Amazon DSP: Most-used fields#
The table below gives information about most-used fields that you can import from Amazon DSP. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
API name |
Adverity UI name |
Use in Adverity |
|---|---|---|
Advertiser |
Advertiser |
dimension |
Advertiser Name |
Advertiser Name |
dimension |
Advertiser country |
Advertiser country |
dimension |
Audience |
Audience |
dimension |
Brand |
Brand |
dimension |
CTR |
CTR |
metric |
Campaign |
Campaign |
dimension |
CampaignType |
CampaignType |
dimension |
Campaign_type |
Campaign_type |
dimension |
Category |
Category |
dimension |
Channel |
Channel |
dimension |
Combined product sales BRL |
Combined product sales BRL |
metric |
Combined product sales EUR |
Combined product sales EUR |
metric |
Combined product sales GBP |
Combined product sales GBP |
metric |
Combined product sales USD |
Combined product sales USD |
metric |
Country Code |
Country Code |
dimension |
Country Name |
Country Name |
dimension |
Date |
Date |
dimension |
End Date |
End Date |
dimension |
Inventory Source |
Inventory Source |
dimension |
New-to-brand product sales AUD |
New-to-brand product sales AUD |
metric |
New-to-brand product sales GBP |
New-to-brand product sales GBP |
metric |
NewToBrandECPP |
NewToBrandECPP |
metric |
Platform |
Platform |
dimension |
Product ID |
Product ID |
dimension |
ROAS |
ROAS |
metric |
ROAS14d |
ROAS14d |
metric |
Sales AUD |
Sales AUD |
metric |
Sales BRL |
Sales BRL |
metric |
Sales CAD |
Sales CAD |
metric |
Sales GBP |
Sales GBP |
metric |
Sales JPY |
Sales JPY |
metric |
Start Date |
Start Date |
dimension |
Targeting |
Targeting |
dimension |
Total new-to-brand product sales AUD |
Total new-to-brand product sales AUD |
metric |
Total new-to-brand product sales CAD |
Total new-to-brand product sales CAD |
metric |
Total new-to-brand product sales GBP |
Total new-to-brand product sales GBP |
metric |
Total new-to-brand product sales JPY |
Total new-to-brand product sales JPY |
metric |
Total sales AUD |
Total sales AUD |
metric |
Total sales BRL |
Total sales BRL |
metric |
Total sales CAD |
Total sales CAD |
metric |
Total sales GBP |
Total sales GBP |
metric |
Total sales JPY |
Total sales JPY |
metric |
account_id |
account_id |
dimension |
account_name |
account_name |
dimension |
ad_format |
ad_format |
dimension |
ad_format_type |
ad_format_type |
dimension |
ad_invalid_impressions |
ad_invalid_impressions |
metric |
ad_invalid_spend |
ad_invalid_spend |
metric |
ad_name |
ad_name |
dimension |
ad_product |
ad_product |
dimension |
ad_serving |
ad_serving |
dimension |
ad_status |
ad_status |
dimension |
ad_valid_impressions |
ad_valid_impressions |
dimension |
ad_valid_spend |
ad_valid_spend |
dimension |
addToCart |
addToCart |
metric |
addToCartClicks |
addToCartClicks |
metric |
addToCartRate |
addToCartRate |
metric |
addToCartViews |
addToCartViews |
metric |
addToList |
addToList |
metric |
addToListClicks |
addToListClicks |
metric |
addToListRate |
addToListRate |
metric |
addToListViews |
addToListViews |
metric |
addToShoppingCart |
addToShoppingCart |
metric |
addToShoppingCartCPA |
addToShoppingCartCPA |
metric |
addToShoppingCartCVR |
addToShoppingCartCVR |
metric |
addToShoppingCartClicks |
addToShoppingCartClicks |
metric |
addToShoppingCartValueAverage |
addToShoppingCartValueAverage |
metric |
addToShoppingCartValueSum |
addToShoppingCartValueSum |
metric |
addToShoppingCartViews |
addToShoppingCartViews |
metric |
addToWatchlist |
addToWatchlist |
metric |
addToWatchlistClicks |
addToWatchlistClicks |
metric |
addToWatchlistRate |
addToWatchlistRate |
metric |
addToWatchlistViews |
addToWatchlistViews |
metric |
ads_compliant |
ads_compliant |
metric |
ads_count |
ads_count |
metric |
ads_non_compliant |
ads_non_compliant |
metric |
adset_invalid_impressions |
adset_invalid_impressions |
metric |
adset_name |
adset_name |
dimension |
adset_status |
adset_status |
dimension |
adset_valid_impressions |
adset_valid_impressions |
dimension |
advertiser |
advertiser |
dimension |
advertiserCountry |
advertiserCountry |
metric |
advertiserId |
advertiserId |
metric |
advertiserName |
advertiserName |
metric |
advertiserTimezone |
advertiserTimezone |
metric |
advertiser_id |
advertiser_id |
dimension |
agencyFee |
agencyFee |
metric |
agency_account_id |
agency_account_id |
dimension |
alexaSkillEnable |
alexaSkillEnable |
metric |
alexaSkillEnableClicks |
alexaSkillEnableClicks |
metric |
alexaSkillEnableRate |
alexaSkillEnableRate |
metric |
alexaSkillEnableViews |
alexaSkillEnableViews |
metric |
amazonDSPAudienceFee |
amazonDSPAudienceFee |
metric |
amazonDSPConsoleFee |
amazonDSPConsoleFee |
metric |
amazonStandardId |
amazonStandardId |
dimension |
appStoreFirstOpens |
appStoreFirstOpens |
metric |
appStoreFirstOpensClicks |
appStoreFirstOpensClicks |
metric |
appStoreFirstOpensRate |
appStoreFirstOpensRate |
metric |
appStoreFirstOpensViews |
appStoreFirstOpensViews |
metric |
appStoreFirstSessionHours |
appStoreFirstSessionHours |
metric |
appStoreFirstSessionHoursClicks |
appStoreFirstSessionHoursClicks |
metric |
appStoreFirstSessionHoursViews |
appStoreFirstSessionHoursViews |
metric |
appStoreOpens |
appStoreOpens |
metric |
appStoreOpensClicks |
appStoreOpensClicks |
metric |
appStoreOpensRate |
appStoreOpensRate |
metric |
appStoreOpensViews |
appStoreOpensViews |
metric |
appStoreUsageHours |
appStoreUsageHours |
metric |
appStoreUsageHoursClicks |
appStoreUsageHoursClicks |
metric |
appStoreUsageHoursViews |
appStoreUsageHoursViews |
metric |
appSubscriptionCost |
appSubscriptionCost |
metric |
appSubscriptionFreeTrialCost |
appSubscriptionFreeTrialCost |
metric |
appSubscriptionSignUp |
appSubscriptionSignUp |
metric |
appSubscriptionSignUpClicks |
appSubscriptionSignUpClicks |
metric |
appSubscriptionSignUpFreeTrial |
appSubscriptionSignUpFreeTrial |
metric |
appSubscriptionSignUpFreeTrialClicks |
appSubscriptionSignUpFreeTrialClicks |
metric |
appSubscriptionSignUpFreeTrialRate |
appSubscriptionSignUpFreeTrialRate |
metric |
appSubscriptionSignUpFreeTrialViews |
appSubscriptionSignUpFreeTrialViews |
metric |
appSubscriptionSignUpPaid |
appSubscriptionSignUpPaid |
metric |
appSubscriptionSignUpPaidClicks |
appSubscriptionSignUpPaidClicks |
metric |
appSubscriptionSignUpPaidCost |
appSubscriptionSignUpPaidCost |
metric |
appSubscriptionSignUpPaidRate |
appSubscriptionSignUpPaidRate |
metric |
appSubscriptionSignUpPaidViews |
appSubscriptionSignUpPaidViews |
metric |
appSubscriptionSignUpRate |
appSubscriptionSignUpRate |
metric |
appSubscriptionSignUpViews |
appSubscriptionSignUpViews |
metric |
application |
application |
metric |
applicationCPA |
applicationCPA |
metric |
applicationCVR |
applicationCVR |
metric |
applicationClicks |
applicationClicks |
metric |
applicationValueAverage |
applicationValueAverage |
metric |
applicationValueSum |
applicationValueSum |
metric |
applicationViews |
applicationViews |
metric |
asin |
asin |
metric |
asinConversionType |
asinConversionType |
dimension |
asset_length |
asset_length |
metric |
asset_weight |
asset_weight |
metric |
atcClicks14d |
atcClicks14d |
metric |
audience_data_source |
audience_data_source |
dimension |
audience_data_source_type |
audience_data_source_type |
dimension |
audioAdCompanionBannerClicks |
audioAdCompanionBannerClicks |
metric |
audioAdCompanionBannerViews |
audioAdCompanionBannerViews |
metric |
audioAdCompletionRate |
audioAdCompletionRate |
metric |
audioAdCompletions |
audioAdCompletions |
metric |
audioAdFirstQuartile |
audioAdFirstQuartile |
metric |
audioAdMidpoint |
audioAdMidpoint |
metric |
audioAdMute |
audioAdMute |
metric |
audioAdPause |
audioAdPause |
metric |
audioAdProgression |
audioAdProgression |
metric |
audioAdResume |
audioAdResume |
metric |
audioAdRewind |
audioAdRewind |
metric |
audioAdSkip |
audioAdSkip |
metric |
audioAdStart |
audioAdStart |
metric |
audioAdThirdQuartile |
audioAdThirdQuartile |
metric |
audioAdUnmute |
audioAdUnmute |
metric |
audioAdViews |
audioAdViews |
metric |
averageCostPerClickToApply |
averageCostPerClickToApply |
metric |
averageCostPerKindleDetailPageView |
averageCostPerKindleDetailPageView |
metric |
biddable_programmatic_spend |
biddable_programmatic_spend |
metric |
biddable_programmatic_spend_chf |
biddable_programmatic_spend_chf |
metric |
biddable_programmatic_spend_eur |
biddable_programmatic_spend_eur |
metric |
biddable_programmatic_spend_usd |
biddable_programmatic_spend_usd |
metric |
brand |
brand |
dimension |
brandHaloNewSubscribeAndSave14d |
brandHaloNewSubscribeAndSave14d |
metric |
brandName |
brandName |
metric |
brandSearchRate |
brandSearchRate |
metric |
brandSearches |
brandSearches |
metric |
brandSearchesClicks |
brandSearchesClicks |
metric |
brandSearchesViews |
brandSearchesViews |
metric |
brandStoreEngagement1 |
brandStoreEngagement1 |
dimension |
brand_account_id |
brand_account_id |
dimension |
browser |
browser |
dimension |
browserName |
browserName |
metric |
browserVersion |
browserVersion |
metric |
buy_type |
buy_type |
dimension |
buying_platform |
buying_platform |
dimension |
campaign_goal |
campaign_goal |
dimension |
campaign_invalid_impressions |
campaign_invalid_impressions |
metric |
campaign_invalid_spend |
campaign_invalid_spend |
metric |
campaign_name |
campaign_name |
dimension |
campaign_objective |
campaign_objective |
dimension |
campaign_status |
campaign_status |
dimension |
campaign_type |
campaign_type |
dimension |
campaign_valid_impressions |
campaign_valid_impressions |
dimension |
campaign_valid_spend |
campaign_valid_spend |
dimension |
campaigns_compliant |
campaigns_compliant |
metric |
campaigns_count |
campaigns_count |
metric |
campaigns_non_compliant |
campaigns_non_compliant |
metric |
category |
category |
dimension |
category_account_id |
category_account_id |
dimension |
channel |
channel |
dimension |
channel_name |
channel_name |
dimension |
checkout |
checkout |
metric |
checkoutCPA |
checkoutCPA |
metric |
checkoutCVR |
checkoutCVR |
metric |
checkoutClicks |
checkoutClicks |
metric |
checkoutValueAverage |
checkoutValueAverage |
metric |
checkoutValueSum |
checkoutValueSum |
metric |
checkoutViews |
checkoutViews |
metric |
city |
city |
metric |
clickThroughRate |
clickThroughRate |
metric |
clickThroughs |
clickThroughs |
dimension |
clickToApply |
clickToApply |
metric |
clickToApplyClicks |
clickToApplyClicks |
metric |
clickToApplyConversionRate |
clickToApplyConversionRate |
metric |
clickToApplyViews |
clickToApplyViews |
metric |
clicks |
clicks |
metric |
combinedECPP |
combinedECPP |
metric |
combinedERPM |
combinedERPM |
metric |
combinedProductSales |
combinedProductSales |
metric |
combinedPurchaseRate |
combinedPurchaseRate |
metric |
combinedPurchases |
combinedPurchases |
metric |
combinedPurchasesClicks |
combinedPurchasesClicks |
metric |
combinedPurchasesViews |
combinedPurchasesViews |
metric |
combinedROAS |
combinedROAS |
metric |
combinedUnitsSold |
combinedUnitsSold |
metric |
contact |
contact |
metric |
contactCPA |
contactCPA |
metric |
contactCVR |
contactCVR |
metric |
contactClicks |
contactClicks |
metric |
contactValueAverage |
contactValueAverage |
metric |
contactValueSum |
contactValueSum |
metric |
contactViews |
contactViews |
metric |
conversionSourceAttributionType |
conversionSourceAttributionType |
dimension |
conversionSourceName |
conversionSourceName |
dimension |
conversionSourceOwner |
conversionSourceOwner |
dimension |
conversionSourceScaled |
conversionSourceScaled |
dimension |
conversionType |
conversionType |
metric |
costs_usd |
costs_usd |
metric |
country |
country |
metric |
country_code |
country_code |
dimension |
creativeAdId |
creativeAdId |
metric |
creativeID |
creativeID |
metric |
creativeId |
creativeId |
metric |
creativeLanguage |
creativeLanguage |
metric |
creativeName |
creativeName |
metric |
creativeSize |
creativeSize |
metric |
creativeType |
creativeType |
metric |
creative_id |
creative_id |
dimension |
creative_name |
creative_name |
dimension |
creative_size |
creative_size |
dimension |
creative_type |
creative_type |
dimension |
creative_version |
creative_version |
dimension |
currency |
currency |
dimension |
date |
date |
metric |
deal |
deal |
metric |
dealID |
dealID |
dimension |
dealId |
dealId |
metric |
dealType |
dealType |
metric |
designatedMarketAreaCode |
designatedMarketAreaCode |
dimension |
designatedMarketAreaName |
designatedMarketAreaName |
dimension |
detailPageViewClicks |
detailPageViewClicks |
metric |
detailPageViewRate |
detailPageViewRate |
metric |
detailPageViewViews |
detailPageViewViews |
metric |
detailPageViews |
detailPageViews |
metric |
device |
device |
dimension |
deviceName |
deviceName |
metric |
device_type |
device_type |
dimension |
dmaCode |
dmaCode |
metric |
dmaName |
dmaName |
metric |
downloadedVideoPlayRate |
downloadedVideoPlayRate |
metric |
downloadedVideoPlays |
downloadedVideoPlays |
metric |
downloadedVideoPlays14d |
downloadedVideoPlays14d |
metric |
downloadedVideoPlaysClicks |
downloadedVideoPlaysClicks |
metric |
downloadedVideoPlaysViews |
downloadedVideoPlaysViews |
metric |
dpvClicks14d |
dpvClicks14d |
metric |
dpvViews14d |
dpvViews14d |
metric |
dsp_programmatic_spend |
dsp_programmatic_spend |
metric |
dsp_programmatic_spend_chf |
dsp_programmatic_spend_chf |
metric |
dsp_programmatic_spend_eur |
dsp_programmatic_spend_eur |
metric |
dsp_programmatic_spend_usd |
dsp_programmatic_spend_usd |
metric |
eCPAddToCart |
eCPAddToCart |
metric |
eCPAddToList |
eCPAddToList |
metric |
eCPAddToWatchlist |
eCPAddToWatchlist |
metric |
eCPAlexaSkillEnable |
eCPAlexaSkillEnable |
metric |
eCPAppStoreFirstOpens |
eCPAppStoreFirstOpens |
metric |
eCPAppStoreOpens |
eCPAppStoreOpens |
metric |
eCPAudioAdCompletion |
eCPAudioAdCompletion |
metric |
eCPBrandSearch |
eCPBrandSearch |
metric |
eCPC |
eCPC |
metric |
eCPDetailPageView |
eCPDetailPageView |
metric |
eCPDownloadedVideoPlays |
eCPDownloadedVideoPlays |
metric |
eCPFreeTrialSubscriptionSignup |
eCPFreeTrialSubscriptionSignup |
metric |
eCPM |
eCPM |
metric |
eCPP |
eCPP |
metric |
eCPPaidSubscriptionSignup |
eCPPaidSubscriptionSignup |
metric |
eCPPlayTrailer |
eCPPlayTrailer |
metric |
eCPProductReviewPageVisit |
eCPProductReviewPageVisit |
metric |
eCPRental |
eCPRental |
metric |
eCPSkillInvocation |
eCPSkillInvocation |
metric |
eCPSubscribeAndSave |
eCPSubscribeAndSave |
metric |
eCPSubscriptionSignup |
eCPSubscriptionSignup |
metric |
eCPVideoAdCompletion |
eCPVideoAdCompletion |
metric |
eCPVideoDownload |
eCPVideoDownload |
metric |
eCPVideoStream |
eCPVideoStream |
metric |
eCPnewSubscribeAndSave |
eCPnewSubscribeAndSave |
metric |
eRPM |
eRPM |
metric |
effectiveCostPerSkillInvocation |
effectiveCostPerSkillInvocation |
metric |
einkDetailPageView |
einkDetailPageView |
metric |
einkDetailPageViewClicks |
einkDetailPageViewClicks |
metric |
einkDetailPageViewViews |
einkDetailPageViewViews |
metric |
entityId |
entityId |
metric |
environment |
environment |
dimension |
environmentName |
environmentName |
metric |
environmentType |
environmentType |
dimension |
exchange_rate |
exchange_rate |
metric |
exclusiveReachRate |
exclusiveReachRate |
metric |
featuredASIN |
featuredASIN |
dimension |
featuredAsin |
featuredAsin |
metric |
format |
format |
dimension |
format_type |
format_type |
dimension |
freeTrialSubscriptionSignupClicks |
freeTrialSubscriptionSignupClicks |
metric |
freeTrialSubscriptionSignupRate |
freeTrialSubscriptionSignupRate |
metric |
freeTrialSubscriptionSignupViews |
freeTrialSubscriptionSignupViews |
metric |
freeTrialSubscriptionSignups |
freeTrialSubscriptionSignups |
metric |
frequencyAverage |
frequencyAverage |
metric |
grossClickThroughs |
grossClickThroughs |
metric |
grossImpressions |
grossImpressions |
metric |
group_name |
group_name |
dimension |
householdFrequencyAverage |
householdFrequencyAverage |
metric |
householdReach |
householdReach |
metric |
impressionFrequencyAverage |
impressionFrequencyAverage |
metric |
impressions |
impressions |
metric |
impressions_account |
impressions_account |
metric |
impressions_creative |
impressions_creative |
metric |
impressions_invalid_campaign |
impressions_invalid_campaign |
metric |
impressions_lineitem |
impressions_lineitem |
metric |
impressions_order |
impressions_order |
metric |
impressions_valid_campaign |
impressions_valid_campaign |
metric |
incrementalReachRate |
incrementalReachRate |
metric |
initiative |
initiative |
dimension |
interactiveImpressions |
interactiveImpressions |
metric |
intervalEnd |
intervalEnd |
metric |
intervalStart |
intervalStart |
metric |
invalidClickThroughRate |
invalidClickThroughRate |
metric |
invalidClickThroughs |
invalidClickThroughs |
metric |
invalidImpressionRate |
invalidImpressionRate |
metric |
invalidImpressions |
invalidImpressions |
metric |
inventory |
inventory |
dimension |
inventory_description |
inventory_description |
dimension |
kindleDetailPageView |
kindleDetailPageView |
metric |
kindleDetailPageViewClicks |
kindleDetailPageViewClicks |
metric |
kindleDetailPageViewRate |
kindleDetailPageViewRate |
metric |
kindleDetailPageViewViews |
kindleDetailPageViewViews |
metric |
language |
language |
dimension |
lead |
lead |
metric |
leadCPA |
leadCPA |
metric |
leadCVR |
leadCVR |
metric |
leadClicks |
leadClicks |
metric |
leadValueAverage |
leadValueAverage |
metric |
leadValueSum |
leadValueSum |
metric |
leadViews |
leadViews |
metric |
length |
length |
dimension |
lineItemApprovalStatus |
lineItemApprovalStatus |
metric |
lineItemBudget |
lineItemBudget |
metric |
lineItemBudgetCap |
lineItemBudgetCap |
metric |
lineItemDeliveryRate |
lineItemDeliveryRate |
metric |
lineItemEndDate |
lineItemEndDate |
metric |
lineItemExternalId |
lineItemExternalId |
metric |
lineItemId |
lineItemId |
metric |
lineItemLanguageTargeting |
lineItemLanguageTargeting |
metric |
lineItemName |
lineItemName |
metric |
lineItemStartDate |
lineItemStartDate |
metric |
lineItemStatus |
lineItemStatus |
metric |
lineItemType |
lineItemType |
metric |
line_items_compliant |
line_items_compliant |
metric |
line_items_count |
line_items_count |
metric |
line_items_non_compliant |
line_items_non_compliant |
metric |
lineitemtype |
lineitemtype |
dimension |
market |
market |
dimension |
market_account_id |
market_account_id |
dimension |
marketingLandingPageViews14d |
marketingLandingPageViews14d |
dimension |
marketplace |
marketplace |
metric |
masterImpressions |
masterImpressions |
metric |
master_brand |
master_brand |
dimension |
maxExpectedLatencyHours |
maxExpectedLatencyHours |
metric |
measurableImpressions |
measurableImpressions |
metric |
measurableRate |
measurableRate |
metric |
medium |
medium |
dimension |
mobileAppFirstStartCPA |
mobileAppFirstStartCPA |
metric |
mobileAppFirstStartCVR |
mobileAppFirstStartCVR |
metric |
mobileAppFirstStartClicks |
mobileAppFirstStartClicks |
metric |
mobileAppFirstStartViews |
mobileAppFirstStartViews |
metric |
mobileAppFirstStarts |
mobileAppFirstStarts |
metric |
newSubscribeAndSave |
newSubscribeAndSave |
metric |
newSubscribeAndSave14d |
newSubscribeAndSave14d |
metric |
newSubscribeAndSaveClicks |
newSubscribeAndSaveClicks |
metric |
newSubscribeAndSaveRate |
newSubscribeAndSaveRate |
metric |
newSubscribeAndSaveViews |
newSubscribeAndSaveViews |
metric |
newToBrandECPP14d |
newToBrandECPP14d |
metric |
newToBrandERPM |
newToBrandERPM |
metric |
newToBrandProductSales |
newToBrandProductSales |
metric |
newToBrandProductSales14d |
newToBrandProductSales14d |
metric |
newToBrandPurchaseRate |
newToBrandPurchaseRate |
metric |
newToBrandPurchases |
newToBrandPurchases |
metric |
newToBrandPurchases14d |
newToBrandPurchases14d |
dimension |
newToBrandPurchasesClicks |
newToBrandPurchasesClicks |
metric |
newToBrandPurchasesClicks14d |
newToBrandPurchasesClicks14d |
metric |
newToBrandPurchasesPercentage |
newToBrandPurchasesPercentage |
metric |
newToBrandPurchasesViews |
newToBrandPurchasesViews |
metric |
newToBrandPurchasesViews14d |
newToBrandPurchasesViews14d |
metric |
newToBrandROAS |
newToBrandROAS |
metric |
newToBrandSalesBrandHalo |
newToBrandSalesBrandHalo |
metric |
newToBrandUnitsSold |
newToBrandUnitsSold |
metric |
newToBrandUnitsSoldBrandHalo |
newToBrandUnitsSoldBrandHalo |
metric |
offAmazonCPA |
offAmazonCPA |
metric |
offAmazonCVR |
offAmazonCVR |
metric |
offAmazonClicks |
offAmazonClicks |
metric |
offAmazonClicks14d |
offAmazonClicks14d |
metric |
offAmazonConversions |
offAmazonConversions |
metric |
offAmazonECPP |
offAmazonECPP |
metric |
offAmazonECPP14d |
offAmazonECPP14d |
dimension |
offAmazonERPM |
offAmazonERPM |
metric |
offAmazonProductSales |
offAmazonProductSales |
metric |
offAmazonPurchaseRate |
offAmazonPurchaseRate |
metric |
offAmazonPurchases |
offAmazonPurchases |
metric |
offAmazonPurchases14d |
offAmazonPurchases14d |
dimension |
offAmazonPurchasesClicks |
offAmazonPurchasesClicks |
metric |
offAmazonPurchasesClicks14d |
offAmazonPurchasesClicks14d |
metric |
offAmazonPurchasesViews |
offAmazonPurchasesViews |
metric |
offAmazonPurchasesViews14d |
offAmazonPurchasesViews14d |
metric |
offAmazonROAS |
offAmazonROAS |
metric |
offAmazonUnitsSold |
offAmazonUnitsSold |
metric |
offAmazonViews |
offAmazonViews |
metric |
offAmazonViews14d |
offAmazonViews14d |
metric |
omnichannelMetricsFee |
omnichannelMetricsFee |
metric |
onTargetCPM |
onTargetCPM |
metric |
onTargetImpressionCost |
onTargetImpressionCost |
metric |
onTargetImpressions |
onTargetImpressions |
metric |
operatingSystem |
operatingSystem |
dimension |
operatingSystemName |
operatingSystemName |
metric |
orderBudget |
orderBudget |
metric |
orderCurrency |
orderCurrency |
metric |
orderEndDate |
orderEndDate |
metric |
orderExternalId |
orderExternalId |
metric |
orderId |
orderId |
metric |
orderName |
orderName |
metric |
orderStartDate |
orderStartDate |
metric |
other |
other |
metric |
otherCPA |
otherCPA |
metric |
otherCVR |
otherCVR |
metric |
otherClicks |
otherClicks |
metric |
otherViews |
otherViews |
metric |
pageViewCPA |
pageViewCPA |
metric |
pageViewCVR |
pageViewCVR |
metric |
pageViewClicks |
pageViewClicks |
metric |
pageViewViews |
pageViewViews |
metric |
pageViews |
pageViews |
metric |
paidSubscriptionSignupClicks |
paidSubscriptionSignupClicks |
metric |
paidSubscriptionSignupRate |
paidSubscriptionSignupRate |
metric |
paidSubscriptionSignupViews |
paidSubscriptionSignupViews |
metric |
paidSubscriptionSignups |
paidSubscriptionSignups |
metric |
parentASIN |
parentASIN |
dimension |
parentAsin |
parentAsin |
metric |
pid |
pid |
dimension |
placement |
placement |
metric |
placementSize |
placementSize |
metric |
placement_objective |
placement_objective |
dimension |
platform |
platform |
dimension |
playTrailerRate |
playTrailerRate |
metric |
playTrailers |
playTrailers |
metric |
playTrailersClicks |
playTrailersClicks |
metric |
playTrailersViews |
playTrailersViews |
metric |
postalCode |
postalCode |
metric |
pricing_model |
pricing_model |
dimension |
processing_datetime |
processing_datetime |
dimension |
productCategory |
productCategory |
metric |
productGroup |
productGroup |
metric |
productName |
productName |
metric |
productReviewPageVisitRate |
productReviewPageVisitRate |
metric |
productReviewPageVisits |
productReviewPageVisits |
metric |
productReviewPageVisitsClicks |
productReviewPageVisitsClicks |
metric |
productReviewPageVisitsViews |
productReviewPageVisitsViews |
metric |
productSubCategory |
productSubCategory |
metric |
programmatic_buy |
programmatic_buy |
dimension |
proposalId |
proposalId |
metric |
publisher_name |
publisher_name |
dimension |
publisher_platform |
publisher_platform |
dimension |
purchaseRate |
purchaseRate |
metric |
purchases |
purchases |
metric |
purchases14d |
purchases14d |
dimension |
purchasesClicks |
purchasesClicks |
metric |
purchasesClicks14d |
purchasesClicks14d |
metric |
purchasesClicksRate |
purchasesClicksRate |
metric |
purchasesViews |
purchasesViews |
metric |
purchasesViews14d |
purchasesViews14d |
metric |
range_brand |
range_brand |
dimension |
reach |
reach |
metric |
region |
region |
metric |
rentalRate |
rentalRate |
metric |
rentals |
rentals |
metric |
rentalsClicks |
rentalsClicks |
metric |
rentalsViews |
rentalsViews |
metric |
reportDate |
reportDate |
dimension |
reportGranularity |
reportGranularity |
metric |
report_type |
report_type |
dimension |
sales |
sales |
metric |
sales14d |
sales14d |
dimension |
salesBrandHalo |
salesBrandHalo |
metric |
salesClicks |
salesClicks |
metric |
salesPromoted |
salesPromoted |
metric |
salesPromotedClicks |
salesPromotedClicks |
metric |
search |
search |
metric |
searchCPA |
searchCPA |
metric |
searchCVR |
searchCVR |
metric |
searchClicks |
searchClicks |
metric |
searchViews |
searchViews |
metric |
sector |
sector |
dimension |
segment |
segment |
dimension |
segmentClassCode |
segmentClassCode |
metric |
segmentId |
segmentId |
metric |
segmentMarketplaceId |
segmentMarketplaceId |
metric |
segmentName |
segmentName |
metric |
segmentSource |
segmentSource |
metric |
segmentType |
segmentType |
metric |
signUp |
signUp |
metric |
signUpCPA |
signUpCPA |
metric |
signUpCVR |
signUpCVR |
metric |
signUpClicks |
signUpClicks |
metric |
signUpViews |
signUpViews |
metric |
site |
site |
metric |
siteName |
siteName |
dimension |
site_name |
site_name |
dimension |
size |
size |
dimension |
spend |
spend |
metric |
sub_brand |
sub_brand |
dimension |
sub_initiative |
sub_initiative |
dimension |
sub_targeting_type |
sub_targeting_type |
dimension |
subformat |
subformat |
dimension |
subscribe |
subscribe |
metric |
subscribe14d |
subscribe14d |
metric |
subscribeCPA |
subscribeCPA |
metric |
subscribeCVR |
subscribeCVR |
metric |
subscribeClicks |
subscribeClicks |
metric |
subscribeClicks14d |
subscribeClicks14d |
metric |
subscribeViews |
subscribeViews |
metric |
subscriptionSignupClicks |
subscriptionSignupClicks |
metric |
subscriptionSignupRate |
subscriptionSignupRate |
metric |
subscriptionSignupViews |
subscriptionSignupViews |
metric |
subscriptionSignups |
subscriptionSignups |
metric |
supplyCost |
supplyCost |
metric |
supplySource |
supplySource |
metric |
supplySourceId |
supplySourceId |
metric |
supplySourceName |
supplySourceName |
dimension |
targetDemographic |
targetDemographic |
metric |
targetingMethod |
targetingMethod |
metric |
targeting_type |
targeting_type |
dimension |
totalAddToCart |
totalAddToCart |
metric |
totalAddToCart14d |
totalAddToCart14d |
metric |
totalAddToCartClicks |
totalAddToCartClicks |
metric |
totalAddToCartClicks14d |
totalAddToCartClicks14d |
metric |
totalAddToCartRate |
totalAddToCartRate |
metric |
totalAddToCartViews |
totalAddToCartViews |
metric |
totalAddToList |
totalAddToList |
metric |
totalAddToListClicks |
totalAddToListClicks |
metric |
totalAddToListRate |
totalAddToListRate |
metric |
totalAddToListViews |
totalAddToListViews |
metric |
totalCost |
totalCost |
metric |
totalDetailPageView |
totalDetailPageView |
metric |
totalDetailPageViewClicks |
totalDetailPageViewClicks |
metric |
totalDetailPageViewRate |
totalDetailPageViewRate |
metric |
totalDetailPageViewViews |
totalDetailPageViewViews |
metric |
totalECPAddToCart |
totalECPAddToCart |
metric |
totalECPAddToList |
totalECPAddToList |
metric |
totalECPDetailPageView |
totalECPDetailPageView |
metric |
totalECPP |
totalECPP |
metric |
totalECPProductReviewPageVisit |
totalECPProductReviewPageVisit |
metric |
totalECPSubscribeAndSave |
totalECPSubscribeAndSave |
metric |
totalERPM |
totalERPM |
metric |
totalFee |
totalFee |
metric |
totalNewToBrandDPVClicks |
totalNewToBrandDPVClicks |
metric |
totalNewToBrandDPVViews |
totalNewToBrandDPVViews |
metric |
totalNewToBrandECPP |
totalNewToBrandECPP |
metric |
totalNewToBrandERPM |
totalNewToBrandERPM |
metric |
totalNewToBrandProductSales14d |
totalNewToBrandProductSales14d |
metric |
totalNewToBrandPurchaseRate |
totalNewToBrandPurchaseRate |
metric |
totalNewToBrandPurchases |
totalNewToBrandPurchases |
metric |
totalNewToBrandPurchases14d |
totalNewToBrandPurchases14d |
metric |
totalNewToBrandPurchasesClicks |
totalNewToBrandPurchasesClicks |
metric |
totalNewToBrandPurchasesPercentage |
totalNewToBrandPurchasesPercentage |
metric |
totalNewToBrandPurchasesViews |
totalNewToBrandPurchasesViews |
metric |
totalNewToBrandROAS |
totalNewToBrandROAS |
metric |
totalNewToBrandSales |
totalNewToBrandSales |
metric |
totalNewToBrandUnitsSold |
totalNewToBrandUnitsSold |
metric |
totalProductReviewPageVisitRate |
totalProductReviewPageVisitRate |
metric |
totalProductReviewPageVisits |
totalProductReviewPageVisits |
metric |
totalProductReviewPageVisitsClicks |
totalProductReviewPageVisitsClicks |
metric |
totalProductReviewPageVisitsViews |
totalProductReviewPageVisitsViews |
metric |
totalPurchaseRate |
totalPurchaseRate |
metric |
totalPurchases |
totalPurchases |
metric |
totalPurchases14d |
totalPurchases14d |
metric |
totalPurchasesClicks |
totalPurchasesClicks |
metric |
totalPurchasesClicks14d |
totalPurchasesClicks14d |
metric |
totalPurchasesViews |
totalPurchasesViews |
metric |
totalPurchasesViews14d |
totalPurchasesViews14d |
metric |
totalROAS |
totalROAS |
metric |
totalROAS14d |
totalROAS14d |
metric |
totalSales |
totalSales |
metric |
totalSales14d |
totalSales14d |
metric |
totalSubscribeAndSave |
totalSubscribeAndSave |
metric |
totalSubscribeAndSaveClicks |
totalSubscribeAndSaveClicks |
metric |
totalSubscribeAndSaveRate |
totalSubscribeAndSaveRate |
metric |
totalSubscribeAndSaveSubscriptions14d |
totalSubscribeAndSaveSubscriptions14d |
metric |
totalSubscribeAndSaveViews |
totalSubscribeAndSaveViews |
metric |
totalUnitsSold |
totalUnitsSold |
metric |
totalUnitsSold14d |
totalUnitsSold14d |
metric |
unitsSold |
unitsSold |
metric |
unitsSold14d |
unitsSold14d |
metric |
unitsSoldBrandHalo |
unitsSoldBrandHalo |
metric |
unitsSoldClicks |
unitsSoldClicks |
metric |
unitsSoldPromotedClicks |
unitsSoldPromotedClicks |
metric |
videoAdClicks |
videoAdClicks |
metric |
videoAdComplete |
videoAdComplete |
metric |
videoAdCompletionRate |
videoAdCompletionRate |
metric |
videoAdCreativeViews |
videoAdCreativeViews |
metric |
videoAdEndStateClicks |
videoAdEndStateClicks |
metric |
videoAdFirstQuartile |
videoAdFirstQuartile |
metric |
videoAdImpressions |
videoAdImpressions |
metric |
videoAdMidpoint |
videoAdMidpoint |
metric |
videoAdMute |
videoAdMute |
metric |
videoAdPause |
videoAdPause |
metric |
videoAdReplays |
videoAdReplays |
metric |
videoAdResume |
videoAdResume |
metric |
videoAdSkipBacks |
videoAdSkipBacks |
metric |
videoAdSkipForwards |
videoAdSkipForwards |
metric |
videoAdStart |
videoAdStart |
metric |
videoAdThirdQuartile |
videoAdThirdQuartile |
metric |
videoAdUnmute |
videoAdUnmute |
metric |
videoComplete |
videoComplete |
metric |
videoCompleted |
videoCompleted |
metric |
videoCompletedCPA |
videoCompletedCPA |
metric |
videoCompletedViews |
videoCompletedViews |
dimension |
videoCompletionRate |
videoCompletionRate |
metric |
videoDownloadRate |
videoDownloadRate |
metric |
videoDownloads |
videoDownloads |
metric |
videoDownloadsClicks |
videoDownloadsClicks |
metric |
videoDownloadsViews |
videoDownloadsViews |
metric |
videoFirstQuartile |
videoFirstQuartile |
metric |
videoMidpoint |
videoMidpoint |
metric |
videoMute |
videoMute |
metric |
videoPause |
videoPause |
metric |
videoStart |
videoStart |
metric |
videoStarted |
videoStarted |
metric |
videoStartedCPA |
videoStartedCPA |
metric |
videoStreams |
videoStreams |
metric |
videoStreams14d |
videoStreams14d |
metric |
videoStreamsClicks |
videoStreamsClicks |
metric |
videoStreamsRate |
videoStreamsRate |
metric |
videoStreamsViews |
videoStreamsViews |
metric |
videoThirdQuartile |
videoThirdQuartile |
metric |
videoUnmute |
videoUnmute |
metric |
viewabilityRate |
viewabilityRate |
metric |
viewableImpressions |
viewableImpressions |
metric |
year |
year |
metric |