dtoleadleadCPA14dtoleadCPAleadCVR14dtoleadCVRleadClicks14dtoleadClicksleadViews14dtoleadViewslineitemtypetolineItemTypemobileAppFirstStartCVR14dtomobileAppFirstStartCVRmobileAppFirstStartClicks14dtomobileAppFirstStartClicksmobileAppFirstStartViews14dtomobileAppFirstStartViewsmobileAppFirstStarts14dtomobileAppFirstStartsmobileAppFirstStartsCPA14dtomobileAppFirstStartCPAnewSubscribeAndSave14dtonewSubscribeAndSavenewSubscribeAndSaveClicks14dtonewSubscribeAndSaveClicksnewSubscribeAndSaveRate14dtonewSubscribeAndSaveRatenewSubscribeAndSaveViews14dtonewSubscribeAndSaveViewsnewToBrandECPP14dtoNewToBrandECPPnewToBrandPurchaseRate14dtonewToBrandPurchaseRatenewToBrandPurchases14dtonewToBrandPurchasesnewToBrandPurchasesClicks14dtonewToBrandPurchasesClicksnewToBrandPurchasesViews14dtonewToBrandPurchasesViewsoffAmazonCPA14dtooffAmazonCPAoffAmazonCVR14dtooffAmazonCVRoffAmazonClicks14dtooffAmazonClicksoffAmazonConversions14dtooffAmazonConversionsoffAmazonECPP14dtooffAmazonECPPoffAmazonPurchaseRate14dtooffAmazonPurchaseRateoffAmazonPurchases14dtooffAmazonPurchasesoffAmazonPurchasesClicks14dtooffAmazonPurchasesClicksoffAmazonPurchasesViews14dtooffAmazonPurchasesViewsoffAmazonViews14dtooffAmazonViewsother14dtootherotherCPA14dtootherCPAotherCVR14dtootherCVRotherClicks14dtootherClicksotherViews14dtootherViewspRPV14dtoproductReviewPageVisitspRPVClicks14dtoproductReviewPageVisitsClickspRPVViews14dtoproductReviewPageVisitsViewspRPVr14dtoproductReviewPageVisitRatepageView14dtopageViewspageViewCPA14dtopageViewCPApageViewCVR14dtopageViewCVRpageViewClicks14dtopageViewClickspageViewViews14dtopageViewViewspercentOfPurchasesNewToBrand14dtonewToBrandPurchasesPercentageplayTrailerRate14dtoplayTrailerRateplayTrailers14dtoplayTrailersplayTrailersViews14dtoplayTrailersViewsplayerTrailersClicks14dtoplayTrailersClickspurchaseRate14dtopurchaseRatepurchases14dtopurchasespurchasesClicks14dtopurchasesClickspurchasesViews14dtopurchasesViewsrentalRate14dtorentalRaterentals14dtorentalsrentalsClicks14dtorentalsClicksrentalsViews14dtorentalsViewssearch14dtosearchsearchCPA14dtosearchCPAsearchCVR14dtosearchCVRsearchClicks14dtosearchClickssearchViews14dtosearchViewssegmentMarketplaceIDtosegmentMarketplaceIdsignUp14dtosignUpsignUpCPA14dtosignUpCPAsignUpCVR14dtosignUpCVRsignUpClicks14dtosignUpClickssignUpViews14dtosignUpViewssubscribe14dtosubscribesubscribeCPA14dtosubscribeCPAsubscribeCVR14dtosubscribeCVRsubscribeClicks14dtosubscribeClickssubscribeViews14dtosubscribeViewsvideoCompletetovideoAdCompletevideoCompletionRatetovideoAdCompletionRatevideoDownloadRate14dtovideoDownloadRatevideoDownloads14dtovideoDownloadsvideoDownloadsClicks14dtovideoDownloadsClicksvideoDownloadsViews14dtovideoDownloadsViewsvideoFirstQuartiletovideoAdFirstQuartilevideoMidpointtovideoAdMidpointvideoMutetovideoAdMutevideoPausetovideoAdPausevideoResumetovideoAdResumevideoStarttovideoAdStartvideoStreams14dtovideoStreamsvideoStreamsClicks14dtovideoStreamsClicksvideoStreamsRate14dtovideoStreamsRatevideoStreamsViews14dtovideoStreamsViewsvideoThirdQuartiletovideoAdThirdQuartilevideoUnmutetovideoAdUnmute
Products report
atc14dtoaddToCartatcClicks14dtoaddToCartClicksatcViews14dtoaddToCartViewsatl14dtoaddToListatlClicks14dtoaddToListClicksatlViews14dtoaddToListViewsbrandHaloAddToCart14dtoaddToCartBrandHalobrandHaloAddToCartClicks14dtoaddToCartBrandHaloClicksbrandHaloAddToCartViews14dtoaddToCartBrandHaloViewsbrandHaloAddToList14dtoaddToListBrandHalobrandHaloAddToListClicks14dtoaddToListBrandHaloClicksbrandHaloAddToListViews14dtoaddToListBrandHaloViewsbrandHaloDetailPage14dtodetailPageViewBrandHalobrandHaloDetailPageClicks14dtodetailPageViewBrandHaloClicksbrandHaloDetailPageViews14dtodetailPageViewBrandHaloViewsbrandHaloNewSubscribeAndSave14dtonewSubscribeAndSaveBrandHalobrandHaloNewSubscribeAndSaveClicks14dtonewSubscribeAndSaveBrandHaloClicksbrandHaloNewSubscribeAndSaveViews14dtonewSubscribeAndSaveBrandHaloViewsbrandHaloNewToBrandPurchases14dtonewToBrandPurchasesBrandHalobrandHaloNewToBrandPurchasesClicks14dtonewToBrandPurchasesBrandHaloClicksbrandHaloNewToBrandPurchasesViews14dtonewToBrandPurchasesBrandHaloViewsbrandHaloPercentOfPurchasesNewToBrand14dtonewToBrandPurchasePercentageBrandHalobrandHaloProductReviewPage14dtoproductReviewPageViewBrandHalobrandHaloProductReviewPageClicks14dtoproductReviewPageViewBrandHaloClicksbrandHaloProductReviewPageViews14dtoproductReviewPageViewBrandHaloViewsbrandHaloPurchases14dtopurchasesBrandHalobrandHaloPurchasesClicks14dtopurchasesBrandHaloClicksbrandHaloPurchasesViews14dtopurchasesBrandHaloViewsdpv14dtodetailPageViewsdpvClicks14dtodetailPageViewClicksdpvViews14dtodetailPageViewViewsnewSubscribeAndSave14dtonewSubscribeAndSavenewSubscribeAndSaveClicks14dtonewSubscribeAndSaveClicksnewSubscribeAndSaveViews14dtonewSubscribeAndSaveViewsnewToBrandProductSales14dtonewToBrandProductSalesnewToBrandPurchases14dtonewToBrandPurchasesnewToBrandPurchasesClicks14dtonewToBrandPurchasesClicksnewToBrandPurchasesViews14dtonewToBrandPurchasesViewsnewToBrandUnitsSold14dtonewToBrandUnitsSoldpRPV14dtoproductReviewPageVisitspRPVClicks14dtoproductReviewPageVisitsClickspRPVViews14dtoproductReviewPageVisitsViewspercentOfPurchasesNewToBrand14dtonewToBrandPurchasesPercentageproductSubcategorytoproductSubCategorypurchases14dtopurchasespurchasesClicks14dtopurchasesClickspurchasesViews14dtopurchasesViewssales14dtosalestotalAddToCart14dtototalAddToCarttotalAddToCartClicks14dtototalAddToCartClickstotalAddToCartViews14dtototalAddToCartViewstotalAddToList14dtototalAddToListtotalAddToListClicks14dtototalAddToListClickstotalAddToListViews14dtototalAddToListViewstotalDetailPageClicks14dtototalDetailPageViewClickstotalDetailPageViewViews14dtototalDetailPageViewViewstotalDetailPageViews14dtototalDetailPageViewtotalNewToBrandPurchases14dtototalNewtoBrandPurchasestotalNewToBrandPurchasesClicks14dtototalNewtoBrandPurchasesClickstotalNewToBrandPurchasesViews14dtototalNewtoBrandPurchasesViewstotalPRPV14dtototalProductReviewPageVisitstotalPRPVClicks14dtototalProductReviewPageVisitsClickstotalPRPVViews14dtototalProductReviewPageVisitsViewstotalPercentOfPurchasesNewToBrand14dtototalNewToBrandPurchasesPercentagetotalPurchases14dtototalPurchasestotalPurchasesClicks14dtototalPurchasesClickstotalPurchasesViews14dtototalPurchasesViewstotalSales14dtototalSalestotalSubscribeAndSaveSubscriptionClicks14dtototalSubscribeAndSaveClickstotalSubscribeAndSaveSubscriptionViews14dtototalSubscribeAndSaveViewstotalSubscribeAndSaveSubscriptions14dtototalSubscribeAndSavetotalUnitsSold14dtototalUnitsSoldunitsSold14dtounitsSold
Technology report
addToWatchlist14dtoaddToWatchlistaddToWatchlistClicks14dtoaddToWatchlistClicksaddToWatchlistViews14dtoaddToWatchlistViewsaddedToShoppingCart14dtoaddToShoppingCartaddedToShoppingCartClicks14dtoaddToShoppingCartClicksaddedToShoppingCartViews14dtoaddToShoppingCartViewsapplication14dtoapplicationapplicationClicks14dtoapplicationClicksapplicationViews14dtoapplicationViewsatc14dtoaddToCartatcClicks14dtoaddToCartClicksatcViews14dtoaddToCartViewsatl14dtoaddToListatlClicks14dtoaddToListClicksatlViews14dtoaddToListViewsbrandSearch14dtobrandSearchesbrandSearchCPA14dtoeCPBrandSearchbrandSearchClicks14dtobrandSearchesClicksbrandSearchRate14dtobrandSearchRatebrandSearchViews14dtobrandSearchesViewscheckout14dtocheckoutcheckoutCPA14dtocheckoutCPAcheckoutCVR14dtocheckoutCVRcheckoutClicks14dtocheckoutClickscheckoutViews14dtocheckoutViewscontact14dtocontactcontactCPA14dtocontactCPAcontactCVR14dtocontactCVRcontactClicks14dtocontactClickscontactViews14dtocontactViewsdownloadedVideoPlays14dtodownloadedVideoPlaysdownloadedVideoPlaysClicks14dtodownloadedVideoPlaysClicksdownloadedVideoPlaysViews14dtodownloadedVideoPlaysViewsdpv14dtodetailPageViewsdpvClicks14dtodetailPageViewClicksdpvViews14dtodetailPageViewViewsinvalidClickThroughsRatetoinvalidClickThroughRatelead14dtoleadleadCPA14dtoleadCPAleadCVR14dtoleadCVRleadClicks14dtoleadClicksleadViews14dtoleadViewsmobileAppFirstStartClicks14dtomobileAppFirstStartClicksmobileAppFirstStartViews14dtomobileAppFirstStartViewsmobileAppFirstStarts14dtomobileAppFirstStartsnewSubscribeAndSave14dtonewSubscribeAndSavenewSubscribeAndSaveClicks14dtonewSubscribeAndSaveClicksnewSubscribeAndSaveViews14dtonewSubscribeAndSaveViewsnewToBrandProductSales14dtonewToBrandProductSalesnewToBrandPurchases14dtonewToBrandPurchasesnewToBrandPurchasesClicks14dtonewToBrandPurchasesClicksnewToBrandPurchasesViews14dtonewToBrandPurchasesViewsnewToBrandUnitsSold14dtonewToBrandUnitsSoldoffAmazonClicks14dtooffAmazonClicksoffAmazonConversions14dtooffAmazonConversionsoffAmazonPurchases14dtooffAmazonPurchasesoffAmazonPurchasesClicks14dtooffAmazonPurchasesClicksoffAmazonPurchasesViews14dtooffAmazonPurchasesViewsoffAmazonViews14dtooffAmazonViewsother14dtootherotherCPA14dtootherCPAotherCVR14dtootherCVRotherClicks14dtootherClicksotherViews14dtootherViewspRPV14dtoproductReviewPageVisitspRPVClicks14dtoproductReviewPageVisitsClickspRPVViews14dtoproductReviewPageVisitsViewspageView14dtopageViewspageViewCPA14dtopageViewCPApageViewCVR14dtopageViewCVRpageViewClicks14dtopageViewClickspageViewViews14dtopageViewViewsplayTrailers14dtoplayTrailersplayTrailersViews14dtoplayTrailersViewsplayerTrailersClicks14dtoplayTrailersClickspurchases14dtopurchasespurchasesClicks14dtopurchasesClickspurchasesViews14dtopurchasesViewsrentals14dtorentalsrentalsClicks14dtorentalsClicksrentalsViews14dtorentalsViewssales14dtosalessearch14dtosearchsearchCPA14dtosearchCPAsearchCVR14dtosearchCVRsearchClicks14dtosearchClickssearchViews14dtosearchViewssignUp14dtosignUpsignUpClicks14dtosignUpClickssignUpViews14dtosignUpViewssubscribe14dtosubscribesubscribeClicks14dtosubscribeClickssubscribeViews14dtosubscribeViewsunitsSold14dtounitsSoldvideoCompletetovideoAdCompletevideoDownloads14dtovideoDownloadsvideoDownloadsClicks14dtovideoDownloadsClicksvideoDownloadsViews14dtovideoDownloadsViewsvideoFirstQuartiletovideoAdFirstQuartilevideoMidpointtovideoAdMidpointvideoMutetovideoAdMutevideoPausetovideoAdPausevideoResumetovideoAdResumevideoStarttovideoAdStartvideoStreams14dtovideoStreamsvideoStreamsClicks14dtovideoStreamsClicksvideoStreamsViews14dtovideoStreamsViewsvideoThirdQuartiletovideoAdThirdQuartilevideoUnmutetovideoAdUnmute
Geography report
checkoutCPA14dtocheckoutCPAcheckoutCVR14dtocheckoutCVRcontactCPA14dtocontactCPAcontactCVR14dtocontactCVRleadCPA14dtoleadCPAleadCVR14dtoleadCVRnewToBrandProductSales14dtonewToBrandProductSalesoffAmazonConversions14dtooffAmazonConversionsoffAmazonPurchases14dtooffAmazonPurchasesotherCPA14dtootherCPAotherCVR14dtootherCVRpageViewCPA14dtopageViewCPApageViewCVR14dtopageViewCVRsales14dtosalessearchCPA14dtosearchCPAsearchCVR14dtosearchCVRsignUp14dtosignUpsignUpClicks14dtosignUpClicks
New date format
Old version of DSP reporting used “MMM DD, YYYY” formatting, while v3 reporting will use “YYYY-MM-DD” formatting. For example, what was presented as “Mar 02, 2024” in DSP v2 reporting will now become “2024-03-02”.
Deprecated report type
Conversion source report type will no longer be available in v3 and there is currently no equivavalent provided by the vendor.
Impact on Transformations
No Action Required: If these fields are not part of your transformation setup, no action is required. The updates will automatically appear in your datastream settings after the release.
Action Required: If these fields are part of your transformation setup, please remove the deprecated fields and replace renamed fields to ensure uninterrupted functionality.
Deprecations#
Emplifi - Metrics deprecation Action required#
As per Meta’s announcement, several Instagram Media and Profile Insights metrics were deprecated. As a result of that, Emplifi is deprecating these metrics from its API.
After the deprecation, Adverity will automatically remove these metrics from your configuration.
Impact on Transformations
No Action Required: If these fields are not part of your transformation setup, no action is required.
Action Required: If these fields are part of your transformation setup, please remove the deprecated fields to ensure uninterrupted functionality.
MOAT - Connector deprecation#
The MOAT connector will be deprecated and removed from the Adverity connector library.
New connectors and destinations#
Salesforce Commerce Cloud#
Salesforce Commerce Cloud is a powerful cloud-based eCommerce platform that enables brands to deliver personalized, seamless shopping experiences across digital channels. It offers robust features for product management, order fulfillment, AI-powered recommendations, and customer engagement, helping businesses drive online sales and enhance customer loyalty.
This connector ingests eCommerce data from Salesforce Commerce Cloud, allowing users to integrate it with marketing, sales, and customer data to gain a holistic view of performance, track shopper behavior, and optimize digital commerce strategies.
This connector is scheduled for release in Q2 2025. The exact release date will be announced in the Release notes.
Kantar#
Kantar is a global leader in data, insights, and consulting, providing comprehensive market research and audience measurement solutions. It delivers deep insights into consumer behavior, brand performance, and media effectiveness, helping businesses make informed decisions and drive growth across markets.
This connector ingests research and media data from Kantar, allowing users to integrate it with other marketing and sales datasets to evaluate brand health, measure campaign effectiveness, and enhance strategic planning.
This connector is scheduled for release in Q2 2025. The exact release date will be announced in the Release notes.
Local Services Ads#
Local Services Ads is a Google advertising solution that helps businesses connect with local customers searching for services they offer. These ads appear at the top of Google Search results and are designed to generate high-quality leads by showcasing trusted, Google-screened professionals. Through the Local Services API, advertisers—particularly those managing multiple accounts—can efficiently manage leads, budgets, and performance at scale.
This connector ingests advertising and lead data from Local Services Ads via the Local Services API, enabling users to integrate it with broader marketing and sales datasets.
This connector is scheduled for release in Q2 2025. The exact release date will be announced in the Release notes.
Other updates#
Nielsen One - Additional granularity#
As part of the Nielsen One connector improvement, we’re introducing daily granularity to the Campaign Data Exposure report type.
LinkedIn Ads - Lifetime date filter#
As part of the LinkedIn Ads connector improvement, lifetime date filter is being added to the Metadata report type (Campaign level).
Maileon - Additional report types#
As part of the Maileon connector improvement, we’re introducing new report types: Opens and Clicks, and Bounces.
Outbrain - Additional report type#
As part of the Outbrain connector improvement, we’re introducing a new report type: Promoted Content.
Shopify (GraphQL) - Additional report type#
As part of the Shopify (GraphQL) connector improvement, we’re introducing a new report type: Events.
Emarsys - Additional report type#
As part of the Emarsys connector improvement, we’re introducing a new report type: Trend Reporting Summary.
BrightEdge - Additional field to Keyword report type#
As part of the BrightEdge connector improvement, the Keyword report type now includes search_volume field.
Salesforce Query - Additional functionality#
As part of the Salesforce Query connector improvement, new Query selector is being introduced. This selector introduces a possibility fetch all records, including those that are soft deleted due to a merge or delete.
AdRiver - Additional report type#
As part of the AdRiver connector improvement, we’re introducing a new report type: Ad Campaigns Total Statistics.
KeywordTool - Additional functionality#
As part of the KeywordTool connector improvement, we’re adding 3 new Engine types: YouTube, TikTok, and Instagram.
March 2025#
API updates#
Criteo Retail Media - Version update#
The Criteo Retail Media API is being updated to version 2025.01. No major changes are anticipated.
Criteo Marketing Solutions - Version update#
The Criteo Marketing Solutions API is being updated to version 2025.01. No major changes are anticipated.
Shopify (GraphQL) - Version update#
The Shopify (GraphQL) API is being updated to version 2025.01. As a result, the following change is being introduced:
Price rules report type will be removed.
Discount codes report type is already available to be used instead.
Deprecations#
Instagram Business - Fields deprecation Action required#
Following the update from the partner API, several changes will be introduced to the Instagram Business connector.
Insights User report type:
impressionsfield is being removed.viewsfield is being added.
Insights Media report type:
impressionsfield is being removed.viewsfield is being added.clips_replays_count,ig_reels_aggregated_all_plays_count,playsfields are being removed.
Insights Stories report type:
impressionsfield is being removed.viewsfield is being added.
Impact on Transformations
No Action Required: If these fields are not part of your transformation setup, no action is required. The updates will automatically appear in your datastream settings after the corresponding release.
Action Required: If these fields are part of your transformation setup, please remove the deprecated fields to ensure uninterrupted functionality.
New connectors and destinations#
Stova#
Stova is a comprehensive event management platform designed to help businesses plan, execute, and analyze events seamlessly. It offers advanced tools for event registration, attendee engagement, and real-time analytics, enabling organizations to maximize event ROI and deliver impactful experiences.
This connector ingests event data from Stova, allowing users to integrate it with other marketing and sales data to measure event effectiveness, track attendee engagement, and optimize future event strategies.
This connector is scheduled for release in Q1/Q2 2025. The exact release date will be announced in the Release notes.
iSpot.tv#
iSpot.tv is a leading real-time TV ad measurement platform that helps brands track, analyze, and optimize the performance of their television advertising. It provides detailed insights into ad impressions, audience engagement, and attribution, enabling businesses to measure the impact of their TV campaigns with precision.
This connector ingests advertising data from iSpot.tv, allowing users to integrate it with other marketing and sales data to assess TV ad effectiveness, optimize media spend, and enhance cross-channel marketing strategies.
This connector is scheduled for release in Q1/Q2 2025. The exact release date will be announced in the Release notes.
Other updates#
Outbrain - Additional report type#
We’re introducing a new report type: Performance Statistics by Interest. This report will retain the existing selectors and introduce a new checkbox, Conversion by click date located below the Include conversion details option.
Snapchat - Additional fields to Insights Reporting report type#
As part of the Snapchat connector improvement, the Insights Reporting report type now includes additional fields. The following conversion metrics have been added to the Insights metrics multi-select:
conversion_subscribe, conversion_ad_click, conversion_ad_view, conversion_complete_tutorial, conversion_invite, conversion_login, conversion_share, conversion_reserve, conversion_achievement_unlocked, conversion_add_to_wishlist, conversion_spend_credits, conversion_rate, conversion_start_trial, conversion_list_view, custom_event_1, custom_event_2, custom_event_3, custom_event_4, custom_event_5.
Shopify (GraphQL) - Report type updates#
As part of the Shopify (GraphQL) connector improvement, we’re introducing a new report type: Products. Additionally, two new resources — Product and Product Variant — are being added to the Metafields report type.
Microsoft Ads - Additional report type#
As part of the Microsoft Ads connector improvement, we’re introducing a new report type: Asset Performance Report.
Pubmatic - Additional report type#
As part of the Pubmatic connector improvement, we’re introducing a new report type: Buyer.
Google Ads - New resource#
The following resource is being introduced to the Google Ads connector: local_services_lead. Additionally, a number of attributes is being added to the Attributes multi-select: Lead category ID, Lead contact details, Lead creation date, Lead credit state, Lead credit state last updated date, Lead ID, Lead charged, Lead status, Lead type, Lead locale, Lead note description, Lead service ID.
Integral Ad Science - Additional report type#
As part of the Integral Ad Science connector improvement, we’re introducing a new report type: Meta Brand Safety And Suitability.
Twitter Ads - Metadata report types#
As part of the Twitter Ads connector improvement, we’re introducing the following Metadata reports: Ad accounts, Cards, Campaigns, (Promoted) Tweets and Line items.
Snapchat - Additional report type#
As part of the Snapchat connector improvement, we’re introducing a new report type: Invoices.
(beta) Google Search Ads 360 - Filter functionality#
A new Filter section is being added to the (beta) Google Search Ads 360 datastream configuration.
February 2025#
API updates#
Zeta DSP - Version update Action required#
The Zeta DSP API will retire the legacy V1 endpoint, with support ending on February 14, 2025. Following the API provider’s recommendations, Adverity will upgrade the affected Reporting, Metrics, and Dimensions endpoints to the latest available version.
Please note: The API provider has confirmed plans to upgrade the Companies and Campaigns endpoints. However, the upgraded versions have not yet been provided. Adverity is closely monitoring the situation and will implement updates as soon as they are available.
Be aware that potential downtime may occur if the API provider does not deliver the upgrade within a reasonable timeframe. We are committed to minimizing disruptions and will keep you informed with any updates.
Update: The API provider has confirmed that the old Companies and Campaigns endpoints will remain unchanged and are not scheduled for migration at this time. Adverity will proceed with upgrading the other affected endpoints before the deadline.
Yahoo DSP - Version update Action required#
The Yahoo DSP API is being updated to the latest version, in alignment with recommendations from the API provider. This update introduces changes to multiple metrics and dimensions. A full list of renamed and replaced metrics is available in the Yahoo DSP: Reporting API Update guide.
Impact on Transformations
No Action Required: If these fields are not part of your transformation setup, the updates will automatically reflect in your datastream settings after the update.
Action Required: If these fields are included in your transformation setup, please replace the old fields with the corresponding new fields.
Salesforce Query - Version update#
The Salesforce Query API is being updated to version 62. No major changes are anticipated.
New connectors and destinations#
Nielsen Wizzad Plus#
Nielsen Wizzad Plus is an advanced data-driven marketing platform that enables brands to optimize their media planning and performance across digital and traditional channels. It uses predictive analytics and sophisticated algorithms to deliver actionable insights, helping businesses improve targeting, media spend efficiency, and overall campaign effectiveness.
This connector ingests the performance data from Nielsen Wizzad Plus, allowing users to integrate it with other campaign and sales data to measure the effectiveness of their marketing strategies and optimize future investments.
This connector is scheduled for release in Q1 2025. The exact release date will be announced in the Release notes.
CreatorIQ#
CreatorIQ is a leading influencer marketing platform that helps brands manage and optimize their relationships with influencers across social media. The platform offers advanced tools for campaign management, influencer discovery, and performance tracking, enabling businesses to drive more authentic and measurable results from their influencer partnerships.
This connector ingests the influencer data from CreatorIQ, allowing users to integrate it with other marketing and sales data to measure the effectiveness of influencer campaigns and their impact on brand performance.
This connector is scheduled for release in Q1 2025. The exact release date will be announced in the Release notes.
Other updates#
Accuranker - New fields#
The fields ranks.top_domain and competitor_ranks.top_domain will be added to the Keyword List by Rank report type in the Accuranker connector.
Amazon Advertising - entityId field#
The entityId field will be available for all report types under the Sponsored Brands, Display, and Products advertising channels.
(Beta) Google Search Ads 360 - Additional fields in Campaign report#
The Campaign report type will be expanded to include fields from the following attributed resources: accessible_bidding_strategy, bidding_strategy, campaign_budget, and customer. For more details, refer to the partner documentation.
January 2025#
API updates#
Shopify REST - Product and Product variant update Action required#
Shopify is deprecating the REST Product and Product Variant endpoints in favor of GraphQL alternatives. Adverity is taking steps to ensure a smooth transition and will update these endpoints, so you won’t need to migrate to GraphQL at this time. However, several fields will be affected by this change:
Fields that will no longer be available:
variants.gramsvariants.inventory_managementpublished_scope
Field with a behavior change:
variants.fulfillment_service
Impact on Transformations:
No Action Required: If these fields are not part of your transformation setup, no action is required. The updates will automatically appear in your datastream settings after January 30, 2025.
Action Required: If these fields are part of your transformation setup, please remove the deprecated fields to ensure uninterrupted functionality.
Apple Search Ads - Update to v5 Action required#
Apple Search Ads partner API is being upgraded to v5 and several changes are being introduced.
Timezone Selector Removal
The timezone selector will no longer be available in Search type reports
Field Renaming
The following fields have been renamed:
avgCPA.amount→tapInstallCPI.amountavgCPA.currency→tapInstallCPI.currencyconversionRate→tapInstallRateinstalls→tapInstallsnewDownloads→tapNewDownloadsredownloads→tapRedownloadsbidRecommendation.bidMax.amount→bidRecommendation.suggestedBidAmount.amountbidRecommendation.bidMin.amount→bidRecommendation.suggestedBidAmount.amountbidRecommendation.bidMax.currency→bidRecommendation.suggestedBidAmount.currencybidRecommendation.bidMin.currency→bidRecommendation.suggestedBidAmount.currency
Impact on Transformations
No Action Required: If these fields are not part of your transformation setup, no action is required. The updates will automatically appear in your datastream settings after the Adverity release version 2025.03.
Action Required: If these fields are included in your transformation setup, please replace the old field names with the corresponding renamed fields.
Deprecations#
Adobe Analytics - Service account (JWT) deprecation Action required#
The Adobe Analytics Service Account (JWT) authorization method is being deprecated by the partner API provider. You will no longer be able to create new JWT authorizations after the release of 2025.04.
Existing credentials will remain supported until June 30, 2025, and you can continue using them during this period. Additionally, you can create new datastreams and destinations in Adverity using pre-existing Service Account (JWT) authorizations.
We strongly recommend replacing your current JWT authorizations with OAuth authorizations as soon as possible. Taking this proactive step will help you avoid potential disruptions closer to the deprecation date.
To create a new authorization:
Under Connect Data, click on Authorizations.
Click the + Create Authorization button.
Find and select Adobe Analytics - OAuth Server-to-Server.
Follow the setup process to complete the configuration.
Plista - Connector deprecation#
The Plista connector will be deprecated and removed from the Adverity connector library.
LinkedIn Ads - adCampaignInsights endpoint deprecation#
The API provider will discontinue support for the LinkedIn Ads adCampaignInsights endpoint after February 15, 2025.
New connectors and destinations#
TikTok Shop#
TikTok Shop is an integrated e-commerce platform within the TikTok app that offers an immersive shopping experience for users. It allows users to discover and purchase products directly from videos, live streams, and other content within the app.
This connector ingests the transactional data on products sold by a business on their TikTok shop. This data can be unified with campaign activity data to measure the impact of ads on sales.
Available Reports: Order Statement, Statement, Payment
This connector is planned to be released in January 2025. The exact release date will be announced in the Release notes.
MikMak#
MikMak is the leading global platform for eCommerce acceleration for multichannel brands and provides analytics and eCommerce enablement software to help product manufacturers and CPG companies understand their consumers’ online behavior, determine the best use of marketing spend, and drive online sales.
This connector ingests the transactional data collected for a business’ products as well as insights into the effectiveness of retail providers when it comes to driving conversions.
This connector is planned to be released in January 2025. The exact release date will be announced in the Release notes.
Fanpage Karma#
Fanpage Karma is a web-based tool that helps users analyze and manage their social media accounts. It can be used to track profiles, create reports, and plan social media campaigns.
This connector ingests the available metrics across the user’s selected social media platforms. This data can then be enriched and shared for insights into social media activity.
This connector is scheduled for release in Q1 2025. The exact release date will be announced in the Release notes.
Piano Analytics#
Piano Analytics is a comprehensive data analytics platform that offers in-depth insights into user interactions across websites and apps. It’s designed to merge product and marketing analytics to improve data quality and relevance
This connector ingests the website analytics and user engagement data for a business’ web properties, as well as the campaign activity that drives interactions.
This connector is scheduled for release in Q1 2025. The exact release date will be announced in the Release notes.
Other updates#
TikTok - Platform ban in the U.S.#
We want to inform you about the upcoming U.S. ban on TikTok apps, scheduled to take effect this Sunday, January 19. At this time, TikTok has not provided official confirmation or details on how this will impact existing API integrations or whether any service interruptions will occur.
Our team at Adverity has proactively reached out to TikTok for clarification. We will keep you informed as new information becomes available. Thank you for your understanding and patience as we navigate this evolving situation together.
Update: TikTok services are once again available to the majority of users and advertisers in the U.S. Campaigns targeting U.S. audiences are now operational, though LIVE campaigns may experience certain limitations. We are fully committed to restoring operations as quickly as possible and to continuing to provide TikTok partner API services.
Amazon DSP - Missing metrics inconsistency#
A number of metrics are missing or have been renamed, causing disruptions to Amazon DSP datastreams. Amazon has confirmed inconsistencies affecting their Amazon DSP API, which are currently under investigation. Our team is actively monitoring the situation and will provide updates promptly.
Update: Amazon has confirmed that the issue has been resolved and no further disruptions are expected. If you still experience any issues, contact our support team for assistance.
Outbrain - Conversion details and additional fields#
Additional conversion details and new budget-related fields will be added to the Period Content report type of the Outbrain connector.
New fields include: budget.id, budget.name, budget.shared, budget.amount, budget.currency, budget.creationTime, budget.lastModified, budget.startDate, budget.runForever, budget.type, budget.pacing.
Pinterest - New Ads analytics report type#
We’re introducing a new report type: Ads Analytics. This report resolves the issue of missing fields at the Ads level, including ad_account_id, campaign_id, ad_group_id, and ad_id.
Instagram Business - New ‘saved’ field added#
The saved will be added to the Insight User report type of the Instagram Business connector.
Adjust Report Service - Cohort Report improvements#
As part of the connector improvements, the Cohort report type in the Adjust Report Service has been enhanced with additional options and metrics. See full list of available metrics here.