Brightedge: Most-used fields#
The table below gives information about most-used fields that you can import from Brightedge. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
API name |
Description |
Use in Adverity |
|---|---|---|
absolute_domain_rank |
The absolute search engine rank of the domain for a given keyword, considering all search result types. |
dimension |
absolute_url_rank |
The absolute search engine rank of a specific URL for a given keyword, considering all search result types. |
dimension |
account_name |
The name of the BrightEdge account associated with the data. |
dimension |
avg_blended_rank |
The average search engine rank for a keyword, factoring in blended search results (e.g., organic, local, images, videos). |
metric |
avg_blended_rank_all |
The overall average search engine rank for a keyword across all monitored search engines and device types, factoring in blended search results. |
metric |
avg_blended_rank_plp |
The average search engine rank for keywords specifically targeting Product Listing Pages (PLPs), factoring in blended search results. |
metric |
avg_rank |
The average organic search engine rank for a given keyword. |
metric |
avg_rank_all |
The overall average organic search engine rank for a keyword across all monitored search engines and device types. |
metric |
avg_rank_plp |
The average organic search engine rank for keywords specifically targeting Product Listing Pages (PLPs). |
metric |
avg_time_on_site |
The average duration a user spends on the site during a visit, reflecting user engagement. |
metric |
avg_volume |
The average monthly search volume for a keyword. |
metric |
be_exact_volume |
The precise exact match search volume for a keyword, calculated by BrightEdge’s proprietary algorithms to overcome limitations of broad search volume data. |
metric |
blended_pos_band_1_percent |
The percentage of keywords that rank within the first blended search results position band (e.g., positions 1-3), indicating high visibility across various SERP features. |
metric |
blended_pos_band_1_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the first blended search results position band. |
metric |
blended_pos_band_1_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the first blended search results position band. |
metric |
blended_pos_band_2 |
The count of keywords that rank within the second blended search results position band (e.g., positions 4-6). |
metric |
blended_pos_band_2_percent |
The percentage of keywords that rank within the second blended search results position band. |
metric |
blended_pos_band_2_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the second blended search results position band. |
metric |
blended_pos_band_2_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the second blended search results position band. |
metric |
blended_pos_band_3 |
The count of keywords that rank within the third blended search results position band (e.g., positions 7-10). |
metric |
blended_pos_band_3_percent |
The percentage of keywords that rank within the third blended search results position band. |
metric |
blended_pos_band_3_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the third blended search results position band. |
metric |
blended_pos_band_3_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the third blended search results position band. |
metric |
blended_pos_band_4 |
The count of keywords that rank within the fourth blended search results position band (e.g., positions 11-20). |
metric |
blended_pos_band_4_percent |
The percentage of keywords that rank within the fourth blended search results position band. |
metric |
blended_pos_band_4_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the fourth blended search results position band. |
metric |
blended_pos_band_4_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the fourth blended search results position band. |
metric |
blended_pos_band_5 |
The count of keywords that rank within the fifth blended search results position band (e.g., positions 21-30). |
metric |
blended_pos_band_5_percent |
The percentage of keywords that rank within the fifth blended search results position band. |
metric |
blended_pos_band_5_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the fifth blended search results position band. |
metric |
blended_pos_band_5_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the fifth blended search results position band. |
metric |
blended_rank |
The search engine rank of a keyword, factoring in blended search results such as organic, local pack, images, and videos. |
metric |
blended_rank_p1 |
The blended rank for keywords achieving position 1 in search results. |
metric |
blended_rank_p1_all |
The blended rank for keywords achieving position 1 across all monitored search engines and device types. |
metric |
blended_rank_p1_in |
The blended rank for keywords within the tracked keyword set that achieve position 1. |
metric |
blended_rank_p1_in_plp |
The blended rank for Product Listing Page (PLP) keywords within the tracked set that achieve position 1. |
metric |
blended_rank_p1_out |
The blended rank for keywords outside the tracked keyword set that achieve position 1. |
metric |
blended_rank_p1_out_plp |
The blended rank for Product Listing Page (PLP) keywords outside the tracked set that achieve position 1. |
metric |
blended_rank_p1_p10 |
The blended rank for keywords achieving positions 1 through 10 in search results. |
metric |
blended_rank_p1_p10_all |
The blended rank for keywords achieving positions 1 through 10 across all monitored search engines and device types. |
metric |
blended_rank_p1_p10_in |
The blended rank for keywords within the tracked keyword set that achieve positions 1 through 10. |
metric |
blended_rank_p1_p10_in_plp |
The blended rank for Product Listing Page (PLP) keywords within the tracked set that achieve positions 1 through 10. |
metric |
blended_rank_p1_p10_out |
The blended rank for keywords outside the tracked keyword set that achieve positions 1 through 10. |
metric |
blended_rank_p1_p10_out_plp |
The blended rank for Product Listing Page (PLP) keywords outside the tracked set that achieve positions 1 through 10. |
metric |
blended_rank_p1_p10_plp |
The blended rank for Product Listing Page (PLP) keywords achieving positions 1 through 10. |
metric |
blended_rank_p1_p2 |
The blended rank for keywords achieving positions 1 through 2 in search results. |
metric |
blended_rank_p1_p2_all |
The blended rank for keywords achieving positions 1 through 2 across all monitored search engines and device types. |
metric |
blended_rank_p1_p2_plp |
The blended rank for Product Listing Page (PLP) keywords achieving positions 1 through 2. |
metric |
blended_rank_p1_p3 |
The blended rank for keywords achieving positions 1 through 3 in search results. |
metric |
blended_rank_p1_p3_all |
The blended rank for keywords achieving positions 1 through 3 across all monitored search engines and device types. |
metric |
blended_rank_p1_p3_plp |
The blended rank for Product Listing Page (PLP) keywords achieving positions 1 through 3. |
metric |
blended_rank_p1_percent |
The percentage of keywords that achieve position 1 in blended search results. |
metric |
blended_rank_p1_plp |
The blended rank for Product Listing Page (PLP) keywords achieving position 1. |
metric |
blended_rank_p1_plp_percent |
The percentage of Product Listing Page (PLP) keywords that achieve position 1 in blended search results. |
metric |
blended_rank_p2 |
The blended rank for keywords achieving position 2 in search results. |
metric |
blended_rank_p2_all |
The blended rank for keywords achieving position 2 across all monitored search engines and device types. |
metric |
blended_rank_p2_in |
The blended rank for keywords within the tracked keyword set that achieve position 2. |
metric |
blended_rank_p2_in_plp |
The blended rank for Product Listing Page (PLP) keywords within the tracked set that achieve position 2. |
metric |
blended_rank_p2_out |
The blended rank for keywords outside the tracked keyword set that achieve position 2. |
metric |
blended_rank_p2_out_plp |
The blended rank for Product Listing Page (PLP) keywords outside the tracked set that achieve position 2. |
metric |
blended_rank_p2_percent |
The percentage of keywords that achieve position 2 in blended search results. |
metric |
blended_rank_p2_plp |
The blended rank for Product Listing Page (PLP) keywords achieving position 2. |
metric |
blended_rank_p2_plp_percent |
The percentage of Product Listing Page (PLP) keywords that achieve position 2 in blended search results. |
metric |
blended_rank_p3 |
The blended rank for keywords achieving position 3 in search results. |
metric |
blended_rank_p3_all |
The blended rank for keywords achieving position 3 across all monitored search engines and device types. |
metric |
blended_rank_p3_in |
The blended rank for keywords within the tracked keyword set that achieve position 3. |
metric |
blended_rank_p3_in_plp |
The blended rank for Product Listing Page (PLP) keywords within the tracked set that achieve position 3. |
metric |
blended_rank_p3_out |
The blended rank for keywords outside the tracked keyword set that achieve position 3. |
metric |
blended_rank_p3_out_plp |
The blended rank for Product Listing Page (PLP) keywords outside the tracked set that achieve position 3. |
metric |
blended_rank_p3_percent |
The percentage of keywords that achieve position 3 in blended search results. |
metric |
blended_rank_p3_plp |
The blended rank for Product Listing Page (PLP) keywords achieving position 3. |
metric |
blended_rank_p3_plp_percent |
The percentage of Product Listing Page (PLP) keywords that achieve position 3 in blended search results. |
metric |
blended_rank_p4_p10 |
The blended rank for keywords achieving positions 4 through 10 in search results. |
metric |
blended_rank_p4_p10_all |
The blended rank for keywords achieving positions 4 through 10 across all monitored search engines and device types. |
metric |
blended_rank_p4_p10_plp |
The blended rank for Product Listing Page (PLP) keywords achieving positions 4 through 10. |
metric |
blended_unranked_keywords |
The count of keywords that do not rank within the tracked search results, considering blended search results. |
metric |
blended_unranked_keywords_all |
The overall count of keywords unranked across all monitored search engines and device types, considering blended search results. |
metric |
blended_unranked_keywords_plp |
The count of Product Listing Page (PLP) keywords that are unranked, considering blended search results. |
metric |
bounce_rate |
The percentage of visits in which a user leaves the site from the entrance page without interacting further. |
metric |
bounces |
The total number of visits that resulted in a bounce, where the user left the site from the entrance page without further interaction. |
metric |
category |
dimension |
|
country |
The geographical country from which search queries or website visits originate. |
dimension |
device_type |
The type of device used by the searcher (e.g., desktop, mobile, tablet). |
dimension |
domain |
The primary domain being tracked or analyzed (e.g., example.com). |
dimension |
domain_rank |
The search engine rank of the entire domain for a particular keyword or set of keywords. |
dimension |
est_avg_order_value |
The estimated average monetary value of orders placed on the site. |
metric |
est_avg_orders_per_visit |
The estimated average number of orders generated per visit to the site. |
metric |
est_blended_orders |
The estimated number of orders attributed to traffic from blended search results. |
metric |
est_blended_revenue |
The estimated revenue generated from traffic originating from blended search results. |
metric |
est_blended_visits |
The estimated number of visits originating from blended search results. |
metric |
est_orders |
The estimated total number of orders or conversions recorded. |
metric |
est_plp_blended_visits |
The estimated number of visits to Product Listing Pages (PLPs) originating from blended search results. |
metric |
est_plp_visits |
The estimated number of visits to Product Listing Pages (PLPs). |
metric |
est_revenue |
The estimated total revenue generated. |
metric |
est_visits |
The estimated total number of visits to the site. |
metric |
has_plp |
metric |
|
is_my_domain |
metric |
|
is_plp |
metric |
|
keyword |
The search term or phrase that users enter into search engines. |
dimension |
keyword:id |
A unique identifier for a specific keyword within the BrightEdge platform. |
dimension |
keyword_count |
metric |
|
keywordgroup |
A user-defined collection of related keywords used for organization and analysis. |
dimension |
keywordgroup:id |
A unique identifier for a specific keyword group within the BrightEdge platform. |
dimension |
number_likes_shares |
The total number of likes and shares a piece of content has received across various social media platforms. |
metric |
number_likes_shares_all_pages_blended |
The total number of likes and shares across all pages, considering social signals from blended search visibility. |
metric |
number_likes_shares_all_pages_classic |
The total number of likes and shares across all pages, considering social signals from classic organic search visibility. |
metric |
number_likes_shares_plp_pages_blended |
The total number of likes and shares on Product Listing Pages (PLPs), considering social signals from blended search visibility. |
metric |
number_likes_shares_plp_pages_classic |
The total number of likes and shares on Product Listing Pages (PLPs), considering social signals from classic organic search visibility. |
metric |
number_likes_shares_top_page_blended |
The total number of likes and shares on the top-ranking page, considering social signals from blended search visibility. |
metric |
number_likes_shares_top_page_classic |
The total number of likes and shares on the top-ranking page, considering social signals from classic organic search visibility. |
metric |
number_plus_one |
The total number of +1s received, indicating engagement primarily on Google+ (a legacy social platform). |
metric |
number_plus_one_all_pages_blended |
The total number of +1s across all pages, considering social signals from blended search visibility. |
metric |
number_plus_one_all_pages_classic |
The total number of +1s across all pages, considering social signals from classic organic search visibility. |
metric |
number_plus_one_plp_pages_blended |
The total number of +1s on Product Listing Pages (PLPs), considering social signals from blended search visibility. |
metric |
number_plus_one_plp_pages_classic |
The total number of +1s on Product Listing Pages (PLPs), considering social signals from classic organic search visibility. |
metric |
number_plus_one_top_page_blended |
The total number of +1s on the top-ranking page, considering social signals from blended search visibility. |
metric |
number_plus_one_top_page_classic |
The total number of +1s on the top-ranking page, considering social signals from classic organic search visibility. |
metric |
number_tweets |
The total number of times content has been tweeted or retweeted on Twitter. |
metric |
number_tweets_all_pages_blended |
The total number of tweets across all pages, considering social signals from blended search visibility. |
metric |
number_tweets_top_page_classic |
The total number of tweets on the top-ranking page, considering social signals from classic organic search visibility. |
metric |
off_page_recos |
metric |
|
on_page_recos |
metric |
|
orders |
The total number of successful purchases or conversions recorded. |
metric |
orders_per_visit |
The average number of orders generated per visit, indicating the conversion efficiency of site traffic. |
metric |
page_num |
metric |
|
page_url |
dimension |
|
page_views |
The total number of times pages were viewed. |
metric |
parent_keyword_group_id |
A unique identifier for the parent keyword group, used for hierarchical organization of keywords. |
metric |
parent_keyword_group_name |
The name of the parent keyword group, providing context for keyword organization. |
metric |
plp_blended_rank |
The blended search engine rank specifically for Product Listing Pages (PLPs). |
metric |
plp_page_url |
The URL of a specific Product Listing Page (PLP). |
dimension |
plp_rank |
The organic search engine rank specifically for Product Listing Pages (PLPs). |
metric |
pos_band_1 |
The count of keywords that rank within the first organic search results position band (e.g., positions 1-3). |
metric |
pos_band_1_percent |
The percentage of keywords that rank within the first organic search results position band. |
metric |
pos_band_1_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the first organic search results position band. |
metric |
pos_band_1_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the first organic search results position band. |
metric |
pos_band_2 |
The count of keywords that rank within the second organic search results position band (e.g., positions 4-6). |
metric |
pos_band_2_percent |
The percentage of keywords that rank within the second organic search results position band. |
metric |
pos_band_2_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the second organic search results position band. |
metric |
pos_band_2_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the second organic search results position band. |
metric |
pos_band_3 |
The count of keywords that rank within the third organic search results position band (e.g., positions 7-10). |
metric |
pos_band_3_percent |
The percentage of keywords that rank within the third organic search results position band. |
metric |
pos_band_3_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the third organic search results position band. |
metric |
pos_band_3_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the third organic search results position band. |
metric |
pos_band_4 |
The count of keywords that rank within the fourth organic search results position band (e.g., positions 11-20). |
metric |
pos_band_4_percent |
The percentage of keywords that rank within the fourth organic search results position band. |
metric |
pos_band_4_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the fourth organic search results position band. |
metric |
pos_band_4_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the fourth organic search results position band. |
metric |
pos_band_5 |
The count of keywords that rank within the fifth organic search results position band (e.g., positions 21-30). |
metric |
pos_band_5_percent |
The percentage of keywords that rank within the fifth organic search results position band. |
metric |
pos_band_5_plp |
The count of keywords for Product Listing Pages (PLPs) that rank within the fifth organic search results position band. |
metric |
pos_band_5_plp_percent |
The percentage of keywords for Product Listing Pages (PLPs) that rank within the fifth organic search results position band. |
metric |
rank |
The organic search engine rank of a given keyword. |
metric |
rank_p1 |
The organic rank for keywords achieving position 1 in search results. |
metric |
rank_p1_all |
The organic rank for keywords achieving position 1 across all monitored search engines and device types. |
metric |
rank_p1_in |
The organic rank for keywords within the tracked keyword set that achieve position 1. |
metric |
rank_p1_in_plp |
The organic rank for Product Listing Page (PLP) keywords within the tracked set that achieve position 1. |
metric |
rank_p1_out |
The organic rank for keywords outside the tracked keyword set that achieve position 1. |
metric |
rank_p1_out_plp |
The organic rank for Product Listing Page (PLP) keywords outside the tracked set that achieve position 1. |
metric |
rank_p1_p10 |
The organic rank for keywords achieving positions 1 through 10 in search results. |
metric |
rank_p1_p10_all |
The organic rank for keywords achieving positions 1 through 10 across all monitored search engines and device types. |
metric |
rank_p1_p10_in |
The organic rank for keywords within the tracked keyword set that achieve positions 1 through 10. |
metric |
rank_p1_p10_in_plp |
The organic rank for Product Listing Page (PLP) keywords within the tracked set that achieve positions 1 through 10. |
metric |
rank_p1_p10_out |
The organic rank for keywords outside the tracked keyword set that achieve positions 1 through 10. |
metric |
rank_p1_p10_out_plp |
The organic rank for Product Listing Page (PLP) keywords outside the tracked set that achieve positions 1 through 10. |
metric |
rank_p1_p10_plp |
The organic rank for Product Listing Page (PLP) keywords achieving positions 1 through 10. |
metric |
rank_p1_p2 |
The organic rank for keywords achieving positions 1 through 2 in search results. |
metric |
rank_p1_p2_all |
The organic rank for keywords achieving positions 1 through 2 across all monitored search engines and device types. |
metric |
rank_p1_p2_plp |
The organic rank for Product Listing Page (PLP) keywords achieving positions 1 through 2. |
metric |
rank_p1_p3 |
The organic rank for keywords achieving positions 1 through 3 in search results. |
metric |
rank_p1_p3_all |
The organic rank for keywords achieving positions 1 through 3 across all monitored search engines and device types. |
metric |
rank_p1_p3_plp |
The organic rank for Product Listing Page (PLP) keywords achieving positions 1 through 3. |
metric |
rank_p1_percent |
The percentage of keywords that achieve position 1 in organic search results. |
metric |
rank_p1_plp |
The organic rank for Product Listing Page (PLP) keywords achieving position 1. |
metric |
rank_p1_plp_percent |
The percentage of Product Listing Page (PLP) keywords that achieve position 1 in organic search results. |
metric |
rank_p2 |
The organic rank for keywords achieving position 2 in search results. |
metric |
rank_p2_all |
The organic rank for keywords achieving position 2 across all monitored search engines and device types. |
metric |
rank_p2_in |
The organic rank for keywords within the tracked keyword set that achieve position 2. |
metric |
rank_p2_in_plp |
The organic rank for Product Listing Page (PLP) keywords within the tracked set that achieve position 2. |
metric |
rank_p2_out |
The organic rank for keywords outside the tracked keyword set that achieve position 2. |
metric |
rank_p2_out_plp |
The organic rank for Product Listing Page (PLP) keywords outside the tracked set that achieve position 2. |
metric |
rank_p2_percent |
The percentage of keywords that achieve position 2 in organic search results. |
metric |
rank_p2_plp |
The organic rank for Product Listing Page (PLP) keywords achieving position 2. |
metric |
rank_p2_plp_percent |
The percentage of Product Listing Page (PLP) keywords that achieve position 2 in organic search results. |
metric |
rank_p3 |
The organic rank for keywords achieving position 3 in search results. |
metric |
rank_p3_all |
The organic rank for keywords achieving position 3 across all monitored search engines and device types. |
metric |
rank_p3_in |
The organic rank for keywords within the tracked keyword set that achieve position 3. |
metric |
rank_p3_in_plp |
The organic rank for Product Listing Page (PLP) keywords within the tracked set that achieve position 3. |
metric |
rank_p3_out |
The organic rank for keywords outside the tracked keyword set that achieve position 3. |
metric |
rank_p3_percent |
The percentage of keywords that achieve position 3 in organic search results. |
metric |
rank_p3_plp |
The organic rank for Product Listing Page (PLP) keywords achieving position 3. |
metric |
rank_p3_plp_percent |
The percentage of Product Listing Page (PLP) keywords that achieve position 3 in organic search results. |
metric |
rank_p4_p10 |
The organic rank for keywords achieving positions 4 through 10 in search results. |
metric |
rank_p4_p10_all |
The organic rank for keywords achieving positions 4 through 10 across all monitored search engines and device types. |
metric |
rank_p4_p10_plp |
The organic rank for Product Listing Page (PLP) keywords achieving positions 4 through 10. |
metric |
revenue |
The total monetary value generated from sales or services. |
metric |
search_engine |
The search engine (e.g., Google, Bing) on which keywords are ranked. |
dimension |
search_volume |
The total number of times a specific keyword is searched for within a given period. |
metric |
serp_type |
The type of Search Engine Results Page (SERP) feature being tracked (e.g., organic, image pack, video carousel, local pack). |
dimension |
sov |
The overall Share of Voice (SOV), representing the proportion of visibility a domain has for relevant keywords compared to competitors. |
metric |
sov_blended |
The Share of Voice (SOV) specifically for blended search results, factoring in various SERP features. |
metric |
sov_blended_weekly |
The weekly Share of Voice (SOV) for blended search results, representing visibility across various SERP features over a week. |
metric |
sov_classic |
The Share of Voice (SOV) specifically for classic organic search results, excluding other SERP features. |
metric |
sov_classic_weekly |
The weekly Share of Voice (SOV) for classic organic search results, representing organic visibility over a week. |
metric |
sov_est_blended_visits_weekly |
The estimated weekly visits derived from blended search results, contributing to the Share of Voice (SOV) calculation. |
metric |
sov_est_visits_weekly |
The estimated weekly visits, contributing to the overall Share of Voice (SOV) calculation. |
metric |
time |
The specific time period or date for which the data is reported. |
dimension |
time_on_site |
The total amount of time users spent on the website during their visits. This is often aggregated over a period. |
metric |
universal_all_p1_market_share |
The market share for all Universal Search results (including organic, images, videos, local, etc.) when ranking in position 1. |
metric |
universal_all_p1_opportunity |
The estimated opportunity to gain market share for all Universal Search results when ranking in position 1. |
metric |
universal_all_p1_self |
The performance of one’s own domain for all Universal Search results when ranking in position 1. |
metric |
universal_all_p1_space |
The available visibility or ‘space’ in all Universal Search results when ranking in position 1. |
metric |
universal_carousel_p1_market_share |
The market share for Universal Search carousel features when ranking in position 1. |
metric |
universal_carousel_p1_opportunity |
The estimated opportunity to gain market share for Universal Search carousel features when ranking in position 1. |
metric |
universal_carousel_p1_self |
The performance of one’s own domain for Universal Search carousel features when ranking in position 1. |
metric |
universal_carousel_p1_space |
The available visibility or ‘space’ in Universal Search carousel features when ranking in position 1. |
metric |
universal_images_p1_market_share |
The market share for Universal Search image features when ranking in position 1. |
metric |
universal_images_p1_opportunity |
The estimated opportunity to gain market share for Universal Search image features when ranking in position 1. |
metric |
universal_images_p1_self |
The performance of one’s own domain for Universal Search image features when ranking in position 1. |
metric |
universal_images_p1_space |
The available visibility or ‘space’ in Universal Search image features when ranking in position 1. |
metric |
universal_local_3pack_p1_market_share |
The market share for Universal Search local 3-pack features when ranking in position 1. |
metric |
universal_local_3pack_p1_opportunity |
The estimated opportunity to gain market share for Universal Search local 3-pack features when ranking in position 1. |
metric |
universal_local_3pack_p1_self |
The performance of one’s own domain for Universal Search local 3-pack features when ranking in position 1. |
metric |
universal_local_3pack_p1_space |
The available visibility or ‘space’ in Universal Search local 3-pack features when ranking in position 1. |
metric |
universal_quick_answers_p1_market_share |
The market share for Universal Search quick answer box features when ranking in position 1. |
metric |
universal_quick_answers_p1_opportunity |
The estimated opportunity to gain market share for Universal Search quick answer box features when ranking in position 1. |
metric |
universal_quick_answers_p1_self |
The performance of one’s own domain for Universal Search quick answer box features when ranking in position 1. |
metric |
universal_quick_answers_p1_space |
The available visibility or ‘space’ in Universal Search quick answer box features when ranking in position 1. |
metric |
universal_videos_p1_market_share |
The market share for Universal Search video features when ranking in position 1. |
metric |
universal_videos_p1_opportunity |
The estimated opportunity to gain market share for Universal Search video features when ranking in position 1. |
metric |
universal_videos_p1_self |
The performance of one’s own domain for Universal Search video features when ranking in position 1. |
metric |
universal_videos_p1_space |
The available visibility or ‘space’ in Universal Search video features when ranking in position 1. |
metric |
unranked_keywords |
The count of keywords that do not achieve any organic search engine rank within the tracked search results. |
metric |
unranked_keywords_all |
The overall count of keywords unranked across all monitored search engines and device types. |
metric |
unranked_keywords_plp |
The count of Product Listing Page (PLP) keywords that are unranked in organic search results. |
metric |
url_rank |
The organic search engine rank of a specific URL for a given keyword. |
dimension |
visits |
The total number of visits to the website. |
metric |