Microsoft Ads: Most-used fields

The table below gives information about most-used fields that you can import from Microsoft Ads. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Use in Adverity
ACCOUNT_ID	ACCOUNT_ID	dimension
ACCOUNT_NAME	ACCOUNT_NAME	dimension
AbsoluteTopImpressionRatePercent	AbsoluteTopImpressionRatePercent	metric
AbsoluteTopImpressionShareLostToBudgetPercent	AbsoluteTopImpressionShareLostToBudgetPercent	metric
AbsoluteTopImpressionShareLostToRankPercent	AbsoluteTopImpressionShareLostToRankPercent	metric
AbsoluteTopImpressionSharePercent	AbsoluteTopImpressionSharePercent	metric
Account	Account	dimension
Account Id	Account Id	metric
Account Name	Account Name	dimension
AccountFinancialStatus	AccountFinancialStatus	dimension
AccountId	AccountId	metric
AccountLifeCycleStatus	AccountLifeCycleStatus	dimension
AccountMode	AccountMode	dimension
AccountName	AccountName	dimension
AccountNumber	AccountNumber	dimension
AccountStatus	AccountStatus	dimension
Action Description	Action Description	dimension
Action Expression	Action Expression	dimension
Action Name	Action Name	dimension
Action Operator	Action Operator	dimension
Action Text	Action Text	dimension
Action Type	Action Type	dimension
Ad Click Parallel Tracking	Ad Click Parallel Tracking	dimension
Ad Format Preference	Ad Format Preference	dimension
Ad Group	Ad Group	dimension
Ad Group Type	Ad Group Type	dimension
Ad Rotation	Ad Rotation	dimension
Ad Schedule	Ad Schedule	dimension
Ad Schedule Use Searcher Time Zone	Ad Schedule Use Searcher Time Zone	dimension
Ad Strength	Ad Strength	dimension
Ad Strength Action Items	Ad Strength Action Items	dimension
Ad Sub Type	Ad Sub Type	dimension
AdCustomizer AttributeValue	AdCustomizer AttributeValue	dimension
AdCustomizer DataType	AdCustomizer DataType	dimension
AdDescription	AdDescription	dimension
AdDescription2	AdDescription2	dimension
AdDistribution	AdDistribution	dimension
AdExtension Header Type	AdExtension Header Type	dimension
AdExtensionId	AdExtensionId	metric
AdExtensionType	AdExtensionType	dimension
AdExtensionTypeId	AdExtensionTypeId	metric
AdExtensionVersion	AdExtensionVersion	metric
AdGroupCriterionId	AdGroupCriterionId	dimension
AdGroupId	AdGroupId	metric
AdGroupLabels	AdGroupLabels	dimension
AdGroupName	AdGroupName	dimension
AdGroupStatus	AdGroupStatus	dimension
AdGroupType	AdGroupType	dimension
AdGroups.Id	AdGroups.Id	metric
AdGroups.Name	AdGroups.Name	dimension
AdGroups.StartDate	AdGroups.StartDate	dimension
AdId	AdId	metric
AdLabels	AdLabels	dimension
AdRelevance	AdRelevance	metric
AdRotation.EndDate	AdRotation.EndDate	dimension
AdRotation.StartDate	AdRotation.StartDate	dimension
AdRotation.Type	AdRotation.Type	dimension
AdScheduleUseSearcherTimeZone	AdScheduleUseSearcherTimeZone	dimension
AdStatus	AdStatus	dimension
AdStrength	AdStrength	dimension
AdTitle	AdTitle	dimension
AdType	AdType	dimension
Address Line 1	Address Line 1	dimension
Address Line 2	Address Line 2	dimension
Adjustment Currency Code	Adjustment Currency Code	dimension
Adjustment Time	Adjustment Time	dimension
Adjustment Type	Adjustment Type	dimension
Adjustment Value	Adjustment Value	dimension
Advertiser	Advertiser	dimension
Advertising_channel	Advertising_channel	dimension
Age Ranges	Age Ranges	dimension
AgeGroup	AgeGroup	dimension
AllConversionRate	AllConversionRate	metric
AllConversions	AllConversions	metric
AllConversionsQualified	AllConversionsQualified	metric
AllCostPerConversion	AllCostPerConversion	metric
AllReturnOnAdSpend	AllReturnOnAdSpend	metric
AllRevenue	AllRevenue	metric
AllRevenuePerConversion	AllRevenuePerConversion	metric
Allow Image Auto Retrieve	Allow Image Auto Retrieve	dimension
Alternative Text	Alternative Text	dimension
App Id	App Id	dimension
App Platform	App Platform	dimension
App Status	App Status	dimension
App Store	App Store	dimension
AppInstalls	AppInstalls	metric
Aspect Ratio	Aspect Ratio	dimension
Asset AI Enhancement Optout	Asset AI Enhancement Optout	dimension
Asset Association Flag	Asset Association Flag	dimension
Asset Group	Asset Group	dimension
Asset Group Search Theme	Asset Group Search Theme	dimension
Asset Group Target Condition 1	Asset Group Target Condition 1	dimension
Asset Group Target Condition 2	Asset Group Target Condition 2	dimension
Asset Group Target Condition 3	Asset Group Target Condition 3	dimension
Asset Group Target Condition Operator 1	Asset Group Target Condition Operator 1	dimension
Asset Group Target Condition Operator 2	Asset Group Target Condition Operator 2	dimension
Asset Group Target Condition Operator 3	Asset Group Target Condition Operator 3	dimension
Asset Group Target Value 1	Asset Group Target Value 1	dimension
Asset Group Target Value 2	Asset Group Target Value 2	dimension
Asset Group Target Value 3	Asset Group Target Value 3	dimension
AssetContent	AssetContent	dimension
AssetEditorialStatusSummary	AssetEditorialStatusSummary	dimension
AssetId	AssetId	metric
AssetSource	AssetSource	dimension
AssetType	AssetType	dimension
AssistedConversions	AssistedConversions	metric
Assists	Assists	metric
AssociationId	AssociationId	metric
AssociationStatus	AssociationStatus	dimension
AttributeChanged	AttributeChanged	dimension
Attribution Model Type	Attribution Model Type	dimension
Audience	Audience	dimension
Audience Group Description	Audience Group Description	dimension
Audience Group Id	Audience Group Id	dimension
Audience Group Name	Audience Group Name	dimension
Audience Id	Audience Id	dimension
Audience Network Size	Audience Network Size	dimension
Audience Search Size	Audience Search Size	dimension
AudienceAdsBidAdjustment	AudienceAdsBidAdjustment	dimension
AudienceId	AudienceId	metric
AudienceName	AudienceName	dimension
AudienceType	AudienceType	dimension
Audiences	Audiences	dimension
Auto Apply Recommendations	Auto Apply Recommendations	dimension
Auto Generated Image Assets Opt Out	Auto Generated Image Assets Opt Out	dimension
Auto Generated Text Assets Opt Out	Auto Generated Text Assets Opt Out	dimension
AutoTagType	AutoTagType	dimension
Automated Call To Action Opt Out	Automated Call To Action Opt Out	dimension
AverageCPV	AverageCPV	dimension
AverageCpc	AverageCpc	metric
AverageCpm	AverageCpm	metric
AverageCpp	AverageCpp	dimension
AveragePosition	AveragePosition	metric
AverageWatchTimePerImpression	AverageWatchTimePerImpression	metric
AverageWatchTimePerVideoView	AverageWatchTimePerVideoView	dimension
Avg CPC	Avg CPC	dimension
Avg CPM	Avg CPM	dimension
Avg position	Avg position	dimension
BackUpPaymentInstrumentId	BackUpPaymentInstrumentId	dimension
Base Campaign Id	Base Campaign Id	dimension
BaseCampaignId	BaseCampaignId	metric
Bid	Bid	metric
Bid Adjustment	Bid Adjustment	metric
Bid Boost Value	Bid Boost Value	dimension
Bid Multiplier Source	Bid Multiplier Source	dimension
Bid Option	Bid Option	dimension
Bid Strategy CommissionRate	Bid Strategy CommissionRate	dimension
Bid Strategy Id	Bid Strategy Id	metric
Bid Strategy ManualCpc	Bid Strategy ManualCpc	dimension
Bid Strategy ManualCpi	Bid Strategy ManualCpi	dimension
Bid Strategy MaxCpc	Bid Strategy MaxCpc	dimension
Bid Strategy MaxCpm	Bid Strategy MaxCpm	dimension
Bid Strategy Name	Bid Strategy Name	dimension
Bid Strategy PercentMaxCpc	Bid Strategy PercentMaxCpc	dimension
Bid Strategy Scope	Bid Strategy Scope	dimension
Bid Strategy TargetAdPosition	Bid Strategy TargetAdPosition	dimension
Bid Strategy TargetCostPerSale	Bid Strategy TargetCostPerSale	dimension
Bid Strategy TargetCpa	Bid Strategy TargetCpa	dimension
Bid Strategy TargetImpressionShare	Bid Strategy TargetImpressionShare	metric
Bid Strategy TargetRoas	Bid Strategy TargetRoas	metric
Bid Strategy Type	Bid Strategy Type	dimension
Bid.Amount	Bid.Amount	metric
BidMatchType	BidMatchType	dimension
BidStrategyId	BidStrategyId	metric
BidStrategyType	BidStrategyType	dimension
BiddingScheme.InheritedBidStrategyType	BiddingScheme.InheritedBidStrategyType	dimension
BiddingScheme.MaxCpc.Amount	BiddingScheme.MaxCpc.Amount	metric
BiddingScheme.TargetAdPosition	BiddingScheme.TargetAdPosition	dimension
BiddingScheme.TargetCpa	BiddingScheme.TargetCpa	metric
BiddingScheme.TargetImpressionShare	BiddingScheme.TargetImpressionShare	metric
BiddingScheme.TargetRoas	BiddingScheme.TargetRoas	metric
BiddingScheme.Type	BiddingScheme.Type	dimension
BillToCustomerId	BillToCustomerId	metric
BillingThresholdAmount	BillingThresholdAmount	dimension
Brand Id	Brand Id	dimension
Brand Name	Brand Name	dimension
Brand Url	Brand Url	dimension
Budget	Budget	metric
Budget Id	Budget Id	dimension
Budget Name	Budget Name	dimension
Budget Type	Budget Type	dimension
BudgetAssociationStatus	BudgetAssociationStatus	dimension
BudgetId	BudgetId	metric
BudgetName	BudgetName	dimension
BudgetSpent	BudgetSpent	metric
BudgetStatus	BudgetStatus	dimension
BudgetType	BudgetType	dimension
Business Name	Business Name	dimension
BusinessAddress.BusinessName	BusinessAddress.BusinessName	dimension
BusinessAddress.City	BusinessAddress.City	dimension
BusinessAddress.CountryCode	BusinessAddress.CountryCode	dimension
BusinessAddress.Id	BusinessAddress.Id	metric
BusinessAddress.Line1	BusinessAddress.Line1	dimension
BusinessAddress.Line2	BusinessAddress.Line2	dimension
BusinessAddress.Line3	BusinessAddress.Line3	dimension
BusinessAddress.Line4	BusinessAddress.Line4	dimension
BusinessAddress.PostalCode	BusinessAddress.PostalCode	dimension
BusinessAddress.StateOrProvince	BusinessAddress.StateOrProvince	dimension
BusinessAddress.TimeStamp	BusinessAddress.TimeStamp	dimension
BusinessCategoryId	BusinessCategoryId	dimension
BusinessCategoryName	BusinessCategoryName	dimension
BusinessListingId	BusinessListingId	dimension
BusinessListingName	BusinessListingName	dimension
BusinessName	BusinessName	dimension
CPA	CPA	dimension
CPI	CPI	dimension
CPP	CPP	dimension
CPS	CPS	dimension
CTR	CTR	dimension
Call To Action	Call To Action	dimension
Call To Action Opt Out	Call To Action Opt Out	dimension
Call To Action Text	Call To Action Text	dimension
Call Tracking Enabled	Call Tracking Enabled	dimension
Callout Text	Callout Text	dimension
Campaign	Campaign	dimension
Campaign Goal	Campaign Goal	dimension
Campaign ID	Campaign ID	metric
Campaign Id	Campaign Id	metric
Campaign Objective Type	Campaign Objective Type	dimension
Campaign Type	Campaign Type	dimension
CampaignId	CampaignId	metric
CampaignLabels	CampaignLabels	dimension
CampaignName	CampaignName	dimension
CampaignStatus	CampaignStatus	dimension
CampaignType	CampaignType	dimension
Category Id	Category Id	dimension
ChangedBy	ChangedBy	dimension
Channel	Channel	dimension
City	City	dimension
ClickCalls	ClickCalls	metric
ClickSharePercent	ClickSharePercent	metric
ClickType	ClickType	dimension
Clicks	Clicks	metric
Client Id	Client Id	dimension
Color	Color	dimension
Commission Rate	Commission Rate	dimension
CommissionRate.RateAmount.Amount	CommissionRate.RateAmount.Amount	dimension
CommissionRate.Type	CommissionRate.Type	dimension
CompletedVideoViews	CompletedVideoViews	metric
Conversion Currency Code	Conversion Currency Code	dimension
Conversion Name	Conversion Name	dimension
Conversion Time	Conversion Time	dimension
Conversion Value	Conversion Value	metric
Conversion Window In Minutes	Conversion Window In Minutes	dimension
ConversionRate	ConversionRate	metric
Conversions	Conversions	metric
ConversionsQualified	ConversionsQualified	metric
Cost	Cost	metric
Cost Per Sale Opt Out	Cost Per Sale Opt Out	dimension
CostPerAssist	CostPerAssist	dimension
CostPerConversion	CostPerConversion	dimension
CostUSD	CostUSD	metric
Country	Country	dimension
Country Code	Country Code	dimension
CountryOfSale	CountryOfSale	dimension
CountryOrRegion	CountryOrRegion	dimension
County	County	dimension
Cpc Bid	Cpc Bid	metric
CpcBid.Amount	CpcBid.Amount	metric
Cpm Bid	Cpm Bid	metric
CpmBid.Amount	CpmBid.Amount	dimension
Cpv Bid	Cpv Bid	dimension
CpvBid.Amount	CpvBid.Amount	dimension
Ctr	Ctr	metric
Currency Code	Currency Code	dimension
CurrencyCode	CurrencyCode	dimension
CurrentMaxCpc	CurrentMaxCpc	metric
Custom Parameter	Custom Parameter	dimension
CustomLabel0	CustomLabel0	dimension
CustomLabel1	CustomLabel1	dimension
CustomLabel2	CustomLabel2	dimension
CustomLabel3	CustomLabel3	dimension
CustomLabel4	CustomLabel4	dimension
CustomParameters	CustomParameters	dimension
CustomerId	CustomerId	metric
CustomerName	CustomerName	dimension
DAILY_REVENUE	DAILY_REVENUE	dimension
DailyBudget	DailyBudget	metric
DailySpend	DailySpend	metric
Date	Date	dimension
DateTime	DateTime	dimension
DeliveredMatchType	DeliveredMatchType	dimension
Description	Description	dimension
Descriptions	Descriptions	dimension
Destination Url	Destination Url	dimension
DestinationUrl	DestinationUrl	dimension
Device	Device	dimension
Device Preference	Device Preference	dimension
Device Type	Device Type	dimension
Device type	Device type	dimension
DeviceOS	DeviceOS	dimension
DeviceType	DeviceType	dimension
Disclaimer Ads Enabled	Disclaimer Ads Enabled	dimension
Disclaimer Layout	Disclaimer Layout	dimension
Disclaimer Line Text	Disclaimer Line Text	dimension
Disclaimer Name	Disclaimer Name	dimension
Disclaimer Popup Text	Disclaimer Popup Text	dimension
Disclaimer Title	Disclaimer Title	dimension
Display Url	Display Url	dimension
DisplayUrl	DisplayUrl	dimension
Domain Language	Domain Language	dimension
Domain Name	Domain Name	dimension
Dynamic Ad Target Condition 1	Dynamic Ad Target Condition 1	dimension
Dynamic Ad Target Condition 2	Dynamic Ad Target Condition 2	dimension
Dynamic Ad Target Condition 3	Dynamic Ad Target Condition 3	dimension
Dynamic Ad Target Condition Operator 1	Dynamic Ad Target Condition Operator 1	dimension
Dynamic Ad Target Condition Operator 2	Dynamic Ad Target Condition Operator 2	dimension
Dynamic Ad Target Condition Operator 3	Dynamic Ad Target Condition Operator 3	dimension
Dynamic Ad Target Value 1	Dynamic Ad Target Value 1	dimension
Dynamic Ad Target Value 2	Dynamic Ad Target Value 2	dimension
Dynamic Ad Target Value 3	Dynamic Ad Target Value 3	dimension
Dynamic Description Enabled	Dynamic Description Enabled	dimension
EVENT_DATE	EVENT_DATE	dimension
Editorial Appeal Status	Editorial Appeal Status	dimension
Editorial Location	Editorial Location	dimension
Editorial Reason Code	Editorial Reason Code	metric
Editorial Status	Editorial Status	dimension
Editorial Term	Editorial Term	dimension
EditorialStatus	EditorialStatus	dimension
End	End	dimension
End Date	End Date	dimension
EndDate	EndDate	dimension
Entity Type	Entity Type	dimension
EntityId	EntityId	metric
EntityName	EntityName	dimension
Error	Error	dimension
Error Detail	Error Detail	dimension
Error Number	Error Number	metric
ExactMatchImpressionSharePercent	ExactMatchImpressionSharePercent	metric
Exchange Rate	Exchange Rate	metric
Exclude From Bidding	Exclude From Bidding	dimension
Excluded Location Intent	Excluded Location Intent	dimension
Excluded Locations	Excluded Locations	dimension
ExpectedCtr	ExpectedCtr	metric
Experiment Campaign Id	Experiment Campaign Id	dimension
Experiment Id	Experiment Id	dimension
Experiment Type	Experiment Type	dimension
ExperimentId	ExperimentId	dimension
ExtendedCost	ExtendedCost	metric
Feed Id	Feed Id	dimension
FeedLabel	FeedLabel	dimension
Final Mobile Url 1	Final Mobile Url 1	dimension
Final Mobile Url 2	Final Mobile Url 2	dimension
Final Mobile Url 3	Final Mobile Url 3	dimension
Final Mobile Url 4	Final Mobile Url 4	dimension
Final Mobile Url 5	Final Mobile Url 5	dimension
Final Mobile Url 6	Final Mobile Url 6	dimension
Final Mobile Url 7	Final Mobile Url 7	dimension
Final Mobile Url 8	Final Mobile Url 8	dimension
Final Url	Final Url	dimension
Final Url 1	Final Url 1	dimension
Final Url 2	Final Url 2	dimension
Final Url 3	Final Url 3	dimension
Final Url 4	Final Url 4	dimension
Final Url 5	Final Url 5	dimension
Final Url 6	Final Url 6	dimension
Final Url 7	Final Url 7	dimension
Final Url 8	Final Url 8	dimension
Final Url Suffix	Final Url Suffix	dimension
FinalAppUrl	FinalAppUrl	dimension
FinalAppUrls	FinalAppUrls	dimension
FinalMobileUrl	FinalMobileUrl	dimension
FinalMobileUrls	FinalMobileUrls	dimension
FinalUrl	FinalUrl	dimension
FinalUrlSuffix	FinalUrlSuffix	dimension
FinalUrls	FinalUrls	dimension
FirstPageBid	FirstPageBid	metric
Frequency Cap Settings	Frequency Cap Settings	dimension
FridayHours	FridayHours	dimension
From Hour	From Hour	dimension
From Minute	From Minute	dimension
Gender	Gender	dimension
Gender Types	Gender Types	dimension
Goal	Goal	dimension
Goal Id	Goal Id	dimension
GoalId	GoalId	metric
GoalIds	GoalIds	dimension
GoalType	GoalType	dimension
GregorianDate	GregorianDate	dimension
HTML5Assets	HTML5Assets	dimension
Header 1	Header 1	dimension
Header 2	Header 2	dimension
Header 3	Header 3	dimension
Header 4	Header 4	dimension
Header 5	Header 5	dimension
Header 6	Header 6	dimension
Header 7	Header 7	dimension
Header 8	Header 8	dimension
Headline	Headline	dimension
Headlines	Headlines	dimension
HistoricalAdRelevance	HistoricalAdRelevance	metric
HistoricalLandingPageExperience	HistoricalLandingPageExperience	metric
HistoricalQualityScore	HistoricalQualityScore	metric
Hotel Ad Group Type	Hotel Ad Group Type	dimension
Hotel Attribute	Hotel Attribute	dimension
Hotel Attribute Value	Hotel Attribute Value	dimension
Hour	Hour	dimension
HowChanged	HowChanged	dimension
Id	Id	dimension
Impression Share	Impression Share	metric
Impression Tracking Urls	Impression Tracking Urls	dimension
ImpressionLostToAdRelevancePercent	ImpressionLostToAdRelevancePercent	metric
ImpressionLostToBidPercent	ImpressionLostToBidPercent	metric
ImpressionLostToBudgetPercent	ImpressionLostToBudgetPercent	metric
ImpressionLostToExpectedCtrPercent	ImpressionLostToExpectedCtrPercent	metric
ImpressionLostToRankPercent	ImpressionLostToRankPercent	metric
ImpressionSharePercent	ImpressionSharePercent	metric
Impressions	Impressions	metric
Include View Through Conversions	Include View Through Conversions	dimension
Included Location Intent	Included Location Intent	dimension
Included Locations	Included Locations	dimension
Industry	Industry	dimension
Inherited Bid Strategy Type	Inherited Bid Strategy Type	dimension
Is Deal Campaign	Is Deal Campaign	dimension
Is Excluded	Is Excluded	dimension
Is Political	Is Political	dimension
ItemChanged	ItemChanged	dimension
Job Function	Job Function	dimension
Keyword	Keyword	dimension
Keyword Relevance	Keyword Relevance	dimension
Keyword Type	Keyword Type	dimension
KeywordCategory	KeywordCategory	dimension
KeywordGroup	KeywordGroup	dimension
KeywordId	KeywordId	metric
KeywordLabels	KeywordLabels	dimension
KeywordStatus	KeywordStatus	dimension
Label	Label	dimension
Landing Page Relevance	Landing Page Relevance	dimension
Landing Page User Experience	Landing Page User Experience	dimension
LandingPageExperience	LandingPageExperience	metric
Language	Language	dimension
Languages	Languages	dimension
LastModifiedTime	LastModifiedTime	dimension
LastModifiedTime_Date	LastModifiedTime_Date	dimension
Latitude	Latitude	dimension
LinkedAgencies.CustomerInfo.Id_1	LinkedAgencies.CustomerInfo.Id_1	metric
LinkedAgencies.CustomerInfo.Name_1	LinkedAgencies.CustomerInfo.Name_1	dimension
Location	Location	dimension
LocationId	LocationId	metric
LocationTargeting	LocationTargeting	dimension
LocationType	LocationType	dimension
Long Headline	Long Headline	dimension
Long Headlines	Long Headlines	dimension
LongHeadline	LongHeadline	dimension
Longitude	Longitude	dimension
LowQualityClicks	LowQualityClicks	metric
LowQualityClicksPercent	LowQualityClicksPercent	metric
LowQualityConversionRate	LowQualityConversionRate	metric
LowQualityConversions	LowQualityConversions	metric
LowQualityGeneralClicks	LowQualityGeneralClicks	metric
LowQualityImpressions	LowQualityImpressions	metric
LowQualityImpressionsPercent	LowQualityImpressionsPercent	metric
LowQualitySophisticatedClicks	LowQualitySophisticatedClicks	metric
MSCLKID Auto Tagging Enabled	MSCLKID Auto Tagging Enabled	dimension
MainlineBid	MainlineBid	metric
ManualCalls	ManualCalls	metric
Market	Market	dimension
Marketing Channel	Marketing Channel	dimension
Match Type	Match Type	dimension
MatchType	MatchType	dimension
Maximum Bid	Maximum Bid	dimension
Mcpa Bid	Mcpa Bid	dimension
McpaBid.Amount	McpaBid.Amount	dimension
Media Ids	Media Ids	dimension
Media Url	Media Url	dimension
Media Urls	Media Urls	dimension
Medium	Medium	dimension
MerchantProductId	MerchantProductId	dimension
MetroArea	MetroArea	dimension
Microsoft Click Id	Microsoft Click Id	dimension
Mobile Final Url	Mobile Final Url	dimension
Modified Time	Modified Time	dimension
MondayHours	MondayHours	dimension
Month	Month	metric
MonthToDateSpend	MonthToDateSpend	metric
MonthlyBudget	MonthlyBudget	metric
Multi Media Ad Bid Adjustment	Multi Media Ad Bid Adjustment	metric
Name	Name	dimension
Negative Audiences	Negative Audiences	dimension
NegativeKeyword	NegativeKeyword	dimension
Network	Network	dimension
Network Distribution	Network Distribution	dimension
New Customer Acquisition Bid Only Mode	New Customer Acquisition Bid Only Mode	dimension
New Customer Acquisition Goal Id	New Customer Acquisition Goal Id	dimension
NewValue	NewValue	dimension
OS Names	OS Names	dimension
OldValue	OldValue	dimension
Orders	Orders	dimension
PLACEMENT	PLACEMENT	dimension
PLATFORM_CURRENCY	PLATFORM_CURRENCY	dimension
Page Feed Ids	Page Feed Ids	dimension
Param1	Param1	dimension
Param2	Param2	dimension
Param3	Param3	dimension
Parent Account Id	Parent Account Id	metric
Parent Criterion Id	Parent Criterion Id	dimension
Parent Id	Parent Id	metric
ParentCustomerId	ParentCustomerId	metric
PartitionType	PartitionType	dimension
Path 1	Path 1	dimension
Path 2	Path 2	dimension
Path1	Path1	dimension
Path2	Path2	dimension
Percent Cpc Bid	Percent Cpc Bid	dimension
PercentCpcBid.RateAmount.Amount	PercentCpcBid.RateAmount.Amount	dimension
PercentCpcBid.Type	PercentCpcBid.Type	dimension
Phone Number	Phone Number	dimension
PhoneCalls	PhoneCalls	metric
PhoneImpressions	PhoneImpressions	metric
Placement	Placement	dimension
Platform	Platform	dimension
PostClickInstallRate	PostClickInstallRate	metric
PostInstallPurchaseRate	PostInstallPurchaseRate	dimension
PostInstallSubscriptionRate	PostInstallSubscriptionRate	dimension
Postal Code	Postal Code	dimension
PostalCode	PostalCode	dimension
Potential Impressions	Potential Impressions	metric
Price 1	Price 1	dimension
Price 2	Price 2	dimension
Price 3	Price 3	dimension
Price 4	Price 4	dimension
Price 5	Price 5	dimension
Price 6	Price 6	dimension
Price 7	Price 7	dimension
Price 8	Price 8	dimension
Price Description 1	Price Description 1	dimension
Price Description 2	Price Description 2	dimension
Price Description 3	Price Description 3	dimension
Price Description 4	Price Description 4	dimension
Price Description 5	Price Description 5	dimension
Price Description 6	Price Description 6	dimension
Price Description 7	Price Description 7	dimension
Price Description 8	Price Description 8	dimension
Price Extension Type	Price Extension Type	dimension
Price Qualifier 1	Price Qualifier 1	dimension
Price Qualifier 2	Price Qualifier 2	dimension
Price Qualifier 3	Price Qualifier 3	dimension
Price Qualifier 4	Price Qualifier 4	dimension
Price Qualifier 5	Price Qualifier 5	dimension
Price Qualifier 6	Price Qualifier 6	dimension
Price Qualifier 7	Price Qualifier 7	dimension
Price Qualifier 8	Price Qualifier 8	dimension
Price Unit 1	Price Unit 1	dimension
Price Unit 2	Price Unit 2	dimension
Price Unit 3	Price Unit 3	dimension
Price Unit 4	Price Unit 4	dimension
Price Unit 5	Price Unit 5	dimension
Price Unit 6	Price Unit 6	dimension
Price Unit 7	Price Unit 7	dimension
Price Unit 8	Price Unit 8	dimension
Priority	Priority	metric
Product Condition 1	Product Condition 1	dimension
Product Condition 2	Product Condition 2	dimension
Product Condition 3	Product Condition 3	dimension
Product Condition 4	Product Condition 4	dimension
Product Condition 5	Product Condition 5	dimension
Product Condition 6	Product Condition 6	dimension
Product Condition 7	Product Condition 7	dimension
Product Operator 1	Product Operator 1	dimension
Product Operator 2	Product Operator 2	dimension
Product Operator 3	Product Operator 3	dimension
Product Operator 4	Product Operator 4	dimension
Product Operator 5	Product Operator 5	dimension
Product Operator 6	Product Operator 6	dimension
Product Operator 7	Product Operator 7	dimension
Product Operator 8	Product Operator 8	dimension
Product Type	Product Type	dimension
Product Value 1	Product Value 1	dimension
Product Value 2	Product Value 2	dimension
Product Value 3	Product Value 3	dimension
Product Value 4	Product Value 4	dimension
Product Value 5	Product Value 5	dimension
Product Value 6	Product Value 6	dimension
Product Value 7	Product Value 7	dimension
ProductCategory1	ProductCategory1	dimension
ProductCategory2	ProductCategory2	dimension
ProductCategory3	ProductCategory3	dimension
ProductCategory4	ProductCategory4	dimension
ProductCategory5	ProductCategory5	dimension
ProductGroup	ProductGroup	dimension
ProductType1	ProductType1	dimension
ProductType2	ProductType2	dimension
ProductType3	ProductType3	dimension
ProductType4	ProductType4	dimension
ProductType5	ProductType5	dimension
Profile	Profile	dimension
Profile Id	Profile Id	dimension
Promotion	Promotion	dimension
Province Name	Province Name	dimension
ProximityTargetLocation	ProximityTargetLocation	dimension
Publisher	Publisher	dimension
Publisher Countries	Publisher Countries	dimension
PublisherUrl	PublisherUrl	dimension
Purchases	Purchases	metric
Quality Score	Quality Score	dimension
QualityImpact	QualityImpact	metric
QualityScore	QualityScore	metric
Quarter	Quarter	dimension
QueryIntentCountry	QueryIntentCountry	dimension
QueryIntentDMA	QueryIntentDMA	dimension
QueryIntentLocationId	QueryIntentLocationId	metric
RSA Auto Generated Assets Enabled	RSA Auto Generated Assets Enabled	dimension
Radius	Radius	metric
Remarketing	Remarketing	dimension
Remarketing Rule	Remarketing Rule	dimension
Report End Date	Report End Date	dimension
Report Start Date	Report Start Date	dimension
ReturnOnAdSpend	ReturnOnAdSpend	metric
Revenue	Revenue	metric
Revenue Value	Revenue Value	dimension
RevenuePerAssist	RevenuePerAssist	dimension
RevenuePerConversion	RevenuePerConversion	dimension
RevenuePerInstall	RevenuePerInstall	dimension
RevenuePerSale	RevenuePerSale	dimension
Revenue_CHF	Revenue_CHF	metric
Revenue_EUR	Revenue_EUR	metric
Revenue_GBP	Revenue_GBP	metric
Revenue_USD	Revenue_USD	metric
Sales	Sales	metric
SaturdayHours	SaturdayHours	dimension
Schedule	Schedule	dimension
Scope	Scope	dimension
Search Channel	Search Channel	dimension
Search Engine	Search Engine	dimension
Search Engine Name	Search Engine Name	dimension
Search Theme	Search Theme	dimension
SearchQuery	SearchQuery	dimension
Segment	Segment	dimension
Settings.AutoGeneratedAssetsEnabled_1	Settings.AutoGeneratedAssetsEnabled_1	dimension
Settings.AutoGeneratedAssetsEnabled_2	Settings.AutoGeneratedAssetsEnabled_2	dimension
Settings.AutoGeneratedAssetsEnabled_3	Settings.AutoGeneratedAssetsEnabled_3	dimension
Settings.Details.TargetSettingDetail_1	Settings.Details.TargetSettingDetail_1	dimension
Settings.Details.TargetSettingDetail_2	Settings.Details.TargetSettingDetail_2	dimension
Settings.Details.TargetSettingDetail_3	Settings.Details.TargetSettingDetail_3	dimension
Settings.Details.TargetSettingDetail_4	Settings.Details.TargetSettingDetail_4	dimension
Settings.DisclaimerAdsEnabled_2	Settings.DisclaimerAdsEnabled_2	dimension
Settings.DomainName_1	Settings.DomainName_1	dimension
Settings.DynamicDescriptionEnabled_1	Settings.DynamicDescriptionEnabled_1	dimension
Settings.Language_1	Settings.Language_1	dimension
Settings.PageFeedIds_1	Settings.PageFeedIds_1	dimension
Settings.Source_1	Settings.Source_1	dimension
Settings.Type_1	Settings.Type_1	dimension
Settings.Type_2	Settings.Type_2	dimension
Settings.Type_3	Settings.Type_3	dimension
Settings.Type_4	Settings.Type_4	dimension
ShoppableAdsEnabled	ShoppableAdsEnabled	dimension
Sitelink Extension Description1	Sitelink Extension Description1	dimension
Sitelink Extension Description2	Sitelink Extension Description2	dimension
Sitelink Extension Destination Url	Sitelink Extension Destination Url	dimension
Sitelink Extension Link Text	Sitelink Extension Link Text	dimension
Sitelink Extension Order	Sitelink Extension Order	dimension
Source	Source	dimension
Source Platform	Source Platform	dimension
SourceMedium	SourceMedium	dimension
Source_Platform	Source_Platform	dimension
Spend	Spend	metric
Spend_CHF	Spend_CHF	metric
Spend_EUR	Spend_EUR	metric
Spend_GBP	Spend_GBP	metric
Spend_USD	Spend_USD	metric
Start	Start	dimension
Start Date	Start Date	dimension
StartDate	StartDate	dimension
State	State	dimension
State Or Province Code	State Or Province Code	dimension
Status	Status	dimension
Store Id	Store Id	metric
StoreCode	StoreCode	dimension
Structured Snippet Header	Structured Snippet Header	dimension
Structured Snippet Values	Structured Snippet Values	dimension
Sub Type	Sub Type	dimension
SubType	SubType	dimension
SundayHours	SundayHours	dimension
TOTAL_LEADS	TOTAL_LEADS	dimension
Target Ad Group Id	Target Ad Group Id	dimension
Target Campaign Id	Target Campaign Id	dimension
Target Metric	Target Metric	dimension
Target Setting	Target Setting	dimension
Target Value	Target Value	metric
Targeting country	Targeting country	dimension
TargetingSetting	TargetingSetting	dimension
TaxInformation.key_1	TaxInformation.key_1	dimension
TaxInformation.value_1	TaxInformation.value_1	dimension
Text	Text	dimension
Text Part 2	Text Part 2	dimension
Texts	Texts	dimension
Third Party Measurement Settings	Third Party Measurement Settings	dimension
ThursdayHours	ThursdayHours	dimension
Time Zone	Time Zone	dimension
TimePeriod	TimePeriod	dimension
TimeStamp	TimeStamp	dimension
TimeZone	TimeZone	dimension
Title	Title	dimension
Title Part 1	Title Part 1	dimension
Title Part 2	Title Part 2	dimension
Title Part 3	Title Part 3	dimension
TitlePart1	TitlePart1	dimension
TitlePart2	TitlePart2	dimension
TitlePart3	TitlePart3	dimension
To Hour	To Hour	dimension
To Minute	To Minute	dimension
TopImpressionRatePercent	TopImpressionRatePercent	metric
TopImpressionShareLostToBudgetPercent	TopImpressionShareLostToBudgetPercent	metric
TopImpressionShareLostToRankPercent	TopImpressionShareLostToRankPercent	metric
TopImpressionSharePercent	TopImpressionSharePercent	metric
TopVsOther	TopVsOther	dimension
Topic Parent Id	Topic Parent Id	dimension
TotalClicks	TotalClicks	metric
TotalWatchTimeInMS	TotalWatchTimeInMS	metric
Tracking Enabled	Tracking Enabled	dimension
Tracking Template	Tracking Template	dimension
TrackingTemplate	TrackingTemplate	dimension
TrackingUrlTemplate	TrackingUrlTemplate	dimension
TuesdayHours	TuesdayHours	dimension
Type	Type	dimension
UET Tag Id	UET Tag Id	dimension
Url	Url	dimension
UrlCustomParameters	UrlCustomParameters	dimension
Use Campaign Level Dates	Use Campaign Level Dates	dimension
Use MaxClicks	Use MaxClicks	dimension
Use Searcher Time Zone	Use Searcher Time Zone	dimension
Verified Tracking Setting	Verified Tracking Setting	dimension
Verified Tracking Settings	Verified Tracking Settings	dimension
Version	Version	dimension
Video Id	Video Id	dimension
Video Status	Video Status	dimension
Video Url	Video Url	dimension
VideoCompletionRate	VideoCompletionRate	metric
VideoViews	VideoViews	metric
VideoViewsAt25Percent	VideoViewsAt25Percent	metric
VideoViewsAt50Percent	VideoViewsAt50Percent	metric
VideoViewsAt75Percent	VideoViewsAt75Percent	metric
Videos	Videos	dimension
View Through Conversion Window In Minutes	View Through Conversion Window In Minutes	dimension
ViewThroughConversions	ViewThroughConversions	metric
ViewThroughConversionsQualified	ViewThroughConversionsQualified	dimension
ViewThroughRevenue	ViewThroughRevenue	metric
Website	Website	dimension
WednesdayHours	WednesdayHours	dimension
Week	Week	dimension
Weighted position	Weighted position	metric
Year	Year	metric
account_id	account_id	dimension
account_id*	account_id*	dimension
account_name	account_name	dimension
account_name*	account_name*	dimension
account_number	account_number	metric
ad_group_id	ad_group_id	dimension
ad_group_name	ad_group_name	dimension
ad_network	ad_network	dimension
ad_platform	ad_platform	dimension
ad_type	ad_type	dimension
advertiser	advertiser	dimension
campaign	campaign	dimension
campaign_Name	campaign_Name	dimension
campaign_day	campaign_day	metric
campaign_id	campaign_id	dimension
campaign_month	campaign_month	metric
campaign_name	campaign_name	dimension
campaign_name*	campaign_name*	dimension
campaign_type	campaign_type	dimension
campaign_year	campaign_year	metric
channel	channel	dimension
clicks	clicks	metric
conversions	conversions	metric
country	country	dimension
country_code	country_code	dimension
country_id	country_id	dimension
country_iso3	country_iso3	dimension
created_date	created_date	dimension
daily_revenue	daily_revenue	metric
date	date	dimension
day	day	dimension
day of week	day of week	dimension
device	device	dimension
device*	device*	dimension
device_category	device_category	dimension
device_type	device_type	dimension
end_date	end_date	dimension
exchange_rate	exchange_rate	metric
hostname	hostname	dimension
hour	hour	dimension
impressions	impressions	metric
leads	leads	metric
marketing_channel	marketing_channel	dimension
media	media	dimension
medium	medium	dimension
modified_time	modified_time	dimension
month	month	metric
month of year	month of year	dimension
network	network	dimension
product_brand*	product_brand*	dimension
product_id	product_id	dimension
productgroup_id	productgroup_id	dimension
publisher_name*	publisher_name*	dimension
region	region	dimension
report_id	report_id	dimension
report_type	report_type	dimension
revenue	revenue	metric
search_impression_share	search_impression_share	metric
site_type	site_type	dimension
source	source	dimension
spend	spend	metric
target_metric	target_metric	metric
theme	theme	dimension
total_leads	total_leads	metric
total_sales	total_sales	metric
week	week	metric
week_day	week_day	metric
week_start_date	week_start_date	dimension
weekday	weekday	metric
weighted_position	weighted_position	metric
weighted_quality_score	weighted_quality_score	metric
year	year	metric