Media.net: Most-used fields#
The table below gives information about most-used fields that you can import from Media.net. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
API name |
Adverity UI name |
Description |
Use in Adverity |
|---|---|---|---|
adtag |
adtag |
The identifier or name of the ad placement (ad tag or ad slot) on a publisher’s page. |
dimension |
adtag_id |
adtag_id |
A unique numerical identifier for a specific ad tag or ad slot. |
dimension |
audited_pub_revenue |
audited_pub_revenue |
The verified revenue attributed to the publisher after any adjustments or audits. |
metric |
country_name |
country_name |
The country where the ad impressions originated. |
dimension |
creative_name |
creative_name |
The name or identifier of the specific ad creative (e.g., banner, text ad) that was served. This dimension enables publishers to analyze performance metrics like impressions, clicks, and revenue for individual ad creatives. |
dimension |
date |
date |
The specific date for which the statistics are reported. |
dimension |
impressions |
impressions |
The total number of times an ad was displayed. |
metric |
rpm |
rpm |
Revenue per thousand ad impressions (RPM). |
metric |
site |
site |
The publisher’s website or property where the ad was served. |
dimension |