Ironsource (Partner): Most-used fields

The table below gives information about most-used fields that you can import from Ironsource (Partner). Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
Ad units	adUnits	The specific type of advertising inventory used within the application, such as rewarded video, interstitial, offerwall, or banner.	metric
Date	date	The specific date for which the reporting data is collected, in YYYY-MM-DD format.	metric
Platform	platform	The operating system of the device where the application is running, such as iOS or Android.	metric
Segment	segment	A user group or audience segment used for targeted advertising or analysis.	metric
activeUsers	activeUsers	The number of unique users who engaged with the application and ads during the reporting period.	metric
appKey	appKey	The unique identifier assigned to an application within the IronSource platform.	dimension
bundleId	bundleId	The unique identifier for the application in the app store.	dimension
clicks	clicks	The total number of times users clicked on an advertisement.	metric
eCPM	eCPM	Effective Cost Per Mille (thousand), representing the estimated revenue generated per one thousand ad impressions.	metric
impressions	impressions	The total number of times an advertisement was displayed to users.	metric
instanceId	instanceId	A unique identifier for a specific ad instance or configuration.	metric
revenue	revenue	The total advertising revenue generated from the application.	metric