Brightcove: Most-used fields

Brightcove: Most-used fields#

The table below gives information about most-used fields that you can import from Brightcove. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name

Description

Use in Adverity

account

The unique identifier for the Brightcove account.

dimension

account.name

The name associated with the Brightcove account.

dimension

ad_mode_begin

The number of times the Brightcove Player or SDK switched into ad mode to begin playing ad content. This event occurs before the video_view event in a pre-roll scenario or after the video_view event in a mid or post-roll configuration. This metric indicates when ad playback started, but not necessarily the number of ads delivered.

metric

ad_mode_complete

The number of times the Brightcove Player or SDK returned from playing ad content, indicating the completion of an ad playback session.

metric

alive_ss_ad_start

The number of times server-side inserted advertisements started playing.

metric

browser_type

The type of browser used by the viewer.

dimension

bytes_delivered

The total number of bytes of video data delivered to viewers.

metric

city

The city from which the video was viewed.

dimension

country

The two-letter ISO 3166-1 alpha-2 code for the country from which the video was viewed.

dimension

country_name

The name of the country from which the video was viewed.

dimension

daily_unique_viewers

The count of unique viewers on a given day.

metric

date

The date when the video activity occurred.

dimension

date_hour

The date and hour when the video activity occurred.

dimension

destination_domain

The domain of the web page where the video was viewed.

dimension

destination_path

The path of the web page where the video was viewed.

dimension

device_manufacturer

The manufacturer of the device used by the viewer.

dimension

device_os

The operating system of the device used by the viewer.

dimension

device_type

The type of device used by the viewer (e.g., desktop, mobile, tablet).

dimension

dma

The designated market area (DMA) from which the video was viewed.

dimension

engagement_score

A calculated score indicating viewer engagement with the video.

metric

live_stream

Indicates if the stream was a live event.

dimension

play_rate

The ratio of video views to video impressions.

metric

play_request

The number of times a viewer attempted to play a video.

metric

player

The unique identifier for the Brightcove player used to view the video.

dimension

player_load

The number of times the video player was loaded.

metric

player_name

The name of the Brightcove player used to view the video.

dimension

referrer_domain

The domain of the referring URL from which the video player was loaded.

dimension

region

The region code (e.g., state or province) from which the video was viewed.

dimension

region_name

The name of the region (e.g., state or province) from which the video was viewed.

dimension

search_terms

The search terms used to find the video.

dimension

social_platform

The social platform from which the video analytics data originates (e.g., Twitter, Facebook, YouTube). This dimension provides insights into video performance across different social channels.

dimension

source_type

The type of source that referred the viewer to the video.

dimension

video

The unique identifier for the video.

dimension

video.complete

dimension

video.created_at

The date and time when the video was initially added or ingested into the Brightcove account. This field can be used to filter reports.

dimension

video.description

A brief, short description of the video content. This field is available for retrieval when reporting on the video dimension.

dimension

video.duration

The total length of the video, typically measured in milliseconds.

dimension

video.long_description

A detailed, extended description of the video content. This field is available for retrieval when reporting on the video dimension.

dimension

video.name

The title or name of the video. This field is available for sorting and retrieval when reporting on the video dimension.

dimension

video.reference_id

A unique identifier assigned to the video by the user or an external system, which can be used to sort and filter video reports.

dimension

video.state

dimension

video.tags

A list of keywords or tags associated with the video, used for categorization and discoverability. This field is available for sorting and retrieval in video reports.

dimension

video.updated_at

The date and time when the video’s metadata or properties were last modified.

dimension

video_duration

The total length of the video, typically measured in seconds.

dimension

video_engagement_1

The number of times 1% of the video was viewed.

metric

video_engagement_100

The number of times 100% (the entire) of the video was viewed.

metric

video_engagement_25

The number of times 25% of the video was viewed.

metric

video_engagement_50

The number of times 50% of the video was viewed.

metric

video_engagement_75

The number of times 75% of the video was viewed.

metric

video_impression

The number of times a video player loaded.

metric

video_name

The title or name of the video. This field is available for sorting and retrieval when reporting on the video dimension.

dimension

video_percent_viewed

The average percentage of the video watched by viewers.

metric

video_seconds_viewed

The total number of seconds all viewers watched the video.

metric

video_view

The number of times a video was played.

metric