Beeswax (Buzz): Most-used fields

The table below gives information about most-used fields that you can import from Beeswax (Buzz). Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Use in Adverity
Account ID	Account ID	metric
Account Name	Account Name	dimension
Advertiser Category	Advertiser Category	dimension
Advertiser Domain	Advertiser Domain	dimension
Advertiser ID	Advertiser ID	metric
Advertiser Name	Advertiser Name	dimension
Bid Shading Fee	Bid Shading Fee	metric
Bid Shading Fee USD	Bid Shading Fee USD	metric
CPC	CPC	metric
CPC USD	CPC USD	metric
CPM	CPM	metric
CPM USD	CPM USD	metric
CTR	CTR	metric
Campaign Budget	Campaign Budget	metric
Campaign Budget Type	Campaign Budget Type	dimension
Campaign End Date	Campaign End Date	dimension
Campaign ID	Campaign ID	metric
Campaign Name	Campaign Name	dimension
Campaign Start Date	Campaign Start Date	dimension
Clicks	Clicks	metric
Companion CTR	Companion CTR	metric
Companion Clicks	Companion Clicks	metric
Companion Views	Companion Views	metric
Conversion Order	Conversion Order	metric
Conversion Value	Conversion Value	metric
Conversions	Conversions	metric
Creative ID	Creative ID	metric
Creative Name	Creative Name	dimension
Creative Size	Creative Size	dimension
Currency	Currency	dimension
Day	Day	dimension
Deal ID	Deal ID	dimension
Event Alternative ID	Event Alternative ID	dimension
Event ID	Event ID	metric
Event Name	Event Name	dimension
Flight Budget	Flight Budget	metric
Flight End Date	Flight End Date	dimension
Flight ID	Flight ID	metric
Flight Name	Flight Name	dimension
Flight Start Date	Flight Start Date	dimension
FreeWheel Household ID Conversion Order	FreeWheel Household ID Conversion Order	metric
FreeWheel Household ID Conversion Value	FreeWheel Household ID Conversion Value	metric
FreeWheel Household ID Conversions	FreeWheel Household ID Conversions	metric
FreeWheel Person ID Conversion Order	FreeWheel Person ID Conversion Order	metric
FreeWheel Person ID Conversion Value	FreeWheel Person ID Conversion Value	metric
FreeWheel Person ID Conversions	FreeWheel Person ID Conversions	metric
Frequency	Frequency	metric
Hour	Hour	dimension
Hour of Day	Hour of Day	metric
IP Conversions	IP Conversions	metric
IP Conversions Value	IP Conversions Value	metric
Impressions	Impressions	metric
Invalid Impressions	Invalid Impressions	metric
Inventory Cost	Inventory Cost	metric
Inventory Cost USD	Inventory Cost USD	metric
Line Item Budget	Line Item Budget	metric
Line Item Budget Type	Line Item Budget Type	dimension
Line Item End Date	Line Item End Date	dimension
Line Item ID	Line Item ID	metric
Line Item Name	Line Item Name	dimension
Line Item Start Date	Line Item Start Date	dimension
Measurable Impressions	Measurable Impressions	metric
Measurable Invalid Impressions	Measurable Invalid Impressions	metric
Media Spend	Media Spend	metric
Media Spend USD	Media Spend USD	metric
Month	Month	dimension
Platform Device Make	Platform Device Make	dimension
Platform Device Model	Platform Device Model	dimension
Platform Device Type	Platform Device Type	dimension
Postback Conversions	Postback Conversions	metric
Reach	Reach	metric
Revenue	Revenue	metric
Spend	Spend	metric
Spend USD	Spend USD	metric
User ID & Postback Conversions	User ID & Postback Conversions	metric
User ID & Postback Conversions Value	User ID & Postback Conversions Value	metric
Vendor Fees	Vendor Fees	metric
Video Companion CTR	Video Companion CTR	metric
Video Companion Clicks	Video Companion Clicks	metric
Video Companion Views	Video Companion Views	metric
Video Completes	Video Completes	metric
Video Duration	Video Duration	metric
Video Midpoints	Video Midpoints	metric
Video Plays	Video Plays	metric
Video Q1s	Video Q1s	metric
Video Q3s	Video Q3s	metric
Video Skips	Video Skips	metric
Viewable Impressions	Viewable Impressions	metric
Week	Week	dimension
Year	Year	metric