MNTN

The table below gives information about all the data fields that you can import from MNTN.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs. As a result, the fields shown here may not be the same as the fields available in Adverity. If you notice a difference between this documentation and the fields you see in Adverity, please contact your Adverity account manager for more information.

To see the fields you can collect from another data source, go back to the Available fields in Adverity overview.

Field UI name below refers to how the name displayed in Adverity.

Field UI name	Field API name	Use in Adverity
Active	Active	dimension
AdCode	AdCode	dimension
Address1	Address1	dimension
Address2	Address2	dimension
Approved	Approved	dimension
AverageOrderValue	AverageOrderValue	metric
AveragePageViewsPerVisitor	AveragePageViewsPerVisitor	metric
CPA	CPA	metric
CampaignGroupID	CampaignGroupID	metric
CampaignGroupName	CampaignGroupName	dimension
ChannelName	ChannelName	dimension
City	City	dimension
Code	Code	metric
CompletedViewRate	CompletedViewRate	metric
CompletedViews	CompletedViews	metric
ContactEmail	ContactEmail	dimension
ContactFirstName	ContactFirstName	dimension
ContactLastName	ContactLastName	dimension
ContactMobilePhone	ContactMobilePhone	dimension
ContactOfficePhone	ContactOfficePhone	dimension
ConversionAssistOrderValue	ConversionAssistOrderValue	metric
ConversionAssists	ConversionAssists	metric
ConversionAttributionPercentage	ConversionAttributionPercentage	metric
ConversionPoint	ConversionPoint	dimension
ConversionRate	ConversionRate	metric
ConversionTime	ConversionTime	dimension
ConversionTime (date)	ConversionTime (date)	dimension
Conversions	Conversions	metric
CostPerAcquisition	CostPerAcquisition	metric
CostPerCompletedView	CostPerCompletedView	metric
CostPerVisit	CostPerVisit	metric
CreateTime	CreateTime	dimension
CreateTime (date)	CreateTime (date)	dimension
Currency	Currency	dimension
DataSourceCategoryId	DataSourceCategoryId	metric
DataSourceId	DataSourceId	metric
Day	Day	dimension
Description	Description	dimension
Domain	Domain	dimension
EndTime	EndTime	dimension
EndTime (date)	EndTime (date)	dimension
EventTime	EventTime	dimension
EventTime (date)	EventTime (date)	dimension
ExistingSiteVisitors	ExistingSiteVisitors	metric
ExistingUsersReached	ExistingUsersReached	metric
FlightEndTime	FlightEndTime	dimension
FlightEndTime (date)	FlightEndTime (date)	dimension
FlightStartTime	FlightStartTime	dimension
FlightStartTime (date)	FlightStartTime (date)	dimension
Frequency	Frequency	metric
Height	Height	dimension
ID	ID	dimension
IPM	IPM	metric
ImpressionConversionRate	ImpressionConversionRate	metric
ImpressionVisitRate	ImpressionVisitRate	metric
Impressions	Impressions	metric
ImpressiontoVisitTimeLast1days	ImpressiontoVisitTimeLast1days	dimension
ImpressiontoVisitTimeLast7days	ImpressiontoVisitTimeLast7days	dimension
Interest	Interest	dimension
LastTouchConversions	LastTouchConversions	metric
LastTouchImpressiontoVisitTimeLast1days	LastTouchImpressiontoVisitTimeLast1days	dimension
LastTouchImpressiontoVisitTimeLast30days	LastTouchImpressiontoVisitTimeLast30days	dimension
LastTouchImpressiontoVisitTimeLast7days	LastTouchImpressiontoVisitTimeLast7days	dimension
LastTouchOrderValue	LastTouchOrderValue	metric
LastTouchVisits	LastTouchVisits	metric
Multi-TouchImpressions	Multi-TouchImpressions	metric
Multi-TouchSpend	Multi-TouchSpend	metric
Name	Name	dimension
NewSiteVisitors	NewSiteVisitors	metric
NewUsersReached	NewUsersReached	metric
OfflinePrimaryConversions	OfflinePrimaryConversions	metric
OfflinePrimaryOrderValue	OfflinePrimaryOrderValue	metric
OrderAmount	OrderAmount	dimension
OrderID	OrderID	dimension
OrderValue	OrderValue	metric
OrderValueAttributionPercentage	OrderValueAttributionPercentage	metric
PageViews	PageViews	metric
ParentCode	ParentCode	dimension
PercentageOfConversions	PercentageOfConversions	metric
PercentageOfOrderValue	PercentageOfOrderValue	metric
PostalCode	PostalCode	dimension
ROAS	ROAS	metric
ROI	ROI	metric
RawAverageOrderValue	RawAverageOrderValue	metric
RawConversionRate	RawConversionRate	metric
RawConversions	RawConversions	metric
RawDomain	RawDomain	dimension
RawExistingSiteVisitors	RawExistingSiteVisitors	metric
RawNewSiteVisitors	RawNewSiteVisitors	metric
RawOrderValue	RawOrderValue	metric
RawVisitors	RawVisitors	metric
ReturnOnAdSpend	ReturnOnAdSpend	metric
ReturnOnInvestment	ReturnOnInvestment	metric
SalesCycleLast1days	SalesCycleLast1days	dimension
SalesCycleLast30days	SalesCycleLast30days	dimension
SalesCycleLast7days	SalesCycleLast7days	dimension
SiteVisitors	SiteVisitors	metric
Size	Size	dimension
Spend	Spend	metric
SpendCPM	SpendCPM	dimension
StartTime	StartTime	dimension
StartTime (date)	StartTime (date)	dimension
State	State	dimension
Status	Status	dimension
Subdomain	Subdomain	dimension
TVCommercialsAired	TVCommercialsAired	metric
TVSpend	TVSpend	metric
TimeZone	TimeZone	dimension
UniqueCode	UniqueCode	metric
UserConversionRate	UserConversionRate	metric
UserVisitRate	UserVisitRate	metric
UsersReached	UsersReached	metric
ViewableImpressionRate	ViewableImpressionRate	metric
ViewableImpressions	ViewableImpressions	metric
VisitAssists	VisitAssists	metric
VisitConversionRate	VisitConversionRate	metric
VisitRate	VisitRate	metric
Visits	Visits	metric
Width	Width	dimension
Zip	Zip	dimension