Accuranker: Most-used fields#
The table below gives information about most-used fields that you can import from Accuranker. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
competitor_ranks.ai_share_of_voice Metric
The competitor's share of voice specifically within AI-generated overviews in search results.
competitor_ranks.competitor.created_at Dimension
The date and time when the competitor was created in AccuRanker.
competitor_ranks.competitor.display_name Dimension
The display name of the competitor.
competitor_ranks.competitor.domain Dimension
The domain name of the competitor.
competitor_ranks.competitor.google_business_name Dimension
The Google Business Profile name associated with the competitor's domain.
competitor_ranks.competitor.id Dimension
A unique identifier for the competitor.
competitor_ranks.created_at Dimension
The date and time when the specific competitor rank data was captured.
competitor_ranks.ctr Metric
The estimated click-through rate (CTR) for the competitor's ranking on a specific keyword.
competitor_ranks.ctr_max Metric
The maximum Click-Through Rate (CTR) achievable for the competitor's ranking, considering various SERP features.
competitor_ranks.estimated_visits Metric
The estimated number of visits a competitor's page receives based on its rank and search volume.
competitor_ranks.highest_ranking_page Dimension
The URL of the highest-ranking page for the competitor for a given keyword.
competitor_ranks.id Dimension
A unique identifier for the specific competitor rank entry. Note that this field is always 0 as it is a legacy field for backward compatibility.
competitor_ranks.rank Metric
The rank of the competitor's domain on the Search Engine Results Page (SERP) for a given keyword.
competitor_ranks.share_of_voice Metric
The competitor's Share of Voice, representing its visibility in search results for tracked keywords.
competitor_ranks.share_of_voice_percentage Metric
The competitor's Share of Voice expressed as a percentage.
competitor_ranks.top_domain Dimension
The primary domain of the competitor that is being tracked.
competitors.created_at Dimension
The date when the competitor was created in AccuRanker.
competitors.display_name Dimension
The display name of the competitor.
competitors.domain Dimension
The domain name of the competitor.
competitors.facebook_profile Dimension
The Facebook profile URL of the competitor.
competitors.google_business_name Dimension
The Google Business Profile name associated with the competitor's domain.
competitors.google_business_name_list Dimension
A list of Google Business Profile names associated with the competitor's domain.
competitors.history.ai_share_of_voice Metric
Historical data on the competitor's share of voice within AI-generated search results.
competitors.history.average_ctr Metric
The historical average Click-Through Rate (CTR) for the competitor.
competitors.history.average_ctr_max Metric
The historical maximum Click-Through Rate (CTR max) for the competitor.
competitors.history.average_rank Metric
The historical average search engine rank for the competitor's keywords.
competitors.history.date Dimension
The date for which the historical competitor data is recorded.
competitors.history.estimated_visits Metric
The historical estimated number of visits the competitor received.
competitors.history.ranking_distribution.keywords_0_3 Metric
The historical number of keywords for the competitor ranking in positions 0-3.
competitors.history.ranking_distribution.keywords_11_20 Metric
The historical number of keywords for the competitor ranking in positions 11-20.
competitors.history.ranking_distribution.keywords_21_50 Metric
The historical number of keywords for the competitor ranking in positions 21-50.
competitors.history.ranking_distribution.keywords_4_10 Metric
The historical number of keywords for the competitor ranking in positions 4-10.
competitors.history.ranking_distribution.keywords_above_50 Metric
The historical number of keywords for the competitor ranking in positions above 50.
competitors.history.ranking_distribution.keywords_total Metric
The historical total number of keywords tracked for the competitor.
competitors.history.ranking_distribution.keywords_unranked Metric
The historical number of keywords for the competitor that are unranked (not in the top 100 search results).
competitors.history.ranking_movement.losers Metric
The historical number of keywords for the competitor that have lost rank.
competitors.history.ranking_movement.losers_ai_sov_loss Metric
Historical AI Share of Voice loss for competitor keywords that decreased in ranking.
competitors.history.ranking_movement.losers_sov_loss Metric
The historical Share of Voice (SoV) loss attributed to keywords for the competitor that have lost rank.
competitors.history.ranking_movement.no_movement Metric
The historical number of keywords for the competitor that have maintained their rank.
competitors.history.ranking_movement.share_of_voice_losers Metric
The historical number of keywords for the competitor that have lost Share of Voice.
competitors.history.ranking_movement.share_of_voice_no_movement Metric
The historical number of keywords for the competitor with no change in Share of Voice.
competitors.history.ranking_movement.share_of_voice_winners Metric
The historical number of keywords for the competitor that have gained Share of Voice.
competitors.history.ranking_movement.winners Metric
The historical number of keywords for the competitor that have gained rank.
competitors.history.ranking_movement.winners_ai_sov_gain Metric
Historical AI Share of Voice gain for competitor keywords that increased in ranking.
competitors.history.ranking_movement.winners_sov_gain Metric
The historical Share of Voice (SoV) gain attributed to keywords for the competitor that have gained rank.
competitors.history.search_volume Metric
The historical search volume for the competitor's keywords.
competitors.history.share_of_voice Metric
The historical Share of Voice for the competitor.
competitors.history.share_of_voice_percentage Metric
The historical Share of Voice for the competitor expressed as a percentage.
competitors.id Dimension
A unique identifier for the competitor.
competitors.instagram_profile Dimension
The Instagram profile URL of the competitor.
competitors.linkedin_profile Dimension
The LinkedIn profile URL of the competitor.
competitors.tiktok_profile Dimension
The TikTok profile URL of the competitor.
competitors.x_handle Dimension
The X (formerly Twitter) handle of the competitor.
created_at Dimension
The date when the domain or keyword was created in AccuRanker.
date Dimension
The specific date for which the historical data or ranking information was recorded, formatted as YYYY-MM-DD.
description Dimension
A custom description for the keyword.
display_name Dimension
The user-friendly name of the domain or competitor.
domain Dimension
The domain name being tracked or representing a competitor.
domain_display_name Dimension
The user-friendly name for the domain, used for display purposes within the AccuRanker platform. This field provides a recognizable label for a domain, distinct from its actual URL.
domain_id Metric
A unique identifier for the tracked domain in AccuRanker.
domain_name Dimension
The primary web address or name of the tracked domain.
facebook_profile Dimension
The Facebook profile URL associated with the domain.
folders Dimension
A list of folders to which the keyword or domain belongs.
google_business_name Dimension
The name of the Google My Business listing associated with the domain or competitor.
group.account.id Dimension
A unique identifier for the account that owns the group.
group.account.name Dimension
The name of the account that owns the group.
group.created_at Dimension
The date and time when the group was created.
group.id Dimension
A unique identifier for the group to which a domain belongs.
history.above_the_fold Metric
The number of keywords or search results that appeared in the visible area of the search engine results page (above the fold) for a given date.
history.ai_share_of_voice Metric
Historical data on the tracked domain's share of voice within AI-generated search results.
history.average_ctr Metric
The historical average Click-Through Rate (CTR) for the domain or landing page.
history.average_ctr_max Metric
The historical average maximum Click-Through Rate (CTR max) for the domain or landing page.
history.average_local_pack_rank Metric
The historical average rank within the local pack for the domain or landing page.
history.average_rank Metric
The average rank across all tracked keywords for a domain or tag over a specific historical period.
history.commercial_intent Metric
The historical count or percentage of keywords with commercial search intent for the domain or landing page.
history.date Dimension
The date for which the historical data entry is recorded, in YYYY-MM-DD format.
history.estimated_visits Metric
The historical estimated number of visits the domain or landing page received.
history.informational_intent Metric
The historical count or percentage of keywords with informational search intent for the domain or landing page.
history.keywords Metric
The historical count of keywords for the landing page or tag.
history.navigational_intent Metric
The historical count or percentage of keywords with navigational search intent for the domain or landing page.
history.ranking_distribution.keywords_0_3 Metric
The historical number of keywords ranking in positions 0-3.
history.ranking_distribution.keywords_11_20 Metric
The historical number of keywords ranking in positions 11-20.
history.ranking_distribution.keywords_21_50 Metric
The historical number of keywords ranking in positions 21-50.
history.ranking_distribution.keywords_4_10 Metric
The historical number of keywords ranking in positions 4-10.
history.ranking_distribution.keywords_above_50 Metric
The historical number of keywords ranking in positions above 50.
history.ranking_distribution.keywords_total Metric
The historical total number of keywords tracked.
history.ranking_distribution.keywords_unranked Metric
The historical number of keywords that are unranked.
history.ranking_movement.losers Metric
The historical count of keywords that lost rank.
history.ranking_movement.no_movement Metric
The historical count of keywords with no change in rank.
history.ranking_movement.share_of_voice_losers Metric
The historical count of keywords that lost share of voice.
history.ranking_movement.share_of_voice_no_movement Metric
The historical count of keywords with no change in share of voice.
history.ranking_movement.share_of_voice_winners Metric
The historical count of keywords that gained share of voice.
history.ranking_movement.winners Metric
The historical count of keywords that gained rank.
history.search_volume Metric
The historical search volume for the domain's or landing page's keywords.
history.share_of_voice Metric
The historical share of voice metric.
history.share_of_voice_percentage Metric
The historical share of voice for a domain or tag, expressed as a percentage.
history.transactional_intent Metric
The historical count or percentage of keywords with transactional search intent for the domain or landing page.
history.{NUM}.average_rank Metric
The average rank for a specific historical entry within a list of historical data points.
history.{NUM}.share_of_voice Metric
The share of voice metric for a specific historical entry.
history.{NUM}.share_of_voice_percentage Metric
The share of voice for a specific historical entry, expressed as a percentage.
id Dimension
A unique identifier for the specific entity (e.g., domain, keyword, account).
instagram_profile Dimension
The Instagram profile URL associated with the domain.
keyword Dimension
The specific keyword being tracked for its search engine performance.
last_scraped Dimension
The date and time when the domain was last scraped by AccuRanker.
linkedin_profile Dimension
The LinkedIn profile URL associated with the domain.
name Dimension
The name of an entity, such as an account or a group.
ranks.above_the_fold Metric
Indicates if the ranking result was visible on the Search Engine Results Page (SERP) without scrolling.
ranks.ai_overview_text Dimension
The textual content of the AI overview generated in search results for a specific keyword.
ranks.ai_overview_urls Dimension
A list of URLs included in the AI overview section of the search results for a specific keyword.
ranks.base_rank Metric
The rank of the keyword on the SERP, excluding specific features or ignored domains.
ranks.count_ai_overview_urls Metric
The total number of URLs found within the AI overview section for a specific keyword's search results.
ranks.created_at Dimension
The date and time when this specific rank data for the keyword was recorded.
ranks.highest_ranking_page Dimension
The URL of the highest-ranking page for the keyword.
ranks.id Dimension
A unique identifier for the specific rank entry. Note that this field is always 0 as it is a legacy field for backward compatibility.
ranks.is_local_result Dimension
Indicates whether a keyword ranking result is associated with a local search result, such as a Google My Business listing or a local pack.
ranks.landing_page.created_at Dimension
The date when the landing page associated with the rank was created.
ranks.landing_page.id Dimension
A unique identifier for the landing page associated with the rank.
ranks.landing_page.path Dimension
The path of the landing page URL associated with the rank.
ranks.page_serp_features.ai_overview Dimension
Indicates whether an AI Overview appears for the tracked keyword in the Search Engine Results Page (SERP). This field helps users identify and monitor the presence of AI Overviews and their impact on search visibility.
ranks.page_serp_features.ai_overview_owned Dimension
Indicates whether the domain owns the AI Overview for the tracked keyword in the Search Engine Results Page (SERP). This metric helps determine if the domain's content is featured in the AI Overview, providing insights into ownership of this SERP feature.
ranks.rank Metric
The current search engine ranking position for the keyword.
ranks.share_of_voice Metric
The Share of Voice (SoV) for the keyword's rank, representing its visibility in search results.
ranks.share_of_voice_percentage Metric
The Share of Voice for the keyword's rank expressed as a percentage.
ranks.title_description.description Dimension
The description text from the SERP snippet for the ranked page.
ranks.title_description.id Dimension
A unique identifier for the title and description details of the ranked page.
ranks.title_description.title Dimension
The title text from the SERP snippet for the ranked page.
ranks.top_domain Dimension
The domain occupying the number one rank on the SERP for the given keyword.
search_engine.id Dimension
A unique identifier for the search engine used for tracking (e.g., Google, Bing).
search_engine.name Dimension
The name of the search engine used for tracking (e.g., 'Google').
search_locale.country_code Dimension
The ISO 3166-1 alpha-2 country code for the search locale (e.g., 'US', 'DK').
search_locale.id Dimension
A unique identifier for the search locale.
search_locale.locale Dimension
The full locale string for the search (e.g., 'en-US').
search_locale.locale_short Dimension
The short locale string for the search (e.g., 'en').
search_locale.region Dimension
The region for the search locale.
search_location Dimension
The specific geographical location targeted for the search, which can be a city, state, or address.
search_type Dimension
The type of search for which the keyword ranking data is collected (e.g., organic, local, mobile, desktop).
search_volume.avg_cost_per_click Metric
The average cost-per-click (CPC) for the keyword.
search_volume.avg_cost_per_click_currency Dimension
The currency in which the average cost-per-click is measured.
search_volume.competition Metric
The level of competition for the keyword in paid search results.
search_volume.id Dimension
A unique identifier for the search volume data.
search_volume.search_volume Metric
The estimated monthly search volume for the keyword.
starred Dimension
Indicates if the keyword is marked as 'starred' for close monitoring.
tag Dimension
The name of the tag used to organize keywords.
tags.{NUM} Dimension
A dynamic field representing a specific tag associated with the keyword, where '{NUM}' is an index.
tiktok_profile Dimension
The TikTok profile URL associated with the domain.
x_handle Dimension
The X (formerly Twitter) handle associated with the domain.