Yandex.Metrica: Most-used fields

The table below gives information about most-used fields that you can import from Yandex.Metrica. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Use in Adverity
Bounce rate	Bounce rate	dimension
Country	Country	dimension
Page depth	Page depth	dimension
Session date	Session date	dimension
Tag ID	Tag ID	metric
Tag name	Tag name	dimension
Time on site	Time on site	dimension
Total sessions	Total sessions	metric
UTM Campaign (attribution_selected)	UTM Campaign (attribution_selected)	dimension
UTM Content (attribution_selected)	UTM Content (attribution_selected)	dimension
UTM Medium (attribution_selected)	UTM Medium (attribution_selected)	dimension
UTM Source (attribution_selected)	UTM Source (attribution_selected)	dimension
Yandex Direct campaign (attribution_selected)	Yandex Direct campaign (attribution_selected)	dimension
ym:s:newUsers	New users	metric
ym:s:users	Users	metric
ym:s:visits	Sessions	metric