MakeMeReach: Most-used fields

The table below gives information about most-used fields that you can import from MakeMeReach. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
account_id	account_id	Account ID.	dimension
account_name	account_name	The name of the account.	dimension
campaign_id	campaign_id	The id of the campaign.	dimension
campaign_name	campaign_name	The name of the campaign.	dimension
campaign_objective	campaign_objective	The objective of the campaign.	dimension
campaign_start_time	campaign_start_time	The campaign start time.	dimension
campaign_status	campaign_status	The status of the campaign.	dimension
campaign_stop_time	campaign_stop_time	The campaign stop time.	dimension
clicks	clicks	Number of clicks.	metric
comment	comment		metric
date	date		dimension
end_time	end_time		dimension
impressions	impressions	Number of impressions.	metric
inline_post_engagement	inline_post_engagement	Number of inline post engagements.	metric
like	like		metric
link_click	link_click		metric
page_engagement	page_engagement		metric
photo_view	photo_view		metric
post	post		metric
post_engagement	post_engagement		metric
post_reaction	post_reaction		metric
spend	spend	Amount spent.	metric
start_time	start_time		dimension
video_10_sec_watched_actions/video_view	video_10_sec_watched_actions/video_view		metric
video_30_sec_watched_actions/video_view	video_30_sec_watched_actions/video_view		metric
video_p100_watched_actions/video_view	video_p100_watched_actions/video_view		metric
video_p25_watched_actions/video_view	video_p25_watched_actions/video_view		metric
video_p50_watched_actions/video_view	video_p50_watched_actions/video_view		metric
video_p75_watched_actions/video_view	video_p75_watched_actions/video_view		metric
video_p95_watched_actions/video_view	video_p95_watched_actions/video_view		metric
video_view	video_view		metric