Monitorank: Most-used fields

The table below gives information about most-used fields that you can import from Monitorank. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
competition	competition	Represents the competition level for a keyword or project.	metric
cpc	cpc	Represents the average cost-per-click for a keyword.	metric
create_date	create_date	The date when a record or entity was created.	dimension
date	date	The specific date associated with the collected data.	dimension
device	device	The device type for which the ranking data is collected (e.g., desktop, mobile).	dimension
exec_date	exec_date	The execution date, indicating when a process or report was run.	dimension
group.id	group.id	The unique identifier for a keyword group.	metric
group.name	group.name	The name of the group associated with keywords, allowing for custom classification (e.g., ‘Geolocalisé’ or ‘Non géolocalisé’).	dimension
id	id	The unique identifier for an object within the API, such as a project, entity, or location.	dimension
id_project	id_project	The unique identifier of the project to which the data belongs.	metric
id_query	id_query	The unique identifier for a specific keyword or query being tracked.	metric
keywords	keywords	A list of keywords or search queries being monitored.	dimension
location	location	The geographical location associated with search results or keyword tracking.	dimension
name	name	The name of a project or an entity (website/domain) being tracked.	dimension
nb_query	nb_query	The number of queries tracked or processed.	metric
pixel	pixel	The pixel position of a search result on the search engine results page (SERP).	dimension
project.id	project.id	The unique identifier of the project to which the data belongs.	metric
project.name	project.name	The name of the project.	dimension
project.status	project.status	The current status of a project.	metric
query.competition	query.competition	Represents the competition level for a specific query.	metric
query.country	query.country	The country associated with the search query, used for geo-targeting.	dimension
query.cpc	query.cpc	Represents the average cost-per-click for a specific query.	metric
query.date	query.date	The date associated with a specific query.	dimension
query.date_added	query.date_added	The date when a specific query was added to the tracking system.	dimension
query.device	query.device	The device type (e.g., desktop or mobile) for which the search query’s rank is tracked.	dimension
query.duration	query.duration	The duration associated with a specific query, possibly related to data collection or tracking period.	dimension
query.id	query.id	The unique identifier for the specific search query.	metric
query.id_account	query.id_account	The unique identifier for the account associated with a specific query.	metric
query.keywords	query.keywords	The specific keywords or phrases used in the search query.	dimension
query.language	query.language	The language of the search query (e.g., ‘fr-fr’ for French-France).	dimension
query.localisation	query.localisation	The specific geographical localization parameters for the search query, such as city or region.	dimension
query.nb_top	query.nb_top	The number of top results to retrieve for the search query (e.g., TOP10, TOP100).	metric
query.search_zone	query.search_zone	The geographical or localized search zone for a specific query.	dimension
query.service	query.service	The search engine service used for the query (e.g., Google Search).	dimension
query.sort_by	query.sort_by	Specifies the criteria used to sort results for a specific query.	dimension
query.time	query.time	The time associated with a specific query, often indicating when data was collected.	dimension
query.type	query.type	The type of query being tracked or analyzed.	dimension
query.version	query.version	The specific version or regional variant of the search engine used for the query (e.g., ‘fr-fr’).	dimension
query.volume	query.volume	The search volume for a specific query.	metric
query.volume_historical	query.volume_historical	The historical search volume data for a specific query.	dimension
rank	rank	The position of a website or entity in the search engine results for a given keyword.	metric
service	service	The search engine service or platform being used for tracking (e.g., Google, Bing).	dimension
type	type	The category or classification of an entity, such as ‘Mes entités’ (my entities) or ‘Concurrents’ (competitors).	dimension
type_rank	type_rank	The category or type of the ranking data, such as ‘Mes entités’ for owned entities or ‘Concurrents’ for competitors.	dimension
update_date	update_date	The date when a record or entity was last updated.	dimension
url	url	The URL of a website or a specific page being tracked.	dimension
url_site	url_site	The main URL of the website.	dimension
version	version	The specific version or regional variant of the search engine or service being used (e.g., ‘fr-fr’).	dimension
volume	volume	The estimated monthly search volume for a given keyword, indicating its popularity and potential traffic.	metric