AudienceReport

The table below gives information about all the data fields that you can import from AudienceReport.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.

To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.

Field API name	Description	Use in Adverity
eventCount	Total number of events for this week.	metric
name	Value name	dimension
value	Actual segment value ID	dimension
week	Week number in the year.	metric
weekISO	ISO standard week number, e.g. 2015-W04.	dimension
active	Indicator if trackpoint is active	dimension
cachebustedCount	The total count of cachebusted events.	metric
cachebusterRatio	The cachebuster ratio.	metric
cid	The trackpoint prefix.	dimension
count	Event counts of the ip.	dimension
count	Event counts for the given day.	metric
count	Event counts for the given hour.	metric
count	Event counts of the ip.	metric
data	The possible values the segment can take	dimension
date	The date of the day	dimension
desktop	Event count for the desktop device type	metric
eventCount	The total number of events of this type for this trackpoint.	metric
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode]	dimension
hour	The hour of the day.	metric
ip	The performers ip.	dimension
ip	The performers ip.	dimension
mobile	Event count for the mobile device type	dimension
name	The quality metric category name.	dimension
name	The name of the trackpoint.	dimension
other	Event count for the other device type	dimension
score	The score that the campaign exhibits for this quality metric. It can take values between 0 and 10 where 0 corresponds to new campaigns.	metric
tablet	Event count for the tablet device type	dimension
tailcode	The trackpoint suffix.	dimension
totalCount	The total event count.	metric
totalCount	The total event count.	metric
totalCount	The total event count.	dimension
tv	Event count for the tv device type	dimension
weeklyEventCount	The number of events per week.	dimension
age	age	dimension
cachebusterRatio	The cachebuster ratio.	metric
children	children	dimension
count	Event counts for the given hour.	metric
count	Event counts for the given day.	metric
count	Event counts for the given lookup country.	metric
count	Event counts of the ip.	metric
count	Event counts for the given day.	metric
count	Event counts for the given hour.	metric
countryCode	Countrycode of the lookup country.	metric
created	The date on which the custom segment was created, e.g. 2015-03-15	dimension
created	The date on which the custom segment was created, e.g. 2015-03-15	dimension
created	The date when the campaign was added.	dimension
csid	The ID of the custom segment	dimension
csid	The ID of the custom segment	dimension
data	Container.	dimension
data	Container.	dimension
date	The date of the day	metric
date	The date of the day	dimension
date	The date for which events was registered for the given trackpoint.	dimension
dates	Countrycode of the lookup country.	dimension
description	The description of the custom segment	dimension
description	The description of the custom segment	dimension
desktop	Event count for the desktop device type	metric
desktop	Contains subdevices windows, macosx, chromeos or other	dimension
desktop	Contains subdevices windows, macosx, chromeos or other	dimension
desktop	Event count for the desktop device type	metric
deviceCounts	Event counts for each device	dimension
education	education	dimension
employment	employment	dimension
end	The submitted end date of the campaign.	dimension
events		dimension
events	The total number of each type of event for this trackpoint.	dimension
gender	gender	dimension
hour	The hour of the day.	metric
hour	The hour of the day.	metric
hourlyEvents	Aggregated hourly events of the campaign.	dimension
householdsize	householdsize	dimension
id	The trackpoint id {eventType}:{cid}:{tailcode}	dimension
income	income	dimension
ip	The performers ip.	dimension
ips	The top performing ips.	dimension
ips	The container for ip performers	dimension
lastRecalc	The DateTime when the campaign was last recalculated.	dimension
lastRecalcCheck	The DateTime of the last attempted recalculation.	dimension
mobile	Event count for the mobile device type	metric
mobile	Event count for the mobile device type	metric
mobile	Contains subdevices android, iphone, windowsPhone or other	dimension
mobile	Contains subdevices android, iphone, windowsPhone or other	dimension
name	Human readable name of the custom segment	dimension
name	Name of trackpoint.	dimension
name	Human readable name of the custom segment	dimension
other	Contains subdevices other	dimension
other	Contains subdevices other	dimension
other	Event count for the other device type	metric
other	Event count for the other device type	metric
panelCreated	The date when the panel used for the campaign metrics was computed.	dimension
properties	The report item properties.	dimension
providerId	The ID of the segment provider	dimension
providerId	The ID of the segment provider	dimension
providerLogo	The URL of the provider logo	dimension
providerLogo	The URL of the provider logo	dimension
providerName	The name of the entity providing the custom segment information	dimension
providerName	The name of the entity providing the custom segment information	dimension
public	Whether the segment is public or private	dimension
public	Whether the segment is public or private	dimension
referrers	Total counts of reach referrer.	metric
reportEnd	The end date of the campaign as it is used when computing the report.	dimension
reportStart	The start date of the campaign as it is used when computing the report.	dimension
s3Key	The identifier used in the synchronization of the custom segment	dimension
s3Key	The identifier used in the synchronization of the custom segment	dimension
sampleSize	The total sample size for the segment	metric
sampleSize	The total sample size for the segment	metric
start	The submitted start date of the campaign.	dimension
subdeviceCounts	Event counts for each devices subdevices	dimension
tablet	Contains subdevices windows, android, iPad or other	dimension
tablet	Event count for the tablet device type	metric
tablet	Event count for the tablet device type	metric
tablet	Contains subdevices windows, android, iPad or other	dimension
totalCount	The total event count.	dimension
totalCount	The total event count.	metric
trackpointId	The trackpointId of a specific trackpoint.	dimension
tv	Contains subdevices appleTV, chromecast, console, webTV, hbbTV, YouViewAmazonFireTV, SmartHub, other	dimension
tv	Event count for the tv device type	metric
tv	Event count for the tv device type	metric
tv	Contains subdevices appleTV, chromecast, console, webTV, hbbTV, YouViewAmazonFireTV, SmartHub, other	dimension
unknownReferrerCount	The total count of unknown referrers.	metric
valueLabels	Container	dimension
valueLabels	Container	dimension
The	device delivery metric	metric
cid	The customer identification prefix.	dimension
countryCode	The code corresponding to the country the campaign targets.	dimension
currencyCode	The currency code for the country i.e. EUR, USD	dimension
currencySuffix	The currency suffix for the country	dimension
customSegments	The custom segments available to the campaign	dimension
customSegments	The custom segments available to the campaign	dimension
customTargeting	Whether the target group of the campaign includes targeting of one or more custom segments.	dimension
customerId	The AudienceReport customer (company) ID	dimension
dailyImpressions	Aggregated daily events of the campaign.	dimension
dailyImpressions	Aggregated daily events of the campaign.	dimension
dates	The dates container of performers	dimension
dates	Date/time fields for the campaign.	dimension
dates	The dates container of the cachebuster metric	dimension
deviceCounts	Event counts for each device	dimension
deviceCounts	Event counts for each device	dimension
devices	The device delivery metric	dimension
events	The number of events (impressions, clicks, etc.) logged for the campaign.	metric
events	The event delivery metric.	dimension
hourlyEvents	Aggregated hourly events of the campaign.	dimension
hourlyEvents	Aggregated hourly events of the campaign.	dimension
id	The trackpoint identifier	dimension
id	The trackpoint identifier	dimension
id	The id of the campaign.	dimension
id	The trackpoint identifier	dimension
incomeBrackets	The five income brackets for the country	dimension
ips	The top performing ips.	dimension
isoCode	The ISO code of the country	dimension
lookupCountries		dimension
name	The name of the trackpoint	dimension
name	The name of the trackpoint	dimension
name	The name of the trackpoint	dimension
name	The human-readable name of the country	dimension
name	The name of the campaign.	dimension
noReferrerImpsRatio	The statistical ratio between the number of referrers and the impressions for the specific country	metric
performers	The performer delivery metric	metric
populationSize	The online population size for the country	metric
referrers	Total counts of reach referrer.	metric
reportItems	All the report items of the campaign.	dimension
status	The state of a campaign.	dimension
subdeviceCounts	Event counts for each devices subdevices	dimension
targetGroup	The demographic target group of the campaign.	dimension
timezoneOffset	The timezone offset for the country	metric
total	Event data for each event type.	metric
totalCount	Total number of available segments	metric
totalCount	The total event count.	metric
totals	The aggregated counts of the cachebuster metric.	metric
totals	The top performing ips.	metric
totals	The container for aggregated cachebuster counts.	metric
trackpoints	Event data for each trackpoint in this campaign.	dimension
trackpoints	The container for the campaigns trackpoints	dimension
unknownReferrerCount	The total count of unknown referrers.	metric
weekly	Accumulated campaign stats by week	dimension
reach	Report item reach (i.e. the percentage of the target group exposed)	metric
sampleSize	Sample size.	metric
tv	Contains subdevices appleTV, chromecast, console, webTV, hbbTV, YouViewAmazonFireTV, SmartHub, other	dimension
week	Week number in the year, e.g. 44	metric
advertiserName	The advertiserName of the campaign.	dimension
affinity	Report item affinity (see the AudienceReport helpdesk for a detailed explanation)	metric
affinity	Campaign affinity (see the AudienceReport helpdesk for a detailed explanation)	metric
affinity	Campaign affinity (see the AudienceReport helpdesk for a detailed explanation)	metric
age	Event details across age categories.	dimension
age	age	dimension
age	age	metric
audiences	The audiences of the campaign.	dimension
brand	The brand of the campaign.	dimension
cachebustedCount	The total count of cachebusted events.	metric
cachebustedCount	The total count of cachebusted events.	dimension
cachebuster	The cachebuster delivery metric.	dimension
cachebusterRatio	The cachebuster ratio.	dimension
campaigns	Campaigns whose trackpoints match the search term.	dimension
children	children	metric
children	Event details across children categories.	dimension
children	children	dimension
children	children	dimension
cid	The trackpoint prefix.	dimension
cid	The CID prefix of the trackpoint.	dimension
cid	The cid for the report item	dimension
cid	The trackpointId of a specific trackpoint	dimension
cid	The CID prefix of the trackpoint.	dimension
cid	The CID prefix of the trackpoint.	dimension
countries	List of country specific geo compliance data	dimension
countryCode	Two character country code	dimension
countryCode	The country in which the target group size should be calculated.	dimension
countryEvents	The number of events fired in the target country for the campaign	metric
countryEvents	The number of events fired in the target country for the campaign	metric
created	The date when the campaign was added.	dimension
criterion	criterion	dimension
csid	The CSID of the segment	metric
currencyCode	Currency code to be used for the income, i.e. DKK	dimension
customSegmentGroups	Profile details for segments supplied by other providers, grouped by those providers	dimension
customSegments	Profile details for segments supplied by other providers	dimension
dailyImpressions	Aggregated daily events of the campaign.	dimension
data	Report items that match the search term.	dimension
data	The container of data.	dimension
defaultSegments	Profile details for AudienceReport default segments	dimension
education	Event details across education categories.	dimension
education	education	dimension
education	education	dimension
education	education	dimension
employment	employment	dimension
employment	Event details across employment categories.	dimension
employment	employment	dimension
end	The submitted end date of the campaign.	dimension
estimatedUniqueVisitors	A close estimate of the number of people who triggered the report item event	metric
estimatedUniqueVisitors	A close estimate of the number of people who triggered the report item event	metric
estimatedUniqueVisitors	A close estimate of the number of people exposed to the campaign	metric
estimatedUniqueVisitors	A close estimate of the number of people who triggered the report item event	metric
estimatedUniques	A close estimate of the number of people exposed to the campaign	metric
eventType	The event type for this report item	dimension
eventType	The type of event reported, e.g. impression or click.	dimension
eventType	The type of event reported, e.g. impression or click.	dimension
eventType	The type of event reported, e.g. impression or click.	dimension
eventType	The event type for this report item	dimension
eventType	The type of event reported, e.g. impression or click.	dimension
eventTypes	Specifies which event types are tracked by this trackpoint. Has the structure {eventType: isTracked(true|false)}	dimension
events	Accumulated event counts for the metric	dimension
events	Accumulated number of events for the trackpoint	dimension
events	Accumulated event counts	dimension
events	The number of total events (impressions, clicks, etc.) fired	metric
events	The number of total events (impressions, clicks, etc.) fired for the report item	metric
events	Accumulated number of events for the trackpoint	dimension
events	The number of total events (impressions, clicks, etc.) fired for the campaign	metric
events	Accumulated event counts	dimension
events	Accumulated number of events for the trackpoint	dimension
events	Accumulated event counts	dimension
events	The number of total events (impressions, clicks, etc.) fired for the campaign	metric
events	Accumulated event counts	dimension
events	Number of events originating in the country	metric
events	Number of events originating in the region	metric
events	Number of events originating in the subregion	metric
events	The number of total events (impressions, clicks, etc.) fired for the report item	metric
events	The number of total events (impressions, clicks, etc.) fired	metric
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode].	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode].	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode]	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode]	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode].	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode]	dimension
evid	The evid for the report item	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode].	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode].	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode]	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode]	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode].	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode]	dimension
evid	A unique string identifier for the report item. Takes the form [eventType]:[cid]:[tailcode].	dimension
female	female	dimension
frequency	Report item frequency (how many times on average did each visitor trigger the report item event)	metric
frequency	Report item frequency (how many times on average did each visitor trigger the report item event)	metric
frequency	Report item frequency (how many times on average did each visitor trigger the report item event)	metric
frequency	Campaign frequency (how many times on average was each visitor exposed to the campaign)	metric
frequency	Campaign frequency (how many times on average was each visitor exposed to the campaign)	metric
gender		dimension
gender	Event details across gender categories.	dimension
gender	gender	dimension
gender	gender	dimension
high	high	dimension
high	high	dimension
householdsize	householdsize	dimension
householdsize	Event details across household size categories.	dimension
householdsize	householdsize	dimension
income	Event details across income categories.	dimension
income	income	dimension
income	income	dimension
income		dimension
low	low	dimension
low	low	dimension
lowQuality	Total number of not viewable, low quality, events. Only present for viewabilitymetric.	metric
lowQuality	Total number of low quality events	metric
male	male	dimension
marginal	Marginal increase from one week to the next	metric
marginal	Marginal increase from one week to the next	metric
marginal	Marginal increase from one week to the next	metric
maxResult	The maximum number of campaigns returned by a request. Use this when you want to have pagination or you have more than 100 campaigns. Having more than 1000 projects will mean that you also have to use the start parameter to be able to get all the campaigns.	metric
meta	Meta information not directly related to the report items.	dimension
metrics	List of overview data from enabled metrics for the campaign	dimension
mobile	Contains subdevices android, iphone, windowsPhone or other	dimension
name	The human readable identification of the trackpoint.	dimension
name	The human readable identification of the trackpoint.	dimension
name	The human readable identification of the report item	dimension
name	Human readable name of the segment	dimension
name	Name of trackpoint.	dimension
name	The name of the report item	dimension
name	Name of trackpoint.	dimension
name	The human readable name of the segment	dimension
name	Name of trackpoint.	dimension
name	The human readable identification of the trackpoint.	dimension
name	The name of the campaign	dimension
name	Name of trackpoint.	dimension
name	The name of the campaign	dimension
name	Name of trackpoint.	dimension
name	Subregion name	dimension
name	The human readable identification of the trackpoint.	dimension
name	Name of the metric	dimension
name	Name of trackpoint.	dimension
name	Name of the trackpoint	dimension
name	The trackpointId of a specific trackpoint	dimension
name	Domain name for the referrer	dimension
name	Trackpoint name	dimension
name	Name of trackpoint.	dimension
name	Region name	dimension
name	Domain name for the referrer	dimension
name	Trackpoint name	dimension
no	no	dimension
notInTargetCountry	Total number of events not originating from target country for the trackpoint	metric
notInTargetCountry	Total number of events not originating from target country for the trackpoint referrer	metric
notInTargetCountry	Total number of events not originating from target country. Only present for geoCompliance metric.	metric
notInTargetCountry	Total number of not in target country	metric
notViewable	Total number of not viewable events for the trackpoint	metric
notViewable	Total number of not viewable events for the trackpoint referrer	metric
notViewable	Accumulated not viewable event counts. Only present for viewability metric.	dimension
notViewable	Total number of not viewable events	metric
old	old	dimension
other	Contains subdevices other	dimension
overview	Accumulated and overview data.	dimension
overview	Accumulated and overview data	dimension
overview	Accumulated and overview data.	dimension
percents	Percents for each custom segment value, for the specific report item	dimension
percents	Percents for each default segment value, for the specific report item	dimension
percents	Overall percents for each custom segment value	dimension
percents	Overall percents for each default segment value	dimension
pid	The ID of the campaign	dimension
pid	The ID of the campaign	dimension
pid	The id of the campaign.	dimension
profile		dimension
profile	Histogram-style percentages of the report item events fired across different demographic groups	dimension
profile	Histogram-style percentages of the campaign events fired across different demographic groups	dimension
profile	Histogram-style percentages of the campaign events fired across different demographic groups	dimension
profileAffinities	Common audience affinity on campaign level	dimension
providerLogo	URL for the provider logo	dimension
providerName	Human readable name of the custom segment provider	dimension
reach	Accumulated reach (i.e. the percentage of the target group exposed so far)	metric
reach	Report item reach (i.e. the percentage of the target group exposed)	metric
reach	Campaign reach (i.e. the percentage of the target group exposed)	metric
reach	Accumulated reach (i.e. the percentage of the target group exposed so far)	metric
reach	Report item reach (i.e. the percentage of the target group exposed)	metric
reach	Campaign reach (i.e. the percentage of the target group exposed)	metric
reachContribution	Unique reach for the report item (not counting ‘overlapping’ reach)	metric
reachContribution	Unique reach for the report item (not counting ‘overlapping’ reach)	metric
reachContribution	Unique reach for the report item (not counting ‘overlapping’ reach)	metric
reachPersons	Report item reach, measured in people	metric
reachPersons	Report item reach, measured in people	metric
reachPersons	Report item reach, measured in people	metric
reachPersons	Same as above, but measured in people, not percent	metric
reachPersons	Campaign reach, measured in people	metric
reachPersons	Campaign reach, measured in people	metric
reachPersons	measured in people	metric
referenceId	Reference ID for the campaign	dimension
referrers	List of referrers and their accumulated data for the trackpoint	dimension
referrers	List of referrers and their accumulated data for the trackpoint	dimension
regions	List of regions in the country from which there has been events	dimension
reportEnd	The end date of the campaign as it is used when computing the report.	dimension
reportItems	Profile details for each report item in the campaign	dimension
reportItems	Campaign stats by individual report item	dimension
reportItems	Campaign stats by individual report item	dimension
reportItems	Profile details for each report item in the campaign	dimension
reportItems	Aggregated reach information for every report item in the campaign	dimension
reportItems		dimension
reportStart	The start date of the campaign as it is used when computing the report.	dimension
sampleSize	Sample size - the exact number of recognized panelists used in the calculation	metric
sampleSize	Sample size - the exact number of recognized panelists used in the calculation	metric
sampleSize	Sample size - the exact number of recognized panelists used in the calculation	metric
sampleSize	Sample size - the exact number of recognized panelists used in the calculation	metric
sampleSize	Sample size - the exact number of recognized panelists used in the calculation	metric
sampleSize	Sample size - the exact number of recognized panelists used in the calculation	metric
sampleSize	Sample size.	metric
sampleSize	Sample size.	metric
sampleSize	Sample size.	metric
sampleSize	Sample size - the exact number of recognized panelists used in the calculation	metric
sampleSizeStatus	Reflects whether the sample size is big enough for extrapolation	dimension
sampleSizeStatus	Reflects whether the sample size is big enough for extrapolation	dimension
sampleSizeStatus	Reflects whether the sample size is big enough for extrapolation	dimension
sampleSizeStatus	Reflects whether the sample size is big enough for extrapolation	dimension
sampleSizeStatus	Reflects whether the sample size is big enough for extrapolation	dimension
sampleSizeStatus	Reflects whether the sample size is big enough for extrapolation	dimension
sampleSizeStatus	Reflects whether the sample size is big enough for extrapolation	dimension
sampleSizeStatus	Reflects whether the sample size is big enough for extrapolation	dimension
score	Overall score for the metric	metric
score	Overall score	metric
score	Overall geo compliance score.	metric
score	Overall quality score	metric
share	The percent of events covered from the total campaign.	metric
share	The percent of events covered from the total campaign.	metric
share	The percent of events from the total campaign covered.	metric
share	The percent of events from the total campaign covered.	metric
sortColumn	The campaigns will be sorted using this attribute.	dimension
sortDirection	The sorting direction.	dimension
start	The start index of the campaigns batch. You will need this to be able to use pagination.	metric
start	The submitted start date of the campaign.	dimension
startDate	The hypothetical starting day of the campaign, e.g. 2015-03-15	dimension
subRegions	List of subregions in the region from which there has been events	dimension
tablet	Contains subdevices windows, android, iPad or other	dimension
tailcode	The second part of the trackpoint tcode.	dimension
tailcode	The trackpoint suffix.	dimension
tailcode	The second part of the trackpoint tcode.	dimension
tailcode	The trackpointId of a specific trackpoint	dimension
tailcode	The tailcode for the report item	dimension
tailcode	ISO standard week number, e.g. 2015-W04	dimension
targetCountry	Two character country code for the target of the campaign.	dimension
targetEvents	The number of total events fired in the target group	metric
targetEvents	The number of total events fired in the target group for the report item	metric
targetEvents	The number of total events fired in the target group	metric
targetEvents	The number of total events fired in the target group for the campaign	metric
targetEvents	The number of total events fired in the target group for the campaign	metric
targetEvents	The number of total events fired in the target group for the report item	metric
targetEventsPercentage	The percent of target events fired in the target group for the campaign	metric
targetEventsPercentage	Same as events above, but measured in percent of the total campaign events in target group	metric
targetEventsPercentage	The percent of target events fired in the target group for the campaign	metric
targetEventsPercentage	Same as events above, but measured in percent of the total campaign events in target group	metric
targetGroup	The target group for which the size is desired.	dimension
targetGroupSize	Total size of the selected target group (useful when looking at reachPersons)	metric
targetGroupSize	Total size of the selected target group (useful when looking at reachPersons)	metric
targetSegment	The target segment for which the size is desired.	dimension
total	Total number of events	metric
total	Total number of events	metric
total	Total number of active trackpoints	metric
total	Total number of active trackpoints	metric
total	Total number of active trackpoints	metric
total	Total number of events for the trackpoint	metric
total	Total number of events for the trackpoint referrer	metric
total	Total number of events for the trackpoint	metric
total	Total number of events	metric
total	Total number of events	metric
total	Total number of events for the trackpoint	metric
totalCount	The total number of report items.	metric
totalCount	The total event count.	dimension
totalCount	The total event count.	metric
totalEventsPercentage	The percent of total events fired in the target group for the campaign	metric
totalEventsPercentage	The percent of total events fired in the target group for the campaign	metric
totalEventsPercentage	Same as events above, but measured in percent of the total campaign events	metric
totalEventsPercentage	Same as events above, but measured in percent of the total campaign events	metric
totals		dimension
totals	totals	dimension
totals	Aggregated reach information for all report items in the campaign	metric
totals	Total campaign stats	metric
totals	Total campaign stats	metric
trackpointId	The trackpointId of a specific trackpoint	dimension
trackpoints	The trackpoints that match the search term.	dimension
trackpoints	List of trackpoints with their individial transparency data	dimension
trackpoints	Accumulated trackpoint counts	dimension
trackpoints	Accumulated trackpoint counts	dimension
trackpoints	Accumulated trackpoint counts	dimension
trp	Campaign TRP (see the AudienceReport helpdesk for a detailed explanation)	metric
trp	TRP (see the AudienceReport helpdesk for a detailed explanation)	metric
trp	Campaign TRP (see the AudienceReport helpdesk for a detailed explanation)	metric
trp	TRP	metric
trp	Report item TRP (see the AudienceReport helpdesk for a detailed explanation)	metric
uniqueEventTypes	The number of unique event types in this campaign.	metric
valueLab	Labels describing the categories.	dimension
valueLab	Labels describing the categories.	dimension
valueLabels	Labels describing the categories.	dimension
valueLabels	Labels describing the categories.	dimension
valueLabels	The human readable names of the segment values	dimension
valueLabels	Labels describing the categories.	dimension
valueLabels	Labels describing the categories.	dimension
valueLabels	The human readable names of the segment values	dimension
valueLabels	Labels describing the categories.	dimension
values	Histogram-style percentages of the events of this trackpoint across categories.	metric
values	Histogram-style percentages of the events of this trackpoint across categories.	metric
values	Histogram-style percentages of the events of this trackpoint across categories.	metric
values	Histogram-style percentages of the events of this trackpoint across categories.	metric
viewable	Accumulated viewable event counts. Only present for viewability metric.	dimension
violaing	Is the trackpoint violating or not	dimension
violaing	Is the trackpoint violating or not	dimension
violaing	Is the trackpoint violating or not	dimension
violating	Total number of active and violating trackpoints wrt. visibility	metric
violating	Total number of active and violating trackpoints wrt. transparency	metric
violating	Total number of active and violating trackpoints wrt. geo compliance	metric
week	Week number in the year, e.g. 44	metric
week	Week number in the year, e.g. 44	metric
weekISO	ISO standard week number, e.g. 2015-W04	dimension
weekISO	ISO standard week number, e.g. 2015-W04	dimension
weekISO	ISO standard week number, e.g. 2015-W04	dimension
withGenericReferrer	Total number of events with a generic referrer	metric
withGenericReferrer	Total number of events for the trackpoint with a generic referrer	metric
withHiddenReferrer	Total number of events with a hidden referrer	metric
withHiddenReferrer	Total number of events for the trackpoint with a hidden referrer	metric
withUnknownReferrer	Total number of events with a hidden or generic referrer. Only present for transparency metric	metric
yes	yes	dimension
young	young	dimension