Adform (Seller): Most-used fields

The table below gives information about most-used fields that you can import from Adform (Seller). Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Use in Adverity
advertiser	advertiser	dimension
advertiserDomain	advertiserDomain	dimension
bidRequests	bidRequests	metric
bidResponses	bidResponses	metric
buyer	buyer	dimension
campaign	campaign	dimension
clicks	clicks	metric
creative	creative	dimension
currency	currency	dimension
date	date	dimension
day	day	metric
dealID	dealID	dimension
dealName	dealName	dimension
demandPartner	demandPartner	dimension
domain	domain	dimension
ecpmpublisher	ecpmpublisher	metric
impressions	impressions	metric
inventorySource	inventorySource	dimension
measurableImpressions	measurableImpressions	metric
month	month	metric
placement	placement	dimension
placementId	placementId	metric
placementSize	placementSize	dimension
placementType	placementType	dimension
publisher	publisher	dimension
publisherId	publisherId	metric
publisherRevenue	publisherRevenue	metric
revenuegross	revenuegross	metric
revenuenet	revenuenet	metric
viewImpressionsIAB	viewImpressionsIAB	metric
viewableCTR	viewableCTR	metric
year	year	metric