Teads Analytics: Most-used fields#
The table below gives information about most-used fields that you can import from Teads Analytics. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
API name |
Adverity UI name |
Description |
Use in Adverity |
|---|---|---|---|
Click-call-button |
Click-call-button |
metric |
|
Click-replay |
Click-replay |
metric |
|
ClickTracking |
ClickTracking |
metric |
|
Close |
Close |
metric |
|
ad |
ad |
metric |
|
adAvailable-success |
adAvailable-success |
metric |
|
adCall |
adCall |
metric |
|
adNotAvailable-blockedSite-doubleVerify |
adNotAvailable-blockedSite-doubleVerify |
metric |
|
adNotAvailable-ivt-doubleVerify |
adNotAvailable-ivt-doubleVerify |
metric |
|
adNotAvailable-ivt-tag |
adNotAvailable-ivt-tag |
metric |
|
ad_end |
ad_end |
dimension |
|
ad_is_moat |
ad_is_moat |
dimension |
|
ad_is_test |
ad_is_test |
dimension |
|
ad_start |
ad_start |
dimension |
|
ad_type |
ad_type |
dimension |
|
adsource |
adsource |
dimension |
|
advertiser |
advertiser |
dimension |
|
advertiser_billable_volume |
advertiser_billable_volume |
metric |
|
advertiser_name |
advertiser_name |
Name of the advertiser |
dimension |
agency |
agency |
dimension |
|
agency_name |
agency_name |
dimension |
|
browser |
browser |
dimension |
|
callJS |
callJS |
metric |
|
click |
click |
metric |
|
complete |
complete |
Video completes |
metric |
connection |
connection |
dimension |
|
connection_is_moat |
connection_is_moat |
dimension |
|
connection_type |
connection_type |
dimension |
|
country |
country |
Filter on country code id - ISO 3166-1 alpha-2 format- ex: US-FR |
dimension |
country_code |
country_code |
dimension |
|
country_continent |
country_continent |
dimension |
|
creative |
creative |
dimension |
|
day |
day |
dimension |
|
demand |
demand |
dimension |
|
demand_category |
demand_category |
dimension |
|
demand_id |
demand_id |
dimension |
|
demand_name |
demand_name |
dimension |
|
demand_source |
demand_source |
Insertion_order- Connect |
dimension |
demand_start_mode |
demand_start_mode |
dimension |
|
demand_type |
demand_type |
dimension |
|
device |
device |
dimension |
|
dsp_response-rate |
dsp_response-rate |
metric |
|
dsp_response_bid |
dsp_response_bid |
metric |
|
dsp_response_declined |
dsp_response_declined |
metric |
|
dsp_response_error |
dsp_response_error |
metric |
|
dsp_response_filtered |
dsp_response_filtered |
metric |
|
emptyPage |
emptyPage |
metric |
|
errorVast |
errorVast |
metric |
|
exit-fullscreen |
exit-fullscreen |
metric |
|
firstQuartile |
firstQuartile |
Video first quartile |
metric |
focusOut |
focusOut |
metric |
|
format |
format |
dimension |
|
format_creative_type |
format_creative_type |
dimension |
|
format_creative_type_family |
format_creative_type_family |
dimension |
|
format_position |
format_position |
dimension |
|
format_size |
format_size |
dimension |
|
fullscreen |
fullscreen |
metric |
|
hb_provider |
hb_provider |
dimension |
|
hour |
hour |
dimension |
|
impression |
impression |
metric |
|
income-aed |
income-aed |
metric |
|
income-ars |
income-ars |
metric |
|
income-aud |
income-aud |
metric |
|
income-brl |
income-brl |
metric |
|
income-cad |
income-cad |
metric |
|
income-chf |
income-chf |
metric |
|
income-clp |
income-clp |
metric |
|
income-cny |
income-cny |
metric |
|
income-cop |
income-cop |
metric |
|
income-czk |
income-czk |
metric |
|
income-dkk |
income-dkk |
metric |
|
income-eur |
income-eur |
metric |
|
income-gbp |
income-gbp |
metric |
|
income-hkd |
income-hkd |
metric |
|
income-huf |
income-huf |
metric |
|
income-idr |
income-idr |
metric |
|
income-inr |
income-inr |
metric |
|
income-jpy |
income-jpy |
metric |
|
income-krw |
income-krw |
metric |
|
income-mad |
income-mad |
metric |
|
income-mxn |
income-mxn |
metric |
|
income-myr |
income-myr |
metric |
|
income-nok |
income-nok |
metric |
|
income-nzd |
income-nzd |
metric |
|
income-pen |
income-pen |
metric |
|
income-php |
income-php |
metric |
|
income-pln |
income-pln |
metric |
|
income-ron |
income-ron |
metric |
|
income-rub |
income-rub |
metric |
|
income-sar |
income-sar |
metric |
|
income-sek |
income-sek |
metric |
|
income-sgd |
income-sgd |
metric |
|
income-thb |
income-thb |
metric |
|
income-try |
income-try |
metric |
|
income-twd |
income-twd |
metric |
|
income-usd |
income-usd |
metric |
|
income-zar |
income-zar |
metric |
|
insertion |
insertion |
dimension |
|
insertion_budget |
insertion_budget |
dimension |
|
insertion_end_date |
insertion_end_date |
dimension |
|
insertion_price_advertiser |
insertion_price_advertiser |
dimension |
|
insertion_price_advertiser_event |
insertion_price_advertiser_event |
dimension |
|
insertion_price_publisher |
insertion_price_publisher |
dimension |
|
insertion_price_publisher_cpm |
insertion_price_publisher_cpm |
dimension |
|
insertion_price_publisher_currency |
insertion_price_publisher_currency |
dimension |
|
insertion_start_date |
insertion_start_date |
dimension |
|
insertion_type |
insertion_type |
dimension |
|
insertion_volume_event |
insertion_volume_event |
dimension |
|
insertion_volume_value |
insertion_volume_value |
dimension |
|
integration-rate |
integration-rate |
metric |
|
midpoint |
midpoint |
Video midpoint |
metric |
month |
month |
metric |
|
mute |
mute |
metric |
|
noAd |
noAd |
metric |
|
noAd-badResponse |
noAd-badResponse |
metric |
|
noAd-exitPage |
noAd-exitPage |
metric |
|
noAd-networkError |
noAd-networkError |
metric |
|
noAd-notFilled |
noAd-notFilled |
metric |
|
noAd-parseTimeout |
noAd-parseTimeout |
metric |
|
noAd-serverError |
noAd-serverError |
metric |
|
noAd-settingsError |
noAd-settingsError |
metric |
|
noAd-vastError |
noAd-vastError |
metric |
|
noAdCall |
noAdCall |
metric |
|
noSlot |
noSlot |
metric |
|
noSlot-BTF |
noSlot-BTF |
metric |
|
noSlot-DOM |
noSlot-DOM |
metric |
|
noSlot-avoid |
noSlot-avoid |
metric |
|
noSlot-content |
noSlot-content |
metric |
|
noSlot-filter |
noSlot-filter |
metric |
|
noSlot-minSlot |
noSlot-minSlot |
metric |
|
noSlot-minimum |
noSlot-minimum |
metric |
|
noSlot-minimumBelow |
noSlot-minimumBelow |
metric |
|
noSlot-position |
noSlot-position |
metric |
|
noSlot-selector |
noSlot-selector |
metric |
|
noSlot-size |
noSlot-size |
metric |
|
operating_system |
operating_system |
dimension |
|
page |
page |
dimension |
|
pageAvailable |
pageAvailable |
metric |
|
pageCall |
pageCall |
metric |
|
passback |
passback |
metric |
|
passback-integration |
passback-integration |
metric |
|
passback-noAd |
passback-noAd |
metric |
|
pause |
pause |
metric |
|
placement |
placement |
dimension |
|
placementCall |
placementCall |
metric |
|
placementCapping |
placementCapping |
metric |
|
progress-x |
progress-x |
metric |
|
publisher |
publisher |
dimension |
|
publisher-perf-rate |
publisher-perf-rate |
metric |
|
publisher_billable_volume |
publisher_billable_volume |
metric |
|
quarter |
quarter |
metric |
|
resume |
resume |
metric |
|
scenario_id |
scenario_id |
dimension |
|
scenario_name |
scenario_name |
dimension |
|
scroll-rate |
scroll-rate |
metric |
|
slotAvailable |
slotAvailable |
metric |
|
ssp_auction |
ssp_auction |
metric |
|
ssp_auctionwon |
ssp_auctionwon |
metric |
|
ssp_bidrequest |
ssp_bidrequest |
metric |
|
ssp_timeout |
ssp_timeout |
metric |
|
ssp_win-rate |
ssp_win-rate |
metric |
|
start |
start |
Video starts |
metric |
studio_creative_id |
studio_creative_id |
Teads Studio id for the creative |
dimension |
studio_segment |
studio_segment |
Teads Studio segment that was in use |
dimension |
teads_billing-aed |
teads_billing-aed |
metric |
|
teads_billing-ars |
teads_billing-ars |
metric |
|
teads_billing-aud |
teads_billing-aud |
metric |
|
teads_billing-brl |
teads_billing-brl |
metric |
|
teads_billing-cad |
teads_billing-cad |
metric |
|
teads_billing-chf |
teads_billing-chf |
metric |
|
teads_billing-clp |
teads_billing-clp |
metric |
|
teads_billing-cny |
teads_billing-cny |
metric |
|
teads_billing-cop |
teads_billing-cop |
metric |
|
teads_billing-czk |
teads_billing-czk |
metric |
|
teads_billing-dkk |
teads_billing-dkk |
metric |
|
teads_billing-eur |
teads_billing-eur |
metric |
|
teads_billing-gbp |
teads_billing-gbp |
metric |
|
teads_billing-hkd |
teads_billing-hkd |
metric |
|
teads_billing-huf |
teads_billing-huf |
metric |
|
teads_billing-idr |
teads_billing-idr |
metric |
|
teads_billing-inr |
teads_billing-inr |
metric |
|
teads_billing-jpy |
teads_billing-jpy |
metric |
|
teads_billing-krw |
teads_billing-krw |
metric |
|
teads_billing-mad |
teads_billing-mad |
metric |
|
teads_billing-mxn |
teads_billing-mxn |
metric |
|
teads_billing-myr |
teads_billing-myr |
metric |
|
teads_billing-nok |
teads_billing-nok |
metric |
|
teads_billing-nzd |
teads_billing-nzd |
metric |
|
teads_billing-pen |
teads_billing-pen |
metric |
|
teads_billing-php |
teads_billing-php |
metric |
|
teads_billing-pln |
teads_billing-pln |
metric |
|
teads_billing-ron |
teads_billing-ron |
metric |
|
teads_billing-rub |
teads_billing-rub |
metric |
|
teads_billing-sar |
teads_billing-sar |
metric |
|
teads_billing-sek |
teads_billing-sek |
metric |
|
teads_billing-sgd |
teads_billing-sgd |
metric |
|
teads_billing-thb |
teads_billing-thb |
metric |
|
teads_billing-try |
teads_billing-try |
metric |
|
teads_billing-twd |
teads_billing-twd |
metric |
|
teads_billing-usd |
teads_billing-usd |
metric |
|
teads_billing-zar |
teads_billing-zar |
metric |
|
thirdQuartile |
thirdQuartile |
Video third quartile |
metric |
unmute |
unmute |
metric |
|
vastError |
vastError |
metric |
|
website |
website |
dimension |
|
website_domain |
website_domain |
Domain of the website (Not compatible with budget_spent and billable_impressions) |
dimension |
week |
week |
metric |
|
year |
year |
metric |