Active Agent: Most-used fields#
The table below gives information about most-used fields that you can import from Active Agent. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
API name |
Adverity UI name |
Use in Adverity |
|---|---|---|
ADSQUARE_COSTS |
ADSQUARE_COSTS |
metric |
ADVERTISER_FEE |
ADVERTISER_FEE |
metric |
ADVERTISER_ID |
ADVERTISER_ID |
dimension |
AD_SLOT_ID |
AD_SLOT_ID |
dimension |
AGENCY_ID |
AGENCY_ID |
dimension |
AUCTION_PRICE_SUM |
AUCTION_PRICE_SUM |
metric |
BANNER_ID |
BANNER_ID |
dimension |
BID_SUM |
BID_SUM |
metric |
CAMPAIGN_ID |
CAMPAIGN_ID |
dimension |
CLICKS |
CLICKS |
metric |
CONTACTS |
CONTACTS |
metric |
CONTENTUNIT_ID |
CONTENTUNIT_ID |
dimension |
COUNT |
COUNT |
metric |
DATE |
DATE |
dimension |
DAY |
DAY |
metric |
DEAL |
DEAL |
dimension |
Date |
Date |
dimension |
EVENT_CLOSE_COUNT |
EVENT_CLOSE_COUNT |
metric |
EVENT_COLLAPSE_COUNT |
EVENT_COLLAPSE_COUNT |
metric |
EVENT_COMPLETE_COUNT |
EVENT_COMPLETE_COUNT |
metric |
EVENT_EXPAND_COUNT |
EVENT_EXPAND_COUNT |
metric |
EVENT_FIRST_QUARTILE_COUNT |
EVENT_FIRST_QUARTILE_COUNT |
metric |
EVENT_FULLSCREEN_COUNT |
EVENT_FULLSCREEN_COUNT |
metric |
EVENT_IMPRESSION_COUNT |
EVENT_IMPRESSION_COUNT |
metric |
EVENT_MIDPOINT_COUNT |
EVENT_MIDPOINT_COUNT |
metric |
EVENT_MUTE_COUNT |
EVENT_MUTE_COUNT |
metric |
EVENT_PAUSE_COUNT |
EVENT_PAUSE_COUNT |
metric |
EVENT_RESUME_COUNT |
EVENT_RESUME_COUNT |
metric |
EVENT_REWIND_COUNT |
EVENT_REWIND_COUNT |
metric |
EVENT_START_COUNT |
EVENT_START_COUNT |
metric |
EVENT_THIRD_QUARTILE_COUNT |
EVENT_THIRD_QUARTILE_COUNT |
metric |
EVENT_UNMUTE_COUNT |
EVENT_UNMUTE_COUNT |
metric |
IAS_COSTS |
IAS_COSTS |
metric |
MONTH |
MONTH |
metric |
NETWORK_ID |
NETWORK_ID |
dimension |
NET_COST |
NET_COST |
metric |
ORDER_ID |
ORDER_ID |
dimension |
POSTVIEW_TURNOVER |
POSTVIEW_TURNOVER |
metric |
REFERRER |
REFERRER |
dimension |
SSP |
SSP |
dimension |
SUPPLY_PARTNER_ID |
SUPPLY_PARTNER_ID |
dimension |
TAGGING_COSTS |
TAGGING_COSTS |
metric |
TECH_FEE |
TECH_FEE |
metric |
THIRD_PARTY_COSTS |
THIRD_PARTY_COSTS |
metric |
TRAFFIC_TYPE |
TRAFFIC_TYPE |
dimension |
TURNOVER |
TURNOVER |
metric |
TURNOVER_CLICKS |
TURNOVER_CLICKS |
metric |
TURNOVER_VIEWS |
TURNOVER_VIEWS |
metric |
WON_COUNT |
WON_COUNT |
metric |
YEAR |
YEAR |
metric |
banner.active |
banner.active |
dimension |
banner.assetId |
banner.assetId |
metric |
banner.assetUrl |
banner.assetUrl |
dimension |
banner.bumperAdType |
banner.bumperAdType |
dimension |
banner.campaignId |
banner.campaignId |
metric |
banner.childBannerIds |
banner.childBannerIds |
dimension |
banner.clickTags |
banner.clickTags |
dimension |
banner.clickUrl |
banner.clickUrl |
dimension |
banner.creativeUrl |
banner.creativeUrl |
dimension |
banner.deleted |
banner.deleted |
dimension |
banner.description |
banner.description |
dimension |
banner.filePaths |
banner.filePaths |
dimension |
banner.filterIds |
banner.filterIds |
dimension |
banner.id |
banner.id |
metric |
banner.indexFilePath |
banner.indexFilePath |
dimension |
banner.infiniteRuntime |
banner.infiniteRuntime |
dimension |
banner.landingPage |
banner.landingPage |
dimension |
banner.lastUpdate |
banner.lastUpdate |
metric |
banner.name |
banner.name |
dimension |
banner.networkId |
banner.networkId |
metric |
banner.params |
banner.params |
dimension |
banner.parentBannerId |
banner.parentBannerId |
metric |
banner.redirectTag |
banner.redirectTag |
dimension |
banner.runtime |
banner.runtime |
dimension |
banner.size |
banner.size |
dimension |
banner.sponsored |
banner.sponsored |
dimension |
banner.ssl |
banner.ssl |
dimension |
banner.status |
banner.status |
dimension |
banner.statusMessages |
banner.statusMessages |
dimension |
banner.templateId |
banner.templateId |
metric |
banner.title |
banner.title |
dimension |
banner.type |
banner.type |
dimension |
banner.valid |
banner.valid |
dimension |
banner.vastEvents |
banner.vastEvents |
dimension |
banner.vastSettings |
banner.vastSettings |
dimension |
banner.vastTemplateId |
banner.vastTemplateId |
metric |
banner.vastVersion |
banner.vastVersion |
dimension |
banner.vastXml |
banner.vastXml |
dimension |
banner.videoProperties |
banner.videoProperties |
dimension |
banner.videoUrl |
banner.videoUrl |
dimension |
banner.wrapperUrl |
banner.wrapperUrl |
dimension |
banners |
BANNER_ID |
dimension |
campaign.active |
campaign.active |
dimension |
campaign.bannerIds |
campaign.bannerIds |
dimension |
campaign.bidFactorIds |
campaign.bidFactorIds |
dimension |
campaign.biddingStrategy |
campaign.biddingStrategy |
dimension |
campaign.calculatedDailyBudget |
campaign.calculatedDailyBudget |
metric |
campaign.calculatedDailyClicks |
campaign.calculatedDailyClicks |
metric |
campaign.calculatedDailyImpressions |
campaign.calculatedDailyImpressions |
metric |
campaign.dailyBudget |
campaign.dailyBudget |
metric |
campaign.dailyImpressions |
campaign.dailyImpressions |
metric |
campaign.dailyPacing |
campaign.dailyPacing |
dimension |
campaign.deals |
campaign.deals |
dimension |
campaign.deleted |
campaign.deleted |
dimension |
campaign.deliveryTechnique |
campaign.deliveryTechnique |
dimension |
campaign.filterIds |
campaign.filterIds |
dimension |
campaign.id |
campaign.id |
metric |
campaign.infiniteRuntime |
campaign.infiniteRuntime |
dimension |
campaign.lastUpdate |
campaign.lastUpdate |
metric |
campaign.maxCpc |
campaign.maxCpc |
metric |
campaign.maxCpcv |
campaign.maxCpcv |
metric |
campaign.maxCpm |
campaign.maxCpm |
metric |
campaign.minVtr |
campaign.minVtr |
metric |
campaign.name |
campaign.name |
dimension |
campaign.networkId |
campaign.networkId |
metric |
campaign.optimization |
campaign.optimization |
dimension |
campaign.orderId |
campaign.orderId |
metric |
campaign.pace |
campaign.pace |
metric |
campaign.runtimePacing |
campaign.runtimePacing |
dimension |
campaign.runtimePacingFactor |
campaign.runtimePacingFactor |
metric |
campaign.runtimes |
campaign.runtimes |
dimension |
campaign.templateId |
campaign.templateId |
metric |
campaign.thirdPartyCostIds |
campaign.thirdPartyCostIds |
dimension |
campaign.totalBudget |
campaign.totalBudget |
metric |
campaign.totalClicks |
campaign.totalClicks |
metric |
campaign.totalImpressions |
campaign.totalImpressions |
metric |
campaign.trackingPageIds |
campaign.trackingPageIds |
dimension |
campaign.type |
campaign.type |
dimension |
campaigns |
CAMPAIGN_ID |
dimension |
network.accessibleFeatures |
network.accessibleFeatures |
dimension |
network.adFarmId |
network.adFarmId |
metric |
network.companyIds |
network.companyIds |
dimension |
network.deleted |
network.deleted |
dimension |
network.hasHostingFee |
network.hasHostingFee |
dimension |
network.id |
network.id |
metric |
network.isDmp |
network.isDmp |
dimension |
network.isEnabledForRedirectCampaigns |
network.isEnabledForRedirectCampaigns |
dimension |
network.lastUpdate |
network.lastUpdate |
metric |
network.name |
network.name |
dimension |
network.somThirdPartyUplift |
network.somThirdPartyUplift |
metric |
networks |
NETWORK_ID |
dimension |
order.advertiserId |
order.advertiserId |
metric |
order.agencyId |
order.agencyId |
metric |
order.calculatedDailyBudget |
order.calculatedDailyBudget |
metric |
order.calculatedDailyClicks |
order.calculatedDailyClicks |
metric |
order.calculatedDailyImpressions |
order.calculatedDailyImpressions |
metric |
order.campaignIds |
order.campaignIds |
dimension |
order.dailyBudget |
order.dailyBudget |
metric |
order.dailyPacing |
order.dailyPacing |
dimension |
order.deleted |
order.deleted |
dimension |
order.id |
order.id |
metric |
order.lastUpdate |
order.lastUpdate |
metric |
order.name |
order.name |
dimension |
order.networkId |
order.networkId |
metric |
order.pace |
order.pace |
metric |
order.runtimeBudgets |
order.runtimeBudgets |
dimension |
order.runtimePacing |
order.runtimePacing |
dimension |
order.runtimePacingFactor |
order.runtimePacingFactor |
metric |
order.totalBudget |
order.totalBudget |
metric |
order.totalClicks |
order.totalClicks |
metric |
order.totalImpressions |
order.totalImpressions |
metric |
orders |
ORDER_ID |
dimension |