Brandwatch: Most-used fields

The table below gives information about most-used fields that you can import from Brandwatch. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
Account Type	accountType	Indicates the type of account (‘individual’ or ‘organisational’) for a social media author, primarily for Twitter (X) mentions.	dimension
Blog Comments	blogComments	The number of comments a blog post has received.	metric
Category	categories	User-defined labels used to group mentions, often with hierarchical subcategories.	dimension
Category ID	Category ID	The unique identifier for a specific category.	metric
Checked	checked	A workflow status indicating whether a mention has been reviewed or processed.	dimension
End Date	End Date	The end date and time for the period during which mentions are retrieved.	dimension
Facebook Comments	facebookComments	The number of comments a piece of content has received on Facebook.	metric
Facebook Likes	facebookLikes	The number of likes a piece of content has received on Facebook.	metric
Facebook Shares	facebookShares	The number of times a piece of content has been shared on Facebook.	metric
Forum Posts	forumPosts	The number of posts within a forum for mentions originating from a forum page type.	metric
Forum Views	forumViews	The number of views a forum thread or post has received.	metric
Gender	gender	The gender of the author of a mention, as identified by Brandwatch analytics.	dimension
Impressions	impressions	The estimated number of times a mention or content has been viewed by users.	metric
Influence	influence	A score representing the author’s influence, often from an external data provider like Kred.	metric
Mention Volume	volume	The total number of mentions found for a given query or filter.	metric
Outreach	outreach	A score representing the author’s ability to spread content, often from an external data provider like Kred.	metric
Priority	priority	A workflow status indicating the importance level assigned to a mention.	dimension
Project ID	Project ID	The unique identifier for a Brandwatch project from which data is collected.	metric
Project Name	Project Name	The user-defined name of the Brandwatch project.	dimension
Query Group ID	Query Group ID	The unique identifier for the Brandwatch query group that contains the mentions.	metric
Query ID	Query ID	The unique identifier of the query that captured the mention.	metric
Reach	reach	The estimated number of unique individuals who have been exposed to a mention or content.	metric
Sentiment	sentiment	The emotional tone of a mention, classified as positive, negative, or neutral.	dimension
Start Date	Start Date	The start date and time for the period during which mentions are retrieved.	dimension
Status	status	A workflow status indicating the current state of a mention (e.g., open, pending, closed).	dimension
Tag	tags	Represents a custom label that users can apply to mentions for categorization or organization within Brandwatch.	dimension
Topic	Topic	Represents a thematic category or subject identified within the content.	dimension
Twitter Followers	twitterFollowers	The number of followers an author has on Twitter.	metric
added	added	The timestamp indicating when the mention or item was added to the Brandwatch system.	dimension
author	author	The name or handle of the individual who created the mention or content.	dimension
authorAccountType	authorAccountType	The type of account associated with the author, such as ‘individual’ or ‘organisational’.	dimension
authorCity	authorCity	The city of the author of the mention.	dimension
authorCityCode	authorCityCode	The city code of the author of the mention.	dimension
authorContinent	authorContinent	The continent of the author of the mention.	dimension
authorContinentCode	authorContinentCode	The continent code of the author of the mention.	dimension
authorCountry	authorCountry	The country of the author of the mention.	dimension
authorCountryCode	authorCountryCode	The country code of the author of the mention.	dimension
authorCounty	authorCounty	The name of the county associated with the author of the mention.	dimension
authorCountyCode	authorCountyCode	The shortcode for the county associated with the author of the mention.	dimension
authorGender	authorGender	The gender of the author (‘male’, ‘female’, or ‘unknown’).	dimension
authorLocation	authorLocation	The generalized geographical location of the author of the mention.	dimension
authorName	authorName	The name of the author of a mention.	dimension
authorState	authorState	The state or province of the author of the mention.	dimension
authorStateCode	authorStateCode	The state or province code of the author of the mention.	dimension
authorVerifiedType	authorVerifiedType	The category of verification (e.g., ‘blue’, ‘business’, ‘government’) held by a Twitter (X) author.	dimension
authors	Authors	Represents the distinct authors who posted mentions.	metric
avatarUrl	avatarUrl	The URL of the author’s profile picture or avatar.	dimension
averageDurationOfVisit	averageDurationOfVisit	The average time, in minutes, visitors spend on the website where the mention originated.	metric
averageVisits	averageVisits	The average number of visits to the website where the mention originated.	metric
backlinks	backlinks	The count of external web pages that link back to the website where the mention was found.	metric
blogName	blogName	The name of the blog where the mention was published.	dimension
blueskyAuthorId	blueskyAuthorId	The unique identifier for the author of a Bluesky mention.	dimension
blueskyFollowers	blueskyFollowers	The number of followers an author has on Bluesky.	dimension
blueskyFollowing	blueskyFollowing	The number of users the Bluesky author is following, specific to mentions originating from Bluesky.	dimension
blueskyLikes	blueskyLikes	The number of likes a post has received on Bluesky.	dimension
blueskyPosts	blueskyPosts	The total number of posts made by the Bluesky author, specific to mentions originating from Bluesky.	dimension
blueskyQuotes	blueskyQuotes	The total number of times a Bluesky post has been quoted or reposted with commentary.	dimension
blueskyReplies	blueskyReplies	The total number of replies received by a Bluesky post.	dimension
blueskyReposts	blueskyReposts	The total number of times a Bluesky post has been reposted (reshared as is).	dimension
canApplyWorkflow	canApplyWorkflow	Indicates whether the current user or client has the permission to apply a workflow status to a mention or related entity.	dimension
canEditMetadata	canEditMetadata	A boolean indicator of whether the metadata of a mention (e.g., sentiment, tags, categories) can be edited.	dimension
canEditWorkflow	canEditWorkflow	Indicates whether the current user or client has the permission to edit or modify existing workflow definitions or statuses.	dimension
categories	Category	User-defined labels used to group mentions, often with hierarchical subcategories.	dimension
categoryDetails	categoryDetails	Detailed information about the categories assigned to a mention or query.	dimension
cities	City	A dimension used to aggregate mentions by the city of origin.	dimension
city	city	The geographical city associated with the mention or author.	dimension
cityCode	cityCode	The geographical city code associated with the mention or author.	dimension
classifications	classifications	Details of machine learning classifications applied to a mention, including classifier ID, name, and confidence score.	dimension
contentSource	contentSource	The programmatic identifier for the type of platform or origin from which the content was ingested.	dimension
contentSourceName	contentSourceName	A human-readable name for the source of the content (e.g., “Blogs”, “YouTube”, “Facebook”, “X”, “Review”, “News”).	dimension
continent	continent	The geographical continent associated with the mention or author.	dimension
continentCode	continentCode	The geographical continent code associated with the mention or author.	dimension
copyright	copyright	Copyright details, typically for mentions from specific sources like Lexis Nexis.	dimension
counties	County	A dimension used to aggregate mentions by the county of origin.	dimension
countries	Country	A dimension used to aggregate mentions by the country of origin.	dimension
country	country	The geographical country associated with the mention or author.	dimension
countryCode	countryCode	The geographical country code associated with the mention or author.	dimension
countryName	countryName	The geographical country name associated with the mention or author.	dimension
county	county	The name of the county where the mention originated.	dimension
countyCode	countyCode	The shortcode for the county where the mention originated.	dimension
custom	custom	Custom properties or fields associated with mentions uploaded via the Data Upload API.	dimension
dailyVisitors	dailyVisitors	The total number of unique users visiting the website where the mention originated within a single day.	metric
data.authorAccountType	data.authorAccountType	The type of account (individual or organizational) belonging to the author of the mention.	dimension
data.authorCityCode	data.authorCityCode	The shortcode for the city associated with the author, found within a nested data structure.	dimension
data.authorCityName	data.authorCityName	The name of the city associated with the author, found within a nested data structure.	dimension
data.authorContinentCode	data.authorContinentCode	The continent code of the author of the mention from aggregated data.	dimension
data.authorContinentName	data.authorContinentName	The continent name of the author of the mention from aggregated data.	dimension
data.authorCountryCode	data.authorCountryCode	The shortcode for the country associated with the author, found within a nested data structure.	dimension
data.authorCountryName	data.authorCountryName	The name of the country associated with the author, found within a nested data structure.	dimension
data.authorCountyCode	data.authorCountyCode	The shortcode for the county associated with the author, found within a nested data structure.	dimension
data.authorCountyName	data.authorCountyName	The name of the county associated with the author, found within a nested data structure.	dimension
data.authorGender	data.authorGender	The gender of the author of a mention from aggregated data.	dimension
data.authorName	data.authorName	The name of the author of a mention from aggregated data.	dimension
data.authorReach	data.authorReach	The estimated reach of the author of a mention from aggregated data.	metric
data.authorStateCode	data.authorStateCode	The shortcode for the state or region associated with the author, found within a nested data structure.	dimension
data.authorStateName	data.authorStateName	The name of the state or region associated with the author, found within a nested data structure.	dimension
data.averageDurationOfVisit	data.averageDurationOfVisit	The average duration of visit to the website where the mention originated, found within a nested data structure.	metric
data.averageVisits	data.averageVisits	The average number of visits to the website where the mention originated, found within a nested data structure.	metric
data.backlinks	data.backlinks	The number of backlinks to the website where the mention was found, found within a nested data structure.	metric
data.countryCode	data.countryCode	The country code associated with the mention from aggregated data.	dimension
data.countryName	data.countryName	The country name associated with the mention from aggregated data.	dimension
data.domain	data.domain	The internet domain from which the mention originated, from aggregated data.	dimension
data.facebookAuthorId	data.facebookAuthorId	The unique identifier for the author of a Facebook mention, found within a nested data structure.	metric
data.facebookComments	data.facebookComments	The number of comments a piece of content has received on Facebook, from aggregated data.	metric
data.facebookLikes	data.facebookLikes	The number of likes a piece of content has received on Facebook, from aggregated data.	metric
data.impact	data.impact	A metric indicating the potential influence or reach of a mention, from aggregated data.	metric
data.impactAmplification	data.impactAmplification	A metric indicating the potential for a mention’s content to be amplified or spread.	metric
data.impactReach	data.impactReach	A metric representing the estimated number of unique individuals reached by a mention.	metric
data.monthlyVisitors	data.monthlyVisitors	The total number of unique visitors to the website where the mention originated within a given month, found within a nested data structure.	metric
data.mozRank	data.mozRank	A measure of website credibility and authority, provided by Moz, found within a nested data structure.	metric
data.pagesPerVisit	data.pagesPerVisit	The average number of pages viewed per visit to the website where the mention originated, found within a nested data structure.	metric
data.percentFemaleVisitors	data.percentFemaleVisitors	The percentage of female visitors to the website where the mention originated, found within a nested data structure.	metric
data.percentMaleVisitors	data.percentMaleVisitors	The percentage of male visitors to the website where the mention originated, found within a nested data structure.	metric
data.sentiment.negative	data.sentiment.negative	The count of mentions identified with a negative sentiment.	metric
data.sentiment.neutral	data.sentiment.neutral	The count of mentions identified with a neutral sentiment.	metric
data.sentiment.positive	data.sentiment.positive	The count of mentions identified with a positive sentiment.	metric
data.twitterAtMentions	data.twitterAtMentions	The count of times an author or brand was mentioned (using ‘@’ handle) on Twitter, found within a nested data structure.	metric
data.twitterAvatar	data.twitterAvatar	The URL of the Twitter (X) author’s avatar.	dimension
data.twitterFollowers	data.twitterFollowers	The number of followers an author has on Twitter, from aggregated data.	metric
data.twitterFollowing	data.twitterFollowing	The number of accounts an author is following on Twitter, from aggregated data.	metric
data.twitterInfluence	data.twitterInfluence	The Kred Influence score of the Twitter author of the mention, found within a nested data structure.	metric
data.twitterOutreach	data.twitterOutreach	The Kred Outreach score of the Twitter author of the mention, found within a nested data structure.	metric
data.twitterReplyCount	data.twitterReplyCount	The total number of replies received by a Twitter post, found within a nested data structure.	metric
data.twitterRetweets	data.twitterRetweets	The total number of retweets received by a Twitter post, found within a nested data structure.	metric
data.twitterTweets	data.twitterTweets	The total number of posts (tweets) made by the Twitter author of the mention, found within a nested data structure.	metric
data.twitterVerified	data.twitterVerified	A boolean indicator if the Twitter author’s account is verified, from aggregated data.	dimension
date	date	The publication date and time of the mention.	dimension
days	Day	Represents the days over which mentions were found, often used as a dimension for charting.	dimension
displayUrls	displayUrls	The URL displayed for the mention, which may be a shortened version or a specific representation.	dimension
domain	domain	The internet domain from which the mention originated.	dimension
domains	Domain	A dimension used for aggregating mentions by the domain name of their origin.	dimension
engagement	engagement	A general metric for user interaction with content, encompassing likes, comments, and shares.	metric
engagementType	engagementType		dimension
entityInfo	entityInfo	Information about recognized entities (e.g., AI-powered keywords, people, organizations) extracted from the mention text.	dimension
expandedUrls	expandedUrls	The full, unshortened URLs found within the mention’s content.	dimension
facebookAuthorId	facebookAuthorId	The unique identifier for the author of a Facebook mention.	dimension
facebookRole	facebookRole	Facebook Role is the role of the Facebook user who authored the post (‘owner’ or ‘audience’). A Facebook role of ‘owner’ would indicate that the author is posting on their own page whereas a Facebook role of ‘audience’ would indicate that an author is posting on someone else’s Facebook page. This is a Facebook specific metric and will be null for mentions not originating from Facebook.	dimension
facebookSubtype	facebookSubtype	The specific type of media content shared within a Facebook mention.	dimension
forumPosts	Forum Posts	The number of posts within a forum for mentions originating from a forum page type.	metric
fullname	fullname	The full name of the author who posted the mention.	dimension
gender	Gender	The gender of the author of a mention, as identified by Brandwatch analytics.	dimension
guid	guid		dimension
hour	hour		dimension
hourOfDay	Hour of Day		dimension
id	id	A unique identifier for the mention or content item within the Brandwatch system.	dimension
imageInfo	imageInfo	Details about images within the mention, including their URLs and analysis results.	dimension
impact	impact	A metric indicating the potential influence or reach of a mention.	metric
importanceAmplification	importanceAmplification	A deprecated metric that previously measured the potential for a mention’s content to be amplified.	metric
importanceReach	importanceReach	A deprecated metric that previously represented the estimated number of unique individuals reached by a mention.	metric
impressions	Impressions	The estimated number of times a mention or content has been viewed by users.	metric
insightsHashtag	insightsHashtag	Twitter hashtag insights providing data on popular hashtags.	dimension
insightsMentioned	insightsMentioned	An array of user handles (mentions) identified within a post, typically specific to Twitter and Instagram.	dimension
instagramCommentCount	instagramCommentCount	The number of comments an Instagram post has received.	metric
instagramFollowerCount	instagramFollowerCount	The number of followers an Instagram author has.	metric
instagramFollowingCount	instagramFollowingCount	The number of accounts an Instagram author is following.	metric
instagramInteractionsCount	instagramInteractionsCount	The total number of interactions (likes, comments, etc.) an Instagram post has received.	metric
instagramLikeCount	instagramLikeCount	The number of likes an Instagram post has received.	metric
instagramPostCount	instagramPostCount	The total number of posts an Instagram author has made.	metric
interest	interest	An array of interests mentioned in the author’s social media bio, typically from Twitter.	dimension
itemReview	itemReview		dimension
language	language	The language in which the mention was written.	dimension
languages	Language	The language(s) in which the mention was written.	dimension
lastAssignmentDate	lastAssignmentDate	The date when the mention was last assigned to a user as part of the workflow process.	dimension
latitude	latitude	The latitudinal coordinate of a geo-tagged mention, typically from Twitter.	metric
linkedinComments	linkedinComments	The number of comments a piece of content has received on LinkedIn.	metric
linkedinEngagement	linkedinEngagement	The total engagement (likes, comments, shares, video views) a piece of content has received on LinkedIn.	metric
linkedinImpressions	linkedinImpressions	The estimated number of times a piece of content has been viewed on LinkedIn.	metric
linkedinLikes	linkedinLikes	The number of likes a piece of content has received on LinkedIn.	metric
linkedinShares	linkedinShares	The number of times a piece of content has been shared on LinkedIn.	metric
linkedinSponsored	linkedinSponsored	A boolean indicator of whether a LinkedIn post is a sponsored advertisement.	dimension
linkedinVideoViews	linkedinVideoViews	The number of video views a piece of content has received on LinkedIn.	metric
locationName	locationName	The name of the geographical location associated with the mention or author.	dimension
longitude	longitude	The longitudinal coordinate of a geo-tagged mention, typically from Twitter.	metric
matchPositions	matchPositions	Match Positions is an array of details about words from the mention that matched the query string.	dimension
mediaFilter	mediaFilter	A filter used in queries to specify desired media types or content, such as images or videos.	dimension
mediaType	mediaType	The general type of media associated with the mention (e.g., article, blog, video, image).	dimension
mediaUrls	mediaUrls	URLs of any media (images, videos) embedded in or linked from the mention.	dimension
mentions	mentions	Represents individual articles of content (e.g., social media posts, news articles) collected by Brandwatch.	metric
monthlyVisitors	monthlyVisitors	The total count of unique visitors to the website where the mention originated within a given month.	metric
months	Month	Represents the months over which mentions were found, often used as a dimension for charting.	dimension
mozRank	mozRank	A site credibility score from 0-10, provided by Moz, indicating a website’s authority.	metric
name	name	The name associated with a project, query, category, or author.	dimension
noteIds	noteIds	An array of unique identifiers for any notes attached to a mention as part of the workflow.	dimension
originalUrl	originalUrl	The original URL where the mention was published.	dimension
pageType	pageType	The classification of the web page or platform where the mention was found (e.g., news, blog, forum, social).	dimension
pageType.blog	pageType.blog	A boolean indicator for mentions originating from a blog page type.	metric
pageType.bluesky	pageType.bluesky	Indicates if the page type where the mention was found is Bluesky.	metric
pageType.facebook	pageType.facebook	A boolean indicator for mentions originating from a Facebook page type.	metric
pageType.forum	pageType.forum	Indicates if the page type where the mention was found is a forum.	metric
pageType.general	pageType.general	A boolean indicator for mentions originating from a general webpage type.	metric
pageType.image	pageType.image	A boolean indicator for mentions that are primarily image-based content.	metric
pageType.instagram	pageType.instagram	A boolean indicator for mentions originating from an Instagram page type.	metric
pageType.linkedin	pageType.linkedin	A boolean indicator for mentions originating from a LinkedIn page type.	metric
pageType.news	pageType.news	A boolean indicator for mentions originating from a news article page type.	metric
pageType.podcast	pageType.podcast	Indicates if the page type where the mention was found is a podcast.	metric
pageType.reddit	pageType.reddit	A boolean indicator for mentions originating from a Reddit page type.	metric
pageType.review	pageType.review	A boolean indicator for mentions originating from a review page type.	metric
pageType.threads	pageType.threads	Indicates if the page type where the mention was found is Instagram Threads.	metric
pageType.tiktok	pageType.tiktok	Indicates if the page type where the mention was found is TikTok.	metric
pageType.tumblr	pageType.tumblr	A boolean indicator for mentions originating from a Tumblr page type.	metric
pageType.twitter	pageType.twitter	A boolean indicator for mentions originating from a Twitter (X) page type.	metric
pageType.video	pageType.video	A boolean indicator for mentions that are primarily video-based content.	metric
pageTypeName	pageTypeName	The human-readable name corresponding to the pageType classification.	dimension
pagesPerVisit	pagesPerVisit	The average number of pages viewed during a single visit to the website where the mention originated.	metric
parentBlogName	parentBlogName	The name of the parent blog in a hierarchical blog structure.	dimension
parentCategories	Parent Category	The higher-level categories to which a specific category belongs, providing hierarchical context.	dimension
parentPostId	parentPostId	The unique identifier of the parent post in a threaded conversation or hierarchy.	dimension
percentFemaleVisitors	percentFemaleVisitors	The percentage of female visitors to the website where the mention originated.	metric
percentMaleVisitors	percentMaleVisitors	The percentage of male visitors to the website where the mention originated.	metric
professions	professions	An array of professions identified in the Twitter bio of the mention’s author.	dimension
pubType	pubType		dimension
publisherSubType	publisherSubType	A more specific subtype defined by the publisher, providing additional detail about the content type.	dimension
queries	Query	Represents the queries that mentions are stored in.	dimension
queries.0.id	queries.0.id	The unique identifier of the primary query associated with the mention.	metric
queries.0.name	queries.0.name	The name of the primary query associated with the mention.	dimension
queryGroups	Query Group	A collection of related queries used to organize and filter mentions for analysis.	dimension
queryId	queryId	The unique identifier of the query that captured the mention.	metric
queryName	queryName	The name of the query that captured the mention.	dimension
rating	rating	The star rating (1-5) provided for review mentions.	dimension
rawMetadata	rawMetadata	A free-form text string containing metadata, primarily for user-uploaded custom content.	dimension
reachEstimate	reachEstimate	An estimated measure of the potential audience or number of unique users who may have seen a mention.	metric
redditScore	redditScore		metric
region	region	The geographical region (e.g., state, province) associated with the mention or author.	dimension
regionCode	regionCode	The geographical region code associated with the mention or author.	dimension
replyTo	replyTo	The URL of the original post to which this mention is a reply.	dimension
resourceId	resourceId	A unique identifier for the mention or content item within the Brandwatch system.	dimension
resourceType	resourceType	A deprecated field that previously described the type of resource.	dimension
retweetOf	retweetOf	The URL of the original tweet that this post is a retweet of.	dimension
retweets	retweets	The total count of times a Twitter post has been retweeted.	metric
rootBlogName	rootBlogName	The name of the original or primary blog in a series of linked blog posts.	dimension
rootPostId	rootPostId	The unique identifier of the original or first post in a threaded conversation or content chain.	dimension
sentiment	Sentiment	The emotional tone of a mention, classified as positive, negative, or neutral.	dimension
sentiment.negative	sentiment.negative	The count of mentions identified with a negative sentiment.	metric
sentiment.neutral	sentiment.neutral	The count of mentions identified with a neutral sentiment.	metric
sentiment.positive	sentiment.positive	The count of mentions identified with a positive sentiment.	metric
shortUrls	shortUrls	Any shortened URLs present within the mention’s content.	dimension
snippet	snippet	A short excerpt or fragment of the mention’s content.	dimension
socialShares	socialShares	An aggregated measure of how many times a mention has been shared across social media platforms.	dimension
starred	starred	A workflow status indicating that a mention has been marked as important or for special attention.	dimension
state	state	The geographical state or province associated with the mention or author.	dimension
stateCode	stateCode	The geographical state or province code associated with the mention or author.	dimension
status	Status	A workflow status indicating the current state of a mention (e.g., open, pending, closed).	dimension
subtype	subtype	A more granular classification of the mention’s type, refining the pageType.	dimension
threadAuthor	threadAuthor	The name of the author who initiated the original post in a conversational thread.	dimension
threadCreated	threadCreated	The date and time when the original post in a conversational thread was created.	dimension
threadEntryType	threadEntryType	The type of entry within a discussion thread (e.g., original post, reply).	dimension
threadId	threadId	The unique identifier of the discussion thread to which the mention belongs.	metric
threadURL	threadURL	The URL of the discussion thread where the mention was found.	dimension
threadsReplies	threadsReplies	The total number of replies to a post on the Threads platform.	dimension
threadsReposts	threadsReposts	The total number of times a post on the Threads platform has been reposted.	dimension
threadsShares	threadsShares	The total number of times a post on the Threads platform has been shared.	dimension
tiktokComments	tiktokComments	The number of comments a TikTok video has received.	metric
tiktokLikes	tiktokLikes	The number of likes a TikTok video has received.	metric
tiktokShares	tiktokShares	The number of times a TikTok video has been shared.	metric
time	time		dimension
title	title	The title of the article, post, or page where the mention was published.	dimension
topsites	topsites	Identifies the leading websites or domains where mentions are found, often based on metrics like volume or impact.	dimension
trackedLinkClicks	trackedLinkClicks	Deprecated.	metric
trackedLinks	trackedLinks	Deprecated.	dimension
tweets	tweets	The total number of posts (tweets) made by the author on Twitter.	metric
twitterAuthorId	twitterAuthorId	The unique identifier for the author of a Twitter mention.	dimension
twitterFollowers	Twitter Followers	The number of followers an author has on Twitter.	metric
twitterFollowing	twitterFollowing	The number of accounts an author is following on Twitter.	metric
twitterLikeCount	twitterLikeCount	The total number of likes received on a Twitter post.	dimension
twitterPostCount	twitterPostCount	The total number of posts made by the Twitter author.	metric
twitterReplyCount	twitterReplyCount	The total number of replies received by a Twitter post.	metric
twitterRetweets	twitterRetweets	The total number of times a Twitter post has been retweeted.	metric
twitterRole	twitterRole	The role of the Twitter user who authored the post, such as ‘owner’ or ‘audience’.	dimension
twitterVerified	twitterVerified	A boolean indicator if the Twitter author’s account is verified.	dimension
unifiedSourceName	unifiedSourceName		dimension
updated	updated	The timestamp indicating when the mention or item was last updated in the Brandwatch system.	dimension
url	url	The direct URL to the mention or content item.	dimension
volume	Mention Volume	The total number of mentions found for a given query or filter.	metric
weblogTitle	weblogTitle		dimension
website	website	The website domain where the mention was published.	dimension
weeks	Week	Represents the weeks over which mentions were found, often used as a dimension for charting.	dimension
wordCount	wordCount	The total number of words in the mention text. Note: This field is deprecated.	dimension