Splicky: Most-used fields

The table below gives information about most-used fields that you can import from Splicky. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
ad	ad	ad	dimension
adGroup	adGroup	adGroup	dimension
adGroupIdentifier	adGroupIdentifier	adGroupIdentifier	metric
ad_source_identifier	ad_source_identifier		dimension
campaign	campaign	campaign	dimension
campaignIdentifier	campaignIdentifier	campaignIdentifier	metric
campaign_identifier	campaign_identifier		dimension
city	city	city	dimension
clicks	clicks	clicks	metric
country	country	country	dimension
cpc	cpc	cpc	metric
cpcv	cpcv	cpcv	metric
cpm	cpm	cpm	metric
cr	cr	cr	metric
ctr	ctr	ctr	metric
dataCost	dataCost	dataCost	metric
day	day	day	dimension
doohLocation	doohLocation	doohLocation	dimension
doohNetwork	doohNetwork	doohNetwork	dimension
doohPublisher	doohPublisher	doohPublisher	dimension
hour	hour	hour	metric
impressions	impressions	impressions	metric
mediaCost	mediaCost	mediaCost	metric
privateDealDisplayName	privateDealDisplayName	privateDealDisplayName	dimension
publisher	publisher	publisher	dimension
reach	reach	reach	metric
region	region	region	dimension
totalCost	totalCost	totalCost	metric
transactions	transactions	transactions	metric
videoPlayed100	videoPlayed100	videoPlayed100	metric
videoPlayed25	videoPlayed25	videoPlayed25	metric
videoPlayed50	videoPlayed50	videoPlayed50	metric
videoPlayed75	videoPlayed75	videoPlayed75	metric