Edge: Most-used fields

Edge: Most-used fields#

The table below gives information about most-used fields that you can import from Edge. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name

Adverity UI name

Description

Use in Adverity

aggregate-value

aggregate-value

The overall aggregated metric value, based on the selected aggregation criteria for e-commerce metrics.

dimension

availability.availability-compliant-count

availability.availability-compliant-count

The total count of products or items that are compliant with defined availability standards.

metric

availability.availability-compliant-percent

availability.availability-compliant-percent

The percentage of products or items that are compliant with defined availability standards.

metric

availability.availability-total-count

availability.availability-total-count

The total count of products or items evaluated for availability compliance.

metric

availability.available-for-sale-count

availability.available-for-sale-count

The count of products or items currently listed as available for sale.

metric

availability.available-for-sale-percent

availability.available-for-sale-percent

The percentage of products or items currently listed as available for sale.

metric

availability.items.{NUM}.count

availability.items.{NUM}.count

The count of items associated with a specific availability status.

metric

availability.items.{NUM}.label

availability.items.{NUM}.label

The descriptive label for a particular availability status (e.g., ‘In Stock’, ‘Out of Stock’).

dimension

availability.items.{NUM}.percent

availability.items.{NUM}.percent

The percentage of items associated with a specific availability status.

metric

availability.unavailable-for-sale-count

availability.unavailable-for-sale-count

The count of products or items currently listed as unavailable for sale.

metric

availability.unavailable-for-sale-percent

availability.unavailable-for-sale-percent

The percentage of products or items currently listed as unavailable for sale.

metric

content.content-compliant-count

content.content-compliant-count

The total count of products or items that comply with defined content quality standards.

metric

content.content-compliant-percent

content.content-compliant-percent

The percentage of products or items that comply with defined content quality standards.

metric

content.content-total-count

content.content-total-count

The total count of products or items evaluated for content compliance.

metric

imaging-compliance.image-compliance-compliant-percent

imaging-compliance.image-compliance-compliant-percent

The percentage of products or items that comply with primary image standards.

metric

imaging-compliance.image-compliance-secondary-compliant-percent

imaging-compliance.image-compliance-secondary-compliant-percent

The percentage of products or items that comply with secondary image standards.

dimension

imaging-compliance.items.{NUM}.compliant-count

imaging-compliance.items.{NUM}.compliant-count

The count of images that meet the defined compliance standards for a specific item and image type. This metric is crucial for assessing adherence to content guidelines or technical specifications.

metric

imaging-compliance.items.{NUM}.compliant-percent

imaging-compliance.items.{NUM}.compliant-percent

The percentage of images that meet the defined compliance standards for a specific item and image type. This provides a clear indicator of the overall compliance rate.

metric

imaging-compliance.items.{NUM}.image-type

imaging-compliance.items.{NUM}.image-type

The classification or category of the image being assessed for compliance. This could differentiate between various image uses, such as product main images, thumbnails, or lifestyle images.

dimension

imaging-compliance.items.{NUM}.total-count

imaging-compliance.items.{NUM}.total-count

The total number of images considered in the compliance assessment for a specific item and image type.

metric

imaging.imaging-compliant-count

imaging.imaging-compliant-count

The total count of products or items that comply with overall imaging standards.

dimension

imaging.imaging-compliant-percent

imaging.imaging-compliant-percent

The percentage of products or items that comply with overall imaging standards.

dimension

imaging.imaging-total-count

imaging.imaging-total-count

The total count of products or items evaluated for imaging compliance.

dimension

is-competitor

is-competitor

Indicates whether the data point relates to a competitor’s performance or your own.

dimension

media.media-compliant-count

media.media-compliant-count

The total count of products or items that comply with defined rich media standards (e.g., videos, 360-degree views).

dimension

media.media-compliant-percent

media.media-compliant-percent

The percentage of products or items that comply with defined rich media standards.

dimension

menu.menu-compliant-count

menu.menu-compliant-count

The total count of products or items that comply with menu or navigation related standards.

metric

menu.menu-compliant-percent

menu.menu-compliant-percent

The percentage of products or items that comply with menu or navigation related standards.

metric

menu.menu-total-count

menu.menu-total-count

The total count of products or items evaluated for menu or navigation compliance.

metric

overall.overall-compliant-percent

overall.overall-compliant-percent

The aggregate percentage of products or items that are compliant across all evaluated performance and content standards.

metric

pricing.above-max-price-count

pricing.above-max-price-count

The count of products or items priced above the predefined maximum price threshold.

dimension

pricing.above-max-price-percent

pricing.above-max-price-percent

The percentage of products or items priced above the predefined maximum price threshold.

dimension

pricing.above-msrp-count

pricing.above-msrp-count

The count of products or items priced above the Manufacturer’s Suggested Retail Price (MSRP).

dimension

pricing.above-msrp-percent

pricing.above-msrp-percent

The percentage of products or items priced above the Manufacturer’s Suggested Retail Price (MSRP).

dimension

pricing.average-diff-above-max

pricing.average-diff-above-max

The average absolute difference in price for products or items priced above the defined maximum.

dimension

pricing.average-diff-above-max-percent

pricing.average-diff-above-max-percent

The average percentage difference in price for products or items priced above the defined maximum.

dimension

pricing.average-diff-below-min

pricing.average-diff-below-min

The average absolute difference in price for products or items priced below the defined minimum.

dimension

pricing.average-diff-below-min-percent

pricing.average-diff-below-min-percent

The average percentage difference in price for products or items priced below the defined minimum.

dimension

pricing.average-diff-from-msrp

pricing.average-diff-from-msrp

The average absolute difference between the current price and the Manufacturer’s Suggested Retail Price (MSRP).

dimension

pricing.average-diff-from-msrp-percent

pricing.average-diff-from-msrp-percent

The average percentage difference between the current price and the Manufacturer’s Suggested Retail Price (MSRP).

dimension

pricing.average-price

pricing.average-price

The average selling price across a selection of products or items.

metric

pricing.average-price-decrease

pricing.average-price-decrease

The average decrease in price observed for products or items.

dimension

pricing.average-price-decrease-percent

pricing.average-price-decrease-percent

The average percentage decrease in price observed for products or items.

dimension

pricing.average-price-increase

pricing.average-price-increase

The average increase in price observed for products or items.

dimension

pricing.average-price-increase-percent

pricing.average-price-increase-percent

The average percentage increase in price observed for products or items.

dimension

pricing.below-min-price-count

pricing.below-min-price-count

The count of products or items priced below the predefined minimum price threshold.

dimension

pricing.below-min-price-percent

pricing.below-min-price-percent

The percentage of products or items priced below the predefined minimum price threshold.

dimension

pricing.below-msrp-count

pricing.below-msrp-count

The count of products or items priced below the Manufacturer’s Suggested Retail Price (MSRP).

dimension

pricing.below-msrp-percent

pricing.below-msrp-percent

The percentage of products or items priced below the Manufacturer’s Suggested Retail Price (MSRP).

dimension

pricing.currency-symbol

pricing.currency-symbol

The currency symbol used for pricing information (e.g., ‘$’, ‘€’).

dimension

pricing.min-max-price-compliant-count

pricing.min-max-price-compliant-count

The count of products or items that adhere to specified minimum and maximum price boundaries.

dimension

pricing.min-max-price-compliant-percent

pricing.min-max-price-compliant-percent

The percentage of products or items that adhere to specified minimum and maximum price boundaries.

dimension

pricing.msrp-compliant-count

pricing.msrp-compliant-count

The count of products or items that comply with Manufacturer’s Suggested Retail Price (MSRP) guidelines.

dimension

pricing.msrp-compliant-percent

pricing.msrp-compliant-percent

The percentage of products or items that comply with Manufacturer’s Suggested Retail Price (MSRP) guidelines.

dimension

pricing.price-decrease-count

pricing.price-decrease-count

The count of products or items that have experienced a price decrease.

metric

pricing.price-decrease-percent

pricing.price-decrease-percent

The percentage of products or items that have experienced a price decrease.

metric

pricing.price-increase-count

pricing.price-increase-count

The count of products or items that have experienced a price increase.

metric

pricing.price-increase-percent

pricing.price-increase-percent

The percentage of products or items that have experienced a price increase.

metric

pricing.pricing-compliant-count

pricing.pricing-compliant-count

The total count of products or items that comply with overall pricing standards.

dimension

pricing.pricing-compliant-percent

pricing.pricing-compliant-percent

The percentage of products or items that comply with overall pricing standards.

dimension

pricing.pricing-total-count

pricing.pricing-total-count

The total count of products or items evaluated for pricing compliance.

dimension

promotion.average-discount

promotion.average-discount

The average monetary discount applied to products or items that are currently on promotion.

dimension

promotion.average-discount-percent

promotion.average-discount-percent

The average percentage discount applied to products or items that are currently on promotion.

dimension

promotion.on-promotion-below-min-price-count

promotion.on-promotion-below-min-price-count

The count of products or items that are currently on promotion and priced below the minimum price threshold.

dimension

promotion.on-promotion-below-min-price-percent

promotion.on-promotion-below-min-price-percent

The percentage of products or items that are currently on promotion and priced below the minimum price threshold.

dimension

promotion.on-promotion-count

promotion.on-promotion-count

The count of products or items that are currently being offered on promotion.

metric

promotion.on-promotion-percent

promotion.on-promotion-percent

The percentage of products or items that are currently being offered on promotion.

metric

ratings-and-reviews.1-star-count

ratings-and-reviews.1-star-count

The count of products or items that have received a 1-star rating.

metric

ratings-and-reviews.1-star-percent

ratings-and-reviews.1-star-percent

The percentage of products or items that have received a 1-star rating.

dimension

ratings-and-reviews.2-star-count

ratings-and-reviews.2-star-count

The count of products or items that have received a 2-star rating.

metric

ratings-and-reviews.2-star-percent

ratings-and-reviews.2-star-percent

The percentage of products or items that have received a 2-star rating.

dimension

ratings-and-reviews.3-star-count

ratings-and-reviews.3-star-count

The count of products or items that have received a 3-star rating.

metric

ratings-and-reviews.3-star-percent

ratings-and-reviews.3-star-percent

The percentage of products or items that have received a 3-star rating.

dimension

ratings-and-reviews.4-star-count

ratings-and-reviews.4-star-count

The count of products or items that have received a 4-star rating.

metric

ratings-and-reviews.4-star-percent

ratings-and-reviews.4-star-percent

The percentage of products or items that have received a 4-star rating.

dimension

ratings-and-reviews.5-star-count

ratings-and-reviews.5-star-count

The count of products or items that have received a 5-star rating.

metric

ratings-and-reviews.5-star-percent

ratings-and-reviews.5-star-percent

The percentage of products or items that have received a 5-star rating.

dimension

ratings-and-reviews.average-rating

ratings-and-reviews.average-rating

The average star rating across all reviewed products or items.

dimension

ratings-and-reviews.average-review-count

ratings-and-reviews.average-review-count

The average number of reviews received per product or item.

dimension

ratings-and-reviews.not-rated-count

ratings-and-reviews.not-rated-count

The count of products or items that have not yet received any ratings.

metric

ratings-and-reviews.not-rated-percent

ratings-and-reviews.not-rated-percent

The percentage of products or items that have not yet received any ratings.

dimension

ratings-and-reviews.rating-compliant-count

ratings-and-reviews.rating-compliant-count

The count of products or items that are compliant with defined rating standards (e.g., minimum number of ratings).

metric

ratings-and-reviews.rating-compliant-percent

ratings-and-reviews.rating-compliant-percent

The percentage of products or items that are compliant with defined rating standards.

dimension

ratings-and-reviews.rating-total-count

ratings-and-reviews.rating-total-count

The total count of products or items evaluated for rating compliance.

metric

ratings-and-reviews.review-compliant-count

ratings-and-reviews.review-compliant-count

The count of products or items that are compliant with defined review standards (e.g., minimum number of reviews, content quality).

metric

ratings-and-reviews.review-compliant-percent

ratings-and-reviews.review-compliant-percent

The percentage of products or items that are compliant with defined review standards.

dimension

ratings-and-reviews.review-total-count

ratings-and-reviews.review-total-count

The total count of products or items evaluated for review compliance.

metric

report-date

report-date

The date when the reported data was generated or collected.

dimension

search-scores.search-score-compliant-percent

search-scores.search-score-compliant-percent

The percentage of products or items that are compliant with defined search score standards, indicating optimal search visibility.

metric

share-of-search.organic-share-of-search-compliant-percent

share-of-search.organic-share-of-search-compliant-percent

The percentage of products or items that are compliant with organic share-of-search metrics, reflecting unpaid search visibility.

metric

share-of-search.paid-share-of-search-compliant-percent

share-of-search.paid-share-of-search-compliant-percent

The percentage of products or items that are compliant with paid share-of-search metrics, reflecting paid search visibility.

metric

share-of-search.search-term-groups.items.{NUM}.compliant-percent

share-of-search.search-term-groups.items.{NUM}.compliant-percent

The percentage of products within a specific search term group that meet overall share-of-search compliance criteria.

metric

share-of-search.search-term-groups.items.{NUM}.name

share-of-search.search-term-groups.items.{NUM}.name

The name of the search term group.

dimension

share-of-search.search-term-groups.items.{NUM}.organic-compliant-percent

share-of-search.search-term-groups.items.{NUM}.organic-compliant-percent

The percentage of products within a specific search term group that meet organic share-of-search compliance criteria.

metric

share-of-search.search-term-groups.items.{NUM}.paid-compliant-percent

share-of-search.search-term-groups.items.{NUM}.paid-compliant-percent

The percentage of products within a specific search term group that meet paid share-of-search compliance criteria.

metric

share-of-search.share-of-search-compliant-percent

share-of-search.share-of-search-compliant-percent

The overall percentage of products or items that are compliant with total share-of-search metrics, encompassing both organic and paid visibility.

metric