JW Player: Most-used fields

The table below gives information about most-used fields that you can import from JW Player. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
Site ID	Site ID	Unique identifier for an account property within JW Player.	dimension
ad_impressions	ad_impressions	The total number of times an advertisement was displayed to viewers.	metric
complete_rate	complete_rate	The percentage of the video that was watched by viewers, indicating the completion rate of the media.	metric
completes	completes	The total number of times a video was watched to completion.	metric
country_code	country_code	The two-letter ISO 3166-1 alpha-2 country code where the play event occurred.	dimension
device_id	device_id	A unique identifier assigned to the device used by a viewer to access and watch video content.	dimension
eastern_date	eastern_date	The date of the play session, based on the Eastern time zone (UTC -4 or UTC -5, depending on daylight saving time).	dimension
media_id	media_id	The unique identifier of the media item being viewed.	dimension
platform_id	platform_id	A unique identifier for the platform where the video content was consumed.	dimension
plays	plays	The total number of times a video was started.	metric
time_watched	time_watched	The total accumulated viewing time across all viewers for a specific video or content.	metric
time_watched_per_viewer	time_watched_per_viewer	The average duration of time a single viewer spent watching the video content.	metric
unique_viewers	unique_viewers	The count of distinct individuals who watched the video content.	metric