Khoros: Most-used fields

The table below gives information about most-used fields that you can import from Khoros. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
Account	Account	The name or identifier of the social media account for which data is collected.	dimension
Account Followers	Account Followers	The total number of followers for an account.	metric
Account Followers - New	Account Followers - New	The number of new followers gained by an account on a given day.	dimension
Account Mentions	Account Mentions	The total number of times an account was mentioned.	dimension
Channel	Channel	The specific social media channel (e.g., Facebook, Instagram, Twitter) where the activity occurred.	dimension
Date	Date	The date for which the metrics are reported.	dimension
Page Fans	Page Fans	The total number of unique users who have liked or followed a page.	metric
Spredfast Account ID	Spredfast Account ID	A unique identifier for an account within the Spredfast platform, often synonymous with Khoros Account ID.	dimension