Matomo: Most-used fields

The table below gives information about most-used fields that you can import from Matomo. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Use in Adverity
Actions_EntryPageUrl	Actions_EntryPageUrl	dimension
Actions_PageUrl	Actions_PageUrl	dimension
Events_EventAction	Events_EventAction	dimension
Events_EventCategory	Events_EventCategory	dimension
Events_EventName	Events_EventName	dimension
MarketingCampaignsReporting_CampaignName	MarketingCampaignsReporting_CampaignName	dimension
MarketingCampaignsReporting_CampaignSourceMedium	MarketingCampaignsReporting_CampaignSourceMedium	dimension
Referrers_Keyword	Referrers_Keyword	dimension
Referrers_SearchEngine	Referrers_SearchEngine	dimension
Referrers_SocialNetwork	Referrers_SocialNetwork	dimension
Referrers_Website	Referrers_Website	dimension
Referrers_WebsitePage	Referrers_WebsitePage	dimension
actions	actions	metric
avg_event_value	avg_event_value	metric
avg_page_load_time	avg_page_load_time	metric
avg_time_dom_completion	avg_time_dom_completion	metric
avg_time_dom_processing	avg_time_dom_processing	metric
avg_time_generation	avg_time_generation	metric
avg_time_network	avg_time_network	metric
avg_time_on_load	avg_time_on_load	metric
avg_time_on_page	avg_time_on_page	metric
avg_time_server	avg_time_server	metric
avg_time_transfer	avg_time_transfer	metric
bounce_count	bounce_count	metric
bounce_rate	bounce_rate	metric
brand	brand	dimension
browser	browser	dimension
browserCode	browserCode	dimension
browserFamily	browserFamily	dimension
browserFamilyDescription	browserFamilyDescription	dimension
browserIcon	browserIcon	dimension
browserName	browserName	dimension
browserVersion	browserVersion	metric
campaignContent	campaignContent	dimension
campaignGroup	campaignGroup	metric
campaignId	campaignId	dimension
campaignKeyword	campaignKeyword	dimension
campaignMedium	campaignMedium	dimension
campaignName	campaignName	dimension
campaignPlacement	campaignPlacement	dimension
campaignSource	campaignSource	dimension
campaign_content	campaign_content	dimension
campaign_group	campaign_group	dimension
campaign_id	campaign_id	dimension
campaign_keyword	campaign_keyword	dimension
campaign_medium	campaign_medium	dimension
campaign_name	campaign_name	dimension
campaign_placement	campaign_placement	dimension
campaign_source	campaign_source	dimension
category	category	dimension
city	city	dimension
city_name	city_name	dimension
contentInteraction	contentInteraction	dimension
contentName	contentName	dimension
contentPiece	contentPiece	dimension
contentTarget	contentTarget	dimension
continent	continent	dimension
continentCode	continentCode	dimension
converted	converted	metric
country	country	dimension
countryCode	countryCode	dimension
countryFlag	countryFlag	dimension
country_name	country_name	dimension
crashId	crashId	metric
crashType	crashType	dimension
crashes	crashes	metric
customVariables	customVariables	dimension
date	date	dimension
datetimeLastReappeared	datetimeLastReappeared	dimension
datetimeLastSeen	datetimeLastSeen	dimension
daysSinceFirstVisit	daysSinceFirstVisit	metric
daysSinceLastEcommerceOrder	daysSinceLastEcommerceOrder	metric
daysSinceLastVisit	daysSinceLastVisit	metric
deviceBrand	deviceBrand	dimension
deviceModel	deviceModel	dimension
deviceType	deviceType	dimension
deviceTypeIcon	deviceTypeIcon	dimension
dimension1	dimension1	dimension
dimension2	dimension2	dimension
dimension3	dimension3	dimension
dimension4	dimension4	dimension
dimension5	dimension5	dimension
entry_bounce_count	entry_bounce_count	metric
entry_nb_actions	entry_nb_actions	metric
entry_nb_uniq_visitors	entry_nb_uniq_visitors	metric
entry_nb_visits	entry_nb_visits	metric
entry_sum_visit_length	entry_sum_visit_length	metric
eventAction	eventAction	dimension
eventCategory	eventCategory	dimension
eventName	eventName	dimension
eventValue	eventValue	metric
events	events	metric
exit_nb_uniq_visitors	exit_nb_uniq_visitors	metric
exit_nb_visits	exit_nb_visits	metric
exit_rate	exit_rate	metric
experiments	experiments	dimension
fields	fields	dimension
firstActionTimestamp	firstActionTimestamp	metric
formConversions	formConversions	metric
formId	formId	metric
formName	formName	dimension
formStatus	formStatus	dimension
fullscreen	fullscreen	metric
goal.items	goal.items	metric
goal.nb_conv_pages_before	goal.nb_conv_pages_before	metric
goal.nb_conversions	goal.nb_conversions	metric
goal.nb_conversions_attrib	goal.nb_conversions_attrib	metric
goal.nb_conversions_entry	goal.nb_conversions_entry	metric
goal.nb_conversions_entry_rate	goal.nb_conversions_entry_rate	metric
goal.nb_conversions_page_rate	goal.nb_conversions_page_rate	metric
goal.nb_conversions_page_uniq	goal.nb_conversions_page_uniq	metric
goal.nb_visits_converted	goal.nb_visits_converted	metric
goal.revenue	goal.revenue	metric
goal.revenue_attrib	goal.revenue_attrib	metric
goal.revenue_discount	goal.revenue_discount	metric
goal.revenue_entry	goal.revenue_entry	metric
goal.revenue_per_entry	goal.revenue_per_entry	metric
goal.revenue_shipping	goal.revenue_shipping	metric
goal.revenue_subtotal	goal.revenue_subtotal	metric
goal.revenue_tax	goal.revenue_tax	metric
goalConversions	goalConversions	metric
goalId	goalId	metric
goalName	goalName	dimension
goals	goals	dimension
hits	hits	metric
idSite	idSite	metric
idVisit	idVisit	metric
idgoal	idgoal	metric
idpageview	idpageview	dimension
idsite	idsite	metric
idsubdatatable	idsubdatatable	metric
itemDetails	itemDetails	dimension
items	items	metric
label	label	dimension
landing_page_conversions	landing_page_conversions	metric
language	language	dimension
languageCode	languageCode	dimension
lastActionDateTime	lastActionDateTime	dimension
lastActionTimestamp	lastActionTimestamp	metric
lat	lat	metric
latitude	latitude	metric
location	location	dimension
logo	logo	dimension
long	long	metric
longitude	longitude	metric
max_actions	max_actions	metric
max_event_value	max_event_value	dimension
max_time_dom_completion	max_time_dom_completion	metric
max_time_dom_processing	max_time_dom_processing	metric
max_time_generation	max_time_generation	metric
max_time_network	max_time_network	metric
max_time_on_load	max_time_on_load	metric
max_time_server	max_time_server	metric
max_time_transfer	max_time_transfer	metric
media_length	media_length	metric
media_progress	media_progress	metric
media_title	media_title	dimension
media_type	media_type	dimension
message	message	dimension
min_event_value	min_event_value	dimension
min_time_dom_completion	min_time_dom_completion	metric
min_time_dom_processing	min_time_dom_processing	metric
min_time_generation	min_time_generation	metric
min_time_network	min_time_network	metric
min_time_on_load	min_time_on_load	metric
min_time_server	min_time_server	metric
min_time_transfer	min_time_transfer	metric
nb_actions	nb_actions	metric
nb_conversions	nb_conversions	metric
nb_events	nb_events	metric
nb_events_with_value	nb_events_with_value	metric
nb_hits	nb_hits	metric
nb_hits_following_search	nb_hits_following_search	metric
nb_hits_with_time_dom_completion	nb_hits_with_time_dom_completion	metric
nb_hits_with_time_dom_processing	nb_hits_with_time_dom_processing	metric
nb_hits_with_time_generation	nb_hits_with_time_generation	metric
nb_hits_with_time_network	nb_hits_with_time_network	metric
nb_hits_with_time_on_load	nb_hits_with_time_on_load	metric
nb_hits_with_time_server	nb_hits_with_time_server	metric
nb_hits_with_time_transfer	nb_hits_with_time_transfer	metric
nb_uniq_orders	nb_uniq_orders	metric
nb_uniq_visitors	nb_uniq_visitors	metric
nb_users	nb_users	metric
nb_visits	nb_visits	metric
nb_visits_converted	nb_visits_converted	metric
operatingSystem	operatingSystem	dimension
operatingSystemCode	operatingSystemCode	dimension
operatingSystemIcon	operatingSystemIcon	dimension
operatingSystemName	operatingSystemName	dimension
operatingSystemVersion	operatingSystemVersion	metric
orderId	orderId	metric
pageId	pageId	metric
pageLoadTime	pageLoadTime	dimension
pageLoadTimeMilliseconds	pageLoadTimeMilliseconds	metric
pageTitle	pageTitle	dimension
pageviewPosition	pageviewPosition	metric
pageviews	pageviews	metric
player_name	player_name	dimension
plugins	plugins	dimension
pluginsIcons	pluginsIcons	dimension
provider	provider	dimension
referer_type	referer_type	metric
referrerKeyword	referrerKeyword	dimension
referrerKeywordPosition	referrerKeywordPosition	dimension
referrerName	referrerName	dimension
referrerSearchEngineIcon	referrerSearchEngineIcon	dimension
referrerSearchEngineUrl	referrerSearchEngineUrl	dimension
referrerSocialNetworkIcon	referrerSocialNetworkIcon	dimension
referrerSocialNetworkUrl	referrerSocialNetworkUrl	dimension
referrerType	referrerType	dimension
referrerTypeName	referrerTypeName	dimension
referrerUrl	referrerUrl	dimension
referrer_type	referrer_type	metric
region	region	dimension
regionCode	regionCode	dimension
region_name	region_name	dimension
resolution	resolution	dimension
resourceColumn	resourceColumn	metric
resourceLine	resourceLine	metric
resourceUri	resourceUri	dimension
revenue	revenue	metric
revenueDiscount	revenueDiscount	metric
revenueShipping	revenueShipping	metric
revenueSubTotal	revenueSubTotal	metric
revenueTax	revenueTax	metric
searches	searches	metric
secondsSinceFirstVisit	secondsSinceFirstVisit	metric
secondsSinceLastEcommerceOrder	secondsSinceLastEcommerceOrder	metric
secondsSinceLastVisit	secondsSinceLastVisit	metric
segment	segment	dimension
serverDate	serverDate	dimension
serverDatePretty	serverDatePretty	dimension
serverDatePrettyFirstAction	serverDatePrettyFirstAction	dimension
serverTimePretty	serverTimePretty	dimension
serverTimePrettyFirstAction	serverTimePrettyFirstAction	dimension
serverTimestamp	serverTimestamp	metric
sessionReplayUrl	sessionReplayUrl	dimension
siteCurrency	siteCurrency	dimension
siteCurrencySymbol	siteCurrencySymbol	dimension
siteName	siteName	dimension
siteSearchCategory	siteSearchCategory	dimension
siteSearchCount	siteSearchCount	dimension
siteSearchKeyword	siteSearchKeyword	dimension
stackTrace	stackTrace	dimension
submitted	submitted	metric
subtable_label	subtable_label	dimension
sum_actions	sum_actions	metric
sum_ecommerce_revenue	sum_ecommerce_revenue	metric
sum_event_value	sum_event_value	metric
sum_goals_revenue	sum_goals_revenue	metric
sum_time_spent	sum_time_spent	metric
sum_visit_length	sum_visit_length	metric
timeHesitation	timeHesitation	metric
timeSpent	timeSpent	metric
timeSpentPretty	timeSpentPretty	dimension
timeToFirstSubmission	timeToFirstSubmission	metric
time_to_initial_play	time_to_initial_play	metric
timestamp	timestamp	dimension
title	title	dimension
totalAbandonedCarts	totalAbandonedCarts	metric
totalAbandonedCartsItems	totalAbandonedCartsItems	metric
totalAbandonedCartsRevenue	totalAbandonedCartsRevenue	metric
totalEcommerceConversions	totalEcommerceConversions	metric
totalEcommerceItems	totalEcommerceItems	metric
totalEcommerceRevenue	totalEcommerceRevenue	metric
url	url	dimension
userId	userId	dimension
visitConverted	visitConverted	metric
visitConvertedIcon	visitConvertedIcon	dimension
visitCount	visitCount	metric
visitDuration	visitDuration	metric
visitDurationPretty	visitDurationPretty	dimension
visitEcommerceStatus	visitEcommerceStatus	dimension
visitEcommerceStatusIcon	visitEcommerceStatusIcon	dimension
visitIp	visitIp	dimension
visitLocalHour	visitLocalHour	metric
visitLocalTime	visitLocalTime	dimension
visitServerHour	visitServerHour	metric
visitorId	visitorId	dimension
visitorType	visitorType	dimension
visitorTypeIcon	visitorTypeIcon	dimension
watched_time	watched_time	metric
website	website	dimension
website_id	website_id	dimension