Campaign Monitor: Most-used fields

The table below gives information about most-used fields that you can import from Campaign Monitor. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
Bounced	Bounced	The total number of recipients for a campaign whose emails bounced.	metric
CampaignFromEmail	CampaignFromEmail	The ‘From’ email address used for the campaign.	dimension
CampaignFromName	CampaignFromName	The ‘From’ name used for the campaign.	dimension
CampaignID	CampaignID	The unique identifier for a specific campaign.	dimension
CampaignName	CampaignName	The name of the email marketing campaign.	dimension
CampaignReplyTo	CampaignReplyTo	The email address designated to receive replies for the campaign.	dimension
CampaignSentDate	CampaignSentDate	The date and time when the campaign was sent.	dimension
Clicks	Clicks	The total number of clicks on links within the campaign.	metric
ClientCompanyName	ClientCompanyName	The name of the client company associated with the Campaign Monitor account.	dimension
ClientCountry	ClientCountry	The country where the client account is based. This is used for billing and contact information related to the client.	dimension
ClientID	ClientID	The unique identifier for the client account.	dimension
ClientTimeZone	ClientTimeZone	The timezone set for the client’s account, influencing date and time displays for reporting and scheduling within Campaign Monitor.	dimension
Name	Name	The name of the campaign. This field was added to the Campaign Summary in version 3.3.	dimension
Recipients	Recipients	The total number of recipients targeted by the campaign.	metric
SpamComplaints	SpamComplaints	The total number of spam complaints received for the campaign.	metric
TotalOpened	TotalOpened	The total number of times the campaign was opened by recipients, including multiple opens by the same recipient.	metric
UniqueOpened	UniqueOpened	The number of unique recipients who opened the campaign at least once.	metric
Unsubscribed	Unsubscribed	The total number of recipients who unsubscribed from the mailing list after receiving the campaign.	metric
WebVersionTextURL	WebVersionTextURL		dimension
WebVersionURL	WebVersionURL	The URL for the HTML web version of the campaign.	dimension