Vistar Media: Most-used fields

The table below gives information about most-used fields that you can import from Vistar Media. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Use in Adverity
AU Postal Area	AU Postal Area	metric
AU State/Territory	AU State/Territory	dimension
Advertiser	Advertiser	dimension
Buy Type	Buy Type	dimension
CA City	CA City	dimension
CA Postal Code	CA Postal Code	dimension
CA Province	CA Province	dimension
Campaign	Campaign	dimension
Creative	Creative	dimension
Deal	Deal	dimension
GB Conurbation	GB Conurbation	dimension
GB Postcode Sector	GB Postcode Sector	dimension
GB TV Area	GB TV Area	dimension
GB Town	GB Town	dimension
Insertion Order	Insertion Order	dimension
US DMA	US DMA	dimension
US State	US State	dimension
US Zip Code	US Zip Code	metric
Venue Type	Venue Type	dimension
advertiser_eCPM	Advertiser eCPM	metric
campaign_id	Campaign ID	dimension
campaign_name	Campaign Name	dimension
client_audience_fees	Client Audience Fees	metric
client_cost	Client Cost	metric
client_eCPM	Client eCPM	metric
client_measurement_fees	Client Measurement Fees	metric
client_profit	Client Profit	metric
client_revenue	Client Revenue	metric
creative_id	Creative ID	dimension
creative_name	Creative Name	dimension
date	Day	dimension
deal_id	Deal ID	dimension
end_date	end_date	dimension
impressions	Impressions	metric
insertion_order_name	Insertion Order Name	dimension
media_cost	Media Cost	metric
media_eCPM	Media eCPM	metric
month	Month	dimension
start_date	start_date	dimension
week	Week	dimension
year	Year	dimension