Facebook Ad Account Activity: Most-used fields#
The table below gives information about most-used fields that you can import from Facebook Ad Account Activity. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
account_id Dimension
The ID number of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.
account_name Dimension
The name of your ad account, which groups your advertising activity. Your ad account includes your campaigns, ads and billing.
actor_id Metric
The ID of the actor (user or application) who performed the activity.
actor_name Dimension
The name of the actor (user or application) who performed the activity.
application_id Metric
The ID of the application involved in the activity.
application_name Dimension
The name of the application involved in the activity.
business_id Dimension
The unique identifier for the Facebook Business Manager account that owns or is associated with the ad account.
date Metric
The date of the event, without time information.
date_time_in_timezone Dimension
The date and time of the event, expressed in the ad account's timezone.
event_time Dimension
The timestamp of when the event occurred.
event_type Dimension
The specific type of event that occurred, detailing the action taken within the ad account. Examples include campaign edits, budget adjustments, and user access changes.
extra_data Dimension
Additional information related to the event, provided as a JSON-encoded string.
object_id Dimension
The ID of the object (e.g., campaign, ad set, ad, user) that was acted upon.
object_name Dimension
The name of the object (e.g., campaign, ad set, ad, user) that was acted upon.
object_type Dimension
The type of the object (e.g., AD_ACCOUNT, CAMPAIGN, AD_SET, AD, AUDIENCE) that was acted upon.
translated_event_type Dimension
A human-readable translation of the event type.