Reppublika: Most-used fields

Reppublika: Most-used fields#

The table below gives information about most-used fields that you can import from Reppublika. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name

Adverity UI name

Description

Use in Adverity

advertiser

advertiser

dimension

advertiser_id

advertiser_id

dimension

campaign_id

campaign_id

A unique identifier for a specific advertising campaign within the Reppublika platform. This ID is used to retrieve detailed campaign reports and metrics.

dimension

campaign_name

campaign_name

The descriptive name given to the advertising campaign.

dimension

date

date

The specific date for which campaign data, reports, or historical metrics are provided.

dimension

end_date

end_date

The calendar date on which the advertising campaign concluded or is scheduled to conclude.

dimension

impressions

impressions

The total count of times an ad or campaign content was displayed to users. This metric is related to frequency statistics in campaign reporting.

metric

netReach

netReach

The total number of unique individuals who were exposed to the campaign’s content at least once.

metric

start_date

start_date

The calendar date on which the advertising campaign commenced or is scheduled to begin.

dimension

state

state

The current operational status or lifecycle stage of the campaign, such as ‘active’, ‘paused’, or ‘completed’.

dimension