CreatorIQ: Most-used fields

CreatorIQ: Most-used fields#

The table below gives information about most-used fields that you can import from CreatorIQ. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name

Adverity UI name

Description

Use in Adverity

Actual Impressions

ActualImpressions

The actual number of times a post was displayed. This field is a metric.

metric

Actual Reach

ActualReach

The actual number of unique users who saw a post. This field is a metric.

metric

AuthorName

AuthorName

The name of the author or content creator.

dimension

AuthorUserId

AuthorUserId

The unique identifier for the author or content creator.

dimension

Average View Duration

AverageViewDuration

The average length of time a video or content was viewed. This field is a metric.

dimension

AverageMonthlyViews

AverageMonthlyViews

metric

Avg Stream Concurrent Views

AvgStreamConcurrentViews

The average number of concurrent viewers during a live stream. This field is a dimension.

metric

AvgCommentsPerPost

AvgCommentsPerPost

The average number of comments received per post, indicating content engagement. This metric is derived from per-post performance data.

metric

AvgLastCommentsPerVideo

AvgLastCommentsPerVideo

The average number of comments received per video, based on recent video activity.

dimension

AvgLastDislikesPerVideo

AvgLastDislikesPerVideo

The average number of dislikes received per video, based on recent video activity.

dimension

AvgLastEngagementPerVideoYT

AvgLastEngagementPerVideoYT

The average engagement (likes, comments, shares, etc.) per video on YouTube, based on recent video activity.

metric

AvgLastFacebookCommentsPerVideo

AvgLastFacebookCommentsPerVideo

The average number of Facebook comments received per video, based on recent video activity.

dimension

AvgLastFacebookLikesPerVideo

AvgLastFacebookLikesPerVideo

The average number of Facebook likes received per video, based on recent video activity.

dimension

AvgLastFacebookSharesPerVideo

AvgLastFacebookSharesPerVideo

The average number of Facebook shares received per video, based on recent video activity.

dimension

AvgLastGooglePlusSharesPerVideo

AvgLastGooglePlusSharesPerVideo

dimension

AvgLastInstagramSharesPerVideo

AvgLastInstagramSharesPerVideo

The average number of Instagram shares received per video, based on recent video activity.

dimension

AvgLastLikesPerVideo

AvgLastLikesPerVideo

The average number of likes received per video, based on recent video activity.

dimension

AvgLastMinutesWatchedPerVideo

AvgLastMinutesWatchedPerVideo

The average number of minutes watched per video, based on recent video activity.

dimension

AvgLastPinterestSharesPerVideo

AvgLastPinterestSharesPerVideo

The average number of Pinterest shares received per video, based on recent video activity.

dimension

AvgLastSharesPerVideo

AvgLastSharesPerVideo

The average number of shares received per video, based on recent video activity.

dimension

AvgLastTwitterSharesPerVideo

AvgLastTwitterSharesPerVideo

The average number of Twitter shares received per video, based on recent video activity.

dimension

AvgLastViewsPerVideo

AvgLastViewsPerVideo

The average number of views received per video, based on recent video activity.

dimension

AvgLikesPerPost

AvgLikesPerPost

The average number of likes a post receives, reflecting positive user interaction. This metric is derived from per-post performance data.

metric

AvgSharesPerPost

AvgSharesPerPost

The average number of times a post was shared, indicating content virality and reach. This metric is derived from per-post performance data.

dimension

BrandId

BrandId

The unique identifier for a brand. This field is a metric.

metric

BrandName

BrandName

The name of the brand. This field is a dimension.

dimension

CPM

CPM

The Cost Per Mille (CPM) for paid media, representing the cost incurred per one thousand impressions of an advertisement.

dimension

CPP

CPP

The Cost Per Purchase (CPP) for paid media, representing the cost incurred for each purchase attributed to an advertisement.

dimension

Campaign Id

CampaignId

The unique identifier for a marketing campaign. This field is a metric.

metric

Campaign Status

CampaignStatus

The current status of the marketing campaign (e.g., active, completed). This field is a dimension.

dimension

Category

Category

A classification or grouping for an entity, such as a publisher or content. This field is a dimension.

dimension

Channel

Channel

The name of the social media channel.

dimension

Channel Id

ChannelId

The unique identifier for a social media channel. This field is a dimension.

metric

Channel Name

ChannelName

The name of the social media channel. This field is a dimension.

dimension

Channel Title

ChannelTitle

The title of the social media channel. This field is a dimension.

dimension

ChannelSize

ChannelSize

The total size of the audience or number of followers associated with a social media channel.

dimension

Clicks

Clicks

The number of clicks on a post or link. This field is a dimension.

dimension

Combined Engagement

CombinedEngagement

The total engagement (likes, comments, shares, etc.) from various sources combined. This field is a metric.

metric

Combined Impressions

CombinedImpressions

The total number of impressions from various sources combined. This field is a metric.

metric

Combined Likes

CombinedLikes

The total number of likes from various sources combined. This field is a metric.

metric

Comments

Comments

The number of comments on a post. This field is a metric.

metric

Content Owner

ContentOwner

The owner of the content. This field is a dimension.

dimension

ContractId

ContractId

The unique identifier for a contract.

dimension

Contracts

Contracts

Information related to contracts with publishers or influencers.

dimension

Country

Country

The country associated with an audience or publisher. This field is a dimension.

dimension

CreateDateTime

CreateDateTime

The date and time when a record or entity was created.

dimension

CreatedAt

CreatedAt

The date and time when a specific social media post or record was created.

dimension

CreatedBy

CreatedBy

The user or entity that created a record. This field is a dimension.

dimension

Date Submitted

DateSubmitted

The date when the data or item was submitted.

dimension

DateActivated

DateActivated

dimension

DateAnalytics

DateAnalytics

The date when analytics data was last collected or updated.

dimension

DateDeActivated

DateDeActivated

dimension

DateFirstContractSigned

DateFirstContractSigned

dimension

DateFirstNetworkVideoViews

DateFirstNetworkVideoViews

dimension

DateLastVideoUploaded

DateLastVideoUploaded

dimension

DateSocialStatsUpdated

DateSocialStatsUpdated

The date when social media statistics for an entity (e.g., post, publisher, or account) were last refreshed or collected.

dimension

DateStatusChanged

DateStatusChanged

The date when the status of an entity or campaign was last changed.

dimension

DateTimeCreated

DateTimeCreated

The date and time when a record was created. This field is a dimension.

dimension

Description

Description

A textual description of an item or entity. This field is a dimension.

dimension

Duration

Duration

The length of time, such as for a video or a campaign. This field is a metric.

metric

Engagement

Engagement

The total number of interactions with content (likes, comments, shares). This field is a metric.

dimension

Engagement Rate

EngagementRate

The rate at which users interact with content. This field is a metric.

dimension

EngagementPercentage

EngagementPercentage

The percentage of a creator’s total followers who engaged with their content through likes, comments, or shares.

dimension

EstimatedMinutesWatched

EstimatedMinutesWatched

The estimated total minutes of video content watched.

dimension

Followers

Followers

The number of followers an account has. This field is a metric.

metric

Follows

Follows

The number of new followers gained. This field is a dimension.

dimension

Gender

Gender

Demographic information indicating the gender of the audience. This field is a dimension.

dimension

IG Engagement

IGEngagement

Engagement metrics specific to Instagram. This field is a metric.

metric

IG Paid Engagement

IGPaidEngagement

Engagement metrics for paid Instagram content. This field is a metric.

dimension

Id

Id

A unique identifier for an entity (e.g., post, campaign). This field is a dimension.

dimension

Impressions

Impressions

The number of times content was displayed. This field is a metric.

metric

IncludeInContract

IncludeInContract

metric

Is Paid

IsPaid

Indicates whether the content or activity was part of a paid promotion. This field is a metric.

dimension

Language

Language

The primary language associated with content or audience. This field is a dimension.

dimension

Last Updated

LastUpdated

The date when the record or data was last updated.

dimension

Last30DaysEngagementPercentage

Last30DaysEngagementPercentage

The engagement rate, calculated as the percentage of a creator’s followers who engaged with their content, specifically measured over the last 30 days.

dimension

Last30DaysViews

Last30DaysViews

The total number of views received over the last 30 days.

dimension

LastComments

LastComments

dimension

LastDislikes

LastDislikes

dimension

LastLikes

LastLikes

dimension

LastModified

LastModified

The date and time when a record was last modified. This field is a dimension.

dimension

LastModifiedBy

LastModifiedBy

The user or entity that last modified a record. This field is a dimension.

dimension

LastMonthViews

LastMonthViews

The total number of views received in the last calendar month.

dimension

LastVideoLength

LastVideoLength

The length of time, in seconds or minutes, for the most recently uploaded video.

dimension

Likes

Likes

The number of likes a post or content received. This field is a metric.

metric

Location

Location

Geographical information associated with an audience, publisher, or a social media post, such as city or country.

dimension

LogoHighResURL

LogoHighResURL

dimension

MonthActivated

MonthActivated

dimension

MonthFirstNetworkVideoViews

MonthFirstNetworkVideoViews

dimension

MonthToDateViews

MonthToDateViews

dimension

Network

Network

The social network or platform. This field is a dimension.

dimension

Network Publisher Id

NetworkPublisherId

The unique identifier for a publisher within a specific network. This field is a metric.

dimension

NetworkId

NetworkId

A unique identifier for a social media account associated with an influencer or campaign activity.

metric

NetworkName

NetworkName

The name of the social media network or platform.

dimension

NetworkPublisherId

Network Publisher ID

The unique identifier for a publisher within a specific social network.

metric

NetworkSize

NetworkSize

The total size of an audience or the number of followers associated with a social media account on a specific network.

dimension

NumberFollowing

NumberFollowing

The count of social media accounts that a specific profile or publisher is following.

metric

NumberOfPosts

NumberOfPosts

The total number of posts made by a creator or related to a brand within a given time period.

metric

Paid Clicks

PaidClicks

The total number of clicks generated by paid media activities.

dimension

Paid Comments

PaidComments

The total number of comments received on content promoted through paid media.

dimension

Paid Currency

PaidCurrency

The currency in which paid media transactions and costs are recorded.

dimension

Paid Engagement

PaidEngagement

The total interactions (likes, comments, shares) with content promoted through paid media.

dimension

Paid Frequency

PaidFrequency

The average number of times each person in the target audience saw an ad. This field is a metric.

dimension

Paid Impressions

PaidImpressions

Impressions generated from paid promotions. This field is a metric.

dimension

Paid Likes

PaidLikes

The total number of likes received on content promoted through paid media.

dimension

Paid Reach

PaidReach

The number of unique users reached through paid promotions. This field is a metric.

dimension

Paid Spend

PaidSpend

The total amount of money spent on paid promotions. This field is a metric.

dimension

Paid Unique Clicks

PaidUniqueClicks

The number of unique clicks on paid content or ads. This field is a metric.

dimension

Paid Unique Comments

PaidUniqueComments

The number of unique users who left comments on content promoted through paid media.

dimension

Paid Unique Engagements

PaidUniqueEngagements

The number of unique users who interacted (likes, comments, shares) with content promoted through paid media.

dimension

Partner Id

PartnerId

The unique identifier for a partner. This field is a metric.

metric

Peak Stream Concurrent Views

PeakStreamConcurrentViews

The highest number of concurrent viewers reached during a live stream. This field is a dimension.

metric

Post

Post

Details about a specific social media post. This field is a dimension.

dimension

Post Id

PostId

The unique identifier for a social media post. This field is a dimension.

metric

Post Link

PostLink

The URL of the social media post. This field is a dimension.

dimension

Post Type

PostType

The type of social media post (e.g., photo, video, story). This field is a dimension.

dimension

Publisher Id

PublisherId

The unique identifier for a publisher or influencer. This field is a metric.

dimension

Publisher Name

PublisherName

The name of the publisher or influencer. This field is a dimension.

dimension

PublisherName

Publisher Name

The name of the publisher or influencer.

dimension

Reach

Reach

The number of unique users who saw content. This field is a metric.

metric

Replies

Replies

The number of replies to comments or messages. This field is a metric.

metric

Retweets

Retweets

The number of retweets received on Twitter. This field is a dimension.

dimension

Size

Size

The size of an entity or group, often referring to audience size. This field is a dimension.

dimension

Social Network Id

SocialNetworkId

A unique identifier for a social media account associated with an influencer or campaign activity.

dimension

SocialEngagement.AVV30

SocialEngagement.AVV30

Average Video Views over 30 days.

metric

SocialEngagement.AVV60

SocialEngagement.AVV60

Average Video Views over 60 days.

metric

SocialEngagement.AVV90

SocialEngagement.AVV90

Average Video Views over 90 days.

metric

SocialEngagement.AvgStreamAverageViews20Posts

SocialEngagement.AvgStreamAverageViews20Posts

Average stream average views over the last 20 posts.

metric

SocialEngagement.AvgStreamAverageViews30Days

SocialEngagement.AvgStreamAverageViews30Days

Average stream average views over the last 30 days.

metric

SocialEngagement.AvgStreamAverageViews60Days

SocialEngagement.AvgStreamAverageViews60Days

Average stream average views over the last 60 days.

metric

SocialEngagement.AvgStreamAverageViews90Days

SocialEngagement.AvgStreamAverageViews90Days

Average stream average views over the last 90 days.

metric

SocialEngagement.AvgStreamPeakViews20Posts

SocialEngagement.AvgStreamPeakViews20Posts

Average stream peak views over the last 20 posts.

metric

SocialEngagement.AvgStreamPeakViews30Days

SocialEngagement.AvgStreamPeakViews30Days

Average stream peak views over the last 30 days.

metric

SocialEngagement.AvgStreamPeakViews60Days

SocialEngagement.AvgStreamPeakViews60Days

Average stream peak views over the last 60 days.

metric

SocialEngagement.AvgStreamPeakViews90Days

SocialEngagement.AvgStreamPeakViews90Days

Average stream peak views over the last 90 days.

metric

SocialEngagement.ClicksPerPost20Posts

SocialEngagement.ClicksPerPost20Posts

The number of clicks per post over the last 20 posts.

metric

SocialEngagement.ClicksPerPost30Days

SocialEngagement.ClicksPerPost30Days

The number of clicks per post over the last 30 days.

metric

SocialEngagement.ClicksPerPost60Days

SocialEngagement.ClicksPerPost60Days

The number of clicks per post over the last 60 days.

metric

SocialEngagement.ClicksPerPost90Days

SocialEngagement.ClicksPerPost90Days

The number of clicks per post over the last 90 days.

metric

SocialEngagement.ClicksPerPostLifetime

SocialEngagement.ClicksPerPostLifetime

The total number of clicks per post over the lifetime of the content.

metric

SocialEngagement.ClicksPerVideo20Posts

SocialEngagement.ClicksPerVideo20Posts

The number of clicks per video over the last 20 posts.

metric

SocialEngagement.ClicksPerVideo30Days

SocialEngagement.ClicksPerVideo30Days

The number of clicks per video over the last 30 days.

dimension

SocialEngagement.ClicksPerVideo60Days

SocialEngagement.ClicksPerVideo60Days

The number of clicks per video over the last 60 days.

dimension

SocialEngagement.ClicksPerVideo90Days

SocialEngagement.ClicksPerVideo90Days

The number of clicks per video over the last 90 days.

dimension

SocialEngagement.ClicksPerVideoLifetime

SocialEngagement.ClicksPerVideoLifetime

The total number of clicks per video over the lifetime of the content.

dimension

SocialEngagement.CommentsPerPost20Posts

SocialEngagement.CommentsPerPost20Posts

The number of comments per post over the last 20 posts.

metric

SocialEngagement.CommentsPerPost30Days

SocialEngagement.CommentsPerPost30Days

The number of comments per post over the last 30 days.

metric

SocialEngagement.CommentsPerPost60Days

SocialEngagement.CommentsPerPost60Days

The number of comments per post over the last 60 days.

metric

SocialEngagement.CommentsPerPost90Days

SocialEngagement.CommentsPerPost90Days

The number of comments per post over the last 90 days.

metric

SocialEngagement.CommentsPerPostLifetime

SocialEngagement.CommentsPerPostLifetime

The total number of comments per post over the lifetime of the content.

metric

SocialEngagement.Engagement20Posts

SocialEngagement.Engagement20Posts

The total engagement (likes, comments, shares, etc.) over the last 20 posts.

metric

SocialEngagement.Engagement30Days

SocialEngagement.Engagement30Days

The total engagement (likes, comments, shares, etc.) over the last 30 days.

metric

SocialEngagement.Engagement60Days

SocialEngagement.Engagement60Days

The total engagement (likes, comments, shares, etc.) over the last 60 days.

metric

SocialEngagement.Engagement90Days

SocialEngagement.Engagement90Days

The total engagement (likes, comments, shares, etc.) over the last 90 days.

metric

SocialEngagement.EngagementCalculated

SocialEngagement.EngagementCalculated

The calculated engagement metric.

dimension

SocialEngagement.EngagementLifetime

SocialEngagement.EngagementLifetime

The total engagement (likes, comments, shares, etc.) over the lifetime of the content.

metric

SocialEngagement.EngagementRate20Posts

SocialEngagement.EngagementRate20Posts

The engagement rate (percentage) over the last 20 posts.

metric

SocialEngagement.EngagementRate30Days

SocialEngagement.EngagementRate30Days

The engagement rate (percentage) over the last 30 days.

metric

SocialEngagement.EngagementRate60Days

SocialEngagement.EngagementRate60Days

The engagement rate (percentage) over the last 60 days.

metric

SocialEngagement.EngagementRate90Days

SocialEngagement.EngagementRate90Days

The engagement rate (percentage) over the last 90 days.

metric

SocialEngagement.EngagementRateLifetime

SocialEngagement.EngagementRateLifetime

The total engagement rate (percentage) over the lifetime of the content.

metric

SocialEngagement.ImpressionsPerPost20Posts

SocialEngagement.ImpressionsPerPost20Posts

The number of impressions per post over the last 20 posts.

metric

SocialEngagement.ImpressionsPerPost30Days

SocialEngagement.ImpressionsPerPost30Days

The number of impressions per post over the last 30 days.

metric

SocialEngagement.ImpressionsPerPost60Days

SocialEngagement.ImpressionsPerPost60Days

The number of impressions per post over the last 60 days.

metric

SocialEngagement.ImpressionsPerPost90Days

SocialEngagement.ImpressionsPerPost90Days

The number of impressions per post over the last 90 days.

metric

SocialEngagement.ImpressionsPerPostLifetime

SocialEngagement.ImpressionsPerPostLifetime

The total number of impressions per post over the lifetime of the content.

metric

SocialEngagement.LikesPerPost20Posts

SocialEngagement.LikesPerPost20Posts

The number of likes per post over the last 20 posts.

metric

SocialEngagement.LikesPerPost30Days

SocialEngagement.LikesPerPost30Days

The number of likes per post over the last 30 days.

metric

SocialEngagement.LikesPerPost60Days

SocialEngagement.LikesPerPost60Days

The number of likes per post over the last 60 days.

metric

SocialEngagement.LikesPerPost90Days

SocialEngagement.LikesPerPost90Days

The number of likes per post over the last 90 days.

metric

SocialEngagement.LikesPerPostLifetime

SocialEngagement.LikesPerPostLifetime

The total number of likes per post over the lifetime of the content.

metric

SocialEngagement.PostsCount30Days

SocialEngagement.PostsCount30Days

The total number of posts made over the last 30 days.

metric

SocialEngagement.PostsCount60Days

SocialEngagement.PostsCount60Days

The total number of posts made over the last 60 days.

metric

SocialEngagement.PostsCount90Days

SocialEngagement.PostsCount90Days

The total number of posts made over the last 90 days.

metric

SocialEngagement.PostsCountLifetime

SocialEngagement.PostsCountLifetime

The total number of posts made over the lifetime of the account or campaign.

metric

SocialEngagement.SavesPerPost20Posts

SocialEngagement.SavesPerPost20Posts

The number of saves per post over the last 20 posts.

metric

SocialEngagement.SavesPerPost30Days

SocialEngagement.SavesPerPost30Days

The number of saves per post over the last 30 days.

metric

SocialEngagement.SavesPerPost60Days

SocialEngagement.SavesPerPost60Days

The number of saves per post over the last 60 days.

metric

SocialEngagement.SavesPerPost90Days

SocialEngagement.SavesPerPost90Days

The number of saves per post over the last 90 days.

metric

SocialEngagement.SavesPerPostLifetime

SocialEngagement.SavesPerPostLifetime

The total number of saves per post over the lifetime of the content.

metric

SocialEngagement.SavesPerVideo20Posts

SocialEngagement.SavesPerVideo20Posts

The number of saves per video over the last 20 posts.

metric

SocialEngagement.SavesPerVideo30Days

SocialEngagement.SavesPerVideo30Days

The number of saves per video over the last 30 days.

metric

SocialEngagement.SavesPerVideo60Days

SocialEngagement.SavesPerVideo60Days

The number of saves per video over the last 60 days.

metric

SocialEngagement.SavesPerVideo90Days

SocialEngagement.SavesPerVideo90Days

The number of saves per video over the last 90 days.

metric

SocialEngagement.SavesPerVideoLifetime

SocialEngagement.SavesPerVideoLifetime

The total number of saves per video over the lifetime of the content.

metric

SocialEngagement.SharesPerPost20Posts

SocialEngagement.SharesPerPost20Posts

The number of shares per post over the last 20 posts.

metric

SocialEngagement.SharesPerPost30Days

SocialEngagement.SharesPerPost30Days

The number of shares per post over the last 30 days.

metric

SocialEngagement.SharesPerPost60Days

SocialEngagement.SharesPerPost60Days

The number of shares per post over the last 60 days.

metric

SocialEngagement.SharesPerPost90Days

SocialEngagement.SharesPerPost90Days

The number of shares per post over the last 90 days.

metric

SocialEngagement.SharesPerPostLifetime

SocialEngagement.SharesPerPostLifetime

The total number of shares per post over the lifetime of the content.

metric

SocialEngagement.TotalHoursStreamed20Posts

SocialEngagement.TotalHoursStreamed20Posts

The total hours streamed over the last 20 posts.

metric

SocialEngagement.TotalHoursStreamed30Days

SocialEngagement.TotalHoursStreamed30Days

The total hours streamed over the last 30 days.

metric

SocialEngagement.TotalHoursStreamed60Days

SocialEngagement.TotalHoursStreamed60Days

The total hours streamed over the last 60 days.

metric

SocialEngagement.TotalHoursStreamed90Days

SocialEngagement.TotalHoursStreamed90Days

The total hours streamed over the last 90 days.

metric

SocialEngagement.TotalHoursWatched20Posts

SocialEngagement.TotalHoursWatched20Posts

The total hours watched for content over the last 20 posts.

metric

SocialEngagement.TotalHoursWatched30Days

SocialEngagement.TotalHoursWatched30Days

The total hours watched for content over the last 30 days.

metric

SocialEngagement.TotalHoursWatched60Days

SocialEngagement.TotalHoursWatched60Days

The total hours watched for content over the last 60 days.

metric

SocialEngagement.TotalHoursWatched90Days

SocialEngagement.TotalHoursWatched90Days

The total hours watched for content over the last 90 days.

metric

SocialEngagement.ViewsPerPost20Posts

SocialEngagement.ViewsPerPost20Posts

The number of views per post over the last 20 posts.

metric

SocialEngagement.ViewsPerPost30Days

SocialEngagement.ViewsPerPost30Days

The number of views per post over the last 30 days.

metric

SocialEngagement.ViewsPerPost60Days

SocialEngagement.ViewsPerPost60Days

The number of views per post over the last 60 days.

metric

SocialEngagement.ViewsPerPost90Days

SocialEngagement.ViewsPerPost90Days

The number of views per post over the last 90 days.

metric

SocialEngagement.ViewsPerPostLifetime

SocialEngagement.ViewsPerPostLifetime

The total number of views per post over the lifetime of the content.

metric

Status

Status

The current status of an entity (e.g., active, pending). This field is a dimension.

dimension

StatusChangedManually

StatusChangedManually

metric

Sub Network Name

SubNetworkName

dimension

SubNetworkId

SubNetworkId

dimension

Subscribers

Subscribers

The total number of followers or subscribers an account or channel has.

dimension

Summary

Summary

A brief summary or overview of an item or entity.

dimension

Tags

Tags

Keywords or labels associated with content or a profile. This field is a dimension.

dimension

Title

Title

The title of a piece of content, video, or social media channel.

dimension

Total Reach

TotalReach

The total number of unique users who saw content. This field is a metric.

metric

Total Shares

TotalShares

The total number of times content was shared. This field is a metric.

dimension

Total Subscribers

TotalSubscribers

The total number of subscribers a channel or profile has. This field is a metric.

metric

TotalComments

TotalComments

The total number of comments received across all posts or content.

metric

TotalDislikes

TotalDislikes

The total number of dislikes a video received.

metric

TotalFavoritesAdded

TotalFavoritesAdded

dimension

TotalFavoritesRemoved

TotalFavoritesRemoved

dimension

TotalLikes

TotalLikes

The total number of likes received across all posts or content.

metric

TotalVideos

TotalVideos

The total number of videos posted or available.

metric

TotalViews

TotalViews

The total number of times content was viewed.

metric

Updated By

UpdatedBy

The user or entity that last modified the record.

dimension

User Name

UserName

The username of the account associated with the data. This field is a dimension.

dimension

VideoDuration

VideoDuration

The length of time, in seconds or minutes, for a video.

dimension

VideoInformation.AverageViewDuration

VideoInformation.AverageViewDuration

The average length of time a video was viewed.

metric

VideoInformation.EstimatedMinutesWatched

VideoInformation.EstimatedMinutesWatched

The estimated total minutes of video content watched.

dimension

VideoInformation.TotalDislikes

VideoInformation.TotalDislikes

The total number of dislikes a video received.

dimension

VideoInformation.TotalLikes

VideoInformation.TotalLikes

The total number of likes a video received.

metric

VideoInformation.TotalShares

VideoInformation.TotalShares

The total number of times a video was shared.

metric

VideoInformation.TotalVideos

VideoInformation.TotalVideos

The total number of videos posted or available.

metric

VideoInformation.TotalViews

VideoInformation.TotalViews

The total number of times a video was viewed.

metric

Views

Views

The number of times content was viewed. This field is a metric.

dimension

Views Unique

ViewsUnique

The total number of unique users who viewed content. This is analogous to ‘Reach’ in marketing analytics.

dimension

ViewsVideoCount

ViewsVideoCount

The total count of video views.

metric

YTAgeRange

YTAgeRange

The age range of the audience for YouTube content.

dimension

YTGender

YTGender

The gender demographic of the audience for YouTube content.

dimension

YTGeoRegion

YTGeoRegion

The geographical region of the audience for YouTube content.

dimension

YTLanguage

YTLanguage

The primary language of the audience or content for YouTube.

dimension

YTProductCategory

YTProductCategory

The product category associated with YouTube content or channel.

dimension