Trackonomics: Most-used fields

Trackonomics: Most-used fields#

The table below gives information about most-used fields that you can import from Trackonomics. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name

Adverity UI name

Description

Use in Adverity

SKU (Product)

sku

The Stock Keeping Unit (SKU) identifier for a specific product.

dimension

account_id

account_id

A unique identifier for the affiliate account or publisher account associated with the recorded activity.

dimension

account_name

account_name

The name of the affiliate account or publisher account.

dimension

asset_id

asset_id

A unique identifier for an asset, which could refer to a piece of content, an advertisement, or a product.

dimension

asset_name

asset_name

The name or title of the asset.

dimension

campaign_id

campaign_id

The unique identifier for a marketing campaign.

dimension

click_date

click_date

The specific date and time when a user clicked on an affiliate link.

dimension

commissions_gross

commissions_gross

The total commission earned from a transaction or product sale before any deductions or adjustments.

metric

commissions_net

commissions_net

The net commission earned from a transaction or product sale after all deductions and adjustments.

metric

commissions_net_raw

commissions_net_raw

The original net commission earned from a transaction or product sale, prior to any adjustments.

metric

coupon

coupon

The coupon or promotional code used in the transaction, if applicable.

dimension

currency

currency

The currency in which the transaction amounts (sales, commissions) are denominated.

dimension

date

date

The date of a transaction or event. This can be used for filtering data by a specific date range, such as transaction date or update date.

dimension

external_merchant_id

external_merchant_id

A unique identifier for the merchant associated with a product or transaction. The ‘merchant’ is also available as a dimension for SKU data.

dimension

merchant

merchant

The name of the merchant or advertiser associated with the transaction or product.

dimension

merchant_id

merchant_id

The unique identifier for the merchant.

dimension

merchant_name

merchant_name

The name of the merchant.

dimension

network

network

The name of the affiliate network through which the transaction was tracked.

dimension

network_id

network_id

The unique identifier for the affiliate network.

dimension

network_name

network_name

The name of the affiliate network.

dimension

order_id

order_id

The unique identifier for the order or transaction.

dimension

order_type

order_type

The classification of the order or transaction, such as a new sale, lead, or adjusted order.

dimension

original_commissions_gross

original_commissions_gross

The total commission earned on a transaction before any deductions or adjustments. This corresponds to ‘statistics[commissions_gross]’ in the SKU report.

metric

original_commissions_net

original_commissions_net

The commission earned on a transaction after any deductions or adjustments have been applied.

metric

original_currency

original_currency

The original currency in which the transaction was recorded by the affiliate network.

dimension

original_sales_gross

original_sales_gross

The total sales amount before any deductions or adjustments.

metric

original_sales_net

original_sales_net

The sales amount after any deductions or adjustments have been applied.

metric

parent_id

parent_id

dimension

payment_status

payment_status

The current status of the payment for the transaction (e.g., pending, approved, paid).

dimension

product_id

product_id

A unique identifier for the product involved in a transaction. This corresponds to ‘static_dimensions[sku]’ in the SKU report.

dimension

product_name

product_name

The name of the product.

dimension

record_date

record_date

The date when the record was created or last updated in the system. This can correspond to the ‘Update date’ within the date_filter parameter.

dimension

referral_url

referral_url

The URL from which the user was referred to the merchant’s site, indicating the source of the click or transaction.

dimension

sales_gross

sales_gross

The total sales amount from a transaction or product sale before any deductions or adjustments.

metric

sales_gross_raw

sales_gross_raw

The original gross sales amount from a transaction or product sale, prior to any adjustments or deductions.

metric

sales_net

sales_net

The net sales amount from a transaction or product sale after all deductions and adjustments.

metric

sales_net_raw

sales_net_raw

The original net sales amount from a transaction or product sale, prior to any adjustments or deductions.

metric

sku_product_name

sku_product_name

The name of the product associated with the SKU.

dimension

status

status

The general status of the transaction or record.

dimension

status_name

status_name

A descriptive name corresponding to the numerical or categorical status of a transaction or record.

dimension

store_id

store_id

A unique identifier for the online store or merchant where the transaction originated.

dimension

store_name

store_name

The name of the online store or merchant.

dimension

sub_id

sub_id

An optional identifier used by publishers to track specific traffic sources, campaigns, or individual links. Trackonomics supports up to three SubIDs for detailed tracking.

dimension

transaction_date

transaction_date

The date when the transaction occurred.

dimension

transaction_type

transaction_type

The specific type of affiliate transaction, such as a sale, lead, or click.

dimension

update_date

update_date

The date when the transaction record was last updated.

dimension