Stat: Most-used fields#
The table below gives information about most-used fields that you can import from Stat. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
API name |
Adverity UI name |
Description |
Use in Adverity |
|---|---|---|---|
BaseRank |
BaseRank |
The organic search rank of a URL for a specific keyword, excluding personalized results or some SERP features. |
metric |
Domain |
Domain |
The internet domain of a website appearing in search engine results. |
dimension |
Google.ElevenToTwenty |
Google.ElevenToTwenty |
The number or percentage of keywords ranking in positions 11 to 20 on Google. |
metric |
Google.FiftyOneToHundred |
Google.FiftyOneToHundred |
The number or percentage of keywords ranking in positions 51 to 100 on Google. |
metric |
Google.Five |
Google.Five |
The number or percentage of keywords ranking in position 5 on Google. |
metric |
Google.FortyOneToFifty |
Google.FortyOneToFifty |
The number or percentage of keywords ranking in positions 41 to 50 on Google. |
metric |
Google.Four |
Google.Four |
The number or percentage of keywords ranking in position 4 on Google. |
metric |
Google.NonRanking |
Google.NonRanking |
The number or percentage of keywords that do not rank within the tracked search positions on Google. |
metric |
Google.One |
Google.One |
The number or percentage of keywords ranking in position 1 on Google. |
metric |
Google.SixToTen |
Google.SixToTen |
The number or percentage of keywords ranking in positions 6 to 10 on Google. |
metric |
Google.ThirtyOneToForty |
Google.ThirtyOneToForty |
The number or percentage of keywords ranking in positions 31 to 40 on Google. |
metric |
Google.Three |
Google.Three |
The number or percentage of keywords ranking in position 3 on Google. |
metric |
Google.TwentyOneToThirty |
Google.TwentyOneToThirty |
The number or percentage of keywords ranking in positions 21 to 30 on Google. |
metric |
Google.Two |
Google.Two |
The number or percentage of keywords ranking in position 2 on Google. |
metric |
GoogleBaseRank.ElevenToTwenty |
GoogleBaseRank.ElevenToTwenty |
The number or percentage of keywords ranking in organic base positions 11 to 20 on Google. |
metric |
GoogleBaseRank.FiftyOneToHundred |
GoogleBaseRank.FiftyOneToHundred |
The number or percentage of keywords ranking in organic base positions 51 to 100 on Google. |
metric |
GoogleBaseRank.Five |
GoogleBaseRank.Five |
The number or percentage of keywords ranking in organic base position 5 on Google. |
metric |
GoogleBaseRank.FortyOneToFifty |
GoogleBaseRank.FortyOneToFifty |
The number or percentage of keywords ranking in organic base positions 41 to 50 on Google. |
metric |
GoogleBaseRank.Four |
GoogleBaseRank.Four |
The number or percentage of keywords ranking in organic base position 4 on Google. |
metric |
GoogleBaseRank.NonRanking |
GoogleBaseRank.NonRanking |
The number or percentage of keywords that do not have an organic base rank within the tracked search positions on Google. |
metric |
GoogleBaseRank.One |
GoogleBaseRank.One |
The number or percentage of keywords ranking in organic base position 1 on Google. |
metric |
GoogleBaseRank.SixToTen |
GoogleBaseRank.SixToTen |
The number or percentage of keywords ranking in organic base positions 6 to 10 on Google. |
metric |
GoogleBaseRank.ThirtyOneToForty |
GoogleBaseRank.ThirtyOneToForty |
The number or percentage of keywords ranking in organic base positions 31 to 40 on Google. |
metric |
GoogleBaseRank.Three |
GoogleBaseRank.Three |
The number or percentage of keywords ranking in organic base position 3 on Google. |
metric |
GoogleBaseRank.TwentyOneToThirty |
GoogleBaseRank.TwentyOneToThirty |
The number or percentage of keywords ranking in organic base positions 21 to 30 on Google. |
metric |
GoogleBaseRank.Two |
GoogleBaseRank.Two |
The number or percentage of keywords ranking in organic base position 2 on Google. |
metric |
Protocol |
Protocol |
The communication protocol (e.g., HTTP or HTTPS) of the ranking URL in SERP data. |
dimension |
Rank |
Rank |
The observed search rank of a URL for a specific keyword in search engine results. |
metric |
Share |
Share |
Represents the Share of Voice (SOV), indicating a site’s or tag’s visibility in search results. |
metric |
Tag |
Tag |
A custom label or category used to group keywords, sites, or projects for reporting and analysis. |
dimension |
Title |
Title |
The title of the webpage as it appears in the search engine results. |
dimension |
Type |
Type |
Indicates the category or type of data being retrieved, such as ‘ranks’ for daily keyword ranking data or ‘serps’ for search engine results page data. |
dimension |
Url |
Url |
The specific URL that is being tracked, analyzed, or for which data is being provided, such as a ranking URL in SERP data. |
dimension |
date |
date |
The specific date associated with the collected data, used for filtering or indicating when daily keyword rankings or SERPs data were recorded. |
dimension |
device |
device |
The device type (e.g., desktop, mobile) for which the data was collected. |
dimension |
keyword |
keyword |
The specific search term or phrase being tracked and analyzed for its ranking performance. |
dimension |
keyword_id |
keyword_id |
A unique identifier for the specific keyword. |
dimension |
location |
location |
The geographical location for which the data was collected. |
dimension |
market |
market |
The specific market targeted for the data analysis. |
dimension |
result_type |
result_type |
The specific type of search engine result (e.g., organic, local pack, featured snippet). |
dimension |
search_engine |
search_engine |
The search engine (e.g., Google, Bing) for which the data was collected. |
dimension |
translation |
translation |
Provides translated values for keyword data in API responses. |
dimension |