Web CEO: Most-used fields#
The table below gives information about most-used fields that you can import from Web CEO. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
country Dimension
The country associated with the search engine settings or geographical targeting of the ranking data.
date Dimension
The date when the ranking data was scanned or collected.
global_searches Metric
The estimated global monthly search volume for a specific keyword.
kw Dimension
The specific keyword being analyzed or tracked.
kw_tags Dimension
Tags assigned to a keyword for categorization and organization within the project.
language Dimension
The language setting for the search engine used in collecting ranking data.
location Dimension
The geographical location (e.g., city, region) for which keyword rankings are tracked.
mobile Metric
Indicates whether the data pertains to mobile search engine rankings or mobile-specific website performance metrics.
pos Metric
The ranking position of a URL for a specific keyword in search engine results.
pos_in_block Dimension
The position of the URL within a specific search results block, such as a featured snippet or local pack.
project_domain Dimension
The primary domain associated with the WebCEO project.
project_id Dimension
A unique identifier for the project within the WebCEO platform.
project_name Dimension
The user-defined name of the project in WebCEO.
se Dimension
The search engine (e.g., Google, Bing, Yahoo) where the keyword rankings are tracked.
type Dimension
The type or category of the keyword or search result being analyzed.
url Dimension
The specific URL that achieved a ranking position for a keyword.