Google Campaign Manager 360: Most-used fields

The table below gives information about most-used fields that you can import from Google Campaign Manager 360. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
AccountID (string)	AccountID (string)		metric
Active View: % of Audible (Unmuted) for 2 sec Impressions	Active View: % of Audible (Unmuted) for 2 sec Impressions		metric
Active View: % of Audible (Unmuted) for 30 sec Impressions	Active View: % of Audible (Unmuted) for 30 sec Impressions		metric
Active View: % of Audible and Background Impressions	Active View: % of Audible and Background Impressions		metric
Active View: % of Complete Audible Impressions	Active View: % of Complete Audible Impressions		metric
Active View: % of Ever Muted	Active View: % of Ever Muted		metric
Active View: % of First Quartile Audible Impressions	Active View: % of First Quartile Audible Impressions		metric
Active View: % of Midpoint Audible Impressions	Active View: % of Midpoint Audible Impressions		metric
Active View: % of Third Quartile Audible Impressions	Active View: % of Third Quartile Audible Impressions		metric
Active View: Audible (Unmuted) for 2 sec Impressions	Active View: Audible (Unmuted) for 2 sec Impressions		metric
Active View: Audible Measurable Impressions	Active View: Audible Measurable Impressions		metric
Active View: Audible and Background Impressions	Active View: Audible and Background Impressions		metric
Active View: Custom Metric ID	Active View: Custom Metric ID		dimension
Active View: Custom Metric Name	Active View: Custom Metric Name		dimension
Active browser type (string)	Active browser type (string)		dimension
Active device (string)	Active device (string)		dimension
Advertiser Name	Advertiser Name		dimension
Age Category (number)	Age Category (number)		metric
Age Category (string)	Age Category (string)		dimension
Audience (string)	Audience (string)		dimension
Audience Targeted	Audience Targeted		dimension
Audio Companion Views	Audio Companion Views		metric
Audio First-Quartile Completions	Audio First-Quartile Completions		metric
Audio Third-Quartile Completions	Audio Third-Quartile Completions		metric
Banner Clicks (string)	Banner Clicks (string)		dimension
Billing Profile ID	Billing Profile ID		metric
Billing Profile Name	Billing Profile Name		dimension
Blocked Percentage	Blocked Percentage		metric
Brand (string)	Brand (string)		dimension
CM360 Billable Events	CM360 Billable Events		metric
CM360 Tech Fee: Ad Serving	CM360 Tech Fee: Ad Serving		metric
CM360 Tech Fee: Advanced Ad Serving (Audio)	CM360 Tech Fee: Advanced Ad Serving (Audio)		metric
CM360 Tech Fee: Advanced Ad Serving (Display)	CM360 Tech Fee: Advanced Ad Serving (Display)		metric
CM360 Tech Fee: Advanced Ad Serving (Video)	CM360 Tech Fee: Advanced Ad Serving (Video)		metric
CM360 Tech Fee: Advanced Display Ad Serving	CM360 Tech Fee: Advanced Display Ad Serving		metric
CM360 Tech Fee: Audio Ad Serving	CM360 Tech Fee: Audio Ad Serving		metric
CM360 Tech Fee: Display Ad Serving	CM360 Tech Fee: Display Ad Serving		metric
CM360 Tech Fee: Total Fee	CM360 Tech Fee: Total Fee		metric
CM360 Tech Fee: Tracking Ad Clicks	CM360 Tech Fee: Tracking Ad Clicks		metric
CM360 Tech Fee: Tracking Ad Impressions	CM360 Tech Fee: Tracking Ad Impressions		metric
CM360 Tech Fee: Video Ad Serving	CM360 Tech Fee: Video Ad Serving		metric
Campaign Goal	Campaign Goal		dimension
Campaign ID (string)	Campaign ID (string)		dimension
Campaign Name	Campaign Name		dimension
Campaign Objective	Campaign Objective		dimension
Campaign Type	Campaign Type		dimension
Campaign external ID	Campaign external ID		dimension
CampaignName	CampaignName		metric
Category (number)	Category (number)		metric
Channel	Channel		dimension
Channel Type	Channel Type		dimension
City (string)	City (string)		dimension
Click Tracker	Click Tracker		dimension
Click-through Conversion Events + Cross-Environment	Click-through Conversion Events + Cross-Environment		metric
Click-through Conversions + Cross-Environment	Click-through Conversions + Cross-Environment		metric
Click-through Revenue + Cross-Environment	Click-through Revenue + Cross-Environment		metric
Companion Impressions	Companion Impressions		metric
Converting Paths	Converting Paths		metric
Convs	Convs		dimension
Cookie Consented Floodlight Impressions	Cookie Consented Floodlight Impressions		metric
Cookie Reach: Average Impression Frequency	Cookie Reach: Average Impression Frequency		metric
Cookie Reach: Incremental Click Reach	Cookie Reach: Incremental Click Reach		metric
Cookie Reach: Incremental Impression Reach	Cookie Reach: Incremental Impression Reach		metric
Cookie Reach: Incremental Total Reach	Cookie Reach: Incremental Total Reach		metric
Cookie Unconsented Clicks	Cookie Unconsented Clicks		metric
Cookie Unconsented Floodlight Impressions	Cookie Unconsented Floodlight Impressions		metric
Cost-per-Activity	Cost-per-Activity		metric
Cost/Price (number)	Cost/Price (number)		metric
Country (number)	Country (number)		metric
Country (string)	Country (string)		dimension
Country Code	Country Code		dimension
Country Code (string)	Country Code (string)		dimension
Country Name	Country Name		dimension
County/Region	County/Region		dimension
Creative Group Name	Creative Group Name		dimension
Creative Id	Creative Id		metric
Creative Name	Creative Name		dimension
Creative Size	Creative Size		dimension
Currency (number)	Currency (number)		metric
DBM Advertiser	DBM Advertiser		dimension
DBM Advertiser ID	DBM Advertiser ID		metric
DBM Cost (Account Currency)	DBM Cost (Account Currency)		metric
DBM Cost USD	DBM Cost USD		metric
DBM Creative	DBM Creative		dimension
DBM Creative ID	DBM Creative ID		metric
DBM Insertion Order	DBM Insertion Order		dimension
DBM Insertion Order ID	DBM Insertion Order ID		metric
DBM Line Item	DBM Line Item		dimension
DBM Line Item ID	DBM Line Item ID		metric
DMA (string)	DMA (string)		dimension
DV360 campaign	DV360 campaign		dimension
DV360 campaign ID	DV360 campaign ID		dimension
DV360 cost (Account currency)	DV360 cost (Account currency)		metric
DV360 insertion order	DV360 insertion order		dimension
DV360 insertion order ID	DV360 insertion order ID		metric
DV360 site	DV360 site		dimension
DV360 site ID	DV360 site ID		dimension
Datasource	Datasource		dimension
DateVersion	DateVersion		metric
DateVersion (string)	DateVersion (string)		metric
DayofWeek	DayofWeek		dimension
Device (string)	Device (string)		dimension
Device Type (string)	Device Type (string)		dimension
Duplicate Consented Floodlight Impressions	Duplicate Consented Floodlight Impressions		metric
Dynamic Profile ID	Dynamic Profile ID		dimension
End Date	End Date		dimension
Engagements	Engagements		metric
Environment (number)	Environment (number)		metric
Environment (string)	Environment (string)		dimension
Event Type	Event Type		dimension
Full-screen Impressions	Full-screen Impressions		metric
Full-screen Video Plays	Full-screen Video Plays		metric
Google User ID (number)	Google User ID (number)		metric
Impressions (Co-Viewed)	Impressions (Co-Viewed)		metric
Interaction {NUM}: Advertiser	Interaction {NUM}: Advertiser		dimension
Interaction {NUM}: Advertiser ID	Interaction {NUM}: Advertiser ID		metric
Interaction {NUM}: Campaign	Interaction {NUM}: Campaign		dimension
Interaction {NUM}: Campaign ID	Interaction {NUM}: Campaign ID		metric
Interaction {NUM}: Click-through URL	Interaction {NUM}: Click-through URL		dimension
Interaction {NUM}: Floodlight Attributed Interaction	Interaction {NUM}: Floodlight Attributed Interaction		dimension
Interaction {NUM}: Interaction Channel	Interaction {NUM}: Interaction Channel		dimension
Interaction {NUM}: Interaction Date/Time	Interaction {NUM}: Interaction Date/Time		dimension
Interaction {NUM}: Interaction Number	Interaction {NUM}: Interaction Number		metric
Interaction {NUM}: Interaction Type	Interaction {NUM}: Interaction Type		dimension
Interaction {NUM}: Paid Search Ad	Interaction {NUM}: Paid Search Ad		dimension
Interaction {NUM}: Paid Search Ad Group	Interaction {NUM}: Paid Search Ad Group		dimension
Interaction {NUM}: Paid Search Ad Group ID	Interaction {NUM}: Paid Search Ad Group ID		metric
Interaction {NUM}: Paid Search Ad ID	Interaction {NUM}: Paid Search Ad ID		metric
Interaction {NUM}: Paid Search Advertiser	Interaction {NUM}: Paid Search Advertiser		dimension
Interaction {NUM}: Paid Search Advertiser ID	Interaction {NUM}: Paid Search Advertiser ID		metric
Interaction {NUM}: Paid Search Agency	Interaction {NUM}: Paid Search Agency		dimension
Interaction {NUM}: Paid Search Campaign	Interaction {NUM}: Paid Search Campaign		dimension
Interaction {NUM}: Paid Search Campaign ID	Interaction {NUM}: Paid Search Campaign ID		metric
Interaction {NUM}: Paid Search Engine Account	Interaction {NUM}: Paid Search Engine Account		dimension
Interaction {NUM}: Paid Search Engine Account Category	Interaction {NUM}: Paid Search Engine Account Category		dimension
Interaction {NUM}: Paid Search Engine Account ID	Interaction {NUM}: Paid Search Engine Account ID		metric
Interaction {NUM}: Paid Search Keyword	Interaction {NUM}: Paid Search Keyword		dimension
Interaction {NUM}: Placement	Interaction {NUM}: Placement		dimension
Interaction {NUM}: Placement ID	Interaction {NUM}: Placement ID		metric
Interaction {NUM}: Site (CM360)	Interaction {NUM}: Site (CM360)		dimension
Interaction {NUM}: Site (DCM)	Interaction {NUM}: Site (DCM)		dimension
Interaction {NUM}: Site ID (CM360)	Interaction {NUM}: Site ID (CM360)		metric
Invalid Tracked Ads	Invalid Tracked Ads		metric
Inventory Source	Inventory Source		dimension
Keywords (number)	Keywords (number)		metric
Language	Language		dimension
Language (string)	Language (string)		dimension
Language/Country (number)	Language/Country (number)		metric
Local Currency Revenue (number)	Local Currency Revenue (number)		metric
Location (number)	Location (number)		metric
Location (string)	Location (string)		dimension
Market	Market		dimension
Media Cost_USD	Media Cost_USD		metric
Media Type	Media Type		dimension
Other Site (DCM)	Other Site (DCM)		dimension
Page Name (string)	Page Name (string)		dimension
Page Path (string)	Page Path (string)		dimension
Page URL	Page URL		dimension
Page Url (string)	Page Url (string)		dimension
PagePath	PagePath		dimension
PagePath (string)	PagePath (string)		dimension
Page_category (string)	Page_category (string)		dimension
Paid Social Ad	Paid Social Ad		dimension
Paid Social Ad Group	Paid Social Ad Group		dimension
Paid Social Ad Group ID	Paid Social Ad Group ID		dimension
Paid Social Ad ID	Paid Social Ad ID		dimension
Paid Social Advertiser	Paid Social Advertiser		dimension
Paid Social Advertiser ID	Paid Social Advertiser ID		dimension
Paid Social Agency	Paid Social Agency		dimension
Paid Social Agency ID	Paid Social Agency ID		dimension
Paid Social Campaign	Paid Social Campaign		dimension
Paid Social Campaign ID	Paid Social Campaign ID		dimension
Paid Social Engine Account	Paid Social Engine Account		dimension
Paid Social Engine Account ID	Paid Social Engine Account ID		dimension
Paid Social External Ad Group ID	Paid Social External Ad Group ID		dimension
Paid Social External Campaign ID	Paid Social External Campaign ID		dimension
Path Conversion Rate	Path Conversion Rate		metric
Path Event Index	Path Event Index		metric
Path Pattern ID	Path Pattern ID		metric
Path URL (string)	Path URL (string)		dimension
Placement Duration	Placement Duration		metric
Placement external ID	Placement external ID		dimension
PlacementCode	PlacementCode		dimension
Platform	Platform		dimension
Price	Price		dimension
Price (string)	Price (string)		dimension
Product Category (string)	Product Category (string)		dimension
Product ID	Product ID		dimension
Product Name	Product Name		dimension
ProductCategory	ProductCategory		dimension
ProductCategory (string)	ProductCategory (string)		dimension
ProductName	ProductName		dimension
ProductPrice	ProductPrice		metric
ProductPrice (string)	ProductPrice (string)		metric
Profile	Profile		dimension
Profile	Profile		dimension
Profile.Id	Profile.Id		metric
Profile.Name	Profile.Name		dimension
Publisher	Publisher		dimension
Publisher Traffic Source	Publisher Traffic Source		dimension
Quantity	Quantity		dimension
Quantity (string)	Quantity (string)		metric
REVENUE USD (string)	REVENUE USD (string)		metric
Redirect Url	Redirect Url		dimension
ReferrerURL (string)	ReferrerURL (string)		dimension
Report Date	Report Date		dimension
Report Type	Report Type		dimension
Revenue (number)	Revenue (number)		metric
Revenue (string)	Revenue (string)		dimension
ScheduleID	ScheduleID		dimension
Search_Term (string)	Search_Term (string)		dimension
Site (DCM)	Site (DCM)		dimension
Site CM360	Site CM360		dimension
Site Country (string)	Site Country (string)		dimension
Site Currency (string)	Site Currency (string)		dimension
Site ID (DCM)	Site ID (DCM)		metric
Site Language (string)	Site Language (string)		dimension
Site Region (string)	Site Region (string)		dimension
Size (number)	Size (number)		metric
Start Date	Start Date		dimension
State (string)	State (string)		dimension
State or Region fr IP geo (string)	State or Region fr IP geo (string)		dimension
Strategy	Strategy		dimension
Subdomain	Subdomain		dimension
Term (string)	Term (string)		dimension
Timestamp (string)	Timestamp (string)		dimension
Total Conversions + Cross-Environment	Total Conversions + Cross-Environment		metric
Total Costs	Total Costs		metric
Total Exposures	Total Exposures		metric
Total Paths	Total Paths		metric
Total Revenue (string)	Total Revenue (string)		dimension
Total Revenue + Cross-Environment	Total Revenue + Cross-Environment		metric
Transaction	Transaction		metric
Transaction ID (string)	Transaction ID (string)		dimension
Transaction Value (string)	Transaction Value (string)		metric
TransactionID	TransactionID		dimension
TransactionID (string)	TransactionID (string)		dimension
TransactionRevenue	TransactionRevenue		metric
TransactionRevenue (string)	TransactionRevenue (string)		metric
URL (string)	URL (string)		dimension
Unique Reach: Average Impression Frequency (Co-Viewed)	Unique Reach: Average Impression Frequency (Co-Viewed)		dimension
Unique Reach: Consolidated	Unique Reach: Consolidated		metric
Unique Reach: Duplicate Click Reach	Unique Reach: Duplicate Click Reach		metric
Unique Reach: Duplicate Click Reach Percent	Unique Reach: Duplicate Click Reach Percent		metric
Unique Reach: Duplicate Impression Reach	Unique Reach: Duplicate Impression Reach		metric
Unique Reach: Duplicate Impression Reach Percent	Unique Reach: Duplicate Impression Reach Percent		metric
Unique Reach: Duplicate Total Reach	Unique Reach: Duplicate Total Reach		metric
Unique Reach: Duplicate Total Reach Percent	Unique Reach: Duplicate Total Reach Percent		metric
Unique Reach: Duplicate Viewable Impression Reach	Unique Reach: Duplicate Viewable Impression Reach		metric
Unique Reach: Duplicate Viewable Impression Reach Percent	Unique Reach: Duplicate Viewable Impression Reach Percent		metric
Unique Reach: Exclusive Click Reach	Unique Reach: Exclusive Click Reach		metric
Unique Reach: Exclusive Click Reach Percent	Unique Reach: Exclusive Click Reach Percent		metric
Unique Reach: Exclusive Impression Reach	Unique Reach: Exclusive Impression Reach		metric
Unique Reach: Exclusive Impression Reach Percent	Unique Reach: Exclusive Impression Reach Percent		metric
Unique Reach: Exclusive Total Reach	Unique Reach: Exclusive Total Reach		metric
Unique Reach: Exclusive Total Reach Percent	Unique Reach: Exclusive Total Reach Percent		metric
Unique Reach: Exclusive Viewable Impression Reach	Unique Reach: Exclusive Viewable Impression Reach		metric
Unique Reach: Exclusive Viewable Impression Reach Percent	Unique Reach: Exclusive Viewable Impression Reach Percent		metric
Unique Reach: Impression Reach (Co-Viewed)	Unique Reach: Impression Reach (Co-Viewed)		metric
Unique Reach: Incremental Click Reach	Unique Reach: Incremental Click Reach		metric
Unique Reach: Incremental Impression Reach	Unique Reach: Incremental Impression Reach		metric
Unique Reach: Incremental Total Reach	Unique Reach: Incremental Total Reach		metric
Unique Reach: Incremental Viewable Impression Reach	Unique Reach: Incremental Viewable Impression Reach		metric
Unique Reach: Total Reach (Co-Viewed)	Unique Reach: Total Reach (Co-Viewed)		metric
User ID	User ID		dimension
User New or Existing (string)	User New or Existing (string)		dimension
User Type (number)	User Type (number)		metric
Video Continuous Play	Video Continuous Play		dimension
Video Full-screen	Video Full-screen		metric
Video Mid-points	Video Mid-points		dimension
Video View Percentage (string)	Video View Percentage (string)		dimension
Video Viewing Rate	Video Viewing Rate		metric
View-through Conversion Events + Cross-Environment	View-through Conversion Events + Cross-Environment		metric
View-through-Conversions	View-through-Conversions		metric
Visit ID	Visit ID		dimension
Website-ID (DCM)	Website-ID (DCM)		metric
WeekAsDate	WeekAsDate		dimension
WeekEnding	WeekEnding		dimension
WeekNum	WeekNum		metric
Year	Year		dimension
Zip Code (string)	Zip Code (string)		dimension
accountId	accountId		dimension
account_name	account_name		dimension
action (string)	action (string)		dimension
active	active	Indicates if the resource is active.	dimension
activeAdsLimitTier	activeAdsLimitTier		dimension
activeStatus	activeStatus		dimension
activeViewAverageViewableTimeSecond	Active View: Average Viewable Time (Seconds)	Active View: Average Viewable Time (Seconds)	metric
activeViewCustomMetricMeasurableImpressions	Active View: Custom Metric Measurable Impressions	measurable impressions of active view custom metric	metric
activeViewCustomMetricViewableImpressions	Active View: Custom Metric Viewable Impressions	viewable impressions of active view cutsom metric	metric
activeViewCustomMetricViewableRate	Active View: Custom Metric Viewable Rate	viewable rate of active view custom metric	metric
activeViewEligibleImpressions	Active View: Eligible Impressions	Active View: Eligible Impressions	metric
activeViewImpressionDistributionNotMeasurable	Active View: Impression Distribution (Not Measurable)	Active View: Impression Distribution (Not Measurable)	metric
activeViewImpressionDistributionNotViewable	Active View: Impression Distribution (Not Viewable)	Active View: Impression Distribution (Not Viewable)	metric
activeViewImpressionDistributionViewable	Active View: Impression Distribution (Viewable)	Active View: Impression Distribution (Viewable)	metric
activeViewImpressionsAudibleAndVisibleAtCompletion	Active View: Impressions Audible and Visible at Completion	Active View: Impressions Audible and Visible at Completion	metric
activeViewImpressionsVisible10Seconds	Active View: Impressions Visible 10 Seconds	Active View: Impressions Visible 10 Seconds	metric
activeViewMeasurableImpressions	Active View: Measurable Impressions	Active View: Measurable Impressions	metric
activeViewNotMeasurableImpressions	Active View: Not Measurable Impressions	Active View: Not Measurable Impressions	metric
activeViewNotViewableImpressions	Active View: Not Viewable Impressions	Active View: Not Viewable Impressions	metric
activeViewOptOut	activeViewOptOut		dimension
activeViewPercentAudibleAndVisibleAtCompletion	Active View: % Audible and Visible at Completion	active view Audible and visible at completion in percentage	metric
activeViewPercentAudibleAndVisibleAtFirstQuartile	Active View: % Audible and Visible at First Quartile	active view Audible and visible at first quartile in percentage	metric
activeViewPercentAudibleAndVisibleAtMidpoint	Active View: % Audible and Visible at Midpoint	active view Audible and visible at midpoint in percentage	metric
activeViewPercentAudibleAndVisibleAtStart	Active View: % Audible and Visible at Start	active view audible and visible at third quartile in percentage	metric
activeViewPercentAudibleAndVisibleAtThirdQuartile	Active View: % Audible and Visible at Third Quartile	active view audible and visible at third quartile in percentage	metric
activeViewPercentAudibleImpressions	Active View: % Audible Impressions	active view Audible Impressions in percentage	metric
activeViewPercentBackground	Active View: % In Background	active view in background in percentage	metric
activeViewPercentFullscreen	Active View: % Full-Screen	active view full screen active view in percentage	metric
activeViewPercentImpressionsAudibleAndFullyOnscreen	Active View: Audible & Fully On-Screen for Half of Duration (15 sec. cap) Rate	Active View: Audible & Fully On-Screen for Half of Duration (15 sec. cap) Rate	metric
activeViewPercentImpressionsAudibleAndFullyOnscreenForHalfDuration	Active View: Audible & Fully On-Screen for Half of Duration (TrueView) Rate	Active View: Audible & Fully On-Screen for Half of Duration (TrueView) Rate	metric
activeViewPercentImpressionsAudibleAndVisibleAtCompletion	Active View: % of Completed Impressions Audible and Visible	Active View: % Measurable Impressions	metric
activeViewPercentImpressionsAudibleAndVisibleAtFirstQuartile	Active View: % of First Quartile Impressions Audible and Visible	Active View: % of Completed Impressions Audible and Visible	metric
activeViewPercentImpressionsAudibleAndVisibleAtMidpoint	Active View: % of Midpoint Impressions Audible and Visible	Active View: % of Midpoint Impressions Audible and Visible	metric
activeViewPercentImpressionsAudibleAndVisibleAtThirdQuartile	Active View: % of Third Quartile Impressions Audible and Visible	Active View: % of Third Quartile Impressions Audible and Visible	metric
activeViewPercentImpressionsVisibleAtCompletion	Active View: % of Completed Impressions Visible	Active View: % of Completed Impressions Visible	metric
activeViewPercentImpressionsVisibleAtFirstQuartile	Active View: % of First Quartile Impressions Visible	Active View: % of Completed Impressions Visible	metric
activeViewPercentImpressionsVisibleAtMidpoint	Active View: % of Midpoint Impressions Visible	Active View: % of Midpoint Impressions Visible	metric
activeViewPercentImpressionsVisibleAtThirdQuartile	Active View: % of Third Quartile Impressions Visible	Active View: % of Third Quartile Impressions Visible	metric
activeViewPercentPlayTimeAudible	Active View: % Play Time Audible	active view play time audible in percentage	metric
activeViewPercentPlayTimeAudibleAndVisible	Active View: % Play Time Audible and Visible	active view play time audible and visible in percentage	metric
activeViewPercentPlayTimeVisible	Active View: % Play Time Visible	active view play tim evisible in percentage	metric
activeViewPercentVisible10Seconds	Active View: % Visible 10 Seconds	Active View: % Visible 10 Seconds	metric
activeViewPercentVisibleAtCompletion	Active View: % Visible at Completion	Active View: % Visible at Completion	metric
activeViewPercentVisibleAtFirstQuartile	Active View: % Visible at First Quartile	Active View: % Visible at First Quartile	metric
activeViewPercentVisibleAtMidpoint	Active View: % Visible at Midpoint	Active View: % Visible at Midpoint	metric
activeViewPercentVisibleAtStart	Active View: % Visible at Start	Active View: % Visible at Start	metric
activeViewPercentVisibleAtThirdQuartile	Active View: % Visible at Third Quartile	Active View: % Visible at Third Quartile	metric
activeViewPercentageMeasurableImpressions	Active View: % Measurable Impressions	active view measurable impressions in percentage	metric
activeViewPercentageViewableImpressions	Active View: % Viewable Impressions	Active View: % Viewable Impressions	metric
activeViewViewableImpressionCookieReach	Active View: Viewable Impression Cookie Reach	Active View: Viewable Impression Cookie Reach	metric
activeViewViewableImpressions	Active View: Viewable Impressions	Active View: Viewable Impressions	metric
activeview_elligible-impressions	activeview_elligible-impressions		metric
activeview_measurable-impressions	activeview_measurable-impressions		metric
activeview_not-measurable-impressions	activeview_not-measurable-impressions		metric
activeview_not-viewable-impressions	activeview_not-viewable-impressions		metric
activeview_viewable-impressions	activeview_viewable-impressions		metric
activity	Activity	Name of Activity	dimension
activityClickThroughConversions	Click-through Conversions	click-through conversions	metric
activityClickThroughRevenue	Click-through Revenue	click-through revenue	metric
activityDeliveryStatus	Activity Delivery Status	Delivery Status of the Activity	metric
activityGroup	Activity Group	Activity Group	dimension
activityGroupId	Activity Group ID	ID of the Activity Group	metric
activityId	Activity ID	ID of the Activity	dimension
activityPerClick	Activity Per Click	Activity per click	metric
activityPerThousandImpressions	Activity Per Thousand Impressions	activity per thousands impressions	metric
activityTime	Activity Date/Time	Activity Date/Time	dimension
activityViewThroughConversions	View-through Conversions	view-through conversions	metric
activityViewThroughRevenue	View-through Revenue	view through revenue	metric
ad	Ad	name of the advertisement	dimension
adId	Ad ID	ID of the advertisement	metric
adStatus	Ad Status	Status of the advertisement	dimension
adType	Ad Type	type of the advertisement	dimension
ad_format	ad_format		dimension
adserving_cost	adserving_cost		metric
adserving_rate	adserving_rate		metric
adserving_type	adserving_type		dimension
adserving_type_display	adserving_type_display		dimension
adv:currencyCode	Currency		dimension
adv:profileId	Profile ID		metric
adv:profileName	Profile Name		dimension
adv_clickthrough	adv_clickthrough		dimension
adv_resolved_url	adv_resolved_url		dimension
advertiser	Advertiser	name of the advertiser	dimension
advertiserGroup	Advertiser Group	advertiser group	dimension
advertiserGroupId	advertiserGroupId		metric
advertiserId	Advertiser ID	ID of the advertiser	metric
advertiserIdDimensionValue	advertiserIdDimensionValue		dimension
advertiserIdDimensionValue.dimensionName	advertiserIdDimensionValue.dimensionName		dimension
advertiserIdDimensionValue.etag	advertiserIdDimensionValue.etag		dimension
advertiserIdDimensionValue.kind	advertiserIdDimensionValue.kind		dimension
advertiserIdDimensionValue.value	advertiserIdDimensionValue.value		metric
advertiserName	advertiserName		dimension
agency	agency		dimension
agency_commission_percentage	agency_commission_percentage		metric
agency_commission_value	agency_commission_value		metric
agency_discount	agency_discount		metric
app	App	Name of the App	dimension
appId	App ID	ID of the App	dimension
approved	approved		dimension
archived	archived		dimension
artworkType	artworkType		dimension
asset	Asset	name of the Asset	dimension
assetCategory	Asset Category	Categorization of the Asset	dimension
assetId	Asset ID	ID of the Asset	dimension
assetOrientation	Asset Orientation	Asset Orientation	dimension
attributedEventConnectionType	Attributed Event Connection Type	Connection Type of the Attributed Event	dimension
attributedEventEnvironment	Attributed Event Environment	Attributed Event Environment	dimension
attributionEnabled	attributionEnabled		dimension
audience	audience		dimension
audience_segment	audience_segment		dimension
audience_targeting_strategy	audience_targeting_strategy		dimension
audioCompanionClicks	Audio Companion Clicks		metric
autoAdvanceImages	autoAdvanceImages		dimension
backupImageClickThroughUrl	backupImageClickThroughUrl		dimension
backupImageFeatures	backupImageFeatures		dimension
backupImageReportingLabel	backupImageReportingLabel		dimension
backupImageTargetWindow	backupImageTargetWindow		dimension
beginToRenderEligibleImpressions	Begin to Render Eligible Impressions		metric
beginToRenderImpressions	Begin to Render Impressions		metric
bookedActivities	Booked Activities	number of booked activities	metric
bookedClicks	Booked Clicks	number of booked clicks	metric
bookedImpressions	Booked Impressions	number of booked impressions	metric
bookedViewableImpressions	Booked Viewable Impressions	number of booked viewable impressions	metric
browserPlatform	Browser/Platform	Browser/Platform	dimension
buy_type	buy_type		dimension
cacheBustingType	cacheBustingType		dimension
campaign	Campaign	name of the campaign	dimension
campaignEndDate	Campaign End Date	End Date of the Campaign	dimension
campaignExternalId	Campaign External ID	External ID of the Campaign	dimension
campaignId	Campaign ID	ID of the Campaign	metric
campaignIdDimensionValue	campaignIdDimensionValue		dimension
campaignStartDate	Campaign Start Date	Start Date of the Campaign	dimension
campaign_end-date	campaign_end-date		dimension
campaign_id (string)	campaign_id (string)		dimension
campaign_objective	campaign_objective		dimension
campaign_start-date	campaign_start-date		dimension
campaign_target	campaign_target		dimension
campaign_type	campaign_type		dimension
channelMix	Channel Mix	Channel Mix	dimension
channel_name (string)	channel_name (string)		dimension
city	City	Name of the City	dimension
clickCount	Click Count	Click ount	metric
clickDeliveryStatus	Click Delivery Status	Delivery Status of the Click	metric
clickRate	Click Rate	Rate of the Click	dimension
clickTags	clickTags		dimension
clickThroughUrl	Click-through URL	URL	dimension
clickThroughUrlSuffixProperties	clickThroughUrlSuffixProperties		dimension
click_through_url	click_through_url		dimension
clicks	Clicks	number of clicks	metric
companionCreative	Companion Creative	Companion Creative	dimension
companionCreativeId	Companion Creative ID	Companion creative ID	dimension
companionCreativeSize	Companion Creative Pixel Size	Pixel Size of the Companion Creative	dimension
compatibility	placement_type		dimension
connectionType	Connection Type	Connection Type	dimension
contentCategory	Content Category	Category of the content	dimension
conversionId	Conversion ID		metric
conversionReferrer	Conversion Referrer	Conversion referrer	dimension
conversionType (string)	conversionType (string)		dimension
conversionUrl	Conversion URL	URL of the Conversion	dimension
convertFlashToHtml5	convertFlashToHtml5		dimension
cookieReachClickReach	Cookie Reach: Click Reach	Cookie Reach: Click Reach	metric
cookieReachImpressionReach	Cookie Reach: Impression Reach	Cookie Reach: Impression Reach	metric
cookieReachOverlapClickReach	Cookie Reach: Overlap Click Reach		metric
cookieReachOverlapClickReachPercent	Cookie Reach: Overlap Click Reach %		metric
cookieReachOverlapImpressionReach	Cookie Reach: Overlap Impression Reach		metric
cookieReachOverlapImpressionReachPercent	Cookie Reach: Overlap Impression Reach %		metric
cookieReachOverlapTotalReach	Cookie Reach: Overlap Total Reach		metric
cookieReachOverlapTotalReachPercent	Cookie Reach: Overlap Total Reach %		metric
cookieReachTotalReach	Cookie Reach: Total Reach	Cookie Reach: Total Reach	metric
cookieUnconsentedImpressions	Cookie Unconsented Impressions		metric
costPerActivity	Cost Per Activity	Cost per activity	metric
costPerClick	Cost Per Click	Cost per click	metric
costPerRevenue	Cost Per Revenue	Cost per revenue	metric
costs_originalcurrency	costs_originalcurrency		metric
countingMethod	countingMethod		dimension
country	Country	name of the countr	dimension
countryCode (number)	countryCode (number)		metric
countryCode (string)	countryCode (string)		dimension
countryId	countryId		dimension
country_code	country_code		dimension
cpc	cpc		metric
cpcv	cpcv		metric
cpm	cpm		metric
createInfo	createInfo		dimension
create_datetime	create_datetime		dimension
creative	Creative	name of Creative	dimension
creativeAssets	creativeAssets		dimension
creativeEndDate	Creative End Date	Creative End Date	dimension
creativeGroup1	Creative Groups 1	Creative Groups 1	dimension
creativeGroup2	Creative Groups 2	Creative Groups 2	dimension
creativeId	Creative ID	Creative ID	metric
creativeSize	Creative Pixel Size	Pixel Size of Creative	dimension
creativeStartDate	Creative Start Date	Creative Start Date	dimension
creativeType	Creative Type	Creative Type	dimension
creativeVersion	Creative Version	Creative Version	metric
creative_end-date	creative_end-date		dimension
creative_format	creative_format		dimension
creative_name_display	creative_name_display		dimension
creative_pixel-size	creative_pixel-size		dimension
creative_pixel_size_id	creative_pixel_size_id		dimension
creative_size_display	creative_size_display		dimension
creative_start-date	creative_start-date		dimension
crossDeviceTotalConversions	Total Conversion Events + Cross-Environment	total conversion events and cross encironment	metric
ctc	ctc		metric
currency (string)	currency (string)		dimension
currencyCode (string)	currencyCode (string)		dimension
data_source	data_source		dimension
date	Date	Date	dimension
date (string)	date (string)		dimension
date_updated	date_updated		dimension
daysSinceAttributedInteraction	Days Since Attributed Interaction		metric
daysSinceFirstInteraction	Days Since First Interaction		metric
dcm_clicks	dcm_clicks		metric
dcm_impressions	dcm_impressions		metric
defaultClickThroughEventTagProperties	defaultClickThroughEventTagProperties		dimension
defaultTags	defaultTags		dimension
defaultUserRole	defaultUserRole		dimension
description	description		dimension
device	device		dimension
directorySiteId	directorySiteId		metric
directorySiteIdDimensionValue	directorySiteIdDimensionValue		dimension
dmaRegion	Designated Market Area (DMA)	Designated Market Area	dimension
domain	Domain	Domain name	dimension
downloadedImpressions	Downloaded Impressions	Downloaded impressions	metric
dv360Advertiser	DV360 Advertiser		dimension
dv360AdvertiserId	DV360 Advertiser ID		metric
dv360Campaign	DV360 Campaign		dimension
dv360CampaignId	DV360 Campaign ID		dimension
dv360Cost	DV360 Cost (Account Currency)	DV360 cost (account currency)	metric
dv360CostUsd	DV360 Cost USD	DV360 cost in usd	metric
dv360Creative	DV360 Creative		dimension
dv360CreativeId	DV360 Creative ID		dimension
dv360InsertionOrder	DV360 Insertion Order		dimension
dv360InsertionOrderId	DV360 Insertion Order ID		dimension
dv360LineItem	DV360 Line Item		dimension
dv360LineItemId	DV360 Line Item ID		metric
dv360Partner	DV360 Partner		dimension
dv360PartnerId	DV360 Partner ID		metric
dv360Site	DV360 Site		dimension
dv360SiteId	DV360 Site ID		dimension
dynamicAssetSelection	dynamicAssetSelection		dimension
dynamicClickTracker	dynamicClickTracker		dimension
dynamicElement	Dynamic Element		dimension
dynamicElement1	Dynamic Element 1		dimension
dynamicElement10	Dynamic Element 10		dimension
dynamicElement11	Dynamic Element 11		dimension
dynamicElement12	Dynamic Element 12		dimension
dynamicElement13	Dynamic Element 13		dimension
dynamicElement14	Dynamic Element 14		dimension
dynamicElement15	Dynamic Element 15		dimension
dynamicElement16	Dynamic Element 16		dimension
dynamicElement17	Dynamic Element 17		dimension
dynamicElement18	Dynamic Element 18		dimension
dynamicElement19	Dynamic Element 19		dimension
dynamicElement2	Dynamic Element 2		dimension
dynamicElement20	Dynamic Element 20		dimension
dynamicElement3	Dynamic Element 3		dimension
dynamicElement4	Dynamic Element 4		dimension
dynamicElement5	Dynamic Element 5		dimension
dynamicElement6	Dynamic Element 6		dimension
dynamicElement7	Dynamic Element 7		dimension
dynamicElement8	Dynamic Element 8		dimension
dynamicElement9	Dynamic Element 9		dimension
dynamicElementClickThroughConversions	Dynamic Element Click-through Conversions		metric
dynamicElementClicks	Dynamic Element Clicks		metric
dynamicElementImpressions	Dynamic Element Impressions		metric
dynamicElementValue	Dynamic Element Value		dimension
dynamicElementValueId	Dynamic Element Value Id		metric
dynamicElementViewThroughConversions	Dynamic Element View-through Conversions		metric
dynamicProfile	Dynamic Profile	Dynamic Profile	dimension
dynamicProfileId	Dynamic Profile Id	Dynamic Profile Id	dimension
effectiveCpm	Effective CPM	effective cpm	metric
endDate	campaign_end_date		dimension
endTime	ad_end_date		dimension
environment	Environment	Environment	dimension
eventDate	eventDate		dimension
eventPlatformType	Attributed Event Platform Type	Platform Type of the Attributed Event	dimension
eventTagOverrides	eventTagOverrides		dimension
eventType (string)	eventType (string)		dimension
exitCustomEvents	exitCustomEvents		dimension
expectedUrl	expectedUrl		dimension
flightBookedCost	Flight Booked Cost	Cost of Booked Flight	dimension
flightBookedRate	Flight Booked Rate	Rate of Booked Flight	dimension
flightBookedUnits	Flight Booked Units	Flight Booked Units	dimension
flightEndDate	Flight End Date	Flight End Date	dimension
flightStartDate	Flight Start Date	Flight Start Date	dimension
floodlightActivityGroupId	floodlightActivityGroupId		metric
floodlightActivityGroupName	floodlightActivityGroupName		dimension
floodlightActivityGroupTagString	floodlightActivityGroupTagString		dimension
floodlightActivityGroupType	floodlightActivityGroupType		dimension
floodlightAttributedInteraction	Floodlight Attributed Interaction		dimension
floodlightAttributionType	Floodlight Attribution Type	Floodlight attribution type	dimension
floodlightConfigId	Floodlight Configuration	Floodlight Configuration	metric
floodlightConfigurationId	floodlightConfigurationId		metric
floodlightConfigurationIdDimensionValue	floodlightConfigurationIdDimensionValue		dimension
floodlightConfigurationIdDimensionValue.dimensionName	floodlightConfigurationIdDimensionValue.dimensionName		dimension
floodlightConfigurationIdDimensionValue.etag	floodlightConfigurationIdDimensionValue.etag		dimension
floodlightConfigurationIdDimensionValue.kind	floodlightConfigurationIdDimensionValue.kind		dimension
floodlightConfigurationIdDimensionValue.value	floodlightConfigurationIdDimensionValue.value		metric
floodlightImpressions	Floodlight Impressions		metric
floodlightTagType	floodlightTagType		dimension
floodlightVariableDimension1	Floodlight Variable 1		dimension
floodlightVariableDimension10	Floodlight Variable 10		dimension
floodlightVariableDimension11	Floodlight Variable 11		dimension
floodlightVariableDimension12	Floodlight Variable 12		dimension
floodlightVariableDimension13	Floodlight Variable 13		dimension
floodlightVariableDimension14	Floodlight Variable 14		dimension
floodlightVariableDimension15	Floodlight Variable 15		dimension
floodlightVariableDimension16	Floodlight Variable 16		dimension
floodlightVariableDimension17	Floodlight Variable 17		dimension
floodlightVariableDimension18	Floodlight Variable 18		dimension
floodlightVariableDimension19	Floodlight Variable 19		dimension
floodlightVariableDimension2	Floodlight Variable 2		dimension
floodlightVariableDimension20	Floodlight Variable 20		dimension
floodlightVariableDimension21	Floodlight Variable 21		dimension
floodlightVariableDimension22	Floodlight Variable 22		dimension
floodlightVariableDimension23	Floodlight Variable 23		dimension
floodlightVariableDimension24	Floodlight Variable 24		dimension
floodlightVariableDimension25	Floodlight Variable 25		dimension
floodlightVariableDimension26	Floodlight Variable 26		dimension
floodlightVariableDimension27	Floodlight Variable 27		dimension
floodlightVariableDimension28	Floodlight Variable 28		dimension
floodlightVariableDimension29	Floodlight Variable 29		dimension
floodlightVariableDimension3	Floodlight Variable 3		dimension
floodlightVariableDimension30	Floodlight Variable 30		dimension
floodlightVariableDimension31	Floodlight Variable 31		dimension
floodlightVariableDimension32	Floodlight Variable 32		dimension
floodlightVariableDimension33	Floodlight Variable 33		dimension
floodlightVariableDimension34	Floodlight Variable 34		dimension
floodlightVariableDimension35	Floodlight Variable 35		dimension
floodlightVariableDimension4	Floodlight Variable 4		dimension
floodlightVariableDimension40	Floodlight Variable 40		dimension
floodlightVariableDimension41	Floodlight Variable 41		dimension
floodlightVariableDimension42	Floodlight Variable 42		dimension
floodlightVariableDimension43	Floodlight Variable 43		dimension
floodlightVariableDimension44	Floodlight Variable 44		dimension
floodlightVariableDimension45	Floodlight Variable 45		dimension
floodlightVariableDimension46	Floodlight Variable 46		dimension
floodlightVariableDimension47	Floodlight Variable 47		dimension
floodlightVariableDimension48	Floodlight Variable 48		dimension
floodlightVariableDimension49	Floodlight Variable 49		dimension
floodlightVariableDimension5	Floodlight Variable 5		dimension
floodlightVariableDimension50	Floodlight Variable 50		dimension
floodlightVariableDimension51	Floodlight Variable 51		dimension
floodlightVariableDimension52	Floodlight Variable 52		dimension
floodlightVariableDimension53	Floodlight Variable 53		dimension
floodlightVariableDimension54	Floodlight Variable 54		dimension
floodlightVariableDimension55	Floodlight Variable 55		dimension
floodlightVariableDimension56	Floodlight Variable 56		dimension
floodlightVariableDimension58	Floodlight Variable 58		dimension
floodlightVariableDimension59	Floodlight Variable 59		dimension
floodlightVariableDimension6	Floodlight Variable 6		dimension
floodlightVariableDimension60	Floodlight Variable 60		dimension
floodlightVariableDimension7	Floodlight Variable 7		dimension
floodlightVariableDimension8	Floodlight Variable 8		dimension
floodlightVariableDimension9	Floodlight Variable 9		dimension
floodlight_activity_names	floodlight_activity_names		dimension
format	format		dimension
format_type	format_type		dimension
full-screen-average-view-time	full-screen-average-view-time		metric
full-screen-impression	full-screen-impression		metric
full-screen-video-completions	full-screen-video-completions		metric
full-screen-video-plays	full-screen-video-plays		metric
gclid (string)	gclid (string)		dimension
generalInvalidTrafficImpressions	General Invalid Traffic (GIVT) Impressions		metric
global_channel	global_channel		dimension
gross_cost	gross_cost		metric
hour	Hour	Hour	metric
hoursSinceAttributedInteraction	Hours Since Attributed Interaction		metric
hoursSinceFirstInteraction	Hours Since First Interaction		metric
htmlCodeLocked	htmlCodeLocked		dimension
id	id	The unique identifier.	dimension
idDimensionValue	idDimensionValue		dimension
idDimensionValue.dimensionName	idDimensionValue.dimensionName		dimension
idDimensionValue.etag	idDimensionValue.etag		dimension
idDimensionValue.kind	idDimensionValue.kind		dimension
idDimensionValue.value	idDimensionValue.value		metric
impressionCount	Impression Count	impressions count	metric
impressionDeliveryStatus	Impression Delivery Status	Impression delivery status	metric
impressions	Impressions	Impressions	metric
impressions cpm	impressions cpm		metric
impressions_account	impressions_account		metric
impressions_ad	impressions_ad		metric
impressions_campaign	impressions_campaign		metric
impressions_creative	impressions_creative		metric
impressions_package	impressions_package		metric
impressions_placement	impressions_placement		metric
inboundDate (string)	inboundDate (string)		dimension
inboundDateMonth (string)	inboundDateMonth (string)		dimension
inpageTagFormats	inpageTagFormats		dimension
interactionChannel	Interaction Channel	interaction channel	dimension
interactionCountClickTracker	Interaction Count: Click Tracker	Click Tracker of the Interaction Count	metric
interactionCountNaturalSearch	Interaction Count: Natural Search	Natural Search of the Interaction Count	metric
interactionCountPaidSearch	Interaction Count: Paid Search	Paid Search of the Interaction Count	metric
interactionNumber	Interaction Number		metric
interactionTime	Interaction Date/Time		dimension
interactionType	Interaction Type	Type of the Interaction	dimension
interstitialTagFormats	interstitialTagFormats		dimension
invalidClicks	Invalid Clicks		metric
invalidImpressions	Invalid Impressions		metric
invalid_impressions_account	invalid_impressions_account		metric
invalid_impressions_ad	invalid_impressions_ad		metric
invalid_impressions_campaign	invalid_impressions_campaign		metric
invalid_impressions_creative	invalid_impressions_creative		metric
invalid_impressions_package	invalid_impressions_package		metric
invalid_impressions_placement	invalid_impressions_placement		metric
keyName	keyName		dimension
keyword	Keyword	Keyword	dimension
kind	kind	The kind of resource (e.g., dfareporting#directorySite).	dimension
label (string)	label (string)		dimension
landing	landing		dimension
landingPageUrl	Landing Page URL	Landing Pager URL	dimension
landing_page_Id	landing_page_Id		dimension
landing_page_name	landing_page_name		dimension
landing_page_url	landing_page_url		dimension
language_code (string)	language_code (string)		dimension
language_creative	language_creative		dimension
lastClickAttributedTransactionCount	Click-through Transaction Count	click-through transaction count	metric
lastImpressionAttributedTransactionCount	View-through Transaction Count	view-through transaction count	metric
lastModifiedInfo	lastModifiedInfo		dimension
latestTraffickedCreativeId	latestTraffickedCreativeId		metric
length	length		dimension
master_brand	master_brand		dimension
measurementSource	Measurement Source	Measurement Source	dimension
mediaCost	Media Cost	Media Cost	metric
mediaDuration	mediaDuration		metric
media_Unique Reach: Average Impression Frequency	media_Unique Reach: Average Impression Frequency		dimension
media_Unique Reach: Total Reach	media_Unique Reach: Total Reach		metric
media_cost	media_cost		metric
media_region	media_region		dimension
medium	medium		dimension
mobile platform (string)	mobile platform (string)		dimension
mobileCarrier	Mobile Carrier	Mobile Carrier	dimension
month	Month	Month	dimension
name	placement_name	The name of the resource.	dimension
naturalSearchActions	Natural Search Actions		metric
naturalSearchClicks	Natural Search Clicks		metric
naturalSearchRevenue	Natural Search Revenue		metric
naturalSearchTransactions	Natural Search Transactions		metric
net_costs	net_costs		metric
offline_online	offline_online		dimension
operatingSystem	Operating System	Operating System	dimension
operatingSystemVersion	Operating System Version	Version of the operating system	dimension
ordValue	ORD Value	Value of the ORD	dimension
organic_paid	organic_paid		dimension
outboundDate (string)	outboundDate (string)		dimension
outboundDateMonth (string)	outboundDateMonth (string)		dimension
packageRoadblock	Package/Roadblock	Package/Roadblock	dimension
packageRoadblockId	Package/Roadblock ID	ID of Package/Roadblock	metric
packageRoadblockStrategy	Package/Roadblock Strategy	Strategy of Package/Roadblock	dimension
packageRoadblockTotalBookedUnits	Package/Roadblock Total Booked Units	Total Booked units of Package/Roadblock	metric
package_name	package_name		dimension
package_strategy	package_strategy		dimension
package_total-booked-units	package_total-booked-units		metric
package_total-planned-mediacost	package_total-planned-mediacost		metric
pageName (string)	pageName (string)		dimension
page_url (string)	page_url (string)		dimension
paidSearchActions	Paid Search Actions		metric
paidSearchAd	Paid Search Ad		dimension
paidSearchAdGroup	Paid Search Ad Group		dimension
paidSearchAdGroupId	Paid Search Ad Group ID		metric
paidSearchAdId	Paid Search Ad ID		metric
paidSearchAdvertiser	Paid Search Advertiser		dimension
paidSearchAdvertiserId	Paid Search Advertiser ID		metric
paidSearchAgency	Paid Search Agency		dimension
paidSearchAgencyId	Paid Search Agency ID		metric
paidSearchAveragePosition	Paid Search Average Position		metric
paidSearchBidStrategy	Paid Search Bid Strategy		dimension
paidSearchBidStrategyId	Paid Search Bid Strategy ID		dimension
paidSearchCampaign	Paid Search Campaign		dimension
paidSearchCampaignId	Paid Search Campaign ID		metric
paidSearchClickRate	Paid Search Click Rate		metric
paidSearchClicks	Paid Search Clicks		metric
paidSearchCost	Paid Search Cost		metric
paidSearchEngineAccount	Paid Search Engine Account		dimension
paidSearchEngineAccountCategory	Paid Search Engine Account Category		dimension
paidSearchEngineAccountId	Paid Search Engine Account ID		metric
paidSearchExternalAdId	Paid Search External Ad ID		metric
paidSearchExternalCampaignId	Paid Search External Campaign ID		metric
paidSearchExternalKeywordId	Paid Search External Keyword ID		metric
paidSearchImpressions	Paid Search Impressions		metric
paidSearchKeyword	Paid Search Keyword		dimension
paidSearchKeywordId	Paid Search Keyword ID		metric
paidSearchLandingPageUrl	Paid Search Landing Page URL		dimension
paidSearchLegacyKeywordId	Paid Search Legacy Keyword ID		metric
paidSearchMatchType	Paid Search Match Type		dimension
paidSearchRevenue	Paid Search Revenue		metric
paidSearchTransactions	Paid Search Transactions		metric
paidSearchVisits	Paid Search Visits		metric
parentUserRoleId	parentUserRoleId		metric
pathLength	Path Length	Length of the Path	metric
paymentSource	Payment Source	payment source	dimension
percentInvalidClicks	% Invalid Clicks		metric
percentInvalidImpressions	% Invalid Impressions		metric
permissions	permissions		dimension
placement	Placement	placement name	dimension
placementCompatibility	Placement Compatibility	placement compability	dimension
placementCostStructure	Placement Cost Structure	placement cost structure	dimension
placementEndDate	Placement End Date	placement end date	dimension
placementExternalId	Placement External ID	external id of placement	dimension
placementGroupId	package_id		dimension
placementGroupType	placement_group_type		dimension
placementId	Placement ID	ID of the placement	metric
placementIdDimensionValue.dimensionName	placementIdDimensionValue.dimensionName		dimension
placementIdDimensionValue.value	placementIdDimensionValue.value		metric
placementRate	Placement Rate	Placement rate	metric
placementSize	Placement Pixel Size	Pixel Size of the placement	dimension
placementStartDate	Placement Start Date	placement start date	dimension
placementStrategy	Placement Strategy	placement strategy	dimension
placementTotalBookedUnits	Placement Total Booked Units	placement total booked units	metric
placementTotalPlannedMediaCost	Placement Total Planned Media Cost	total planned media cost of placement	metric
placement_cost-structure	placement_cost-structure		dimension
placement_detail	placement_detail		dimension
placement_end-date	placement_end-date		dimension
placement_flight-end-date	placement_flight-end-date		dimension
placement_flight-start-date	placement_flight-start-date		dimension
placement_pixel-size	placement_pixel-size		dimension
placement_rate	placement_rate		metric
placement_start-date	placement_start-date		dimension
placement_strategy	placement_strategy		dimension
placement_total-booked-units	placement_total-booked-units		metric
plannedMediaCost	Planned Media Cost	Planned media cost	metric
platformType	Platform Type	type of the platform	dimension
pricingSchedule	pricingSchedule		dimension
pricing_model	pricing_model		dimension
processing_datetime	processing_datetime		dimension
product_detail	product_detail		dimension
product_name (string)	product_name (string)		dimension
programmatic_buy	programmatic_buy		dimension
progressOffset	progressOffset		dimension
provisionalImpressions	Provisional Impressions		metric
publisherSpecificationId	publisherSpecificationId		metric
publisherTags	publisherTags		dimension
publisher_platform	publisher_platform		dimension
purchase_campaign_cost	purchase_campaign_cost		dimension
purchase_campaign_impressions	purchase_campaign_impressions		dimension
quarter	quarter		dimension
region	region		dimension
regionID (number)	regionID (number)		metric
regionID (string)	regionID (string)		dimension
renderingId	Rendering ID	id of redering	metric
renderingIdDimensionValue	renderingIdDimensionValue		dimension
report_id	report_id		dimension
requiredFlashVersion	requiredFlashVersion		metric
revenuePerClick	Revenue Per Click	revenue per click	metric
revenuePerThousandImpressions	Revenue Per Thousand Impressions	recenue per thorusand impressions	metric
richMediaAudioCompletions	Audio Completions		dimension
richMediaAudioFirstQuartileCompletes	Audio First Quartile Completions		metric
richMediaAudioMidpoints	Audio Midpoints		metric
richMediaAudioMutes	Audio Mutes		metric
richMediaAudioPauses	Audio Pauses		metric
richMediaAudioPlays	Audio Plays		metric
richMediaAudioReplays	Audio Replays		metric
richMediaAudioThirdQuartileCompletes	Audio Third Quartile Completions		metric
richMediaAudioUnmutes	Audio Unmutes		metric
richMediaAverageDisplayTime	Average Display Time	average display time	metric
richMediaAverageExpansionTime	Average Expansion Time	average expansion time	metric
richMediaAverageFullScreenViewTime	Full-Screen Average View Time	Full screen average view time	metric
richMediaAverageInteractionTime	Average Interaction Time	average interaction time	metric
richMediaAverageVideoViewTime	Video Average View Time	video average vie time	metric
richMediaBackupImages	Backup Image	backup image	metric
richMediaClickRate	Rich Media Click Rate	rich media click rate	metric
richMediaClicks	Rich Media Clicks	rich media clicks	metric
richMediaCodeServes	Code Serves	code serves	metric
richMediaCustomAverageTime	Average Time	average time	metric
richMediaCustomCounters	Counters	Counters	metric
richMediaCustomExits	Exits	Exits	metric
richMediaCustomTimers	Timers	timers	metric
richMediaCustomVariableCount1	Custom Variable Count 1		metric
richMediaCustomVariableCount2	Custom Variable Count 2		metric
richMediaDisplayTime	Total Display Time	total display time	metric
richMediaEngagements	Rich Media Engagements	rich media engagements	metric
richMediaEvent	Rich Media Event	rich media event	dimension
richMediaEventCounters	Event Counters	Event counters	metric
richMediaEventTimers	Event Timers	Event timers	metric
richMediaExpansionTime	Expansion Time	Expansion time	metric
richMediaExpansions	Expansions	Expansions	metric
richMediaFullScreenImpressions	Full-Screen Impressions	Full screen impressions	metric
richMediaFullScreenVideoCompletes	Full-Screen Video Completions	Full screen video completions	metric
richMediaFullScreenVideoPlays	Full-Screen Video Plays	Full screen video plays	metric
richMediaHtml5Impressions	HTML5 Impressions	HTML5 Impressions	metric
richMediaImpressions	Rich Media Impressions	rich media impressions	metric
richMediaInteractionRate	Interaction Rate	Interaction rate	metric
richMediaInteractionTime	Total Interaction Time	total interaction time	metric
richMediaInteractions	Total Interactions	total interactions	metric
richMediaInteractiveImpressions	Interactive Impressions	Interactive impressions	metric
richMediaManualCloses	Manual Closes	Manual closes	metric
richMediaScrolls	Rich Media Scrolls	rich media scrolls	metric
richMediaTrueViewViews	TrueView Views	trueview views	metric
richMediaVideo4asaId	Video 4A’s Ad-ID	Video 4A’s Ad-ID	dimension
richMediaVideoCompanionClicks	Video Companion Clicks	video companion clicks	metric
richMediaVideoCompletions	Video Completions	video completions	metric
richMediaVideoFirstQuartileCompletes	Video First Quartile Completions	video first quartile completions	metric
richMediaVideoFullScreens	Video Full-Screen	video full-screen	metric
richMediaVideoInteractionRate	Video Interaction Rate	video interaction rate	metric
richMediaVideoInteractions	Video Interactions	video interactions	metric
richMediaVideoLength	Video Length	Length of the Video	dimension
richMediaVideoMidpoints	Video Midpoints	video midpoints	metric
richMediaVideoMutes	Video Mutes	video mutes	metric
richMediaVideoPauses	Video Pauses	video pauses	metric
richMediaVideoPlays	Video Plays	video plays	metric
richMediaVideoProgressEvents	Video Progress Events	video progress events	metric
richMediaVideoReplays	Video Replays	video replays	metric
richMediaVideoSkips	Video Skips	video skips	metric
richMediaVideoStops	Video Stops	video stops	metric
richMediaVideoThirdQuartileCompletes	Video Third Quartile Completions	video third quartila completions	metric
richMediaVideoUnmutes	Video Unmutes	video unmutes	metric
richMediaVideoViewRate	Video View Rate	video view rate	metric
richMediaVideoViews	Video Views	video views	metric
roadblockImpressions	Roadblock Impressions	roadblock impressions	metric
screen_resolution (string)	screen_resolution (string)		dimension
searchTerm (string)	searchTerm (string)		dimension
secure	secure		dimension
segment	segment		dimension
serving_type	serving_type		dimension
settings.activeViewOptOut	settings.activeViewOptOut		dimension
settings.dfpSettings.dfpNetworkCode	settings.dfpSettings.dfpNetworkCode		metric
settings.dfpSettings.dfpNetworkName	settings.dfpSettings.dfpNetworkName		dimension
settings.dfpSettings.programmaticPlacementAccepted	settings.dfpSettings.programmaticPlacementAccepted		dimension
settings.dfpSettings.pubPaidPlacementAccepted	settings.dfpSettings.pubPaidPlacementAccepted		dimension
settings.dfpSettings.publisherPortalOnly	settings.dfpSettings.publisherPortalOnly		dimension
site	Site (CM360)	CM360 Site	dimension
siteContacts	siteContacts		dimension
siteDirectory	Site (Site Directory)	Site Directory	dimension
siteDirectoryId	Site ID (Site Directory)	Site directory Site ID	metric
siteId	Site ID (CM360)	CM360 Site ID	metric
siteIdDimensionValue	siteIdDimensionValue		dimension
siteKeyname	Site Keyname	Site Keyname	dimension
siteName	siteName		dimension
siteSettings	siteSettings		dimension
site_cm360	site_cm360		dimension
site_id_cm360	site_id_cm360		dimension
site_key	site_key		dimension
site_language (string)	site_language (string)		dimension
size	placement_size		dimension
skipOffset	skipOffset		dimension
skippable	skippable		dimension
socialEngagementRate	Social Engagement Rate		metric
socialFollows	Follows		metric
socialLikes	Likes		metric
socialOtherInteractions	Other Social Interactions		metric
socialReplies	Replies		metric
socialSharesExternal	Shares (External)		metric
socialSharesInternal	Shares (Internal)		metric
socialTotalEngagements	Total Social Engagements		metric
source	source		dimension
spend	spend		metric
sslCompliant	sslCompliant		dimension
sslOverride	sslOverride		dimension
sslRequired	sslRequired		dimension
startDate	campaign_start_date		dimension
startTime	ad_start_date		dimension
state	State/Region	State/Region	dimension
status	status		dimension
studioAdvertiserId	studioAdvertiserId		metric
studioCreativeId	studioCreativeId		metric
studioTraffickedCreativeId	studioTraffickedCreativeId		metric
subaccountId	subaccountId		metric
supplyCost	supplyCost		dimension
suspended	suspended		dimension
tagFormat	tagFormat		dimension
tagFormats	tagFormats		dimension
tagSetting	tagSetting		dimension
tagString	tagString		dimension
targeting_type	targeting_type		dimension
targeting_type_display	targeting_type_display		dimension
thirdPartyBackupImageImpressionsUrl	thirdPartyBackupImageImpressionsUrl		dimension
thirdPartyRichMediaImpressionsUrl	thirdPartyRichMediaImpressionsUrl		dimension
thirdPartyUrls	thirdPartyUrls		dimension
total-conversions	total-conversions		metric
total-revenue	total-revenue		metric
totalConversions	Total Conversions	Total conversions environment	metric
totalConversionsRevenue	Total Revenue	Total revenue environment	metric
totalFileSize	totalFileSize		metric
total_booked	total_booked		metric
transactionCount	Transaction Count	transaction count	metric
type	type	The type of the Floodlight activity group.	dimension
u1 (string)	u1 (string)		dimension
u2 (string)	u2 (string)		dimension
u3 (string)	u3 (string)		dimension
u4 (string)	u4 (string)		dimension
u5 (string)	u5 (string)		dimension
uValue	U Value	Value of the U	dimension
uniqueReachAverageImpressionFrequency	Unique Reach: Average Impression Frequency		dimension
uniqueReachAverageViewableImpressionFrequency	Unique Reach: Average Viewable Impression Frequency		dimension
uniqueReachClickReach	Unique Reach: Click Reach		dimension
uniqueReachImpressionReach	Unique Reach: Impression Reach		dimension
uniqueReachTotalReach	Unique Reach: Total Reach		dimension
uniqueReachViewableImpressionReach	Unique Reach: Viewable Impression Reach		metric
universalAdId	universalAdId		dimension
update_datetime	update_datetime		dimension
url	url	The URL of the directory site.	dimension
userAccessType	userAccessType		dimension
userDefinedVariableTypes	userDefinedVariableTypes		dimension
user_agent (string)	user_agent (string)		dimension
valid_impressions_account	valid_impressions_account		metric
valid_impressions_ad	valid_impressions_ad		metric
valid_impressions_campaign	valid_impressions_campaign		metric
valid_impressions_creative	valid_impressions_creative		metric
valid_impressions_package	valid_impressions_package		metric
valid_impressions_placement	valid_impressions_placement		metric
verificationBlockedImpressions	Blocked Impressions	number of blocked impressions	metric
verificationClassifiedImpressions	Classified Impressions	number of classified impressions	metric
verificationMeasurableImpressionsForAudio	Measurable Impressions For Audio	Measurable impressions for audio	metric
verificationMeasurableImpressionsForVideoPlayerLocation	Measurable Impressions For Video Player Location	Measurable impressions for video player location	metric
verificationMeasurableImpressionsForVideoPlayerSize	Measurable Impressions For Video Player Size	Measurable impressions for video player size	metric
verificationPercentageMeasurableImpressionsForAudio	Percentage Of Measurable Impressions For Audio	Percentage of measurable impressions for audio	metric
verificationPercentageMeasurableImpressionsForVideoPlayerLocation	Percentage Of Measurable Impressions For Video Player Location	Percentage of measurable impressions for video player location	metric
verificationPercentageMeasurableImpressionsForVideoPlayerSize	Percentage Of Measurable Impressions For Video Player Size	Percentage of measurable impressions for video player size	metric
verificationPublisherProblems	Publisher Problems	publisher problems	metric
verificationReportingProblems	Reporting Problems	reporting problems	metric
verificationServingProblems	Serving Problems	serving problems	metric
verificationVerifiableImpressions	Verifiable Impressions	verifiable impressions	metric
verificationVideoMutedAtStart	Video Muted At Start	video muted at start	metric
verificationVideoPlayerHdSizeImpressions	HD Video Player Size Impressions	HD video player size impressions	metric
verificationVideoPlayerLargeSizeImpressions	Large Video Player Size Impressions	Large videoplayer size impressions	metric
verificationVideoPlayerLocationAvgPixelsFromLeft	Video Player Location Avg Pixels From Left	video player location avg pixel from left	metric
verificationVideoPlayerLocationAvgPixelsFromTop	Video Player Location Avg Pixels From Top	video player location avg pixels from top	metric
verificationVideoPlayerSizeAvgHeight	Video Player Size Avg Height	video player size avg height	metric
verificationVideoPlayerSizeAvgWidth	Video Player Size Avg Width	video player size avg width	metric
verificationVideoPlayerSmallSizeImpressions	Small Video Player Size Impressions	small video player size impressions	metric
verificationVideoProminenceScoreDimension	Video Prominence Score	Video Prominence Score	dimension
verificationWarnings	Warnings	number of warnings	metric
version	creative_version		metric
video-completions	video-completions		metric
video-first-quartile-completions	video-first-quartile-completions		metric
video-full-screen	video-full-screen		metric
video-mid-points	video-mid-points		metric
video-mutes	video-mutes		metric
video-pauses	video-pauses		metric
video-plays	video-plays		metric
video-replays	video-replays		metric
video-skips	video-skips		metric
video-stops	video-stops		metric
video-third-quartile-completions	video-third-quartile-completions		metric
video-unmutes	video-unmutes		metric
video-views	video-views		metric
videoCompanionClicks	Companion Clicks	number of companion clicks	metric
videoCompanionImpressions	Companion Views	number of companion impressions	metric
videoSettings	videoSettings		dimension
views	views		metric
week	Week	Week	dimension
zipCode	ZIP/Postal Code	ZOP/Postal Code	dimension
{NUM}: Active View: Viewable Impression Cookie Reach	{NUM}: Active View: Viewable Impression Cookie Reach		metric
{NUM}: Click-through Conversions	{NUM}: Click-through Conversions		metric
{NUM}: Click-through Revenue	{NUM}: Click-through Revenue		metric
{NUM}: Cookie Reach: Click Reach	{NUM}: Cookie Reach: Click Reach		metric
{NUM}: Cookie Reach: Impression Reach	{NUM}: Cookie Reach: Impression Reach		metric
{NUM}: Cookie Reach: Total Reach	{NUM}: Cookie Reach: Total Reach		dimension
{NUM}: Paid Search Actions	{NUM}: Paid Search Actions		metric
{NUM}: Paid Search Revenue	{NUM}: Paid Search Revenue		metric
{NUM}: Paid Search Transactions	{NUM}: Paid Search Transactions		metric
{NUM}: Total Conversions	{NUM}: Total Conversions		metric
{NUM}: Total Conversions + Cross-Environment	{NUM}: Total Conversions + Cross-Environment		metric
{NUM}: View-through Conversions	{NUM}: View-through Conversions		metric
{PLACEHOLDER}: Click-through Conversion Events + Cross-Environment	{PLACEHOLDER}: Click-through Conversion Events + Cross-Environment		metric
{PLACEHOLDER}: Click-through Conversions	{PLACEHOLDER}: Click-through Conversions		metric
{PLACEHOLDER}: Click-through Conversions + Cross-Environment	{PLACEHOLDER}: Click-through Conversions + Cross-Environment		metric
{PLACEHOLDER}: Click-through Revenue	{PLACEHOLDER}: Click-through Revenue		metric
{PLACEHOLDER}: Click-through Revenue + Cross-Environment	{PLACEHOLDER}: Click-through Revenue + Cross-Environment		metric
{PLACEHOLDER}: Natural Search Actions	{PLACEHOLDER}: Natural Search Actions		metric
{PLACEHOLDER}: Natural Search Revenue	{PLACEHOLDER}: Natural Search Revenue		metric
{PLACEHOLDER}: Natural Search Transactions	{PLACEHOLDER}: Natural Search Transactions		metric
{PLACEHOLDER}: Paid Search Actions	{PLACEHOLDER}: Paid Search Actions		metric
{PLACEHOLDER}: Paid Search Revenue	{PLACEHOLDER}: Paid Search Revenue		metric
{PLACEHOLDER}: Paid Search Transactions	{PLACEHOLDER}: Paid Search Transactions		metric
{PLACEHOLDER}: Total Conversion Events + Cross-Environment	{PLACEHOLDER}: Total Conversion Events + Cross-Environment		metric
{PLACEHOLDER}: Total Conversions	{PLACEHOLDER}: Total Conversions		metric
{PLACEHOLDER}: Total Conversions + Cross-Environment	{PLACEHOLDER}: Total Conversions + Cross-Environment		metric
{PLACEHOLDER}: Total Conversions_1	{PLACEHOLDER}: Total Conversions_1		metric
{PLACEHOLDER}: Total Revenue	{PLACEHOLDER}: Total Revenue		metric
{PLACEHOLDER}: Total Revenue + Cross-Environment	{PLACEHOLDER}: Total Revenue + Cross-Environment		metric
{PLACEHOLDER}: View-through Conversion Events + Cross-Environment	{PLACEHOLDER}: View-through Conversion Events + Cross-Environment		metric
{PLACEHOLDER}: View-through Conversions	{PLACEHOLDER}: View-through Conversions		metric
{PLACEHOLDER}: View-through Conversions + Cross-Environment	{PLACEHOLDER}: View-through Conversions + Cross-Environment		metric
{PLACEHOLDER}: View-through Revenue	{PLACEHOLDER}: View-through Revenue		metric