Reppublika: Most-used fields

Reppublika: Most-used fields#

The table below gives information about most-used fields that you can import from Reppublika. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

FieldAdverity UI nameType
advertiser Dimension

The entity responsible for the campaign or promotion.

advertiser_id Dimension

A unique identifier for the advertiser associated with a campaign.

campaign_id Dimension

A unique identifier for a specific advertising campaign within the Reppublika platform. This ID is used to retrieve detailed campaign reports and metrics.

campaign_name Dimension

The descriptive name given to the advertising campaign.

date Dimension

The specific date for which campaign data, reports, or historical metrics are provided.

end_date Dimension

The calendar date when the social media contest or promotion concluded.

impressions Metric

The total count of times an ad or campaign content was displayed to users. This metric is related to frequency statistics in campaign reporting.

netReach Metric

The total number of unique individuals who were exposed to the campaign's content at least once.

start_date Dimension

The calendar date when the social media contest or promotion began.

state Dimension

The geographical sub-division within a country, such as a province, used for demographic insights and audience segmentation. This field represents a demographic breakdown of campaign participants.