ActiveCampaign: Most-used fields#
The table below gives information about most-used fields that you can import from ActiveCampaign. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
activitycount Dimension
The total count of activities.
adate Dimension
The timestamp indicating when a record, such as a contact or a deal custom field, was initially created.
anonymized Dimension
Indicates if a contact's data has been anonymized.
bounced_date Dimension
The date when an email sent to the contact resulted in a bounce.
bounced_hard Metric
A flag indicating if an email sent to the contact resulted in a permanent delivery failure (hard bounce).
bounced_soft Metric
A flag indicating if an email sent to the contact resulted in a temporary delivery failure (soft bounce).
cdate Dimension
The creation date for a record.
contact.adate Dimension
The archive date or another relevant activity date for the contact.
contact.anonymized Dimension
Indicates if the contact's data has been anonymized.
contact.bounced_date Dimension
The date an email to this contact bounced.
contact.bounced_hard Dimension
Indicates if an email to this contact resulted in a hard bounce.
contact.bounced_soft Dimension
Indicates if an email to this contact resulted in a soft bounce.
contact.cdate Dimension
The creation date of the contact.
contact.created_by Dimension
The user who created the contact.
contact.created_timestamp Dimension
The timestamp when the contact was created.
contact.created_utc_timestamp Dimension
The UTC timestamp when the contact was created.
contact.deleted Dimension
Indicates if the contact has been deleted.
contact.deleted_at Dimension
The timestamp when the contact was deleted.
contact.edate Dimension
The last activity date for the contact.
contact.email Dimension
The email address of the contact.
contact.email_domain Dimension
The domain part of the contact's email address.
contact.email_local Dimension
The local part (username) of the contact's email address.
contact.firstName Dimension
The first name of the contact.
contact.gravatar Dimension
The Gravatar hash for the contact's email.
contact.hash Dimension
A unique hash identifier for the contact.
contact.id Dimension
The unique identifier for the contact.
contact.ip Dimension
The IP address associated with the contact.
contact.lastName Dimension
The last name of the contact.
contact.organization Dimension
The organization the contact belongs to.
contact.orgid Dimension
The unique identifier for the contact's organization.
contact.orgname Dimension
The name of the contact's organization.
contact.phone Dimension
The phone number of the contact.
contact.rating_tstamp Dimension
The timestamp of the last rating update for the contact.
contact.sentcnt Dimension
The count of emails sent to the contact.
contact.socialdata_lastcheck Dimension
The timestamp of the last check for social data for the contact.
contact.ua Dimension
The user agent string associated with the contact's activity.
contact.udate Dimension
The last update date for the contact.
contact.updated_by Dimension
The user who last updated the contact.
contact.updated_timestamp Dimension
The timestamp when the contact was last updated.
contact.updated_utc_timestamp Dimension
The UTC timestamp when the contact was last updated.
created_by Dimension
The unique identifier of the user who created the record.
created_timestamp Dimension
The timestamp indicating when the record was created, in UTC.
created_utc_timestamp Dimension
The timestamp indicating when the record was created, explicitly in Coordinated Universal Time (UTC).
currency Dimension
The currency used for a financial value.
customField[{PLACEHOLDER}] Dimension
A dynamic field representing a custom field defined in ActiveCampaign, where {PLACEHOLDER} is replaced by the actual name or ID of the custom field.
customerAccount Dimension
The customer account associated with an order or transaction.
dealGroup.allgroups Dimension
An indicator representing all deal groups within a deal pipeline.
dealGroup.allusers Dimension
An indicator representing all users associated with a deal group.
dealGroup.autoassign Dimension
Indicates if auto-assignment is enabled for the deal group.
dealGroup.cdate Dimension
The creation date of the deal group (pipeline).
dealGroup.currency Dimension
The currency used for deals within this group (pipeline).
dealGroup.id Dimension
The unique identifier for the deal group (pipeline).
dealGroup.title Dimension
The title or name of the deal group (pipeline).
dealGroup.udate Dimension
The last update date of the deal group (pipeline).
dealGroup.win_probability_initialize_date Dimension
The initialization date for the win probability calculation for the deal group.
dealStage.cardRegion1 Dimension
A configurable region on the deal card for display purposes.
dealStage.cardRegion2 Dimension
A configurable region on the deal card for display purposes.
dealStage.cardRegion3 Dimension
A configurable region on the deal card for display purposes.
dealStage.cardRegion4 Dimension
A configurable region on the deal card for display purposes.
dealStage.cardRegion5 Dimension
A configurable region on the deal card for display purposes.
dealStage.cdate Dimension
The creation date of the deal stage.
dealStage.color Dimension
The color assigned to the deal stage.
dealStage.dealOrder Dimension
The order of deals within this stage.
dealStage.group Dimension
The deal group (pipeline) to which this stage belongs.
dealStage.id Dimension
The unique identifier for the deal stage.
dealStage.order Dimension
The display order of the deal stage within its pipeline.
dealStage.title Dimension
The title or name of the deal stage.
dealStage.udate Dimension
The last update date of the deal stage.
dealStage.width Dimension
The width setting for the deal stage display.
deleted Metric
A flag indicating if the record has been soft-deleted.
deleted_at Dimension
The timestamp when the record was marked as deleted.
description Dimension
A descriptive text for the record.
edate Dimension
The end date or last activity date for a record.
email Dimension
The primary email address of the contact.
email_domain Dimension
The domain part (e.g., "example.com") of the contact's primary email address.
email_local Dimension
The local part (e.g., "username") of the contact's primary email address.
firstName Dimension
The first name of the contact.
gravatar Dimension
The Gravatar identifier or associated information used to display the contact's profile picture.
group Dimension
The group or pipeline to which a deal belongs.
hash Dimension
A unique hash value for the record.
id Dimension
The unique identifier for the record.
ip Dimension
The IP address associated with the contact, often captured during signup or activity.
isDisabled Dimension
Indicates if a user or entity is disabled.
lastName Dimension
The last name of the contact.
mdate Dimension
The modification date for a record.
nextTask Dimension
Information about the next task in a sequence.
nextdate Dimension
The date of the next scheduled event or action.
nextdealid Dimension
The unique identifier of the next deal in a sequence.
nexttaskid Dimension
The unique identifier of the next task in a sequence.
organization Dimension
The organization associated with a contact or deal.
orgid Dimension
The identifier of the organization or account associated with the contact.
orgname Dimension
The name of the organization or account associated with the contact.
owner.cdate Dimension
The creation date of the owner.
owner.email Dimension
The email address of the owner.
owner.firstName Dimension
The first name of the owner.
owner.id Dimension
The unique identifier of the owner.
owner.lastName Dimension
The last name of the owner.
owner.localZoneid Dimension
The local time zone ID of the owner.
owner.phone Dimension
The phone number of the owner.
owner.udate Dimension
The last update date of the owner.
owner.username Dimension
The username of the owner.
percent Dimension
A percentage value.
phone Dimension
The phone number of the contact.
rating_tstamp Dimension
The timestamp of the last rating update for the contact.
sentcnt Dimension
The count of emails sent to the contact.
socialdata_lastcheck Dimension
The timestamp of the last check for social data for the contact.
stage Dimension
The current stage of a deal in a sales pipeline.
status Dimension
The current status of the record or item.
title Dimension
A descriptive, human-readable name for an ActiveCampaign entity, commonly used for sales pipeline definitions (Pipelines), deal stages, or deal task types.
ua Dimension
The user agent string associated with the contact's activity.
udate Dimension
The timestamp indicating when a record, such as a contact or a deal custom field, was last updated.
updated_by Dimension
The unique identifier of the user who last updated the record.
updated_timestamp Dimension
The timestamp indicating when the record was last updated, in UTC.
updated_utc_timestamp Dimension
The timestamp indicating when the record was last updated, explicitly in Coordinated Universal Time (UTC).
value Dimension
The monetary value associated with a deal or another record in ActiveCampaign.
winProbability Dimension
Represents the likelihood of a deal closing successfully in a sales pipeline.
winProbabilityMdate Dimension
The date and time when the win probability of a deal was last modified.